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Cloud Conventions Publishes Virtual Event Playbook Series

Convey Services

Cloud Conventions , a full featured virtual tradeshow and event technology solution today released the first in a series of eBooks entitled “ How to Plan, Promote, & Deliver the Perfect Virtual Event ” available for free online. If a tradeshow or association meeting is ‘going virtual’ for the first time to replace or enhance a live event, this eBook provides tips, hints and insight to help execute a successful show. It outlines virtual event strategies, provides successful real-life examples and details how technology can automate the process. Cloud Conventions is one of the hottest new virtual event SaaS platforms from Convey Services . “Planning, promoting and managing attendees are still critical elements in making any event successful, but for a virtual event you have to think outside the box to create an environment that captures attention while enriching your audience,” said Carolyn Bradfield , founder of Convey. “If you design your virtual event with back-to-back, hour-long webinars, or content that is not engaging, you will discover that attendees will quietly turn you off. Virtual events may be easier to attend than physical ones, but they still require a well thought out strategy, a solid platform and detailed project plan.” Virtual events have emerged as a more than viable alternative to live events because they can be executed and attended without the expense or risk of travel. Tradeshow operators, event managers and associations that depend on event revenue can keep that money flowing regardless of any disruption to travel. “ How to Plan, Promote, & Deliver the Perfect Virtual Event ” will help you organize and execute a virtual show, engage attendees and ensure exhibitors and sponsors have a strong ROI. “Memorable virtual events provide interactive experiences for attendees with opportunities to connect and network, get prizes and giveaways, express their opinion, interact with vendors, and consume content live or on demand,” added Bradfield. “You may not be able to completely replace the parties or entertainment an attendee experiences at a live event, but you can create new ways of making the attendee an integral part of your virtual event. Virtual Swag, virtual cocktail receptions and even virtual wine tastings with a live sommelier are just a few ideas that create a personal experience for everyone that attends.” For more ideas and additional eBooks on how to make a virtual event both informative and engaging, visit the Online Resource Center at CloudConventions.com . About Cloud Conventions Cloud Conventions is a Virtual Trade Show and Conference Platform from Convey Services that brings new capabilities to a marketplace looking for solutions to replace the thousands of live trade shows, annual conferences and association meetings cancelled in the wake of COVID-19. Originally launched as ConveyLive, Cloud Conventions automates exhibitors and virtual booths, attendee registration, speaker sessions and reminders, invitations and email communication, while at the same time producing detailed analytics on attendee, session and exhibitor activity. Trade Associations and event managers can explore all of the Cloud Conventions solutions by visiting https://cloudconventions.com or contacting info@cloudconventions.com or call 888-975-1382. Cloud Conventions™, Conduct™ and ListLock™ are trademarks of Convey Services LLC Contact Details Bruce Ahern +1 770-580-0810 bahern@conveyservices.com Company Website https://cloudconventions.com

July 31, 2020 09:00 AM Eastern Daylight Time

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SynaVoice SOL engages high school students with unique topics!

SynaVoice SOL

SynaVoice SOL is a virtual camp for high school students. Founded at the juncture of the COVID 19 quarantine crisis and the social movement to expose long-held systemic racism in our society, SynaVoice SOL aims to create an environment where campers of all backgrounds can meet to engage in interesting and thought-provoking conversations. Julie Rothhouse , SynaVoice SOL Founder, commented, “Exposure to new ideas, concepts, and skills is critical during high school as students are poised to make decisions that will affect their college, career, and the rest of their lives. SynaVoice SOL creates a positive environment where students gain exposure to new and interesting topics and engage in conversations with other students from diverse backgrounds. Our session leaders present their content in dynamic ways that capture the imagination and interest of our campers.” SynaVoice SOL leaders are nationally-known experts in their fields, and they engaged the campers with their stories, knowledge, information, tips, and humor. Sherhara Downing led Powerful Presence and she helped campers to develop a confident and memorable speaking style with their elevator speeches. Joe Stearns and Suzi Regan led Lights, Camera, Acting and shared business and auditioning tips with campers who got to practice a mock audition with the talent agents live on the last day. Matt Troyer and Ken Smith led Calling All Cars and explained, in easy-to-understand language, everything under the hood of the car. The campers designed a fleet of cars that were presented to the automotive experts on the last day of class. Amy Kurzweil led The Art of the Graphic Narratives. She shared her process of writing and making comics and coached the campers to make their own comics. They shared their artwork and comics with her on the last day. James D. Diamond provided insight into the criminal justice system and debunked some myths using real case examples in True Crime. Tomorrow campers will meet with him and engage in a robust discussion about the legal issues in the cases. Next week in the last session, Curt Doty will lead campers in The Influence of Design . In this session, campers will learn the history of communications and design and develop their own logos with coaching from Curt. On the last day, they will present their logos for critique from Curt. Matt Troyer, session leader for Calling All Cars , said, “it was great to see a diverse group of high school students joining together from across the country to participate in the time-honored tradition of summer camp. And it was remarkable to see technology allowing this camp to be held uniquely in a virtual environment with virtual cabins, but with the same involvement and spirit of learning, and engaging of others, that all summer camps have inspired.” SynaVoice SOL plans to continue with innovative programming during the school year. Ms. Rothhouse stated, "Since quarantine will be a fact of life for us next year, we will continue to provide exposure and enrichment opportunities for high school students via the Zoom platform. We will be announcing our Fall programming shortly." There is still time to register for The Influence of Design at the SynaVoice SOL website. SynaVoice SOL welcomes donations that enable us to sponsor a diverse group of students nation-wide. Crowd-sourced donations accepted at givebutter.com/SOLsponsor. SynaVoice LLC is a woman-owned consultancy providing strategic communications, training, customer outreach, market research and insights to both federal and corporate clients. SynaVoice SOL is a pop-up, virtual camp for high school students providing exposure to new ideas, concepts, and skills for high school students that inform their college, career, and life choices. Contact Details Julie Rothhouse +1 703-401-2340 Julie@SynaVoiceSOL.com Company Website http://www.synavoicesol.com

July 30, 2020 04:00 PM Eastern Daylight Time

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James Crean Discusses The Future of U.S. Manufacturing

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On the podcast In House Warrior , James Crean, President & Co-Founder of Crean Inc., discusses how the coronavirus pandemic has shed light on a need for local manufacturing. If Amazon and the pandemic have taught American manufacturers anything, it is that “just-in-time” has major gaps. Cheaper labor in other markets turns out not to be cheaper when you consider the costs of shipping, the need for speed, and the impact that AI can have on efficiency. Are we at a new dawn for American manufacturing? Listen to the full episode here: "U.S. Manufacturing Set to Rise Again with James Crean" OR read the episode transcript below. In House Warrior Podcast with James Crean and Ian Lipner Welcome to the Corporate Counsel Business Journal's daily podcast, In House Warrior, with host Richard Levick, Chairman of LEVICK, a global crisis and litigation communications firm. Richard Levick: Good day and welcome to In House Warrior , the daily podcast of the Corporate Counsel Business Journal. I'm Richard Levick. With me today is James Crean, who is the president of Crean Incorporated, which consults to companies with hands-on engineering and smart factory technology to provide and help companies make the digital transformation. James, welcome to the show. James Crean: Thanks for having me Richard. I'm looking forward to it. Levick: It's great to see you. Also, with me is Ian Lipner, a senior executive with LEVICK. Ian, always great to see you. Ian Lipner: Thanks for having me, I love talking with you. Levick: Great. We'll be doing the reviews tomorrow morning, so thank you so much for those kind words. James, if you would, give us a little background about Crean and the work that you do in the manufacturing sector. Crean: Crean came out of the aerospace industry. We have over 500 engineers on our team that provide hands on engineering and smart factory transformation services to forward-looking companies who understand that smart factory technology and those methods are essential to the future survival within this competitive market. Levick: What are some examples of the kind of before and after photos, if you will, of the work that you do and the success that you have? Crean: We work with a lot of companies that do discrete manufacturing. In other words, it's not a bottling company that's doing the same things continuously, but rather might be producing a variety of different parts and different items that they deliver to their customer. We've worked with companies where they're delivering advanced electronics and we go through and we first start by understanding their business in detail, which is an essential element and then work with them to identify where there are opportunities for improvement and create efficiencies. The way we do that is, we use a variety of different tools and methods that are somewhat standard in the industry and others are smart factory technologies that bring data to the decision makers in new ways that allow them to be able to see what's going on in their operation. Then are advancing artificial intelligence capabilities with that data to be able to now analyze and provide insights that are often very difficult to derive from the data, otherwise. Levick: James, we had a conversation about a year ago and you said something then that really struck me. You said, "There's a mythology, if you will, that American manufacturing can no longer be profitable in the global environment, but that if you continue to evolve, in fact, the Delta is actually much different. That using artificial intelligence innovating constantly that American manufacturing, in fact, can be far more competitive on a global basis." Crean: Absolutely Richard you're absolutely right. I mean, too many companies assume that in order to produce products cost effectively, they have to go overseas. The reality is that, yes, China labor rates are normally five to six times cheaper in most cases to U.S. labor rates, but U.S. workers are also eight times more efficient than overseas workers and you use that to your advantage. The other obvious thing is that, you've got a much smaller and shorter supply chain. So, when you use those to your advantage, you're able to produce product faster, you're able to produce product at a lower cost. When you couple that with the advancing smart factory technology that is continuing to advance every single day, we're continuously bringing on new capabilities into the offerings that we bring to our clients, that is game changing. It's really hard to underemphasize how important that is for the future of American manufacturing, Richard. I mean, the benefits that, that can bring are so significant and so quick, when you're looking at the right information as your products are being processed through the factory, Levick: James, and I know Ian has got a question for you, but one last one before I turn it over to him, and that is, do you think the general councils and other senior executives even get to the conversation to do the math, to see a manufacturer in the United States as an option? Or for many companies has that horse already left the barn? Crean: Well, I think it depends, to be honest with you. I mean, we definitely have had conversations with people that help companies sell on Amazon for instance. So they enable companies to sell on Amazon. Their experiences is that, those companies typically just assume that they have to do their manufacturing in China in order for that to be cost effective and for them to be able to compete. What we've found is that, that companies that spend the time to really work through that and develop a very... do have to develop an efficient production operation in order to compete effectively. But there's no question about it, the benefits of that are enormous. The future is continuing to evolve every day. What we see is that the future of products, product delivery to customers is customized products. So, if you want to deliver a customized product on Amazon time, you can't produce it and then spend a week, even by air, getting it to be delivered from China, through customs and through all of the different steps that it has to go through. So if you want to deliver a customized product on Amazon time, it has to be produced locally. So you might as well start today in thinking about, how do I produce maybe a product that's not customized currently, but be prepared for the future. Be able to customize that product, produce it today, do it efficiently and effectively, implement smart factory technologies that allow you to do that and compete globally like nobody else can, you just made a current product and then you're positioned to be really agile for the future, as your customer starts demanding more and more customization. Levick: Ian, I know you have a whole lot of questions about horses and barns, so I'll turn it over to you. Lipner: Well, we won't let any leave out early. In that regard, a lot of times what we see when we... I work a lot in technology, we see a trade off between cost and capability, but it seems to me that we have an interesting thing here, where perhaps as you said, in the market, like in China, where they're not as sensitive to the cost of one extra labor, they're not necessarily incentivized to innovate along the lines of the efficiencies that American businesses are. So does America kind of have a lead right now, or at least the opportunity for one, when it comes to using AI for manufacturing? Crean : Absolutely. We have the opportunity. Do we have the lead? I think that's probably up to debate. I would say that Germany is one of the world leaders in smart factory technology, and China is not ignoring that. They definitely are focused on implementation of AI and those kinds of technologies, not necessarily as much in manufacturing. In the U.S., where you are implementing AI in a variety of different ways. Again, not as much in manufacturing as in other areas, we've been just focusing on manufacturing and engineering. So that digital thread that runs from the people doing product development and engineering all the way into production, and then through to the customer and the supplier. A simple way of thinking about this is, if you think about a Domino's, you go online, you order Domino's, you use the Domino's pizza tracker and it shows you, you've placed your order and it shows you each of the process steps as you go through the process of making the pizza, putting it in the oven, cooking the pizza, boxing it, getting it to the delivery person, and then getting it to your home. You as a customer, have visibility into that full process. Well, think about the possibilities when you're tracking your production, tracking the data, the assets that are going through the working process, as it's going through your production, to be able to provide that kind of visibility to your customer, Domino's is out in front in that. Now think about that when you have a much more complex product and being able to provide that kind of visibility to your customer, that's the future. That asset tracking, that we often talk about in our company and the technology that we we bring to our clients, is a critical element. Because as you track it, Domino's is collecting data, they can see how long does it take to make every one of their pizzas, how long does it take to cook it, how long does it take to deliver it. They're collecting data and they're continuously improving their operation, while at the same time, delivering visibility to their customer. It's phenomenal. Lipner: You know you're making me a little hungry. You mentioned pizza delivery, I'm thinking of, "Wow, that's an industry that had to pivot very quickly." It seems to me that efficiency isn't the only benefit here from the smart technology, it's not just price, it's also the ability to kind of change things up pretty quick. Crean: Well, no, that's true. That smart factory capability is, to us, it's really highlighted in this COVID environment, because those companies that have been able to pivot quickly and produce new products and some from scratch. Some saying, "Oh, I have to go find sources of supply and then I have to design the product and then I have to produce the product and then I have to deliver it." We've worked with so many different companies and small companies that said, "Oh, hey, we do 3D printing. We can start printing visors for the frontline workers in healthcare and in other industries." They started 3D printing, because they had that 3D printing, which is one of those smart factory technologies, but because they had that 3D printing technology and they had the engineering capability and whatever else that was necessary. They were able to quickly pivot and start delivering product that they never perused before. That kind of flexibility to pivot, is phenomenal. We've done it in our own company. I mean, one of the key technologies that we implement is, tracking assets, tracking work in process through the operation, just like a pizza going through the build process and delivery process. We track manufactured items, whether it's for airplanes or cars, or what have you, and collect that data. From that data, we help to optimize that operation using digital analytics. Well, similarly, we've taken that technology and said, we can use that advanced tracking technology in COVID tracking within companies and we can be able to tell a company if somebody has come down with COVID, who has been within six feet of that person and how long they've been within six feet of that person, for instance, in order to be able to help them to keep their folks safe. So pivoting is essential and that digitally enabled enterprise helps to deliver on that pivot quickly. Lipner: It occurs to me that, we're going to keep having to pivot with the way everything is going and we don't know what will happen in the next election and so on and so forth. What kinds of opportunities do you see ahead for manufacturers? How does our ability to achieve higher levels of automation, position those who are embracing the American smart factory to compete? Crean: Well, I think that the political environment on both sides of the aisle is very ripe for a renaissance in United States manufacturing, there's no doubt. I was listening to all of the candidates, that the COVID crisis has made it very clear to anybody that's paying any kind attention, even the politicians, if you will, that the COVID crisis has created an opportunity to see the dependence on foreign manufacturing can be a really critical national security issue. That's, when it comes to pharmaceuticals, when it comes to even the... What we would have otherwise considered a relatively low cost by a high production rate item, like the different items for personal protection equipment, and gowns and masks and booties and everything else that the medical folks need. If we have to have local manufacturing, we have to have U.S. manufacturing, and that's become very clear, obviously, from this COVID crisis. Levick: James, I think if anything what COVID has taught us, is that all of your early applause rounds for just-in-time manufacturing is getting a big rethink these days. Crean: Yeah. It's interesting. Like I had said, we utilize industry standard methodologies, as well as smart factory methodologies. One of those standard methods is lean, which part of that is just-in-time manufacturing. But we've never actually been big believers in just-in-time. What you actually want to focus on, is how fast can you deliver something? How fast can you manufacture it? Because delivering faster allows you to be able to meet that demand. Designing a system that's able to scale up and down as necessary with customer demand, that allows you to be responsive and agile. Designing a system that allows you to produce many different products rather than a single product, allows you to be more agile and be able to do it quickly. Our focus is on speed, because if you can deliver fast with those same resources, you're delivering cheaper. In order to deliver fast, you have to have quality built in all the way through that process, because you cannot deliver fast and rework stuff as it gets made. So our focus is speed. Speed is more important than a lot of these sort of commitments to just-in-time and some of those things that have been critical too, in the '80s and '90s. But, just-in-time, has its time and place, but not in everything that you do. Levick: James, in a minute or so, we have left, what's the key take away you want to leave for general councils and other executives listening to the show? Crean: Well, I think it's essential that that companies recognize that COVID has clearly shown some new and different types of risks that need to be managed within the enterprise, within the supply chain, in the way that companies need to be agile, to be able to respond quickly to the types of reactions that can happen within the marketplace. It's taught us a lot of lessons. I think the valuable thing that we can take away from this, despite all of the pain and suffering that we all had to witness is that, our organizations need to focus on being agile and using smart factory technologies. Those types of things can really help us to be the agile companies and the agile economy that we need to be, in order to be strong going forward. It's shown there's a great opportunity for manufacturing in the United States and we're very, very excited to help companies to do that. We're doing that every day and it's really heartwarming to have that opportunity to work with entrepreneurs and larger companies to bring manufacturing jobs home, to the United States. Levick: James, what a great point to end on. Thank you so much James Crean, of Crean Incorporated. Ian Lipner, thank you so much for joining me today. This is Richard Levick with In House Warrior, the daily podcast, the Corporate Counsel Business Journal. Thank you for joining and we'll see you tomorrow. You've been listening to the Corporate Counsel Business Journal's daily podcast, In House Warrior, with host Richard Levick. Crean Inc. provides services to industries looking to be at the cutting edge of innovation. By combining engineering talent from the aerospace industry with leading Smart Factory specialists, they help their clients develop systems from ideas to full-scale production. Crean understands the challenges of modern-day manufacturing supply chains and the pressure to deliver products quickly. Standards and production processes are constantly changing, and Crean helps manufacturing operations to implement Smart Factory methods and technologies that will outperform all competition and help companies adapt to these changes and remain competitive in the U.S. market. Contact Details Maria Stagliano +1 404-245-0899 mstagliano@levick.com Company Website https://www.creaninc.com/

July 30, 2020 03:00 PM Eastern Daylight Time

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Virtual Wine Tastings Elevate the Cloud Conventions Virtual Event Experience

Convey Services

Tradeshows, conferences and events around the world are coming up with new ideas, like virtual wine tastings, to enhance the experience as the growing list of live shows convert to virtual in 2020 in response to COVID-19. Virtual wine tastings are the perfect ending to a day of educational sessions and sales promotions. It gives event sponsors a strategic way to get in front of an exclusive audience, promote social interaction and highlight the sponsor’s connection to attendees. “Virtual events are most successful when attendees feel like they are a part of a community and enjoy themselves in a social session after they have spent the day learning about new products and services,” said Carolyn Bradfield , founder of Convey . “What could be better than an audience coming together for conversation, expert wine education and a selection of fine wines delivered to the attendee’s home plus a wine tasting can be included as part of the event program.” Virtual wine tastings are underwritten by major sponsors of an event and are often directed at high-value attendees. Wine packages are shipped in advance to those registered for the tasting and can include custom wine glasses featuring the sponsor’s logo. An executive of the sponsor company can act as the master of ceremony to welcome participants and special guests. The party is turned over to a wine expert or sommelier to introduce one or more of the wines. The audience then has the opportunity to discuss the wines with the group, interact with the sommelier or socialize with other attendees. “Wine tastings are just one of the fun and unique virtual social gatherings that can make an event truly interactive and special,” added Bradfield. “In addition to wine tastings, event managers are scheduling virtual cocktail parties that bring large groups together and are hosted by a sponsor who invites special guests from either the industry or well-known personalities. With a little imagination and planning any show manager can transform what might seem like a string of webinars into a memorable live event.” Cloud Conventions is one of the hottest new virtual event SaaS platforms from Convey Services . For more ideas on how to make a virtual event both informative and engaging, visit the Online Resource Center at CloudConventions.com. About Cloud Conventions Cloud Conventions is a Virtual Trade Show and Conference Platform from Convey Services that brings new capabilities to a marketplace looking for solutions to replace the thousands of live trade shows, annual conferences and association meetings cancelled in the wake of COVID-19. Originally launched as ConveyLive, Cloud Conventions automates exhibitors and virtual booths, attendee registration, speaker sessions and reminders, invitations and email communication, while at the same time producing detailed analytics on attendee, session and exhibitor activity. Trade Associations and event managers can explore all of the Cloud Conventions solutions by visiting https://cloudconventions.com or contacting info@cloudconventions.com or call 888-975-1382. Cloud Conventions™, Conduct™ and ListLock™ are trademarks of Convey Services LLC Contact Details Bruce Ahern +1 770-580-0810 bahern@conveyservices.com Company Website https://cloudconventions.com

July 30, 2020 09:00 AM Eastern Daylight Time

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Partnership for Small Business Relief Brings on Key Supporters Calling on Congress to Enhance Small Business Administration 504 Loan Program

Partnership for Small Business Relief

The Partnership for Small Business Relief , a coalition of small business owners, lenders, and certified development organizations (CDCs), announced today that it has garnered support from key industry organizations most affected by the COVID-19 economic fallout, representing thousands of individual small business owners and financial institutions in its campaign to encourage Congress to enhance the Small Business Administration (SBA) 504 Loan Program in the next round of COVID-19 relief legislation. Hundreds of supporters representing all 50 states have signed the letter asking Congress to consider enhancements to the SBA 504 Loan Program, including small business borrowers from multiple sectors, CDCs and lenders that specialize in small business loans. Notable supporters include the Asian American Hotel Owners Association (AAHOA), six of the top CDCs in the country by volume, and Pacific Enterprise Bank. The Partnership says the SBA 504 Loan Program can provide $100 billion in funding to small businesses and is a turnkey solution given its use in the last economic crisis, at no cost to taxpayers. “The coronavirus pandemic has significantly reduced our occupancy over the past couple of months and being able to tap the equity in our property will prevent us from having to lay off staff members,” said Dipak Patel, a hotel owner in Somerset, Pennsylvania. “The SBA 504 Loan Program would be a huge boost to our business, to take advantage of the increased demand for hotel rooms here when the tourism economy picks back up again.” “Throughout the years, the SBA 504 Program has assisted thousands of small businesses in the Southeast – helping their communities and the economy flourish,” said Bill Habermeyer, CEO of Florida Development Corporation. “Unfortunately, many of these businesses are at risk of failing, solely due to the pandemic. With some simple adjustments (with no cost to the taxpayer), the 504 Program can help these businesses even more. The proposed adjustments to the program include modernizing refinance regulations and reinstating the First Mortgage Loan Pooling (FMLP) Program. Modernizing the program will make it more available to the businesses in need, and at zero cost to the taxpayer, there can only be positive outcomes. The pandemic has caused such complex problems, and we think these adjustments will allow us to contribute even more to the solution.” Congress can act to enhance the SBA 504 Refinance Program to allow greater flexibility for modifications of existing 504 loans and reinstate the FMLP Program, which provides an 80% government guarantee on SBA 504 first lien mortgages. These small enhancements will provide much-needed liquidity in the commercial lending marketplace. About The Partnership for Small Business Relief The Partnership for Small Business Relief is a nonpartisan group of lenders, Certified Development Companies (CDCs) and small business owners who are advocating to enhance the Small Business Administration (SBA) 504 Lending Program and reinstate the First Mortgage Loan Pooling Program (FMLP). For more information and to join the Partnership, please visit www.enhance504.com . Contact Details Cate Cronin +1 202-738-7302 ccronin@levick.com

July 30, 2020 08:01 AM Eastern Daylight Time

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Building Momentum for Healthcare Price Transparency Among American Consumers

YourUpdateTV

As Congress begins formulating the next COVID-19 stimulus relief, among measures to improve Americans' health and economic well-being, it is critically important to include systemwide health care price transparency. Transparency is needed now more than ever with the global coronavirus pandemic inflicting abrupt hardships on many Americans. Recently, Cynthia A Fisher, Founder of PatrientRightsAdvocate.org partnered with YourUpdateTV to discuss the importance of healthcare price transparency. A video accompanying this announcement is available at: https://youtu.be/WoNbXrSUEDs System-wide healthcare price transparency can become law by passing the Healthcare Price Transparency Act, requiring hospitals and insurers to reveal their hidden prices, as part of the next COVID-19 stimulus package. This non-partisan issue will do more to stimulate the economy than the Tax Cuts and Jobs Act of 2017, and it can be done at no cost to the taxpayer. Transparency means more than better healthcare. It will provide economic prosperity for individuals, families, businesses and the economy. American individuals and businesses need a functional, competitive marketplace in healthcare like in grocery, travel and retail. For more information, please visit PatientRightsAdvocate.org About Cynthia A. Fisher: Cynthia A. Fisher is a life sciences entrepreneur, independent investor, and corporate board director. She founded WaterRev, LLC to invest in novel technologies that enable sustainable practices in water use. She serves on the public company boards of The Boston Beer Company (SAM) and Easterly Government Properties, Inc. (DEA). Cynthia is best known for her pioneering work as Founder and CEO of ViaCord, Inc., a leading umbilical cord blood stem cell banking service which she started in 1993. In 2000, she co-founded and was President of the cellular medicines company, ViaCell, Inc. (Previously to founding ViaCord, Cynthia ran the Blood Bank Division of Haemonetics Corporation, a medical equipment manufacturer. She began her career in sales at IBM focusing on healthcare IT, insurance, and defense industries. Cynthia holds an MBA from Harvard Business School, as well as an Honorary Doctorate of Science and BS in Biophysics from Ursinus College. About YourUpdateTV: YourUpdateTV is a social media video portal for organizations to share their content, produced by award-winning video communications firm. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

July 29, 2020 04:00 PM Eastern Daylight Time

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Cloud Conventions Integrates Email Campaign Technology Into Virtual Event Platform

Convey Services

Cloud Conventions today announced the integration of Convey’s proprietary Conduct™ Campaign email marketing solution that delivers drip email campaigns created within the virtual event portal to attract exhibitors or attendees to sponsor or register. Conduct can schedule four outbound emails, create a branded sign-up page or connect to a registration application. Targeted lists are uploaded into the event portal and managed in a prospect database secured by the system’s proprietary ListLock™ technology. Cloud Conventions is one of the hottest new virtual event SaaS platforms from Convey Services . “Conduct is designed for organizations that don’t have the time, expertise or desire to create email campaigns to promote their event as well as attract exhibitors and sponsors,” said Carolyn Bradfield , founder of Convey. “Conduct sends multiple emails to engage an audience, creating calls to action to get potential attendees excited about the virtual event and motivate them to register. Event managers can also use Conduct to broaden their reach to the sponsors who fund the event.” Cloud Conventions’ sophisticated email engine notifies, reminds and engages attendees and exhibitors with messages scheduled automatically. Newsletters and custom message templates are added to portals to alert exhibitors on booth set-up, provide tips to maximize their ROI or to direct attendee activity. Email reports detail delivery, unique opens and click throughs along with opt outs. Conduct and Cloud Conventions are CCPA and GDPR complaint. “Conduct can also be used within the Cloud Conventions platform as a premium service to exhibitors or sponsors to run their own campaigns to attract traffic to their virtual booth,” added Bradfield. “Campaigns are created by the event host and delivered to the dashboards of exhibitors and sponsors so they can send high-quality email campaigns with a marketing message that is consistent and effective. Email marketing is still, by far, the best prospecting tool, delivering better results than all of social media combined.” To learn more about the options available for a virtual conference, tradeshow or event, visit the Online Resource Center at www.CloudConventions.com . About Cloud Conventions Cloud Conventions is a Virtual Trade Show and Conference Platform from Convey Services that brings new capabilities to a marketplace looking for solutions to replace the thousands of live trade shows, annual conferences and association meetings cancelled in the wake of COVID-19. Originally launched as ConveyLive, Cloud Conventions automates exhibitors and virtual booths, attendee registration, speaker sessions and reminders, invitations and email communication, while at the same time producing detailed analytics on attendee, session and exhibitor activity. Trade Associations and event managers can explore all of the Cloud Conventions solutions by visiting https://cloudconventions.com or contacting info@cloudconventions.com or call 888-975-1382. Cloud Conventions™, Conduct™ and ListLock™ are trademarks of Convey Services LLC Contact Details Bruce Ahern +1 770-580-0810 bahern@conveyservices.com Company Website https://cloudconventions.com

July 29, 2020 09:00 AM Eastern Daylight Time

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Summer 2020 Travel Trends: Travelers Are Embracing the ‘Staycation’

YourUpdateTV

The “staycation” has always been a great option for travelers looking to plan a last-minute getaway close to home, as well as an effective way to minimize expenses and maximize vacation time. Staycations allow consumers to save money on airline tickets and rental cars, avoid a lot of the stress associated with traveling and truly unplug – all without spending hours planning. Recently, travel expert Dayvee Sutton teamed up with Cambria Hotels and YourUpdateTV to discuss current travel trends and what goes into a perfect staycation. A video accompanying this announcement is available at: https://youtu.be/kHrCCrxQclo As COVID-19 restrictions continue to lift, more and more travelers are looking to get out of the house. Instead of planning elaborate, weeklong vacations, consumers are opting to stay closer to home and take shorter, more spontaneous trips that give them flexibility, which is renewing interest in staycations. The number of road trips planned in the U.S. has exploded in recent weeks, particularly as many Americans are still apprehensive about air travel. Staying at a nearby hotel is an easy way to relax, unwind and take a much-needed break away from home. With more than 50 hotels nationwide, Cambria hotels offer travelers the approachable indulgences they are looking for and, in many cases, outdoor spaces featuring scenic rooftop views and relaxing pools. Cambria hotels are found in central locations, conveniently located near businesses and various dining and entertainment options. Each hotel features thoughtful design and locally inspired food and beverage offerings that reflect the surrounding community, including a curated craft beer selection. While consumers may be ready to plan a staycation, they also want to know protocols are in place to protect their well-being. According to Travelocity , 72% of travelers name health and safety as their top priorities when deciding where and when to travel post-COVID-19. Choice Hotels’ Commitment to Clean initiative, which enhances hotels’ existing cleaning procedures with best practices for cleaning, disinfecting and social distancing, can help give guests added peace of mind when they choose to stay with Cambria Hotels. Cambria guests can also limit their interactions with hotel staff by using the Cambria Contactless Concierge Service, a text messaging service for housekeeping requests, to-go food orders, and more. Visit choicehotels.com/cambria to learn more, book your staycation and check out the latest promotions, such as the popular Stay Twice, Earn a Free Night promotion running through September 7, 2020. About Dayvee Sutton Dayvee Sutton is an award-winning journalist covering a range of beats: travel, sports, entertainment, movies and a number of lifestyle topics for television and digital media. As a national lifestyle and travel correspondent based in Atlanta, Georgia, Dayvee has represented more than 150 brands over the course of 15 years. Dayvee has a passion for travel and travels the country representing different brands on local TV, connecting with viewers on behalf of some of the best brands in travel. She's an avid traveler and a self-proclaimed karaoke queen. Dayvee Sutton is a southern California native and graduated from UCLA. About Choice Hotels Choice Hotels International, Inc. is one of the largest lodging franchisors in the world. With more than 7,100 hotels, representing over 590,000 rooms, in over 40 countries and territories as of March 31, 2020, the Choice® family of hotel brands provide business and leisure travelers with a range of high-quality lodging options from limited service to full-service hotels in the upscale, midscale, extended stay and economy segments. The award-winning Choice Privileges® loyalty program offers members benefits ranging from everyday rewards to exceptional experiences. For more information, visit www.choicehotels.com . About Cambria Hotels® The Cambria Hotels brand is designed for the modern traveler, offering guests a distinct experience with simple, guilt-free indulgences allowing them to treat themselves while on the road. Properties feature compelling design inspired by the location, spacious and comfortable rooms, flexible meeting space, and local, freshly prepared food and craft beer. Cambria Hotels is rapidly expanding in major U.S. cities, with hotels open in Chicago, Los Angeles, New York, Pittsburgh and Washington, D.C. There are over 130 Cambria properties open or in the pipeline across the United States, with more than 50 currently open. To learn more, visit www.choicehotels.com/cambria . About YourUpdateTV: YourUpdateTV is a social media video portal for organizations to share their content, produced by award-winning video communications firm. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

July 29, 2020 07:00 AM Eastern Daylight Time

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Minuteman Press Franchise Reviews Life Without Print in Animated Explainer Video

Minuteman Press International

What does life without print look like? That is the question answered in an animated explainer video released by Minuteman Press International , the world's leading design, marketing, and printing franchise . The video takes viewers on a journey of a typical day – waking up in the morning, driving to work, spending time at the office, ordering lunch, and coming home – and demonstrates just how different life would be without print. “No matter where we go, print is everywhere,” says Nick Titus, President, Minuteman Press International. “The focus of this video is to raise awareness and remind people that print and marketing is literally all around us. Life without print simply just wouldn’t be the same and in fact, it would be extremely difficult.” Check out the Life Without Print video on the Minuteman Press Franchise Review YouTube channel at https://youtu.be/_PDbTMzvohg Feel free to share the video across social media - copy/paste either of the below for easy sharing: Minuteman Press Franchise Reviews Life Without Print in Animated Explainer Video https://youtu.be/_PDbTMzvohg #MinutemanPress #LifeWithoutPrint #Printing #Franchise #PrintIsEssential VIDEO: What does life look like without print? Let's take a look! https://youtu.be/_PDbTMzvohg #MinutemanPress #LifeWithoutPrint #Printing #Franchise #PrintIsEssential About Minuteman Press International Minuteman Press International is the number one rated business marketing and printing franchise that offers world class training and unparalleled ongoing local support. At Minuteman Press, We Are The Modern Printing Industry ™ providing high quality products and services that meet the needs of today's business professionals and go way beyond ink on paper. Today, our centers offer innovative branding and printing solutions and produce custom graphic designs, promotional products, branded apparel, direct mail campaigns, large format printing including posters, signs and banners, and much more. Prior experience is not necessary to own and operate a successful Minuteman Press franchise. Learn more about Minuteman Press franchise opportunities and read Minuteman Press franchise reviews at https://minutemanpressfranchise.com Contact Details Chris Biscuiti +1 631-249-1370 cbiscuiti@mpihq.com Company Website https://minutemanpressfranchise.com

July 28, 2020 03:07 PM Eastern Daylight Time

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