News Hub | News Direct

Making the Holiday Season as Easy as Shutterfly

YourUpdateTV

With the holiday season underway, the pressure to find that perfect gift or holiday card is beginning to intensify. In a recent survey of 2,000 people in the U.S. split evenly by generation (Gen Z through Baby Boomers), it was revealed that more than a third of respondents feel pressure shopping for someone who seemingly has everything. Recently, Jess Lesesky, Vice President of Merchandising at Shutterfly, participated in a nationwide satellite media tour to discuss tips for making the holiday season as easy as Shutterfly with personalized gifts and cards. A video accompanying this announcement is available at: https://youtu.be/MToXfnBM1g4 Shutterfly is the go-to destination to discover, design and purchase unique and personalized items and cards at a variety of price points within consumers’ target budgets. The brand offers a massive product assortment of over 600 customizable items as diverse as canvas prints, jewelry, coffee mugs, photobooks and holiday cards. The act of personalization is particularly important during the holiday season, as revealed by more than a third of survey respondents feeling more inclined to customize unique gifts during this time. And with many consumers focusing their spending on experiences like trips and concerts over the last 12 months, gifts that capture those moments and turn them into lasting memories are what consumers are looking to share with their loved ones this year. When it comes to holiday cards, more than half of all survey respondents say they still mail their cards versus sending via digital and social platforms. Two-thirds also prefer to receive physical cards as opposed to digital ones. Even for today’s digital-savvy Millennial and Gen Z consumers, physical cards and personalized gifts reign supreme in conveying the sentiment of the holiday season. Shutterfly is the undisputed leader in holiday cards, and on average, during the holiday season, produce 165 million cards – that’s half the population of the US. Finding the right gift can be hard, but Shutterfly makes it easy for you to create one-of-a-kind personal gifts in minutes that promise to bring smiles to faces all year long. Visit Shutterfly.com for all of your personalized gifting and card needs. About Jess Lesesky Jessica Lesesky is a dynamic leader serving as the Vice President of Merchandising for Shutterfly and Snapfish. In her current role, she is responsible for developing and implementing growth strategies for merchandising as well as establishing the vision for new concepts that pave the way for future expansion. With an extensive background in e-commerce and marketplaces, Jessica has held leadership positions at companies like eBay, Barnes & Noble and RetailMeNot. Her expertise includes executing successful turn-around initiatives for large enterprises and spearheading business incubators, introducing innovative revenue streams. Prior to Shutterfly, Jessica held the position of Chief Revenue Officer at Spoonflower, where she played a pivotal role in achieving nearly triple-digit growth for the brand's wallpaper category. She was part of the executive team leading Spoonflower’s acquisition by Shutterfly in 2021. An accomplished retail executive, she has a passion for creating products, services and experiences that deliver meaningful value to consumers and are integral to an organization’s success. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

November 17, 2023 02:02 PM Eastern Standard Time

Video

SIGMA Announces Release of 70-200mm F2.8 DG DN OS | Sports Lens

SIGMA CORPORATION OF AMERICA

SIGMA Corporation of America, the US subsidiary of SIGMA Corporation (CEO: Kazuto Yamaki. Headquarters: Asao-ku, Kawasaki-shi, Kanagawa, Japan) is pleased to announce the official release of the highly-anticipated SIGMA 70-200mm F2.8 DG DN OS | Sports lens. A reliable and lightweight large-aperture telephoto zoom lens designed exclusively for full-frame mirrorless cameras, the 70-200mm F2.8 DG DN OS | Sports is available for Sony E-mount and Leica L-Mount. Combining high-speed AF, remarkably effective OS, exceptional mechanical reliability, and superior optical performance, this high-performance lens is purpose-built to meet the rigorous demands of professionals, and is suitable for a wide range of styles and genres including nature, wildlife, photojournalism, action sports, wedding and portraits. The lens will retail for $1,499 USD and will be available through authorized retailers on December 7, 2023. Dust and splash-proof construction, high-performance optical stabilizer (OS), and an inner zoom mechanism that does not affect barrel length, are all features designed for the most demanding photographic conditions. It is also the first SIGMA DN zoom lens to be equipped with an aperture ring (click/declick type). Streamlined optical design and a multi-material structure featuring magnesium and TSC have resulted in a lightweight lens body. A new compact tripod collar and foot also help minimize weight, as does a CFRP (carbon fiber-reinforced plastic) lens hood. Compared to the 70-200mm F2.8 DG OS HSM | Sports for DSLR cameras (1,805g for SA mount), the 70-200mm F2.8 DG DN OS | Sports is significantly lighter (1,345g for L-Mount). Featuring Dual HLA-driven floating focus for fast, accurate AF, the focus lens is driven using a high-thrust HLA (High-response Linear Actuator) as the focus actuator, and a floating focus is used to achieve high-speed AF drive. The floating configuration of this lens, in which the two focus groups are driven in opposite directions, reduces the amount of movement of each focus group to about half that of a single group focus system, achieving extremely fast AF that is highly responsive. The latest OS2 stabilization algorithm achieves image stabilization performance of 7.5 stops at the Wide end and 5.5 stops at the Tele end. The SIGMA 70-200mm F2.8 DG DN OS | Sports has very minimal focus breathing on both the wide and tele ends, making it a powerful lens for video applications. The minimal change in center of gravity enables stable shooting in all situations, including handheld, on a tripod, and with a gimbal. During zooming, five groups are moved to suppress aberration fluctuation, achieving high optical performance throughout the zoom range. Learn more about the SIGMA 70-200mm F2.8 DG DN OS | Sports lens: https://www.sigmaphoto.com/70-200mm-f2-8-dg-dn-os-s Exclusively for mirrorless cameras | Compatible with full-frame cameras S | Sports SIGMA 70-200mm F2.8 DG DN OS Performance, reliability, and mobility at its highest level. High-speed AF and optical stabilizer function that maximize superior optical performance Top-level build quality condensed into a highly mobile lens A wealth of functions to assist professionals Supplied accessories: Case, LENS HOOD LH860-01, TRIPOD SOCKET TS-151, FRONT CAP LCF-77mm III, REAR CAP LCR II Available mounts: L-Mount, Sony E-mount Launch date: December 7, 2023 * The appearance and specifications of the products are subject to change. * Sony E-mount lenses are developed, manufactured and sold in accordance with the E-mount specifications licensed under a license agreement with Sony Corporation. * L-Mount is a registered trademark of Leica Camera AG. #SIGMA #SIGMA70200mmSports #SIGMASports #SIGMADGDN Packed with all the technology SIGMA has to offer. The large F2.8 aperture provides stable and high descriptive performance at all zoom and focus ranges. The high-speed AF with a dual HLA (High-response Linear Actuator) based on a floating focus structure, and the Optical Stabilizer function with the OS2 algorithm with up to 7.5 stops of correction effect*, ensure that users can take the right shot when there is no room for error. The highly mobile lens with high durability, rigidity, and texture is equipped with a wealth of functions to assist comfortable shooting, including an inner zoom mechanism for easy handling, as well as an aperture ring and switches with various customization functions. The flagship SIGMA 70-200mm F2.8 DG DN OS | Sports, combined with the best of SIGMA's latest technologies to meet the high-level demands of professionals, has finally arrived. * Based on CIPA guidelines (Measured at 70mm and 200mm with a 35mm full-frame image sensor) [Key Features] 1. High-speed AF and optical stabilizer function that maximize superior optical performance The SIGMA 70-200mm F2.8 DG DN OS | Sports, developed with professional use in mind, offers not only high optical performance, but also high-speed AF with a dual HLA (High-response Linear Actuator) and an optical stabilizer function with up to 7.5 stops. The Sports line lenses offer high optical performance, and all functions are based on state-of-the-art technology. High descriptive performance at all zoom and focus ranges The latest optical design, which employs luxurious glass materials including 6 FLD and 2 SLD elements of special low-dispersion glass, delivers high resolving power throughout the entire zoom range. Three aspherical lenses are used, as they are now indispensable for superior optical performance and streamlined lens construction. The exceptionally high precision of the aspherical lenses, which take advantage of the technical capabilities of SIGMA's only production facility, the Aizu factory, further improves optical performance. The incorporated floating focus is advantageous in improving short-range performance, ensuring a stable, high-level image quality throughout the entire range from the minimum focusing distance to infinity. High-speed AF with a dual HLA The SIGMA 70-200mm F2.8 DG DN OS | Sports with floating focus has a structure in which the two focus groups move in opposite directions, thereby reducing the amount of focus lens movement by about half. In addition, the use of an HLA (High-response Linear Actuator) motor in each of the two focus groups enables high-speed autofocusing. In addition to being fast and accurate, the lens also employs a control program that is designed to be quiet, so users can shoot movies comfortably without worrying about noise. OS2 algorithm in optical stabilizer function The latest OS2 optical stabilization algorithm provides an extremely high image stabilization effect of 7.5 stops at the wide end and 5.5 stops at the telephoto end*. The lens is equipped with two OS modes: Mode 1 is suitable for general shooting, and Mode 2 is ideal for panning shots of motorsports and other sports. In Mode 2, SIGMA's Intelligent OS, an algorithm specially designed for panning shots, enables effective image stabilization even when the camera is moved vertically or diagonally, irrespective of the horizontal and vertical orientation. This ensures that the subject's movement can be captured without losing the panning shot effect. * Based on CIPA guidelines (Measured at 70mm and 200mm with a 35mm full-frame image sensor) Designed to minimize focus breathing The lens has been designed to suppress focus breathing. The change in angle of view due to focus shift is minimized, creating a natural-looking focus shift when recording video. Designed to minimize flare and ghosting Flare and ghosting, which reduce image quality, are addressed under all conditions of incident light based on the most advanced simulation technology. High backlight resistance enables clear and sharp images under any lighting conditions. 2. Top-level build quality condensed into a highly mobile lens SIGMA is committed to excellent build quality in all its lenses. Among them, the SIGMA 70-200mm F2.8 DG DN OS | Sports, which is part of the Sports line, offers not only high weather resistance performance for shooting in harsh environments, but also improved quality and durability through the use of cutting-edge materials in appropriate places based on a streamlined optical and mechanical design. At the same time, a high level of mobility is also realized, resulting in a professional equipment that can be used with confidence over the long term. High quality and durability despite its small size and light weight The latest optical and mechanical design streamlines the lens configuration and internal structure, resulting in a significantly smaller and lighter body than the previous SIGMA 70-200mm F2.8 DG OS HSM | Sports model. The body, including the hood, features a "multi-material structure" that optimally arranges materials such as magnesium, CFRP*1, and TSC*2. Even with enhanced mobility, the lens features SIGMA's renowned excellent build quality, including high durability, reliable rigidity, and various control rings and switches that have been carefully designed to feel good. * 1 CFRP (carbon fiber reinforced plastic), a light but strong material used in the interior and exterior fittings of aircraft, among many other applications. * 2 TSC (Thermally Stable Composite) is a type of polycarbonate with a thermal expansion rate similar to that of aluminum. It has high affinity to metal parts which contributes to high quality product manufacturing. Adoption of inner zoom mechanism The zoom mechanism employs an inner zoom. Since the total length of the lens does not change with zoom operation, it is easy to handle when shooting hand-held, highly stable when installed on a gimbal, and resistant to dust and water droplets. Weatherability of Sports line specifications The mount connection, manual focus ring, zoom ring, switches, switch panel and exterior connection are all dust and splash resistant* to prevent dust and dirt from entering the lens. Further, the front element of the lens features a water and oil repellent coating to facilitate maintenance when water droplets or dust adhere to the lens. * The structure is designed to be dust and splash resistant, but not waterproof. Be careful not to bring the lens in contact with a large amount of water. Water inside the lens may cause major damage and even render the lens unrepairable. 3. A wealth of functions to assist professional photographers In addition to an aperture ring, a magnesium tripod mount, and various switches, the highly mobile lens has a wealth of functions available, enabling a more comfortable and versatile shooting experience for users. Equipped with an aperture ring This is the first SIGMA zoom lens for still photography to be equipped with an aperture ring. It is also equipped with an aperture ring click switch and an aperture ring lock switch, allowing for aperture operation suited to the shooting application. Newly developed tripod socket The lens body incorporates an Arca-Swiss compatible magnesium alloy tripod socket. The detachable leg is newly designed for the SIGMA 70-200mm F2.8 DG DN OS | Sports in order to achieve a compact and lightweight design. Customizable functions Equipped with a Focus Limiter switch, the lens enables users to limit the focus driving range during AF when necessary, allowing quick and precise focusing. Further, the lens features three AFL buttons* ready to be assigned to preferred functions using the camera. The AFL buttons are easy to operate regardless of how the camera is oriented or which settings are used. For the L-Mount version, the SIGMA USB DOCK UD-11 can be used to set OS operation or focus limiter range for the Custom Mode switch. * Only on compatible cameras. Available functions may vary depending on the camera used. Tele Converter for L-Mount (1.4x / 2.0x) The L-Mount version of the lens is compatible with the SIGMA TELE CONVERTER TC-1411 (1.4x) and TC-2011 (2.0x). Using a tele converter, the focal length can be multiplied by 1.4x and even 2x, for AF-enabled shooting at ultra-telephoto focal lengths of up to 400mm. Cover-type lens hood included A lightweight, high-strength, exclusive cover-type lens hood made of CFRP* is included. In addition to its slim design that does not impair the mobility of the lens, the tip of the hood is rubberized to protect the lens from abrasion and scratches caused by placing the lens upside down. * CFRP (carbon fiber reinforced plastic), a light but strong material used in the interior and exterior fittings of aircraft, among many other applications. [ Additional Features ] Lens construction: 20 elements in 15 groups (6 FLD, 2 SLD, 3 aspherical elements) OS (Optical Stabilizer) function with the latest "OS2" algorithm Inner zoom Inner focus system Compatible with high-speed autofocus HLA (High-response Linear Actuator) Compatible with Lens Aberration Correction * Function available on supported cameras only. Available corrections or auto correction functionality may vary depending on the camera model. * On cameras where lens aberration correction is controlled with 'ON' or 'OFF' in the camera menu, please set all aberration correction functions to 'ON' (AUTO). Supports DMF and AF+MF Compatible with AF assist (Sony E-mount only) Nano Porous Coating Super Multi-Layer Coating Water and Oil Repellent Coating (front element) Aperture ring Aperture ring click switch Aperture ring lock switch AFL button (3 buttons) * Only on compatible cameras. Available functions may vary depending on the camera used. Focus Limiter switch Focus Mode switch Support for switching between linear focus / non-linear focus ring settings (for L-Mount only) Function available on supported cameras only. OS switch Custom Mode switch Dust and Splash Resistant Structure LENS HOOD LH860-01 TRIPOD SOCKET TS-151 (detachable lens foot type) Compatible with SIGMA TELE CONVERTER TC-1411 / TC-2011 (sold separately / for L-Mount only) Compatible with SIGMA USB DOCK UD-11 (sold separately / for L-Mount only) Designed to minimize flare and ghosting Every single lens undergoes SIGMA's proprietary MTF measuring system 11-blade rounded diaphragm High-precision, durable brass bayonet mount Mount Conversion Service available "Made in Aizu, Japan" craftsmanship Learn more about SIGMA's craftsmanship here: https://www.sigma-global.com/en/about/craftsmanship/ [ Key Specifications ] The following specifications are for L-Mount. Lens Construction: 20 elements in 15 groups (6 FLD, 2 SLD, 3 aspherical elements) Angle of view: 34.3° - 12.3° Number of diaphragm blades: 1 (rounded diaphragm) Minimum aperture: F22 Minimum focusing distance: 65 (W) - 100 (T) cm / 25.6 (W) - 39.4 (T) in. Maximum magnification ratio: 1:5.2 (at focal length 200mm) Filter size: 77mm Dimensions (Max. Diam. x Length): 3.6 x 8.1 in. / 90.6 x 205mm Weight: 7.4 oz. / 1,345g (includes tripod foot) [ Product Barcode ] Product Name Barcode L-Mount: 0085126 591694 Sony E-mount: 0085126 591656 [ Accessories: Supplied ] LENS HOOD LH860-01: 0085126 941116 FRONT CAP LCF-77mm III: 0085126 930011 TRIPOD SOCKET TS-151: 0085126 941109 REAR CAP LCR II (for L-Mount): 0085126 937256 REAR CAP LCR II (for Sony E-mount): 0085126 929879 [ Accessories: Optional ] SIGMA USB DOCK UD-11 for L-Mount: 0085126 878696 SIGMA TELE CONVERTER TC-1411 for L-Mount: 0085126 825690 SIGMA TELE CONVERTER TC-2011 for L-Mount: 0085126 826697 SIGMA WR CERAMIC PROTECTOR 77mm: 0085126 931827 SIGMA WR PROTECTOR 77mm: 0085126 930967 SIGMA PROTECTOR 77mm: 0085126 931094 SIGMA WR UV FILTER 77mm: 0085126 930707 SIGMA WR CIRCULAR PL FILTER 77mm: 0085126 930837 [ Contact ] For further information, please contact your local authorized SIGMA Service Station listed here: https://www.sigma-global.com/en/world-network/ [ Information ] SIGMA Corporation: https://www.sigma-global.com/en/ Product information: https://www.sigma-global.com/en/lenses/s023_70_200_28/ [ About SIGMA Corporation ] Craftsmanship. Precision. Dedication. Since 1961, SIGMA has been devoted to the pursuit of advancing photographic technology. Unique to the industry, the family-owned business produces its high-quality, award-winning still photo and cinema camera lenses, DSLR and mirrorless cameras, flashes, filters and accessories from its state-of-the-art manufacturing facility located in Aizu, Japan. In 2012, the company introduced SIGMA Global Vision with three distinct lens lines: Art, Contemporary and Sports. Designed for industry camera mount systems including Canon, Fujifilm, Leica, Nikon, Olympus, Panasonic, Sony and SIGMA, each lens is handcrafted and tested in Japan to ensure a high-performance, premium product that is purpose-built to last. In 2016, the SIGMA Cine lens lineup was launched, further cementing SIGMA as an innovator in imaging engineering. Embodying the core optical DNA that has defined the SIGMA benchmark of excellence, SIGMA Cine lenses meet the needs of advanced 6k and 8k cinema production. Forming the landmark L-Mount alliance alongside Leica and Panasonic in 2018, SIGMA continues its storied tradition of imaging excellence through groundbreaking innovations such as the native L-mount SIGMA fp and fp L full-frame mirrorless digital cameras, announced in July 2019 and March 2021 respectively. These products, along with over 30 award-winning SIGMA Global Vision lenses available in native L-Mount format, demonstrate SIGMA's continued commitment to the creative community through expanded product offerings. With the fp, fp L and these lenses, even more users can now leverage SIGMA's renowned optical formula to achieve their creative vision with ease. For more information about SIGMA America, please visit sigmaphoto.com and SIGMA Blog. Follow SIGMA America (Photo): Facebook | Twitter | Instagram Follow SIGMA Ameica (Cine): Facebook | Twitter | Instagram Contact Details SIGMA Jack Howard +1 631-201-7381 SIGMA.PR@Sigmaphoto.com SDDPR Stacey Doss stacey@sddpr.com Company Website https://www.sigma-global.com/en/

November 16, 2023 07:00 AM Eastern Standard Time

Image

WHAT’S HOT THIS HOLIDAY – BLACK FRIDAY & CYBER MONDAY DEALS

News Media Group, Inc.

Contact Details Karl Wayne +1 334-440-6397 karl@newsmg.com Company Website https://newsmg.com/

November 16, 2023 07:00 AM Eastern Standard Time

Video

New Alvarez & Marsal Fall 2023 Consumer Sentiment Report Highlights Impacts of Inflation, Recession, Consumer Skepticism

Alvarez & Marsal Consumer and Retail Group

Consumers are planning to spend less on indulgences and prioritize basic needs compared to Spring 2023 Over half of consumers are shopping second- hand which is driven by low prices in second- hand markets This holiday season consumers will spend more on gifts versus Fall 2022 and will prioritize gifts for others over gifts for themselves Global professional services firm Alvarez & Marsal’s Consumer and Retail Group (A&M CRG) today released its newest consumer report, Consumer Sentiment Survey Fall 2023, which looks at the impacts of inflation and resultant changes in consumer spending over the last year, as well as spending expectations for the coming six-month period. This is the fifth chapter of its bi-annual Consumer Sentiment Report, based on a survey of 1,500+ consumers matching the U.S. adult population according to gender, age, ethnicity, region and income. The report covers various changing behaviors in response to personal finances and the state of the economy, including consumers’ shopping priorities by category, concerns over rising prices, holiday plans, and other factors that will affect purchase decisions this fall/winter, and more. “One of the objectives of our semi-annual survey is to understand how consistent economic concerns impact consumer spending behavior, channel preferences and overall confidence in their financial security over time,” stated Chad Lusk, Managing Director at Alvarez & Marsal’s Consumer and Retail Group. “This cycle’s survey showed us that while consumer outlook was more favorable in Spring 2023, consumers are more pessimistic going into the winter months and plan to be more cautious with their spending. Despite this, we are seeing a year-over-year benefit in that consumers are still planning to participate more in holiday shopping when compared to Fall 2022.” The study found that: Consumer expectations are weaker this fall, they expect to save less money and have less money compared to Spring 2023 While we are seeing consumers plan to spend more money on basic needs, they are planning to spend less on experiences and indulgences. 67% of consumers believe that prices will continue to rise, and 65% believe the U.S. will be in a recession within the next year Consumers are more highly motivated to join loyalty programs through special promotions and discounts and redeemable rewards “Retailers should be aware of this cautious consumer mindset and manage inventory appropriately to ensure assortments are in-line with consumer spending plans,” said Lusk. “Smart retailers should remain flexible and be prepared to offer discounts and promotions in non-essential categories, as the season unfolds.” To download a pdf of Consumer Sentiment Survey Fall 2023, please visit: https://alvarezandmarsal-crg.com/insight/consumer-sentiment-survey-fall-23/ About Alvarez & Marsal Consumer Retail Group The Alvarez and Marsal Consumer and Retail Group (CRG) is a management consulting firm that tackles the most complex challenges and advances its clients, people, and communities toward their maximum potential. CRG combines the best of A&M’s broader firm's bias toward action and practicality with deep consumer and retail industry experience. CRG partners with businesses across a wide range of categories including Food & Beverage, Beauty & Personal Care, Grocery, Mass Merchandise, and Apparel & Footwear to drive significant performance improvement. Contact Details David Schneidman dschneidman@alvarezandmarsal.com Company Website https://www.alvarezandmarsal.com/industries/retail/retail

November 15, 2023 09:00 AM Eastern Standard Time

Minuteman Press Franchise Owner Sherri Winslow Reflects on Over 20 Years in Palm Desert, CA and Joins President’s Club

Minuteman Press International Inc

Sherri Winslow is the owner of the Minuteman Press franchise in Palm Desert, CA since April of 2002. When her husband suddenly passed away in 2012, Sherri made the difficult decision to carry on as she took a more prominent role in the business as the sole owner and operator. Since then, Sherri has continued to build her business and in 2023 she was honored and acknowledged as one of the newest members of the Minuteman Press President’s Club. As she reflects on her accomplishments, Sherri shares her thoughts on 20-plus years and joining the President’s Club, keys to success and longevity, advice to others, and more. Celebrating 20 Years + Joining Minuteman Press President’s Club In 2022, Sherri celebrated 20 years of business ownership for Minuteman Press in Palm Desert. Today, in 2023, Sherri is now recognized as a member of the Minuteman Press International President’s Club for achieving yearly gross sales of over $1 million in 2022. Sherri shares, “Reflecting on our 20 years in business makes me realize that we were fortunate to partner with a good franchisor. Very few small businesses were able to make it through this period without a strong management and operational program to follow. That along with proper training and support from people that have been in the print business have made a huge impact. We will always be thankful for this.” She continues, “In 2023, I was proud to join the Minuteman Press International President’s Club. We have had fairly steady growth over the past 20 years. We started out making $19,000 in our first month after buying an existing business. In 2012, I lost my husband and I personally went from part-time to being the boss. My staff and Minuteman Press local support led by RVP Dan Byers helped me through one of the most difficult times in my life. It was a very foggy year but we made it. In the past few years, we were getting close to the $1 million milestone and we set that as our goal last year. My staff and I worked very hard to make sure we reached that goal. A lot of hard work and determination helped us get there.” When asked about her keys to success and growth, Sherri says, “Our longevity and success is primarily due to our staff and customer service. We have had many referrals through the years without asking. Now that we have been through the last training session, we plan to start asking for referrals through different channels. Other contributing factors to our success are related to our direct & internet marketing along with expanding our services & products over the years. We added wide format in the beginning, then signage, direct mail, and blueprints.” Sherri continues, “There are two other areas worth mentioning that I feel have been successful for us. The first has to do with Google Reviews, which has been a point of focus at regional meetings. At one meeting before the pandemic hit, there were around 50 people in attendance from many franchises in Southern California. We talked about how important Google Reviews are. We shared materials used to get reviews and it really blossomed here. I get a lot of new customers because they did a search and noticed how many good reviews we have.” She further shares, “Next is having good storefront and building signage. My shop is on the main highway that people travel from one end of the valley to the other. You can’t miss my shop because we went big and bold with the signage. I would do more, but the local laws don’t allow it. People always tell me they find me from our signage.” Printing Industry & Community/Franchise Support Sherri shares her insights on the printing industry today, saying, “Printing remains vital to businesses today because it provides a connection that stays with the consumer as opposed to the internet or email. Your printed materials end up in someone’s hand, which can make that lasting impression. How many people swipe left or delete emails without reading them? They will always take the time to look at a business card, postcard or holiday card that they receive.” In Palm Desert, Sherry says, “We are a small set of cities that hold large events and conventions. This brings an increase to our population that is about triple the amount during certain months of the year. Thanks to our community, our key growth areas have included signage, blueprints, convention printing and direct mail.” She adds, “We would not be where we are today without the local franchise support, training and the IT department that Minuteman Press International provides. We owe a lot of our success to this.” Rewards & Advice for Others As she looks back on over 20 years and reflects on the rewards of owning a business, Sherri says, “I would say my biggest personal reward is that I have been able to achieve everything that I have wanted to in my life. I can’t really ask for more personally except for time. My biggest professional reward has been reaching that $1 million goal and making the Minuteman Press President’s Club.” As for what advice she would give to others, Sherri shares, “Make sure you are active with the quote process and follow-up. Understand the difference between shoppers (who are getting 3 quotes from various vendors) and buyers. I recommend you give the customer a day to digest the quote they received, then follow up and make sure you answer their questions. Lastly, make sure you let them know you want to meet their price point or their budget constraints if you do… Again, the difference between a shopper and a buyer will make the difference on whether you will want to meet their budget constraints.” Minuteman Press in Palm Desert is located at 73-660 Highway 111, Palm Desert, CA 92260. For more information, visit their website: https://minuteman.com/us/locations/ca/palm-desert/ Learn more about #1 rated Minuteman Press franchise opportunities and read Minuteman Press franchise reviews at https://minutemanpressfranchise.com Contact Details Minuteman Press International Chris Biscuiti +1 631-249-1370 cbiscuiti@mpihq.com Company Website https://minutemanpressfranchise.com

November 14, 2023 10:00 AM Eastern Standard Time

Image

ToolsGroup Positioned as the Leader in the SPARK Matrix for Retail Forecasting and Replenishment by Quadrant Knowledge Solutions

ToolsGroup

ToolsGroup, a global leader in retail and supply chain planning and optimization software, is proud to announce it has been named the technology leader in the SPARK Matrix ™ analysis of Retail Forecasting and Replenishment (RF&R) by Quadrant Knowledge Solutions (QKS). The Quadrant Knowledge Solutions SPARK Matrix: Retail Forecasting & Replenishment (RF&R), Q4, 2023 includes a detailed analysis of global market dynamics, major trends, vendor landscape, and competitive positioning. The study provides competitive analysis and ranking of the leading Retail Forecasting and Replenishment (RF&R) vendors in the form of its SPARK Matrix. It gives users strategic information to evaluate vendor capabilities, competitive differentiation, and market position. According to Avinash Singh, the Analyst at Quadrant Knowledge Solutions who researched ToolsGroup and its dynamic JustEnough retail solution, “ToolsGroup has been placed as the leader in the SPARK Matrix: Retail Forecasting and Replenishment owing to its comprehensive and innovative RF&R solutions, a compelling vision and roadmap, an extensive RF&R vendor ecosystem, year-on-year growth, and comprehensive product offerings with in-depth domain experience.” This announcement comes on the heels of other recent and exciting developments in the ToolsGroup ecosystem since its acquisition of JustEnough, with the company being named a leader in the SPARK Matrix for Inventory Optimization and bolstering its retail and supply chain solutions by acquiring Evo, a provider of responsive artificial intelligence solutions. According to Sahil Gupta, Chief Product Officer, “Our intense focus on marketplace trends, customer needs, and advancements in the use of AI have enabled us to enhance the already powerful JustEnough solution. By combining real-time planning and execution capabilities with AI, we are furthering our vision to help organizations navigate the supply chain with the ability to sense and respond to changes in customers’ needs in real time and automate the optimal distribution of inventory.” “ToolsGroup is thrilled to be recognized as the leader in retail forecasting and replenishment by QKS,” said ToolsGroup CEO, Inna Kuznetsova. “Our customer-centric focus keeps us at the vanguard of innovation and helps us provide the software advancements and next-generation AI our customers rely on to achieve real-world KPIs. We are dedicated to continuing these endeavors and delivering enhanced business performance to retail organizations worldwide.” Download the report and read more about ToolsGroup’s industry accolades HERE. About Quadrant Knowledge Solutions Quadrant Knowledge Solutions is a global advisory and consulting firm focused on helping clients as the strategic knowledge partner in achieving business transformation goals with Strategic Business and Growth Advisory Services. Quadrant’s research and consulting deliverables are designed to provide comprehensive information and strategic insights for helping clients formulate growth strategies to survive and thrive in ever-changing business environments. For more available research, visit: https://quadrant-solutions.com/market-research/ About ToolsGroup ToolsGroup’s innovative AI-powered solutions enable retailers, distributors, and manufacturers to navigate through supply chain uncertainty. Our retail and supply chain planning suites empower a new level of intelligent decision making and unlock powerful business improvements in forecast accuracy, service levels, and inventory - delighting customers and achieving financial and ESG KPIs. Stay in touch with ToolsGroup on LinkedIn, Twitter, YouTube, or visit www.toolsgroup.com. Contact Details MKPR Meir Kahtan +1 917-864-0800 mkahtan@rcn.com Quadrant Knowledge Solutions Mr. Ajinkya Ingle +1 978-605-1066 ajinkya@quadrant-solutions.com Company Website https://www.toolsgroup.com

November 14, 2023 09:30 AM Eastern Standard Time

Image

Claravine AI Revolutionizes Marketing Metadata Management with New AI-Powered Solutions

Claravine

In an industry-first move, Claravine, The Data Standards Company, today launches Claravine AI, a suite of solutions designed to transform how marketing teams work. This innovative offering is set to redefine the landscape of marketing data management, empowering teams with unparalleled control and insight into their marketing taxonomy and metadata while collaborating across the content supply chain. Claravine AI is powered by the company's proprietary technology to automatically classify and understand content, regardless of its format or structure. As generative AI’s adoption continues to skyrocket, marketers are still figuring out how to implement or update current data strategies. According to a recent study by Claravine and Advertiser Perceptions: Two in five already use AI for ad creative development and another one in two are considering its use. Organizations acknowledge that properly tagging and tracking ad creative is increasingly complex and is critical to measuring and improving performance. Yet, today, only a minority (21%) feel very confident in their ability to keep track of and tag AI-generated creative assets. “Claravine AI isn’t just a tool; it’s a revolution for marketing teams,” said Verl Allen, CEO of Claravine. “With Claravine AI, organizations can automate the classification of the creative assets used for campaigns, enabling a much more precise, efficient, and scalable way for measuring campaign performance. This breakthrough not only enhances campaign measurement precision but also liberates teams to concentrate on strategic initiatives, tailoring assets to a variety of audiences.” Claravine AI doesn’t just organize data – it builds bridges across the content supply chain. By establishing a universal language for collaboration, it elevates the integrity and accuracy of marketing data, paving the way for smarter, data-driven decisions. The addition of Claravine AI to The Data Standards Cloud has resulted in the following new capabilities: Content Comprehension & Enrichment: Unlock the full potential of content across platforms such as Digital Asset Management systems, enriching and activating data for deeper analysis. Content Similarity Detection: Identify similar content from assets across the marketing ecosystem, simplifying workflows and establishing a consistent framework for marketing taxonomy and metadata application. Content & Creative Classification and Livestreaming API: Enhance editorial decisions, yield management or even determine brand safety in real-time, delivered through a flexible API. Claravine's innovation hasn't gone unnoticed. For the second year in a row, the company was included on AdExchanger’s Programmatic Power Players list, as well as awarded the 2022 AdExchanger Award for Best Data Technology. Claravine was also included in the 2022 Gartner® Cool Vendors™ in Marketing Data & Analytics Report. Don’t just adapt to the future; shape it with Claravine AI. Transform your marketing data management and creative processes today, visit www.claravine.com/ai. About Claravine Claravine is The Data Standards Company aiming to give people, teams and technology a shared understanding of their data. Claravine helps brands and agencies deliver on the promise of modern marketing by standardizing taxonomies, naming conventions, and metadata across all digital experiences at the source of data creation, supercharged by AI. The Data Standards Cloud empowers a proactive approach to marketing metadata naming conventions and taxonomy for fast, accurate, and rich business insights that help deliver the experiences customers want. Claravine partners with a quarter of the Fortune 100 to define, apply, and connect standards across their ecosystem for faster decisions, greater agility, and increased ROI. Contact Details Kite Hill PR Michael Kocher +1 704-960-2295 michael@kitehillpr.com Company Website https://www.claravine.com/

November 14, 2023 09:00 AM Eastern Standard Time

etaily lands $17.8M for commerce enablement platform powering global brands in Southeast Asia

etaily

The Southeast Asia (SEA) ecommerce market is growing rapidly and is projected to reach $230B (in gross merchandise value) by 2026. Helping brands around the world tap this opportunity, commerce platform enabler etaily is today announcing a $17.8M series A funding round as it scales its end-to-end ecommerce entry platform for brands to seamlessly engage audiences across SEA. The funding round was led by Chinese and Taiwanese PE firm SKS Capital and co-led by Singapore’s Pavilion Capital. Other investors are Japanese SBI ICCP Fund and Kaya Founders. The round also saw participation from the Magsaysay Family, Chan family, Foxmont Capital and JGDEV, the corporate venture capital arm of JG Summit Holdings. etaily’s cap-table also includes other renowned SEA retailers and conglomerates such as the Ayala Corporation, the Cheng family behind the department store chain Landmark, as well as renowned angel investors including Paulo Campos, former Co-Founder and CEO of Zalora and Anthony Oundijan, Managing Director and Senior Partner of Boston Consulting Group. Headquartered in the Philippines, etaily has quickly established itself as a pathway for brands seeking to sell their goods online across SEA. etaily is powered by a proprietary operating system for end-to-end commerce technology. etaily provides unique end-to-end distribution solutions in ecommerce and omnichannel, for global consumer brands in the region as well as its own brand portfolio. This ecosystem spans the entire customer journey, from development of lifestyle products through in-house branding capabilities to delivery to a local and regional customer base from etaily’s asset light warehouse network. Founded in 2020 by Alexander Friedhoff, former Zalora team member, etaily’s vision is to help global consumer brands selling online. Today, etaily has served more than 50 global consumer brands and processed over 10M orders on platforms such Lazada, Shopee and direct-to-consumer brand.com online stores. Gross sales at etaily in 2023 have tripled and are on track to reach $100M over the coming years. Its portfolio of exclusive brands currently comprises Levi’s, Crocs, Skechers and Reckitt, bringing its total brand count to more than 50, managed on +200 storefronts. Its own brands range from categories such as pets supplements, health, personal care and food and beverage. Alexander Friedhoff, Founder & CEO of etaily commented: "For the last three years, we've focused our passion into crafting something great at etaily – an all-encompassing commerce powerhouse. From the very birth of our lifestyle products to their swift delivery through our state-of-the-art operations ecosystem. Our unique digital approach sets us apart, making etaily the architect of digital brands and retail. Today, people in the region buying something online from the leading retail and digital brands such as Crocs, Levi’s, Skechers, Fila and many others - all of it is being powered by etaily’s infrastructure.” “With our unbeatable ecosystem, more than ever demanding online-first strategy, and adaptable digital operations, we're poised to transform retail in the Philippines and SEA. As the tides of e-commerce reshape the retail landscape, etaily's agile, fully digital platform promises brands a successful journey into the future.” Bain & Co has forecasted that the number of digital consumers in SEA is projected to hit 402 million by 2027, up from an estimated 370 million in 2022 with the Philippines leading the growth, followed by Vietnam and Thailand. The Philippines is now expected to grow the fastest in 2023 among developing economies in East Asia and Pacific according to an updated World Bank growth outlook for the region. These reports come hot on the heels of the Philippines being recognised as the fastest growing ecommerce market globally in 2023 having grown 25% year on year. There are several factors driving the ecommerce market in the region. Alexander Friedhoff added: “Unlike markets such as the US and Europe, where population growth is at a historic low — or in China’s case, declining — SEA’s consumer pool is expanding fast. In fact, the region’s working age population is set to grow by 23 million people by 2030, according to Bain & Co. and Meta’s 2022 SYNC SEA report. The Philippines already has the youngest population in SEA. At the same time, household incomes are expected to rise, with 51 million new high and upper-middle class households to emerge by 2030. This combination of a burgeoning working population and higher household incomes will lead to an uptick in consumption. SEA will add about 140 million new consumers by 2030, representing 16 percent of the world’s consumers.” Alexander Friedhoff added: “Given the current trajectory, with ecommerce as a percentage of total sales surging, SEA may well be poised to become the ‘next China’ in terms of e-commerce growth potential. Although SEA consists of several distinct markets without the same geographic cohesion and language uniformity as China, commerce platform companies such as etaily have made it convenient for brands to sell into multiple markets through localized operations, brand, data and technology capabilities.” etaily will deploy the fresh capital to deepen its presence in SEA, enhance its distribution platform for brands, and expand the brand portfolio including own brands and licenses of international lifestyle brands. In addition, further investments will be made into its proprietary technology stack including its operating system, data analytics and AI platform etaily clarity. SKS Capital founder Jack Chen commented: "We are excited to participate in the exciting consumer transformation taking place in the Philippines and SEA. We are dedicated to collaborating with outstanding and promising organizations that are poised for growth. etaily's asset-light strategy, along with their extensive knowledge of eCommerce, supply chain, and their utilization of data-driven insights to understand consumer behavior and demand, offer significant prospects for incorporating advanced omnichannel technology solutions into brand operations. This will enable substantial growth in the near future. Our brand portfolio is ready to be distributed by etaily.” About etaily Founded in 2020 and headquartered in the Philippines, etaily has quickly established itself as a pathway for brands seeking to sell their goods online across SEA. etaily is powered by a proprietary operating system for end-to-end commerce technology. In addition to building their own brands, etaily provides a unique end-to-end direct-to-consumer e-commerce solution for global consumer brands. This ecosystem spans the entire customer journey, from development of lifestyle products through inhouse branding capabilities to delivery to a local and regional customer base from etaily’s asset light warehouse network. For more information, please visit https://www.etaily.com Contact Details etaily Bilal Mahmood +44 7714 007257 b.mahmood@stockwoodstrategy.com Company Website https://www.etaily.com/

November 14, 2023 08:00 AM Eastern Standard Time

Image

SIGMA America Announces Black Friday Deals for the Photographer On Your Gift List

SIGMA CORPORATION OF AMERICA

SIGMA Corporation of America, a leading camera and lens manufacturer for both photography and cinema applications, today announced its Black Friday Instant Savings deals for the photographers and content creators on your holiday gift list. With special holiday season pricing on 14 gift-worthy lenses starting today and running through Dec. 10, 2023, including several lenses which have not been discounted previously this calendar year, there is something perfect for every style of photographer and videographer. “Whether you're treating yourself or your favorite enthusiast or professional photographer our Black Friday lens offerings cover all sorts of creative styles, from ultra-wides to super telephotos,” says Mark Amir-Hamzeh, President of SIGMA America. “And with holiday season deals on lenses for full-frame mirrorless systems including Sony E-mount and L-Mount, crop-sensor mirrorless systems including Sony E-mount plus Fujifilm X Mount, and DSLR cameras including Canon and Nikon, there’s a SIGMA lens special that’s perfect for the most popular camera platforms.” Two of SIGMA’s best-selling lenses are offered with the biggest savings of the year: The longtime favorite for birding and wildlife enthusiasts, the 150-600mm F5-6.3 DG OS HSM | Contemporary lens for DSLRs is $190 off. The wildly popular fast-aperture standard zoom for full-frame mirrorless cameras, the 24-70mm F2.8 DG DN | Art lens, is $50 off. First-time Instant Savings this year include: For the on-the-go content creator, the 16-28mm F2.8 DG DN | Contemporary lens is the perfect compact wide-angle zoom, with a limited-time discount of $50. For the close-up specialist, the full-frame mirrorless 105mm F2.8 DG DN MACRO | Art, a purpose-built macro photography lens, is $100 off. Also offered at exceptional values are the following full-frame mirrorless lenses: ● 14-24mm F2.8 DG DN | Art - $100 off ● 35mm F1.4 DG DN | Art - $100 off ● 28-70mm F2.8 DG DN | Contemporary - $100 off ● 100-400mm F5-6.3 DG DN OS | Contemporary - $50 off ● 150-600mm F5-6.3 DG DN OS | Sports - $200 off APS-C format mirrorless lenses included in the Black Friday sale are: ● 16mm F1.4 DC DN | Contemporary - $50 off ● 30mm F1.4 DC DN | Contemporary - $50 off ● 56mm F1.4 DC DN | Contemporary - $50 off ● 18-50mm F2.8 DC DN | Contemporary - $50 off APS-C DSLR lenses on sale during the Black Friday sales event are: ● 18-35mm F1.8 DC HSM | Art - $120 off To learn more about these Black Friday deals and find participating dealers, please visit this link: https://www.sigmaphoto.com/black-friday-23 About SIGMA Corporation of America SIGMA Corporation of America, founded in 1984, is the US subsidiary of SIGMA Corporation, a family-owned manufacturer of lenses, cameras and photo accessories. Headquartered in Ronkonkoma, NY, SIGMA America expanded its US operations in 2018 with the opening of SIGMA Burbank, a multifunctional showroom, event space and repairs/distribution facility located in the heart of the Los Angeles entertainment industry. Craftsmanship. Precision. Dedication. Since 1961, SIGMA has been devoted to the pursuit of advancing photographic technology. Unique to the industry, the family-owned business produces its high-quality, award-winning still photo and cinema camera lenses, DSLR and mirrorless cameras, flashes, filters and accessories from its state-of-the-art manufacturing facility located in Aizu, Japan. In 2012, the company introduced SIGMA Global Vision with three distinct lens lines: Art, Contemporary and Sports. Designed for industry camera mount systems including Canon, Leica, Nikon, Panasonic, Sony and SIGMA, each lens is handcrafted and tested in Japan to ensure a high-performance, premium product that is purpose-built to last. In 2016, the SIGMA Cine lens lineup was launched, further cementing SIGMA as an innovator in imaging engineering. Embodying the core optical DNA that has defined the SIGMA benchmark of excellence, SIGMA Cine lenses meet the needs of advanced 6k and 8k cinema production. Forming the landmark L-Mount alliance alongside Leica and Panasonic in 2018, SIGMA continues its storied tradition of imaging excellence through groundbreaking innovations such as the native L-mount SIGMA fp and fp L full-frame mirrorless digital cameras, announced in July 2019 and March 2021 respectively. These products, along with over 35 award-winning SIGMA Global Vision lenses available in native L-Mount format, demonstrate SIGMA's continued commitment to the creative community through expanded product offerings. With the fp, fp L and these lenses, even more users can now leverage SIGMA's renowned optical formula to achieve their creative vision with ease. ### For information about SIGMA America, please visit sigmaphoto.com and SIGMA Blog for helpful information about our products. Follow SIGMA America on social media! SIGMA Cine: Facebook, Twitter and Instagram Contact Details SIGMA Jack Howard +1 631-201-7381 SIGMA.PR@Sigmaphoto.com SDDPR Stacey Doss stacey@sddpr.com Company Website https://www.sigma-global.com/en/

November 13, 2023 12:00 PM Eastern Standard Time

Image