News Hub | News Direct

Professional Services

Architecture CRM/Customer Service Consulting Government & Policy Human Resources Intellectual Property/Trademark/Patent Law Legal
Article thumbnail News Release

Starstream Entertainment Launches into 2023 While Anticipating Record Breaking 2022 Financials

Starstream Entertainment, Inc.

McapMediaWire -- Starstream Entertainment Inc.'s (OTC Pink: SSET ) wholly owned subsidiary, Facetime Consulting and Promotions (Facetime), a premier provider of event staffing, on-demand promotional marketing and brand ambassador services, is pleased to announce that Company is expecting to report record revenues which are anticipated to top $3 million in the Company’s 2022 Annual Report. While year-end financials are being completed for the Company’s upcoming Annual Report, during the 3 rd Quarter the Company recorded Total Revenues of $2,179,408 which was a year-to-year increase of over 199% compared to the same 9 months of 2021. The Company wrapped up a stellar 2022 and looks forward to a banner 2023. The Company is also happy to report that the total shares outstanding remained unchanged during 2022. The outstanding share count on January 1, 2022, was 140,010,196 with only 84,186,162 shares in the public float and on December 31, 2022 both the total shares outstanding and the public float remained unchanged. Carla Rissell, President of SSET stated, “I attribute this growth to the hard work and dedication of our team; our Company’s core values and our ability to pivot and adapt in an ever-evolving environment. We are focused on servicing our clients as well as providing and increasing shareholder value. I fully understand that the market as a whole in the OTC was very rough during 2022 for investors, it is our hope that Starstream will become better noticed for our continued growth and keen stewardship of preserving shareholder value. The Company increased cash on hand and assets throughout 2022 with zero dilution.” Early in 2022 the Company raised rates across the board which allowed the Company to attract and retain the best quality staff in an extremely tough labor market to allow Facetime to continue to provide exceptional service to our clients. The Company’s bookings and referrals of new business continued to grow throughout 2022 and we anticipate continued growth in 2023. Senior Management at several of the Company’s largest billing customers recognize that Starstream and Facetime’s strong financial position and wherewithal has allowed the Company to provide superior service of their accounts and brands and are actively seeking to partner with Facetime to help grow market share for their brands. Early in 2022 the Company thru its Facetime division added a wearables and promotional giveaway production division which is adding additional revenue and contributing directly to the Company’s profitability and bottom line. The Company is intently focused on continued growth and expansion in 2023. Starstream Entertainment Inc., through its wholly owned subsidiary, Facetime Consulting and Promotions LLC ("FCP"), is primarily focused in the on-demand event staffing industry. The primary placements that FCP makes are to companies in the consumer goods industry. Facetime specializes in brand ambassadors, event staffing, atmosphere models, print and electronic media as well as staffing for all levels of the beverage and consumer goods industry. We provide staffing for all levels across industries we serve, including regional to C-Level, offering everything from promotional models to enhanced brand ambassador services and administrative services including field marketing, sales, brand management, and even promotional vehicle programs. Follow us on: Instagram: https://www.instagram.com/facetimepromotions/ Twitter: https://twitter.com/StarstreamEnt Facebook: https://www.facebook.com/FacetimePromo Safe Harbor: This Press Release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. These forward-looking statements are based on the current plans and expectations of management and are subject to a number of uncertainties and risks that could significantly affect the Company's current plans and expectations, as well as future results of operations and financial condition. A more extensive listing of risks and factors that may affect the Company's business prospects and cause actual results to differ materially from those described in the forward-looking statements can be found in the reports and other documents filed by the company with the Securities and Exchange Commission and OTC Markets, Inc. OTC Disclosure and News Service. The Company undertakes no obligation to publicly update or revise any forward-looking statements, whether as a result of new information, future events or otherwise. CONTACT: Starstream Entertainment, Inc. https://www.facetimepromo.com/ Carla Rissell, CEO investorinfo@facetimepromo.com 833-422-7300 - Investor Relations: Ext. 700 Contact Details Starstream Entertainment, Inc. Carla Rissell, CEO +1 833-422-7300 investorinfo@facetimepromo.com Company Website https://www.facetimepromo.com/

January 26, 2023 02:00 PM Eastern Standard Time

Article thumbnail News Release

Part 4 of Legal & General’s new study on the U.S. Gig Economy finds workers lacking health insurance coverage and other financial safety nets

Legal & General

- 23% of respondents have no health insurance - 1 in 3 gig working parents have no health insurance - 40% of gig workers have life insurance, including those with partners and children - 42% ranked access to healthcare, life insurance, and a pension plan as top lures back to traditional employment A fourth segment of a broad new study sponsored by Legal & General Group ( LGEN, LGNNY ), U.S. Gig Economy, Part 4: Gig Workers Aren’t Meeting Their Health, Life Insurance Needs, was released today. The report is part of a continuing exploration of the changing nature of work in the U.S., people’s relationship to it, and what employers should be thinking about in order to attract back talent. The study looks into why people choose or find their way to the U.S. Gig Economy, and some of the tradeoffs they make to maintain their independence. Between Part 3, Why Gig Work Is Becoming a Choice for So Many, and the current report, Legal & General released a Flash Report on Tech Workers in the U.S. Gig Economy in response to massive layoffs in the tech sector and the flood of workers likely to enter the freelance market as a result. This fourth segment of the data-rich study, Gig Workers Aren’t Meeting Their Health, Life Insurance Needs, finds that nearly half (48%) of gig workers find their access to health insurance negatively affected by deciding to engage in freelance work. The study also looks into the proportion and demographics of gig workers who are underinsured or uninsured for both health and life insurance and seeks to answer the question of how their situation compares to salaried American workers. The study found that many gig workers are stressed and frustrated by the lack of a social safety net, with the discrepancy between the overall number of Americans insured for healthcare and the number of gig workers insured pointing to a financially insecure and underrepresented segment of the workforce. Nor were the shortfalls limited to health insurance. Other key social and financial safety nets were also poorly represented among gig workers, the study notes, including life insurance, disability insurance, and retirement savings. “The pandemic has made it abundantly clear that we can’t have economic health without physical health. Healthcare coverage is considered a given in most wealthy, industrialized nations. American gig workers expressing insecurity over their coverage acts as a call to action for companies to tackle this deeply ingrained divide. The private sector has the collective know-how and financial wherewithal to develop creative levelling-up solutions that make both social and fiscal sense.” Sir Nigel Wilson, Chief Executive, Legal & General Group Other factors contribute to low insurance coverage Legal & General’s study looks at the complex and multifaceted societal and financial factors behind independent work, including the role of the pandemic in worsening medical care and coverage for many gig workers, and the implications of recent U.S. government policy changes. “The steady growth of the U.S. gig economy spotlights the importance of addressing these basic safety nets. While a handful of gig work platforms are doing a great job of providing affordable coverage, the larger population of independent workers has yet to be included. We hope this research will bring to the forefront the need to create a user-friendly benefits infrastructure and bring it to this broader population of gig workers.” John Godfrey, Director of Levelling-Up, Legal & General Group Future segments of this research will look in depth at the fierce independent mindedness of gig workers; their outlook and situation around retirement planning; what it would take to get gig workers to go back to the traditional workplace; and a closer look at the pandemic fallout for gig workers. To receive a pdf of any of these reports, please email Meir Kahtan/MKPR at mkahtan@rcn.com. Notes to editors The information contained in this press release is intended solely for journalists and should not be relied upon by private investors or any other persons to make financial decisions About the Study Legal & General undertook proprietary research into the attitudes and changes U.S. gig workers are experiencing in relation to their work situations and financial outlook. The U.S. Gig Economy research was compiled using original survey data from 1044 U.S.-based workers aged 18 to 60 who are neither students nor retired, and who earn at least 60% of their income from gig work. The data was collected via online survey fielded to individuals sample sourced from YouGov’s US panel. The Legal & General-designed survey was scripted and hosted on Gryphon, YouGov’s proprietary survey scripting platform, and the field work took place between August 19 and 31, 2022. Key demographics such as age, gender and region were allowed to fall out naturally. 20 questions were designed to understand facts about earnings, drivers of and barriers to gig working, financial product ownership & financial capacity when coming across adverse situations, and future expectations of being involved in the gig economy. Verbatim comments were captured by Legal & General in research carried out in June 2022. Established in 1836, Legal & General is one of the UK's leading financial services groups and a major global investor, with over £1.4 trillion ($1.7 trillion) in total assets under management* of which a third is international. We also provide powerful asset origination capabilities. Together, these underpin our leading retirement and protection solutions: we are a leading international player in pension risk transfer, in UK and US life insurance, and in UK workplace pensions and retirement income. Through inclusive capitalism, we aim to build a better society by investing in long-term assets that benefit everyone. *as of December 31, 2021 Contact Details Meir Kahtan +1 917-864-0800 mkahtan@rcn.com Company Website https://www.legalandgeneralgroup.com/

January 26, 2023 10:35 AM Eastern Standard Time

Article thumbnail News Release

Three Universities Align Curriculums to NCMA’s Contract Management Standard™, Providing a Path to Certification

National Contract Management Association

Three universities are the first group of higher education institutions to commit to aligning their program curriculums to support certification offered by the National Contract Management Association (NCMA). The university programs include: University of California, Irvine, Division of Continuing Education Contract Management Certificate University of Maryland Global Campus MS in Acquisition and Contract Management Webster University Procurement and Contract Management for Information Technology Management “Preparing students for the contract management profession is one of our highest priorities,” said NCMA Chief Executive Officer Kraig Conrad. “The commitment of these universities elevates their programs and positions them as champions of the contract management workforce." “Contracts are at the crux of every business deal in every industry and contract managers drive how these deals are made. Think of contract managers at the center of a wheel, interacting with every part of an organization including the c-suite, technical experts, marketing, information technology, and more.” Professionals in the field of contract management often handle contracts for the procurement and acquisition of products and services with major federal agencies such as the Department of Defense, General Services Administration, and National Aeronautics and Space Administration. NCMA is the steward of the profession, providing a neutral forum to facilitate the open exchange of ideas and the professional growth and educational advancement of procurement and acquisition personnel worldwide. NCMA has established a Contract Management Standard™ (CMS™) that is the basis for preparing students and industry professionals to obtain certifications in the field, starting with the Certified Contract Management Associate™ (CCMA™). The CMS™ is approved by the American National Standards Institute (ANSI) and is recognized globally as the preeminent standard in the profession. “Establishing a ‘common language’ across the profession is essential, and the CMS™ is the foundation to build that consistency,” Conrad said. “A common language in contract management promotes talent mobility and facilitates interaction between academia, government and industry.” University programs are encouraged to join NCMA’s cohort of committed programs by signing the NCMA MOU for Higher Education CMS™ Alignment/CCMA Certification Preparation on the NCMA Higher Education Resources page. This commitment can lead to more opportunities for universities to attract students in this field of study and prepare them for CCMA certification. # # # The National Contract Management Association (NCMA), which was founded in 1959 and is the world’s leading association in the field of contract management. The organization, which has over 18,000 members, is dedicated to the professional growth and educational advancement of procurement and acquisition personnel worldwide. NCMA strives to serve and inform the profession and industry it represents and to offer opportunities for the open exchange of ideas in neutral forums. To find out more, please visit www.ncmahq.org. Contact Details National Contract Management Association Dominick Belfiore +1 571-207-5151 dominick.belfiore@ncmahq.org Company Website https://www.ncmahq.org/

January 25, 2023 10:30 AM Eastern Standard Time

Article thumbnail News Release

Signeasy hits 100 million contract milestone

Signeasy

Businesses worldwide seek operational efficiency and improved team productivity. Getting contracts signed, tracked, and managed efficiently can save time and effort for any team in the organization. Helping businesses achieve this goal, leading eSignature and contract workflow platform Signeasy is today announcing its milestone of processing 100 million business contracts. Signeasy’s easy-to-use, modern, and secure platform has helped businesses like Icelandair, Rappi, Sono Motors, Carta, Angellist, Truepill, Accor Hotels, and Airmeet streamline and automate their contract workflows. It offers intuitive and advanced signing workflows, centralized dashboards for provisioning and visibility across teams, robust integrations, easy-to-integrate APIs, and world-class mobile apps. Sunil Patro, Founder and CEO at Signeasy, commented: “Over the last few years, our platform has matured significantly to help businesses beyond their eSignature requirements. Signeasy automates and streamlines contract workflows across various functions like HR, sales, operations, and finance. The journey from an eSignature tool to becoming an eSignature and Contract Workflow platform has been phenomenal.” According to IDC, the worldwide eSignature software market is expected to grow from $2.3 billion in 2020 to $6.4 billion in 2025 at a compound annual growth rate (CAGR) of 22.6%. Many business document workflows include reviewing, approving, and signing contracts. This is especially true in HR, sales, finance, and operations departments, where contracts and other agreements are frequently used. Signeasy helps businesses achieve end-to-end digitally transformed business processes by replacing traditional paper-based workflows. This results in greater operational efficiencies, improved customer experience, and reduced transaction times. “Every contract has a story. It is either the beginning of a new relationship or an important milestone for a business to make progress in its chosen direction. The fact that Signeasy is now 100 million contracts strong makes us incredibly proud of the millions of customer stories we have been part of. We thank all our customers, partners, investors, and employees who have helped us achieve this milestone. We have just begun and are more excited than ever on the rewarding journey to 1 billion contracts, hopefully, sooner.” concluded Sunil Patro. Company highlights (last 12 months) Signeasy made it to Google Workspace’s 2022 ‘recommended apps ’ list. This puts them in the top 1% of 5000+ third-party apps in the global marketplace. Signeasy was positioned as a “leader” for two years consecutively alongside DocuSign, Dropbox Sign, and Adobe and was featured in the Aragon Globe for four years in a row. Postman featured Signeasy’s eSignature APIs in their ‘ New and Noteworthy ’ list as an easy-to-use, modern, and secure platform for developers to integrate eSignatures into their applications. IDC, the premier global market intelligence firm, collaborated with them to understand their vision and published a vendor profile titled “ eSignature and Document Transaction Management with Signeasy.” About Signeasy Signeasy is a leading eSignature and contract workflow platform to sign, send, and manage critical business documents. 48,000 companies in over 100 countries use Signeasy to simplify paperwork and increase efficiency across departments like Sales, HR, Finance, Operations, etc. Signeasy is a recommended 2022 Google Workspace App and integrates seamlessly with Office 365, Salesforce, Dropbox, and Box. Signeasy is highly rated on customer satisfaction and product innovation by independent software review sites and industry analysts, and its mobile apps consistently rank among the top 100 business apps on App Stores. Contact Details Signeasy Bilal Mahmood +44 7714 007257 b.mahmood@stockwoodstrategy.com Company Website https://signeasy.com/

January 25, 2023 10:00 AM Eastern Standard Time

Image
Article thumbnail News Release

New Research from Lotis Blue Consulting Ranks Top Drivers in Retail Employees’ Decision to Leave or Stay - Finds 65% of Retail Employees Plan to Stay

Lotis Blue Consulting

Lotis Blue Consulting (formerly Axiom Consulting Partners), a corporate advisory and business transformation firm, has released a comprehensive new report, Lotis Blue Future of Retail Workforce Study, analyzing the current state of the retail workforce. The study investigates ways the current macroeconomic environment has influenced retention trends for the retail workforce; factors that are becoming important to employee retention and loyalty; changing motivations for leaving a job; and primary attractors of unionization in retail. Research for the Lotis Blue Future of Workforce Study was conducted in Fall 2022 and surveyed more than 1,000 employees at 300 retailers including in apparel, big box, grocery, fast casual dining, specialty, convenience store, home goods, luxury apparel, and electronics sectors. The report evaluates how strongly various aspects of the Employee Value Proposition (EVP), which are employer offerings, and employee experience are influencing retail employees’ decision to stay, consider leaving or leave an employer. “Our most recent study doubled the size of our survey panel, giving us the opportunity to examine the findings alongside the Spring 2022 results to get to more nuanced findings across a larger pool of retail employees,” noted Lotis Blue Consulting partner and study author Aaron Sorensen. “From this, we found several key factors of the employee experience that were most compelling in the decision to stay or leave, including fairness in pay practices and promotions. We were then able to take that data and use it to predict an employee’s decision to stay or leave an employer with some 90 percent accuracy.” The study contains insights related to: - A ranking of the top 10 drivers in employees’ decision to stay, consider leaving, or leave - What proportion of employees intend to stay 5 years or more - By how much and why the cohort considering leaving is trending upward - Unionization and job satisfaction in retail - Education benefits as an important turnover driver - How work-from-home has affected retail employment and employees “While we found that between the April 2022 and late November 2022 surveys, most of the top 10 decision drivers to stay, consider leaving, or leave remained the same, there were some important changes in what is more and less important to employees,” noted Garrett Sheridan, CEO of Lotis Blue Consulting. “The future of retail employment looks bright, but employers will need to make changes to retain their talent and keep them healthy, safe and motivated.” For more information or to see the Lotis Blue Future of Retail Workforce Study, please visit: https://www.lotisblueconsulting.com/insights/future-of-retail-workforce-study/ At the intersection of growth and transformation, you’ll find Lotis Blue Consulting. We dig deep with personal attention and analytical rigor to uncover, define, and implement the smartest path forward for our clients. In doing so, we transform their most ambitious visions into a clear and sustainable reality. Contact Details Meir Kahtan +1 917-864-0800 mkahtan@rcn.com Company Website https://www.lotisblueconsulting.com

January 25, 2023 10:00 AM Eastern Standard Time

Article thumbnail News Release

Velocity Global Announces Global Equity Program For Employers

Velocity Global

Velocity Global, the leading provider of global talent solutions, today announced the launch of their Global Equity Program, providing customers with a compliant, locally tailored way to issue a variety of competitive and comprehensive award packages worldwide. As the prevalence of distributed (including remote) workforces has increased, so has the demand for meaningful ways to compensate internationally based teams. That has had significant implications for attracting, hiring and retaining top talent - as country regulations, international tax laws, and other local complexities have made it difficult for companies to issue equity in an easy and compliant way. With Velocity Global’s Employee of Record (EoR) solution, customers can issue grants transparently and easily to teams located across nearly three dozen countries and counting, ensuring they receive accurate pay and tax reporting. “When you give talent access to equity, you are conveying a key message that everyone is deserving of the same opportunities and investments regardless of where they land on the map,” said Jim Birch, Vice President of Global Payroll and Product Strategy. “The launch of our global equity programs further solidifies Velocity Global’s dedication to a people first approach and provides an invaluable benefit to better the employee experience, increase employee retention, and drive an overall positive impact on company culture and DE&I.” Providing equity to a distributed, international workforce can be complex and intimidating because regulatory frameworks vary from country to country. Velocity Global makes it easy for employers and talent to compliantly provide and receive equity by partnering with leading international legal firms to offer a unique streamlined experience that includes: Comprehensive Service: Velocity Global handles everything from assisting with withholding rates, payroll processing, supplemental reporting, plan registrations, and more. Worldwide Compliance: Velocity Global internal experts work closely with internationally renowned consultants to ensure equity awards meet local requirements. Versatile Awards: Velocity Global makes it easy to issue a variety of award types including stock options, stock appreciation rights, restricted stock units, and phantom awards. Fast, Expert Support: comprehensive resource center and dedicated equity compensation team for answers to every question about global equity. Velocity Global will be sharing insight and expertise as the first EoR to speak at the Global Equity Organization (GEO) event, the world’s leading non-profit focused on promoting share ownership for the benefit of all employees, companies and communities. For more information on Velocity Global’s Equity Program, click here. About Velocity Global Velocity Global helps you compliantly hire, pay, and manage anyone, anywhere. We simplify the employer and talent experience—combining cloud-based technology and unmatched human support in 185+ countries. Start hiring across borders at VelocityGlobal.com. Contact Details Velocity Global News +1 720-650-4348 news@velocityglobal.com Company Website https://velocityglobal.com/

January 25, 2023 07:01 AM Mountain Standard Time

Image
Article thumbnail News Release

Cisco’s Cybersecurity Resolutions Everyone Needs to Make

YourUpdateTV

A video accompanying this announcement is available at: https://youtu.be/0zh5C-cLOgk While cybersecurity has become a top concern among consumers, especially as scammers and hackers have grown more creative, many struggle with how to practically protect themselves – what can they do to protect their identities, savings and credit? The security team at Cisco is on the cutting edge of cybersecurity – battling hackers, uncovering the latest scams and seeking out the weaknesses that leave people and businesses vulnerable. The team at Cisco has revealed its first-ever list of cybersecurity resolutions – the top hacks they expect to see targeting consumers and what the average person can do to protect themselves. In conjunction with the release of the cybersecurity resolutions J. Wolfgang Goerlich conducted a nationwide media tour providing expert insights and shared the top tips and tricks to help anyone create their own cybersecurity resolutions. Topics that Wolfgang discussed included: What do individuals need to know about current cybersecurity threats? What are the most persistent cyber threats for individuals? Unveiling of Cisco’s first-ever list of cybersecurity resolutions How the average person can protect themselves Top cybersecurity tips included: You Need to be Diligent Don’t click links from unknown sources - including text messages which have become a leading attack vector. No longer are suspicious links primarily sent through phishing emails If you get a suspicious text message or phone call, look for where it’s coming from. The way hackers have adapted - we must as well Consider Your Privacy Don’t connect to public networks or access sensitive data on your mobile devices. Do you need to grant an app access to your contacts, location or photos? Know what companies are asking of you - major companies, like Apple and Google, tell you the permissions upfront what they need; however, if the company doesn’t clarify what it can do with your data, don’t just click the agree to terms and conditions box; read it. Consider The Apps You and Your Kids Use Look at the news around TikTok - with local governments putting bans/restrictions in place, the future of the platform for all users remains up in the air Stay informed - have conversations with your kids around what you say and do online Consider the Security Efforts of the Apps you Use When you download an app, you’ve likely been asked, “Allow ‘app’ to track activity across other companies’ apps and websites?” notification from Apple - be mindful of what this means about your personal data before making a decision For example - does your banking app require multi-factor authentication? What about other apps that have access to your most private info? Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

January 25, 2023 08:00 AM Eastern Standard Time

Video
Article thumbnail News Release

Travel Technology Association Files Comments with DoT Supporting Transparency & Consumer Protections

Travel Tech

The Travel Technology Association (Travel Tech), the voice of the travel technology industry and consistent advocate for public policy that supports a competitive and transparent marketplace, filed comments today in response to the Department of Transportation’s (DOT) Notice of Proposed Rulemaking (NPRM) on “ Enhancing Transparency of Airline Ancillary Service Fees ” (DOT-OST-2022-0109). “Travel Tech has long supported the U.S. Department of Transportation’s efforts to ensure consumers have access to critical ancillary fee information. We did so in 2014 and are doing so again in 2023,” stated Laura Chadwick, President & CEO of the Travel Technology Association. “For too long, consumers have lacked the consistent ability to know the true cost of different flight options.” In its comments, Travel Tech addresses how ancillary fee information should be provided to ticket agents. In its proposed rule, the DOT seeks to omit global distribution systems from receiving mandatory ancillary fee data from airlines. “Travel Tech strongly recommends that ancillary fee data be shared with all channels that distribute fare and schedule information,” Chadwick continued. “It is the most simple and direct way to solve the issue of ancillary fee transparency for consumers.” Travel Tech also filed a petition today requesting a hearing on DOT’s proposed requirement to display the critical ancillary fee information on the first page of online search results. Travel Tech addresses this matter in its comments. “Our members are the leading innovators in creating consumer-friendly online travel information sites. We are deeply concerned about the DOT’s first-page search results requirements included in the proposed regulation. These rules, if adopted as written, will clutter and confuse the online air travel shopping experience for consumers. This is especially true for travel comparison sites that display multiple airlines’ schedules and fares,” said Chadwick. “In our comments and hearing petition, we argue that the Department should not displace ticket agents’ well-established expertise with a government-regulated website design mandate. Ticket agents should have the flexibility to design appropriate displays of ancillary fees and develop innovative new methods for consumers as well,” Chadwick continued. ### About Travel Tech The Travel Technology Association (Travel Tech) is the voice of the travel technology industry, advocating for public policy that promotes transparency and competition in the marketplace to encourage innovation and preserve consumer choice. Travel Tech represents the leading innovators in travel technology, including global distribution systems, online travel agencies and metasearch companies, travel management companies, and short-term rental platforms. To schedule an interview with a Travel Tech spokesperson, contact Dan Rene of kglobal at 202-329-8357 or daniel.rene@kglobal.com. Contact Details Travel Technology Association Dan Rene +1 202-329-8357 daniel.rene@kglobal.com Company Website https://www.traveltech.org.

January 24, 2023 10:00 AM Eastern Standard Time

Article thumbnail News Release

‘Ready for Ron’ launches $3.3 Million National Independent Expenditure Campaign

Ready for Ron

Ready for Ron, the only credible independent group working to draft Florida Governor Ron DeSantis to run for President, launched a $3.3 million Independent Expenditure campaign to build the grassroots “ground game” to support a DeSantis Presidential candidacy. As detailed in a recent FEC report the campaign includes $2.3 million in national television advertising – at a rate of $100,000 per week – and $1 million for phone, mail, and digital outreach efforts. “This is a critical investment to engage the public with our message that Joe Biden and the Democrats are the problem, and electing Ron DeSantis is the solution. We must build up the national volunteer network it will take to win,” stated Dan Backer Counsel to Ready for Ron. “Following 3 straight election losses, it is clear, blowing big money on consultants for flashy ads that just talk at voters fails – but we see time and time again that our unique strategy of direct engagement creates real results around which we can build a winning ground game. We are pursuing a volunteer driven strategy that cuts out high-priced consultants and puts every penny into building the infrastructure to support a DeSantis candidacy.” In an interview with the Financial Times, Backer explained that “the purpose of the ad spending was to create ‘the backbone of a real ground game’ for DeSantis and ‘convince DeSantis that he has the grassroots support to run and win in a general election’. He added that Ready for Ron wanted to ‘bring in a whole host of people who aren’t part of the current universe’, including those who are not part of Trump’s base of conservative voters, which has dominated Republican campaigns in recent years. Fox News reported that In November Ready for Ron had already announced its petition has received more than 100,000 signatures. The petition is also the focus of a lawsuit Ready for Ron brought in the U.S. District Court for D.C. against the Federal Election Commission (FEC) challenging an FEC Advisory Opinion preventing Ready for Ron from sharing with Governor DeSantis the names of those who signed a petition encouraging him to challenge Joe Biden. Comments from Dan Backer featured in a Newsmax story focused on how the Ready for Ron “…spending should help ‘offset any competitive advantage that any other campaigns may or may not have”….between now and a hoped-for eventual announcement of a DeSantis candidacy. Politico also reported the news in its popular Playbook and Influence newsletters. In interviews with The Daily Caller and The Washington Examiner, Backer stated, “Ready for Ron is investing heavily in drafting Ron DeSantis to run for president in 2024, knowing that he is the Republican Party’s best chance to win back the White House. DeSantis’ pro-freedom platform has made Florida the best state to live in America — I know, I moved here — and we won’t stop until that platform goes national for all Americans to enjoy.” Since its launch in late May, Ready for Ron has enlisted more than one hundred twenty thousand supporters to build on-the-ground grassroots support, generated significant media attention, and produced and placed advertising to convince Ron DeSantis to run for President. Ready for Ron has emerged as the most successful and credible independent organization in support of a Ron DeSantis candidacy. Following nearly nine months of work by Ready for Ron, Governor DeSantis has a growing lead in polls in key states. The advertising efforts, phone calls, petition, and grassroots campaigns are helping generate significant leads in early primary and key battleground states and in the hearts and minds of the American people. Ready for Ron continues its TV and online advertising efforts to engage Americans to sign the petition at ReadyForRon.com to Draft Ron DeSantis to run in 2024. ### For more information or to schedule an interview with a ‘Ready for Ron’ spokesperson, please contact Dan Rene at 202-329-8357 or dan@readyforron.com. Contact Details Dan Rene +1 202-329-8357 dan@readyforron.com Company Website https://www.readyforron.com/

January 23, 2023 02:15 PM Eastern Standard Time

1 ... 5556575859 ... 182