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ECO BOOST: SPRING INTO ACTION FOR EARTH DAY

YourUpdateTV

A video accompanying this announcement is available at: https://youtu.be/DoF37ftEqEk Earth Day was created back in 1970 to increase awareness and appreciation for the planet’s natural environment. Over the past four decades this holiday has grown tremendously, and today over a billion people are expected to take part in some sort of celebratory activity. The theme for this year’s Earth Day on April 22 nd is Investing In Our Planet —everybody doing their part, including governments, industry, and individuals. Author of the Mom’s Guide to Growing Your Family Green, Terra Wellington, says many of our daily activities can either help or hurt the planet, adding, “There are a few easy things every individual can do to help keep the Earth healthy and happy.” GARDENS, PARKS & GREEN SPACES: One easy way to support a greener world on the local level begins in your own garden. Wellington suggests planting more trees in your neighborhood and surrounding communities. This family-friendly activity not only teaches children about the environment, but each tree helps capture carbon dioxide, lower temperatures, and filter pollutants. Wellington says if you’re traveling this summer, it’s a good idea to plan a trip to a national park. The National Park System encompasses 423 sites in the United States. They span across more than 84 million acres, with parks in each state and extending into the territories, including Puerto Rico, the Virgin Islands, American Samoa, and Guam. She adds that, “Being in nature helps you appreciate it and want to preserve it.” The Wellness Lifestyle Contributor suggests finding the perfect place to serve as a basecamp for your next adventure, highlighting the more than 75 percent of Travelodge by Wyndham hotels that are located less than an hour’s drive from a national park. She points out that the brand is a longtime supporter of the National Parks Conservation Association and has an ongoing commitment to help preserve the nation’s parks, along with other sustainability initiatives. As families plan their next adventure, Wellington suggests taking advantage of a great Earth Day deal Travelodge by Wyndham has this month offering 20 percent off two nights or more. For more information, visit Travelodge.com Instagram: @Travelodge GREENER FOOD CHOICES: About one third of greenhouse gas emissions come from the global food supply chain. Wellington says it’s important to consider making greener food choices in order to have a more positive impact on climate change. One easy way to get started is by participating in Meatless Mondays. This initiative promotes adding more healthy plant-based foods into your family’s diet. Wellington likes the idea of reducing meat to help reduce greenhouse gases. Along the same lines, Wellington says it’s also important to choose products that follow climate friendly techniques to grow their ingredients. One brand she points to is Airly Foods—the first-ever climate friendly snack that helps remove greenhouse gases from the air in every bite. After further review, Wellington discovered that this type of work is done through the brand’s innovative farming practices, including growing grains that remove greenhouse gases, electronic transportation, zero emissions baking, and negative carbon footprints for all of their ingredients. Wellington loves looking at the back of each cracker box to see how much CO2 is removed from their air, while enjoying four tasty sweet and salty varieties—cheddar, sea salt, chocolate, and salted caramel that come in the shape of a cloud. For more information, visit AirlyFoods.com Instagram: @ airlyfoods Facebook: @ airlyfoods Twitter: @ airlyfoods HOME & SEASONAL TIPS: As Earth Day approaches, Wellington has a few other tips to participate in this year’s awareness day. She recommends investing in ceiling fans for the summer. They have been found to help reduce the use of electricity and air conditioning. Another Earth friendly tip is to use LED lightbulbs. They are now widely available and a great way to lessen energy usage. These bulbs can also last up to 25 times longer than other lightbulbs. She also recommends turning off lights and unplugging devices when they’re not in use. As the summer months approach, the Wellness Lifestyle Contributor suggests biking more, saying, “The fewer cars on the road, the less carbon emissions polluting the air and contributing to global warming.” Wellington also points to reusable water bottles as a way to make greener practices a part of your daily living. Finally, she says, “Enjoy your local farmer’s market,” adding, “Besides supporting local agriculture, you’ll be purchasing seasonal food that often is transported shorter distances to get to your plate.” For more information, visit simplemomsguide.com Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

April 20, 2022 03:00 PM Eastern Daylight Time

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SC Johnson Chairman and CEO Welcomes Tanzanian President Hassan, Reaffirms Commitment to Helping Eradicate Malaria

SC Johnson

SC Johnson Chairman and CEO Fisk Johnson today welcomed Her Excellency Samia Suluhu Hassan, President of the United Republic of Tanzania, to Racine to discuss their shared commitment to eradicating malaria and to tour the company’s Center for Insect Science and Family Health, one of the world’s largest private, urban entomology research centers. Research from the Center helps SC Johnson in the development of its repellent and insecticide brands such as OFF! ® and Raid ®, as well as low-cost spatial repellent options for people who lack access to mosquito prevention tools. “Every minute, a child under five dies from malaria, most of whom are from Africa, and at SC Johnson, we are committed to sharing our expertise in insect science to help eradicate this tragic, yet preventable, disease,” said Fisk Johnson, Chairman and CEO of SC Johnson. “We are honored to welcome President Hassan and are grateful to work alongside the Tanzanian government and the greater East African Community toward our common goal of eliminating malaria.” Malaria is an illness caused by parasites which are spread to people through the bites of certain mosquitoes. Africa is home to 95% of malaria cases and 96% of deaths. Children under the age of five accounted for approximately 80% of deaths in the region, according to the World Health Organization. SC Johnson is in the process of developing and testing new, low-cost spatial repellent technologies that can be used by people who lack access to prevention tools in some of the world’s most vulnerable regions. These repellents are easy to use, do not require electricity or flame, and work continuously for up to 10 months. Large-scale clinical trials are underway in Kenya and have been completed in Indonesia and Peru. For more information on SC Johnson’s efforts to end malaria and create a healthier world, visit: https://www.scjohnson.com/en/a-healthier-world/it-takes-a-family-to-end-malaria About SC Johnson Founded in 1886 and headquartered in Racine, Wisconsin USA, SC Johnson believes that a more sustainable, healthier and transparent world that inspires people and creates opportunities isn't just possible - it's our responsibility. A heritage of innovation and bold, transparent decisions is why our high-quality products and iconic brands – including OFF! ® Raid ®, Glade ®, Windex ®, Scrubbing Bubbles ®, Ziploc ®, Mrs. Meyer’s Clean Day ®, method ®, Autan ®, Baygon ®, Mr Muscle ®, Duck ®, Lysoform ® and more – are in homes, schools and businesses in virtually every country worldwide. As a global, purpose-led company, we are committed to making the world a better place today and for future generations. That means relentlessly bringing our expertise in science, innovation and partnerships to bear on some of the world's most pressing environmental and health issues like reducing plastic waste and eradicating malaria. Around the world, we use our resources to unlock greater economic and educational opportunities for people and communities where access may be limited, but curiosity and potential are limitless. See how SC Johnson is a Family Company At Work For a Better World by visiting scjohnson.com or joining us on Facebook, Twitter, LinkedIn, Instagram and YouTube. Contact Details SC Johnson Global Corporate Communication +1 262-260-2440 GlobalPublicAffairs@scj.com Company Website https://www.scjohnson.com/

April 19, 2022 04:03 PM Eastern Daylight Time

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Play Globally Inc. and The US Gambler Agree to Strategic Partnership

Play Globally

Play Globally, Inc., a worldwide provider of free-to-play gaming innovations, today announced a partnership with The US Gambler (USG www.theusgambler.com ), a premier destination for premium sports content, betting picks and excellent bonus offers from leading sportsbooks and online casinos. The partnership serves as a creative avenue to support growth for both parties in the increasingly competitive US iGaming market, through cross-selling one fully aligned demographic between free-to-play gaming and sports betting content and insights. Play Globally’s upcoming release of its LuckyFans line of free-to-play games drives live, in-play sports action to determine the outcome of a fast-paced poker game. LuckyFans adds affiliate revenue and drives new high-value sports bettors to USG and its partners. Additionally, USG users will be able to create their own LuckyFans Private Leagues to earn exclusive rewards, win high-value prizes and participate in the LuckyFans National Sweepstakes to win substantial prize money. “The ability to work in tandem with an affiliate partner that has grown 300% MoM since its inception and whose audience is growing in both existing and emerging sports betting markets is a major step for our growth plans across the US,” said Play Globally President/CEO Stephen Dunham. “This partnership underscores the massive growth potential LuckyFans, and free-to-play gaming in general, offers the entire sports betting and iGaming industry. It’s exciting to see a brand like The US Gambler fully appreciate the value of what sophisticated contextual fan engagement through our LuckyFans platform provides.” About Play Globally, Inc. Play Globally, Inc. is a developer of innovative free-to-play games that utilize live, real-time in-play sports and racing data to determine the results of a live poker game. The company’s LuckyFans product line is scheduled for release in 2022 for a variety of professional sports and racing contests, providing users the opportunity to win real money sweepstakes prizes. LuckyFans is legal in all 50 states and most jurisdictions around the world. About The US Gambler The US Gambler is a site owned and operated by The Sportsbook Insider Inc (TSI); a Boston based organization newly formed in 2022. TheUSGambler.com is their first domain to go live offering premium sports content, betting picks and excellent bonus offers from leading sportsbooks and online casinos. Contact Details Alex shapiro +1 732-770-9395 ashapiro@hotpaperlantern.com Company Website https://www.playglobally.com/

April 19, 2022 01:30 PM Eastern Daylight Time

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With a Two-Year Revenue Growth of 1,853%, Le Prunier Ranks No. 7 on Inc. Magazine’s List of the Pacific Region’s Fastest-Growing Private Companies

Le Prunier

Inc. Magazine recently named Le Prunier as No. 7 on its third annual Inc. 5000 Regionals: Pacific list, the most prestigious ranking of the fastest-growing private companies based in Alaska, Hawaii, California, Oregon, and Washington. Born of the annual Inc. 5000 franchise, this regional list represents a unique look at the most successful private companies within the Pacific region economy generating sustainable growth and jobs. “We are so excited and grateful that Le Prunier has achieved this amazing milestone. We certainly couldn’t have done it without our amazing customers who have supported us during a phase of rapid growth and our talented, hardworking team,” shared Co-Founders Jacqueline, Allison and Elaine Taylor. ​​ Since its 2018 debut, Le Prunier has undergone dramatic year over year growth, built on its loyal customer base, strong innovation, and solid retail strategy. Customers seek out the brand for its efficacious products built on the Power Of Plum, and commitment to organic and sustainable practices. In 2021, the brand experienced an over 25,000 person wait list for their cult-classic Plum Beauty Oil. Expanding upon their offerings, patented Plumscreen Broad Spectrum SPF 31 was introduced this past year; an innovative sunscreen that pairs skincare and sun protection without leaving a white residue typical of many mineral sunscreens. Today, Le Prunier can be found at Credo Beauty, The Detox Market, Goop, Neiman Marcus, Saks Fifth Avenue, Aillea, Verishop, Petit Vour, Niche Beauty, Luisa Via Roma, Le Bon Marche and QVC. Le Prunier also has a strong international presence due to distribution partnerships in Europe and Asia. The companies on this Inc. list show a remarkable rate of growth across all industries in the Pacific. Between 2018 and 2020, these 150 private companies had an average growth rate of 195% percent and, in 2020 alone, they added 10,252 jobs and $5.1 billion to the Pacific region’s economy. Companies based in the Irvine, Santa Monica, and Venice, California, areas had the highest growth rate overall. Complete results of the Inc. 5000 Regionals Pacific, including company profiles and an interactive database that can be sorted by industry, metro area, and other criteria, can be found at inc.com/pacific. This acknowledgement by Inc. is aligned with the other accolades and recognition shared by some of the most prominent media and industry leaders for Le Prunier including, 2022 Elle Magazine’s Green Beauty Star Award for Plumscreen SPF 31, 2022 Allure Readers’ Choice Award Nominee for Best Clean Facial Moisturizer, 2021 Oprah Daily O-Ward for Best SPF for Combination Skin, 2021 Shape Magazine for Best Face Sunscreen, and 2021 QVC and HSN Winner of “The Big Find”. In 2021, Cosmetify and WWD announced Le Prunier as the “No. 3 Rising Beauty Star” with an 866% brand increase after carefully analyzing the most searched beauty brands in the world, ranked via Instagram followers, Instagram engagement, Instagram mentions, Google search volume, and change in search volume. “This year’s Inc. 5000 Regional winners represent one of the most exceptional and exciting lists of America’s off-the-charts growth companies. They are disruptors and job creators, and all delivered an outsize impact on the economy. Remember their names and follow their lead. These are the companies you’ll be hearing about for years to come,” says Scott Omelianuk, Editor-In-Chief of Inc. About Le Prunier: In September 2017, siblings Jacqueline, Allison and Elaine Taylor collectively founded Le Prunier, an organic beauty line based on The Power of Plum®. The sisters built Le Prunier from an ancestral legacy that began in 1916 with their great grandfather who farmed the rich soils of Northern California, laying the seeds for four generations of family-operated farming. While maintaining the family’s sustainable, organic farming practices, the Taylor sisters unlocked the extraordinary beauty benefits of this powerful fruit. Today, the sisters carry on the farm’s legacy with a 4th generation perspective—Tradition Meets Innovation®. More about Inc. and the Inc. 5000 Regionals Methodology The 2022 Inc. 5000 Regionals are ranked according to percentage revenue growth when comparing 2018 and 2020. To qualify, companies must have been founded and generating revenue by March 31, 2018. They had to be U.S.-based, privately held, for-profit, and independent—not subsidiaries or divisions of other companies—as of December 31, 2019. (Since then, a number of companies on the list have gone public or been acquired.) The minimum revenue required for 2018 is $100,000; the minimum for 2020 is $1 million. As always, Inc. reserves the right to decline applicants for subjective reasons. About Inc. Media The world’s most trusted business-media brand, Inc. offers entrepreneurs the knowledge, tools, connections, and community to build great companies. Its award-winning multiplatform content reaches more than 50 million people each month across a variety of channels including websites, newsletters, social media, podcasts, and print. Its prestigious Inc. 5000 list, produced every year since 1982, analyzes company data to recognize the fastest-growing privately held businesses in the United States. The global recognition that comes with inclusion in the 5000 gives the founders of the best businesses an opportunity to engage with an exclusive community of their peers and the credibility that helps them drive sales and recruit talent. The associated Inc. 5000 Conference is part of a highly acclaimed portfolio of bespoke events produced by Inc. For more information, visit www.inc.com. Contact Details General Inquiries info@leprunier.com Company Website https://leprunier.com

April 19, 2022 08:03 AM Eastern Daylight Time

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On the Trails: Ideas for Kicking Off Spring on the Trails

YourUpdateTV

Spring is here, and the outdoors are calling. Sometimes it can be hard to think of new ways to get outside and have fun. Recently, vice president of communications at Rails-To-Trails Conservancy (RTC), Brandi Horton, participated in a satellite media tour campaign to talk about kicking off the spring trail season and share ideas to make the most out of the outdoors on the nation’s 40,000 miles of trails, where people can walk, bike and be active outside, completely separate from vehicle traffic. There are thousands of multiuse trails across the country, including trails in every state. A video accompanying this announcement is available at: https://youtu.be/n92molHjE74 RTC, the nation’s largest trail advocacy organization, is encouraging Americans to kick off the spring trail season on Celebrate Trails Day, Saturday, Apr. 23, 2022, by getting outside and being active on their favorite trails. Celebrate Trails Day is an annual celebration of the nation’s trails and the benefits they bring to our health and well-being. Since 2019, trail use has surged as people seek outdoor spaces for exercise and connection with friends and family. Trails make getting outdoors and around by foot, bike and wheelchair more accessible for everyone. On Celebrate Trails Day, and beyond, RTC is offering resources and events to encourage people to make trail use part of their daily lives. As people increasingly navigate back to in-person work, school and other activities, there is an urgency in encouraging them to continue their practice of outdoor physical activity. The CDC recommends 30 minutes of moderate aerobic activity per day, five days per week, through activities such as a brisk walk or bike ride, yet the latest data shows that 25% of Americans are inactive. Trails are a valuable resource to address inactivity, providing safe, close-to-home spaces where people can walk, bike and be active. Those who participated in Celebrate Trails Day in 2021 reported spending on average more than 90 minutes being active outside, exceeding physical activity guidelines. RTC offers creative ideas for getting outside, a free trail-finder app, TrailLink.com, and stories from RTC’s Trail Moments initiative and TrailBlog, which capture voices from around the country about how people are incorporating trail use into their lives. Hosted on the fourth Saturday of April, Celebrate Trails Day is an annual spring celebration of America’s trails. Started by Rails-to-Trails Conservancy in 2013, the celebration encourages people across the country to get outside and enjoy the nation’s exceptional trails and trail systems. On April 23, more than 185 partner organizations and thousands of people from all 50 states and Washington, D.C., plan to take part in Celebrate Trails Day. For more information about Celebrate Trails Day, to find events, and to enter to win prizes, visit railstotrails.org/celebratetrails and follow #CelebrateTrails on social media. Celebrate Trails Day is supported by “Parks for All” championed by Hydro Flask, Athletic Brewing Company, Catrike, Clif Family Foundation, the CDC’s “Active People, Healthy Nation” initiative, Dogfish Head, Mirrycle, the Recreate Responsibly Coalition, IZIP and Warm Peet. About Brandi Horton: Brandi Horton serves as RTC’s vice president of communications. She has dedicated her career to communications for social change and is passionate about creating communities that promote health and well-being. She lives in Arlington, Virginia, with her family, where she regularly frequents the Four Mile Run and W&OD trails en route to work, the playground and little league games. About Rails-to-Trails Conservancy: Rails-to-Trails Conservancy (RTC), the nation’s largest trails organization—with a grassroots community more than 1 million strong. RTC is dedicated to building a nation connected by trails, reimagining public spaces to create safe ways for everyone to walk, bike and be active outdoors. Connect with RTC at railstotrails.org and @railstotrails on Facebook, Twitter and Instagram. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

April 18, 2022 03:00 PM Eastern Daylight Time

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Spiceology Welcomes Charlie’s Produce as a Distribution Partner to Provide Pacific Northwest Chefs and Restaurants Access to Next-Day Fresh Spices

Spiceology

Spiceology, the fastest-growing spice company in America, today announced its partnership with Charlie’s Produce, an independent, full-service produce company. By adding Spiceology products to their category lineup, Charlie’s Produce is now providing local chefs and grocery stores in Washington, Montana, Idaho, Alaska and Oregon with next-day access to the highest quality, freshly-ground, grade-A spices and blends. “As a partner of Spiceology and a Spokane native, it’s great to have my blends with Spiceology, as well as their entire spice and ingredient line, available through a local produce distributor like Charlie’s Produce,” said Chef Chad White, a Pacific Northwest-based chef and James Beard Awards Semifinalist. “I know how crucial it is to have a distributor in the area to get fresh ingredients that you can trust, and, similar to Spiceology, Charlie’s has a history of being a dedicated partner to the foodservice industry.” Charlie’s Spokane location, which services North Idaho and Montana, as well, was the first to offer Spiceology, and the company’s footprint has now expanded to Seattle, Anchorage and Portland. “As a produce distributor, our priority is to provide our clients with the freshest ingredients possible,” said Tygann Billow, Division President, Charlie’s Seattle. “We are excited to work with Spiceology and bring premium spices to chefs and grocery stores in the Northwest, and eventually expand into the west coast. Working with their team will ensure that we not only have the freshest produce, but also the freshest spices and seasonings.” Professional chefs and grocery stores look to Spiceology for its selection of 400+ spices, blends, chiles, salts, confections, and more. As a chef-owned and operated company, Spiceology’s Periodic Table of Flavor™ was designed to keep chefs organized with identifiable packaging that will ensure easy access to each ingredient. “It’s been a tough couple of years for the foodservice industry, and we are grateful to have partners like Charlie’s Produce, a leader in the industry, believe in us to help them move forward,” said Darby McLean, Spiceology’s Vice President of Channels and Distribution. “Spiceology is chef-owned and chef-operated, and we strive to be a good partner within the foodservice industry by offering chefs streamlined access to the most fresh and high-quality ingredients. We’re excited to partner with Charlie’s Produce, and continue to partner with more locations.” Charlie’s customers can add Spiceology ingredients to their next Charlie’s Produce order through their normal ordering process. To sign up as a Charlie’s customer or for more information, please visit https://www.charliesproduce.com/order/. ABOUT SPICEOLOGY Founded in 2013, Spiceology is the fastest-growing spice company in America and is on a mission to bring the magic back to spices, the world’s first currency. The chef-owned and operated, one-stop spice shop develops innovative blends and offers over 400 ingredients that are ground fresh in small-batches and shipped fresh to consumers and chefs. Spiceology’s “experiment with flavor” ethos is not only embraced through excellent ingredients and unique combinations, but also through responsible business practices designed to create a better world with diversity, equity and inclusion at the heart of the workforce. Spiceology products can be found on spiceology.com, in specialty retailers and grocers, in restaurants around the US, and as far away as Australia and Dubai. Visit spiceology.com for more information or to place an order, or follow Spiceology on Facebook and Instagram. For recipe inspiration, visit here. ABOUT CHARLIE’S PRODUCE The Charlie’s story begins in 1978 with a truck and three guys who thought they could do better. They were smart, hard-working and had a passion for produce. They had some ideas on how they could raise the bar on quality, inventory and the logistics of how produce moves from where it’s grown to where it’s enjoyed. Today, with innovation and technology woven into everything we do, Charlie’s has evolved into an independent, full-service produce company with 7 distributions centers throughout the west coast. We supply restaurants, grocery stores, institutions, wholesalers, the marine industry, and more with a full range of services. We offer conventional, organic, specialty produce, floral items, and a full line of fresh processed solutions for the retail and food service industries. We believe that forging rich, meaningful partnerships fosters success, from our employees, to our growers, to our customers and consumers, and ultimately, to the communities in which we live and work. Our aim is to nurture our partners so that together, we can nourish consumers and sustain communities. Learn more about Charlie’s Produce here. Contact Details Spiceology Cassidy Levine +1 908-770-7880 cassidy@spiceology.com Company Website https://spiceology.com/

April 14, 2022 08:00 AM Eastern Daylight Time

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SC Johnson and 4th Family Team Up to Empower Youth in Underserved Communities by Leveraging the Power of STEM and Sports

SC Johnson

SC Johnson, the maker of household consumer brands including Windex ®, OFF! ® and method ®, today announced a partnership with 4th Family, a not-for-profit organization dedicated to empowering youth in underserved communities by combining the relevance of sports with STEM (science, technology, engineering and math) learning. The partnership will create the “STEM & Sport Team Up,” a learning program that features the science behind the sports children love to play. The program will reach 4,000 middle school-aged children in Chicago, Illinois and Racine, Wisconsin, the location of SC Johnson’s global headquarters. “SC Johnson’s efforts to increase access to education in underserved communities align perfectly with 4th Family’s innovative approach to STEM learning,” said Alan VanderMolen, Chief Communications Officer at SC Johnson. “We are excited to introduce STEM to children in Chicago and Racine in a relevant, engaging way that leads to greater diversity and inclusion in STEM.” Co-founded by John Scottand Jahkeen Hoke in Albany, New York, 4th Family was established as a response to a clear education and employment gap of urban youth in the STEM disciplines. “We grew up in inner-city Albany, and without playing and identifying with sports, we may not have gotten the opportunities to continue our educations and have the careers we have today,” said Jahkeen Hoke, Co-Founder of 4th Family. “We are thrilled that through the ‘STEM & Sport Team Up’ with SC Johnson, we are bringing opportunity, long-term empowerment, and self-belief to more kids in more communities simply by making STEM as relevant and accessible as possible to the next generation, regardless of their background or current beliefs around STEM.” Added John Scott, Co-Founder of 4th Family, “To have our first national partner be SC Johnson, a company with a decades-long commitment to increasing representation in STEM, it feels like the stars aligning.” Each participating school will experience a three-phased program that begins with a large assembly event called “The Science of Slam” showcasing basketball dunks and the science involved with how to dunk. The second phase is a day-long clinic for 100-150 interested children followed by a three-day camp where they will learn via in-depth, interactive programming. Events in Racine begin May 2, with Chicago programming to follow the second week in May. Clinics and camps will take place in June and July, respectively. 4th Family’s STEM Team is led by Dr. John Drazan and Dr. Amy Loya, whose research with 4th Family has been recognized by the MIT Sports Analytics Conference, as well as the American Association for the Advancement of Science. Both Dr. Drazan and Dr. Loya are former college basketball players with PhDs in Biomedical Engineering. Dr. Drazan is currently an Assistant Professor in the Electrical and Biomedical Engineering Department at Fairfield University in Connecticut, and Dr. Loya is a Visiting Assistant Professor in the Electrical, Computer and Biomedical Engineering Department at Union College in New York. “As sports were my pathway into a career in science, I know that for many kids, they don’t necessarily see themselves in STEM. So it’s important to go beyond the traditional things kids associate with STEM like male scientists in white lab coats,” said Dr. Drazan. “Our work shows that the fusion of youth sports programs with sports analytics is an excellent opportunity to serve as an introduction to STEM and to broaden the appeal of STEM among youth in underserved communities.” About SC Johnson Founded in 1886 and headquartered in Racine, Wisconsin USA, SC Johnson believes that a more sustainable, healthier and transparent world that inspires people and creates opportunities isn't just possible – it's our responsibility. A heritage of innovation and bold, transparent decisions is why our high-quality products and iconic brands – including OFF! ® Raid ®, Glade ®, Windex ®, Scrubbing Bubbles ®, Ziploc ®, Mrs. Meyer’s Clean Day ®, method ®, Autan ®, Baygon ®, Mr Muscle ®, Duck ®, Lysoform ® and more – are in homes, schools and businesses in virtually every country worldwide. Since 1937, SC Johnson has annually given 5% of all pretax profits to charity. Over the last decade, SC Johnson has invested more than $300 million into families, communities, and the planet worldwide. Today, our community efforts focus on building a more sustainable world, a healthier world, and a world with more opportunity. About 4th Family 4th Family is a not-for-profit organization that hosts teen/community events, mentoring programs, personal development programs, educational programming, wellness & health programs, annual sport leagues & tournaments, as well as educational trips. At 4th Family, we seek to empower urban youth through mentoring and leadership opportunities, especially within the STEM fields. The central thesis for our sports science and other STEM programs is that our young people have the aptitude to learn real skills for the most critical sector of our economy – technology, science and engineering. Invited, supported, and mentored to explore their own interest in and aptitude for STEM, thousands of youth have participated in 4 th Family’s award-winning programs since 2012. Contact Details SC Johnson +1 262-260-2440 GlobalPublicAffairs@scj.com Company Website https://www.scjohnson.com/

April 14, 2022 07:00 AM Eastern Daylight Time

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Drug Residue Found in Empire Kosher Meat

Jewish Initiative For Animals

Nonprofit Jewish Initiative for Animals (JIFA) found drug residue in Empire kosher chicken by testing samples of meat purchased from supermarket shelves. The drug, fenbendazole, is widely used in conventional animal agriculture to treat or prevent parasites that are common in crowded conditions on factory farms. "Many shoppers, Jewish and non-Jewish alike, might perceive Empire's products to be higher quality and more ethically produced because they're kosher," said Melissa Hoffman, JIFA Director. "However, our testing found drug residue in Empire chicken. This reinforces what we already know: virtually all kosher chicken found in grocery stores comes from factory farms which pose an enormous risk to public health and where animals suffer tremendously." Health Motivates Kosher Purchases According to Mintel, more than 40 percent of all the food on U.S. store shelves is kosher. Why? Americans perceive kosher foods as more health-conscious. A recent survey by JIFA found that more than half of all adult shoppers of kosher food say they purchase kosher out of concern for public health (65 percent). Yet, kosher-certified animal products often fall short of consumer expectations. Pandemics and Superbugs On The Rise The widespread use of antibiotics and other drugs to treat animals has been known for years, but concerns are growing around the use contributing to the rise of superbugs or infections resistant to standard antibiotics. Farmed animals raised in confinement with no access to pasture provide a breeding ground for superbugs and pandemics. The current avian flu outbreak sweeping the globe shows how easily pandemics that originate in animals can spread. Kosher Humanewashing Continues Adding to shoppers' misconception that kosher certification equates to better conditions for animals, retailers and producers continue to deceive consumers with labels designed to mislead shoppers into buying products they think are healthier or more humane than they really are. Like Empire, kosher companies use claims such as "raised without antibiotics" and "humanely raised" to imply that the meat comes from animals who are treated with compassion and have access to the outdoors. The reality is that most meat purchased in the U.S., including virtually all kosher meat, comes from factory farms where drugs are needed to keep animals alive in conditions that may otherwise kill them. "More than 250 rabbis and Jewish leaders have already called upon Jewish communities to serve food that better aligns with their values, such as reducing meat consumption and serving plant-based foods by default," said Hoffman. "Drugs are used abundantly in kosher poultry, and shoppers have been misinformed. This is yet another reason why our communities must take action to adopt ethical food policies." To learn more, visit jewishinitiativeforanimals.org. About JIFA The Jewish Initiative for Animals (JIFA) supports innovative programs to turn the Jewish value of compassion for animals into action while building ethical and sustainable Jewish American communities in the process. JIFA is an initiative of Farm Forward. Contact Details SUSAN PETERS +1 708-759-7175 susan@farmforward.com

April 13, 2022 12:37 PM Pacific Daylight Time

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NFT standards have a long road ahead, says Huobi Research Institute

Huobi Research Institute

The Non-Fungible Token (NFT) market appears prosperous of late. According to data from NFTGO, total traded volume for 30 days reached US$6.2 billion. However, the most commonly adopted standard for NFTs, ERC-721, contains elements that may result in unfairness towards buyers. A new report from Huobi Research Institute examines several other proposed standards and concludes that standards innovation could prompt the industry to re-invent itself. In a new report titled “ The Advanced Road for NFT Standards”, the disadvantages of the ERC-721 standard are analyzed, including the need to pay gas fees multiple times for an NFT series to be minted and how bots can be used to mint rare NFTs if certain conditions are met. While some projects seek to avoid such a situation by randomly distributing NFTs with different properties according to their tokenIDs, users remain in the dark as to whether the distribution was indeed conducted fairly, as the right to issue NFTs still lies very much in the hands of project developers. The report further examines ERC-721A, a new standard whose main selling point lies in saving gas fees by allowing for the gas cost for minting multiple NFTs to be almost equivalent to that of minting a single NFT. In ERC-721A, a holder’s address is updated only once when a batch of NFT is minted so long as two preconditions are met: 1. The user has sufficient balance to mint and 2. The NFT minted by batch is of a continuous tokenID. In addition, ERC-721A removes the redundant storage requirements associated with ERC-721. Several new standards, dubbed ERC-721R, have also been hotly debated of late, with the two most famous ones attempting to solve the unfairness issues linked to ERC-721. ERC-721R, proposed by exo-digital-labs provides for trustless refunds, while ERC-721R proposed by erc721r.org seeks to distribute NFTs to minters more fairly by pseudo-randomly assigning tokenIDs. “The value offered by setting standards lies in unifying the basic attributes of NFT products so developers can better focus on NFT content,” says Yeyan Wei, Researcher, Huobi Research Institute and author of the report. “More innovative standards will lead to the development of the entire industry, and it would do good for the NFT industry to re-invent itself.” Click here for the full report. About Huobi Research Institute Huobi Blockchain Application Research Institute (referred to as "Huobi Research Institute") was established in April 2016. It is committed to researching and exploring new developments in the global blockchain industry. Its goal is to accelerate the research and development of blockchain technology, promote its applications, and improve the global blockchain industry ecosystem. Huobi Research Institute covers industry trends, emerging technologies, innovative applications, new business models, and more. Huobi Research Institute partners with governments, enterprises, universities and other institutions to build a research platform that covers the entire blockchain industry. Its professionals provide a solid theoretical basis and analyze new trends to promote the development of the industry. Contact Details Ker Zheng +86 139 2280 3249 media@global-hgroup.com Company Website https://huobiresearch.medium.com/

April 13, 2022 02:00 PM Eastern Daylight Time

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