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Get Out and Celebrate Trails…It’s Earth Day!

YourUpdateTV

Rails-to-Trails Conservancy (RTC), the nation’s largest trail advocacy organization, is encouraging Americans to kick off the spring trail season on Celebrate Trails Day. Celebrate Trails Day, aligned with Earth Day this year, comes at a time of unprecedented opportunity for trails, walking and biking —bringing new focus to trails as essential infrastructure to the health and well-being of people, places and the planet. Recently, RTC’s vice president of communications, Brandi Horton, participated in a satellite media tour campaign to talk about how to make the most out of America’s trails. A video accompanying this announcement is available at: https://youtu.be/wDHgN8pUxPY A recent opinion poll conducted by RTC found that most Americans (87%) feel that trails contribute to the well-being of the community and two-thirds of Americans say they’re interested in using trails more than they do now—26% say a lot more and 36% say a little more. Overall, a majority of people (62%) report using trails once a week or less, but 24% say they’re using trails more than they did in the past year, which is particularly true for Black (35%) and Latino (27%) trail users. The majority of trips taken in this country are within a 20-minute bike ride or less, more than one in four trips are within a 20-minute walk or less, and 11.5% of all trips are made by walking and biking. By swapping more of these trips from car trips to walking or biking, the U.S. economy could save more than $22 billion annually and save 54 million tons of CO2 annually. The Centers for Disease Control and Prevention (CDC) reports that 25% of Americans are inactive and that increasing our physical activity is one of the best things we can do for our health. Findings from the Community Preventive Services Task Force recommends parks, trails and greenways as infrastructure interventions that increase physical activity. For the last decade, Celebrate Trails Day has been the nation’s annual spring celebration of America’s trails and a motivator for people to be active—more than 750 events have taken place nationwide, rallying tens of thousands of people. In 2022, participants reported more than 65 minutes being physically active outside on the trail, which contributed significantly to the recommended 150 minutes of moderate-intensity physical activity adults should get each week. Combined, participants logged over 812,000 minutes of physical activity on Celebrate Trails Day, and one quarter (24%) reported swapping a short car trip for a walk or a bike ride to their destination. This nationwide moment continues to be a meaningful and symbolic way to illustrate the direct impact that trails have on some of the most pressing issues facing communities across the country. For more information about Celebrate Trails Day, to find events, and to enter to win prizes, visit railstotrails.org and follow #CelebrateTrails on social media. ------------------------------------------------------ About Brandi Horton Brandi Horton serves as RTC’s vice president of communications. She has dedicated her career to communications for social change and is passionate about creating communities that promote health and well-being. For more than 20 years, she has partnered with nonprofit organizations and government agencies to leverage communications strategies to organize and engage audiences in support of social good. She lives in Arlington, Virginia, with her family, where she regularly frequents the Four Mile Run and W&OD trails en route to work, the playground and little league games. About Rails-to-Trails Conservancy Rails-to-Trails Conservancy (RTC), the nation’s largest trails organization—with a grassroots community more than 1 million strong. RTC is dedicated to building a nation connected by trails, reimagining public spaces to create safe ways for everyone to walk, bike and be active outdoors. Connect with RTC at railstotrails.org and @railstotrails on Facebook, Twitter and Instagram. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

April 19, 2023 03:30 PM Eastern Daylight Time

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Dear America, Mission Possible: Prevention and Cures Starts Now

The American Center for Cures

I hope this letter finds you and your family in good health. The exceptional leadership and resilience of this nation has been an inspiration to Dr. Rick Boxer and me, prompting us to embark on a vital mission that resonates with every American, regardless of wealth, race, or political affiliation: combating disease. Despite our nation's efforts, we have not achieved the level of prevention and cures necessary to alleviate the suffering and burden of diseases that affect us all. It is time for a paradigm shift, and we believe that every American is in a unique position to help drive this transformation. The American Center for Cures, which we co-founded, aims to establish a fully funded private-sector mission dedicated to preventing and curing the most devastating diseases, such as Alzheimer's, Parkinson's, various forms of cancer, heart disease, diabetes, and all other diseases including orphan diseases. Our vision is to assemble the most successful CEOs in America to lead individual centers focused on these diseases, with each center receiving $36 billion in funding. By combining resources, leadership, focus, and a sense of urgency, we believe we can create a new era in disease prevention and cures. This effort has the potential to be the most significant legacy issue of our lifetimes, impacting not only American families but also the global community. We humbly request Corporate America’s public endorsement and the social support of the American People to provide hope to millions and promote a business-like model of accountability that is currently lacking. Furthermore, we encourage you to urge every member of Congress and the White House to expedite their support for this initiative. We are not merely asking for their backing; we are insisting on it. This mission is for you, your children, and future generations. It is likely that you and your loved ones have been personally affected by a disease that should no longer exist. By embracing this mantle of leadership today, we can make a lasting impact on the lives of countless individuals. Former Secretary of Health Tom Price has stated that the American Center for Cures could rival the greatest achievements in American history. My partner, Dr. Rick Boxer, was recently appointed to the National Cancer Advisory Board by President Biden. We need your voice and skills now more than ever. We commend the extraordinary work of researchers around the world and their commitment to delivering cures. However, a systemic issue exists within the medical use authorization and approval process, and it delays getting cures into the hands of the people who need them now. We’re on the cusp of curing pancreatic, breast, and brain cancer, as well as preventing heart attacks but the current model, because of economic- and process -related obstacles, does not accommodate success. The American Center for Cures is offering a solution to this problem by providing a mission, funding, responsibility, accountability, and leadership, will fundamentally restructure and speed the process of working with the FDA and all relevant parties for authorized cures. Just like the speed of getting the COVID vaccine approved and authorized for use, American Center for Cures is committed to bringing new cures and treatments to patients as quickly and efficiently as possible. We believe that now is the time to harness our global technological advances to establish a process and urgency that will bring these pieces together for the betterment of humanity. By acting today, we can create a lasting legacy in the fight against disease. We are Unity Strong! Best regards, Lou Weisbach Co-founder, The American Center for Cures About American Center for Cures The American Center for Cures (ACC) initiative is a fully funded mission to prevent, treat or cure diseases that plague every American family. The initiative will be funded by the sale of $750B bonds by the Federal Reserve, providing the capital needed to accelerate the current trajectory of medicine. Annual interest will be paid through the licensing of new compounds and drugs to pharmaceutical companies. The principal will be repaid by savings provided to the United States Government through successes in the areas of prevention and cures. The ACC business model will cost the government and taxpayers nothing, making this the single most impactful investment on behalf of the American people in the nation’s history. For more information, please visit https://theamericancenterforcures.org. Contact Details Rainier Communications Jenna Beaucage +1 508-340-6851 jbeaucage@rainierco.com Company Website https://theamericancenterforcures.org

April 19, 2023 01:33 PM Eastern Daylight Time

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NuggMD to Launch the Too-High Hotline on 4/20, Providing Much-Needed Peer Counseling to Those Who Overindulge

NuggMD

With the launch of its Too-High Hotline, NuggMD, the nation's leading medical marijuana telemedicine platform, is helping accidental cannabis overindulgers to find support this 4/20. It's that time of year again. And while 4/20 is arguably a dedicated cannabis users' favorite holiday, it's time to remind our fellow interdimensional explorers to indulge responsibly. States have seen an explosion in much-needed harm reduction measures, thanks to the reduced stigma around cannabis use. Still, many Americans resist seeking help for highly emotional psychedelic experiences because cannabis is still illegal at the federal level. This results in unguided use by novices unprepared to deal with the powerful mental effects, and every year, emergency visits for excess cannabis consumption spike on 4/20. NuggMD is committed to providing educational material to patients explaining the differing intensity and duration between consumption methods, how other cannabis users approach dosing, and how tolerances vary significantly between users. And this 4/20, in the interest of harm reduction, NuggMD is establishing a “Too High Hotline” to provide free, confidential peer support to those who indulge a little too much, despite ample precautions. "It's easy to accidentally overdo it with cannabis," says Kam Babazade, NuggMD co-founder and COO. "Tolerances are so widely varied. Some patients can take a 50mg edible and not feel a thing, while others are overwhelmed by microdoses of 2.5mg. There's no need to feel ashamed! It has happened to most cannabis users at one time or another. The psychological experience can be very intense, and no one should be forced to go it alone because of stigma." Of course, it's appropriate to seek medical attention if a cannabis user has a medical emergency while under the influence. But more often, the problem is a lack of emotional support, which a patient is unlikely to find in an emergency room. That's where the Too High Hotline comes in. NuggMD’s “Too High Hotline” is available to everyone in the United States this 4/20 to offer support during or after their cannabis experience. NuggMD is also educating patients about harm reduction and support options through a dedicated landing page, nationwide email notifications to their network of over a million patients, and additional ongoing campaigns focused on harm reduction and safe consumption. To learn more about NuggMD’s Too High Hotline, please visit https://www.nuggmd.com/support. About NuggMD NuggMD is the nation's leading medical marijuana technology platform, serving patients in 22 states and growing. They have connected over 1 million patients with their new medical marijuana doctors face-to-face via their state-of-the-art telemedicine platform. NuggMD believes that every person should have the right to access medical cannabis for their qualifying conditions and is fully committed to helping each patient explore all treatment options for their health and well-being. For further information, visit NuggMD.com. Contact Details Andrew Graham +1 646-385-0189 andrew.g@getnugg.com Company Website http://www.nuggmd.com

April 19, 2023 01:21 PM Eastern Daylight Time

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Circles Modernizes Group Support with First Free ‘Audio-Only’ On-Demand Service

Circles

In the middle of the night when you are overwhelmed with grief, reeling from a job loss or just in need of someone who knows what you are going through, where do you turn. Technology company Circles is on a mission to solve that problem. Today, the company announced that Circles On-Demand, the first of its kind on-demand audio support group app, is now available to the general public. Circles fills a void in the e-therapy market by focusing on the therapeutic value of sharing and listening to others with the same pain, issue, or challenge. Circles has modernized the support group by empowering users to find emotional support from people who are dealing with the same issues, in real time. The wide ranging topics of groups includes: single dads rebuilding their lives after divorce, adults coping with disability, women navigating infertility and people grieving the loss of loved ones. Circles taps into the power of finding and giving support to those who are going through the same issues. “ People still need people, and that is especially true when you are faced with life's challenges,” says Irad Eichler, Co-Founder and CEO of Circles. We have learned from our community that although people often have a support system, they still feel alone. It has been our mission to provide a safe place where people feel seen and heard, whether they are going through divorce, experiencing illness, struggling with body image or navigating a layoff. We understand the power of connecting with people who understand exactly what you are going through and with this new offering we are proud to provide easy real-time access to emotional support for anyone who needs it.” Since the company launched in 2020, they have been a source of support for 50,000 people. Circles On-Demand opened to limited users in 2022 and already has 200 and growing support groups. During the beta, divorce and cancer accounted for 35% of all rooms, but in the past two months, demand for groups dealing with narcissistic relationships grew by 100%. Each Circles group is led by a facilitator. Since the beta launch of Circles On-Demand, more than 200 groups have already formed validating the need that people need help and feel better connecting with others that face the same challenges. Circles On-Demand is free of charge and anyone can start or join a group. The app allows people to be anonymous and only requires a first name to sign-up. The company provides training materials to help facilitators be successful, and is currently working on an AI integration that will provide help to guides in real time. Circles On-Demand has helped people to find community and connection when they most need it. During the holidays, groups hosted happy hours to help people feel less lonely. There was even a comedy hour for grief support, providing users with an outlet to laugh through a difficult time. Julie Edstrom has used Circles to support her through grief, and says, “I lost both of my parents 16 days apart in 2021 to COVID. I am a retired Grief and Trauma Therapist so I have high expectations for grief groups. Circles exceeds my expectations.” Circles user, Mark, is healing from a narcissistic relationship and offers, “The group is comfortable and open. Being able to express what's happening and feeling others' stories. There's no judgment nor criticism. People can talk freely and share their pain, their growth and seek that light at the end of the tunnel.” To join or start a support group, download the Circles app on the Apple App Store or Google Play. About Circles Circles was founded in 2020 in Israel with a mission to make support accessible and affordable to everyone. The global company launched in the United States in 2021 and differentiated itself from the e-therapy market by focusing on the therapeutic value of sharing and listening to others with the same pain, issue, or challenge. The company closed a Series A round of $16.5 million in May 2022. Contact Details Circles Karen Swim circles-pr@wordsforhirellc.com Company Website https://circlesup.com/

April 19, 2023 09:00 AM Eastern Daylight Time

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A Medical Thriller with Humor and Heart

Greenleaf Book Group

Dr. Vince DeLuca, a burnt-out OB-GYN with PTSD, overhears suspicious mumblings from a recovering patient. It could just be the ramblings of a woman on too much morphine, but Vince knows the patient’s husband is the CEO of a major defense company, and when she hands him the contact information for an arms dealer, Vince finds himself tangled in a world of terrorists, weapons, and espionage. Code Crisis (Greenleaf Book Group Press, Apr. 18, 2023), the debut novel of Dr. Joseph M. Purpura, follows Vince on a fast-paced and thrilling adventure that blends medical expertise, high-stakes action, humor, and romance. Vince decides to leave it to the FBI, not suspecting that they would send him Carolyn, a drop-dead gorgeous, slightly insane CIA agent who needs his help. Vince is soon thrown into the fray and finds himself both utterly in love and using everything he has ever learned in his medical career—including how to clamp a subclavian artery with a zip tie—to help home in on the terrorists’ plot, but not before they discover him and come looking for blood. “An exquisitely developed and propulsive novel that delivers high tension, humor, and magnetic characters in equal measure.” Said T.C. Boyle, PEN/Faulkner Award winner and author of 2022’s I Walk Between the Raindrops. “ Code Crisis is not only an addictive read, it shines with the authenticity of the author’s insights into medicine, criminality, and the emotions that make us human.” “Purpura, an MD by training, weaves action and gritty tradecraft but never loses sight of DeLuca’s humanity,” said Jamie Freveletti, award-winning author of the Emma Caldridge series and Robert Ludlum’s The Janus Reprisal. “The result is a novel that’s impossible to put down.” Kirkus Indie says, “The way that Purpura draws on his medical knowledge in compelling ways and his writing about Vince’s grieving process can be poignant.” The review goes on to call the book “a spy tale that works best as a character study of grief.” “Purpura’s inviting voice, witty characters, persuasive milieu, and fast-moving—even hurtling—plot ensure readers are hooked till the very end,” says Publishers Weekly BookLife. “Despite the global conflicts at its heart, Code Crisis is often funny, even charming.” Pick up your copy of Code Crisis and stay updated on Joseph Purpura’s endeavors by visiting codecrisisbook.com. About the Author Joseph Purpura is an award-winning Assistant Professor of Obstetrics and Gynecology at Northwestern University's Feinberg School of Medicine at Prentice Women's Hospital and Maternity Center in Chicago, IL. Purpura has a master's degree in Patient Safety and Healthcare Quality from Northwestern University's Institute for Healthcare Studies. He is currently an Associate Vice President and Head of Medical Device Safety for a biotech company. # # # More about Greenleaf Book Group Greenleaf Book Group is an independent publisher and distributor located in Austin, Texas, dedicated to empowering authors. Greenleaf’s hybrid publishing model is uniquely positioned to offer the benefits of both traditional publishing and self-publishing. To learn more about Greenleaf, visit www.greenleafbookgroup.com. Contact Details Greenleaf Book Group Sam Ofman +1 512-891-6100 media@greenleafbookgroup.com Company Website https://www.greenleafbookgroup.com/

April 18, 2023 10:00 AM Central Daylight Time

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DataWeave’s New U.S. Apparel Report Analyzes 40,000+ SKUs: Pricing, Discounting, and Availability Changing in Inflationary Times

DataWeave

Stock Availability for Premium products averaged 80%—higher than for regular products Discounting rose sharply from July 2022 to January 2023 Regular prices dropped across most retailers during this period DataWeave, a leading provider of Competitive Intelligence and Digital Shelf Analytics for consumer brands and retailers globally, recently released a new report, US Apparel eCommerce: Pricing and Stock Availability Trends on the Backdrop of Inflation. The report provides a data-rich overview of the fashion and apparel market, with pricing changes, stock availability, and discounting tracked across top retailers and brands. Across more than 40,000 leading fashion apparel SKUs between July 2022 and January 2023, DataWeave analyzes price changes, discounting, and product availability across top retailers in light of post-pandemic market dynamics and an inflationary environment. DataWeave’s US Apparel eCommerce industry report 2023 looks at the impact of inflation on pricing in apparel, tracking consistent price drops across five major retailers over the past few months (with slight prices increases across two more). Analysis on pricing and availability of fashion apparel provides insight into broader trends during economic downturns or inflationary periods. “Apparel is seen as a discretionary spend, and as consumers feel the pinch of inflation, many are likely to cut down on their apparel purchases.,” said Karthik Bettadapura, CEO of DataWeave. “Amid this, our analysis identifies a trend of reducing prices across retailers and brands. This is also a sign that inventory has caught up with and overtaken demand.” The US Apparel eCommerce report analyzes product availability in the last six months, and finds that across most retailers, it has risen and leveled out during this period. It goes on to compare stock availability of premium versus regular products. The report also includes a section on the complexities of product matching in apparel and how retailers can use this to improve their competitive price positioning. “Pricing competitively is an important area of focus not only for retailers but also for brand manufacturers who sell on marketplaces,” said Krish Thyagarajan, President and COO of DataWeave. “With the price-conscious consumer market we’re experiencing, this includes keeping an eye on their online presence and benchmarking their discounting and pricing against competitors across all their products. Our US Apparel eCommerce report provides retailers and brands with a view into the current state of online apparel retail, as inflation continues to inform pricing decisions, and stock availability has rebounded after months of pandemic-driven supply chain challenges.” # # # Report Methodology To reach its findings, DataWeave tracked the data of 40,000+ leading fashion apparel SKUs to analyze stock availability and discounts. The timeline of the analysis spans July 2022 to January 2023, capturing the state of the market as the economy moved from a supply-rich post-pandemic environment to a belt-tightening inflationary one. DataWeave is a SaaS-based digital commerce analytics platform that provides competitive intelligence to retailers and digital shelf analytics to consumer brands globally. With DataWeave, retailers can make smarter pricing and merchandising decisions while consumer brands can optimize their digital shelf for KPIs like share of search, content quality, price competitiveness, and stock availability. DataWeave’s AI-powered proprietary technology aggregates and delivers actionable eCommerce insights across 500+ billion data points globally, 400,000 brands, 1,500+ websites, 20+ verticals, and 25+ languages. Learn more at DataWeave.com. Contact Details Meir Kahtan Public Relations, LLC (MKPR) Meir Kahtan +1 917-864-0800 mkahtan@rcn.com Company Website https://dataweave.com

April 18, 2023 11:00 AM Eastern Daylight Time

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Shareholders Asked to Vote for Reduced Power for Chairman/CEO of ‘Woke-A-Cola’

National Legal & Policy Center

The annual meeting for The Coca-Cola Company is next Tuesday, April 25, and shareholders will be asked to vote on a proposal that would increase accountability for the company’s Chairman and CEO, James Quincey. National Legal and Policy Center is sponsoring Proposal No. 8 on the company’s proxy statement, which requests the Board of Directors to require the two powerful roles now occupied by Quincey to be split between two individuals. NLPC argues that Quincey has inappropriately engaged the company in multiple divisive political issues that are not in the fiduciary interest of Coca-Cola or its shareholders. As an investor in the company, NLPC has filed a report to the Securities and Exchange Commission that explains its rationale for appointing an equally authoritative counterpart to keep Quincey’s left-leaning political excursions in check. “James Quincey, invoking the name of ‘Coca-Cola,’ has repeatedly weighed in on issues like opposing the Georgia election integrity law and in support of Black Lives Matter, pointing out the alleged racial sins of America,” said Paul Chesser, director of the Corporate Integrity Project for NLPC. “His careless rhetoric only harmed the company’s reputation, since 2022 voter turnout in the Peach State elections was extremely high. Meanwhile, Quincey has highlighted Coca-Cola’s hypocrisy by doing extensive business in China, while saying nothing about the communist government’s genocide and enslavement practices.” In its report to the SEC, NLPC points out several examples of Quincey’s leadership failures, including: entering Coca-Cola in a multi-company effort as co-signer of a letter that opposed plans by the Department of Health and Human Services in 2018 to restore definitions of “sex” to remove the term “identity,” for the purposes of Title IX enforcement of gender discrimination in civil rights law; signing the Company’s name to a 2019 letter in support of the so-called “Equality Act,” which would have added “sexual orientation” and “gender identity” to “race, color, religion, sex, or national origin” discrimination protections in the Civil Rights Act of 1964 – which would have squashed almost all other rights and freedoms Americans possess, including speech, association, privacy, and property rights; held mandatory “anti-racist” training in 2021 that instructed employees to try to “be less white,” which included recommendations to “be less oppressive, be less arrogant, be less certain, be less defensive, be less ignorant, be more humble, listen, believe, break with apathy, (and) break with white solidarity;” providing $2.5 million in grants for left-leaning organizations that included $500,000 to the Black Lives Matter Global Network Foundation, a deeply racist, anti-law enforcement organization that spent millions of dollars in corporate donations to enrich its leaders and their family members, and purchased several multi-million dollar mansions for personal use; engaged Coca-Cola in a multi-company letter-writing campaign to urge a “permanent legislative solution to enable (illegal immigration) ‘Dreamers’ who are currently living, working, and contributing to our communities to continue doing so” – a policy many Americans characterize as “amnesty;” opposed the “Heartbeat Bill” when it passed the Georgia Senate in 2019, signing a letter of objection with other businesses. The bill prohibited abortions once a fetal heartbeat is detected, with exceptions for cases that involve rape, incest, and saving the life of the mother. NLPC’s report to the SEC also notes that since Quincey immersed Coca-Cola in controversial political issues, the company’s stock performance has lagged behind its chief competitors (like PepsiCo), when he should have been focused on his fiduciary priorities. “Coca-Cola, like almost every company that combines the power of chairman and CEO in one person, claims they do so to maximize returns for shareholders,” Chesser said. “But the opposite is usually the case. The board needs a stronger counterpart to put the kibosh on Mr. Quincey’s political activities.” Founded in 1991, NLPC promotes ethics in public life and government accountability through research, investigation, education, and legal action. ### For more information or to schedule an interview with Paul Chesser, contact Dan Rene at 202-329-8357 or drene@nlpc.org. Please visit http://www.nlpc.org. Contact Details National Legal and Policy Center Dan Rene +1 202-329-8357 drene@nlpc.org Company Website http://www.nlpc.org

April 18, 2023 09:00 AM Eastern Daylight Time

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New Alvarez & Marsal Spring 2023 Consumer Sentiment Report Highlights Impacts of Inflation, Recession Expectations, Newfound Optimism

Alvarez & Marsal Consumer and Retail Group

· Category spend up from fall 2022 for basic needs, experiences, gifts & indulgences · Half of consumers are taking a vacation this spring/summer, up 14% from last year · Consumers believe inflation has yet to peak and majority are preparing for a potential recession Global professional services firm Alvarez & Marsal’s Consumer and Retail Group (A&M CRG) today released its newest consumer report, Consumer Sentiment Survey Spring 2023, which looks at the impacts of inflation and resultant changes in consumer spending over the last year, as well as spending expectations for the coming six-month period. This is the fourth installment of its bi-annual Consumer Sentiment Report, based on a survey of 1,500+ consumers matching the U.S. adult population according to gender, age, ethnicity, region and income. The report covers various changing behaviors in response to personal finances and the state of the economy, including consumers’ shopping priorities by category, concerns over rising prices, vacation plans, and other factors that will affect purchase decisions this spring/summer, and more. “Our objective was to understand how the financial headlines American consumers have been hearing is affecting them in terms of their optimism or lack thereof, their buying patterns and expectations, and their preferred shopping channels,” noted Jonathan Sharp, Managing Director at Alvarez & Marsal’s Consumer and Retail Group, and lead author of the study. “What we found is that the ‘recession is coming’ drumbeat has got through to US consumers and they expect a slowdown in the coming months. That’s all theoretical for now and the reality is that the US consumer is still punching – spending plans are up, inflation-fatigue is being overcome and optimism is back in fashion.” The study found that: · Consumer expectations on things getting better, saving more, having more money, and plans to spend the same or more on basic needs were all up from fall 2022 · Among shopping priorities by category, all non-essential categories were up this season compared to fall 2022 · Vacation spend is up year over year – half of respondents are taking a vacation this spring/summer, and 31% of those taking a vacation plan to travel internationally (+12% y-o-y) · 65% of consumers believe that prices will continue to rise, and two thirds believe the U.S. will be in a recession within the next year “Retailers should capitalize on this optimistic mindset by balancing consumer preferences, managing inventory, and driving traffic in-stores & online” added Jonathan Sharp. “But smart retailers will remain agile should consumer mindsets revert.” To download a pdf of Consumer Sentiment Survey Spring 2023, please visit: https://alvarezandmarsal-crg.com/insight/consumer-sentiment-survey-spring-23/ The Alvarez and Marsal Consumer and Retail Group (CRG) is a management consulting firm that tackles the most complex challenges and advances its clients, people, and communities toward their maximum potential. CRG combines the best of A&M’s broader firm's bias toward action and practicality with deep consumer and retail industry experience. CRG partners with businesses across a wide range of categories including Food & Beverage, Beauty & Personal Care, Grocery, Mass Merchandise, and Apparel & Footwear to drive significant performance improvement. Contact Details David Schneidman dschneidman@alvarezandmarsal.com Company Website https://www.alvarezandmarsal.com/industries/retail/retail

April 18, 2023 08:30 AM Eastern Daylight Time

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GBB Drink Lab Sends a Cease-and-Desist Demand

GBB Drink Lab

McapMediaWire -- GBB Drink Lab (“GBB” or the “Company”), a maker of the world’s first formulated drink that aids in rapid blood alcohol detoxification has issued a cease-and-desist demand to FSD Pharma (NASDAQ: HUGE) (“FSD”) a publicly traded biotechnology company that operates in the pharmaceutical research and development business. GBB has a patented formula that accelerates the process of converting alcohol to sugar in the body. By enhancing the metabolic pathways that facilitate this process, the formula can help the body clear alcohol much faster than normal. The Company has been working on a proprietary drink for several years using its patented formula. FSD Pharma entered into a binding Non-Disclosure Agreement (NDA) with GBB. The companies had ongoing discussions about an acquisition for many months that GBB has since terminated. Mr. John Gulyas, Co-Founder of GBB Drink Lab, met with FSD and its principals over many months and shared proprietary information with the company that included without limitation, information created and developed by the company relating to composition, formulation, and methods of using the composition and formulations for reducing the effects associated with alcohol consumption in drink and other edible and nonedible forms. Per the cease and desist letter sent to FSD, "Not only has FSD and its principals committed fraud by way of wrongfully inducing GBB Drink Lab into providing the Product and other confidential information, but FSD and its principals have also committed multiple breaches of the Agreement, including, but not limited to: (i) reverse-engineering the Product and/or other confidential information provided, in violation of Section 3 of the Agreement; and/or (ii) wrongfully asserting dominion over the Product and/or other confidential information (and all intellectual property rights pertaining thereto) by using such information to launch FSD’s recently announced Program”. Mr. Jarrett Boon, Co-Founder and CEO of GBB Drink Lab, states that “FSD Pharma has violated the NDA, developed a product using the Company's formula, trade secrets, methods, and has used the stolen information to gain investors for its own stock. GBB is aggressively taking legal action against the theft of its confidential information and has demanded that FSD halt its product from being launched”. Further evidence is supported that FSD Pharma has publicly announced the launch of a new research and development program targeting unmet medical needs for alcohol misuse. FSD Pharma has also announced the addition of Shark Tank investor and pitchman Kevin Harrington, and former Celsius (NASDAQ: CELH) CEO Gerry David to its Advisory Board to help commercialize its efforts. GBB has demanded that "FSD immediately cease and desist the program, including, but not limited to, use of all confidential and/or proprietary information provided by GBB Drink Lab relating thereto." About GBB Drink Lab GBB Drink Lab started with a vision of making a positive impact by offering practical, evidence-based solution to reducing Blood Alcohol Content. The company’s product has been meticulously crafted to optimize your ability to sober up thus enabling you to escape an inebriated state. GBB Drink Lab leadership team includes accomplished serial entrepreneurs, a former senior executive from one of the world’s largest beverage companies, and an industry-leading expert in flavoring science and product formulation. Contacts Jarrett Boon, Co-Founder, CEO, GBB Drink Lab, Inc Email: Jarrett@gbbdrinklab.com Telephone: 602-456-1555 Contact Details GBB Drink Lab Jarrett@gbbdrinklab.com Company Website https://gbbdrinklab.com/

April 17, 2023 04:47 PM Eastern Daylight Time

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