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Top Industry Talent Joins News Direct Team
August 05, 2020 by CommPRO
News Direct continues to shake up the newswire category with standout industry leaders, each with nearly two decades of experience. News Direct, the only news and content distribution platform purpose-built for the demands of modern media outreach, announced several senior hires as part of the leadership team.
Gregg Castano Launches News Direct - Upending Traditional Paradigm of News Wire Category
July 05, 2020 by citybizlist
News Direct, the first content and news distribution platform purpose-built for contemporary media outreach, officially launches today. News Direct enables both journalists and PR professionals to do their best work. It’s the only platform with the exclusive capability to release standalone multimedia and features a self-directed, collaborative workspace powered by AI-assisted advanced automation software.
Industry Veteran Gregg Castano Launches News Direct – Upending Traditional Paradigm of News Wire Category
July 02, 2020 by CommPRO
News Direct, the first content and news distribution platform purpose-built for contemporary media outreach, officially launched this week. News Direct enables both journalists and PR professionals to do their best work. It’s the only platform with the exclusive capability to release standalone multimedia and features a self-directed, collaborative workspace powered by AI-assisted advanced automation software.
News of Firms: Core Strategic Group Sets Up Shop in Austin and DC
July 02, 2020 by O'Dwyer's PR News
News Direct, a content and news distribution platform that allows users to release standalone multimedia, has launched. The platform features a self-directed, collaborative workspace powered by AI-assisted advanced automation software. “How news and information is disseminated and consumed today requires public relations professionals and journalists to create and deliver impactful multi-sensory stories.
The secret to earned media coverage during COVID-19
May 18, 2020 by PR Daily
The global pandemic has exacerbated and accelerated changes in the media landscape. To be successful media relations pros, PR practitioners must show unprecedented fidelity to a good story. Imagine, if you can, a time when most of humanity had never heard of coronavirus. Although it may seem like that era of blissful ignorance existed sometime last decade, it was only several short months ago.
Cracking the Coverage Code Amidst COVID-19
May 13, 2020 by CommPRO
With the COVID-19 pandemic unleashing an avalanche of news releases and story pitches onto already time and resource strapped journalists, it has become an almost herculean task for PR practitioners to flag their attention, much less earn coverage for their client or employer. The least effective way to capture and engage journalists is by sending them an antiquated, self-serving press release that lacks relevance, timeliness and immersive multimedia assets.
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