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The Good Flour Company eyes US market to continue fueling its growth plan

The Good Flour Corp.

The Good Flour Company CEO Matthew Clayton joined Steve Darling from Proactive to share news about the company that has gluten-free, allergen-free, all-purpose baking flour blends. Clayton tells Proactive the company also has a line for fried chicken batter, fish & chip batter, pizza & pasta mix, tempura batter, pancake and waffle blend, as well as cake mix and pizza crusts. He also shared the company's strategy moving forward and the importance of the US market. Contact Details Proactive Investors +1 604-688-8158 na-editorial@proactiveinvestors.com

April 10, 2023 07:52 AM Eastern Daylight Time

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Fitness Guru Sarah Bowmar’s Change.Org Petition to Protect Schools from Gun Violence Shows How Strong Our Voices Can Be

Bowmar

As the nation continues to reel from the mass shooting at the Covenant School in Nashville this week, the debate over how to protect our children is at the forefront again. Sarah Bowmar, fitness guru, entrepreneur, and mom of two, has had enough and is using the strength of her voice to demand action through her Change.org petition, which is quickly becoming one of the top signed on the platform. Bowmar’s Armed Veterans to Protect Schools petition on Change.org seeks to have armed vets, police officers, and parents inside all schools. She states, “We need change in this country. We have a mental health crisis. It's too easy to access weapons. And criminals don't follow laws. We need to protect our children, schools, and teachers. Why are our children left unprotected in such a vulnerable state, but banks, airports, and even the Apple store are better protected than most schools? If we can send billions to Ukraine, why can't we afford to arm and protect our schools?” Bowmar is known for taking action on things she’s passionate about, specifically fitness, health, and making the world a better place for her children. It’s why she became a certified nutrition specialist, personal trainer, prenatal/postpartum trainer, and co-founded multiple fitness and nutrition-based companies with her husband, Josh. She also knows the power of using your voice. As a social media influencer with successful YouTube channels in fitness and bowhunting and a combined social media following of 3 million, Bowmar connects with women worldwide, sharing tips and advice on living healthier lives. She’s now using that determination and influence in her fight to protect children from gun violence at school using Change.org, which has been cited by The Washington Post as “one of the most influential channels for activism in the country.” In fact, Change.org claims 87,011 victories in 196 countries based on petitions, and Bowmar’s is off to an impressive start. At the time of this news release, nearly 15,500 people have signed the petition, and that number is increasing by the minute. Once the petition reaches 15,000 signatures, it becomes one of the top signed on Change.org. For more information or to pledge your support for Bowmar’s petition, visit Armed Veterans to Protect Schools. About Sarah Bowmar Sarah Bowmar has an MBA in marketing and is a certified nutrition specialist, personal trainer, prenatal/postpartum trainer, social media influencer, podcast host, author, and bowhunter. She and her husband Josh have founded multiple fitness and nutrition-related businesses, including Bowmar Fitness and clean nutrition-focused companies, Bowmar Nutrition and APEX Protein Snacks. In addition, the Bowmars are avid bowhunters, going on hunting expeditions worldwide together. They also document their healthy eating and workout tips on their Bowmar Fitness YouTube channel as well as bowhunting tips on their Bowmar Bowhunting channel. Sarah Bowmar is also active in multiple charities benefiting children, and she and her husband even started their own non-profit, Kids in the Outdoors, which helps inner-city children to experience the benefits of the outdoors. Contact Details R Public Relations Madison Baber madison@rprfirm.com Company Website https://sarahbowmar.com/

April 07, 2023 04:26 PM Eastern Daylight Time

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Mental Health Provider Shortage Needs Integrated Approach

The Chicago School of Professional Psychology

One of two people who need mental health services don’t get it and more than one in three Americans live in a region where there are not enough mental health providers to serve the population.* The average wait time for a medical doctor’s appointment is up to 26 days, up 24 percent since 2004 and there is a projected shortage of 48,000 primary care physicians in the U.S. by 2034.+ “ At a time when the U.S. faces a severe shortage of mental health providers, many people are also finding it increasingly difficult to get the medical care they need,” said Dr. Michele Nealon, Psy.D., President of The Chicago School of Professional Psychology. “There is a way for society to address both these problems and that is to integrate the health care system so that primary care and mental health professionals work as a team to treat the whole person more efficiently and effectively,” she said. “We need to take a community-focused, patient-centered, and holistic view approach to mental and physical healthcare,” said Dr. Nealon explained. “Many physical ailments put us at risk for psychological disorders and vice versa, so it makes sense for mental health professionals to work closely with medical doctors to treat the patient when they initially present with symptoms, rather than waiting for a referral later.” “For example, if you have trouble sleeping or your child is experiencing frequent stomach aches, you might turn to your doctor for help. The problem may be physical, yet too often, there are psychological factors such as stress, anxiety or depression that are at play,” Dr. Nealon said. “At The Chicago School, we are always thinking about how to view humans as part of a larger system—how individuals relate to their family, culture and community,” she explained. “That’s why we are dedicated to educating culturally competent psychologists and counselors who get hands-on training in their communities.” The Chicago School of Professional Psychology’s seven campuses nationwide educates 6,000 students, 70 percent of whom identify as people of color. *Mental Health America https://mhanational.org/issues/state-mental-health-america +American Academy of Family Physicians https://www.aafp.org/pubs/fpm/blogs/inpractice/entry/wait-times.html About The Chicago School of Professional Psychology: Integrating theory with hands-on experience, The Chicago School of Professional Psychology provides education rooted in a commitment to innovation, service, and community for thousands of diverse students across the United States and globally. Founded in 1979, the nonprofit, regionally accredited university now features campuses in iconic locations across the country (Chicago, Southern California, Washington, D.C., New Orleans, Dallas) and online. To spark positive change in the world where it matters most, The Chicago School has continued to expand its educational offerings beyond the field of psychology to offer more than 30 degrees and certificates in the professional fields of health services, education, counseling, business, and more. Through its engaged professional model of education, commitment to diversity and inclusion, and an extensive network of domestic and international professional partnerships, The Chicago School’s students receive real-world training opportunities that reflect their future careers. The Chicago School is proud to be a part of TCS Education System, a nonprofit, integrated system of colleges and universities that works collaboratively to advance student success and community impact. To learn more, visit www.thechicagoschool.edu. Contact Details Vivien Hao +1 323-893-4743 vhao@thechicagoschool.edu

April 07, 2023 11:59 AM Pacific Daylight Time

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Gateway Classic Cars to Celebrate the Grand Opening of Their Tulsa Oklahoma Showroom

Gateway Classic Cars

[Gateway Classic Cars of St. Louis]: Gateway Classic Cars of Tulsa is excited to host its Grand Opening on Saturday, April 29 th from 9am-1pm. Two days before, the Tulsa Regional Chamber will hold their ribbon cutting ceremony on, Thursday, April 27 th at 4:00pm. Come out and celebrate the next chapter in the company’s 24-year history with Gateway Classic Cars. The Grand Opening is open to the public and has no admission or registration fee. Attendees are encouraged to cruise in with all makes and models and bring their appetite. The first 100 guests will receive a free Gateway Classic Cars T-shirt. Special giveaways will be announced throughout the day as guests listen to music and indulge in delicious cuisine. Gateway Classic Cars continues to remain the leader in global marketing for classic and exotic vehicles. Their new launched auction platform has only strengthened their position as the largest classic and exotic car sales network in the world. Since 1999, Gateway Classic Cars has specialized in selling classic and exotic vehicles for private sellers, collectors, and estates by improving their success in passing along the passion for their treasured vehicles. Plus, no other company is more reputable and eager to assist fellow classic car enthusiasts around the world with the opportunity to get behind the wheel of their dreams. Every Gateway Classic Cars’ showroom is open to the public from 9am to 5pm, Monday through Saturday. The Charlotte showroom showcases classic, collector, exotic cars, and trucks. The last Saturday of the month is Caffeine and Chrome, our version of cars and coffee, from 9am-Noon. Event Details: Title: Gateway Classic Cars Grand Opening Date: Saturday, April 29, 2023 Start Time: 9am End Time: 1pm Cost: FREE St. Louis, MO (HQ); Atlanta, GA; Charlotte, SC; Chicago, IL; Dallas, TX; Denver, CO; Detroit, MI; Fort Lauderdale, FL; Houston, TX; Indianapolis, IN; Kansas City, KS; Las Vegas, NV; Louisville, KY; Milwaukee, WI; Nashville, TN; Orlando, FL; Philadelphia, PA; Scottsdale, AZ; Tampa, FL; San Antonio, Austin, TX; Tulsa, OK Phone: (866) 383-1416 https://news.gatewayclassiccars.com Gateway Classic Cars Where Dreams Are Driven (#dreamsdriven) Corporate Offices 1237 Central Park Drive O’Fallon, IL 62269 (618) 271-3000 https://hub.gatewayclassiccars.com Contact Details Gateway Classic Cars +1 866-383-1416 marketing@gatewayclassiccars.com Company Website https://news.gatewayclassiccars.com

April 06, 2023 03:45 PM Eastern Daylight Time

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Aqua Cultured Foods Closes $5.5M Seed Round led by Stray Dog Capital

AquaCultured Foods

Food tech startup Aqua Cultured Foods today announced it has raised $5.5 million in seed funding to bring its ultra-realistic seafood alternatives to market. The round was led by Stray Dog Capital, a venture capital fund specializing in alternative protein investments, with participation from H Venture Partners, Aztec Capital Management and Amplifica Capital, along with follow-on investment from current investors Supply Change Capital, Big Idea Ventures, HPA, Aera VC, Kingfisher Family Investments, and Swiss Pampa. The round also included a strategic investment from CJ CheilJedang, a South Korea-based global food and bio company owning renowned brands such as Bibigo. Aqua will use the investment to equip its new facility, scale up production, bring products to market, add key talent, and expand its roster of restaurant and foodservice outlets for product introductions this year. “We appreciate having mission-aligned partners that offer strong strategic value for the next phase of our growth, which will involve building up the business and brand,” said Anne Palermo, CEO of Aqua. “Being good stewards of investor capital is important to us, so along with hitting milestones earlier than expected, we are benefiting from government programs, academic resources, and other advantages to get to market quickly.” Aqua’s primary value is its low cost of scaling and its path to price parity, thanks to proprietary fermentation methods that use relatively affordable inputs and equipment. The company recently acquired a food-grade facility that was already built out nearly to its requirements—which it estimates will save more than a million dollars in construction costs. Aqua was recently accepted into the Illinois Office of Business Development’s EDGE program that provides tax incentives to growing companies, which will save hundreds of thousands of dollars in taxes over the next 10 years. “The adage is true that early-stage funds heavily weight investment conviction in people, and less in technologies or products given the embryonic nature of companies at these stages, but Aqua already boasts strength across its team, product, and key partnerships already in place,” said Johnny Ream, Partner at Stray Dog Capital. “We are interested in backing founding teams leveraging unique technologies and approaches that drive a more sustainable future; the work Aqua is doing with alt-seafood has immense potential to drive both human and planetary benefits in a massive $100B+ global market.” The global plant-based seafood market was valued at $42.1 million in 2021, and is projected to reach $1.3 billion by 2031 with a CAGR of more than 42 percent as wild fish stocks are further depleted. In addition to depleted fish populations, commercial fishing practices result in damage to ecosystems, plastic waste, and “bycatch” of non-target species. As fish farming increases, so does habitat destruction, pollution and diseases spread to wild fish, and the industry’s reliance on antibiotics and wild-caught fish for feed. Despite its health halo, fish contains microplastics, mercury, pesticides, antibiotics, dioxin and PCBs. High in cholesterol and saturated fats, seafood, in particular finfish, is a good source of foodborne illness caused by bacteria, viruses and parasites. Aqua is developing calamari, shrimp, scallops, and filets of tuna and whitefish with proprietary mycoprotein fermentation processes that do not use any animal inputs, genetic altering or modification. Unlike plant-based processed foods formulated with starches and protein isolates, Aqua’s alt-seafood retains its naturally occurring fiber, protein, and other micronutrients. The company also produces minced “seafood” fillings for applications such as dumplings, ravioli, and sushi rolls. For images visit https://app.box.com/s/wfbrvgraf2ty2b7by5h6ahjsaqrd8zx3. Follow Aqua Cultured Foods LinkedIn https://www.linkedin.com/company/aquacultured-foods Instagram https://www.instagram.com/aquaculturedfoods Facebook https://www.facebook.com/AquaCulturedFoods Twitter https://twitter.com/eatAquaFoods ‎ About Aqua Cultured Foods Aqua Cultured Foods is an innovative food technology startup developing the world’s first whole-muscle cut seafood alternatives created through microbial fermentation. Its novel technology produces a sustainable, complete protein source using only a fraction of the resources required by traditional aquaculture. As an R&D company with a focus on product commercialization, Aqua Cultured Foods occupies a unique position in the burgeoning alt-seafood market as well as within the fermentation industry. The company’s mission is to mitigate global challenges such as overfishing, climate change and feeding the world’s expanding population with delicious, nutrient-rich foods. For more information visit https://www.aquaculturedfoods.com. About Stray Dog Capital Stray Dog Capital is a venture capital fund investing in innovative, early-stage companies across the food, beverage, and biotechnology sectors that are driving a healthier, humane, and more sustainable future. Stray Dog Capital supports its portfolio of investments with broad experience from its team as entrepreneurs, operators, advisors, and investors. www.straydogcapital.com. ### Contact Details Gary Smith +1 818-783-0569 gary@evolotuspr.com Company Website https://www.aquaculturedfoods.com

April 06, 2023 09:05 AM Eastern Daylight Time

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Study: Are Digital Content Creators Corporate America’s New Superpower?

MBO Partners

A new study from ​ MBO Partners® reveals that corporate America may be overlooking a growing and significant source of hidden internal talent: digital content creators. According to MBO Partners’ 2023 Creator Economy report, part of its State of Independence research series, independent digital content creators are among the fastest growing self-employment work segment infiltrating the traditional workforce. The study found that almost six out of ten (57%) have content side gigs, along with traditional jobs. However, a stunning 41% said they definitely (15%) or probably (26%) will leave their traditional job and start a business full time in the next 24 months. The MBO Partners study also found that 8.1 million U.S. independent creators earned money in the creator economy in 2022, a 14% increase since 2021. “The creator economy is huge and growing in steadfastness day by day – with a rising majority working in stealth mode in large and mid-sized companies,” said Miles Everson, CEO of MBO Partners. “In fact, enterprises may be sitting on a gold mine of untapped talent and not even know it. These employees are not only highly creative and fast-moving, but they are entrepreneurial and extremely tech savvy. They have the potential to be an enterprise’s ultimate ally. But to win, employers need to first put out the welcome mat and show independents that they value modern ways of working and specialized skill sets. Next, they need to recreate their workforce models where independents are a critical component of their total talent strategy and teams.” This year’s study showed six key insights about the independent creator workforce, including: Owned media offers WOO (window of opportunity) to make more money. MBO’s data shows that while 73,000 US independent creators (the 1%) report annual income over $1 million, most creators report modest earnings, with the majority (44%) earning $10,000 or less last year as a creator. However, as companies shift their marketing strategies to focus on owned media as more affordable alternatives to paid advertising this year, there will be plenty of lucrative opportunities for creators to make extra money. There’s no “I” in team. About half of all independent creators (48%) report teaming up with other content creators on projects, versus only 23% of independent workers who aren't content creators. Looking forward, 68% of content creators plan to partner with other independent workers over the next year. That means that for companies, you are no longer just hiring a creator, you’ll be hiring a larger set of skills. Black creators are building their entrepreneurial footprint. The study revealed that in terms of ethnic and racial groups, Black Americans are more robustly represented in the creator economy (18%) compared with their U.S. population share overall (13%). As companies look to create more inclusive workplaces, there is an emerging pipeline of black entrepreneurial creative talent that exists. Make no mistake, creators will quickly adapt to ChatGPT. Eighty-seven of creators report being early adopters of technology, so this is an early indication that they are already learning how to embrace the opportunity of ChatGPT. This compares to only 34% of traditional employees and 37% of independent workers as early technology adopters. By tapping into creators, companies can leverage emerging trends and quickly respond to market demands. Digital nomadism is the new manifesto for mental health. While traditional workers are quiet quitting and hush tripping, take a page from the creators whose job burnout and mental health issues have been widely documented. Over eight in ten independent creators (84%) prefer a location-independent lifestyle that allows them to work and travel at the same time. So, it comes as no surprise that almost two-thirds (63%) report they are currently a digital nomad and over 90% report feeling highly satisfied (83%) or satisfied (9%) with their work. At last, a new era of creative renegades has arrived. While only 1 in 10 creators makes more than $100,000 per year, 83% plan to continue as an independent creator (57%) or build a bigger creator business (26%) over the next 2-3 years. Seventy-nine percent report being optimistic about the future. To obtain a copy of the 2023 MBO Partners Creator Economy research report, please visit https://www.mbopartners.com/state-of-independence/creator-economy-report/. About MBO Partners® ​ MBO Partners is a direct sourcing platform that enables enterprises and independents to work efficiently together. Its unmatched experience and industry leadership enable it to operate on the forefront of the independent economy and consistently advance the next way of working. For more information, visit​ ​mbopartners.com. About MBO Partners®​ MBO Partners is a direct sourcing platform that enables enterprises and independents to work efficiently together. Its unmatched experience and industry leadership enable it to operate on the forefront of the independent economy and consistently advance the next way of working. For more information, visit​ ​mbopartners.com​ Contact Details Words For Hire for MBO Partners Karen Swim +1 586-461-2103 karen@wordsforhirellc.com Company Website https://mbopartners.com

April 05, 2023 09:00 AM Eastern Daylight Time

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Innersense Organic Beauty Launches Harmonic Hair Renew Scalp Collection

Innersense Organic Beauty

Award-winning clean beauty brand Innersense Organic Beauty launches Harmonic Hair Renew Collection, a targeted set designed to create a balanced scalp environment. The three-step ritual helps to exfoliate, soothe and massage the scalp to noticeably reduce flaking, relieve dryness and encourage a balanced environment for the hair. Hair Renew Pre Wash Treatment is a treatment product that purifies and nourishes the scalp for healthy hair. Clean, skin-loving ingredients Zinc Gluconate and Magnesium Oil refresh the scalp by removing product buildup, balancing natural oils and restoring a harmonious environment for optimal hair growth. Micro Hyaluronic Acid replenishes hydration to reduce flakes and itch-causing dryness. Hair Renew Daily Active Scalp Serum is a calming serum that restores harmony to scalps in distress. Its clean, calming formula features Celery Seed and Hemp Seed Oil to address common scalp conditions such as flaking, itching, and dryness caused irritation. Antioxidant rich Pea Sprout Extract helps fortify hair follicles to revitalize roots. The third part of the collection includes a natural clear quartz Scalp Massager to help improve circulation, and release tension. The Harmonic Hair Renew collection was clinically tested, in which 97% of consumers agreed their scalp appears to be healthier, 91% agreed their scalp is less itchy and 91% agreed their scalp feels more hydrated and moisturized. Overall, 100% of consumers saw a reduction in flaking. “Our products are formulated to promote holistic wellness, and treat not only the hair, but also the skin and scalp,” says Greg Starkman, CEO and Founder of Innersense Organic Beauty. "The new Harmonic Hair Renew collection starts at the source by creating an optimal environment for the scalp through a combination of conscious formulas and mindful rituals. When the scalp is in perfect harmony, hair becomes healthier and more resilient.” Harmonic Hair Renew Set retails for $80 ($102 value) and includes the full collection. Hair Renew Pre Wash Treatment retails for $38 and Hair Renew Daily Active Scalp Serum retails for $42. All products will be available online at innersensebeauty.com, in select salons, and in-store at specialty retailers such as Credo Beauty and The Detox Market. About Innersense Organic Beauty Beauty professionals Greg and Joanne Starkman founded Innersense Organic Beauty to bring clean, pure and toxin free hair care to salons, stylists and consumers. The clean hair care brand’s products include shampoos, conditioners, scalp scrub, styling and treatment products for all hair types. For more information, visit innersensebeauty.com. Contact Details Archita Patel +1 281-725-2121 archita@bpcm.com Company Website https://innersensebeauty.com/

April 04, 2023 12:30 PM Eastern Daylight Time

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Ultrack Enters Acquisition Agreement with Successful Medical and Wellness Company

Ultrack Systems, Inc.

McapMediaWire --Ultrack Systems Inc. (OTC: MJLB ), a total fleet-management GPS tracking and monitoring solution provider, is pleased to announce that Ultrack has entered into a formal contractual agreement with Supreme Products to both acquire and market their "Pet Tracker" product which is a wearable GPS device for pets. Notably, Carl Lamonte from Supreme Products will join Ultrack as an Officer of Brand Development Officer Earlier this year Ultrack noted in a release that the Company is actively seeking joint-venture relationships and/or acquisitions within recession proof sectors. Today's announcement is the initial fulfillment of that goal with more planned to come. With years of experience, resources, and relationships within the GPS industry, it makes sense for Ultrack to expand to the developing vertical market of pet tracking hardware and software. Currently, the global pet market is worth roughly $261 billion with the sub "pet care" market coming in at around $79 billion as of 2021. Current forecasters project that the U.S. pet market alone is projected to grow to $325 billion by 2028 with a projected sustained growth of pet ownership up to 14% by 2030. (Source: https://www.hepper.com/pet-industry-statistics-us / ) Ultrack CEO Michael Marsbergen commented: “Pets are big business and Millennials and Gen Z are leading the way for the foreseeable future. We believe that pet ownership and pet care is a recession-proof industry because people are simply not going to give up the things that they truly love, no matter how hard the economy gets hit. I'm delighted that Mr. Carl Lamonte will be joining Ultrack and helping the Company to establish sure footing as a new face and voice for our “Pet Tracker” product." Some of the ways the Company intends to provide a superior device include potential features like: 1. Health monitoring: Monitor a pet's health by tracking their activity levels, heart rate, and other biometric data. This information could be shared with veterinarians or pet owners to identify potential health problems early on. 2. Behavior modification: Modify a pet's behavior by providing real-time feedback on their location and activity level. For example, a device could be set up to alert a pet owner if their dog has strayed too far from home, or if their cat is spending too much time in a certain area. 3. Predictive analytics: Collect data on a pet's behavior and use machine learning algorithms to predict future behavior. This could help pet owners anticipate potential problems and take preventive action. 4. Social media integration: Integration with social media platforms, allowing pet owners to share their pet's location and activity level with friends and family. This could create a community of pet owners who share information and support each other. 5. Virtual fences: Create virtual fences around a pet's home or yard, alerting the pet owner if their pet strays beyond a certain boundary. This could be especially useful for pet owners who live in areas with high levels of traffic or other hazards. Ultrack and Supreme Products are planning a full-orbed marketing plan through multiple strategies including: As technology and AI evolves, the Company will seek for new ways to add more benefits to its line of pet care products. Investors can anticipate updates moving forward regarding details of the development and deployment of the new "Pet Tracker" product. Furthermore, the details of the contract with Supreme Products involves a marketing partnership to bring appropriate exposure to the new Pet Tracker product. These initiatives include but are not limited to: 1. Social media advertising: Social media platforms such as Facebook and Instagram offer targeted advertising options that allow businesses to reach pet owners directly, especially young pet owners. 2. Influencer marketing: Partnering with influencers in the pet industry can be an effective way to reach a wider audience. 3. Pet store partnerships: Starting with pet stores in Canada and established relationship, the Company believes this strategy will be well-received and well-rewarded. 4. Trade shows and events: The Company is looking ahead to three of the largest North American pet-focused trade shows in which to have a meaningful presence. The Company invites current and future shareholders to check back regularly at our website http://ultrack.ca, Facebook page: https://www.facebook.com/UltrackSolutions and Twitter page: https://twitter.com/ultracki About MJLB: Located in Concord, Ontario, Ultrack Systems Inc., ( www.ultrack.ca ) is a publicly traded company listed on the OTCMARKETS under the MJLB trading symbol. Ultrack Systems Inc., is a provider of GPS tracking solutions. We develop, implement, and distribute electronic monitoring and tracking systems for companies in leasing, transportation, construction, disposal, and many other services driven industries. Our platform includes live tracking, reports, and alerts on a web-based platform. Our mission is to provide the best fleet tracking, reporting systems and our commitment to service. The Company plans to launch a new ELD product in 2023 in partnership with major corporations that will take the trucking industry by storm. Safe Harbor Statement: This Press Release may contain certain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. The Company has tried, whenever possible, to identify these forward-looking statements using words such as "anticipates," "believes," "estimates," "expects," "plans," "intends," "potential" and similar expressions. These statements reflect the Company's current beliefs and are based upon information currently available to it. Accordingly, such forward-looking statements involve known and unknown risks, uncertainties and other factors which could cause the Company's actual results, performance or achievements to differ materially from those expressed in or implied by such statements. The Company undertakes no obligation to update or advise in the event of any change, addition or alteration to the information catered in this Press Release, including such forward-looking statements. Michael Stephen Marsbergen Ultrack Sytems Inc. +1 800-893-9506 sales@ultrack.ca Visit us on social media: Facebook Twitter Contact Details Ultrack Sytems Inc. sales@ultrack.ca Company Website http://ultrack.ca/

April 04, 2023 09:00 AM Eastern Daylight Time

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TRON Lightcycle / Run presented by Enterprise Opens at Walt Disney World® Resort

Enterprise Holdings

Enterprise is thrilled to continue its collaboration with Disney Parks and Resorts and help shape the future of Tomorrowland at Magic Kingdom ® Park as presenting sponsor of TRON Lightcycle / Run. Now open at Walt Disney World ® Resort, TRON Lightcycle / Run is one of the fastest coasters at any Disney theme park in the world and masterfully blends thrills with speed, visual effects, music and a one-of-kind system to create an experience like no other. Guests, also known as Users, are digitized into a mysterious game world. As members of Team Blue, they board high-speed Lightcycles for a thrilling race through a dark, computerized world, facing off against a fierce group of Programs known as Team Orange. “As a global leader in providing solutions to help move people and goods more seamlessly, Enterprise jumped at the chance to serve as the presenting sponsor of this innovative and groundbreaking attraction,” said Kyle Sanborn, Vice President of Global Brand Strategy and Marketing Activation at Enterprise Holdings. “No matter the need – from business and leisure travel to trucks and replacement rentals, vehicle sales and exotics, even custom solutions for business and fleet programs – the Enterprise team is up for the challenge. Intuitive and flexible, we strive to adapt with you as your needs evolve – now, and into the future.” Enterprise branding has been incorporated throughout the attraction experience including on the marquee sign, in ambient signage, in the entry queue and instructional signage, and at the attraction’s post-show space. After competing in an epic race and returning to Tomorrowland, Team Blue Users are introduced to a bold new race team being welcomed in the post-show space presented by Enterprise: Team Green. Serving as a centerpiece is Team Green’s one-of-a-kind, powerful and state-of-the-art Lightcycle. The latest and most-advanced iteration to join the competition, this formidable vehicle has been exported from the Grid into the real world. As it awaits its turn to race, its engine revs with pulsating green lights – creating an incredible photo opportunity. Enterprise adopted TRON’s Team Green moniker to showcase a range of programs throughout the post-show space that embody the competitive advantage and shared vision of Enterprise Holdings, which is constantly innovating to deliver an exceptional experience to meet customers’ unique travel needs and preferences. Stories about the 12 team members of Team Green will rotate throughout the display in the post-show space, providing returning Users an opportunity to learn more about Team Green on future visits to TRON Lightcycle / Run. St. Louis-based Enterprise Holdings, which manages the Enterprise Rent-A-Car brand, has developed and cultivated a broad portfolio of business lines over 65 years designed to meet the evolving needs of customers and deliver innovative solutions for both consumers and businesses. “When you ride with Team Green, you’re supported by a collective of more than 80,000 global employees linking you into one of the largest transportation networks in the world,” said Sanborn. “Empowered to help you succeed, Enterprise is here to help you understand and harness the power of our latest advancements. Our people, vehicles, and infrastructure are a gateway to emerging and advanced technology.” “Enterprise and Disney share a dedication to incredible guest experiences,” said Erika Shen, Vice President of Alliance Management at The Walt Disney Company. “We were delighted to build upon our existing relationship with Enterprise through an elevated sponsorship opportunity of TRON Lightcycle / Run. Our collaboration on the post-show space which embodies Enterprise’s innovative vision, tells the story of their brand, and showcases a one-of-a-kind Lightcycle for guests to see.” Enterprise is in a multi-year alliance relationship with Disney Parks & Resorts, and is the Official Rent-A-Car of Walt Disney World ® Resort, Disneyland ® Resort, Disney Vacation Club ®, Disney Cruise Line ® and Aulani, a Disney Resort & Spa ®. In addition to serving as the presenting sponsor of TRON Lightcycle / Run, Enterprise signage and support can be found at Walt Disney World ® Resort and Disneyland ® Resort locations, including: The Luigi’s Rollickin’ Roadsters attraction in Cars Land at Disney California Adventure Park The Tomorrowland Transit Authority PeopleMover at Magic Kingdom Park ESPN Wide World of Sports Complex on the courtesy shuttle carts onsite at the property run Disney ® Events at Walt Disney World Resort – Enterprise is an official sponsor of run Disney and has race-day branding at events including Walt Disney World Marathon Weekend, Disney Princess Half Marathon Weekend, run Disney Springtime Surprise Weekend and Disney Wine & Dine Half Marathon Weekend. For more information about TRON Lightcycle / Run, visit DisneyWorld.com/TRON. For more information about Enterprise, visit enterprise.com. About Enterprise Holdings Enterprise Holdings is a leading provider of mobility solutions including car rental, fleet management, carsharing, vanpooling, truck rental, luxury rental, retail car sales and vehicle subscription, as well as travel management and other transportation technology services and solutions, to make travel easier and more convenient for customers. Enterprise Holdings’ subsidiaries and franchisees, together with its affiliate, Enterprise Fleet Management, manage a diverse fleet of 2.1 million vehicles through an integrated network of more than 10,000 fully staffed neighborhood and airport rental locations in more than 90 countries and territories. Privately held by the Taylor family of St. Louis, Enterprise Holdings manages the Enterprise Rent-A-Car, National Car Rental and Alamo brands. About Disney Parks, Experiences and Products Disney Parks, Experiences and Products brings the magic of The Walt Disney Company’s powerful brands and franchises — including Disney, Pixar, Marvel, Star Wars, ESPN, Twentieth Century Studios and National Geographic — into the daily lives of families and fans around the world to create magical memories that last a lifetime. When Walt Disney opened Disneyland in Anaheim, California, on July 17, 1955, he created a unique destination built around storytelling and immersive experiences, ushering in a new era of family entertainment. More than 60 years later, Disney has grown into one of the world’s leading providers of family travel and leisure experiences, with iconic businesses including six resort destinations with 12 theme parks and 53 resorts in the United States, Europe and Asia; a top-rated cruise line fleet of five ships with three more planned in the coming years; a luxurious family beach resort in Hawaii; a popular vacation ownership program; and two award-winning guided tour adventure businesses. Disney Imagineers are the creative force behind Disney theme parks, resort hotels and cruise ships globally. Disney Consumer Products, Games and Publishing includes the world’s leading licensing business; one of the largest children’s publishing brands globally; one of the largest licensors of games across platforms worldwide; and consumer products at retail around the world. Contact Details Enterprise Holdings Mike Wilmering michael.wilmering@ehi.com

April 04, 2023 09:00 AM Eastern Daylight Time

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