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Minuteman Press Franchise Owner Sherri Winslow Reflects on Over 20 Years in Palm Desert, CA and Joins President’s Club

Minuteman Press International Inc

Sherri Winslow is the owner of the Minuteman Press franchise in Palm Desert, CA since April of 2002. When her husband suddenly passed away in 2012, Sherri made the difficult decision to carry on as she took a more prominent role in the business as the sole owner and operator. Since then, Sherri has continued to build her business and in 2023 she was honored and acknowledged as one of the newest members of the Minuteman Press President’s Club. As she reflects on her accomplishments, Sherri shares her thoughts on 20-plus years and joining the President’s Club, keys to success and longevity, advice to others, and more. Celebrating 20 Years + Joining Minuteman Press President’s Club In 2022, Sherri celebrated 20 years of business ownership for Minuteman Press in Palm Desert. Today, in 2023, Sherri is now recognized as a member of the Minuteman Press International President’s Club for achieving yearly gross sales of over $1 million in 2022. Sherri shares, “Reflecting on our 20 years in business makes me realize that we were fortunate to partner with a good franchisor. Very few small businesses were able to make it through this period without a strong management and operational program to follow. That along with proper training and support from people that have been in the print business have made a huge impact. We will always be thankful for this.” She continues, “In 2023, I was proud to join the Minuteman Press International President’s Club. We have had fairly steady growth over the past 20 years. We started out making $19,000 in our first month after buying an existing business. In 2012, I lost my husband and I personally went from part-time to being the boss. My staff and Minuteman Press local support led by RVP Dan Byers helped me through one of the most difficult times in my life. It was a very foggy year but we made it. In the past few years, we were getting close to the $1 million milestone and we set that as our goal last year. My staff and I worked very hard to make sure we reached that goal. A lot of hard work and determination helped us get there.” When asked about her keys to success and growth, Sherri says, “Our longevity and success is primarily due to our staff and customer service. We have had many referrals through the years without asking. Now that we have been through the last training session, we plan to start asking for referrals through different channels. Other contributing factors to our success are related to our direct & internet marketing along with expanding our services & products over the years. We added wide format in the beginning, then signage, direct mail, and blueprints.” Sherri continues, “There are two other areas worth mentioning that I feel have been successful for us. The first has to do with Google Reviews, which has been a point of focus at regional meetings. At one meeting before the pandemic hit, there were around 50 people in attendance from many franchises in Southern California. We talked about how important Google Reviews are. We shared materials used to get reviews and it really blossomed here. I get a lot of new customers because they did a search and noticed how many good reviews we have.” She further shares, “Next is having good storefront and building signage. My shop is on the main highway that people travel from one end of the valley to the other. You can’t miss my shop because we went big and bold with the signage. I would do more, but the local laws don’t allow it. People always tell me they find me from our signage.” Printing Industry & Community/Franchise Support Sherri shares her insights on the printing industry today, saying, “Printing remains vital to businesses today because it provides a connection that stays with the consumer as opposed to the internet or email. Your printed materials end up in someone’s hand, which can make that lasting impression. How many people swipe left or delete emails without reading them? They will always take the time to look at a business card, postcard or holiday card that they receive.” In Palm Desert, Sherry says, “We are a small set of cities that hold large events and conventions. This brings an increase to our population that is about triple the amount during certain months of the year. Thanks to our community, our key growth areas have included signage, blueprints, convention printing and direct mail.” She adds, “We would not be where we are today without the local franchise support, training and the IT department that Minuteman Press International provides. We owe a lot of our success to this.” Rewards & Advice for Others As she looks back on over 20 years and reflects on the rewards of owning a business, Sherri says, “I would say my biggest personal reward is that I have been able to achieve everything that I have wanted to in my life. I can’t really ask for more personally except for time. My biggest professional reward has been reaching that $1 million goal and making the Minuteman Press President’s Club.” As for what advice she would give to others, Sherri shares, “Make sure you are active with the quote process and follow-up. Understand the difference between shoppers (who are getting 3 quotes from various vendors) and buyers. I recommend you give the customer a day to digest the quote they received, then follow up and make sure you answer their questions. Lastly, make sure you let them know you want to meet their price point or their budget constraints if you do… Again, the difference between a shopper and a buyer will make the difference on whether you will want to meet their budget constraints.” Minuteman Press in Palm Desert is located at 73-660 Highway 111, Palm Desert, CA 92260. For more information, visit their website: https://minuteman.com/us/locations/ca/palm-desert/ Learn more about #1 rated Minuteman Press franchise opportunities and read Minuteman Press franchise reviews at https://minutemanpressfranchise.com Contact Details Minuteman Press International Chris Biscuiti +1 631-249-1370 cbiscuiti@mpihq.com Company Website https://minutemanpressfranchise.com

November 14, 2023 10:00 AM Eastern Standard Time

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JustiFi and Sezzle Announce Partnership: Bringing Buy Now, Pay Later to SaaS Platforms

JustiFi

JustiFi, the fintech platform for platforms and Sezzle Inc. (NASDAQ: SEZL, ASX:SZL), a prominent Buy Now, Pay Later leader, today announced a groundbreaking partnership. Buy Now, Pay Later (BNPL) is a short-term financing option enabling consumers to make interest-free purchases over time. This collaboration revolutionizes the fintech industry, bringing seamless BNPL services to JustiFi platform partners, including hundreds of SaaS platforms, thousands of merchants, and millions of end users for the very first time. This innovative approach to financing not only simplifies the purchasing process for consumers but also opens up new opportunities for businesses, enabling them to reach a wider customer base and enhance overall customer satisfaction. Imagine this scenario, a parent is registering their child for youth hockey, but instead of paying that hefty $500 registration fee upfront, they now have the option of four interest-free payments over a six-week period. With just a click of a button during their normal registration checkout process, they can access the benefits of BNPL while avoiding the need for additional apps or loan approvals. “It is our mission to accelerate potential – whether that’s the fintech potential of our platform partners or the financial potential of their merchants and end users. This collaboration with Sezzle will bring immense value to our clients and their customers,” said Joe Keeley, JustiFi co-Founder and CEO. Benefits to Customers Platforms: This partnership enables platforms to monetize Buy Now, Pay Later services, while simultaneously offering their merchants a seamless checkout experience with fewer risks. Merchants: Merchants benefit from boosted sales due to higher cart conversion while Sezzle absorbs all the risk including: fraud, chargebacks, and repayment. End Users: Consumers benefit from expanded purchasing power and financial convenience. This inclusive solution also caters to underbanked individuals who may lack access to similar financial services. “Sezzle is dedicated to revolutionizing the way people pay and we are excited to partner with JustiFi, because it allows us to extend our reach and enable additional platforms to offer our flexible payment options,” said Charlie Youakim, CEO of Sezzle. “Merchants on JustiFi’s partner platforms will be eligible for pre-approval by Sezzle, accelerating activation and reaching millions of new customers. Together, we are shaping the future of online payments and fintech." By providing cutting-edge BNPL solutions to SaaS platforms, JustiFi and Sezzle are reshaping the future of online payments. This collaboration underscores their commitment to enhancing the financial experience for their clients and end users, propelling the industry forward into a new era of convenience and accessibility. About JustiFi: https://justifi.tech/ JustiFi, the fintech platform for platforms, enables software companies to monetize white-label fintech products like embedded payments, Buy Now, Pay Later, lending, and insurance faster than ever before. As a registered payment facilitator, JustiFi provides world-class customer support and helps platforms deliver seamless fintech experiences to their end users. About Sezzle Inc. https://sezzle.com/ Sezzle is a fintech company on a mission to financially empower the next generation. Sezzle’s payment platform increases the purchasing power for millions of consumers by offering a suite of financing solutions at online stores and in-store locations. When consumers apply, approval decisions are instant, and their credit scores are not impacted, unless the consumer elects to opt-in to a credit building feature, called Sezzle Up. Contact Details JustiFi Cory Ploessl +1 612-281-8966 cory.ploessl@justifi.tech Sezzle Erin Foran +1 651-403-2184 erin.foran@sezzle.com Company Website https://justifi.tech/

November 14, 2023 08:00 AM Eastern Standard Time

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Tencent Cloud, Ledger and More Web3, Gaming & Investment Players Gather at the MultiversX Hub Seoul

STORM Partners

MultiversX, the leading layer-1 smart contract platform, known for its highly scalable, secure and robust infrastructure, has announced the Seoul Hub event scheduled for November 14, hosted by the nonce community location. Planned as an Upbit D Conference side event, the Hub will follow the extensive presence of the team at UDC, with MultiversX CEO Beniamin Mincu set to take the stage. The one-day event includes keynote sessions, technical presentations, panel discussions, workshops, a coding challenge, as well as networking opportunities and a party to conclude the day. Among the global experts attending the MultiversX Hub Seoul will be representatives from Tencent Cloud, Ledger, Pantera Ico Group, Presto Labs, Four Pillars, BIFROST and more. They will cover everything from gaming and NFTs, business, research, investment and beyond. MultiversX Hub is a new platform designed to spotlight the most relevant voices within the crypto, blockchain and tech spheres in strategic areas around the world and to connect them with exciting projects developing on MultiversX. In Seoul, participants will have the chance to connect with the team behind CyberpunkCity, an MMORPG currently in public alpha that combines immersive Metaverse experiences and creative tools of true digital ownership. On the DeFi side of the event, attendees can explore the industry-defining payment products from Pulsar Money, while NFT enthusiasts will get insights from XOXNO, the largest marketplace in the MultiversX ecosystem. The event will also host a developer-centric challenge to brainstorm, collaborate, innovate, and build using the MultiversX network. The team has prepared a series of workshops for developers to explore the MultiversX infrastructure, and encourage them to propose real-world solutions, pitch their ideas and win up to $2000 in prizes. " As the MultiversX protocol and ecosystem have matured and attracted significant interest from some of the largest tech companies in the world, including Google Cloud, Deutsche Telekom or AWS, we are in an exceptional position to provide a unique platform for advancing the discussion on the next evolution of blockchain and other emerging technologies. Seoul provides us with a great opportunity to kick-start the MultiversX Hub in one of the world's innovation centers, connect with some of the brightest minds in the industry in Asia, and expand our strong partner base, " said Beniamin Mincu, MultiversX CEO. The full event agenda, as well as a registration option, are available here: https://lu.ma/MultiversXHubSeoul About MultiversX A highly scalable, secure and decentralized blockchain network created to enable radically new applications, for users, businesses, society, and the new metaverse frontier. Distributed by STORM Partners. Contact Adrian Bono for interviews and quotes - adrian.bono@storm.partners or telegram @STORMPartners Contact Details Media Contact Dan Voicu, Head of Communications dan.voicu@multiversx.com

November 13, 2023 03:29 PM Eastern Standard Time

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Revenue Management Solutions Introduces Conjoint Analysis Solution

Revenue Management Solutions

A tailored Conjoint Analysis solution from restaurant data leader Revenue Management Solutions is now available worldwide to restaurant operators developing new markets, menus and products in an increasingly complex environment. A pioneering name in pricing for nearly 30 years, RMS recognizes that restaurants need new solutions to revolutionize their competitive strategies and drive profitability. Its Conjoint Analysis, previously available only to clients for special projects, presents selected participants with realistic item trade-off scenarios so brands can gain insights into factors impacting purchasing decisions and price sensitivity. Restaurants use the data to shape future pricing decisions, product development and menu designs without risking “real-world” traffic loss. “As brands prepare to make critical business decisions in 2024, we stand as a partner, relying on our research acumen and industry expertise,” said RMS Chief Research & Development Officer Sebastian Fernandez. “Using new technologies, our experienced statisticians tailor each conjoint study to meet client needs, so the results are relevant and lead to profitability.” Operators can choose between two conjoint study techniques. Choice-based studies replicate real-life purchasing behavior and outcomes, providing valuable pricing and product strategies. The more complex menu-based studies mimic restaurant ordering behavior. Participants build combinations of items from a full menu so brands can optimize menu and price, forecast revenue and uncover sales opportunities. Conjoint Analysis at Work To illustrate the power of choice-based conjoint studies, RMS surveyed more than 3,000 US quick-service restaurant (QSR) diners to understand item-specific value. Respondents weighed in on chicken sandwiches, nuggets and bone-in chicken at popular brands, including Chick-fil-A, Popeyes, KFC, McDonald’s, Burger King, Wendy’s, Wingstop and Jack in the Box. The results uncovered: How QSR brands stack up across different chicken offerings Which brands are favored by different generations, regions and households How price sensitivity affects the most popular choices and what brands are most vulnerable to trade down “Conjoint analysis, in tandem with RMS’ pricing expertise, reveals a window into future consumer behavior,” said Fernandez. “Our in-depth chicken market study underscores the powerful value of these insights for restaurant brands looking to better understand their customer preferences and pricing strategies.” Contact RMS today to learn how conjoint analysis can benefit your restaurant. About Revenue Management Solutions For over 25 years, Revenue Management Solutions (RMS) has partnered with restaurant brands to deliver actionable insights and data-driven solutions to boost sales, streamline costs and maximize profitability. Today, RMS is trusted by more than 50 major brands in 40+ countries. The company provides actionable insights to 100,000+ restaurant locations worldwide, helping them make informed business decisions that drive profitability, even in the face of challenges like inflation and rising labor costs. RMS holds five U.S. patents on menu pricing and customer segmentation and supports ongoing academic research efforts. To learn more about how RMS supports its clients, visit www.revenuemanage.com. Contact Details Tracy Henderson +1 720-989-3530 tracy@centerreachcommunication.com Company Website https://www.revenuemanage.com

November 13, 2023 07:15 AM Eastern Standard Time

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Oman Government Incorporates Yepic’s Generative AI to Relay Real-Time Election Results to Citizens

Yepic AI

In a world-first, the entire elections were conducted online and incorporated AI throughout to increase transparency and engagement London-based Yepic AI’s custom avatars were used as AI presenters to deliver real-time election results throughout the day In a world-first end-to-end online election, the Oman government revealed its Shura election results to citizens in real-time using generative artificial intelligence (AI). The Ministry of Interior partnered with London-based generative AI startup Yepic AI to bring the election results to citizens in a more visual and engaging way. Yepic’s API enables the creation of high-quality videos at scale within minutes and in multiple languages, all made from a single photo. Its technology was used to create custom avatars reflective of the Omani community, who then delivered the election results in real-time to citizens over the course of the day. The elections reporting process is an AI-driven workflow that starts with online voting verified by AI-powered facial recognition technology. The results were then compiled and announced via scripts created by a large language model (LLM) specifically developed for the elections by AiCubes and then read out by Yepic’s AI presenters. The hope is that by serving information to citizens in a more visual, personalised and engaging way, civic participation in the election process will increase. On an hourly basis, 400 unique videos were generated, accessible via an app, and disseminated to each province. In total, Yepic AI produced over 10,000 state-of-the-art videos over the course of the day in six languages, including Arabic, English, French, Spanish, Chinese and Russian. Aaron Jones, Co-founder and CEO of Yepic AI, said: “Harnessing the power of generative AI to revolutionise the way election results are communicated is a momentous stride for Yepic AI and for Oman as a nation. We're deeply honored to collaborate with the Oman government on this pioneering venture. Our mission at Yepic AI is to transform the way we communicate through video. To see our technology being harnessed in this way is a testament to the fact we’re realising it. We're thrilled to be a part of this historical moment and look forward to continued collaboration with Oman as it looks to integrate AI into public services to enhance citizens' lives.” Ioannis Kazantzidis, Co-founder and CTO of Yepic AI said: "Our collaboration with the Oman government highlights the ocean of opportunities for real-time, personalised video content creation, ushering in a new era of innovation and engagement in the digital landscape. Real-time video generation integrated into workflows and at scale is the future of how we will interact with AI, and receive and deliver information. It has been great to work with Oman to be at the forefront of this work." Following the Oman government's Vision 2040, a strategy that prioritizes a diversified, dynamic and globalized economy, Yepic will continue to collaborate with Oman to enhance AI-driven digital experiences for its citizens. ### About Yepic AI Yepic AI is a London-based generative AI video startup, which was co-founded in 2020 by Aaron Jones, a serial, award-winning entrepreneur, and Dr. Ioannis Kazantzidis, a leading computer vision scientist. It is on a mission to revolutionise how the world interacts with AI. With the Yepic Studio, users can rapidly render videos of talking avatars in real-time from just a single photo; with the API, developers can create automated video workflows at scale; and with ChatGP-Me, users can turn their headshots into talking chatbots powered by LLMs, such as OpenAI’s ChatGPT. Yepic AI’s research team partners with the Centre for Vision, Speech and Signal Processing (CVSSP) at the University of Surrey, which is an internationally recognised leader in audio-visual machine perception research. Contact Details Yepic AI Dr. Ioannis Kazantzidis ioannis@yepic.ai Company Website https://www.yepic.ai/

November 13, 2023 01:00 AM Eastern Standard Time

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Oman Government Incorporates Yepic’s Generative AI to Relay Real-Time Election Results to Citizens

Yepic AI

In a world-first, the entire elections were conducted online and incorporated AI throughout to increase transparency and engagement London-based Yepic AI’s custom avatars were used as AI presenters to deliver real-time election results throughout the day In a world-first end-to-end online election, the Oman government revealed its Shura election results to citizens in real-time using generative artificial intelligence (AI). The Ministry of Interior partnered with London-based generative AI startup Yepic AI to bring the election results to citizens in a more visual and engaging way. Yepic’s API enables the creation of high-quality videos at scale within minutes and in multiple languages, all made from a single photo. Its technology was used to create custom avatars reflective of the Omani community, who then delivered the election results in real-time to citizens over the course of the day. The elections reporting process is an AI-driven workflow that starts with online voting verified by AI-powered facial recognition technology. The results were then compiled and announced via scripts created by a large language model (LLM) specifically developed for the elections by AiCubes and then read out by Yepic’s AI presenters. The hope is that by serving information to citizens in a more visual, personalised and engaging way, civic participation in the election process will increase. On an hourly basis, 400 unique videos were generated, accessible via an app, and disseminated to each province. In total, Yepic AI produced over 10,000 state-of-the-art videos over the course of the day in six languages, including Arabic, English, French, Spanish, Chinese and Russian. Aaron Jones, Co-founder and CEO of Yepic AI, said: “Harnessing the power of generative AI to revolutionise the way election results are communicated is a momentous stride for Yepic AI and for Oman as a nation. We're deeply honored to collaborate with the Oman government on this pioneering venture. Our mission at Yepic AI is to transform the way we communicate through video. To see our technology being harnessed in this way is a testament to the fact we’re realising it. We're thrilled to be a part of this historical moment and look forward to continued collaboration with Oman as it looks to integrate AI into public services to enhance citizens' lives.” Ioannis Kazantzidis, Co-founder and CTO of Yepic AI said: "Our collaboration with the Oman government highlights the ocean of opportunities for real-time, personalised video content creation, ushering in a new era of innovation and engagement in the digital landscape. Real-time video generation integrated into workflows and at scale is the future of how we will interact with AI, and receive and deliver information. It has been great to work with Oman to be at the forefront of this work." Following the Oman government's Vision 2040, a strategy that prioritizes a diversified, dynamic and globalized economy, Yepic will continue to collaborate with Oman to enhance AI-driven digital experiences for its citizens. ### About Yepic AI Yepic AI is a London-based generative AI video startup, which was co-founded in 2020 by Aaron Jones, a serial, award-winning entrepreneur, and Dr. Ioannis Kazantzidis, a leading computer vision scientist. It is on a mission to revolutionise how the world interacts with AI. With the Yepic Studio, users can rapidly render videos of talking avatars in real-time from just a single photo; with the API, developers can create automated video workflows at scale; and with ChatGP-Me, users can turn their headshots into talking chatbots powered by LLMs, such as OpenAI’s ChatGPT. Yepic AI’s research team partners with the Centre for Vision, Speech and Signal Processing (CVSSP) at the University of Surrey, which is an internationally recognised leader in audio-visual machine perception research. Contact Details Dr. Ioannis Kazantzidis ioannis@yepic.ai Company Website https://www.yepic.ai/

November 13, 2023 01:00 AM Eastern Standard Time

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K3 Elevates Commitment to Homeless Veterans' Lives through PATH Partnership

K3 Holdings

K3 Holdings, a prominent privately held real estate investment firm boasting an expansive nationwide portfolio, is commemorating Veterans Day by spotlighting its collaboration with People Assisting The Homeless (PATH). This partnership reflects the company's dedication to transforming challenges into opportunities, particularly addressing the critical issue of homelessness among the veteran community. Through this partnership with PATH, K3 Holdings/Alpine is not only providing shelter but also fostering an environment where veterans can regain their footing and reclaim their independence. As the nation prepares to honor the sacrifices of servicemen and women, K3 Holdings/Alpine is extending profound appreciation to the courageous individuals who have safeguarded the nation. Many veterans reside in properties managed by K3 Holdings/Alpine, enriching the fabric of communities as friends and neighbors. "On this Veterans Day, we are renewing our commitment to stand with our veterans and echoing the sentiment that no hero who defended our freedom should ever be without a home,” stated Nathan Kadisha, Principal of K3 Holdings. “Through our collaboration with PATH, we are not just addressing homelessness, we are building bridges to hope, and a future filled with possibilities. “Veterans residing in K3 Holdings/Alpine-managed properties are not just tenants, they are an integral part of the community fabric,” Nathan Kadisha continued. "As we unite in gratitude for our veterans, let us also unite in action. K3 Holdings/Alpine invites our community to join in support of PATH, ensuring that every veteran, who stood tall for our nation, now stands tall in dignity and security,” stated Michael Kadisha, Principal of K3 Holdings. “Together, we can rewrite the narrative for homeless veterans, providing them with the support they deserve." About K3 Holdings: K3 Holdings is a privately held real estate investment firm committed to transforming communities and improving housing quality and safety. Their extensive investments have led to remarkable enhancements in their property portfolio, reflecting their unwavering commitment to delivering reliable, safe, and comfortable housing options - https://k3holdings.com/. About People Assisting The Homeless (PATH): People Assisting The Homeless (PATH) is a non-profit organization committed to ending homelessness for individuals and families. PATH provides comprehensive services and support, guiding individuals from homelessness to stable housing and brighter futures - https://epath.org/. ### Contact Details Dan Rene +1 202-329-8357 dan@danrene.com

November 10, 2023 04:00 PM Eastern Standard Time

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How Over-The-Counter Medicines Could Impact Your Blood Pressure

YourUpdateTV

Would it surprise you to know that nearly half of all adults in the country have elevated blood pressure, and most don’t even know it? Yet only 30% have spoken with a healthcare professional about the adverse effects some over-the-counter medicines can have on their blood pressure. Recently, Dr. Mitch Elkind, American Heart Association’s Chief Clinical Science Officer, conducted a satellite media tour to share precautionary measures that people with high blood pressure need to take before using over-the-counter medications, especially if they have pre-existing conditions or are on other medications. A video accompanying this announcement is available at: https://youtu.be/x7bVSA55fJ0 High blood pressure, (also referred to as hypertension) is when your blood pressure, the force of blood flowing through your blood vessels, is consistently too high. The best way to know if you have high blood pressure it is to have your blood pressure checked. How to use a home blood pressure monitor Be still. Discuss how to use your home blood pressure monitor with your health care professional. Don't smoke, drink caffeinated beverages or exercise within 30 minutes before measuring your blood pressure. Empty your bladder and ensure at least five minutes of quiet rest before measurements. Sit correctly. Sit with your back straight and supported (on a dining chair, rather than a sofa). Your feet should be flat on the floor and your legs should not be crossed. Your arm should be supported on a flat surface, such as a table, with the upper arm at heart level. Make sure the bottom of the cuff is placed directly above the bend of the elbow. Check your monitor's instructions for an illustration or have your health care professional show you how. Measure at the same time every day. It’s important to take the readings at the same time each day, such as morning and evening. It is best to take the readings daily, ideally beginning two weeks after a change in treatment and during the week before your next appointment. Take multiple readings and record the results. Each time you measure, take two readings one minute apart and record the results using a printable (PDF) tracker. If your monitor has built-in memory to store your readings, take it with you to your appointments. Some monitors may also allow you to upload your readings to a secure website after you register your profile. Don't take the measurement over clothes. If you get a high blood pressure reading If your blood pressure is higher than 180/120 mm Hg and you are experiencing signs of possible organ damage such as chest pain, shortness of breath, back pain, numbness/weakness, change in vision or difficulty speaking, do not wait to see whether your pressure comes down on its own. Call 911, as this is an emergency. A single high reading is not an immediate cause for alarm. If you get a reading that is slightly or moderately higher than normal, take your blood pressure a second time and write the results of the two measurements down. Consult your health care professional to verify if there’s a health concern or whether there may be any issues with your monitor. If your blood pressure readings suddenly exceed 180/120 mm Hg, wait five minutes and test again. If your readings are still unusually high, contact your health care professional immediately. You could be experiencing a hypertensive crisis. AHA recommendation The American Heart Association recommends home monitoring for all people with high blood pressure to help the health care professional determine whether treatments are working. Home monitoring, or self-measured blood pressure, is not a substitute for regular visits to your physician. If you have been prescribed medication to lower your blood pressure, don't stop taking your medication without consulting your health care professional, even if your blood pressure readings are in the normal range during home monitoring. Understanding Over-the-Counter (OTC) Medications and High Blood Pressure Look for warnings related to high blood pressure medication. Always read the labels on all over-the-counter medications, especially if you have high blood pressure, also known as hypertension. Look for warnings to those with high blood pressure and to those who take blood pressure medications. If you have high blood pressure and certainly if you are on prescription medication, consult your health care professional before taking any over-the-counter medications or supplements. Be careful with supplements or natural (naturopathic) remedies. There are no special pills, vitamins or drinks that can substitute for prescription medications and lifestyle modifications. Talk to your health care professional before taking any over-the-counter drug or supplement that claims to lower your blood pressure. They may not work as advertised and/or may interfere with other medications. In fact, some can even raise your blood pressure. Decongestants may raise your blood pressure. People with high blood pressure should be aware that the use of decongestants may raise blood pressure or interfere with the effectiveness of some prescribed blood pressure medications. Be aware of over-the-counter cold and flu preparations that contain decongestants as well. Discuss any medications you wish to use with your health care professional. Check the sodium content. Some over-the-counter medications are high in sodium, which can also raise blood pressure. Look at the active and inactive ingredients lists for words like “sodium” or “soda.” Note the amount of sodium in the medication. People with high blood pressure should consume less than 1,500 mg of sodium per day from all sources — one dose of some over-the-counter medications can contain more than a whole day’s allowance. Other drugs and substances that can raise your blood pressure include: Alcohol Amphetamines Antidepressants Atypical antipsychotics (for example, clozapine and olanzapine) Caffeine Cocaine Oral contraceptives Non-steroidal anti-inflammatory drugs, or NSAIDs (for example, ibuprofen and naproxen sodium) Systemic corticosteroids (for example, prednisone and methylprednisolone) Do not stop taking any prescribed medications without discussing with your health care professional. To learn more visit: heart.org/bptools About Talent Mitchell S. V. Elkind, MD, MS, FAAN, FAHA is a tenured Professor of Neurology and Epidemiology at Columbia University, and the Chief Clinical Science Officer at the American Heart Association as of September 2022. He received his medical degree from Harvard Medical School, and he trained in Internal Medicine at Brigham and Women’s Hospital and in Neurology at Massachusetts General Hospital, both in Boston, MA. He completed a fellowship in Vascular Neurology and Neuroepidemiology at Columbia University Medical Center. Dr. Elkind holds a Master’s degree in Epidemiology from Columbia’s Mailman School of Public Health. Dr. Elkind’s research focuses on stroke prevention, inflammatory and infectious biomarkers in stroke risk prediction, atrial cardiopathy, immune therapy for acute stroke, and vascular causes of cognitive aging. He is the second neurologist to serve as President of the American Heart Association (AHA) in its 100 year history, from 2020-2021. About the American Heart Association The American Heart Association is a relentless force for a world of longer, healthier lives. We are dedicated to ensuring equitable health in all communities. Through collaboration with numerous organizations and powered by millions of volunteers, we fund innovative research, advocate for the public’s health and share lifesaving resources. The Dallas-based organization has been a leading source of health information for nearly a century. Connect with us on heart.org, Facebook, X, or by calling 1-800-AHA-USA1. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

November 09, 2023 10:57 AM Eastern Standard Time

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The Snow Agency Announces TikTok Shop Partnership Ahead of Black Friday/Cyber Monday 2023

Avenue Z

As Black Friday/Cyber Monday 2023 (BFCM) approaches, marketers and eCommerce professionals worldwide are gearing up for one of the biggest shopping events of the year. The Snow Agency, an Avenue Z company, and a leader in digital marketing and eCommerce strategy, is proud to announce its status as an official TikTok Shop Partner. The Snow Agency is now offering brands exclusive access, implementation, and optimization of TikTok's innovative shopping platform for BFCM 2023 and beyond. TikTok Shop, which officially launched in September 2023, is revolutionizing how brands connect with consumers to drive sales. The Snow Agency's novel status solidifies its reputation as a trusted partner to enable and scale brands in the new TikTok Shop ecosystem. TikTok Shop offers an array of selling tools and a vast network of affiliates/influencers, providing a unique opportunity for brands to maximize their revenue and gain dynamic, valuable insights. How Does TikTok Shop Work? TikTok Shop offers brands three dynamic ways to showcase their products to a massive and engaged audience: 1. Live Shopping: Customers can seamlessly shop for products featured by their favorite creators and brands during TikTok LIVE livestreams. TikTok Shop products can be tagged and easily purchased during livestreams. 2. Shoppable Videos: In-feed videos become shopping opportunities as customers can click on product links to make direct purchases via any influencer or brand post. 3. Product Showcase: Brands and creators can set up app-native storefronts, allowing shoppers to purchase products directly within the TikTok app. With over 1 billion active monthly users and an impressive 55% conversion rate for users who make purchases after seeing a brand on TikTok, the platform has become a must-visit destination for e-commerce sellers. Key benefits for sellers include: Higher Conversion Rates: With no redirects to other apps or websites, TikTok Shop offers a seamless shopping experience, resulting in higher conversion rates. Extensive Promotion Tools: Brands can leverage various incentives, discounts, free shipping/subsidiary programs, and participate in exclusive TikTok-sponsored campaigns to promote their businesses. Access to Influencers: TikTok Shop provides access to thousands of creators through its affiliate program, allowing brands to connect and collaborate with niche-specific influencers in a pay-for-performance model. Performance Tracking: Comprehensive dashboards within TikTok Shop enable brands to monitor their performance, track traffic, and gather customer reviews. "As a seasoned marketer and long-time Shopify Plus partner with access to unprecedented e-commerce revenue data from our broad client set, I've witnessed firsthand the incredible revenue-generating potential of TikTok Shop.” said Jon Snow, CEO of The Snow Agency. “With access to thousands of content creators and influencers with both seeding and affiliate options, consumer brands have a tremendous amount of influence power within reach. TikTok Shop is a game-changer for e-commerce sellers.” The Snow Agency, part of the Avenue Z Network, is an award-winning digital social media and influencer agency that offers leading-edge marketing solutions to connect brands and consumers. They build seamless digital experiences that influence consumers to act through targeted Facebook, Instagram, TikTok, YouTube, Google Ads, Email & SMS Marketing, and data-driven content creation. Based in Miami, Florida, the Snow Agency is a proud Shopify Plus, Google, Meta, TikTok, Klaviyo, Attentive and TikTok Shop partner. The Avenue Z Network is a strategic communications & marketing advisory focused on brand performance and business growth. Avenue Z works with mission-driven brands to create an integrated narrative through public relations, search and social branding, influencer marketing and performance media. Avenue Z provides clients with the platform they need to gain exposure and activate messages across all media. The Company is headquartered In Miami, FL with offices in Orlando, New York City and Los Angeles. For more information visit www.AvenueZ.com Contact Details Avenue Z press@avenuez.com Company Website https://avenuez.com/

November 09, 2023 10:24 AM Eastern Standard Time

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