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Novus Cannabis MedPlan Reports Third Quarter 2021 Results

Novus Acquisition & Development Corp

Novus Acquisition and Development, Corp. (OTC Markets: NDEV ), through its wholly-owned subsidiary WCIG Insurance Services, Inc., is a hybrid health insurance entity and, the nation’s first health carrier offering cannabis in health plans to recreational and medicinal users, today reported its third-quarter financial results for the three months ended September 30, 2021, and update on the progression of its business model. Employer-Sponsored Health Plans As Novus comes out from under the COVID crisis we’re experiencing a breakthrough development in our effort to penetrate “ Insurance Group Sales ” in the small to midsize businesses (SMB) market. As SMB’s desire to compete and expand, it is essential to attract and retain their talent pool with competitive health benefits, but affordability remains an issue as healthcare costs rise faster than inflation. According to the Bureau Of Labor Statistics, more than half (57%), of SMB workers did not have employer-sponsored health benefits. The top perks employees seek are employer-sponsored, dental, vision, and Health Savings Account (HSA). Novus cannabis benefits packages fit into this niche, with the desirability of cannabis and the affordability of premiums with additional benefits. SMB’s continue to contact us, and their views on employee legal cannabis use have become more relaxed. And rightly so, when precedence was set in the New Jersey Supreme Court ruling, where employees who legally use cannabis as permitted by the state’s Compassionate Use of Cannabis of Medical Marijuana Act[i] cannot be fired. The authenticity of cannabis benefits in employee health plans gives Novus the ability to capture more value from selling individual policies to the economics of selling to the multitudes. Expansion Of Partnerships Partnerships continue to increase with agreements with Health Carriers, Third-party Administrators, Pharmacy Benefits Managers, Professional Employment Organizations, and Brokers in Group Sales. These partnerships encompass adding cannabis benefits as a rider and/or as a supplement bundle to consumer health plans. They see how Novus benefit packages are an enticement to acquire new clients and up-sell existing ones. The unique characteristics of our business model is based on the acceptance of cannabis being a benefits package to health plans. According to Forbes “by 2025, 5.4 million Americans, or 2.4% of U.S. adults, will be registered patients in medical cannabis states.” However, that 2.4% will considerably increase as the price of cannabis proliferates with added state/federal taxation to recreational products, alluring rec users to seek health plans that include cannabis. The success of our business model is making cannabis affordable to our patient /members by reducing the cost of the plant by 30%-35% combined with a 15%-17% abatement in taxes at the point of sale. Illicit Cananbis Market Recently California authorities eradicated 509,453 plants from 135 sites in the past 13-weeks with an undisclosed report of how much the operation cost the state government. We continue to advise cannabis verticals and state officials on using Novus insurance plans to cost-effectively combat illicit cannabis which will top $4 billion by 2025 as reported by New Frontier Data. These entities will quickly understand that by utilizing Novus insurance plans how compliantly we will corral med and rec users towards legal brands, we are confident that it is clearly discernable that this methodology is far superior to expensive law enforcement measures. Provider Network Our Provider network covers over 20,000 zip codes. The expansion of our Provider network is a continuous effort to develop underserved markets despite the slow down due to COVID. The procurement of reliable cannabis verticals as a Provider is the most arduous and nonlinear undertaking in our business model and it will be the same for any new competition. Having a head start as far back as 2016, we believe, we will leave very little resources to potential rivals in this department. Financial Highlights Financial milestones within the third quarter of 2021: No Dilution: No common stock was issued Three Month Revenue Increase: $6,656 or 9.8% to $67,955 for the three months ended September 30, 2021, as compared to $61,299 for the three months ended September 30, 2020. Six Month Revenue Increase $11,477 or 8.8% to $132,686 for the six months ended September 30, 2021, as compared to $121,209 the six months ended September 30, 2020. Profit Margin: Demonstrated a 36% profit margin pricing structure in its business model for the three months ended September 30, 2021 Net Income Increase: $4,202 or 17% to $24,888 for the three months ended September 30, 2021, as compared to $20,686 three months ended September 30, 2020 Shareholder Equity Increase: $1,481,889 on September 30, 2021, from $1,465,967on September 30, 2020 Cash and Cash Equivalents Increase: Moderately from $157,888 on September 30, 2020, to $158,195 three months ended September 30, 2021. Due to the cost of integrating Novus and PRAM back-office data to support their newly acquired clientele. Cash Flow: Increased 16% to $48,968 for the six months ended September 30, 2021, as compared to $41,270 the six months ended September 30, 2020. Conclusion Frank Labrozzi, CEO states, “We are fervent as we make cannabis health insurance mainstream. The acceptance of cannabis in employer-sponsored health plans combined with the inclusion of our benefits into health carriers plans makes the first-mover advantage of our infrastructure a successful perspective towards the value of our insurance model.” Research Novus: Financial Filings: Click Here Quote: Click Here Website: Click Here Investor's Page: Click Here About Novus Novus Acquisition & Development Corp. ( NDEV ), through its subsidiary WCIG Insurance, provides health insurance and related insurance solutions within the wellness and medical marijuana industries in states where legal programs exist. Novus has developed its infrastructure within many lines of the insurance business such as health, property & casualty, life, accident, and fixed annuities. Novus’ medical cannabis benefits package will work as outside developers and will not cultivate, handle, transport grow, extract, dispense, put up for sale, put on the market, vend, deliver, supply, circulate, or trade cannabis or any substances that violate the United States law or the Controlled Substances Act, nor does it intend to do so in the future and will continue to follow state and federal laws. The statements made about specific products have not been evaluated by the United States Food and Drug Administration (FDA) and are not intended to diagnose, treat, cure, or prevent disease. All information provided on these press releases, or any information contained on or in any product label or packaging is for informational purposes only and is not intended as a substitute for advice from your physician or other health care professional. Once a push notification is completed the transaction is solely between the state-licensed dispensary and the registered patient. The state laws are in conflict with the federal Controlled Substances Act. The current administration has effectively stated that it is not an efficient use of resources to direct federal law enforcement agencies to prosecute those lawfully abiding by state-designated laws, allowing the use and distribution of medical marijuana. However, there is no guarantee that the current administration, nor any future administration, will not change this policy and decide to enforce the federal laws strongly. Any such change in the federal government's enforcement of current federal laws could cause significant financial changes to Novus Medical Group. While we do not intend to harvest, distribute, or sell cannabis or cannabis-related products, we may be harmed by a change in enforcement by federal or state governments. Forward-Looking Statements This release includes forward-looking statements, which are based on certain assumptions and reflect management's current expectations. These forward-looking statements are subject to a number of risks and uncertainties that could cause actual results or events to differ materially from current expectations. Some of these factors include: general global economic conditions; general industry and market conditions and growth rates; uncertainty as to whether our strategies and business plans will yield the expected benefits; increasing competition; availability and cost of capital; the ability to identify and develop and achieve commercial success; the level of expenditures necessary to maintain and improve the quality of services; changes in the economy; changes in laws and regulations, includes codes and standards, intellectual property rights, and tax matters; or other matters not anticipated; our ability to secure and maintain strategic relationships and distribution agreements. Novus disclaims any intention or obligation to update or revise any forward-looking statements, whether as a result of new information, future events, or otherwise. Contact Details Novus Acquisition & Development Corp. Frank Labrozzi +1 855-228-7355 info@getnovusnow.com Company Website https://getnovusnow.com/

October 28, 2021 09:03 AM Eastern Daylight Time

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River Capital Group Launches New Venture Arm, RCG Ventures

River Capital Group Holdings

River Capital Group Holdings (River Capital), a leading family investment office, today announced the launch of RCG Ventures. A wholly owned subsidiary of River Capital, RCG Ventures’ investment strategy will focus on supporting small and midsize companies developing the latest innovations in blockchain, augmented reality (AR), artificial intelligence (AI), big data, Internet of Things (IoT), workforce management (WFM), data analytics, and extended reality (XR). While River Capital primarily focuses on passive investments, RCG Ventures will deploy an active investment strategy, providing management resources, infrastructure, access to its network, and hands-on strategic guidance from its team of industry leaders. The firm’s unique approach allows it to navigate today’s volatile markets while consistently bringing turnkey solutions to market. “Our vision is to make opportunistic investments in early-stage companies to which we can add significant value beyond investment capital,” said River Capital Group Holdings Chairman of the Board, Mario Monello. “For partners, our expansive network will open doors that accelerate business development on an unprecedented scale.” RCG Ventures blankets its partners, such as Proviniti, Flex Employment Services, Pathways Personnel, NSS, and HCM Staffing, with talent and expertise across all disciplines required to build world-class businesses. The level at which the firm supports its portfolio companies will ensure access to every possible resource needed to evolve from a startup with an idea to an industry leading, scalable, and highly profitable business. Of note, is that each member of RCG Ventures’ leadership team has helped build, grow, and successfully exit various entities. This access to guidance and strategic counsel through each phase of maturation is critical to achieving hyper-growth and scale. RCG Ventures will be led by Managing Partner, Jeff Kaplan, a successful CEO, entrepreneur, and investor. Kaplan will execute RCG Ventures’ investment theses: the convergence and application of blockchain, XR, AI, IoT, WFM, big data, and analytics. “We’ve assembled an elite, high-growth team of technology, design, engineering, capital markets, sales, and marketing experts whose singular focus is on helping our partners succeed,” said Jeff Kaplan. Once reluctant to embrace new technologies, organizations in all markets now have an appetite for creative applications of emerging technologies. To understand the unique dynamics of today’s market, one only needs to look at the phenomenal growth of non-fungible tokens (NFTs) in blockchain. Sales volumes NFTs hit $10.7 billion in the third quarter of 2021, an 8x increase from the previous quarter. Augmented reality is being used in retail, real estate, and education. In healthcare alone, researchers forecast that the augmented reality market will reach $4.15 billion in 2025 at a CAGR of 30.8%. “What’s most exciting is that we’ve only scratched the surface in terms of potential use-cases and the competitive advantages AI, blockchain, and AR can deliver,” noted Kaplan. ABOUT RIVER CAPITAL GROUP HOLDINGS Founded in 2013, River Capital Group Holdings (RCGH) is a leading family investment office headquartered in Manhattan, NY. In addition to funding, River Capital Group also offers strategic counsel, management resources, and access to its expansive network of capital markets, finance, and institutional investment professionals, without requiring partner companies to cede operational control. River Capital Group makes opportunistic investments in growth companies with investments ranging from five hundred thousand to $50 million. Specifically, RCGH identifies forward-thinking companies for which its capital, financial expertise, and relationships would add both significant quantitative and qualitative value. River Capital Group Holdings is industry agnostic with a track record of backing and supporting companies that deliver above average returns and exceed industry expectations. Invested capital is only that of River Capital Group Holdings’ principals. For additional information, please visit www.rcgh.com. ABOUT RCG VENTURES RCG Ventures (RCGV) is a wholly owned subsidiary of River Capital Group Holdings (River Capital), a leading family investment office. RCGV represents an active investment strategy that combines access to capital with management resources, infrastructure, an expansive global business network, and hands-on strategic guidance from an elite, tenured team of business, financial, marketing, operations, and capital markets leaders. Our target partners develop breakthrough innovations in blockchain, artificial intelligence (AI), big data, workforce services, Internet of Things (IoT), data analytics, and extended reality (XR). For additional information, please visit www.RCGV.com. Contact Details JMRConnect: Shaping Influence® PR Mostafa Razzak +1 202-904-2048 m.razzak@jmrconnect.net

October 28, 2021 08:30 AM Eastern Daylight Time

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British cyber security startup Risk Ledger secures £2.1m funding as supply chains hit the headlines

Risk Ledger

British cyber security company Risk Ledger has today raised £2.1 million in seed funding. The funding round was led by Finnish VC Lifeline Ventures with participation from Seedcamp, firstminute Capital, Episode 1 and Village Global. This news comes hot on the heels of a flurry of new customers including NHS Test and Trace, wealth management giant Quilter, and tech unicorn Snyk. The Risk Ledger platform is a first of a kind global network of connected organisations, all working together to defend as one against cyber attacks. This game changing approach makes the platform ideal for almost any organisation trying to identify, measure and mitigate supply chain risks regardless of industry. Supply chain cyber breaches often result in personal data such as payment details, addresses and medical records being accessed by unauthorised third parties. Major supply chain cyber security breaches in 2021 at Accellion, Solarwinds and Microsoft have put the challenge of defending against supply chain breaches at the top of the agenda for every large organisation globally. Haydn Brooks, founder and CEO at Risk Ledge r commented: “The past 18 months have been a period of rapid growth in the company. We grew our client base and our user numbers have sky-rocketed despite the significant economic disruption caused by the pandemic. We have expanded the product into non-cyber security factors, including ESG and financial supply chain risks. Testament to the wider scope of the platform, we are now engaging procurement leaders in companies as well as their information security counterparts. This investment will help us grow our team and operations to fully capitalise on the heightened focus on supply chain security driven by all the new regulations and high-profile breaches.” Risk Ledger's client base includes a wide range of organisations including NHS Test & Trace, BAE Systems Applied Intelligence, City of London Police, Schroders Personal Wealth and ASOS among others. Recently, the Risk Ledger platform was able to help the NHS Test & Trace team identify complex vulnerabilities in multiple interdependent suppliers that provide key reagents to the organisation. These systemic risks within supply chains often go undiscovered and in this case could have caused weeks of disruption to the UK’s ongoing COVID-19 response in the event of a cybersecurity incident. Petteri Koponen, founding partner at Lifeline Ventures said: “We wanted to be part of Risk Ledger’s growth journey because they have the right product at the right time. With supply chain breaches becoming mainstream and regulators globally mandating better management of the risks, the Risk Ledger platform is in a fantastic position to become the industry agnostic tool of choice and penetrate the market extensively. The potential for the platform to proliferate virally is also unique. Capturing 30% of the UK water market in just over a year shows this possibility which is exciting for us.” Risk Ledger is a rising star of the UK's growing cyber security industry having won competitions run by the UK Government's National Cyber Security Centre, the tech industry body TechUK and most recently a winner in the Department for Digital, Culture, Media, and Sport’s ‘Most Innovative UK Cyber SME of the Year’ competition. The company is also a member of the UK Government backed LORCA programme (London Office of Rapid Cybersecurity Advancement). About Risk Ledger Risk Ledger is a British company that manages cyber security risks in supply chains. The process of supply chain security risk management ensures third parties who deliver critical services, have access to data, corporate networks, or any other status of business trust, maintain a good base level of cyber security controls to prevent bad actors using the third party as an attack vector. Risk Ledger's client base includes organisations like BAE AI, City of London Police, Telenor, Schroders Personal Wealth and ASOS. Risk Ledger is a rising star of the UK's growing cyber security industry having won competitions run by the UK Government's National Cyber Security Centre, the tech industry body TechUK and most recently a winner in the Department for Digital, Culture, Media, and Sport’s ‘Most Innovative UK Cyber SME of the Year’ competition. The company is also a member of the UK Government backed LORCA programme (London Office of Rapid Cybersecurity Advancement). Contact Details Risk Ledger Bilal Mahmood +44 7714 007257 b.mahmood@stockwoodstrategy.com Company Website https://riskledger.com/

October 28, 2021 08:00 AM Eastern Daylight Time

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Cyvatar Named Finalist in Computing Security Excellence Awards 2021

Cyvatar

Cyvatar today announced that it has been chosen as a finalist in Computing’s Security Excellence Awards 2021 for the Small and Medium Enterprise (SME) Security Solution Award. Computing celebrates the achievements of the IT industry's leading security companies, solutions, products, and personalities that keep every other part of the industry operating. Award categories include product- and project-related recognition, organizational achievements, and accolades for outstanding individual success. Computing selected Cyvatar for its cybersecurity-as-a-service (CSaaS) platform, designed with SMEs in mind. SMEs are increasingly at the mercy of ransomware attacks, phishing scams, and other cyber threats, but unlike larger orgs, most SMEs don’t have the budget or expertise to invest in comprehensive in-house security programs. Moreover, they struggle to show value from the security tools they do buy. Cyvatar CSaaS democratizes cybersecurity, making the best protection accessible and affordable for any SME regardless of budget, even if they have no cybersecurity expertise in-house. Customers can select the membership and pricing that meet their desired business outcomes in seconds; a freemium model ensures they can achieve tangible results fast with no out-of-pocket costs--an industry first. And they can cancel anytime--another industry first. “We don’t throw technology over the wall and expect our customers to figure it out themselves the way many product companies do,” said Corey White, Cyvatar co-founder and chief executive. “We deliver all three pillars of cybersecurity—the teams, technology solutions, and best practices—to SMEs that would not otherwise be able to implement them. Our subscription model ensures they don’t end up buying solutions they can’t use or don’t need, and our platform lets them see at a glance what’s going on in their environment to give them the best cyber prevention available.” Cyvatar offers its proprietary ICARM™ (install, configure, assess, remediate, maintain) methodology to deliver smarter, more efficient solutions, allowing SMEs to achieve security compliance and cyber-attack prevention faster and more effectively. ICARM ensures SMEs won’t get crushed under the weight of too many products, and guaranteed outcomes mean they get maximum value from their technology spend. Choose the Cyvatar membership with the best outcomes for your business today. About Cyvatar Cyvatar is committed to effortless cybersecurity for everyone. As the industry’s first subscription-based, cybersecurity-as-a-service (CSaaS) company, it’s our mission to transform the way the security industry builds, sells, and supports cyber solutions. We empower our members to achieve successful outcomes by providing expert practitioners, market-leading technologies, and proven best practices to guarantee business results. Our approach is rooted in a proprietary ICARM (installation, configuration, assessment, remediation, maintenance) methodology that delivers measurable security solutions for superior compliance and cyber-attack prevention, all bundled into a fixed monthly subscription that members can cancel anytime. Cyvatar is headquartered in Irvine, California, with locations around the world. Begin your journey to security confidence at cyvatar.ai and follow us on LinkedIn and Twitter. Contact Details Cyvatar Dan Chmielewski +1 949-231-2963 dchm@madisonalexanderpr.com Company Website https://cyvatar.ai/

October 28, 2021 08:00 AM Eastern Daylight Time

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PRESS RELEASE | SullivanCotter Welcomes Cathy Loose to Lead Employee Workforce Practice

SullivanCotter

SullivanCotter, the nation’s leading independent consulting firm in the assessment and development of total rewards programs, workforce solutions, and technology and data products for the health care industry and not-for-profit sector, is pleased to announce the addition of Cathy Loose as a Managing Principal and Practice Leader of the Employee Workforce Practice. For over 25 years, Cathy has advised employers in health care, higher education and global markets on all areas of broad-based, workforce compensation. She has also served as compensation consultant to companies in the biotech, pharma, hi-tech and life science industries. Having lived and consulted in various regions around the world, including Europe, Asia Pacific, Africa and North America, Cathy brings innovation to traditional total rewards and workforce planning initiatives, as well as to priorities driving diversity, equity and inclusion. “While we tend to think of health care as a U.S.-based industry, the world’s influence and international collaboration is increasing even in health care, challenging us to help our clients think differently about how they appeal to and reward today’s workforce,” said Ted Chien, President and Chief Executive Officer, SullivanCotter. “Cathy’s global experience brings a fresh perspective to our work and helps our clients remain agile during times of change like we have been seeing this past decade, and more specifically this past 18-24 months.” Cathy advises executive teams in developing enterprise-wide rewards philosophies, career architecture and compensation frameworks to align employee pay and incentives with their organization’s mission and key strategies. In addition, she helps redesign workforce rewards to drive and enable enterprise growth, organization realignments, business consolidations and merger and acquisition transactions. Before joining SullivanCotter, Cathy held leadership positions around the world at several large global consulting firms. She led a variety of practices including global mobility, broad-based compensation, total rewards and human capital solutions. She is a frequent speaker at national conferences on global, broad-based compensation and talent mobility, and she holds the designation of SHRM-Senior Certified Professional (SCP). Cathy is fluent in English, French and Vietnamese and proficient in Japanese and Mandarin Chinese. About SullivanCotter SullivanCotter partners with health care and other not-for-profit organizations to understand what drives performance and improve outcomes through the development and implementation of integrated workforce strategies. Using our time-tested methodologies and industry-leading research and information, we provide data-driven insights, expertise, data and technology products to help organizations align business strategy and performance objectives – enabling our clients to deliver on their mission, vision and values. Contact Details Becky Lorentz +1 314-414-3719 beckylorentz@sullivancotter.com Company Website https://sullivancotter.com

October 27, 2021 10:23 AM Central Daylight Time

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Velocity Global adds DJ Matt Cassidy as Dance Floor Director

Velocity Global

Cassidy responsible for vibe creation for growing global team Cassidy to play company’s annual party this week in his hometown of Denver Cassidy featured in lineup for Icelantic’s Winter on the Rocks in January Velocity Global officially named DJ Matt Cassidy as Dance Floor Director as the company makes final preparations for its annual party this week. Cassidy is responsible for vibe creation for the company’s growing global team of more than 400 people across six continents. He reports to Sam Warren, recently promoted to Chief Fun Officer, or CFUNO. “We’re thrilled to officially welcome Matt to the Velocity Global family. Matt’s contributions to Velocity Global’s Fun department over the past three years established him as an instrumental member of the team,” said Warren. “Matt embodies what the company does every day — serves up smiles and delivers unforgettable experiences.” Cassidy is a native of Denver which also serves as corporate headquarters for Velocity Global, a remote-first company. Cassidy shares the company’s passion for global influence, often mixing international beats into his repertoire. This week, Velocity Global welcomes team members from around the globe to Denver for an event to celebrate its employees and their contributions to the company's growth, including two acquisitions this year. The event will follow strict protocols including vaccination requirements and COVID-19 testing. “The dance floor has grown immensely over the past three years as the company takes off,” said Cassidy. “I’m honored to officially be part of the family and to continue to focus on how to have fun amidst hard work and tremendous success.” DJ Matt Cassidy will open for global DJ and record producer, Diplo, at the 10th annual Icelantic's Winter on the Rocks on January 28, 2022, at Red Rocks Amphitheater. Velocity Global is a presenting sponsor of the upcoming event that Cassidy has played for the last seven years. Stream music from DJ Matt Cassidy here. About Velocity Global Velocity Global accelerates the future of work beyond borders. Its global work platform simplifies the employer and employee experience to employ any talent anywhere with just a click through its proprietary cloud-based workforce management technology, backed by personalized expertise and unmatched global scale. As the largest global Employer of Record (also known as International PEO) in 185 countries and all 50 United States, more than 1,000 brands rely on Velocity Global to build global teams without the cost or complexity of setting up foreign legal entities or state registrations. The company offers additional services including Independent Contractor Compliance to assess a workforce, and Agent of Record (AoR) to streamline payments to contractors. Velocity Global was named a “Leader” in Global Employer of Record services by prominent analyst firm NelsonHall. Founded in 2014, the company has hundreds of employees across six continents. For more information visit velocityglobal.com. Contact Details John Hall +1 720-650-4348 news@velocityglobal.com Company Website https://velocityglobal.com/

October 27, 2021 07:01 AM Mountain Daylight Time

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Making content king again: Instoried secures $8M to expand AI-powered platform that guarantees enhanced content performance and ROI

Instoried

Instoried, the only AI-powered pre-publication sentiment analysis tool that enhances content performance in real-time has raised $8M in funding from Pritt Investment Partners and 9Unicorns with participation from Mumbai Angels, Venture Catalysts Angel Fund and SOSV. Instoried turns traditional content performance tracking software on its head, delivering real-time sentiment analysis at the point of content creation to ensure performance ahead of publication. The startup’s AI engine dynamically determines the emotional engagement quotient of any type of written content and then makes smart recommendations to help content writers guarantee that their readers will be emotionally engaged. This enhanced emotional engagement enables businesses, enterprises and freelancers to dramatically improve content ROI through lead generation, brand engagement and product adoption. Instoried has seen customers increase lead generation 3-fold and double content ROI within 6 months of using the tool. Making use of complex Natural Language Processing (NLP) algorithms developed in-house, Instoried has tagged millions of lines of text with emotion and tone across all types of genres including business, health, politics and social media. The startup’s team of in-house linguists then annotate the text for context and semantics, providing the essential human understanding of tone from which their proprietary AI can learn. In simple terms, the tool can analyse content of any type or length to determine whether it is ‘any good’ insofar as it will achieve the goals of the content writer. Where content needs improvement to achieve these goals, Instoried provides real-time instructions for enhancing the copy to achieve optimal results. The Instoried SaaS platform delivers both content evaluation and content generation using OpenAI’s GPT-3. Some of the features include short-form content generation, emotional quotient analysis, grammar and plagiarism checking, headline analysis, tonality review and panel testing. Instoried has built web apps and APIs to help integrate the tool onto any licence-based platform. Instoried was founded in 2019 by Sharmin Ali. Sutanshu Raj joined as CTO and was later co-opted as a co-founder. Sharmin is both a published author and seasoned content creator having founded other companies in the media industry during her career. This insider insight inspired her mission to help businesses who have adopted content as a key driver in their marketing plan to stop “flying blind” when it comes to predicting content success. As a creative process, content writing is largely based on intuition which does not allow for a data-driven approach to audience engagement and content performance. Even existing software that can measure post-publication engagement, cannot tell businesses why their content is underperforming. So Sharmin joined forces with Sutanshu and built a team with rich tech, product, marketing and linguistic expertise to develop a tool that gauges and predicts content performance while creating it. Sharmin Ali, Founder & CEO, Instoried, commented: “With all brands doubling down on ecommerce and the world going virtual, there has never been a more important time for businesses to make their written content count and work hard. Over the past 12 months we have increased revenue 50x. We are now looking at scaling operations in the US. This fundraise will help us go to market, build a strong team in the US and add more product offerings to our existing portfolio. We are thrilled to have Pritt Investment Partners on board this content tech journey.” On investing in Instoried Scott Tripp, Director at Pritt Investment Partners said: “Pritt Investment Partners has been focused intently on investing in companies that have a strong product, management team, market in which to grow, and a solid plan for growth and favorable returns in the future. We believe we have found this in Instoried and Sharmin Ali. Instoried has successfully developed a SaaS based deep-tech platform that helps enterprises and individuals create emotionally engaging content, thereby improving return on investment (ROI) for marketing efforts and campaigns. As the digital marketing industry continues to grow we believe Instoried is well positioned with their product to take advantage of this opportunity and quickly penetrate the market. We are excited and proud to be a lead investor in the company and look forward to seeing the continued rapid growth of the company. This is only the beginning. Well done Sharmin and team!” “Instoried with its deep-tech tools have ensured that it analyses content so that companies can reach out to their target audience effectively and on time. We are optimistic about Instoried’s growth in the global content tech market that is likely to touch $400 billion in the next two years. Sharmin and her team are well equipped to emerge as leaders in this segment and we are excited to be a part of their growth story” added Dr. Apoorv Ranjan Sharma, Co-founder & Director, 9Unicorns who have also invested in Instoried. Sharmin Ali added: “Instoried will enable brands, enterprises and freelancers to create more meaningful content in less time that resonates with their target audience. Our aim is to create a robust and all-inclusive content tool that can be the complete solution for content writers of all kinds. We want to make empathetic communication the next revolution in content marketing”. Instoried has previously raised $2M from investors including SOSV, Artesian Investments, Mumbai Angels, 9Unicorns, Venture Catalysts, Rockstud Capital. Instoried has received constant support from Censie Capital investment banking partners in their fundraising journey. About Instoried Instoried helps enterprises and individuals create emotionally engaging content which is also commercially rewarding. The platform helps content writers, in the SME category, e-commerce, FMCG, and other verticals to optimize emotions and generate emotive copy for marketing content. Instoried uses a data-driven approach using their proprietary AI driven technology to make real time analysis and suggestions to enhance content to increase engagement and interest for the reader. Instoried uses the principles of neuromarketing to offer smart recommendations to increase or decrease a particular emotion in the content. Instoried has won several awards including Best Product and Innovation (The Economic Times), Best AI Startup (IIT Kanpur) and Best Woman Driven Startup (JSS). Contact Details Instoried Bilal Mahmood +44 7714 007257 b.mahmood@stockwoodstrategy.com

October 27, 2021 09:00 AM Eastern Daylight Time

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APGA Champ Kevin Hall partners with Velocity Global

Velocity Global

Velocity Global today announced a partnership with 4-time Advocates Pro Golf Association (APGA) Tour champion Kevin Hall. Hall competes on the APGA Tour in addition to Korn Ferry Tour and PGA TOUR appearances. He joins 6-time PGA TOUR champion and recent European Tour BMW PGA Champion Billy Horschel as a brand ambassador for Velocity Global. “I met Kevin at Billy’s APGA tournament this summer and knew immediately that we had to work together,” said Ben Wright, Velocity Global founder and CEO. “He embodies our values in everything he does and his personal story of breaking down walls to access opportunity is an inspiration to all of us. I am honored that he will share these stories, along with his electric smile and contagious laugh, while wearing our brand on the front of his hat.” Hall plays each round in silence. He lost his hearing at the age of two due to a life-threatening illness, H-flu meningitis. Determined, he committed himself to the game of golf and earned a full academic and athletic scholarship to The Ohio State University - the first African-American player to receive a golf scholarship at Ohio State - and went on to win the Big Ten Championship by 11 shots. He most recently added his fourth APGA victory at TPC Deere Run in July, shooting an 8-under par 63. “Hard work earns your next opportunity, but it takes partners to open doors for our chosen path in life,” said Hall. “When I learned about Velocity Global’s platform to make work available to anyone, anywhere, I knew they understood the idea of partnership. Opening doors to people everywhere is something I can get behind. I am proud to represent them on and off the course.” The APGA is a non-profit organization with the mission to bring greater diversity to the game of golf through hosted tournaments, player development, and mentoring programs. Billy Horschel hosted his inaugural AGPA Tour Billy Horschel Invitational at TPC Sawgrass this summer. “Kevin is a fantastic guy and heck of a golfer,” said Horschel. “I’ve worked with Velocity Global for a couple of years and Kevin is a perfect fit for their people-first approach to the world. Kevin and Velocity Global’s values align as they both understand that hard work is just as important as being successful.” Hall will join the Velocity Global team this week at the company’s annual party in Denver, Colorado. About Velocity Global Velocity Global accelerates the future of work beyond borders. Its global work platform simplifies the employer and employee experience to employ any talent anywhere with just a click through its proprietary cloud-based workforce management technology, backed by personalized expertise and unmatched global scale. As the largest global Employer of Record (also known as International PEO) in 185 countries and all 50 United States, more than 1,000 brands rely on Velocity Global to build global teams without the cost or complexity of setting up foreign legal entities or state registrations. The company offers additional services including Independent Contractor Compliance to assess a workforce, and Agent of Record (AoR) to streamline payments to contractors. Velocity Global was named a “Leader” in Global Employer of Record services by prominent analyst firm NelsonHall. Founded in 2014, the company has hundreds of employees across six continents. For more information visit velocityglobal.com. Contact Details Velocity Global John Hall +1 720-650-4348 news@velocityglobal.com Company Website https://velocityglobal.com/

October 26, 2021 09:01 AM Mountain Daylight Time

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Hong Kong Baptist University to host QS APPLE 2021 Conference to explore emerging trends in higher education in the Asia Pacific

Hong Kong Baptist University

HONG KONG SAR - Media OutReach - 26 October 2021 - Hong Kong Baptist University (HKBU) will host the QS Asia-Pacific Professional Leaders in Education (QS APPLE) 2021 Conference with the theme “ Future Rebalance: Emerging trends and workforce in the Asia Pacific ” from 1 to 3 November. HKBU will host the QS APPLE 2021 Conference with the theme “Future Rebalance: Emerging trends and workforce in the Asia Pacific” from 1 to 3 November. Organised by Quacquarelli Symonds (QS), an international higher education network specialising in the analysis of higher education institutions around the world, and with the Prince of Songkla University in Thailand as the co-host, the conference will gather renowned leaders and experts from the higher education sector, and they will exchange their thoughts and shed light on the upcoming development trends for higher education and the strategies for nurturing talent in the region. Professor Alexander Wai, President and Vice-Chancellor of HKBU, said that it is an important time for higher education in the region, as the COVID-19 pandemic has clearly demonstrated the importance of transdisciplinary collaboration to address many of the world’s grand challenges. “HKBU is proud to host the QS APPLE 2021 Conference, as the theme and topics resonate strongly with our focus on the importance of cultivating transdisciplinary education and research to meet the needs of tomorrow,” he said. Mr Anton John Crace, Editor & Programme Designer of QS, commented: “As we continue to face the challenges of the COVID-19 pandemic, it is vital that we champion the crucial role which higher education institutions play in enabling the knowledge exchange which is needed to enact change on a global scale. In the Asia Pacific region, perhaps more than anywhere else in the world, there is already a huge momentum for growth and development in higher education. We have already seen rapid change in research output, collaboration and impact over the past decade.” “QS are proud partners to the higher education sector - working together with world-class universities and employers to understand and navigate future trends and what they mean for individual institutions. I look forward to hearing the range of experiences and perspectives from the incredible panel of experts who we are proud to have brought together for this year’s QS APPLE Conference,” he said. The three-day virtual conference will feature keynotes, debates, panel discussions, and case studies spread across five tracks: (1) Crossing disciplinary divides (research innovation), (2) Thriving through collaborations (partnerships), (3) Cultivating great minds (innovation in pedagogy), (4) Finding the next big thing (strategic planning) and (5) Student flows during a pandemic (student insights). A Presidents Panel on the theme “Building resilient universities for tomorrow: An Asian perspective” will be held on 1 November, with Professor Alexander Wai, President and Vice-Chancellor of HKBU; Professor Lily Kong, President of the Singapore Management University; Professor Joonki Paik, Provost and Executive Vice President of Research of the Chung-Ang University in Korea; Professor Yang Bin, Vice President and Provost of Tsinghua University in mainland China; and Professor T.G. Sitharam, Director of the Indian Institute of Technology, Guwahati, as the panellists; and Mr Anton John Crace as the moderator. The conference will also present roundtable and panel discussions on specific topics including art-tech, wellness, as well as artificial intelligence and ethics, university partnerships, and innovative pedagogies. Please visit the official website of the conference ( https://qsapple.org/ ) for the full agenda and other information about the event. Media representatives who would like to join the virtual conference can register free of charge via QS APPLE 2021’s designated webpage ( https://qsapple.org/registration?promo=PRESS ). The quota for free media registrations is limited and applications will be entertained on a first-come-first-served basis. Contact Details Hong Kong Baptist University Kevin Lau from the Communication and Public Relations Office +852 3411 7964 kevinkflau@hkbu.edu.hk Company Website https://www.hkbu.edu.hk/

October 26, 2021 08:00 AM Eastern Daylight Time

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