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Vieu unlocks routes to enterprise sales as it unveils its platform

Vieu

Enterprise sales are coveted deals for any business but they need complex navigation across many stakeholders and can take months if not years to close. To create strategic customer wins, beyond early unpaid pilots, B2B sales require deep understanding of the customer problems, building relationships with the buying committee, and creating strategic alignment to accelerate the deal. To help companies navigate these pursuits, Generative AI startup Vieu is today announcing a $2m funding round as it announces the global launch of its sales platform. The funding round saw participation from over 20 marquee angel investors, founders/CEOs, and seasoned GTM executives. Vieu was founded in 2022 by serial tech entrepreneurs and former Microsoft executives, Samir Manjure and Simon Skaria with the mission to help businesses chart their path to enterprise sales success. Samir Manjure, CEO and Founder of Vieu, commented: “When GPS got integrated into smartphones, it became possible to automatically provide turn by turn directions to get to a given destination. Today, with the ability to leverage Generative AI and the power of semantic knowledge graphs presents a watershed moment for B2B Sales. Riding on these advances, Vieu is tackling the holy grail of Enterprise Sales - an auto generated account plan and on-the-rail execution for Enterprise Sales pursuits” The Enterprise B2B Sales industry is worth $81B today and it is projected to grow double digit CAGR through 2030. 93% of the CEOs consider Sales Transformation one of their top 5 strategic priorities, and believe AI would completely upend traditional spray and pray sales methodologies. Vieu is projected to capitalise on this disruption using AI to identify the strategic accounts with highest propensity, equip the sales team with auto-generated Account Plan, and deliver on-the-rail execution plan for each account with company-level observability. “Enterprise sellers are drowning in data and insights from various Sales Intelligence software. Sellers do not need more data or more insights, but they need prescriptive contextual actions for a given enterprise pursuit.” says Samir Manjure. “Given a target enterprise account Vieu provides an entire AI generated execution plan for each Enterprise pursuit from prospecting to proposal to procurement.” Lila Tretikov, ex-CEO of Wikimedia Foundation and dCTO at Microsoft said: “CRM has long failed to create a self-updating data system for actionable, real-time customer intelligence. Vieu Connections Graph uses AI to fuse internet, enterprise, and end-user data to create a data moat, making sales teams more effective with autogenerated plans and turn-by-turn assistance." Multiple enterprise sales teams worldwide are already using Vieu and now the power of Vieu is available to all companies globally with this launch. Seclore Inc has been an early adopter of Vieu. Seclore Inc. pioneered the concept of Data-Centric Security for the Enterprise and is relied on by Fortune 100 companies like Amex, Applied materials, GM, Ford etc. Vishal Gupta, Seclore’s CEO, said, “The Enterprise Sales landscape is changing rapidly. Cold outreach and traditional ABM just doesn’t work while selling to large enterprises. We need to protect our brand while reaching out to target customers, demonstrate our insights in solving their business problems, and strive to deliver value in our very first interaction. Vieu helps us make warm introductions to the target accounts and deliver strategic briefing founded in awareness of their problems and matches with our offering” Like its technology and product, Vieu has an innovative pricing model that is focused on true business outcomes. With the global launch today, Vieu is now offering a 100% money-backed guarantee which makes the decision of onboarding them easy especially in today’s tough macro environment where cost optimization is happening everywhere. “Sales gets paid on performance, so why should sales software be any different” adds Samir Manjure. About Vieu Cofounded by Samir Manjure and Simon Skaria, Vieu uplevels every sales pursuit into faster, bigger strategic wins. Samir previously was founder and CEO of KenSci (acquired by Providence Group) and has held various positions at Microsoft for over 17 years. Simon has founded and sold 2 startups previously – Albits (acquired by ICICI), and Office365Mon (acquired by ZScaler) and has also held various positions at Microsoft for 16 years. For more information, please visit www.vieu.com or follow Vieu on LinkedIn. Contact Details Vieu Bilal Mahmood +44 7714 007257 b.mahmood@stockwoodstrategy.com Company Website https://try.vieu.com/

September 13, 2023 08:00 AM Eastern Daylight Time

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How Clean Energy Jobs are Driving the Economy

YourUpdateTV

The Inflation Reduction Act (IRA) is the largest investment in climate and clean energy in U.S. history, and within the last year, companies have created more than 170,600 new clean energy jobs nationwide. Recently, Lori Lodes, the Executive Director of Climate Power, and Gina McCarthy, Former White House Climate Advisor, participated in a nationwide satellite media tour to discuss how families are benefitting from the law and how clean energy jobs are reshaping the economy. A video accompanying this announcement is available at: https://youtu.be/rrfT-Kddz7I?si=1S6U7FzbYqvQhh-a Clean energy projects created 170,606 new jobs in 44 states between August 16, 2022 and July 20, 2023. There are 272 new clean energy projects in small towns and big cities nationwide, totaling $278 billion in new investments. Plans include 91 new battery manufacturing sites in places like Tucson, Arizona; Rochester, New York; and Florence County, South Carolina. So far, companies have announced plans for 65 new or expanded electric vehicle manufacturing facilities in Savannah, Georgia; Montgomery, Alabama; Auburn Hills, Michigan — and more. A further 84 plans were announced to develop wind and solar manufacturing in cities including Cochranton, Pennsylvania; Pensacola, Florida; and Georgetown, Texas. The majority of projects are in five states — Michigan, Georgia, South Carolina, California, and Texas. The jobs being created across the country are good-paying opportunities for electricians, mechanics, construction workers, technicians, support staff, and thousands of others. Many of these clean energy jobs come with higher wages and good benefits without requiring a four-year degree — meaning they’re accessible to most Americans. For more information, visit climatepower.us About Lori Lodes Lori Lodes is the executive director of Climate Power, a strategic communications operation focused on building political will and public support for bold climate action. It was founded going into the 2020 US presidential election and played a key role in establishing climate as a core message for the Biden campaign and Build Back Better agenda. Before stewarding Climate Power, Lori spent a handful of years in corporate communications at Apple. She was deputy director of communications for Hillary Clinton's campaign in 2016, and she spent many years working on communication initiatives for the Affordable Care Act and healthcare.gov. About Gina McCarthy The first White House National Climate Advisor and former U.S. EPA Administrator, Gina McCarthy, is one of the nation’s most respected voices on climate change, the environment, and public health. As head of the Climate Policy Office, McCarthy’s leadership led to the most aggressive action on climate in U.S. history, creating new jobs and unprecedented clean energy innovation and investments across the country. Her commitment to bold action, supported by the climate and clean energy provisions in the Bipartisan Infrastructure Law and the Inflation Reduction Act, restored U.S. climate leadership on a global stage and put a new U.S. national target to cut greenhouse gas emissions by 50-52 percent below 2005 levels by 2030 within reach. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

September 12, 2023 01:16 PM Eastern Daylight Time

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Vietnam and the United States: Promoting trusted trade partnership and green growth in agriculture

VBAF

HANOI, VIETNAM – Media OutReach – 9 September 2023 - President of the United States Joe Biden's official visit to Vietnam (Sep 10-11) will mark a new milestone in bilateral relations and positive progress between two countries. In particular, that will facilitate development and continues to show notable growth in agricultural trade. The Vietnam Ministry of Agriculture and Rural Development has welcomed the delegations of the US Secretary of Agriculture, the United States Trade Representative (USTR), two US Deputy Secritaries of State, two US Deputy Secretaries of Agriculture, and Governors of Nebraska and California over the past year. This demonstrates the importance of Vietnam in cooperation with the United States. Concurrent with the bilateral contacts is a series of exchanges, negotiations, shared understanding and coordination activities between the 2 sides, building partner trust and a very important foundation for promoting stronger agricultural cooperation. With President Biden's upcoming visit to Vietnam, relations between the two countries will be raised to a new level, creating favorable conditions for promoting bilateral cooperation between the 2 countries in general and the agriculture and rural development sector in particular. To foster trusted partnership and development of agricultural trade The United States has been on the top list of export markets of Vietnam in general and for agricultural products in particular. Vietnam's agricultural, forestry and fishery exports to the United States reached 13 billion USD in 2022, accounting for 24.4% of the total country Agro-forestry-fishery (AFF) exports to the world. However, it only represents 6.7% of the US's AFF imports, showing a potential for Vietnam exports in the US market. The United States applies strict requirements and a wide range of technical and SPS standards on agricultural and food products. In that context, Vietnam is making efforts to better meet those requirements. Organization of production associated with the needs, tastes and technical standards of the United States. In detail, priority is given to R&D investment on plant and animal breeds, etc., that meet technical, food safety and animal and plant health conditions and standards; promoting imported seed suitable to local conditions, increasing the diversity of agricultural products, targeting the US market; building value chain integration between US import enterprises and Vietnamese enterprises to transfer technology and varieties besides ensuring quality control to meet the requirements of technical and quality standards of the US market. Improvement of product quality and value to satisfy the requirements of the US market. It is essential to review and finalize the current system of technical standards and national technical regulations for agricultural products with reference to US standards. It is also necessary to complete the food safety and disease safety control system crop, livestock, seafood, animal feed, etc., for consideration, evaluation, recognition of equivalence, and opening export markets by the United States. Moreover, many agricultural products of the two countries have been opened market access in recent years. With active negotiation between two countries, the United States is becoming the largest poultry meat exporter to Vietnam (accounting for about 34% of total poultry meat imports), the second largest beef exporter (after Australia, accounting for about 16%) and the sixth largest pork exporter (accounting for about 5%) to Vietnam. At the same time, the United States also opened the market for many Vietnamese products. Most recently, on August 7, 2023, APHIS completed updating the online database of Agricultural Commodity Import Requests (ACIR) to approve imports of Vietnamese fresh coconuts. In the coming time, Vietnam will prioritize boosting the export of wood and wood products, seafood, and cashew nuts, pepper, and coffee, fruits into the US market. To promote green growth and sustainable development The cooperation agricultural green growth between Vietnam and the United States has brought many benefits, including environmental protection and improved product quality and the sustainable development of the agricultural sector. Two countries continue to cope with environmental challenges and climate change together. Vietnam Government pays close attention to sustainable development, climate change and international commitments. At the COP26 (The UN Climate Change Conference), Vietnam made a commitment to bring net emissions to zero by 2050, joined the “Methane Pledge” and the “Glasgow Declaration on Forests and Land Use”. To implement the commitments at COP26, COP27, Vietnam has participated in many initiatives with the United States and other countries and international organizations such as: i) Initiative "Agricultural Innovation Mission for Climate Change" (AIM4C); ii) the Action Alliance "Promoting Sustainable Productivity Growth for Food Security and Resource Conservation" (SPG); iii) the World Economic Forum's "Food Innovation Hub" (FIH) and iv) the World Economic Forum's (WEF) "100 Million Farmers: Transitioning to Zero-Emission and Environmentally Friendly Food Systems"; v) Coalition on "Lowering Emissions by Accelerating Forest Finance " (LEAF). As agreed between the Vietnam Ministry of Agriculture and Rural Development and the US Secretary of Agriculture, from April 2022, the US-Vietnam Climate Change Working Group was launched with the participation of relevant agencies under the Ministry of Agriculture and Rural Development of Vietnam and representatives of USDA, USAID, and USFS to reduce emissions in agriculture, animal husbandry and forestry. In the immediate future, the two sides focus on the implementation of projects including the project “Adaptation to Climate Change in the Mekong Delta”, “Fertilizer Right”, “Transformational Strategies for Farm Output Risk Mitigation in Livestock Sector” (TRANSFORM). In particular, The Ministry of Agriculture and Rural Development of Vietnam is coordinating with the US WF to complete the signing of the Letter of Intent and develop the program " Viet Nam for Life: Nature-based Solutions for the Central " with a long-term cooperation framework lasting up to 20 years, with a budget of up to 300 million USD, focusing on addressing climate change issues, protect and restore biodiversity, while benefiting local communities in the Central Annamite Mountains, one of Asia's largest adjacent primary forests. Vietnam will join hands to cooperate with the US Government, organizations, and investors as trusted partners to develop a green and sustainable agriculture and develop better agricultural supply chains and contribute to the global food security. Contact Details VBAF vbaf@gmail.com

September 09, 2023 10:53 AM Eastern Daylight Time

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Open Letter to Leaders of the European Union: Hold Amit Shah Accountable

Human Rights Transparency Trust

Human Rights Index, a platform dedicated to raising awareness about human rights issues worldwide, has published the following open letter urging a call to action for global democratic leaders with regard to the policies and actions of India’s Minister of Home Affairs Amit Shah: “As leaders from around the globe gear up for the G20 Leaders’ Summit in New Dehli, attention is drawn to India, a significant force in international politics and the global economy. Central to India's contemporary political scene is Amit Shah, a man whose political ambitions, beliefs, and far-reaching influence demand careful examination and consideration. Amit Shah's rise to power, his control over India's law enforcement agencies, his handling of protests, and his stance on issues such as national security, surveillance, and minority rights paint a picture of a leader with a complex and often controversial legacy. Shah's support for policies that may undermine minority rights, his alleged involvement in personal scandals and abuses, and his influence over law enforcement have led to questions about transparency, accountability, and potential abuse of power. His remarks that Western standards of human rights do not apply to India have alarmed human rights advocates globally. The upcoming G20 summit presents an opportunity for the international community to engage with India on these critical issues. It is a moment to call for reforms, to scrutinize Shah's track record, and to consider the broader implications of his leadership for regional and global security. Consider those who will look to us to defend human rights, in any language, society or culture across the globe. Let this be a call to action for world leaders, human rights organizations, and concerned citizens to take a hard look at India's human rights track record with Shah as a key advisor to Prime Minister Modi. The world must not turn a blind eye to the warning signs. The stakes are high, and the time to act is now. The G20 summit must serve as a platform for constructive dialogue and accountability, ensuring that the principles of democracy, human rights, and the rule of law are upheld. International leaders must call Amit Shah to account for his actions and not let the G20 Summit pass without remaining true to the values that bind us as a global community.” A comprehensive report detailing the influence, impact, and concerns raised by stakeholders around the world regarding the actions and politics of Amit Shah is available for download here. The Human Rights Index is a platform dedicated to raising awareness about the complex crisis faced by refugees in India. Its mission is to bring attention to the history of discrimination and violence faced by religious and ethnic minorities in India. Through research and advocacy, it aims to promote human rights and support those affected by persecution. Contact Details Human Rights Index Press Team +44 7584 421001 comms@hrindex.fund

September 08, 2023 10:12 AM Eastern Daylight Time

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Minuteman Press Franchise Owner Mark Barnes Shares Keys to Tripling Sales & Growing Into Million-Dollar Business in Bakersfield, CA

Minuteman Press International Inc.

In the three and a half years since Mark Barnes purchased the Minuteman Press franchise in Bakersfield, CA located at 4500 Easton Drive, he has more than tripled his sales. Mark shares, “Before the acquisition in December of 2019, the prior year’s sales totaled just under $500,000. Our current 12-month sales (as of August of 2023) is just over $1.75 million.” In 2023, Mark became one of the newest members of the Minuteman Press International President’s Club for top performers (based on 2022 yearly sales). Mark shares his keys to growing the business as well as his journey to Minuteman Press in Bakersfield. He also gives his thoughts on the printing industry today, what it’s like owning a business in Bakersfield, the ongoing franchise support he’s received from Minuteman Press, and more. What does it mean to you to be a member of the Minuteman Press President’s Club? Mark Barnes: “Making the President’s Club has always been a goal from the very beginning! We knew it wouldn’t be easy and it would take a lot of hard work and a little time, but we knew with the right team, and the right approach, it was only a matter of time before we got it. 3 years in, and we made it!” What are the 3 biggest keys to your sales growth and success? Mark Barnes: “Our sales growth success has been through a variety of factors. I feel like we have taken an ‘all of the above’ approach. We incrementally increased our ad spend, and tested and adjusted as necessary We took a focused approach on our networking opportunities We added product lines and revenue streams to our offering mix, and we have looked for strategic partnerships that made sense We were already doing wholesale print for what you might consider our competitors, but we are equipped and positioned to do more, better, with our facility and equipment mix, so when we realized there was some untapped potential to expand on that, we actively pursued those opportunities as well. If we don’t get the account directly, due to, perhaps, a relationship, we will look to get them indirectly through wholesaling to our competition that can’t offer what we can.” What are your high-demand products and key growth areas? Mark Barnes: “We have many high-demand products and services. Our high growth areas have been direct mail marketing and compliance mailings, programs for events, signs, branded apparel, and “operational” things like blueprints. Promotional items have also played a large role.” Why do you think printing remains so vital to businesses today? Mark Barnes: “Print remains vital because it drives behavior. Think about your daily life, do you stand in the wine aisle and judge a wine by its label when looking for a decent wine? Imagine if all of those labels were blank and you just had rows of bottles, how would you ‘know’ what to choose? You wouldn’t. If this is you, you are relying on print to drive your behavior. Maybe you casually look at a speed limit sign to adjust your driving speed, those are printed folks, and you have just relied on print to change your behavior in that moment. Print is ubiquitous and has been around all of us our entire lives; for that reason, print has an inherent trust built in because we rely on it day in and day out, and we don’t even realize it. I have had people ask me if print was dying and I asked, ‘Why because the credit card companies want you to go ‘green’ by paying your bills online?’ They certainly do this, but they turn around and send you all of these offers for new credit cards via direct mail, because they know direct mail works to drive revenues and new acquisitions. Need more proof that print is here to stay? Just ask the savvy marketers that rely on us for their campaigns, and even their clients’ campaigns. Spend a day in our office and you will see how high emotions can run when a marketer has waited until the last minute for something, or when blueprints are needed to submit plans by a deadline, and then ask yourself why these people bring us food and snacks as a way of saying thank you. How many businesses have their clients bringing them food? Print is vital – and everyone from marketers to admins that need to make sure they have the things they need for their team – understands this.” How would you best describe your business community in Bakersfield? Mark Barnes: “I would put our business community up against any in the nation. We have a robust and growing business community in both our local Bakersfield area and our county as a whole. In fact, this entire region is that way. The San Joaquin Valley where we are located feeds the world when it comes to many fruits and vegetables and nuts. The scale of the reach of businesses here blows my mind. Maybe more importantly, our business community is active and involved, supports one another, and I am honored to have developed personal relationships with so many of the business owners and leaders here. Many have become friends, and even mentors (whether they realize it or not).” What was your previous background and why did you choose Minuteman Press? Mark Barnes: “I was in the corporate world in the oil and gas industry for nearly 15 years. Prior to acquiring Minuteman Press, I was the Regional Manager for an oil and gas manufacturer and supplier of key products for the industry. I was tasked with leading a turnaround effort in that role where the company was looking to regain market share. I earned the trust of the tenured staff, got some wins early, and then we added a completely new product line that I had background with from a previous career. After getting market share with that product line, we then identified other locations to expand. We opened a new location a few hours away, secured the business we were going after there, and began due diligence on the next location. I was traveling back and forth to our manufacturing facility in Texas and learned a ton about manufacturing processes in general, being lean, and I felt like there was a lot of overlap with Minuteman Press. Minuteman Press is a manufacturer and I felt like there were a lot of similarities – the processes, the tenured staff in place, the reputation and book of business in place, and I felt like Minuteman Press was simply producing ‘a different widget’ and that the transition would be relatively smooth as a result. Of course, we didn’t account for a global pandemic three months after taking over, supply chain issues, employee shortages, and those things. With that said, because of my corporate experience and with the support of Minuteman Press, we were well-equipped to manage through these challenges when they did come up. As you can see, we managed through them relatively successfully. We continue to learn and improve as we go. That’s what it’s all about, continuous improvement.” What has the franchise support from Minuteman Press been like for you? Mark Barnes: “The support from Minuteman Press has been great. Obviously, something like the pandemic presented many challenges for all businesses, but being new in business for myself, the support we received was critical. They rolled out new programs; they provided marketing support and operational support when we needed it; and my favorite part has been the best practice training we continue to get regionally. Every 3-6 months, we have the 54 owners in my region get together and exchange best practices on just about everything from marketing, operations, product/service mix, staffing, accounting, etc. This has been vital as the different owners have their own experiences and insights that we get to learn from. They are also at different locations in the region so we get to see how they have their operation set up and it just goes a long way with exposure to new ideas or confirming what we are already doing. The President’s Club meeting was also important because those owners were top performers and the advice and conversations there, along with the new relationships established, have elevated us even further.” What are the biggest personal and professional rewards of owning your business? Mark Barnes: “The biggest personal reward of owning my own business is simply fulfilling the long-standing desire to own my own business. I’ve always been entrepreneurial and I feel so good every single day that I am in control of my own destiny. I love that I’m able to help provide for staff that can then provide for their families, and that we are able to help our business partners provide for their families (because at the end of the day we are helping businesses grow or become more efficient, and that improves their own lives by extension). Even when things are hard or stressful, that feeling overrides all of that for me, and I feel lucky. Professionally, I’m just proud to have developed great new friendships and mentorships in the business community here. I’ve been able to give back in various ways; I’m on the board of a non-profit, I’m on the board of the Bakersfield Rotary, and these have led to wonderful opportunities to give back but also to learn from such strong and high level leaders; I’m just very fortunate.” What are 1 or 2 key pieces of advice would you give to other owners? Mark Barnes: “My biggest piece of advice for other Minuteman Press owners is to think big. We look at ourselves as commercial printers, marketers and designers. We are not a quick copy model; we are a commercial level organization helping other organizations achieve their business goals by being a trusted and valued partner of theirs. We look to align ourselves with organizations as partners – the Robin to their Batman – supporting them from recruiting employees and marketing their value propositions in the marketplace to supporting their operations internally with critical items used in the day-to-day operation of the enterprise. We don’t need the limelight; we just aim to add value to the full life cycle of a given day in their operation. As our clients succeed, we will succeed… so we have a vested interest in their success and making sure we are acting as a good partner in every way we can.” Minuteman Press in Bakersfield is located at 4500 Easton Drive, Bakersfield, CA 93309. For more information, visit their website: https://minuteman.com/us/locations/ca/bakersfield/ Learn more about #1 rated Minuteman Press franchise opportunities and read Minuteman Press franchise reviews at https://minutemanpressfranchise.com Contact Details Minuteman Press International Chris Biscuiti +1 631-249-1370 cbiscuiti@mpihq.com Company Website https://minutemanpressfranchise.com

September 08, 2023 10:00 AM Eastern Daylight Time

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Lee Covington to Succeed Frank Nutter as RAA President

SFAA

The Reinsurance Association of America (RAA), the leading trade association of property and casualty reinsurers, today announced that Lee Covington, current President and CEO of The Surety & Fidelity Association of America (SFAA), has been named President-elect of the RAA, succeeding Frank Nutter, who will retire effective December 31, 2023, after 32 years as President of the Association. Mr. Covington will assume the role of President on January 1, 2024. Mr. Covington has led the SFAA since 2018. Prior to that, he was Senior Vice President, Government Affairs and General Counsel of the Insured Retirement Institute. He has also held positions at Squire Patton Boggs, PWC, Director of the Ohio Department of Insurance, and Deputy Director of the Arkansas Insurance Department. In announcing these developments Justin O’Keefe, Chair of the RAA’s Board of Directors said, “Over the last four decades, Frank has grown the RAA into the leading voice for the reinsurance industry in the United States. Guided by Frank’s leadership, integrity, and vision, the RAA team has addressed some of our industry’s most complex issues at both a federal and state level. On behalf of the RAA Membership, Board of Directors and staff I would like to thank Frank for his unwavering commitment to the RAA and wish him and his family a happy retirement.” Mr. O’Keefe continued, “I am delighted to welcome Lee to the RAA. He is an immensely qualified leader and his deep expertise and extensive career in insurance industry advocacy and regulation will be invaluable to the RAA. The board and I look forward to working with Lee as he continues to advance the RAA’s strategic priorities and advocate on behalf of our members.” The Reinsurance Association of America is the leading trade association of property and casualty reinsurers doing business in the United States. RAA membership is diverse, including reinsurance underwriters and intermediaries licensed in the U.S. and those that conduct business on a cross-border basis. The RAA also has life reinsurance affiliates and insurance-linked securities (ILS) fund managers and market participants that are engaged in the assumption of property/casualty risks. The RAA represents its members before state, federal and international bodies. Contact Details Reinsurance Association of America Barb Carroll +1 202-783-8390 carroll@reinsurance.org Company Website https://www.reinsurance.org/

September 06, 2023 04:10 PM Eastern Daylight Time

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Octane11 Introduces the "B2B Marketing Impact Audit”

Octane11

Octane11, the B2B marketing analytics platform known for its industry-leading integration of marketing and sales data, announced today the release of its new product: the Octane11 B2B Marketing Impact Audit. The B2B Marketing Impact Audit will revolutionize the way B2B companies assess, plan, and optimize their marketing and sales tactics. "We recommend Octane11’s B2B Marketing Impact Audit for all of our clients. It’s remarkably powerful with a fast and seamless set up,” said Scott Stedman, CEO of The Imaginarium. “It offers a ‘set it and forget it’ experience that delivers a concise yet comprehensive analysis of valuable insights in just 30 days, empowering our clients to ensure that their marketing engine is driving maximum revenue growth.” As marketers continue to navigate uncertain economic times and lean budgets, the B2B Marketing Impact Audit enables B2B CMOs to enhance year-end performance and make informed investment decisions for the upcoming year. The end-to-end analysis across paid, owned, and earned marketing tools and the sales CRM, provides a holistic and in-depth view of existing marketing expenditures and performance, which is especially critical as businesses strategize to invest wisely amidst this unpredictable macroeconomic environment. Delivering Proven Value to Marketer s Fast and Easy Setup: Octane11’s team of experts guide businesses through setup in four live sessions, ensuring data quality and completeness. The Audit then runs in the background for thirty (30) days. Unified Scorecard: The Audit produces a summary scorecard featuring 20 critical KPIs including ROI, Cost-per-Lead, and % of Target Accounts Engaged; marketers also receive performance comparisons against industry peers and a clear letter grade, highlighting key areas for immediate improvement. Comprehensive Analysis: The Audit includes 15 pages of clear visualizations and expert analysis, including practical and tangible recommendations on effective budgeting, tactic optimization and growth acceleration through incremental, Octane11-certified strategies. Industry Benchmarks: Company data is benchmarked against a range of B2B peers, enabling marketers to contextualize their performance with real-world comparisons updated quarterly as market conditions and the vendor landscape evolve. Interactive Access: Clients also receive access to live dashboard views, enabling them to dive deeper into the information through drill downs and scenarios, share findings with colleagues, and export data into CRM or BI platforms. Data Health and Alignment: The Audit also identifies anomalies in data setup and flags any misalignment between the marketing and sales teams’ objectives. Data Protection: The Audit is SOC2-compliant and utilized by leading privacy-focused Fortune 500 clients. It also provides the option to omit PII at the clients’ request. For a deeper dive into the features and benefits of the B2B Marketing Stack Audit, please visit www.octane11.com/audit. About Octane11 Octane11 is a B2B-focused data analytics and collaboration platform that connects paid, owned, and earned marketing, sales, and product usage data to drive real business results. We help B2B enterprises with $100M+ in revenue to integrate, enrich, and analyze data across teams, and compare performance to industry benchmarks. Octane11 is backed by Javelin Venture Partners, BDMI, Honeystone Ventures, Circadian Ventures, Plug and Play Ventures, Base Ventures, and AperiamVentures. Launched in 2020, Octane11 is already helping some of the largest B2B enterprises break down data silos and turn every digital interaction into an actionable insight. To learn more, visit www.octane11.com and follow us on LinkedIn. For media inquiries and more information, contact: press@octane11.com Contact Details Octane11 Press Inquiries +1 646-397-1631 press@octane11.com Company Website http://www.octane11.com

September 06, 2023 09:05 AM Eastern Daylight Time

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New Army campaign inspires young Americans to take the first step to “Be All You Can Be”

YourUpdateTV

A video accompanying this announcement is available at: https://youtu.be/Zr1Os51K6G8 On August 21, the U.S. Army unveiled “First Steps,” a new campaign that shows young Americans how they can start their journey to service. The campaign is built on the premise that American youth don’t need to have everything figured out from the beginning to make an impact. Taking a chance is the first step to achieving your goals. The campaign is a continuation of the “Be All You Can Be” brand refresh, which launched in March 2023. The new campaign offers an up-close, personal, and unfiltered look at Soldiers embarking on some of the most powerful experiences in their early Army journeys, including arriving at basic training, receiving their first patch, and hitting their first target from a battle tank. Maj. Sam Winkler is a shining example of where your first steps can take you in the U.S. Army. After immigrating to the United States from Nepal, she took her own first step: enlisting in the Army at 17 years old. Now, as a Soldier and a mom, she has used her passion for family to help lead a first grassroots effort transforming the way the U.S. Army supports parents in the force. Her efforts, in collaboration with other Army parents, led to the development of the Army’s Directive 2022-06: Parenthood, Pregnancy, and Postpartum. Twelve policy changes address key issues like family care planning, fertility treatments, paid parental leave, support in returning to work, and more. On August 30, Maj. Winkler conducted a nationwide media tour discussing the campaign and the limitless opportunities in the Army for youth to find their purpose, explore their passions, build connections, and join a community. Topics Maj. Winkler discussed included: The Army’s new “First Steps” campaign Her path to Army service and the many firsts along the way Her work to improve Army life for parents through the Directive on Parenthood, Pregnancy, and Postpartum The limitless possibilities and benefits available to Army Soldiers and their families To learn more, visit: https://www.goarmy.com/ Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

September 04, 2023 08:00 AM Eastern Daylight Time

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New Report Raises Concerns Around Human Rights Violations of India's Minister of Home Affairs Amit Shah

Human Rights Transparency Trust

In anticipation of the upcoming G20 summit scheduled to take place in New Delhi, India on September 9-10, 2023, Human Rights Index has released a new report titled " Amit Shah - India's Invisible Prime Minister." The report offers a in-depth examination of the influence, impact, and concerns raised by stakeholders around the world regarding the actions and politics Amit Anil Chandra Shah, India's Minister of Home Affairs. As the world's largest democracy prepares to take center stage at the G20 summit, the spotlight turns to India's leadership. While Prime Minister Narendra Modi serves as the visible face of the Indian government, the power and influence wielded by Amit Shah, the Minister of Home Affairs, cannot be underestimated. Often referred to as India's Invisible Prime Minister, Shah's track record raises serious concerns that are of utmost importance to global leaders, particularly those in Great Britain, the European Union, and the United States. The Human Rights Index report presents a meticulously researched analysis of Amit Shah's role as a key player in Indian governance and the driving force behind the country’s pivot to far-right nationalism in recent years. His close association with Prime Minister Modi and his authoritative control over a considerable police force underscore the extent of his reach and authority. Shah's political journey has been characterized by allegations of human rights violations, suppression of dissent, and the enactment of divisive policies that have disproportionately affected minority communities, including Muslims, Jews, and LGBTQ+ groups. Of particular concern is his advocacy for Article 14 and the Citizenship Amendment Act, which have sparked widespread protests and attracted international criticism. Amit Shah has also played a central role in politicizing the ongoing refugee crisis in Manipur, India, and has faced widespread criticism refusing to seek holistic solutions to the issue. The Human Rights Index report also delves into Shah's connections to Russia, especially in the context of regional peace, stability, and freedom, are also explored. As India prepares to host the G20 summit, the report underscores the importance of safeguarding democratic values and human rights on a global scale. The complete "Amit Shah - India's Invisible Prime Minister" report is accessible for download here. For media inquiries, please contact: Comms[at]HRIndex.fund The Human Rights Index is a platform dedicated to raising awareness about the complex crisis faced by refugees in India. Its mission is to bring attention to the history of discrimination and violence faced by religious and ethnic minorities in India. Through research and advocacy, it aims to promote human rights and support those affected by persecution. Contact Details Press Team +44 7584 421001 comms@hrindex.fund

September 04, 2023 03:00 AM Eastern Daylight Time

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