Dating 101 in 2021 From Slow Dating to Virtual Romance, Learn About New Trends in the Dating World and What Hopeful Daters are Looking For
New York, NY | January 27, 2021 01:00 PM Eastern Standard Time
2020 was a rollercoaster year, upending all of our norms, including the world of dating. Bumble, the women-first social networking company, recently found that 40% of daters say they aren’t confident they know how to date any more. Recently, Clare O’Connor, Head of Editorial Content at Bumble teamed with YourUpdateTV to share insights from the popular online dating app.
A video accompanying this announcement is available at: https://youtu.be/k-bJv4ejWtc
One of the biggest trends coming out of 2020 and into 2021’s cuffing season is the rise in “Slow Dating.” Daters are being more intentional and serious about their online dating lives as they raise the bar on what it means to build trust while dating on Bumble. Another trend is a surge of newly single daters, otherwise known as “New Dawn Daters.” – these are users that were in a relationship that ended shortly following the outbreak of COVID-19 and nationwide lockdowns where daters were not able to see their partners.
Despite all of the challenges that this past year presented, data shows that people feel a sense of optimism and are more intentional about finding love in 2021. When it comes to using dating apps, 45% of daters are looking for a serious relationship and 41% are keeping it casual.
For more information, tips and advice on getting started, visit bumble.com/datingguide.
About Clare O’Connor:
Clare O'Connor is Bumble's Head of Editorial Content, working on building out a content platform at the women-first social networking company. Prior to joining Bumble, she spent more than seven years as a staff writer at Forbes, most recently covering women entrepreneurs and workplace equality. During graduate school at Columbia University's School of Journalism she worked at CNN's Anderson Cooper 360. She was born and brought up in Bermuda.
YourUpdateTV is a social media video portal for organizations to share their content. It includes separate channels for Health and Wellness, Lifestyle, Media and Entertainment, Money and Finance, Social Responsibility, Sports and Technology.