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SWMBRD Sports announces company has started mass production of its proprietary Swimboard

SWMBRD Sports Inc

Contact Details Proactive Canada Proactive Canada +1 604-688-8158 na-editorial@proactiveinvestors.com

December 16, 2022 07:30 AM Pacific Standard Time

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FOR THIRD CONSECUTIVE YEAR HIBBETT AND PUMA PARTNER ON GENEROUS CHILDREN’S OF ALABAMA DONATION

Hibbett, Inc.

Hibbett, Inc., leading Birmingham-based premium footwear and athletic-inspired fashion retailer, today announced a donation to Children’s of Alabama in partnership with leading global sports brand company, PUMA. The donation of $20,000 and more than $30,000 worth of apparel, footwear and toys were presented to the hospital staff on Tuesday, December 13, 2022. For the third consecutive year, donations from Hibbett and PUMA will benefit the Care Closet in Social Services, Child Life's Sugar Plum Shop and the CHIPS Center, which all focus on providing family centered care for patients and their families. The Care Closet is utilized by social workers from every division at Children's on a daily basis, and shoes and clothing items are frequently needed, but not always readily available. On average, the team provides more than 400 families in crisis with essential items each year. The Care Closet donations allow those who arrive at the hospital with a child after an emergency to pick up essentials they may need for their child or themselves such as apparel and footwear, toiletries and more, free of charge. The Sugar Plum Shop provides an average of 260 patient families with gifts to help ease the burden of being in the hospital during the holiday season annually, while Children's Hospital Intervention and Prevention Services (CHIPS Center) promotes hope and healing for those affected by child abuse and neglect. The specialty-trained staff at the CHIPS Center provides more than 2,850 counseling sessions for children and families in need each year. “We are grateful to our partners at PUMA for helping us support the great work of Children’s of Alabama and the Care Closet, Sugar Plum Shop & CHIPS Center, for the third year in a row,” said Sarah Sharp-Wangaard, VP Marketing, Hibbett. “No one facing a child’s illness or accident should have to worry about basic supplies in a time of need and thanks to the staff and social workers at Children’s, they won’t have to.” “This partnership with Hibbett and Puma has provided valuable funding and resources for the Social Services team to be able to connect with patients and patient families when they are at their most vulnerable,” said Emily Hornak, Cause Marketing and Corporate Partnerships director, Children’s of Alabama. “The Care Closet allows for patients and patient families to receive clothes, shoes and other necessary items when they may have had to come to Children’s of Alabama urgently and unexpectedly. We are grateful to Hibbett and PUMA for their ongoing partnership with our mission.” The donation of 3,363 items was presented to Children’s of Alabama by Hibbett and PUMA on Tuesday, December 13, 2022. The shipment contained approximately 375 pairs of footwear, 1,988 items of clothing and 1,000 Poppit toys. About Hibbett, Inc. Headquartered in Birmingham, Alabama, Hibbett is a leading athletic-inspired fashion retailer with 1,126 Hibbett and City Gear specialty stores located in 36 states nationwide as of October 29, 2022. Hibbett has a rich history of convenient locations, personalized customer service, and access to coveted footwear, apparel and equipment from top brands like Nike, Jordan, and adidas. Consumers can browse styles, find new releases, shop looks, and make purchases online or in their nearest store by visiting www.hibbett.com. Follow us @hibbettsports and @citygear on Facebook, Instagram and Twitter. About Children’s of Alabama Since 1911, Children’s of Alabama has provided specialized medical care for ill and injured children, offering inpatient and outpatient services throughout central Alabama. Ranked among the best pediatric medical centers in the nation by U.S. News & World Report, Children’s provided care for youngsters from every county in Alabama and 42 other states last year, representing more than 684,000 outpatient visits and more than 15,000 inpatient admissions. With more than 3.5 million square feet, Children’s is one of the largest pediatric medical facilities in the United States. More information is available at childrensal.org. About PUMA PUMA is one of the world’s leading Sports Brands, designing, developing, selling and marketing footwear, apparel and accessories. For more than 70 years, PUMA has relentlessly pushed sport and culture forward by creating fast products for the world’s fastest athletes. PUMA offers performance and sport-inspired lifestyle products in categories such as Football, Running and Training, Basketball, Golf, and Motorsports. It collaborates with renowned designers and brands to bring sport influences into street culture and fashion. The PUMA Group owns the brands PUMA, Cobra Golf and stichd. The company distributes its products in more than 120 countries, employs more than 16,000 people worldwide, and is headquartered in Herzogenaurach/Germany. https://about.puma.com/ Contact Details Wendy Yellin pr@hibbett.com Company Website https://www.Hibbett.com

December 16, 2022 10:05 AM Eastern Standard Time

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Skape.GG and GoBubble Launch Global Partnership to Tackle Online Toxicity within Gaming

GoBubble Media Centre

Online social community for gamers Skape and AI provider GoBubble, have announced a groundbreaking partnership in the world of online safety. The two companies have joined forces to create a unique experience for the +3m users registered in Skape, with the aim of providing a safer online environment for everyone across the platform, one that is free from online hate and bullying. Skape is a social dashboard that connects real gamers and has selected GoBubble’s Emotion AI as their exclusive global digital safety partner for content moderation. Emotion AI is cutting edge sentiment-based content moderation, which has a pedigree in helping Trust and Safety teams. Ole Vidar Hestas, CEO of Rocket Brands (the company behind Skape) said: “This collaboration is a truly transformative step for Esports and the gaming industry. At Skape we care most about making the gaming community safer for everyone and our lifetime commitment is to create positive communities, and to connect, share and build safer digital spaces for users. As a result, we’re proud to have selected GoBubble as our exclusive safety partner through the use of their Emotion AI technology.” GoBubble’s international patent-pending AI provides clients with bespoke multi-language multimedia content moderation, saving valuable time and scale whilst placing mental health and well-being at the core. Research tells us that there are currently an estimated one billion online gamers worldwide and that the audience continues to grow. Unfortunately, the amount of online hate is also increasing, and the gaming world is rife with toxicity including racist, homophobic, transphobic, and sexist content. In a report published earlier this year about the effects of online abuse, statistics show that almost all victims of online abuse surveyed reported some level of harm from the abuse, with 91% indicating that the abuse impacted them in some way. Women reported higher levels of harm with only 3% of women saying the online abuse did not bother them. Statistics from the Anti-Defamation League research also show that marginalised groups suffer the most harassment in online gaming, with 37% responding that they will try to hide their identity as a result. And in a recent study by Preply, it was found that 90% of gamers surveyed have experienced or witnessed emotional abuse or bullying while playing video games, and nearly 7/10 have considered quitting because of what they’ve witnessed. Danielle Platten, CEO and Co-Founder, GoBubble added: “This unique partnership with Skape marks a huge step forward for the gaming industry as we’re seeing the level of hate speech within the sector increasing. Historically abuse has almost been reluctantly accepted as part of the culture, but content and comments can have a negative effect on the mental health and well-being of gamers and streamers, and on the reputation of the publisher or gaming studio. “Together with Skape, we’re determined to reduce the level of online hate within the sector, and to help build safer and more positive and inclusive gaming communities.” The companies are actively working to raise awareness of the issue of online harassment and are providing resources to help those who have been affected by it. This includes providing access to counseling and support services, as well as assistance and advice on how to stay safer online. About GoBubble GoBubble’s next-generation content moderation and detection technology helps organisations around the globe to create safer, healthier, kinder digital communities and protect brand reputation. They care greatly about freedom of speech and helping to give people access to tools that will shield them from toxicity. Their innovative machine learning helps to protect people against racism, misogyny, negative LGBTQ+ content, and threats. Its turnkey solution can be rolled out to clients in minutes. Twitter @GoBubbleTeam LinkedIn https://www.linkedin.com/company/gobubble Instagram @GoBubbleTeam For GoBubble media enquiries or to find out more information about the technology, please contact GoBubble - Chief Communications Officer, Laura Watson at laura@gobubblehq.com or +44 (0)7379 388 110 (UK) About Skape.gg Skape.gg is a social marketplace for anyone to join the world of gaming and esport. They are revolutionizing the way gamers interact with each other. This digital platform has already more than 3.3 million gamers signed up on the waitlist and offers various services that make it easier for gamers to find opponents, connect their existing services, track their progress, and stay connected with the gaming community. From matchmaking to coaching, ranking systems, and digital inventory, skape.gg is quickly becoming the go-to platform for gamers who want to take their gaming experience to the next level. Skape.gg is owned by the American platform developer Rocket Brands, created by an outstanding team of existing leaders and former executives from companies such as TikTok, Apple, Instagram, Disney, Google, Universal, EA, and Unity. Skape is defining a new category with its new social marketplace. Linkedin: https://www.linkedin.com/company/skapegg/ For more questions, reach out to Ole Vidar Hestaas, Founder and CEO: ole@skape.gg Contact Details Laura Watson - GoBubble - Chief Communications Officer +44 7379 388110 laura@gobubblehq.com

December 16, 2022 07:20 AM Eastern Standard Time

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Gift Guide for the 2022 Holiday Season

YourUpdateTV

A video accompanying this announcement is available at: https://youtu.be/2Gwzr4rYqQA A new survey finds holiday shoppers are planning to spend more than $800 on average this season. Trends Editor for Daily National, Mike Bako has compiled some of his favorite items to help consumers navigate the holiday hustle and bustle. MONEY MANAGEMENT Money is top of mind this year. In fact, Google trends data shows searches for financial matters are up more than 350%. Before buying anything, Bako says, “It’s important to know how you’re going to pay for all those gifts.” The trends editor highlights the convenience of Square and Afterpay, saying, “They are the perfect way to shop your favorite brands and avoid interest and revolving debt. As the leading Buy Now Pay Later platform, Afterpay offers consumers the ability to split approved purchases into four interest-free bi-weekly payments.” With Afterpay, consumers are able to unlock access to the things they want and need without using expensive credit cards. Consumers can schedule payments to sync up with their paychecks and receive text and email reminders to make sure the funds are in their accounts. With Square, shoppers can choose Afterpay's Buy Now Pay Later as an option in-person and online at their favorite businesses, while still having flexibility and control of their money. Visit the entire Shop Directory on the Afterpay app and www.afterpay.com. Social media handles: Instagram: @square and @afterpayusa GEAR & GADGETS Some of the biggest trends of the year come from social media and platforms like TikTok. Bako says, “That means content creators of all ages will love the GoPro HERO11 Black. It's one of my favorites!” The GoPro HERO11 Black delivers the highest resolution with 5.3K video and 27 megapixel photo, highest 10-bit color depth, highest level of video stabilization with HyperSmooth 5.0 and widest field of view ever featured on a GoPro HERO camera. Bako adds, “Sharing memories on-the-go has never been easier with HERO11 Black’s auto highlight video feature, which automatically creates highlight reels of your footage with the GoPro Quik app and a GoPro Subscription, which comes with unlimited cloud storage.” GoPro HERO11 helps people get creative with their shots. The camera is rugged and waterproof to 33ft right out of the box or creators can try the built-in Night Effects that let them practice night photography from light painting to capturing star trails with just the press of a button. This season, the HERO11 Black is being bundled with GoPro’s favorite adventure-ready accessories for just $399.98 with a GoPro Subscription, a steal for only $50 more than the standalone camera. Find out more at GoPro.com. Direct Link: https://gopro.com/en/us/shop/cameras/hero11-black/CHDHX-111-master.html Social media handles: Facebook: https://www.facebook.com/gopro/ Instagram: @gopro Twitter: @GoPro SMART TECHNOLOGY Tech gadgets continue to rank high on many wish lists and Bako says shopping tech is always about the latest and greatest smartphones. “Here’s something that caught my eye! T-Mobile is bringing back a deal so good it hasn’t been seen in years. Four lines for $25 a line per month with autopay for unlimited talk, text and data including 5G access. That means you can switch a whole family of four to T-Mobile’s Essential Plan for just $100 a month… and get access to the nation’s largest, fastest and most reliable 5G network!” T-Mobile also has a selection of FREE 5G smartphones with savings up to $800 off, including the latest Samsung Galaxy 5G smartphones. For more information, visit t-mobile.com/offers. Social Media Handles: Facebook Address: @TMobile Instagram Handle: @TMobile Twitter Handle: @TMobile SOCIALLY CONSCIOUS CONSUMER One of the fastest growing trends has been the rise of the socially conscious consumer who values sustainability over things. The trends editor highlights how TerraCycle’s Zero Waste Box picks up where local recycling programs stop. “Picture it – Christmas morning, the mountains of gift wrap and plastic packaging thrown everywhere, and it’s time for the cleanup. This year instead of throwing it all away, and having it end up in a landfill, incorporate the Holiday Decorations - Zero Waste Box, and the Plastic Packaging Zero Waste Box into your festivities and do your part to recycle everything from coffee capsules to broken holiday decorations and all the plastic packaging you can’t recycle in your blue bin,” adds Bako. There is a Zero Waste Box for almost any type of trash. For more, visit TerraCycle.com. Social Media Handles: @zerowasteboxes @TerraCycle Hashtags: #RecycleEverything Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

December 15, 2022 01:15 PM Eastern Standard Time

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New York State Department of Agriculture and Markets Orders NYC to Drop Foie Gras Sales Ban

Catskill Foie Gras Collective

Hudson Valley duck farmers, organized as the Catskill Foie Gras Collective, announced today that the New York State Department of Agriculture and Markets has ruled that NYC’s proposed ban on the sale of foie gras in NYC restaurants and retail stores violates State law. The Department has issued an Order directing that New York City “immediately comply with the provisions of Section 305-a of the Agriculture and Markets Law” and refrain from taking any action “that would restrict [the farmers’] ability to sell their product in the New York City market.” Agriculture and Markets Law § 305-a prohibits municipalities, like New York City, from enacting laws that unreasonably restrict farming operations in certified agricultural districts. The Hudson Valley duck farms are located within certified agricultural districts. The Department issued its Order after investigating the farmers’ complaint that NYC’s sales ban, which is known as Local Law 202, would unreasonably restrict their operations. “After reviewing our complaint, the Department of Agriculture has determined the City’s proposed actions do, in fact, violate New York State Law,” said Marcus Henley, a spokesperson for the Catskill Foie Gras Collective. “We are extremely grateful that the Department has taken this action, as hundreds of Sullivan County farm worker jobs were hanging in the balance.” Local Law 202 would have become effective on November 25, 2022, but in a separate lawsuit, a Manhattan judge issued a preliminary injunction that enjoins the City from enforcing the law pending further proceedings in that suit. Had Local Law 202 gone into effect at that time, the sales ban would have caused millions of dollars in revenue loss to the State, New York City, restaurants, wholesale distributors, retail store owners, and related transportation companies. “On a broader scale, the order stops local municipalities from establishing a dangerous precedent of dictating to us what farmers can grow and what people can eat,” added Henley. “It’s great news for farmers and fine diners everywhere.” Proponents for the sales ban, including animal rights groups, mistakenly claim that ducks are treated inhumanely during the foie gras production process. Hudson Valley Foie Gras and La Belle Farms respond that their ducks are well cared for, are allowed to roam freely, and are processed in a government-inspected facility, strictly adhering to animal welfare and federal regulations. Both farms produce foie gras using a special hand-feeding method, like no other farm in the world, so as not to harm the ducks. “These well-funded groups are reactionary and powerful, often times acting without knowing all the facts,” said Sergio Saravia, President of La Belle Farms. “We welcome politicians and reporters to visit our poultry farms and see, firsthand, the farming practices we have in place.” New York City has thirty days to challenge the Department’s Order by filing a court proceeding in Albany County. “We hope the City will accept the Order given the Department’s authority and expertise enforcing the Agriculture and Markets Law, but we will continue to fight to protect our farms if the City decides to spend even more taxpayer dollars on taking the matter to court in Albany.” For more information about foie gras production visit: https://foiegrasfacts.org. About Catskill Foie Gras Collective: The Catskill Foie Gras Collective is comprised of Hudson Valley Foie Gras and La Belle Farm, the main producers of foie gras to restaurants and retail food stores. The collective serves as a resource for factual information and independent articles about our farming. For more information, visit: https://foiegrasfacts.org/ Contact Details Lynn Munroe +1 845-548-1211 lynn@maracaibomedia.com Company Website https://foiegrasfacts.org/

December 15, 2022 11:58 AM Eastern Standard Time

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A Holiday Gift Selection Curated by Industrial Designers: Kearney’s PERLab Releases Its Annual Gift Guide

Kearney

· 20 items across 6 gifting categories selected from a product engineer’s viewpoint · What makes these gifts so cool? Descriptions of/reasons for each choice · Key criteria: inclusivity and sustainability · High tech values prevail, even in apparel and footwear categories Today global management consulting firm Kearney’s Product Excellence and Renewal Lab ( PERLab ), the firm’s industrial redesign practice, released its annual Holiday Gift Guide 2022, a connoisseur-worthy roundup of the season’s hottest tools, toys and togs selected from an industrial designer’s perspective. The guide assesses 20 top products across six archetypal recipient categories, with succinct descriptions as well as rationale for suitability along criteria such as design, inclusiveness, sustainability, and technological wizardry. “Despite inflationary belt tightening, this holiday season still holds a fascination with getting the perfect gift for that ultra-discriminating loved one,” said Bharat Kapoor, Kearney partner and global lead of PERLab. “After unending debates and loads of products to choose from, we’ve selected an extraordinary array of the gifts we loved the most, across a half-dozen categories, which we think would awe any lucky recipient.” PERLab’s Holiday Gift Guide 2022 includes gifts for a wide range of design-conscious people, including: - The Fitness Fanatic - The Homebody - The Tech Connoisseur - The Adventurer - The Discerning Child - The Beauty Product Aficionado “This season I honor my own background, growing up in a family business surrounded by electronics and gadgets. I could never resist taking apart products and building them back,” noted Bharat Kapoor. “So it’s a childhood dream come true to be running PERLab, where our engineers and designers spend every day taking products, deconstructing them, and reimagining them around principals of good design, sustainability and inclusivity. Symbolic of this, our gift guide bears the hallmarks of our PERLab approach, as we share our list of the most impressive high-design and high-tech products we’ve come across. In doing so, we especially hope to instill an interest in the design of great products in younger generations.” # # # A copy of the PERLab Holiday Gift Guide 2022 is available here. About PERLab Kearney’s Product Excellence and Renewal Lab ( PERLab ) is the firm’s industrial redesign practice. PERLab helps our clients make the products that customers fall in love with. It's a design-driven approach to gross margin transformation that offers end-to-end capabilities – we can support growth at any point in a product’s life cycle. Our experts in product design, product development, sustainability, user experience, industrial design, IoT, consumer insights, product engineering, packaging design, and manufacturing excellence help organizations disrupt markets and leapfrog the competition. PERLab has studios in Chicago, Stuttgart, and Bengaluru, with clients ranging from Fortune 500 to PE portfolio companies. Kearney is a leading global management consulting firm. For nearly 100 years, we have been the trusted advisor to C-suites, government bodies, and nonprofit organizations. Our people make us who we are. Driven to be the difference between a big idea and making it happen, we help our clients break through. Contact Details Meir Kahtan +1 917-864-0800 mkahtan@rcn.com Company Website https://www.kearney.com

December 15, 2022 10:53 AM Eastern Standard Time

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ADDING A LITTLE “YAY” TO THE HOLIDAY SEASON Meaghan Murphy – Author of Your Fully Charged Life and Lifestyle Expert Provides Tips to Enhance the Holidays

YourUpdateTV

A video accompanying this announcement is available at: https://youtu.be/3imJXHAmsTQ It’s the time of year to celebrate with friends and loved ones. Lifestyle Expert and Author or Your Fully Charged Life, Meaghan Murphy has a few ways to add a little “YAY” to the holiday season. DRESS FOR THE OCCASSION Trends experts predict robust spending and larger gatherings over the coming weeks. Murphy says a great way to get started is to set the overall tone. “Think about the ambiance… lighting, decorations, and mood music. However, you also want to look the role,” she adds, “So, if you’re like me and planning to host your friends and family this holiday, I suggest shopping J.Jill to find your perfect holiday hosting outfit.” This Wearever Draped-Front Midi Dress is the perfect dress for any hosting occasion. It has flattering crossover draping and the midi length makes it perfect with tights and boots. Murphy says, “These garments also make the perfect gifts for the favorite women in your life, or yourself,” she continues, “I love the Pure Jill Reversible Sherpa Jacket. One side is a plush faux suede and the other is plush cozy Sherpa, so it's like having two coats in one. A blanket scarf is the epitome of cozy, and this one has a brushed texture for added softness.” J.Jill also has extended sizing, XS – 4X online and XS – 2X in-store. Visit your local J.Jill store or JJill.com to find your favorite pieces. Social media handles: Facebook: @ jjillstyle Instagram: @ jjillstyle GET CONNECTED This is the season to connect with friends and loved ones and Murphy says everybody loves a holiday greeting card, or e-card that shows up in your email. But these days, it’s really about using technology to engage with those around us. “That’s why I love the Nextdoor app,” says Murphy, “It’s a neighborhood network that connects you to your neighbors online and in the real world.” Nextdoor’s purpose is to cultivate a kinder world where everyone has a neighborhood they can rely on—and that’s especially important during the holiday season. “Whether you're hosting a cookie exchange, donating to a local charity, or looking for hidden gem boutiques to shop small, Nextdoor is your neighborhood holiday hub. This is a great way to sell things, organize events, and spread the word locally. Download the app or head to nextdoor.com to join your neighborhood,” says Murphy. For more information go to https://nextdoor.com/. Social media handles: @Nextdoor RECIPE LIFESAVERS The lifestyle expert says it’s important to prepare the menu ahead of time, adding “Over the next few weeks there’s a lot going on and a lot to plan. Think about the guests invited to your party and if there are any dietary restrictions. If you aren’t sure, it’s alright to ask within the invitation.” She always recommends starting with some easy apps and meals. One tip is to use frozen meatballs in a holiday recipe. “I grab Farm Rich Meatballs at my local grocery and stock my freezer. This time of year, I like to make pomegranate glazed meatballs. It usually takes about 15 minutes prep time and 30 minutes to cook… the end result is fantastic,” says Murphy. She highlights the many different ways frozen meatballs can enhance a dish. “You can also add them to easy to make turkey meatball soup and cola glazed recipes,” Murphy says, “Personally, I really love adding them to a charcuterie tray. All of these dishes are warm, hearty, and satisfying. Your guests will absolutely love them.” For more information and easy to make recipes, go to FarmRich.com Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

December 15, 2022 09:05 AM Eastern Standard Time

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Giant Sequoia Lands Coalition Gains Momentum in Fight to Protect Giant Sequoias Threatened by Unprecedented Wildfire Risk

Giant Sequoia Lands Coalition

Officials from the State of California, USDA Forest Service (Forest Service), National Parks Service (NPS), Tule River Indian Tribe of California and Save the Redwoods League ‒ all members of the Giant Sequoia Lands Coalition ‒ announced today that they have made significant progress to restore the giant sequoia range and help protect it from severe wildfires. In its first year of large-scale collaboration, the Coalition far exceeded its goals, treating 4,257 acres ‒ more than double the acres originally targeted for restoration in 2022 ‒ in 36 of approximately 80 groves. Members also planted more than 248,000 native conifer seedlings, including giant sequoias, in groves that had burned in recent years. The Coalition gathered at Calaveras Big Trees State Park today to issue a progress report on the work conducted throughout 2022 by the public and non-governmental organizations. Giant sequoias are the largest trees in the world and severe wildfires have killed approximately 20% of the mature trees since 2015. The two federal agencies that own and manage the majority of giant sequoia lands ‒ USDA Forest Service and National Park Service ‒ implemented emergency actions this summer to accelerate the pace and scale of work. “An unprecedented crisis demands an unprecedented response,” said Jessica Morse, deputy secretary for forest and wildland resilience, California Natural Resources Agency, which houses the California State Parks system. “Federal, state, nonprofit and tribal partners have teamed up to protect critical old-growth giant sequoia groves. Unprecedented funding and a shift in government business practices – like deploying emergency authorities for the National Environmental Policy Act – have enabled us to scale and speed up crucial resilience projects. The loss of more than 10,000 giant sequoias is a somber testimony to the severity of the crisis. These resilience projects will make the difference between these monarch trees surviving or succumbing to the extreme climate pressures they face." Additional highlights from the 2022 progress report include: Collaboration to successfully protect Placer County Big Trees Grove in Tahoe National Forest from the Mosquito wildfire and Mariposa Grove of Giant Sequoias in Yosemite National Park from the Washburn wildfire; Research lead by Coalition partners and their academic and nonprofit affiliates continued to investigate sequoia health and changing ecology, documenting new phenomena driving fire behavior and tree mortality and completing post-fire assessments Public outreach and education included electronic and print publications, community meetings, webinars, field trips, media events and news releases that resulted in more than 10,000 stories. The Coalition’s work in 2022 was conducted by 824 people at a cost of $10.5 million. The complete progress report is available here. “How the giant sequoia species emerges from this existential threat will be determined by the choices that we make now. We, collectively, must take responsibility for what happens next,” said Sam Hodder, president and CEO of Save the Redwoods League. “We, again, urge elected officials and policymakers to take further action to provide funding and personnel, enact policy changes and help us reduce fuels now so we can address the problem at scale.” The members of the Giant Sequoia Lands Coalition are: National Park Service, represented by Sequoia and Kings Canyon National Parks and Yosemite National Park USDA Forest Service, represented by the Sequoia National Forest, Giant Sequoia National Monument, Sierra National Forest, and Tahoe National Forest Bureau of Land Management, stewards of the Case Mountain Extensive Recreation Management Area Tule River Indian Tribe of California, stewards of all or parts of five sequoia groves California State Parks, stewards of Calaveras Big Trees State Park California Department of Forestry and Fire Protection (Cal Fire), stewards of Mountain Home Demonstration State Forest University of California, Berkeley, stewards of Whitaker’s Forest Tulare County, stewards of Balch Park Save the Redwoods League, stewards of parts of two sequoia groves (special coalition affiliate member) Note to media: Images of GSLC projects and places are available for download here. * * * About Giant Sequoia Lands Coalition The Giant Sequoia Lands Coalition (GSLC) is a collaboration of public and non-governmental organizations with a shared commitment aimed at the conservation of giant sequoia grove ecosystems. The Coalition is comprised of all federal, tribal, state, local agencies and groups that manage giant sequoia groves in public, tribal or private non-profit ownership. Affiliate partners include select federal and state conservation agencies, non-governmental organization conservation groups and academic research partners with a shared commitment to protect giant sequoias and their ecosystems from emerging threats associated with climate change and the extended absence of natural, low-severity wildfire. More information at giantsequoias.org. # # # The Giant Sequoia Lands Coalition (GSLC) is a collaboration of public and non-governmental organizations with a shared commitment aimed at the conservation of giant sequoia grove ecosystems. The Coalition is comprised of all federal, tribal, state, local agencies and groups that manage giant sequoia groves in public, tribal or private non-profit ownership. Affiliate partners include select federal and state conservation agencies, non-governmental organization conservation groups and academic research partners with a shared commitment to protect giant sequoias and their ecosystems from emerging threats associated with climate change and the extended absence of natural, low severity wildfire. More information at giantsequoias.org. Contact Details Landis Communications Inc. Robin Carr +1 415-766-0927 redwoods@landispr.com Company Website https://giantsequoias.org

December 14, 2022 04:24 PM Pacific Standard Time

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This Company Is Looking To Replace Long Commutes With Accessible Personal Air Travel

LIFT Aircraft

Interested in the opportunity to invest? Click here to get started! In the early 1900s, Ford Motor Company ’s (NYSE: F) Model T car democratized driving by making cars affordable for all. Now LIFT Aircraft is spreading its wings to democratize flight and make air travel accessible without requiring an expensive and time-consuming pilot license or certification. The company is currently making a Reg A+ offering of common stock. The average person commutes in their car for an hour every day. These commutes – the vast majority of which are 15 miles or less – translate into wasted time, and expensive fuel costs, and also have a measurable impact on decreased workplace innovation and income lost to commute time. Concerns around transportation also include climate change emissions. Transportation accounts for the largest segment of greenhouse gas (GHG) emissions in the US, with lightweight and medium-to-heavy vehicles making up 83% of all transportation emissions. Safe Drone Flights Without Expensive Pilot Certification LIFT Aircraft is attempting to revolutionize travel, making flight available to all with its electrical, vertical takeoff and landing (eVTOL) aircraft, HEXA. Through this human-scale drone, the company plans to deliver personal, point-to-point travel to the urban air mobility (UAM) market currently worth $2.2 billion. As ultralights, HEXA aircraft don’t require expensive and time-consuming pilot certification under Federal Aviation Administration (FAA) Part 103. This means that about one hour of training - including ground school and virtual reality (VR) flight simulator training - is enough for most to be able to fly these straightforward aircraft. The company is starting by providing recreational flights out of its vertiport locations, however, LIFT’s vision is that these ultralights will eventually provide a viable alternative to cars for most commuters. Designed for short-range flights and capable of speeds of 90 mph, HEXA could be perfectly suited to replace commutes of 15 miles or less, which account for 85% of all traveling in the US. The company has simplified procedures to make HEXA – which has zero CO 2 emissions – simple and straightforward to fly. Equipped with a triply redundant autopilot computer, autopilot capabilities, and automatic wind-speed adjustments, the aircraft is easily flown with a single, 3-axis joystick. Meanwhile, all of LIFT’s recreational flights are monitored by trained professionals able to take remote control of the aircraft in case of emergency. LIFT doesn’t seem to be taking any shortcuts when it comes to safety. The company says it self-regulates its aircraft according to rigorous FAA safety guidelines to ensure maximum safety compliance for its aircraft. LIFT’s safety advisory board includes Dr. Charles Justiz, a leading expert in aircraft safety and former Chief of Aviation Safety at the National Aeronautics and Space Administration (NASA). The company’s commitment to making flight both accessible and as safe as possible means that almost anyone can fly without the prohibitive cost of expensive certification. After what it says was a highly successful Reg CF fundraise, LIFT has now launched a Reg A+ stock offering. Interested in the opportunity to invest? Click here to get started! Learn more about LIFT Aircraft by visiting its website. Austin, Texas-based LIFT Aircraft is leading the Advanced Air Mobility (AAM) revolution. LIFT is working with the US Air Force and first response organizations to utilize their aircraft for defense and public service while also launching the world’s first flight training and pay-per-flight operation centers business, based on an entirely new type of personal, electric vertical takeoff and landing (eVTOL) aircraft. HEXA, LIFT Aircraft’s multi-rotor, amphibious, ultralight vehicle democratizes the experience of piloting an aircraft, making the joy and utility of personal, vertical flight accessible to all. Find out more at www.liftaircraft.com Benzinga may receive monetary compensation from the issuer, or its agency, for publicizing the offering of the issuer's securities. This content is for informational purposes only and is not intended to be investing advice. This is a paid ad. Please see 17b disclosure linked in the campaign page for more information. LIFT Aircraft's Reg A+ offering is made available through StartEngine Primary, LLC, member FINRA / SIPC.This investment is speculative, illiquid, and involves a high degree of risk, including the possible loss of your entire investment. For more information about this offering, please view LIFT's offering circular and risks associated with this offering. Contact Details Kenny Miller, CFO Kenny@LIFTAircraft.com

December 14, 2022 08:15 AM Eastern Standard Time

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