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Tervis Named Official Partner and Exclusive Water Bottle of the APP

APP

The APP’s partner portfolio continues to expand with the addition of Tervis, the American-owned-and-operated company, renowned for the durable construction of its drinkware, becoming Official Partner and Exclusive Water Bottle of the APP The Association of Pickleball Professionals (APP) announced today its partnership with Tervis as the Official and Exclusive Water Bottle of the APP. Founded in 1946, Tervis is known for its diverse portfolio of customizable, reusable drinkware products. As part of Tervis’ sponsorship of the APP, the brand will present the top 50 APP pros with personalized water bottles, and APP-branded Tervis products will be available for purchase at all APP Tour events this year. The Tervis brand will immerse itself with in-venue branding and visibility, including signage, social media promotion, and inclusion in APP Tour broadcast productions – spanning coverage on CBS Sports Network and ESPN2 as well as livestream coverage on APPTV and ESPN+. "We’re thrilled to welcome Tervis to the APP Family,” commented Ryan McSpadden, EVP of Strategic Partnerships at the APP. “As a family-owned and operated American company, focused on quality and creativity, the Tervis brand is a perfect fit for the APP and the pickleball community. We look forward to bringing these incredible products into the hands of pickleball fans worldwide.” Tervis President & CEO Rogan Donelly, third-generation leader of the iconic, family-owned drinkware company, noted, “We are excited and proud to officially partner with the APP to promote pickleball, the fastest-growing sport in the country, and we look forward to being a part of the sport’s evolution in the coming years.” To stay updated on the APP, visit apptour.org, and follow us on Instagram, Twitter, TikTok, and Facebook and LinkedIn. To learn more about Tervis, visit tervis.com. About Tervis Tervis is a third-generation family-owned and operated business founded in 1946 and renowned for the durable construction of its drinkware, the timelessness of its decorations & designs, and the insulation qualities which have stood the test of time. Tervis is recognized in the industry for its lifetime guarantee on their Classic drinkware portfolio. Tervis headquarters are located at 201 Triple Diamond Blvd., North Venice, Florida 34275. For more information, please visit tervis.com. About the APP Founded in 2019, the Association of Pickleball Professionals (APP) elevates the sport of pickleball by providing elite platforms for the best players in the world, right through to the millions of people picking up a paddle for the first time. Serving professional pickleball players, senior professionals, amateurs and recreational players in the fastest growing sport in the USA, the APP is the first and only tour officially sanctioned by USA Pickleball. The 2023 APP Tour slate has 16 tournament stops planned, in addition to International and Collegiate Series events. The APP also prides itself on developing the next generation of champions through its Next Gen Series and other youth initiatives. Follow the APP via APPTour.org, on Instagram, Twitter, Facebook, LinkedIn and YouTube. Contact Details The APP Daniel Sagerman +1 847-800-8182 dsagerman@theapp.global Company Website https://apptour.org/

May 17, 2023 09:00 AM Eastern Daylight Time

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MAJOR LEAGUE SOCCER JOINS FORCES WITH THE GAME DAY TO PUBLISH SPORTS BETTING COVERAGE TO NEW BETTING HUB ON MLSSOCCER.COM

The Game Day

Major League Soccer (MLS) today announced that The Game Day, a leading sports betting entertainment website, will provide fans with expert tips on MLS bets and match preview highlights each week on the new Betting Hub on MLSsoccer.com. “At a time of rapid growth in the popularity of sports betting, we are excited to align with The Game Day to provide fans with key data, strategies and tips to encourage informed and responsible betting decisions,” said Chris Schlosser, MLS Senior Vice President, Emerging Ventures. Content from The Game Day will be published throughout the rest of the 2023 MLS season. As a trusted source of sports betting information and entertainment for fans across the U.S., The Game Day provides readers with in-depth analysis, betting tips and exclusive promotions for a wide range of sports. “We’re thrilled to partner with Major League Soccer and to provide accurate and reliable information that will help further educate soccer fans about responsible betting,” said Steve Carey, COO, The Game Day. “Our team of experts has a deep understanding of the sports betting industry, and we’re excited to share our knowledge with MLS fans to provide a fun and safe environment to bet.” This announcement arrives during a period of tremendous momentum behind the sport of soccer in North America, as Major League Soccer’s 28th season is underway, the highly anticipated 2023 Leagues Cup will take place from July 21 to August 19 and as the 2026 World Cup hosted by the U.S., Canada and Mexico approaches. ABOUT THE GAME DAY The Game Day is a leading sports betting and entertainment website that provides fans with in-depth analysis, betting tips, and exclusive promotions for a wide range of sports. The site's team of experts has a deep understanding of the sports betting industry and is dedicated to providing readers with accurate and trustworthy information about sports betting. ABOUT MAJOR LEAGUE SOCCER Headquartered in New York City, Major League Soccer — celebrating its 28th season in 2023 — features 29 clubs throughout the United States and Canada, including 2023 expansion team St. Louis CITY SC. All MLS, Leagues Cup, and select MLS NEXT Pro and MLS NEXT matches can be watched through MLS Season Pass, available on the Apple TV app on Apple devices, smart TVs, streaming devices, set-top boxes, and game consoles, and the web at tv.apple.com. MLS Season Pass will feature the most expansive and accessible lineup of programming ever for MLS fans. For more information about MLS, visit mlssoccer.com. For more information about the Apple TV app, visit apple.com/apple-tv-app. Contact Details The Game Day Lauren Polkey +356 9916 0849 laurenpolkey@thegameday.com Major League Soccer Peter O’Brien Peter.OBrien@MLSsoccer.com Company Website https://thegameday.com/

May 17, 2023 09:00 AM Eastern Daylight Time

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NHK WORLD-JAPAN Focus for May

NHK WORLD-JAPAN

TOKYO, JAPAN - Media OutReach - 17 May 2023 - NHK WORLD-JAPAN, the international service of Japan's public media organization, NHK, will present a collection of news and programs to coincide with the G-7 summit held in Hiroshima, the city now known as a symbol of peace since it's atomic bomb attack in 1945. Under its G7 presidency, Japan is slated to host the Group of Seven summit in Hiroshima between May 19 and 21. Expected topics on the agenda includes the Ukraine conflict, nuclear disarmament and other pressing global issues. The latest news and on-site reports will be made available on the G7 Summit in Hiroshima 2023 | NHK WORLD-JAPAN News page and aired at the top of every hour on NHK NEWSLINE. Viewers can also catch comprehensive coverage and feature stories on NEWSROOM TOKYO and other news programs on NHK WORLD-JAPAN. In addition to news and documentaries on the theme of "peace and nuclear weapons", NHK WORLD-JAPAN will showcase various aspects on Hiroshima, including a documentary on world-renowned designer Issey Miyake and travel programs featuring World Heritage sites. ISSEY MIYAKE The Human Inside the Clothes [Broadcast; May 27 Sat. 1:10/7:10/13:10/19:10 (UTC)] Issey Miyake passed away last summer at the age of 84. He was seven years old when the atomic bomb dropped on his hometown on August 6, 1945. Although Miyake rarely spoke about his wartime experiences, it is clear that his designs and work were deeply connected to his experiences that day. Through various interviews and footages, we delve into the memories of this world-renowned fashion designer. Hit the Road [Broadcast; May 31 Wed. 1:30/6:30/12:30/17:30 (UTC)] Hit the Road is the new travelogue featuring Japan's unique roadside stations, or "michi no eki", which serve as a source of discovery for local gourmet and cultural information. This month, the program will take viewers on a ride from Hiroshima Airport to the World Heritage Site of Itsukushima Shrine to experience the delicious local fare and warm hospitality. Visit What's On NHK WORLD-JAPAN for the broadcast schedule and more information on "Hiroshima - The Road to Global Peace" live and VOD programs. About NHK WORLD-JAPAN NHK WORLD-JAPAN is the international service of Japan's public media organization NHK. It provides the latest information on Japan and Asia through television, radio and online to a global audience. For more details, visit nhk.jp/world Contact Details NHK WORLD-JAPAN nhkworld_prteam@jibtv.com

May 17, 2023 09:00 AM Eastern Daylight Time

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More Than Just a Room: How Airbnb Can Help You Travel Like a Local -- on a Budget

YourUpdateTV

Want to travel like a local, but on a budget? Airbnb is a great option for those looking to experience a destination authentically without breaking the bank. Recently, Airbnb Superhosts, Rhonda Voo and Eric Alan conducted a satellite media tour to talk about their experience being Airbnb hosts and how it helped them connect with people and have authentic experiences. A video accompanying this announcement is available at: https://youtu.be/6OnoHquTFMg In the current economic environment, people want to travel affordably. And after years of being isolated during the pandemic, they're looking for ways to connect with people and have authentic experiences. With the pandemic finally over, this summer is anticipated to be the biggest travel season of all time. Airbnb is expecting a record 300 million people to travel and host on Airbnb this year. To prepare, Airbnb is making the most extensive set of improvements to the platform ever, starting with the introduction of Airbnb Rooms, an all-new take on the original Airbnb. They’re also launching over 50 new features and upgrades that address top feedback from our guests and Hosts across the end-to-end Airbnb experience. Introducing Airbnb Rooms Airbnb began as a way to stay in a room in someone else’s home. This original idea of sharing a home offers two unique benefits. First, it’s more affordable for guests. More than 80% of private rooms are under $100/night, with an average rate of $67/night. Second, staying with a Host is a great way to meet someone new and experience the city like a local. In the current economic environment, people want to travel affordably. And after years of being isolated during the pandemic, they're looking for ways to connect with people and have authentic experiences. Now is the perfect time to stay in a room in someone else’s home. But for even more people to try it, they have to feel comfortable staying with a Host. Airbnb Rooms, an all-new take on the original Airbnb. Guests have told us that they want to know more about who they're staying with. Every Airbnb Room features a Host Passport, which helps guests get to know their Host before booking their stay. Airbnb has also created a Rooms category with over 1 million listings, redesigned filters and added new privacy features. 50+ new features and upgrades based on Hosts and Guests feedback: In preparation for an anticipated record-setting travel season, Airbnb is improving nearly every aspect of their service, here are some of the upgrades: Host Passport - Exclusive to Airbnb Rooms, the Host Passport helps you get to know your Host before booking your stay. Simply tap the Host Passport to view a larger photo and details Hosts have shared about themselves, including where they went to school, what they do for work, a fun fact about themselves, the amount of social interaction during the stay, and much more. Airbnb Rooms category - Airbnb Rooms are easy to discover, with a new category featuring a curated set of 1 million private bedrooms. Each listing includes access to shared spaces, such as the kitchen, living room, and backyard. Redesigned filters - Redesigned the “type of place” filter to make it easy to switch between Airbnb Rooms, entire homes, or all types of places. It’s simple to view the average price for each type of place with an enhanced price filter that updates based on your choice. New privacy features - Privacy is important. All Airbnb Rooms will clearly indicate if the bedroom door has a lock. The listing page also shows whether the bathrooms are shared or private, and whether people other than the Host will be in the home during your stay. To improve our service, Airbnb took a design-driven approach. They started by storyboarding the guest and Host journey - from sign up to checking out and created a blueprint of the experience - every screen, every policy, and every interaction with customer support mapped out. Then, analyzed millions of customer service tickets and mapped them across the journey. They also reviewed thousands of social media posts and spoke with hundreds of thousands of guests and Hosts about how to improve Airbnb. To find out more about the Airbnb 2023 Summer Release and how to become a host, visit Airbnb. About Rhonda and Erica Rhonda Voo and Eric Alan are superhosts of a private room in their stunning home in LA. Rhonda and Eric are both creatives at heart, pursuing careers in art and advertising – over the years they transformed their modest home into what is now an architecturally significant landmark in LA. After raising their three daughters, they noticed there was plenty of extra room around the house and decided to open their home to guests on Airbnb. Their experience continues to be rewarding — both financially and personally, making meaningful connections with visitors from around the globe. About Airbnb Airbnb was born in 2007 when two Hosts welcomed three guests to their San Francisco home and has since grown to 4 million Hosts who have welcomed more than 1 billion guest arrivals in almost every country across the globe. Every day, Hosts offer one-of-a-kind stays and unique Experiences that make it possible for guests to experience the world in a more authentic, connected way. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

May 16, 2023 03:00 PM Eastern Daylight Time

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NorthStar Gaming CEO reveals unique approach to Canadian iGaming and marketing

NorthStar Gaming

NorthStar Gaming co-founder and CEO Michael Moskowitz joins Natalie Stoberman from the Proactive studio to share how the company incorporates content directly into its gaming experience to provide players with insights and analysis that tie back to their betting. Moskowitz says the recent acquisition of Slapshot Media allows NorthStar to expand outside of Ontario and into the rest of Canada while it continues to build its brand, gain player access, and transition to regulated markets once those jurisdictions become regulated. NorthStar owns and operates NorthStar Bets, a made-in-Ontario casino and sportsbook gaming platform that provides players with a uniquely local, premier user experience. The NorthStar Bets sportsbook provides real-time news, stats, analysis and scores directly in the betting environment along with the most popular online casino games. Contact Details Proactive Investors +1 604-688-8158 na-editorial@proactiveinvestors.com

May 16, 2023 01:24 PM Eastern Daylight Time

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Stable Outlook, Positive EBIDTA says Moody’s, as OYO Reports its First Cash Flow Positive quarter

Aadhan Media

Global rating agency Moody’s (Moody’s Investors Service) has reported that it expects IPO-bound OYO (Oravel Stays Limited) to remain EBITDA positive for FY24 and the overall outlook to remain stable. Moody’s in its latest ratings update said that OYO will generate EBITDA of around $50 -$55 million in FY2024, supported by a strong demand recovery in the hospitality business, an increase in the number of storefronts on OYO's platform, and cost optimisations. Moody's has affirmed OYO’s B3 corporate family rating (CFR) and the B3 rating of the backed senior secured term loan issued by Oravel Stays Singapore Pvt. Ltd, OYO's wholly owned subsidiary. Moody’s report elaborates that OYO has good liquidity and the company's existing cash and cash equivalents will remain sufficient to support its operations. It further adds that the company will generate positive EBITDA for the fiscal year ending 31 March 2024 (fiscal 2024), even after accounting for share-based payment expenses. " The rating affirmation reflects Moody's expectation that OYO remains on track to turn EBITDA positive (after share-based payment expenses), on a full-year basis, for the fiscal year ending 31 March 2024, supported by a strong demand recovery and its various cost reductions, ” says Sweta Patodia, Assistant Vice President and Moody's Lead Analyst for OYO. The Moody’s report comes after founder Ritesh Agarwal in an employee town hall, said that it has turned cash flow positive in the Q4 FY 2023, marking the next important step towards becoming a profitable company. The company ended the quarter with nearly $11 million surplus cash flow. While Moody’s estimates remain conservative the company is bullish on EBITDA profitability. Agarwal said that OYO has marked their first financial year of Adj EBITDA profitability in FY2023 and are expected to clock Adj. EBITDA of over $100 million for FY2024. A source revealed that this can be attributed to an increase in bookings across all key geographies, but especially in the Europe homes business that is witnessing unprecedented advance bookings for both for the upcoming summer season peak and even the relatively off-season period between November to March. The cash flows also have a seasonality element. They increase during the European high season when advance bookings peak. Hence the positive cash trajectory is expected to continue into the first quarter of FY 2024. The company treasury or cash corpus on the balance sheet is ~$328 mn. Moody's expects OYO to benefit from changing demographic and societal trends as increasing smartphone usage and data consumption in its key operating markets will increase the demand for its services. OYO operates over 168K hotels and homes in more than 35 countries. The company recently announced that it is planning to add over 100 hotels in the US in 2023. Currently, OYO has over 250 hotels across the US. OYO’s UK business plans to add more than 50 properties to its portfolio in 2023 with a focus on cities such as London and Birmingham. OYO already has more than 150 hotels across the UK. The company also plans to double the number of premium hotels such as Townhouse Oak, OYO Townhouse, Collection O and Capital O in India in 2023 by adding approximately 1800 premium hotels. Original article published in blog.aadhan.in by Seema Sharma. Click to read in detail- https://blog.aadhan.in/stable-outlook-positive-ebidta-says-moodys-as-oyo-reports-its-first-cash-flow-positive-quarter/ About Aadhan Media Aadhan Media is a news and media agency headquartered in Hyderabad with a reach of several million users per day. We specialize in bringing news in short format that can be text, audio or video. We have a mobile app with over 3 million downloads, the app provides users with personalized news summaries in a concise format. We source our content from various sources including partners, journalists, stringers and local media. We believe in providing fastest and authentic news to our users. We also have features such as cards, videos, and live news updates. Aadhan aims to provide a one-stop-solution for all news needs, making it easier for users to stay informed on current events. We also act as a distribution partner for multiple news websites and partners enabling them to reach varied users depending on their interests. Contact Details Aadhan Media Yashesh Shah +91 70361 79179 Info@aadhan.in Company Website https://www.aadhan.in/

May 16, 2023 09:30 AM Eastern Daylight Time

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Former L'Oréal President Jim Morrison, Chief Executive Officer of Emergent Health Reports Quarter over Quarter Revenue Increase of Over 2300%

Emergent Health Corp.

Emergent Health Corp. (OTC: EMGE), a curator, developer, and marketer of products in the Regenerative Health Space announced revenues of $340,531 for the quarter ended March 31, 2023, as compared to $14,267 for the quarter ended March 31, 2022, an increase of over 2300%. The financial statement can be viewed in its entirety at https://www.otcmarkets.com/stock/EMGE/disclosure. Jim Morrison, former L'Oréal President and Emergent’s full time CEO stated "Q1 was a good starting point for the 'new look' EMGE. You will see the effect of many of our new business initiatives as we move into the second quarter and throughout the year. We are on track for 2023 to be a very good year." Emergent believes it will continue increasing its revenues quarter over quarter as it expands its business internally and externally through acquisition. Recent Developments: On May 11, 2023, announced that its subsidiary Evolutionary Biologics, Inc. (EvoBio), a developer, manufacturer and distributor of private label regenerative medicine products and branded state-of-the-art biologic products, created in a pharmaceutical grade laboratory and manufacturing facility has executed a Product Manufacturing Agreement with a distributor of medical devices that desires to market a MSC Exosome product from EvoBio as a private label on an exclusive basis. The Company believes the new relationship will generate at least $2 million in new revenue. The press release can be viewed in its entirety here. On May 9, 2023, announced that it has engaged BF Borgers CPA PC, a full-service audit, tax, accounting, and advisory firm, as its Public Company Accounting Oversight Board (PCAOB) qualified auditor to audit the Company’s financial statement for the two-year period ending December 31 st, 2022 according to Generally Accepted Accounting Principles (GAAP). GAAP is the accounting standard adopted by the Securities and Exchange Commission (SEC) and is the default accounting standard used by companies based in the United States. The press release can be viewed in its entirety here. On May 4, 2023, announced the execution of an Engagement Letter with Boustead Securities LLC. to act as exclusive financial advisor with respect to a planned corporate financing transaction including the private placement of securities (pre-IPO Financing) and a planned $10 million initial public offering of Emergent subsidiary PharmaZu common stock (IPO) that will apply for listing on NASDAQ with NO DILUTION to the Emergent Shareholders. PharmaZu is a pure play, e-commerce products and service provider focused on the Pet Community, Pet Pharmacy and Pet Wellness using Influencers and their content, including pet pharmacy, vet telehealth and pet wellness businesses. Upon the effectiveness of the IPO and listing on NASDAQ, PharmaZu plans to acquire a 49-state authorized compounding pharmacy located in West Palm Beach, FL, doing approximately $10M a year in revenue, which will serve as the backbone and fulfilment center for PharmaZu, creating a national platform throughout the United States. The raise of capital will be used for expanding PharmaZu’s business, product offerings, as well as for acquisitions. Subsequently, Emergent plans to distribute the shares of PharmaZu as a dividend to its shareholders, pro rata at NO COST to the Emergent Shareholders. The press release can be viewed in its entirety here. The global biologics market size was valued at US $366.43 billion in 2021 and it is expected to hit over US$ 719.84 billion by 2030 with a noteworthy CAGR of 7.8% from 2022 to 2030. A biologic medication is a product that is made from live organisms and contains living organism components. Recombinant protein, tissues, allergens, genes, cells, blood components, blood, and vaccinations are all examples of biologics. Anemia, hemophilia, chronic migraine, hepatitis B, rheumatoid arthritis, inflammatory bowel disease, and other disorders and infections are treated with biologics. Various government efforts, higher share of biologics in the market, and rising use of biopharmaceuticals over chemically produced molecules, and many other factors are driving the biologics market expansion in the forecast period. ABOUT EMERGENT HEALTH CORPORATION Emergent curates, develops and sells products in the Regenerative Health Space. Its products comprise of ingestibles as well as topicals for the whole family. The company distributes its products online and through Content Based Shopping using Influencers to position products in their produced content throughout the United States and Internationally. Its subsidiaries; PharmaZu, is a pure play, e-commerce products and service provider focused on the Pet Community, Pet Pharmacy and Pet Wellness using Influencers and their content, including the pet pharmacy, vet telehealth and pet wellness businesses; Regen BioWellness, is a distributor of various products in the plant-based and regenerative medical fields. Evolutionary Biologics, is a new kind of biologics company founded for a clear purpose: bring cutting edge regenerative products to the medical community. Emergent does not claim any of its products are approved by the FDA to diagnose, treat, cure or prevent any disease. For more information, please visit Emergent's Website and Social Media on Twitter. Before using any products, you should always consult with your Veterinarian and/or Family Doctor. SAFE HARBOR STATEMENT This press release contains forward-looking statements that can be identified by terminology such as “believes,” “expects,” “potential,” “plans,” “suggests,” “may,” “should,” “could,” “intends,” or similar expressions. Many forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause actual results to be materially different from any future results implied by such statements. These factors include, but are not limited to, our ability to continue to enhance our products and systems to address industry changes, our ability to expand our customer base and retain existing customers, our ability to effectively compete in our market segment, the lack of public information on our company, our ability to raise sufficient capital to fund our business, operations, our ability to continue as a going concern, and a limited public market for our common stock, among other risks. Many factors are difficult to predict accurately and are generally beyond the company's control. Forward-looking statements speak only as to the date they are made, and we do not undertake to update forward-looking statements to reflect circumstances or events that occur after the date the forward-looking statements are made. FOR MORE INFORMATION, PLEASE CONTACT: Jim Morrison, CEO Emergent Health Corporation Website i nfo@emergenthealthcompany.com Contact Details Emergent Health Corp. info@emergenthealthcompany.com Company Website https://emergenthealthcompany.com/

May 16, 2023 09:00 AM Eastern Daylight Time

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Vacation® Inc. Announces $6M Series A Funding Round

Vacation®, Inc.

Vacation®, an award-winning sunscreen company that’s on a mission to make sunscreen fun, has announced the completion of a $6 million Series A funding round. Led by Silas Capital, an emerging growth equity and venture capital firm that invests behind exceptional next-generation consumer brands, the oversubscribed round includes investments from True Beauty Ventures, BFG Partners, Sonoma Brands, Marla Beck (Co-Founder and former CEO of Blue Mercury), David Grutman (Founder of Groot Hospitality), Heela Yang Tsuzuki (Co-Founder and CEO of Sol de Janeiro), and others. Vacation®’s rapid growth can be attributed to its ability to bring a fun, unexpected new approach to the sunscreen category. Pairing best-in-class skincare and suncare science with novel and innovative formats (such as a whipped cream-inspired SPF ), its “leisure-enhancing” products regularly go viral on social media platforms, organically racking up views in the millions and leading to inventory selling out across retailers. In addition to novel formats and best-in-class formulas, their cult-favorite products also focus heavily on the sensorial experience. They are carefully designed to make you look, feel, and smell like you’ve been to paradise and back, and are coupled with an immersive brand world that helps transport users to a place of bliss. Vacation® plans to use this infusion of capital to: Expand its distribution nationwide, entering all doors of Ulta Beauty, Nordstrom, and Anthropologie, as well as inking new partnerships with BlueMercury, CIBO, and Aerie. In addition to national retail partnerships, Vacation® will deepen its commitment to local “leisure destinations” such as The Standard, Kith, Ace Hotel, Palisociety, Mondrian, Fellow Barber, C.O. Bigelow and more. Invest in talent. Recent hires include London Nielsen-Krupski as Senior Vice President, Sales & Commercial Strategy (previously at Bondi Sands, L’Oreal, and PepsiCo), Ryan Bukstein as Vice President of Marketing (previously at Ace Hotels), Katrina Virani as Vice President of Product Development (previously at Pacifica, The Honest Company, MAC Cosmetics and KORRES), and Hannah Kollock as Director of Growth Marketing (previously at COOLA and Milk Makeup). Develop even more “leisure-enhancing” sunscreen products with the help of industry leaders such as Carlos Huber of ARQUISTE Parfumeur, Rodrigo Flores-Roux of Givaudan, and Dr. Elizabeth Hale, Dermatologist and SVP of the Skin Cancer Foundation. “Dakota, Lach, and Marty have built an incredible brand that is bringing fun back to the sun care category, while demonstrating the ability to break through the inefficiency of digital marketing today with innovative products and creative marketing – that’s their unfair advantage,” said Brian Thorne, Partner at Silas Capital and Head Chair of the Jimmy Buffett Excellence Committee at Vacation®. “While the company is laser-focused on building a sizable business within sun care, we do believe that Vacation® has the permission to extend into a wide array of adjacent categories and the opportunity to ultimately become this generation’s Margaritaville.” About Vacation®, Inc Vacation®, Inc is an award-winning sunscreen company from Miami USA on a mission to make sunscreen fun. Founded by Marty Bell, Lach Hall, and Dakota Green, the trio worked alongside Dr. Elizabeth Hale, Board Certified Dermatologist and an SVP of The Skin Cancer Foundation, as well as world-renowned perfumers Carlos Huber and Rodrigo Flores-Roux to create “Leisure-Enhancing” SPF products that are both unique in the category - take their whipped cream-inspired “Classic Whip Sunscreen Mousse” - and which make the wearer look, feel, and smell like they’ve been to paradise and back. Vacation® Inc launched in June 2021 and quickly became a viral sensation, beloved for its lust-worthy products and nostalgic 360-degree brand world inspired by the sun-soaked days of 1980s beach culture. Vacation® Inc has been praised by tastemakers including Kourtney Kardashian and Jasmine Sanders, has been featured in dozens of publications, from Fast Company to Vogue, and has received sought-after awards from GQ, Esquire, Allure, Refinery29, and many more. Contact Details Ray Smith vacation@vacation.inc Company Website https://www.vacation.inc/

May 16, 2023 09:00 AM Eastern Daylight Time

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Stay One Step Ahead: Master the Essentials of Cybersecurity Readiness!

YourUpdateTV

From data breaches to phishing scams, cybercrime is on the rise, and it's time to arm yourself with the knowledge and tools to stay safe in the digital world. Recently, Dave Lewis, Global Advisory Chief Information Security Officer at Cisco Security, conducted a satellite media tour to share tips and tricks to outsmart cyber criminals and stay safe online. A video accompanying this announcement is available at: https://youtu.be/VDTqR8LqwOM After surveying over 6,700 cybersecurity leaders worldwide, Cisco found that less than 15% of companies were ‘Mature’ enough (or considered to have advanced enough security) to defend against modern cybersecurity risks, even though 82% of respondents said they expect a cybersecurity incident to disrupt their business in the next two years. While this may not seem to directly impact consumers at first, the aftermath can take a large toll on the public, causing emails, credit cards and personal information to be leaked on the internet. Here are some tips that Lewis shared: · Be a safe shopper: o Never use a debit card, use a credit card, I like one specifically for online purchases. o Don’t save your personal or credit card information on any company site – If they company doesn’t have it, the company can’t lose it, and the criminals can’t steal it. o Closely watch your online accounts. · Build cyber street smarts - Criminals will use information from a breach against you: o Evaluate the company before sharing personal information. o Only share essential information with any company or third-party. o Know the signs of a scam - If it seems too good to be true, if there’s too much pressure. · Personal resilience - Expect breaches: o Use multi-factor on all accounts. o Use separate email addresses and credit cards – our phones may make this easier. o Talk about it when it happens – empathy and compassion, kinder than necessary. According to Cisco, 60% of respondents said they had a cybersecurity incident in the last year, which cost 41% of organizations affected at least $500,000. While forward-looking businesses are investing in resilience and focused on improving their ability to defend against and minimize the impact of an attack, consumers also must take an active role in protecting their own information, especially as breaches become more and more inevitable. To learn more about this and Cisco’s Cybersecurity Readiness Index, visit: cisco.com/go/readinessindex BIO: Dave Lewis is a Global Advisory CISO at Cisco Security. He has 25 years of experience in IT security operations and management including a decade dealing with critical infrastructure security. He is the founder of the security site Liquidmatrix Security Digest and writes columns for Daily Swig, Forbes and several other publications. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

May 11, 2023 02:59 PM Eastern Daylight Time

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