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GRYT Health Announces New Additions to Board of Directors and Employee Team

GRYT Health

GRYT (“grit”) Health, a digital oncology company that empowers people to be in charge of their own health, announces the appointment of Sheila Thorne, president and chief executive officer, Multicultural Healthcare Marketing Group, LLC, to its Board of Directors. "Sheila Thorne is a powerhouse in the healthcare marketing industry and a champion of patient rights and equality. On behalf of the entire GRYT Health team, I'm sharing our excitement over her addition to our Board of Directors," said Shelley Nolden, cancer survivor, co-founder, and chairwoman of GRYT Health. "We're thrilled to have Sheila join her voice with ours as we work to change healthcare and accelerate GRYT Health's commercial growth and community impact while always preserving our patient-first principles." A native New Yorker and former senior executive in five preeminent marketing and communications companies, Sheila has spent more than two decades designing marketing, media and health education campaigns for the top 50 pharmaceutical companies across a broad range of therapeutic categories from molecule to market. A former high school teacher of foreign languages, she has worked on behalf of the healthcare industry throughout North America, Western Europe and Latin America with a focus on communities of color. She teaches and has lectured on health equity and cultural competency at Quinnipiac University School of Medicine, Rutgers, New York University and Queens College. She has given over 250 keynote presentations and workshops on cultural competency, anti-bias, and diversity. She is published in Pharmaceutical Executive, PharmaVoice, Medical, Marketing & Media and has numerous articles published in a variety of consumer health and ethnic publications. Sheila is known for her unique ability to galvanize communities of color around health and social justice issues. She has been featured in Essence Magazine, Black Enterprise, The Positive Community, Madame Noire, The Network Journal and a frequent panelist during the sessions of the Annual Congressional Black Caucus Health Braintrust, Congressional Hispanic Caucus Health Institute, and the Asian Pacific Islander American Health Forum. Sheila has received numerous awards for her innovative health marketing strategies to reach people of color, including PharmaVOICE Top 100 earlier this month. "I am truly excited to join the GRYT Health Board," stated Sheila Thorne. "I look forward to working with this extraordinary group of patient advocates who use their humanity to reach all those living and surviving with a chronic or life-threatening disease, no matter what they look like, what language they speak, or where they come from." GRYT Health is also proud to announce a significant number of employee additions and promotions. “We are blessed to have seen tremendous business growth this year, which allowed us to significantly invest in increasing our staff, as well as employee growth opportunities, in an ongoing effort to provide direct support to patients and caregivers today, while empowering them to use their experience to improve healthcare tomorrow,” said Dave Craig, cancer survivor, co-founder, and chief executive officer. “A company started and run by cancer survivors, the patient is the center for everything we do. We bring services to others that we wish we would have had during our own diagnoses.” Through its app and desktop platform, GRYT Health offers support services through connection and education, as well as the ability for patients, survivors and caregivers to share their experiences to help others. Currently, working in collaboration with half of the world’s top 10 pharmaceutical companies, GRYT Health champions patient experience research, clinical trial patient activation, and virtual patient education programs, including leading The Advocacy Exchange and The Global Virtual Cancer Conference, now in its third year. GRYT Health is proud to announce the following employee changes: Matt Berner has joined the team as an Umbraco front end developer. He has held similar roles for 15 years and finds joy in creating a digital product that improves people’s lives. Matt is a 2006 graduate of Muhlenberg College and currently lives in Macungie, Pa. Dave Bjork was recently hired as vice president of empowerment. In this role, he leads the business development and project management of virtual patient education programming with our industry partners. He is a lung cancer survivor, advocate, and host of The Research Evangelist podcast, which elevates the voices of others to inform and empower. Dave earned his degree at the University of Pennsylvania and his background includes over 20 years in industry and non-profit management roles. He currently lives in Georgetown, Mass. Christian Bullock was recently promoted to director of digital strategy. In this role, Christian oversees search engine optimization and digital advertising. Having gone through his own cancer diagnosis, Christian found GRYT Health in 2018 and joined the team in an advisory capacity. Christian prides himself on communicating with other cancer patients and survivors in an empathic and understanding way. Prior to joining GRYT Health, Christian cut his teeth in various agency management and digital media roles. He has a particular interest in astronomy and likes to read whenever he can. He graduated from Washington State University and currently resides in Battle Ground, Wash. Rachel Byrd joined the organization in 2020 and was recently promoted to senior research coordinator. She obtained her Bachelors of Science degree in Neuroscience from Central Michigan University and her Masters of Science degree in Health Science with an emphasis in Molecular Medicine from Montana State University. Cancer has touched her life through her younger sister, who is now nearly 20 years cancer free, and through the loss of her aunt and uncle. Rachel grew up in Michigan, but currently calls Bozeman, Mont., home. Megan-Claire Chase was recently hired as partnership director. In this role, she is working to build relationships with non-profit patient advocacy groups to engage their expertise in virtual patient education programs and amplify their resources to support the GRYT Health community. Megan-Claire is an accomplished media and marketing professional with over 15 years of experience in these industries. After being diagnosed with breast cancer (stage IIA invasive lobular) in 2015, she became heavily involved in patient advocacy and research post-treatment. She is a powerful communicator, public speaker, researcher, published writer and blogger of Life on the Cancer Train. In her spare time, she is a consumer reviewer for the Department of Defense Breast Cancer Research Program and a contributing writer for WebMD under their breast cancer section. Megan-Claire and her work has been featured in national press including The New York Times and People Magazine, as well as through numerous patient advocacy organizations. She grew up in Macon, Ga. and received her Bachelors of Arts degree in Communication with a minor in Theatre from The College of Saint Rose in Albany, N.Y. Chris Chamars was recently hired as a programs and partnership specialist. Chris has extensive experience in the healthcare and community relations industries, including time as an EMT, teaching health education and doing community outreach with the Peace Corps in Moldova, and at The Wilson Center in Washington, D.C. He holds a Bachelors of Arts degree in Psychology from St. Michael’s College in Colchester, Vt. and a dual Masters of Science degree and MBA in Global Healthcare Management from The Heller School at Brandeis University in Mass. Chris currently lives in Plattsburgh, N.Y. Leah Hennessey was recently hired as marketing manager. Leah is a designer and leukemia survivor with a passion for storytelling and making positive impacts on the lives of patients and survivors. After her diagnosis, she started a fundraising campaign called The Positive Project, for Roswell Park Cancer Center, where she received her treatment, including a bone marrow transplant, by selling handmade illustrative cards with uplifting messages inspired by fellow patient’s stories. Leah has been working with startups since 2015 and loves high-growth, high-energy environments. In her spare time, Leah enjoys running, biking, drawing, reading, and playing with her dogs. Leah grew up in Chatham, N.Y., received a Bachelors of Arts degree from the University at Buffalo and currently lives in Baldwinsville, N.Y. Liz Hiles was recently hired as an engagement specialist. Diagnosed with Stage III-B, non-metastatic bladder cancer with a T4 tumor in August 2016, she had her bladder removed with a stoma/urostomy placed, followed by chemotherapy. Liz has worked with several non-profit organizations as well in the education field. After healing from her experience with cancer, she transitioned to writing and advocacy work full-time. She is passionate about advocating for young adults in the cancer, bladder cancer and ostomy communities, serving as a community manager and contributing writer for select groups. Liz hails from Cincinnati and received her Bachelors of Arts degree in Sociology from Ohio University in Athens, as well as certifications in Women’s Studies and Cross-Cultural Competencies. Dr. Daniel Platt joined GRYT Health in 2020 as vice president of research and patient engagement and was recently promoted to chief medical officer. He has spent the majority of his life engaged in making the healthcare system more responsive to the needs of patients. Dan holds a Doctor of Medicine (M.D.) degree with distinction in research from the University of Rochester School of Medicine and Dentistry. He recently moved back to Rochester after having spent the last 10 years in Boston as a resident in neurology and consultant to biotech, pharma, and industry. Dan has extensive experience in the immuno-oncology space, having also served as the executive director, medical strategy and development, for Advaxis Immunotherapies. He is passionate about improving the prevention and treatment of cancer, educating and advocating for patients, and reshaping healthcare to be effective, efficient, and equitable. Uma Rana recently joined the organization as senior vice president of empowerment. Uma was the lead project manager for Bristol Myers Squibb Patient Advocacy and has led many key strategic initiatives across the organization. Her extensive experience in program/project management, strategy, operations, resource planning, financial, procurement, and relationship management will enhance GRYT Health’s core capabilities and help drive project success. Uma holds a Bachelors of Science degree in Pre-Med/Biology with Honors from Rider University and a MBA from New York Institute of Technology. She currently lives in East Windsor, N.J. Eileen Shannon was recently hired as vice president of client relations. In this role, she works closely with GRYT Health champions within client organizations to learn what makes them most proud of their work, and to help align resources to deliver those results. Eileen brings over 14 years of experience in non-profit fundraising and alumni relations. As a supporter of both family and friends who have experienced cancer, Eileen finds profound personal meaning in GRYT Health’s mission. Eileen holds a Bachelors of Science degree in Professional & Technical Communication and a Masters of Science degree in Communication & Media Technologies, both from Rochester Institute of Technology. She resides in Rochester, N.Y. Sam Schneider was recently hired as a senior research coordinator. Sam joins GRYT Health from Seattle Children's Hospital and Research Institute where he spent three years as a research scientist in CAR T-cell (cancer) research, drug development, and clinical trials. He earned his Bachelors of Science degree in Chemistry from Western Washington University. Sam grew up in Bainbridge Island, Wash. and now lives in Hilo, HI. Benjamin Valence joined the organization in 2019 as a front-end developer and was recently promoted to the role of manager of front-end development. In this role, he oversees a team of professionals to develop, build and host virtual patient education offerings for GRYT Health’s industry and advocacy clients. Ben has an eye for detail, and deeply cares about providing an exceptional user experience. He understands the emotions and need for information that go along with cancer, having been a caregiver for his sister during her treatment for colon cancer. Skilled at working with his hands, Ben has enjoyed experiences as a craftsman and barber. He has also served as a youth pastor for local churches in Rochester, N.Y. Ben grew up in and currently lives in Henrietta, N.Y. Jessica Valence was recently promoted to the role of vice president, education and empowerment. In this role, she helps to create virtual spaces for patient-focused companies to connect with their audiences in a new and authentic way. Jessica has been with GRYT Health since 2017 and has held a number of roles in assisting the company to evolve, including positions in Marketing and Operations. As a colon cancer survivor, Jessica holds a unique passion for helping to elevate the patient's voice and providing organizations a better understanding of the needs within their own communities. Prior to GRYT Health, she worked with a number of Rochester-based start-ups to amplify awareness and increase efficiencies. Growing up in Rochester, N.Y., Jessica attended Monroe Community College and earned her Bachelors of Arts degree in Art Education from Roberts Wesleyan College. She currently lives in Rochester, N.Y. GRYT Health is a digital oncology company that empowers people to be in charge of their own health through education, engagement and support. We offer a community free from judgment that focuses on humanity and the value each person brings. Our mission is to improve quality of life and increase survival for people facing cancer through the relentless focus on patient experience. We put patients first and work with healthcare organizations that do the same. We use the patient voice to enhance drug development and access; and together, we are helping to move healthcare forward. Visit www.grythealth.com to learn more. Contact Details Nichole Owens +1 315-263-4618 nichole@grythealth.com Company Website https://www.grythealth.com

August 24, 2021 02:09 PM Eastern Daylight Time

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Interactive Design Corporation (IDC) Unveils Award-Winning Affordable Housing Design for The Monarch Apartment Homes in Palm Springs

Community Housing Opportunities Corporation

Interactive Design Corporation (IDC), a Palm Springs-based architectural firm known for its focus on creating sustainable projects that address important social values, has unveiled the design for The Monarch Apartment Homes, a 60-unit, affordable housing community located in Palm Springs, CA. Developed by the Community Housing Opportunities Corporation (CHOC), an organization dedicated to the development of economically integrated housing, the design centers on a contemporary mid-century modern architectural style that creates an inviting, welcoming neighborhood for its residences. “Our strategy is to increase the supply of beautifully designed, sustainable homes for low- and moderate-income families that serve the desert community,” emphasizes Joy Silver, regional director of CHOC. “This type of design integrates communities and transforms lives. The Monarch Apartment Homes is a prime example of how our cities can add well-designed, sustainable living environments for their residents.” Located on a 3.62-acre vacant parcel of land at the Southeast corner of N. Indian Canyon and San Rafael Drive in the Upper Westside One Palm Springs neighborhood, the property is owned by the City of Palm Springs Successor Redevelopment Agency. In partnership with the City, CHOC will develop the land with rental apartments that offer one-, two- and three-bedroom apartment homes. Since the neighboring properties on the east side of the complex are residential homes, most of which are mid-century in design, the east side buildings will be smaller, one-story, and one-bedroom units to respect the context of the neighborhood. Much of the local mid-century designed homes in the adjacent neighborhoods were influenced by Donald Allen Wexler, an influential architect who practiced in the desert for almost 60 years. Trained under Richard Neutra, Wexler designed banks, schools, and even the Palm Springs airport, but he is known for his home designs, many of which are found throughout the surrounding community. “The design of this complex demonstrates that high design and affordable housing can work hand in hand,” emphasized Maria Song, AIA, LEED AP, partner with IDC, known for its award-winning concepts specifically for affordable housing development. “We’ve incorporated mid-century design elements that weave the interaction of place, people, and community together, thus knitting it into the overall City itself as a thriving neighborhood for the working families who need affordable housing.” The first affordable housing effort in Palm Spring in twelve years, 60 units of affordable housing -- or 15 units to the acre -- is required to be built based on California’s density bonus law. “The Monarch Apartment Homes will provide critically needed affordable housing units for Palm Springs,” said Palm Springs Mayor Christy Holstege. “Just as important as the availability of affordable housing is the fact that the rents at the Monarch Apartments will remain affordable for at least 55 years. This will allow generations of families to establish themselves in the community without having to worry about housing security or paying large portions of their income towards rent. We’re very proud of what the Monarch Apartment Homes will bring to the City of Palm Springs.” Creating a mini neighborhood The design of the $31 million complex includes sloping rooftops that mimic the monarch butterfly. It also includes natural desert plants to blend into the surrounding communities. The property itself is designed with a tree-lined thoroughfare, aptly named Main Street, to create a pedestrian plaza. Designed in 14 separate buildings clustered to create mini neighborhoods, each structure is topped with a sloping roofline mimicking the wings of the Monarch butterfly, which is known as a sign of rebirth. The name of the complex nods to the symbolism. Amenities include a dog park, a Monarch Park splash pad -- which is a water feature with a deck area that is integrated into the main open space adjacent to a children’s play area, and two BBQ areas. “These homes will become the community that our grocery store workers, clerks, caregivers, and more can live in and be proud of their homes,” added Song, who was invited to present this development at this year’s Modernism Week conference. “Creating housing affordability is the foundation to providing a stable, safe place for all of our residents to thrive. The design here proves that it can be done effectively, and residents will be proud to live here.” To encourage a well-rounded living experience, all apartment homes will have patios or balconies with a community building with a computer classroom, a rental office, and a community lounge adjacent to a kitchen that can be used for group functions. A laundry room will also be centrally located in the community building. In the main driveway, parking is conveniently close to collector streets and offers both parallel parking and angled parking. “The design of these homes compliments the surrounding community neighborhoods and offers a beautifully designed, mid-century modern look that blends in with the neighborhood, and even the upper-income enclaves,” adds Song. Sustainability Factors Sustainability was a key consideration in the creation of this property. Sustainability in construction was enhanced by making all of the indoor and outdoor systems electric. In addition, the renewable energy system helps the complex work in unison and presents an opportunity for a solar panel system. The property will have efficient windows and appliances, reflective surfaces, and cool roofs that reflect about 76 percent of the sunray away from the building for added sustainability. Understanding that the desert area sees high temperatures, the complex will be built with a double insulation system including framing with blown insulation and rigid insulation on the outside to help keep the air conditioning zones on the inside. Large roof overhangs also provide adequate shade throughout the property and over all the carports. Based in Palm Springs, Song has seen a 29-degree drop in temperature in asphalt that is shaded, compared to those that are not. With this in mind, the property will also have many trees to create natural shade within the courtyard areas. The buildings are shaped so that the air can easily flow throughout the property, creating a passive cooling system. IDC will submit The Monarch Apartment Homes for a GreenPoint Rated verification. The project is expected to break ground in early 2022. About CHOC: Founded in 1984, the Community Housing Opportunities Corporation (CHOC) is a non-profit, affordable housing developer based in Fairfield, California with offices in Palm Springs, that creates and manages communities for individuals, families, seniors and those with special needs. CHOC believes that economically integrated, affordable housing is key to self-sufficiency and is achievable with enriching, supportive programs that give pride to residents, stabilize families and improve local economies. www.chochousing.org Contact Details Anne Shanahan +1 310-373-0103 ashanahan@hoytorg.com Company Website https://www.chochousing.org/

August 24, 2021 10:30 AM Pacific Daylight Time

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Centre for Neuro Skills Signs Agreement With Political Subdivision Workers’ Compensation Alliance Covering More Than 500,000 Texas Public Entities’ Employees

Centre for Neuro Skills

The Texas Brain Injury Alliance reports that 144,000 Texans sustain a traumatic brain injury each year - one every 4 minutes. Centre for Neuro Skills (CNS), a premier provider of treatment for traumatic and acquired brain injury, announced today it is now a participating provider in the Political Subdivision Worker’s Compensation Alliance’s (PSWCA) direct contracting program. Five risk pools that offer workers’ compensation coverage and claims services to public entities in Texas, representing more than 3,000 public employers and 500,000 employees, formed PSWCA in 2006. The types of public entity employers include schools, community colleges, cities, counties, community centers, water districts and other local public authorities. “Our focus is identifying and contracting with the best quality and most efficient health care providers,” said Phil Hambrick, PSWCA’s director of provider network development. “Our goal with our participating providers, such as the Centre for Neuro Skills, is that rehabilitation therapies lead to better outcomes for injured employees.” CNS has four locations in Texas. It recently opened its newest clinic in Austin. Other Texas CNS facilities are in Dallas, Fort Worth and Houston. All CNS clinics offer a continuum of care approach to therapeutic rehabilitation and disease management services for those recovering from traumatic and acquired brain injuries. “What sets CNS apart is our whole team approach on patients and their caregivers,” said Paul Greenspan, AVP payor strategy at CNS. “Our entire team in Texas looks forward to working with PSWCA and providing essential rehabilitation therapies to Texas’ public entity employees who need them. We strive to ensure the best possible recovery with the goal of helping injured workers maximize their independence and improve their quality of life. Our return-to-work rates are outstanding with 56 percent of CNS patients returning to work.” About Centre for Neuro Skills Centre for Neuro Skills is an experienced and respected world leader in providing intensive rehabilitation and medical programs for those recovering from all types of brain injury. CNS covers a full spectrum of advanced care from residential and assisted living to outpatient/day treatment. Founded by Dr. Mark Ashley in 1980, CNS has seven locations in California and Texas. For more information about Centre for Neuro Skills, visit: www.neuroskills.com, Facebook, Twitter, LinkedIn, YouTube. Media, please note: Visual assets, including photos, are available. To request an interview with CNS leadership, please call ontact Sean Dowdall at (415) 286-7121 or CNS@landispr.com. # # # Contact Details Sean Dowdall +1 415-286-7121 CNS@landispr.com Company Website https://www.neuroskills.com/

August 24, 2021 06:20 AM Eastern Daylight Time

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Juicy Juice Celebrates the Return of the Lunchbox this Back-to-School Season

YourUpdateTV

It’s finally here – the day parents and kids have been yearning for: a fresh start to a new school year and new beginnings. Parents and kids will be celebrating a back-to-school season unlike any other and experiencing a spectrum of emotions along with it. So, what can parents do to navigate both the excitement and nervousness of this back-to-school season and set their kids and themselves up for success? To help parents prepare themselves and their littles ones for the return to school, Juicy Juice is partnering with host of Disney Family Sundays on Disney+, child psychologist and founder of Yay Day Paper Co., Amber Kemp-Gerstel. Crafting expert Amber created custom-designed lunchbox notes for kids to discover at lunchtime to provide a connection to mom and dad. In addition, her tips and suggestions will help alleviate any back-to-school jitters kids may be feeling. The notes, along with other helpful advice from Amber on how to ease the transition of back to school, will be available on Juicy Juice’s website. Additionally, Juicy Juice is hosting a 100% YAY! Sweepstakes to celebrate mom, dad and the caretakers who were handling and coordinating all things virtually this past school year and get them excited and ready for back to school. Each day, ten $100 gift cards will be given away! Through September 22, parents can visit JuicyJuice.com and follow the instructions to complete and submit the online entry form. Entrants can also enter this sweepstakes every day receive a bonus entry for playing the 100% YAY! Lunchbox Game for more chances to win. Visit www.Juicyjuice.com/yay to enter and read the full rules. About YourUpdateTV: YourUpdateTV is a social media video portal for organizations to share their content. It includes separate channels for Health and Wellness, Lifestyle, Media and Entertainment, Money and Finance, Social Responsibility, Sports and Technology. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

August 23, 2021 11:01 AM Eastern Daylight Time

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Healthtech wearable glucose tracker Ultrahuman raises $17.5m in series B funding

Ultrahuman

Ultrahuman, the rapidly growing metabolic fitness platform, today announced it has raised $17.5 million, as it aims to help over a billion people in the world suffering from a metabolic health disorder. This brings the total funds raised so far to $25mn. Ultrahuman is committed to making metabolic fitness accessible to millions of people globally. The funds raised will be used for geographical expansion and to improve their biomarker technology. The series B funding came from Alpha Wave Incubation (AWI), which is backed by DisruptAD and managed by Falcon Edge, Steadview Capital, Nexus Venture Partners, Blume Ventures and Utsav Somani’s iSeed fund. Marquee founders and angel investors also participated including Tiger Global’s Scott Schleifer, Sandeep Singhal, Kunal Shah, Sujeet Kumar, Deepinder Goyal, Gunjan Patidar, Gaurav Munjal, Revant Bhate, Mohit Gupta, Vikram Dhingra and Roman Saini. The Ultrahuman Cyborg wearable helps people optimize their exercise and nutrition based on glucose biomarkers. The Ultrahuman wearable launched in June 2021 has already amassed thousands of users in the waitlist with users raving about their experience on Twitter after using the wearable. The metabolic health crisis is unarguably one of the largest healthcare crises that exists today. Over a billion people in the world suffer from a metabolic health disorder which contribute to almost 85% of all chronic diseases in the world. By helping people understand how food and exercise affects their metabolic health, people would be able to make informed choices about what they eat and their activity levels. The approach is a geography / diet agnostic way to help people eat and exercise better. A single biomarker like glucose can reveal so much about how a particular food item affects the user’s metabolic health by measuring the glucose response. This response is unique to an individual and it depends on various factors like their microbiome diversity, stress levels, time of the day, food ingredient quality etc. Ultrahuman was started by Mohit Kumar and Vatsal Singhal who were also co-founders at Runnr that later merged with Zomato. Mohit is an avid cyclist, biohacker and Brazilian Jiu-Jitsu enthusiast. Vatsal is a cross fit enthusiast and biohacker. Mohit was training at one of the largest MMA Camps in the world (Tiger Muay Thai). There he observed athletes train smartly via usage of data, recovery tools and protocols. He got together with Vatsal and they came up with a vision for Ultrahuman where they can make the journey of fitness for people more personalised and impactful. “Biomarkers will change how the fitness and the healthcare industry works. By being able to continuously monitor their biomarkers like glucose, users can not only avoid chronic diseases but make lifestyle changes that help them improve their fitness levels for longevity and performance, ” said Ultrahuman Founder and CEO Mohit Kumar. Navroz D. Udwadia, Co-Founder, Falcon Edge Capital, said, " We are excited to partner with Mohit and Vatsal, founders of Ultrahuman. We believe they can transform the way people view personal wellness globally. Their thoughtfulness around UI / design and consumer experience is inspiring. We are thrilled to back what could be a pioneering biomarker-driven global healthcare business. Their dual obsessiveness around product engineering and customer experience is already showing result in terms of product market fit and retention. ” Commenting on the investment, Ravi Mehta, Founder and MD Steadview Capital, said, “ We are excited to be a part of Ultrahuman’s journey as it takes what we believe to be a disruptive approach to personal wellness. Ultrahuman’s biosensor-enabled, data-first model, in our view, is the future of any personalized healthcare ecosystem, ” “We at Nexus are super excited about Ultrahuman’s biomarker based approach to build hyper- personalised diet and exercise journeys for users. We are seeing a very strong pull for Ultrahuman’s Cyborg platform globally and feel that it will be a foundational approach to personal wellness in the years to come, ” added Sameer Brij Verma, MD Nexus Venture Partners. “Mohit and team have taken their personal fitness journeys and translated them to a world class product and experience in just over a year. We expect Ultrahuman to help shape how health is proactively monitored across global audiences, “ said Karthik Reddy, Founder of Blume Ventures. About Ultrahuman Ultrahuman is headquartered in the US and India. It is the world's most advanced metabolic fitness platform. It helps people create long-term habits and changes via instant nudges and deep health insights instead of diets and strict exercise routines. For more information and updates on Ultrahuman, please visit ultrahuman.com Contact Details Ultrahuman Bilal Mahmood +44 7714 007257 b.mahmood@stockwoodstrategy.com

August 19, 2021 08:00 AM Pacific Daylight Time

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Cloud Conventions Introduces SafetyNet to Create a Virtual Backup Plan for Live Events

Convey Services

Cloud Conventions today introduced SafetyNet ™, a new program to provide a virtual event backup options for associations, tradeshows, event managers or trade groups that have a live event scheduled now or in the near future. SafetyNet provides a standby virtual event platform that can be activated if needed when attendance for a live event declines or if there is a requirement to pivot to an all-virtual program. A SafetyNet platform can be brought online in a matter of days without technical support or programming. Cloud Conventions is a sophisticated event management platform that redefines the attendee and exhibitor experience with a strong focus on delivering virtual and hybrid events, regardless of size or budget. “It seems like a repeat of 2020 as event managers, associations and other trade groups are struggling to decide if they should cancel their live event, shift to virtual or hybrid, or take other precautions to make attendees and exhibitors feel safe,” said Carolyn Bradfield, CEO of Cloud Conventions. “Any group hosting live events today needs a virtual backup plan that can be activated to ensure attendees and sponsors can participate in industry sessions, continuing education and still make connections that they would miss when they can’t attend in person.” SafetyNet maintains a low-cost Cloud Conventions virtual platform on standby behind a private login until required. It is hosted on a custom URL, is fully branded, customized and organized to host live or on-demand sessions, exhibitor and sponsor booths or provide a resource center for all event-related content. Attendees can be imported from a live event registration system and have their record transferred to SafetyNet including demographics and event access permissions. Sponsors are assigned a virtual booth template and configured to go live without technical assistance, in a matter of hours. “Now that live events have partially returned, many groups ask themselves if virtual events are worth it, so they only focus on their in-person event, often to their detriment,” added Bradfield. “A 2020 study of 1,000 respondents, ‘ Association Trends: From Disruption to Opportunity’ produced by Community Brands, details that having a virtual option for membership participation has changed from a nice-to-have to a must have. Some live events scheduled for the fall of 2021 are being abruptly cancelled due to on-going COVID risks. This is clearly an indicator that the pandemic is far from over. A SafetyNet option is the best insurance that the show will go on, no matter what.” SafetyNet is offered for a low, setup fee to create a fully branded and configured virtual environment. If the organizer chooses to go live with a hybrid or all-virtual event, the setup fee applies to the event package. Show managers can choose as much or as little assistance from Cloud Conventions to bring their event online quickly with all the features needed to educate and engage attendees. Having a virtual option guarantees a rewarding experience for attendees, better ROI for sponsors and ensures smoother event operation for organizers. Explore SafetyNet at: https://cloudconventions.com/page/139455/safetynet. About Cloud Conventions Cloud Conventions from Convey Services is Cloud Conventions is an enterprise virtual/hybrid event management platform that redefines the exhibitor and attendee experience to allow companies to provide easy access to in-depth product information, showcase their brands with graphics and videos, create calls to action and generate immediate sales leads. Used around the world for large managed events and smaller self-directed meetings, conferences and corporate kickoffs, Cloud Conventions automates exhibitors and virtual booths, continuing education, speaker sessions and reminders, invitations and email communication, while at the same time producing detailed analytics on attendee, session and exhibitor activity. Cloud Conventions supports multiple languages and currencies, internal, external and single-sign on registration, and supports all conferencing carriers and platforms. Trade Associations and event managers can explore all of the Cloud Conventions solutions by visiting https://cloudconventions.com or contacting info@cloudconventions.com or call 888-975-1382. Cloud Conventions™, Community™, SafetyNet™, Cloud Kickoffs™, Conduct™, One-Touch Email Share™, Hub & Spoke™, 360° Virtual Exhibit Hall & Lobby Experience™ and ListLock™ are trademarks of Convey Services LLC Contact Details Bruce Ahern +1 770-580-0810 bahern@conveyservices.com Company Website https://cloudconventions.com

August 19, 2021 10:29 AM Eastern Daylight Time

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Mental Health Advocate and Everything Athletes Founder Kim Carducci Releases Debut Book, The I of the Tiger

Everything Athletes

“I was nothing and no one without sports,” writes Kimberly Carducci in her debut book, The I of the Tiger: The Athlete Identity and Remedying Sport’s Greatest Conflicts. Carducci continues, “For the first time since I was five years old, it felt as if gravity, the commonality that kept all beings rooted on Earth, suddenly stopped and I had no idea what was up, down, or sideways. So much free time and nothing to do. It was paralyzing. It almost drowned me.” Fortunately, Carducci was able to rise above her darkest moments after retiring as a D1 swimmer at the University of North Carolina but many top sports competitors don’t. In The I of the Tiger, Carducci uncovers the many layers, fears, insecurities, and complexities the athlete identity produces. She offers insights on how this identity negatively impacts mental health and the ways athletes can navigate pivotal transitions. “When life hits us hardest, it’s important to understand the biological and psychological effects of pain to shed light on how we can best process our emotions.” offers Carducci. “With this understanding, we can move past the shock of a situation, grow stronger with a refreshed identity, and adopt a framework for life that encourages strength, clarity, and light.” Kim Carducci’s deftly written book combines heartfelt personal anecdotes with references to several historical and prominent athlete figures in our world today, such as Tonya Harding and Michael Phelps aimed at discovering: How competition influences athletes and their mental health Why athletes build an inflated sense of ego, based on physical capabilities How injury and retirement deflate athlete’s sense of worth Daily implications of being a fierce competitor Daily guiding principles for athletes on their transition journey The art of letting go of things athletes once leaned on that wasn’t sturdy enough to support them beyond sports The I of the Tiger: The Athlete Identity and Remedying Sport’s Greatest Conflicts is available September 21, 2021, everywhere books are sold. Learn more at www.everythingathletes.com. About Kimberly Carducci Kimberly is a former DI swimmer, mental health advocate, podcaster, and Founder of Everything Athletes. In her athletic career, Kim struggled with depression and has since dedicated herself to helping other athletes cope with the realities of the sports world. Kim founded Everything Athletes, an online refuge for competitors, where she offers the resources and tools needed to thrive in sports. Kim resides in Atlanta, GA. Learn More About Kim & Everything Athletes: Instagram: @everythingathletesdotcom Website: EverythingAthletes.com Facebook: Everything Athletes Podcast: https://podcasts.apple.com/us/podcast/introduction-to-kim-carducci/id1541556960?i=1000499841965 Contact Details Eric Nemeth nemeth@ericpr.com Company Website https://www.everythingathletes.com/

August 19, 2021 09:03 AM Eastern Daylight Time

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Sharp, A New Sports Betting App Focused on Empowering Bettors Through Advanced Education, Officially Launches

Sharp

Sharp announced today that its sports betting app officially launched in both the App and Google Play stores. Sharp is a first-of-its-kind sports betting app, providing an all-in-one platform experience of multimedia content, tools and solutions developed specifically to educate and empower sports bettors to make smarter decisions and manage their actions. Sharp is the amalgamation of two industry giants, Win Daily and DFS Army. With more than 10-years experience combined, in understanding the needs, wants and pain points of sports bettors, the app unites Win Daily’s exceptional media content and DFS Army’s development of proprietary technology to create the ultimate sports betting educational experience. The Sharp app is currently free for download on Android and iOS. The anchor feature of the app is “Sharp Academy.” Sharp Academy is a multimedia masterclass that will teach all skill levels different aspects of sports betting. Led by sports betting expert John Alessia, Sharp Academy will produce daily content (podcasts, live streams and articles) providing tips, advice and strategies aimed at breaking down sports betting to its foundational elements. Sharp Academy will be free for the first 1,000 downloads of the Sharp app. “Even as sports betting explodes across America, there is a significant segment of the market that is still sitting on the sidelines because they aren’t educated on how to bet, what to look for or what success over time looks like,” said Sharp co-founder and CEO Kevin Epstein. “Apps leveraging innovative technology focused on user education and self-management are already second nature to consumers looking to strengthen their personal financials or health and fitness regimen - sports betting should be no different. With Sharp, we’ve created the ultimate platform of tools and content that we wish we had when we started sports betting.” Sports betting experts and company executives Alessia, Epstein and Jason Mezrahi will all produce content for the app. Additional noted sports betting experts contracted to create content for the platform will be announced at a later date. “In bringing together Win Daily and DFS Army, we bring decades of expertise that fuses the best sports betting content and experts with world-class proprietary technology that will continue to evolve and innovate as the industry grows and expands,” said Mezrahi, co-founder and COO of Sharp. “Users can expect rich daily content across the spectrum of sports and intuitive tools to help provide historical perspective on personal bets and real-time statistics to help make the best decisions for the bettor. There has been a dearth of sports betting educational products in the market and we’re excited for users to begin seeking value from the Sharp platform.” Additional app features include: Bet tracking technology Odds checking Team and player prop projections For more information please visit: https://sharp.app/ To download the app: App Store: https://apps.apple.com/us/app/sharp-app/id1557592668 Google Play: https://play.google.com/store/apps/details?id=com.sharpapp ABOUT SHARP APP Founded in 2020, by sports betting and fantasy experts and executives from Win Daily and DFS Army, Sharp is a first-of-its-kind sports betting app. Sharp provides an all-in-one platform experience of multimedia content, tools and solutions developed specifically to educate and empower sports bettors to make smarter decisions and manage their actions. Follow Sharp on social media - Twitter, Facebook, Instagram, YouTube and TikTok. Contact Details HPL Digital Sport Michael Adorno +1 212-931-6143 madorno@hotpaperlantern.com Company Website https://sharp.app/

August 19, 2021 09:01 AM Eastern Daylight Time

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The Kingdom of Saudi Arabia Reveals the Inspired Experiences Awaiting Visitors at its Stunning Expo Pavilion

Saudi Arabia Pavilion at Expo 2020 Dubai

The Saudi Pavilion at Expo 2020 Dubai has been awarded the LEED Platinum Certificate from the US Green Building Council (USGBC), placing it among the most sustainable designs in the world. The pavilion, the second largest after the UAE’s, holds three Guinness World Records for longest interactive state-of-the-art water feature, largest LED mirror screen display, and largest interactive lighting floor. Celebrated Saudi artists will exhibit their work as part of the pavilion’s ‘Vision’ exhibition. With less than two months to go, the Kingdom of Saudi Arabia is preparing to welcome the world to its state-of-the-art pavilion at Expo 2020 Dubai. At the Saudi Pavilion – the second largest after the UAE’s – visitors will experience the Kingdom’s rich past, vibrant present, and promising future. A 68 square-meter, curved LED screen greets visitors as they embark on a technology-enabled journey through five ecosystems, hinting at the Kingdom’s natural spaces, beautiful coasts, vast deserts, surrounding seas, and high mountains. The journey will walk through the flora of Al Bardani Valley in Asir Region to the mighty mountains of Tabuk, and from the dunes of the Empty Quarter in southeastern Saudi to the crystal-clear waters of the Red Sea. Visitors to the Saudi Pavilion will then experience 14 cultural landmarks along a stunning escalator ride. These include acclaimed UNESCO World Heritage Sites such as At-Turaif District in Ad-Diriyah, Hegra Archaeological Site in AlUla, Historic Jeddah, Rock Art in the Hail Region, and Al-Ahsa Oasis. Through an audiovisual guide, guests can explore 23 other destinations, including world-leading giga-projects which are rewriting the possibilities of sustainable development such as Qiddiya, Diriyah Gate, and King Salman Park. Following this, visitors will enter ‘Vision,’ a one-of-a-kind art exhibition curated by celebrated Saudi artists. Highlights include a 30m floating virtual sphere and a bespoke interactive floor. Finally, the pavilion will take visitors through the ‘Discovery Center’, where an innovative platform will connect leaders from around the world to forge exciting partnerships and discuss investment opportunities, visualized through an interactive digital map of Saudi Arabia. People, opportunity, nature, and heritage are the four pillars that anchor the visitor experience of the Kingdom’s 13,000 square-meter pavilion; an adventure woven into one of the most sustainable structures at Expo 2020 Dubai. It has been awarded the LEED Platinum certification by the US Green Building Council (USGBC), the highest internationally recognized sustainability rating in Leadership in Energy and Environmental Design. In addition, the pavilion holds three Guinness World Records: the largest interactive lighting floor with around 8,000 LED lights, the longest interactive water feature at more than 32 meters, and the largest LED interactive digital mirror screen at 1302.5 square meters. Expo 2020 Dubai is an opportunity to reconnect, meet new people, and discover new horizons. The people of Saudi Arabia are excited to open the doors and for visitors to experience their renowned hospitality first-hand. Contact Details Hanin Faroun +971 58 823 6024 hfaroun@apcoworldwide.com

August 19, 2021 08:30 AM Eastern Daylight Time

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