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AmeriLife’s The Senior Resource Group Partners with Bobby Brock Insurance and Camas Prairie Insurance to Transform Medicare Choice

AmeriLife

The Senior Resource Group, (SRG), a leading, national field marketing organization (FMO) for the industry’s leading insurance carriers and an affiliate of AmeriLife Group, LLC (“AmeriLife”), announced today that it has entered into a partnership with Bobby Brock Insurance (BBI), a leading national health insurance agency and founding sponsor of MedicareCon, a highly regarded annual Medicare and health insurance conference for licensed and entrepreneurial health insurance agents. In a separate but related deal, SRG also welcomed Camas Prairie Insurance (CPI), a central Idaho-based, family owned and operated health insurance agency and downline partner of Bobby Brock Insurance (which will continue to operate as such). Per both agreements, terms were not disclosed. “We are so excited to partner with the Bobby Brock Insurance and Camas Prairie Insurance teams,” said Shane Souders, co-founder of The Senior Resource Group. “[BBI CEO] Justin is a trusted voice for the Medicare broker community and an incredible business leader, while [CPI owner] Josh Lustig is a great young leader and one of the best sales trainers and motivators in the business today. SRG, BBI and CPI, with the support of AmeriLife, are aligned with complementary skillsets that will make us one of the most dynamic Medicare agency partnerships in the country.” Founded by Bobby Brock in 1992, Bobby Brock Insurance operates as a national brokerage firm and call center that specializes in ACA plans for the under-65 market, Medicare Supplement plans, Medicare Part D plans, and Medicare Advantage. In 2014, Bobby Brock’s son and the company’s current CEO, Justin Brock, left the Marine Corps to pursue a career as a licensed Medicare agent. The younger Brock saw a need to breathe fresh air into the marketing, service, and team building aspect of the industry, and quickly established a thriving culture and expanded value proposition for both agents and consumers with the concepts he learned as an Operator in the Marine Corps. Soon thereafter, he acquired his father’s book of business along with a number of other agencies, consolidating them under the Bobby Brock name in honor of his father. Today, Bobby Brock Insurance is setting the industry standard. In 2023, it was named to the prestigious Inc. 5000 list as one of the fastest-growing private companies by revenue in the United States. The company has also won multiple industry awards for its one-stop insurance agency solution, GoGuru, and has become prolific in its use of social media to promote and foster the sharing of information between agents and brokers. “Our industry needs agents and brokers to focus on consumers’ needs first,” said Justin Brock. “If we can work towards an environment that rewards quality outcomes while creating efficiencies that allow our sales representatives to replicate the process often and with ease, we can prove that there is no better distribution model than through licensed life and health insurance agents. We are confident that our synergies with AmeriLife, SRG, and CPI will amplify our ability to achieve that goal.” Camas Prairie Insurance, a family-run, health brokerage established in 1996 by Dominic and Gina Lustig, primarily focuses on the Medicare and health insurance market. The company has experienced rapid growth over the past several years under the leadership of owner and CEO Josh Lustig, building upon a foundation centered on its “just do the next right thing” approach and an intense focus on educating clients on their health care needs. “This partnership is a watershed moment in Camas Prairie Insurance’s history,” said Josh Lustig, who is also the founder of Thrive, a personal and business development seminar program focused on helping agents grow their business. “I truly believe that, together, we are building something incomparable in our space for today’s individual agent and agency owner, and I couldn’t ask for better partners on this journey than Shane, Justin, Bobby Bache and the entire team at AmeriLife.” Now, as part of the AmeriLife family of companies, Bobby Brock Insurance and Camas Prairie Insurance will gain access to one of the industry’s largest independent health distribution platforms and a growing suite of products and solutions that is setting a standard for excellence in the industry. “Today is an incredible day for The Senior Resource Group and AmeriLife,” said Scotty Elliott, Chief Distribution Officer of Health for AmeriLife. “I couldn’t be more excited to welcome two companies of their reputation and caliber to our growing distribution network. Together, our opportunities for growth are limitless.” “One of the reasons I partnered with AmeriLife as an affiliate back in 2020 was for this very reason: to get to work with not only the best people in the industry, but people that have been my friends for years,” added Bobby Bache, vice president of Health Distribution for AmeriLife. “I’m thrilled to welcome Justin and Josh to AmeriLife and look forward to helping grow their respective businesses in new and exciting ways.” Bobby Brock Insurance and Camas Prairie Insurance will continue to operate as stand-alone businesses out of their Tupelo, Miss., and Grangeville, Idaho offices, respectively, under the leadership of Brock and Lustig, who will be supported by Souders. ### About The Senior Resource Group The Senior Resource Group was founded in 2008 by insurance brokers who understand the needs of agents in the field. Today, The Senior Resource Group is a premier field marketing organization for an array of national insurance carriers providing Medicare Supplement policies, Medicare Advantage plans, life insurance, final expanse plans and financial products in 25 states. The team at The Senior Resource Group provides the tools, support, and training necessary for success in the insurance industry. For more information, visit TheSeniorResourceGroup.com. About Bobby Brock Insurance Bobby Brock Insurance is a family-owned and operated insurance agency located in the heart of Tupelo, Mississippi. Founded by Bobby Brock in 1992, BBI has always been dedicated to providing top-quality insurance services in the community. The BBI team is made up of experienced, knowledgeable professionals who are passionate about helping clients find the coverage they need at a price they can afford with a personalized approach and commitment to customer service. For more information, visit BobbyBrockInsurance.com. About Camas Prairie Insurance Camas Prairie Insurance is an independent insurance agency that has been and is still devoted to overseeing the insurance needs of Grangeville, Idaho, for over 25 years. Camas Prairie Insurance is connected to a wide selection of carriers offering insurance programs and financial services which are readily available to residents of Grangeville. Camas Prairie is proud to provide insurance producers services to wade through paperwork, clarify policy options, design personalized plans, and supply the best coverage for our members’ needs. For more information, visit CamasPrairieInsurance.com. About AmeriLife AmeriLife’s strength is its mission: to provide insurance and retirement solutions to help people live longer, healthier lives. In doing so, AmeriLife has become recognized as the leader in developing, marketing, and distributing life and health insurance, annuities, and retirement planning solutions to enhance the lives of pre-retirees and retirees across the United States. For more than 50 years, AmeriLife has partnered with top insurance carriers to provide value and quality to customers served through a distribution network of over 300,000 insurance agents and financial professionals and more than 100 marketing organizations and insurance agency locations nationwide. For more information, visit AmeriLife.com, and follow AmeriLife on Facebook and LinkedIn. Contact Details Media Jeff Maldonado media@amerilife.com Partnership Inquiries Patrick Nichols corporatedevelopment@amerilife.com Company Website https://amerilife.com/

April 25, 2024 12:00 PM Eastern Daylight Time

American Outdoor Brands to Present at SHARE Series Event

SHARE Series

Atlanta, GA, April 25, 2024 - American Outdoor Brands, Inc. (NASDAQ Global Select: AOUT), an industry leading provider of products and accessories for rugged outdoor enthusiasts, will be featured in the next SHARE Series event. The company’s President and CEO, Brian Murphy, will participate in a virtual fireside chat on Tuesday, April 30, 2024, at 2:00 p.m. ET. This presentation will be webcast live on the SHARE platform. Interested attendees can register and attend for free at the Share Series. An archived replay will be available on the SHARE Series website and the American Outdoor Brands website for approximately 90 days following the event. About SHARE Series SHARE offers management teams a unique opportunity to tell their investment story to their growing retail shareholder base through their platform and expanded distribution network. SHARE is the only event that reaches 100% of the investment community, with a focus on investors who manage <$100M and do not file 13f ownership reports. This group includes family wealth offices, small hedge funds, regional investments advisors, and high net worth individuals, in addition to individual investors. About American Outdoor Brands, Inc. American Outdoor Brands, Inc. (NASDAQ Global Select: AOUT) is an industry leading provider of outdoor products and accessories, including hunting, fishing, camping, shooting, outdoor cooking, and personal security and defense products, for rugged outdoor enthusiasts. The Company produces innovative, top quality products under its brands BOG®; BUBBA®; Caldwell®; Crimson Trace®; Frankford Arsenal®; Grilla Grills®; Hooyman®; Imperial®; LaserLyte®; Lockdown®; MEAT!; Old Timer®; Schrade®; Tipton®; Uncle Henry®; ust®; and Wheeler®. For more information about all the brands and products from American Outdoor Brands, Inc., visit www.aob.com. Contact Details SHARE Series Dan Aldridge +1 404-740-0638 dan@shareconferenceseries.com Company Website https://share-series.open-exchange.net

April 25, 2024 11:53 AM Eastern Daylight Time

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Industry Visionaries Share Perspectives on the Future of Marketing and Communications at The PR Net Future Focus Conference

The PR Net

On April 12th The PR Net hosted its second annual Future Focus Conference at Kimpton Eventi’s dedicated event space, SECOND, assembling top industry figures to discuss the future of marketing and communications. The full-day conference featured six panels interspersed with networking sessions and attracted a diverse audience of senior executives from various sectors. Panels were themed around hot topics such as the reinvention of modern media, the future of events & experiences (presented by Snap, Inc.), what's next in influencer marketing (presented by Trend Companies), the effects and applications of AI, affiliate marketing strategies, and the value of brand marketing. To purchase professionally produced recordings of the conference, showcasing all panel discussions from the day for $49.99, click this link here. Reinventing Modern Media Moderator: Brian Strong, Global Head of Communications, Bloomberg Media Panelists: Samantha Barry, Editor-in-Chief, Glamour; Amanda Smith, President, Fairchild Media; Willa Bennett, Editor-in-Chief, Highsnobiety and Simone Oliver, Strategic Advisor & Editor at Large 'Reinventing Modern Media' panel featured industry leaders discussing the dynamic nature of media today. Samantha Barry, Glamour's Editor-in-Chief, emphasized the universality of good content, noting, “Sometimes, as a brand, we can go down a rabbit hole of ‘this is a Gen Z thing,’ or ‘this is only for millennial women,’ etc. Oftentimes, good content will reach them all, regardless of generation.” Amanda Smith, President of Fairchild Media, highlighted the importance of brand clarity, stating, “I think we're all being rewarded for having total clarity on who we are and what defines our brand IP. The more we can articulate that in the marketplace, the better off we’ll be.” Willa Bennett, Highsnobiety's Editor-in-Chief, emphasized the value of long-term content investment, saying, “If you invest long term, the traffic will come.” Simone Oliver, Strategic Advisor & Editor at Large, discussed the shift in content engagement and distribution, noting, “Engagement has been the clear winner in terms of how people engage with your content and what you're producing. You want people to see what you make, you want the message to get out there, but distribution has changed.” She also highlighted the evolving nature of content discovery, adding, “Discovery has a different face now.” The Future of Events & Experiences Moderator: Jed Weinstein, Founder & CEO, Rise & Set Panelists: Bronson Van Wyck, Founder, Workshop and DIO; Rachel Racusen, Senior Director of Corporate Communications and Public Affairs, Snap Inc. and Allison Barrie Rand, Head of Experiential Marketing & Talent Partnerships, Walmart The 'Future of Events & Experiences' panel explored immersive experiences and media's evolving landscape. Bronson Van Wyck, Founder of Workshop and DIO, emphasized holistic experiences, stating, “You want to give someone an opportunity to return to the womb where every aspect of their needs, physical and emotional, are being taken care of.” Rachel Racusen, Senior Director of Corporate Communications and Public Affairs at Snap Inc., highlighted quality over quantity in media, noting, “If you have an amazing New York Times story that is meant to reach a certain audience and that's the only story you get on something, that could provide a lot more value than twenty stories.” Allison Barrie Rand, Head of Experiential Marketing & Talent Partnerships at Walmart, discussed the intangible nature of creating memories, noting, “We are fundamentally in the business of making memories. And that's hard to measure.” Rand also emphasized using technology to foster community and connection, stating, “Tech needs to be leveraged as a tool to help further enable community, to help further enable connection.” She cautioned against expecting every experience to achieve all objectives, stating, “When we expect every single experience that we do to boil the ocean of objectives, that's not going to get us so far.” What's Next in Influencer Marketing? Moderator: Faye Halligan, Director of Talent Relations, Trend Companies Panelists: Ted Raad, Founder & CEO, Trend Companies; Anna Kai, Content Creator, @itsmaybeboth; Nena Evans, Content Creator, @nenaevans and Emily Fauver, Content Creator, @emily.fauver The 'What's Next in Influencer Marketing?' panel delved into the evolving influencer landscape. Ted Raad, Founder & CEO of Trend Companies, stressed the importance of creators remaining authentic to their audience, noting, “The most important thing... is that they are saying who they are to their audience, and the audience will matter more than any campaign.” He also highlighted creators' influence on both their audience and fellow creators. Emily Fauver, Content Creator, mentioned the continuous innovation in content creation on established platforms, saying, “The fact that we're still coming up with new ways to create content on platforms that have been around for a while, I think it’s just getting started.” Anna Kai, Content Creator, expressed confidence in the enduring nature of social media platforms, stating, “Social media is gonna be around forever whether it's TikTok or MikMok, so we'll figure it out.” Nena Evans, Content Creator, discussed the uncertainty of future content sharing platforms, stating, “At the end of the day, the value that we're creating, it has to be shared somewhere. It might not be TikTok, it might not be Instagram, it might be an unknown. We really don't know.” She emphasized the current importance of relatability and authenticity in connecting creators with their audiences. AI’s Effect on Marcomms Moderated by Samyutha Reddy, Head of Corporate Marketing, Jasper AI Panelists: Paul Miser, EVP, Group Director, HOW (a 5W Agency); Aaron Kwittken, Founder and CEO, PRophet and CEO, Stagwell Marketing Cloud, Comms Tech Unit and Alexia Adana, VP, Director of Creative Technology, Edelman The panel on "AI’s Effect on Marcomms" delved into how artificial intelligence is reshaping marketing and communications strategies. Paul Miser, EVP, Group Director at HOW, highlighted that AI complements human roles, enabling faster validation of insights and ideation. He emphasized, “[AI] is not going to replace your role, but it allows you to validate insights faster, it allows you to ideate faster, it gives you analytical models that are faster.” Miser also stressed the importance for agencies to understand AI's role in enhancing relationships and expediting validation processes. Aaron Kwittken, Founder and CEO of PRophet, urged professionals to embrace a mindset of becoming communications engineers. He discussed the significance of predictive AI, stating, “Anytime people talk about AI, they think about generative. But predictive AI will be most potent, consequential and revolutionary for comms pros." Alexia Adana, VP, Director of Creative Technology at Edelman, emphasized the need to become proficient with AI tools, stating, “On an individual level, it's getting comfortable with having a back and forth with AI tools in a way that's going to help you approach problems and your goals in a far more efficient way than if you were just solely relying on your individual brain.” Elevating Affiliate Marketing Strategies Moderator: Jeremiah Corley, Affiliate Director, Dreamday Panelists: Teresa Grammatke, Senior Director, eAccountable; Taylor Kendrick, Senior Manager, Channel Partnerships, impact.com; Jacqueline Goldstein, Vice President, Commerce, NY Post and Leilani Han, Executive Director, Commerce, The New York Times Wirecutter The "Elevating Affiliate Marketing Strategies" panel offered dynamic insights to supercharge affiliate approaches. Teresa Grammatke of eAccountable highlighted a shifting audience perspective, noting, “The audience has changed and people assume that you're getting the money now. So it's not as big of a deal for the audience to know that they're earning off of it.” Taylor Kendrick from impact.com emphasized the critical need for proactive affiliate engagement, stating, “You have to be diligent with following up with all these affiliates, just make sure you continue and continue to reach out to them.” Jacqueline Goldstein of NY Post discussed the pivotal role of offering competitive benefits to affiliates, like free fast shipping. Leilani Han of The New York Times Wirecutter emphasized the strategic importance of commerce content publishers, stating, “For the performance PR professionals, commerce content publishers don't just represent a number in the tally of coverage you garner, now we are also adding value to your clients’ bottom line.” Han also stressed the vital nature of nurturing affiliate partnerships, noting, “An affiliate link isn't a spigot of revenue where you just put up an affiliate link and turn it on. It's a constant feedback loop, it’s important to be constantly nurturing the partnerships.” Is 2024 the Year of Brand Marketing? Moderator: Celia Jones, Chief Marketing Officer, FINN Partners Panelists: Ana Andjelic, Chief Brand Officer, Ex Esprit, Banana Republic; Colin Kavanagh, Chief Marketing Officer, Pernod Ricard; Samina Virk, North America CEO, Vestiaire Collective and Crystal Vinisse, Vice President - Global Brand Leader, Lifestyle & Luxury Brands, Hyatt Hotels Corporation The highly anticipated panel, 'Is 2024 the Year of Brand Marketing?' delved into the evolving landscape of brand marketing, with experts providing insights into the strategies and approaches that will define the year ahead. Ana Andjelic, Chief Brand Officer at Ex Esprit and Banana Republic, characterized brand marketing as a strategy of cultural influence, advocating for continuous engagement with culture and creativity. Samina Virk, North America CEO at Vestiaire Collective, preferred the term "brand growth," emphasizing the interconnectedness of brand marketing with overall business growth. She stressed the importance of understanding the customer to create authentic brand moments, stating, “Focus on who your customer or your client is. Because I think that will help answer which moments you speak about and marry that with what is authentic.” Crystal Vinisse, Vice President - Global Brand Leader at Hyatt Hotels Corporation, underscored the experience-driven nature of today's economy, noting that brands must deliver on their promises to maintain customer trust. She remarked, “We are still very much in an experience-driven economy. So that means, while I might have an emotional connection to your brand, there's less forgiveness and grace if I have an experience that isn't what you marketed to me.” Colin Kavanagh, Chief Marketing Officer at Pernod Ricard, emphasized the importance of authenticity in brand messaging, stating, “You have to be authentic. That's the key thing for me – and you have to stay true to that.” The Future Focus Conference provided attendees with invaluable insights about the latest trends and future predictions for the marketing communications industry. The networking breaks throughout the day were embraced by the audience, which included representatives from brands like Sephora, Bumble, Fritz Hansen, Hilton Hotels, Brunello Cucinelli, Turkish Airlines, Match Group, Pernod Ricard, J. Crew, Leading Hotels of the World and Campari Group, and agency leaders from M&C Saatchi, Weber Shandwick, BPCM, Magrino, H&S, Finn Partners, 5W, Derris, Quinn, Day One Agency, KWT Global, Karla Otto and LaForce. The summit culminated with guests gathering in SECOND’s bar area for the cocktail hour, enjoying cocktails by Redemption Whiskey, Gray Whale Gin, Cantera Negra Reposado Tequila, and Josh Cellars Wines. Photos: Link HERE (credit: Adele Makulova) ABOUT THE PR NET: The PR Net is the premier global network for marketing and communications professionals. It is a modern take on the classic networking club and an "industry insider favorite” for executives looking for a central platform for industry intelligence and connections. Founded by industry veteran Lisa Smith in 2015, The PR Net consists of online content that reads like a magazine, member-only services, and highly sought-after digital and in-person member events. Contact Details The PR Net Sara Sturges +1 646-934-4631 ssturges@theprnet.com Company Website https://theprnet.com/

April 25, 2024 11:37 AM Eastern Daylight Time

Over 200 passionate programmers participated in The Bucharest Hackathon 2024, and the total prizes exceeded 50,000 dollars

STORM Partners

https://we.tl/t-lk7ZTXr33k Bucharest, 25th of April 2024: On April 14th, the Odeon Theater hosted the second edition of The Bucharest Hackathon, the first hackathon in Romania dedicated to enthusiasts of new technologies. The competition brought together over 200 amateur and senior programmers, both Romanian and foreign, who came from Bucharest as well as from other cities in the country, such as Cluj, Brasov, or Craiova. For 24 hours, they coded and competed in developing software projects that tested the limits of modern technologies. The top three teams won the grand prize of a total value of $30,000, but 25 teams were also selected to receive special prizes from the partners. For the final competition, 35 teams were selected. “ The Bucharest Hackathon is attracting more and more participants. I was impressed by the level of competence of the teams and projects and their achievements in only 24 hours. The jury members, most of whom have international experience, appreciated the location and organization, stating that they felt like they were at a hackathon in Silicon Valley. Genezio was chosen by more than half of the teams to implement their solution. ” Andrei Pitis, CEO & Co-founder of Genezio. “ From the moment we saw the first registrations for the event, we realized that we were going to have a completely different edition: an iconic location, much bolder ideas, much more creative solutions, but also a considerable effort - and so it was. The Bucharest Hackathon was truly an emotional roller-coaster: from the trust in the colleagues on our team to the transformation of an idea into a product, and to the decisive moment when you find out if you are among the winners,” said Flavian Manea, CEO and co-founder of Bware Labs. “At MultiversX, we are proud to support innovation and entrepreneurship in our tech community. The partnership with The Bucharest Hackathon underlines our commitment to the future of technology and innovation in Romania. We are excited to see such creative ideas turned into reality and provide the necessary support for these projects to become successful startups”, Daniel Serb, VP of Business Development of MultiversX. Each of the three winning teams received prizes worth over $10,000, as well as Amazon vouchers worth $15,000, while the teams that won special prizes from the partners received $20,000 in vouchers on the Blast platform, developed by Bware Labs, $10,000 in Genezio vouchers, two startup support prizes from MultiversX, a special prize from Google: Google Nest Hub (2nd Gen) smart speakers, an innovation prize from PiSquared worth $2,500 in vouchers and $2,000 in consulting vouchers from Astrarizon. Fork_Exec, Salty, and Awesome Hackers are this year's winning teams at The Bucharest Hackathon This year’s grand prize of $5,000 was won by the Fork_Exec team, made up of Dejanu Alexandru, Opri Cezar, and Dumitru Iulia. Fork_Exec developed a software solution based on speech recognition and artificial intelligence technologies that allows programmers to automate parts of coding based on voice commands. Second place, worth $3,000, went to the Salty team, composed of Kerimberdi Agayev Kaibov Merdan and Cihan Ilhan. They proposed an application for high school students to receive guidance on complex math problems. The application takes the user’s handwriting and, combining OpenAI and AWS Cloud technologies provides the answer to the problem almost instantly. The third prize, of $2,000, was won by the programmers from the Awesome Hackers team, namely Puiu Răzvan, Ene Cosmina, and Manea Lucas. Awesome Hackers created a neural data collection platform designed to help improve cognitive function and focus. In addition, two of the participating teams will receive support from MultiversX so that their ideas can reach the startup stage (Awesome Hackers and Mental Regression). Among the special prize winners is also the Wildcard team, who received a Nest Hub 2nd Generation from Google. The jury was made up of tech experts, IT entrepreneurs, and top executives from the companies: Genezio, Bware Labs, MultiversX, Google, Stripe, PiSquared, XOXNO, and Amazon Web Services. For this edition, the main partners Genezio and Bware Labs, the co-founding companies of The Bucharest Hackathon project, were joined by the Romanian blockchain company MultiversX. Among the partners of the second edition of The Bucharest Hackathon are the companies Stripe, PiSquared, XOXNO, Google, Amazon Web Services, Astrarizon, and xExchange. The event was sponsored by Orange Romania, AQUA Carpatica, Blue Romania, Domeniile Averești, Komoder Romania, Nespresso Professional, and Good Routine by SECOM, with media and communication partners Republica, Innovation Labs, ETH Bucharest, Caracteristic PR, KCD Romania, and the Student League Electronics. About The Bucharest Hackathon The Bucharest Hackathon is a 24-hour competition dedicated to programmers and enthusiasts of modern technologies, such as AI, Dev Tools, blockchain, and others. Although initially dedicated to those in Bucharest, the event welcomed programmers from other cities or countries in both editions. The event was founded by Bware Labs and Genezio in 2023 to provide enthusiasts of modern technologies with the space, resources, and challenges they need to develop themselves and test both their limits and those of new technologies. About MultiversX MultiversX is a highly scalable, secure, and decentralized blockchain network built from first principles, to solve the two fundamental problems critical for widespread, global adoption: a transition from dialup to broadband, and a significant UX paradigm shift. Media Contact: Dan Voicu, Head of Communications dan.voicu@multiversx.com Distributed by STORM Partners. Contact Adrian Bono for interviews and quotes - adrian.bono@storm.partners or telegram @STORMPartners Contact Details MultiversX Dan Voicu, Head of Communications dan.voicu@multiversx.com Company Website https://multiversx.com/

April 25, 2024 11:07 AM Eastern Daylight Time

Petros Pharmaceuticals announces online distribution for lead ED product with Lemonaid Health

Petros Pharmaceuticals Inc

Petros Pharmaceuticals CEO Fady Boctor joined Steve Darling from Proactive to share exciting developments with Proactive, highlighting a new collaboration with Lemonaid Health, a prominent telemedicine provider and subsidiary of 23andMe. Through this collaboration, Lemonaid Health's telehealth platform will offer prescription STENDRA® (avanafil) in all strengths, expanding distribution and enhancing access for patients. Lemonaid Health's extensive reach, having treated over 200,000 patients with erectile dysfunction (ED) to date, positions Petros to serve a broader patient base across the United States effectively. In addition to the collaboration with Lemonaid Health, Boctor discussed the positive results of an initial cohort in Petros' self-selection study. This study compares the use of a Drug Facts Label (DFL) alone to a combination of DFL with a web app. The preliminary results suggest that while the DFL-alone approach may be insufficient for self-selection, the combination with the proposed technology significantly improves outcomes. This study serves as a precursor to Petros' pivotal Phase 2 study, initiated earlier this month, which aims to provide compelling evidence to the FDA. The pivotal study is designed to demonstrate that users can determine the appropriateness of STENDRA® (avanafil) without the need for a physician and prescription. These developments underscore Petros Pharmaceuticals' commitment to leveraging innovative solutions to improve patient access to essential medications and streamline healthcare delivery processes. Contact Details Proactive North America Proactive North America +1 604-688-8158 na-editorial@proactiveinvestors.com

April 25, 2024 10:20 AM Eastern Daylight Time

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RocketFuel CEO on Advancing Crypto Use in Business Payments

RocketFuel Blockchain Inc

RocketFuel Payment Solutions CEO Peter Jensen joined Steve Darling from Proactive to discuss the company's approach to leveraging blockchain technology for monetary transactions in an interview with Steve Darling from Proactive. Jensen highlighted the strategic use of stablecoins to facilitate efficient, transparent, and secure money transfers, particularly in business-to-business (B2B) transactions and payments to subsidiaries or vendors abroad, such as sending $50 million to Singapore. One key advantage of stablecoins, according to Jensen, is their growing acceptance among large corporations that manage multi-currency accounts. These corporations can leverage stablecoins to access whichever currency is most favorable in different scenarios, enhancing flexibility and cost-effectiveness in cross-border transactions. Jensen also touched on the broader economic and strategic implications of cryptocurrency adoption, likening it to the introduction of the euro. He noted the increasing strategic alliances among BRICS countries developing their own blockchain-based currencies as alternatives to the U.S. dollar, with the aim of achieving economic and strategic autonomy. Furthermore, Jensen highlighted the widespread adoption of blockchain technology among major companies, citing partners like PayPal and Ripple. This integration reflects a broader trend toward the systemic incorporation of stablecoins into global financial practices, signaling the increasing importance of blockchain-based solutions in the modern economy. Contact Details Proactive United States +1 347-449-0879 action@proactiveinvestors.com

April 25, 2024 10:07 AM Eastern Daylight Time

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US Global Investors announces Merger of Europe-Domiciled Airlines ETF into the Travel UCITS ETF

U.S. Global Investors

U.S. Global Investors CEO Frank Holmes joined Steve Darling from Proactive to share an update on the company's Europe-domiciled airlines ETF, the U.S. Global Jets UCITS ETF, which has undergone a merger into the Travel UCITS ETF (TRIP). U.S. Global Investors acquired TRIP from HANetf, a leading provider of UCITS ETFs in Europe. It's important to note that TRIP is distinct from the U.S. online booking company TripAdvisor, which trades under the same ticker symbol (TRIP) on the Nasdaq. Holmes explained that TRIP aims to track the Solactive Travel Index, which includes publicly-listed companies operating in the travel industry, such as airlines, hotels, travel agencies, and cruise lines. The inclusion of cruise lines in TRIP reflects the broader global travel investment theme, making it a strategic addition to U.S. Global Investors' product lineup. According to data from the Cruise Lines International Association (CLIA), global cruise passenger volumes increased by nearly 7% from 2019 to 2023, with North America experiencing the strongest growth at 17.5%. This surge in demand for leisure travel has translated into higher revenues for cruise lines. In 2023, industry giants Carnival, Royal Caribbean, and Norwegian Cruise Line Holdings collectively reported approximately $44 billion in trailing 12-month net sales, up from $38.2 billion in pre-pandemic 2019. The merger of U.S. Global Jets UCITS ETF into TRIP reflects the company's strategic approach to capturing opportunities in the evolving travel industry landscape, driven by increasing consumer demand and recovery from the pandemic's impact. Contact Details Proactive North America +1 604-688-8158 NA-editorial@proactiveinvestors.com

April 25, 2024 10:02 AM Eastern Daylight Time

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Hoag Health System Selects PathAI and the AISight Image Management System to Support the Transition To Digital and AI-enabled Pathology

PathAI

PathAI, a leading precision pathology company, today announced that Hoag Health System, the leading health system in the southern California region, will adopt the AISight Image Management System (IMS) as their primary platform, powering their transition to digital pathology. The transition from analog, glass-slide-based pathology to digital pathology continues to accelerate across anatomic pathology, globally. This transition is in part driven by the availability of AI pathology tools that harness machine learning (ML) algorithms to augment and assist the pathologist interpretation. “The transition to digital pathology will unlock dramatic improvements in how care is provided to Hoag’s patients. By utilizing the most advanced image management system on the market with embedded algorithms, we expect to be able to deliver faster turnaround times to our physicians, more accurate and reproducible pathologist assessments, and expand our understanding of how biomarkers can drive optimal care decisions,” said Dr. Michael Brant-Zawadzki, MD, FACR, Hoag Vice President, Research Administration, CATALiST and Addiction. AISight 1 is a cloud-native intelligent enterprise workflow solution that is used by the world's leading laboratories and research centers to power their digital pathology workflows and AI applications. It serves as a central hub for case management, image management, and best-in-class artificial intelligence tools from PathAI and third-party partners, to enable a broad spectrum of histopathology use cases. “Together with our partners, we will continue to pursue our vision to improve patient outcomes with AI-powered technology,” said Eric Walk, MD, FCAP, Chief Medical Officer, PathAI. “We are excited to partner with forward-thinking industry leaders like Hoag who embrace the science of what machine learning algorithms can offer healthcare professionals and how those learnings can augment and empower the important work of pathologists.” According to Dr. John Cupp, MD, Director of Digital Pathology, Hoag Health System and PathAI Advisor, “Hoag is particularly excited to utilize PathAI’s ArtifactDetect algorithm that can improve pathology review, specifically to address pre-analytical factors that typically would delay pathologist review, as well as applying PathAI’s quantitative IHC scoring algorithms to support complex interpretation in PDL1 and HER2.” Importantly, PathAI will collaborate with Hoag and their laboratory information system (LIS) provider to build a bi-directional integration between AISight and their Epic Beaker LIS instance to ensure a fully integrated pathologist experience. “Computational pathology promises to unlock great potential for predictive biomarkers for patients with cancer,” said Dr. David R. Braxton, MD, Chief of Molecular Pathology Services, Hoag Family Cancer Institute. “This is an exciting next step in Hoag’s digital transformation as we continue to look ahead towards healthcare innovations that offer continual advancements in patient care, treatment efficacy, and overall public health outcomes.” 1 AISight is For Research Use Only. Not for use in diagnostic procedures. About Hoag Hoag is a nonprofit, regional health care delivery system in Orange County, California. Delivering world-class, comprehensive, personalized care, Hoag consists of 1,800 top physicians, 16 urgent care facilities, 11 health & wellness centers, and two award-winning hospitals. Hoag offers a comprehensive blend of health care services that includes seven institutes providing specialized services in the following areas: cancer, digestive health, heart and vascular, neurosciences, spine, women’s health, and orthopedics through Hoag’s affiliate, Hoag Orthopedic Institute, which consists of an orthopedic hospital and four ambulatory surgical centers. Hoag is the highest ranked hospital in Orange County by U.S. News & World Report and the only OC hospital ranked in the Top 10 in California, as well as a designated Magnet® hospital by the American Nurses Credentialing Center (ANCC). For more information, visit hoag.org. About PathAI PathAI is the leading precision pathology company providing software and AI-enabled solutions to all pathologist stakeholders including laboratories, research institutions, and the biopharma industry. Developed with the input of hundreds of pathologists, PathAI’s digital pathology Image Management System, AISight, is the solution of choice for laboratories transitioning to digital workflows. Rigorously trained and validated with data from more than 15 million annotations, its AI-powered models can be leveraged to optimize the analysis of pathology samples to improve efficiency and accuracy of pathology interpretation, as well as to better gauge therapeutic efficacy and accelerate drug development for complex diseases. For more information, please visit www.pathai.com. Contact Details SVM Public Relations and Marketing Communications Maggie Naples +1 401-490-9700 pathai@svmpr.com Company Website https://www.pathai.com/

April 25, 2024 10:00 AM Eastern Daylight Time

Locality Appoints Jeremy Fass as VP of Addressable & Programmatic Advertising

Locality

Locality, the industry’s preeminent local video solutions provider, today announces the appointment of Jeremy Fass as the company’s VP of Addressable & Programmatic Advertising. In this newly minted role, Fass will focus on leveraging technology, data, and Locality’s direct access to the industry’s highest quality CTV inventory to help marketers address qualified local audiences at scale through expanded programmatic channels. Moreover, Fass will play a critical role in helping publishers connect to premium demand outside their core national advertising sales focus. Fass brings more than 15 years of experience in building audience-based marketplaces, solutions, and businesses for sell-side platforms and media companies alike to his new role. He will report directly to Steven DeMain, EVP of Sales at Locality. Fass joins Locality from The Arena Group, where he was Senior Vice President, Head of Digital Advertising Revenue and led digital ad revenue and sales, account management, programmatic partnerships, and yield strategy. Prior to The Arena Group, Fass held extended leadership positions at publishing businesses such as Head of Programmatic Revenue and Addressable Advertising at New York Media, and Executive Director of enterprise partnerships at Condé Nast. He spent the initial chapters of his career developing supply side businesses at industry leaders such as Meta and PubMatic, in the early days of exchange-based ad-monetization and consulted media owners on tools and platforms that enabled maximum distribution and monetization of their media assets. “Jeremy’s arrival marks a pivotal moment for Locality,” said Steven DeMain. “His extensive experience in the digital advertising industry brings value to Locality as it continues to solidify itself in the industry as a trusted source to help marketers and publishers expand their local reach through premium inventory.” “I’m thrilled to join Locality on its journey to unlocking the full potential of local TV advertising,” said Fass. “Locality is committed to being a trusted partner for advertisers, marketers, and publishers, and I’m incredibly excited to share my industry expertise with this team to guide clients to efficiently, and strategically, reach audiences in premium environments.” About Locality Locality is the industry’s preeminent local video solutions provider, committed to addressing the evolving needs of advertisers by unlocking the power of local and driving dollars to the local video marketplace. Locality brings together the best talent in both broadcast and streaming helping brands tap into the mindset of the local consumer and precisely reach optimal markets, nationally. Having served more than 1,500 ad agencies and 4,500 advertisers, to date, Locality offers the best premium inventory that the industry has to offer to help brands optimize their spend and target audiences at scale. Our team resides in 11 locations across the U.S. designed to strategically service 100% of DMAs. For more information, please visit www.locality.com. Contact Details Kite Hill PR for Locality +1 973-722-7881 julia@kitehillpr.com

April 25, 2024 10:00 AM Eastern Daylight Time

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Locality Appoints Jeremy Fass as VP of Addressable & Programmatic Advertising