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SIGMA America Announces NAB Show Activity, and SIGMA + Atomos Show Specials

SIGMA CORPORATION OF AMERICA

SIGMA Corporation of America, a leading camera and lens manufacturer for both photography and cinema applications, is pleased to announce its participation in the 2023 NAB Show, running April 15-19 at the Las Vegas Convention Center in Las Vegas, Nevada. SIGMA technical experts will be on hand to discuss the full product line, SIGMA CINE Ambassador Graham Sheldon will be speaking, and SIGMA + Atomos Creativity bundles are being announced at the event. SIGMA America CINE Technical Specialists will be available to speak with guests at the B&H Photo Video Audio Booth #C8317 throughout the expo. SIGMA will have the full CINE product line on display here, including the new 65mm T1.5 FF High Speed Prime and 65mm T2.5 FF Classic Prime, as well as SIGMA fp series cameras; along with a sampling of Art, Sports and Contemporary lenses, including the new 17mm F4 DG DN | Contemporary and 50mm F2 DG DN | Contemporary "I series" lenses. SIGMA lenses and cameras will also be on display in booths throughout the show floor, including Atlas #C6230, Atomos #C4135, DJI #C3350, Kinefinity #7035, Panasonic #C3308, and Smallrig #C6545. SIGMA America CINE Ambassador Graham Sheldon will be presenting "New Options for Camera 2 Cloud Workflows" at the Remote Production Conference on Monday, April 17 from 3:00-4:15PM PDT, and again on Tuesday, April 18 in three sessions running between 9:30AM PDT and Noon PDT. These sessions will explore remote and streaming workflows employing SIGMA fp series cameras paired with the Atomos Ninja V/V+ and Atomos Connect. Additionally, SIGMA America and Atomos are jointly announcing special bundle pricing on SIGMA fp series cameras and select Atomos products, including the Ninja V/V+ and Connect. Starting with the launch of the NAB Show on April 15, 2023 and running until June 15 through authorized retailers, these SIGMA + Atomos bundles offer powerful solutions for filmmakers including 4K ProRes RAW output and Atomos Cloud for streaming and instant backup at great savings. Full program details and bundle options are available at: https://www.sigmaphoto.com/atomos-bundles "NAB Show is always very special for SIGMA America, as we get to connect with so many talented video professionals who have come to trust SIGMA cameras and lenses for their work," says Mark Amir-Hamzeh, president of SIGMA Corporation of America. "Our expanding presence and influence in the filmmaking industry can be seen by how many industry partners are showcasing SIGMA gear, from our CINE lenses to our fp cameras, to our new bundle partnership with Atomos." To learn more about SIGMA CINE Products visit: http://www.sigmacine.com/ ### About SIGMA Corporation Craftsmanship. Precision. Dedication. Since 1961, SIGMA has been devoted to the pursuit of advancing photographic technology. Unique to the industry, the family-owned business produces its high-quality, award-winning still photo and cinema camera lenses, DSLR and mirrorless cameras, flashes, filters and accessories from its state-of-the-art manufacturing facility located in Aizu, Japan. In 2012, the company introduced SIGMA Global Vision with three distinct lens lines: Art, Contemporary and Sports. Designed for industry camera mount systems including Canon, Fujifilm, Leica, Nikon, Olympus, Panasonic, Sony and SIGMA, each lens is handcrafted and tested in Japan to ensure a high-performance, premium product that is purpose-built to last. In 2016, the SIGMA CINE lens lineup was launched, further cementing SIGMA as an innovator in imaging engineering. Embodying the core optical DNA that has defined the SIGMA benchmark of excellence, SIGMA CINE lenses meet the needs of advanced 6k and 8k cinema production. Forming the landmark L-Mount alliance alongside Leica and Panasonic in 2018, SIGMA continues its storied tradition of imaging excellence through groundbreaking innovations such as the native L-mount SIGMA fp and fp L full-frame mirrorless digital cameras, announced in July 2019 and March 2021 respectively. These products, along with over 35 award-winning SIGMA Global Vision lenses available in native L-Mount format, demonstrate SIGMA's continued commitment to the creative community through expanded product offerings. With the fp, fp L and these lenses, even more users can now leverage SIGMA's renowned optical formula to achieve their creative vision with ease. For information about SIGMA America, please visit sigmaphoto.com and SIGMA Blog for helpful information about our products, or follow SIGMA America on social media. SIGMA Photo: Facebook | Twitter | Instagram SIGMA CINE: Facebook | Twitter | Instagram Contact Details SIGMA +1 631-201-7381 SIGMA.PR@sigmaphoto.com Company Website https://www.sigmaphoto.com/

April 13, 2023 12:00 PM Eastern Daylight Time

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Bringing Dialysis Home with the Tablo® Hemodialysis System

YourUpdateTV

A video accompanying this announcement is available at: https://youtu.be/Mqq3M7o4YZ8 Living with kidney disease is hard. While the treatment is life-saving, it is also life-changing, forcing patients to fit their lives into their dialysis schedules. For patients like David Rush, it meant going into a dialysis center for five hours, three days a week, forcing him to fit his life around his dialysis schedule. As a touring musician, this rigid schedule didn’t work. Outset Medical, creator of the Tablo® Hemodialysis System, teamed up with David Rush on a nationwide media tour to discuss his kidney health journey and experiences treating in clinic and at home. Dialysis is one of the largest, most expensive, least-changed healthcare sectors, even though half a million Americans depend on dialysis to live. Despite the huge expense and burden on providers and patients, dialysis has seen virtually no innovation over the last 30 years. Until Tablo, an easy-to-learn, all-in-one dialysis device that allows for dialysis to be delivered anytime, anywhere and by virtually anyone. Tablo is FDA-cleared for use in many settings, from hospital to home. The intuitive, interactive touchscreen displays 3-D animations and conversational instructions to simplify system set-up, treatment and alarm resolution. With the help of Tablo, David is dialyzing at home, on his schedule, and has been able to build his life around what matters most to him: his family, music career and kidney disease advocacy efforts. The ease of use has provided David with the flexibility to choose when and how he receives treatment, even when he’s on the road touring. FOR MORE INFORMATION VISIT: WWW.TABLOHOMENOW.COM Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

April 13, 2023 10:39 AM Eastern Daylight Time

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In Proxy Memo, Coca-Cola and PepsiCo Are Urged to Stay Out of Divisive Abortion Issue

National Legal & Policy Center

Following last year’s Dobbs v. Jackson Women’s Health Organization decision by the U.S. Supreme Court, which overturned the 1973 Roe v. Wade decision, advocates have continued their battle for unrestricted abortion access in a new forum: Corporate America. Under the guise of two shareholder proposals that demand reports on “Impacts of Reproductive Healthcare Legislation” as the result of newly enacted state laws that limit or ban abortions, activists seek to bully The Coca-Cola Company and PepsiCo Inc. into advocacy for their own policies on the controversial political issue, and for the companies to steer their campaign contributions accordingly. In responses filed with the Securities and Exchange Commission this month, National Legal and Policy Center argue why shareholders of the two multinational soft drink makers should oppose the resolutions sponsored by the radical pro-abortion proponents. NLPC’s reports to the SEC can be viewed at the following links: Coca-Cola and PepsiCo. As NLPC’s filings explain, the proponents of the two shareholder proposals cite biased research, selective data, slanted opinion polls, and preconceived outcomes to make their cases. For example, the sponsors assert that it will be more difficult for the companies to recruit women to their workforces in states where abortion limits or bans have been enacted into law. But the proponents stake their claim based on a “study” that one critic said suffered from “self-selection bias,” using “an unrepresentative, highly biased sample and misleading questions.” The boards of directors for Coca-Cola and PepsiCo also ask shareholders to vote against the proposals on their respective proxy statements, but for reasons that don’t address the misleading and even deceitful claims of the proponents. Coca-Cola, in its opposition, proudly points to its coverage of travel expenses for medical procedures that are “not available in-state.” PepsiCo repeatedly emphasizes its “Diversity, Equity and Inclusion” policies that “improve the attraction, retention and advancement of women,” which include “a robust and highly competitive set of flexible benefits” with “reproductive health” coverage. “Although we wish their opposition was stronger, Coca-Cola and Pepsi are right to resist these thinly veiled attempts to push their companies to take a public stance on the divisive issue of abortion, which would undermine their fiduciary responsibility to all their shareholders,” said Paul Chesser, director of NLPC’s Corporate Integrity Project. “We hope the directors and company executives are finally starting to learn that capitulating to aggressive Leftist politics is a long-term loser for the bottom line.” The so-called “Reproductive Healthcare” resolutions that NLPC opposes are Proposal No. 9 on the Coca-Cola proxy statement, and Proposal No. 7 on the PepsiCo proxy statement. Founded in 1991, NLPC promotes ethics in public life and government accountability through research, investigation, education, and legal action. ### For more information or to schedule an interview with Paul Chesser, contact Dan Rene at 202-329-8357 or drene@nlpc.org. Please visit http://www.nlpc.org. Contact Details National Legal and Policy Center Dan Rene +1 202-329-8357 drene@nlpc.org Company Website http://www.nlpc.org

April 13, 2023 09:16 AM Eastern Daylight Time

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Randy Couture Partners with Wise Food Storage and Announces Signature Emergency Product Line

Wise Food Storage

Randy Couture, one of the world's greatest and most decorated MMA fighters, accredited actor, and emergency preparedness enthusiast, has partnered with Wise Food Storage to create a signature emergency line called Prepare With Randy. Wise Food Storage is America's Trusted Emergency Food Supplier helping households prepare before disaster strikes. The partnership will provide high-quality emergency food products and survival backpacks to help people prepare for unexpected situations. As part of the partnership, Randy's exclusive survival line will benefit his non-profit organization, Xtreme Couture GI Foundation, which raises awareness and financially supports wounded veterans. This partnership will provide a unique offering of emergency food products for those who want to be prepared for unexpected situations and, at the same time, contribute to a good cause. This aligns with Randy Couture and Wise Food Storage's commitment to raising awareness about the importance of emergency preparedness and giving back to those that have defended our democracy. The first drop from the Prepare With Randy line will include various products, such as a 60-serving food bucket, 180-serving food bundle, 64-piece survival backpack, and complete two-day backpack. These products are designed to provide essential items and nutrition during emergencies, and the survival backpacks include various tools and supplies to help with survival in emergencies, especially evacuations. "I am excited to partner with Wise Food Storage to provide people with high-quality emergency food products and survival backpacks," said Randy Couture. "As someone passionate about emergency preparedness, it's essential to have the right tools and supplies to be prepared for unexpected situations. I'm proud that Wise Food Storage will be giving back a portion of the product sales to the Xtreme Couture GI Foundation and help assist our Nation' Combat Veterans and their families struggling with financial burdens as they return to civilian life." "We are thrilled to partner with Randy Couture to provide people with the tools they need to be prepared for emergencies," said a representative from Wise Food Storage. "Randy's expertise and values align perfectly with ours, and we are excited to bring his signature line to our customers." Randy's signature line of survival products in partnership with Wise Food Storage will launch on Wednesday, April 12, and will be available at www.preparewithrandy.com Contact Details Tim Lawlor +1 801-383-1356 tlawlor@readywise.com

April 13, 2023 07:00 AM Eastern Daylight Time

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Mental Health Provider Shortage Needs Integrated Approach

The Chicago School of Professional Psychology

One of two people who need mental health services don’t get it and more than one in three Americans live in a region where there are not enough mental health providers to serve the population.* The average wait time for a medical doctor’s appointment is up to 26 days, up 24 percent since 2004 and there is a projected shortage of 48,000 primary care physicians in the U.S. by 2034.+ “ At a time when the U.S. faces a severe shortage of mental health providers, many people are also finding it increasingly difficult to get the medical care they need,” said Dr. Michele Nealon, Psy.D., President of The Chicago School of Professional Psychology. “There is a way for society to address both these problems and that is to integrate the health care system so that primary care and mental health professionals work as a team to treat the whole person more efficiently and effectively,” she said. “We need to take a community-focused, patient-centered, and holistic view approach to mental and physical healthcare,” said Dr. Nealon explained. “Many physical ailments put us at risk for psychological disorders and vice versa, so it makes sense for mental health professionals to work closely with medical doctors to treat the patient when they initially present with symptoms, rather than waiting for a referral later.” “For example, if you have trouble sleeping or your child is experiencing frequent stomach aches, you might turn to your doctor for help. The problem may be physical, yet too often, there are psychological factors such as stress, anxiety or depression that are at play,” Dr. Nealon said. “At The Chicago School, we are always thinking about how to view humans as part of a larger system—how individuals relate to their family, culture and community,” she explained. “That’s why we are dedicated to educating culturally competent psychologists and counselors who get hands-on training in their communities.” The Chicago School of Professional Psychology’s seven campuses nationwide educates 6,000 students, 70 percent of whom identify as people of color. *Mental Health America https://mhanational.org/issues/state-mental-health-america +American Academy of Family Physicians https://www.aafp.org/pubs/fpm/blogs/inpractice/entry/wait-times.html About The Chicago School of Professional Psychology: Integrating theory with hands-on experience, The Chicago School of Professional Psychology provides education rooted in a commitment to innovation, service, and community for thousands of diverse students across the United States and globally. Founded in 1979, the nonprofit, regionally accredited university now features campuses in iconic locations across the country (Chicago, Southern California, Washington, D.C., New Orleans, Dallas) and online. To spark positive change in the world where it matters most, The Chicago School has continued to expand its educational offerings beyond the field of psychology to offer more than 30 degrees and certificates in the professional fields of health services, education, counseling, business, and more. Through its engaged professional model of education, commitment to diversity and inclusion, and an extensive network of domestic and international professional partnerships, The Chicago School’s students receive real-world training opportunities that reflect their future careers. The Chicago School is proud to be a part of TCS Education System, a nonprofit, integrated system of colleges and universities that works collaboratively to advance student success and community impact. To learn more, visit www.thechicagoschool.edu. Contact Details Vivien Hao +1 323-893-4743 vhao@thechicagoschool.edu

April 07, 2023 11:59 AM Pacific Daylight Time

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Gateway Classic Cars to Celebrate the Grand Opening of Their Tulsa Oklahoma Showroom

Gateway Classic Cars

[Gateway Classic Cars of St. Louis]: Gateway Classic Cars of Tulsa is excited to host its Grand Opening on Saturday, April 29 th from 9am-1pm. Two days before, the Tulsa Regional Chamber will hold their ribbon cutting ceremony on, Thursday, April 27 th at 4:00pm. Come out and celebrate the next chapter in the company’s 24-year history with Gateway Classic Cars. The Grand Opening is open to the public and has no admission or registration fee. Attendees are encouraged to cruise in with all makes and models and bring their appetite. The first 100 guests will receive a free Gateway Classic Cars T-shirt. Special giveaways will be announced throughout the day as guests listen to music and indulge in delicious cuisine. Gateway Classic Cars continues to remain the leader in global marketing for classic and exotic vehicles. Their new launched auction platform has only strengthened their position as the largest classic and exotic car sales network in the world. Since 1999, Gateway Classic Cars has specialized in selling classic and exotic vehicles for private sellers, collectors, and estates by improving their success in passing along the passion for their treasured vehicles. Plus, no other company is more reputable and eager to assist fellow classic car enthusiasts around the world with the opportunity to get behind the wheel of their dreams. Every Gateway Classic Cars’ showroom is open to the public from 9am to 5pm, Monday through Saturday. The Charlotte showroom showcases classic, collector, exotic cars, and trucks. The last Saturday of the month is Caffeine and Chrome, our version of cars and coffee, from 9am-Noon. Event Details: Title: Gateway Classic Cars Grand Opening Date: Saturday, April 29, 2023 Start Time: 9am End Time: 1pm Cost: FREE St. Louis, MO (HQ); Atlanta, GA; Charlotte, SC; Chicago, IL; Dallas, TX; Denver, CO; Detroit, MI; Fort Lauderdale, FL; Houston, TX; Indianapolis, IN; Kansas City, KS; Las Vegas, NV; Louisville, KY; Milwaukee, WI; Nashville, TN; Orlando, FL; Philadelphia, PA; Scottsdale, AZ; Tampa, FL; San Antonio, Austin, TX; Tulsa, OK Phone: (866) 383-1416 https://news.gatewayclassiccars.com Gateway Classic Cars Where Dreams Are Driven (#dreamsdriven) Corporate Offices 1237 Central Park Drive O’Fallon, IL 62269 (618) 271-3000 https://hub.gatewayclassiccars.com Contact Details Gateway Classic Cars +1 866-383-1416 marketing@gatewayclassiccars.com Company Website https://news.gatewayclassiccars.com

April 06, 2023 03:45 PM Eastern Daylight Time

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Study: Are Digital Content Creators Corporate America’s New Superpower?

MBO Partners

A new study from ​ MBO Partners® reveals that corporate America may be overlooking a growing and significant source of hidden internal talent: digital content creators. According to MBO Partners’ 2023 Creator Economy report, part of its State of Independence research series, independent digital content creators are among the fastest growing self-employment work segment infiltrating the traditional workforce. The study found that almost six out of ten (57%) have content side gigs, along with traditional jobs. However, a stunning 41% said they definitely (15%) or probably (26%) will leave their traditional job and start a business full time in the next 24 months. The MBO Partners study also found that 8.1 million U.S. independent creators earned money in the creator economy in 2022, a 14% increase since 2021. “The creator economy is huge and growing in steadfastness day by day – with a rising majority working in stealth mode in large and mid-sized companies,” said Miles Everson, CEO of MBO Partners. “In fact, enterprises may be sitting on a gold mine of untapped talent and not even know it. These employees are not only highly creative and fast-moving, but they are entrepreneurial and extremely tech savvy. They have the potential to be an enterprise’s ultimate ally. But to win, employers need to first put out the welcome mat and show independents that they value modern ways of working and specialized skill sets. Next, they need to recreate their workforce models where independents are a critical component of their total talent strategy and teams.” This year’s study showed six key insights about the independent creator workforce, including: Owned media offers WOO (window of opportunity) to make more money. MBO’s data shows that while 73,000 US independent creators (the 1%) report annual income over $1 million, most creators report modest earnings, with the majority (44%) earning $10,000 or less last year as a creator. However, as companies shift their marketing strategies to focus on owned media as more affordable alternatives to paid advertising this year, there will be plenty of lucrative opportunities for creators to make extra money. There’s no “I” in team. About half of all independent creators (48%) report teaming up with other content creators on projects, versus only 23% of independent workers who aren't content creators. Looking forward, 68% of content creators plan to partner with other independent workers over the next year. That means that for companies, you are no longer just hiring a creator, you’ll be hiring a larger set of skills. Black creators are building their entrepreneurial footprint. The study revealed that in terms of ethnic and racial groups, Black Americans are more robustly represented in the creator economy (18%) compared with their U.S. population share overall (13%). As companies look to create more inclusive workplaces, there is an emerging pipeline of black entrepreneurial creative talent that exists. Make no mistake, creators will quickly adapt to ChatGPT. Eighty-seven of creators report being early adopters of technology, so this is an early indication that they are already learning how to embrace the opportunity of ChatGPT. This compares to only 34% of traditional employees and 37% of independent workers as early technology adopters. By tapping into creators, companies can leverage emerging trends and quickly respond to market demands. Digital nomadism is the new manifesto for mental health. While traditional workers are quiet quitting and hush tripping, take a page from the creators whose job burnout and mental health issues have been widely documented. Over eight in ten independent creators (84%) prefer a location-independent lifestyle that allows them to work and travel at the same time. So, it comes as no surprise that almost two-thirds (63%) report they are currently a digital nomad and over 90% report feeling highly satisfied (83%) or satisfied (9%) with their work. At last, a new era of creative renegades has arrived. While only 1 in 10 creators makes more than $100,000 per year, 83% plan to continue as an independent creator (57%) or build a bigger creator business (26%) over the next 2-3 years. Seventy-nine percent report being optimistic about the future. To obtain a copy of the 2023 MBO Partners Creator Economy research report, please visit https://www.mbopartners.com/state-of-independence/creator-economy-report/. About MBO Partners® ​ MBO Partners is a direct sourcing platform that enables enterprises and independents to work efficiently together. Its unmatched experience and industry leadership enable it to operate on the forefront of the independent economy and consistently advance the next way of working. For more information, visit​ ​mbopartners.com. About MBO Partners®​ MBO Partners is a direct sourcing platform that enables enterprises and independents to work efficiently together. Its unmatched experience and industry leadership enable it to operate on the forefront of the independent economy and consistently advance the next way of working. For more information, visit​ ​mbopartners.com​ Contact Details Words For Hire for MBO Partners Karen Swim +1 586-461-2103 karen@wordsforhirellc.com Company Website https://mbopartners.com

April 05, 2023 09:00 AM Eastern Daylight Time

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Innersense Organic Beauty Launches Harmonic Hair Renew Scalp Collection

Innersense Organic Beauty

Award-winning clean beauty brand Innersense Organic Beauty launches Harmonic Hair Renew Collection, a targeted set designed to create a balanced scalp environment. The three-step ritual helps to exfoliate, soothe and massage the scalp to noticeably reduce flaking, relieve dryness and encourage a balanced environment for the hair. Hair Renew Pre Wash Treatment is a treatment product that purifies and nourishes the scalp for healthy hair. Clean, skin-loving ingredients Zinc Gluconate and Magnesium Oil refresh the scalp by removing product buildup, balancing natural oils and restoring a harmonious environment for optimal hair growth. Micro Hyaluronic Acid replenishes hydration to reduce flakes and itch-causing dryness. Hair Renew Daily Active Scalp Serum is a calming serum that restores harmony to scalps in distress. Its clean, calming formula features Celery Seed and Hemp Seed Oil to address common scalp conditions such as flaking, itching, and dryness caused irritation. Antioxidant rich Pea Sprout Extract helps fortify hair follicles to revitalize roots. The third part of the collection includes a natural clear quartz Scalp Massager to help improve circulation, and release tension. The Harmonic Hair Renew collection was clinically tested, in which 97% of consumers agreed their scalp appears to be healthier, 91% agreed their scalp is less itchy and 91% agreed their scalp feels more hydrated and moisturized. Overall, 100% of consumers saw a reduction in flaking. “Our products are formulated to promote holistic wellness, and treat not only the hair, but also the skin and scalp,” says Greg Starkman, CEO and Founder of Innersense Organic Beauty. "The new Harmonic Hair Renew collection starts at the source by creating an optimal environment for the scalp through a combination of conscious formulas and mindful rituals. When the scalp is in perfect harmony, hair becomes healthier and more resilient.” Harmonic Hair Renew Set retails for $80 ($102 value) and includes the full collection. Hair Renew Pre Wash Treatment retails for $38 and Hair Renew Daily Active Scalp Serum retails for $42. All products will be available online at innersensebeauty.com, in select salons, and in-store at specialty retailers such as Credo Beauty and The Detox Market. About Innersense Organic Beauty Beauty professionals Greg and Joanne Starkman founded Innersense Organic Beauty to bring clean, pure and toxin free hair care to salons, stylists and consumers. The clean hair care brand’s products include shampoos, conditioners, scalp scrub, styling and treatment products for all hair types. For more information, visit innersensebeauty.com. Contact Details Archita Patel +1 281-725-2121 archita@bpcm.com Company Website https://innersensebeauty.com/

April 04, 2023 12:30 PM Eastern Daylight Time

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Ultrack Enters Acquisition Agreement with Successful Medical and Wellness Company

Ultrack Systems, Inc.

McapMediaWire --Ultrack Systems Inc. (OTC: MJLB ), a total fleet-management GPS tracking and monitoring solution provider, is pleased to announce that Ultrack has entered into a formal contractual agreement with Supreme Products to both acquire and market their "Pet Tracker" product which is a wearable GPS device for pets. Notably, Carl Lamonte from Supreme Products will join Ultrack as an Officer of Brand Development Officer Earlier this year Ultrack noted in a release that the Company is actively seeking joint-venture relationships and/or acquisitions within recession proof sectors. Today's announcement is the initial fulfillment of that goal with more planned to come. With years of experience, resources, and relationships within the GPS industry, it makes sense for Ultrack to expand to the developing vertical market of pet tracking hardware and software. Currently, the global pet market is worth roughly $261 billion with the sub "pet care" market coming in at around $79 billion as of 2021. Current forecasters project that the U.S. pet market alone is projected to grow to $325 billion by 2028 with a projected sustained growth of pet ownership up to 14% by 2030. (Source: https://www.hepper.com/pet-industry-statistics-us / ) Ultrack CEO Michael Marsbergen commented: “Pets are big business and Millennials and Gen Z are leading the way for the foreseeable future. We believe that pet ownership and pet care is a recession-proof industry because people are simply not going to give up the things that they truly love, no matter how hard the economy gets hit. I'm delighted that Mr. Carl Lamonte will be joining Ultrack and helping the Company to establish sure footing as a new face and voice for our “Pet Tracker” product." Some of the ways the Company intends to provide a superior device include potential features like: 1. Health monitoring: Monitor a pet's health by tracking their activity levels, heart rate, and other biometric data. This information could be shared with veterinarians or pet owners to identify potential health problems early on. 2. Behavior modification: Modify a pet's behavior by providing real-time feedback on their location and activity level. For example, a device could be set up to alert a pet owner if their dog has strayed too far from home, or if their cat is spending too much time in a certain area. 3. Predictive analytics: Collect data on a pet's behavior and use machine learning algorithms to predict future behavior. This could help pet owners anticipate potential problems and take preventive action. 4. Social media integration: Integration with social media platforms, allowing pet owners to share their pet's location and activity level with friends and family. This could create a community of pet owners who share information and support each other. 5. Virtual fences: Create virtual fences around a pet's home or yard, alerting the pet owner if their pet strays beyond a certain boundary. This could be especially useful for pet owners who live in areas with high levels of traffic or other hazards. Ultrack and Supreme Products are planning a full-orbed marketing plan through multiple strategies including: As technology and AI evolves, the Company will seek for new ways to add more benefits to its line of pet care products. Investors can anticipate updates moving forward regarding details of the development and deployment of the new "Pet Tracker" product. Furthermore, the details of the contract with Supreme Products involves a marketing partnership to bring appropriate exposure to the new Pet Tracker product. These initiatives include but are not limited to: 1. Social media advertising: Social media platforms such as Facebook and Instagram offer targeted advertising options that allow businesses to reach pet owners directly, especially young pet owners. 2. Influencer marketing: Partnering with influencers in the pet industry can be an effective way to reach a wider audience. 3. Pet store partnerships: Starting with pet stores in Canada and established relationship, the Company believes this strategy will be well-received and well-rewarded. 4. Trade shows and events: The Company is looking ahead to three of the largest North American pet-focused trade shows in which to have a meaningful presence. The Company invites current and future shareholders to check back regularly at our website http://ultrack.ca, Facebook page: https://www.facebook.com/UltrackSolutions and Twitter page: https://twitter.com/ultracki About MJLB: Located in Concord, Ontario, Ultrack Systems Inc., ( www.ultrack.ca ) is a publicly traded company listed on the OTCMARKETS under the MJLB trading symbol. Ultrack Systems Inc., is a provider of GPS tracking solutions. We develop, implement, and distribute electronic monitoring and tracking systems for companies in leasing, transportation, construction, disposal, and many other services driven industries. Our platform includes live tracking, reports, and alerts on a web-based platform. Our mission is to provide the best fleet tracking, reporting systems and our commitment to service. The Company plans to launch a new ELD product in 2023 in partnership with major corporations that will take the trucking industry by storm. Safe Harbor Statement: This Press Release may contain certain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. The Company has tried, whenever possible, to identify these forward-looking statements using words such as "anticipates," "believes," "estimates," "expects," "plans," "intends," "potential" and similar expressions. These statements reflect the Company's current beliefs and are based upon information currently available to it. Accordingly, such forward-looking statements involve known and unknown risks, uncertainties and other factors which could cause the Company's actual results, performance or achievements to differ materially from those expressed in or implied by such statements. The Company undertakes no obligation to update or advise in the event of any change, addition or alteration to the information catered in this Press Release, including such forward-looking statements. Michael Stephen Marsbergen Ultrack Sytems Inc. +1 800-893-9506 sales@ultrack.ca Visit us on social media: Facebook Twitter Contact Details Ultrack Sytems Inc. sales@ultrack.ca Company Website http://ultrack.ca/

April 04, 2023 09:00 AM Eastern Daylight Time

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