Communications

Advertising Communications Graphic Design Internet Marketing Media Publishing SEO
News Release Digital Asset Direct

Autotrader Is UK’s Leading Car Shopping App With 5x More Downloads Than Top Competitor

Finance News

In the UK, one car shopping app stands out above the rest, according to a new study. The data analysts at Fair Betting Sites have crunched the data from AppMagic to uncover the top car shopping app in the UK. Car shoppers in the UK are 5x more likely to use AutoTrader than any other car and car parts app AutoTrader was downloaded 1.3 million times, 472% more than the CarGuru, the next most popular car shopping app. Used car parts app, AUTODOC, was second on the list of car shopping apps with 442,550 downloads US-based competitor CarGurus ranked third with about 275,000 downloads. Check out the complete highlights from the study below. AutoTrader Has Nearly 5x More Downloads Than Leading Car Shopping Apps AUTODOC Is Top App To Shop For Car Parts In The UK AutoTrader Has Nearly 5x More Downloads Than Leading Car Shopping Apps In the UK, car shoppers trust AutoTrader more than any other car shopping app. Recent data from AppMagic reveals that AutoTrader was downloaded nearly 1.3 million times in 2022. Not only was AutoTrade downloaded more than 3x more than any other car shopping app, but it was downloaded 472% more than CarGurus, another app to buy used and new cars. AUTODOC finished second on the list of cars and car parts shopping apps with 442,550 downloads. CarGurus, an app based in the US, was next on the list of most popular car shopping apps in the UK with just under 275,000 downloads. Online auto auction app Copart finished fourth on the list while the Mercedes me Store rounded out the top-five. Check out the complete list of the top car and car part shopping apps in the UK below. AutoTrader AUTODOC CarGurus Copart Mercedes me Store AutoScout24 Cars24 UAE Auto.ru Drom.ru AUTODOC Is Top App To Shop For Car Parts When it comes to buying car parts, one app stands above the rest in the UK. While AutoTrader finished first on the list of car shopping apps, it doesn’t sell car parts. For that, auto enthusiasts have a different solution. AUTODOC has emerged as the best app to shop for car parts, according to a recent study. When combining its Android and Apple Store downloads, AUTODOC was the second-most popular car and car part shopping app with 442,550 downloads. For the full story, visit: https://fairbettingsites.co.uk/blog/2023/01/20/autotrader-is-uks-leading-car-app-with-5x-more-downloads-than-top-competitor/ Contact Details Finance News Alex Brown alex@financenews.com

January 23, 2023 05:38 PM Eastern Standard Time

‘Ready for Ron’ launches $3.3 Million National Independent Expenditure Campaign

Ready for Ron

Ready for Ron, the only credible independent group working to draft Florida Governor Ron DeSantis to run for President, launched a $3.3 million Independent Expenditure campaign to build the grassroots “ground game” to support a DeSantis Presidential candidacy. As detailed in a recent FEC report the campaign includes $2.3 million in national television advertising – at a rate of $100,000 per week – and $1 million for phone, mail, and digital outreach efforts. “This is a critical investment to engage the public with our message that Joe Biden and the Democrats are the problem, and electing Ron DeSantis is the solution. We must build up the national volunteer network it will take to win,” stated Dan Backer Counsel to Ready for Ron. “Following 3 straight election losses, it is clear, blowing big money on consultants for flashy ads that just talk at voters fails – but we see time and time again that our unique strategy of direct engagement creates real results around which we can build a winning ground game. We are pursuing a volunteer driven strategy that cuts out high-priced consultants and puts every penny into building the infrastructure to support a DeSantis candidacy.” In an interview with the Financial Times, Backer explained that “the purpose of the ad spending was to create ‘the backbone of a real ground game’ for DeSantis and ‘convince DeSantis that he has the grassroots support to run and win in a general election’. He added that Ready for Ron wanted to ‘bring in a whole host of people who aren’t part of the current universe’, including those who are not part of Trump’s base of conservative voters, which has dominated Republican campaigns in recent years. Fox News reported that In November Ready for Ron had already announced its petition has received more than 100,000 signatures. The petition is also the focus of a lawsuit Ready for Ron brought in the U.S. District Court for D.C. against the Federal Election Commission (FEC) challenging an FEC Advisory Opinion preventing Ready for Ron from sharing with Governor DeSantis the names of those who signed a petition encouraging him to challenge Joe Biden. Comments from Dan Backer featured in a Newsmax story focused on how the Ready for Ron “…spending should help ‘offset any competitive advantage that any other campaigns may or may not have”….between now and a hoped-for eventual announcement of a DeSantis candidacy. Politico also reported the news in its popular Playbook and Influence newsletters. In interviews with The Daily Caller and The Washington Examiner, Backer stated, “Ready for Ron is investing heavily in drafting Ron DeSantis to run for president in 2024, knowing that he is the Republican Party’s best chance to win back the White House. DeSantis’ pro-freedom platform has made Florida the best state to live in America — I know, I moved here — and we won’t stop until that platform goes national for all Americans to enjoy.” Since its launch in late May, Ready for Ron has enlisted more than one hundred twenty thousand supporters to build on-the-ground grassroots support, generated significant media attention, and produced and placed advertising to convince Ron DeSantis to run for President. Ready for Ron has emerged as the most successful and credible independent organization in support of a Ron DeSantis candidacy. Following nearly nine months of work by Ready for Ron, Governor DeSantis has a growing lead in polls in key states. The advertising efforts, phone calls, petition, and grassroots campaigns are helping generate significant leads in early primary and key battleground states and in the hearts and minds of the American people. Ready for Ron continues its TV and online advertising efforts to engage Americans to sign the petition at ReadyForRon.com to Draft Ron DeSantis to run in 2024. ### For more information or to schedule an interview with a ‘Ready for Ron’ spokesperson, please contact Dan Rene at 202-329-8357 or dan@readyforron.com. Contact Details Dan Rene +1 202-329-8357 dan@readyforron.com Company Website https://www.readyforron.com/

January 23, 2023 02:15 PM Eastern Standard Time

Minuteman Press Franchise in Denver Acquires 31-Year Business A Great American Print Shop

Minuteman Press International Inc

Abel Corral, owner of Minuteman Press in Denver located at 4725 Paris Street, Suite 200, has acquired independent printing business A Great American Print Shop from retiring owner Frank Hibberd. A Great American Print Shop operated in Denver for 31 years. When Frank received a mailer from Minuteman Press, he reached out to Regional VP Jack Panzer. Jack says, “Frank wanted to retire and I told him about our unique ability to help independent print shops sell their business. I connected him with Abel, who had expressed interest growing and expanding his business through an acquisition. I am glad they were able to work out a deal, and I wish Frank all the best in retirement.” On the acquisition, Abel Corral says, “The acquisition came about on the heels of our three year anniversary; this is also our second acquisition in two years. I was looking for a way to grow my business and so I let it be known to Jack Panzer that I’d be interested in acquiring another print shop.” Abel continues, “A Great American Print Shop was strategically located within an area that I already reach and market to and so this acquisition just seemed like a good fit. I really liked that this was an established business with growth potential that I feel my team could capitalize on. The potential upside, close proximity, and perfect timing all came into play.” He adds, “The acquisition included an established client base, paper inventory, some equipment including cutters, and access to Frank during the transition. I expect this acquisition to help increase revenue by 20-25%. Also, this acquisition benefits AGAP’s customers in three key ways: First, we have received all of the previous artwork for AGAP clients to ensure a seamless transition as we serve their print, design, and mailing needs. Second, we will be able to offer promotional products and apparel to AGAP clients, which were not previously available. Third, we will be providing value-added local customer service and client support. Our Minuteman Press location is near Peoria & Interstate 70: 4725 Paris St. #200, Denver, CO 80239, inside the Pinecreek Office Center. We are also offering free delivery to AGAP customers.” Abel concludes, “I’m very grateful that my Regional VP Jack Panzer helped me by presenting this opportunity and helping me through the process. I expect this could be a game-changer for our business.” Abel Corral’s Minuteman Press franchise in Denver is located at 4725 Paris Street, Suite 200, Denver, CO 80239. For more information, call or visit their website: https://minuteman.com/us/locations/co/denver20/ Learn more about #1 rated Minuteman Press franchise opportunities and see Minuteman Press franchise reviews at https://minutemanpressfranchise.com. Contact Details Minuteman Press International Chris Biscuiti +1 631-249-1370 cbiscuiti@mpihq.com Company Website https://minutemanpressfranchise.com

January 23, 2023 12:00 PM Eastern Standard Time

Image

PIERCE COUNTY AND COMCAST PARTNER TO BRING HIGH SPEED INTERNET TO KEY PENINSULA

Comcast Washington

Pierce County and Comcast have finalized an agreement that will expand the availability of high-speed internet services on the Key Peninsula. Comcast will construct the infrastructure and make available a fast and reliable fiber-rich network and full suite of services to over 526 Key Peninsula homes and businesses, including multi-gig broadband speeds for residential customers and speeds up to 100 Gbps for business customers. Pierce County is working to facilitate the expansion of broadband infrastructure to underserved areas of Pierce County. This program partners County funding with broadband service providers to build infrastructure for the benefit and quality of life of residents and to enhance economic opportunities for local businesses. The approximately $5 million high-speed internet expansion project is being funded as a public-private partnership between Comcast and Pierce County, with the County contributing $3.75 million of federal funding allocated through the American Rescue Plan Act of 2021 (ARPA). “Now, more than ever, it is crucial that people have access to high-speed Internet,” said Bruce Dammeier, Pierce County Executive. “Whether for work, school or entertainment, we want to help all County residents enjoy the benefits of this important infrastructure.” “Today’s announcement about the expansion of high-speed internet services on the Key Peninsula is an extension of our commitment to investing in and expanding our network to ensure that more residents and businesses across our region have the important broadband connections they need for their educational, professional and personal lives,” said Roy Novosel, vice president of engineering, Comcast’s Pacific Northwest Region. “We are proud to connect these communities with fast, secure and reliable internet service that is built to meet their needs today and into the future.” Once permits are obtained and construction has begun in the public rights of way, Comcast will create an online resource for residents seeking information about the network build in their neighborhood, including answers to frequently asked questions and product and service details. For more information about Pierce County’s broadband expansion initiative please visit www.PierceCountyWa.gov/BoostingBroadband Information about Comcast’s broadband investments in rural communities and the Key Peninsula expansion is available at Rural Broadband Expansion | Comcast Washington. About Pierce County Nearly 1 million residents live in Pierce County, the second largest county in the state of Washington. Our mission is to build strong communities that people are proud to call home. From the top of towering Mt. Rainier to the sparkling shores of Puget Sound, and everywhere in between, Pierce County is an amazing place to live, work and raise a family. Pierce County Media Contact: Erin Babbo, communications manager, 253-442-4452, Erin.babbo@piercecountywa.gov About Comcast Corporation Comcast Corporation (Nasdaq: CMCSA) is a global media and technology company that connects people to moments that matter. We are principally focused on broadband, aggregation, and streaming with over 57 million customer relationships across the United States and Europe. We deliver broadband, wireless, and video through our Xfinity, Comcast Business, and Sky brands; create, distribute, and stream leading entertainment, sports, and news through Universal Filmed Entertainment Group, Universal Studio Group, Sky Studios, the NBC and Telemundo broadcast networks, multiple cable networks, Peacock, NBCUniversal News Group, NBC Sports, Sky News, and Sky Sports; and provide memorable experiences at Universal Parks and Resorts in the United States and Asia. Visit www.comcastcorporation.com for more information. Contact Details Comcast Andy Colley andy_colley@comcast.com Company Website https://washington.comcast.com/

January 23, 2023 08:55 AM Pacific Standard Time

Goodway Group Earns Top Number One Spot on Ad Age’s 2023 Best Places to Work; Makes the List for Third Consecutive Year

Goodway Group

Goodway Group, a leading data-driven and technology-enabled digital media and marketing services firm, has earned the top number one spot on Ad Age Best Places to Work 2023 list. This is the third consecutive year Goodway Group has been ranked on Ad Age Best Places to Work list, a research-driven program that analyzes company's practices, programs and benefits and surveys employees for their perspective. Goodway Group was recognized for its award-winning culture rooted in its shared behaviors guiding the company to lead with heart, smart and grit to drive innovation that leads to real business outcomes. Goodway Group has pioneered a remote workplace since 2010 and has a deep history of providing flexibility and greater work-life balance. To meet the needs of the evolving workforce and times, Goodway Group continues to adapt its work culture to address new challenges. For example, to help combat increasing burnout rates experienced on a national scale in 2022, the agency’s People Experience (HR) team created a team building exercise around work flexibility that empowers teams to create their own work coverage arrangements to be creative within working hours and allow time for care needs. Goodway Group is committed to focusing on employee mental health and well being to forge a path toward excellence and a commitment to its people. To provide unique opportunities to its employees, Goodway partners with Ginger to provide employees with resources and benefits to optimize areas of their lives outside of work, including mental health counseling, nutrition needs and financial planning. Additionally, the Goodway Council acts as a feedback loop from employees to the leadership team on various topics to prioritize and influence company culture, and respond to evolving needs. “We are so honored to be recognized for the third time by Ad Age for Goodway Group’s dedication to its people in all that we do. At Goodway, we are committed to maintaining a people-first culture that supports employees’ well-being and professional goals. Goodway Group truly believes that the best client experience stems from exceptional employee experience first,” said Kandi Gongora, Chief Transformation & People Officer of Goodway Group. “Being among the top companies in the advertising industry and being featured on this list is particularly rewarding because it is based on the direct feedback from our employees. They report strong satisfaction in all areas that matter most, which is a testament to our policies and practices. This recognition inspires us to continue to strive for excellence in building a workplace that is best in class.” ” In addition to Goodway Group’s inclusion on Ad Age’s Best Places to Work for three consecutive years, the agency has also been recognized for Newsweek’s 2022 Top 100 Most Loved Workplaces® list and named Best Employer for Remote Employees at the 2021 Digiday WorkLife Awards. Goodway Group was also featured on the Inc. Best Workplaces 2022 list among the top American companies that have excelled at creating exceptional workplaces and company culture. Ad Age Best Places to Work 2023 honors 50 companies that did a standout job over the past year as the ad business met with the challenges of a weakening economy, changing media market and a continued tight talent pool. The winners—top companies with 200 or fewer employees and top companies with more than 200 employees—reflect the highest overall numerical scores based on an analysis of questionnaires submitted by employers and survey responses from their employees. “The tight labor market forced every business in the industry to compete for talent, and the 2023 Best Places to Work winners proved the value of understanding what employees want today,” said Dan Peres, president and editor-in-chief of Ad Age. “Companies will face challenges this year with the economy and ongoing effects of the pandemic, but winning workplaces understand that taking care of employees is central to business success.” Ad Age produced Best Places to Work 2023 in partnership with Best Companies Group, a research firm specializing in identifying and recognizing great places to work. The competition was open to agencies, ad tech firms, brand or corporate marketing departments or groups and in-house agencies of marketers. About Goodway Group Goodway Group is a leading data-driven and technology-enabled digital media and marketing services firm with teams in the U.S. and the U.K. Our diverse team of digital strategists, media practitioners, technologists, and data scientists have won the most prestigious awards for innovative marketing technology, impactful work, and inclusive remote-first places to work including being honored as a multi-year Ad Age Best Places to Work, AdExchanger's Best Use of Technology by an Agency Award, and two MarTech Breakthrough Awards. The firm deploys deep expertise across both consumer and B2B marketing, including brand-performance advertising, retail media and commerce, and advanced analytics using proprietary digital programmatic technologies, data, analytics methodologies, and consultation. Goodway Group is an independent and remote-first media and marketing services firm with a 90+ year history. Find Goodway Group online at goodwaygroup.com or follow us on Facebook, Twitter or LinkedIn. Goodway Group. Honestly Smart Digital. Contact Details Kite Hill PR for Goodway Group Gina Preoteasa goodway@kitehillpr.com Company Website https://www.goodwaygroup.com/

January 23, 2023 11:33 AM Eastern Standard Time

How FatBrain AI Is Helping Protect Small Businesses From Ransomware Attacks

FatBrAin

By Faith Ashmore, Benzinga Small-to-medium-sized enterprises, also known as SMEs, make up over 90% of businesses around the world and approximately half of global employment. In the U.S., SMEs account for 44% of all U.S. economic activity and produce the bulk of GDP output. These SMEs are heavily reliant on, and often at the mercy of, programs like QuickBooks and Salesforce. 64% of QuickBooks users come from SMEs, and of that percentage. Salesforce has over 150,000 subscribers. While these programs are fantastic tools for SMEs, they are also vulnerable to ransomware attacks. SMEs do not have the same technical expertise, staffing, and secure infrastructure that companies like Microsoft (NASDAQ: MSFT), IBM (NYSE: IBM), and Nvidia (NASDAQ: NVDA) do. Artificial Intelligence (AI) can help bridge the technological divide. FatBrain AI (LZG International, Inc.) (OTCQB: LZGI) is on the front lines of this battle. FatBrain markets itself as “AI for Everyone” and caters specifically to SMEs. The company is focused on simplifying decision-making for SMEs and giving them the power to harness big data and AI to grow, protect and expand their businesses. How Is FatBrain Protecting SMEs From Ransomware Attacks More than 50% of SMEs are expected to experience a ransomware attack, and when this happens, all the data stored on QuickBooks and Salesforce could be lost or at the very least inaccessible for an extended period. For small businesses, this would be devastating and costly. FatBrain has created RansomProof - AI software that can have a real impact on securing a small business’ systems and data and ensure small businesses will be safe. RansomProof is free forever to SMEs because the company believes in leveling the playing field between big businesses and SMEs. RansomProof is simple to use - SMEs simply need to register their QuickBooks and Salesforce accounts with FatBrain’s RansomProof and their data will be backed up daily, 365 days a year; no expensive consultants or advanced technical knowledge required. All data between FatBrain’s servers and the company is encrypted with the highest industry standards (128-bit TLS). Data is kept secure with multiple servers housed in secure data centers that have strict access controls. By ensuring that data is constantly backed up, SMEs can rest assured that even if a ransomware attack comes their way, they are protected and their data is safe. FatBrain is bringing AI to small businesses in a digestible, simple way. To learn more about RansomProof, click here. This article was originally published on Benzinga here. FatBrain AI (LZG International, Inc.; OTC: LZGI) is the first and leading provider of powerful and easy-to-use AI solutions to millions of businesses of tomorrow driving the majority of the global economy, empowering them to grow, innovate faster and savemoney. FatBrain’s innovative solutions transform continuous learning, narrative reasoning, cloud, blockchain and Web3 technologies into auditable, explainable and easy to integrate products. FatBrain’ssubscription model allows all companies to deploy its advanced AI solutions quickly and easily, securely utilizing them on premises behind their firewalls or via cloud. The AI 2.0 pioneered by our teams is like WAZE for business growth, using advanced peerdynamics technology to automatically learn patterns from individual and peer behavior. This allows us to deliver coached, personalized AI solutions at hyperscale. FatBrain unifies insights from SaaS applications, turbo-charged by peer and market dynamics: 1) Realize attainable goals from explainable peer performance. 2)Turbo-charge human expertise with superhuman AI insights. 3) Accelerate growth through the contributory network effects. 4) Simplify harnessing data across common apps and market signals. This post contains sponsored advertising content. This content is for informational purposes only and is not intended to be investing advice. Contact Details Shawn Carey ir@fatbrain.ai Company Website https://fatbrain.ai/

January 23, 2023 08:00 AM Eastern Standard Time

Longing for Pristine Beaches and Turquoise Waters?

YourUpdateTV

Recently, the Commissioner for the U.S. Virgin Islands Department of Tourism, Joseph Boschult conducted a satellite media tour to share tips on how to best experience the U.S. Virgin Islands. If you are longing for pristine beaches and turquoise waters, the U.S Virgin Islands offers some of the best beaches and resorts found anywhere in the world. A video accompanying this announcement is available at: https://youtu.be/V2al2NCSyZQ New year, new outlook, new travel plans! About 40 miles east of Puerto Rico, the U.S. Virgin Islands comprise a United States territory located in the northeastern Caribbean Sea. The three islands are St. Croix, St. John, and St. Thomas. Major U.S airlines offer direct daily flights from the U.S. mainland and Puerto Rico to the islands. The islands are perfect for leisure or business travel, the U.S. Virgin Islands features breathtaking, world-renowned beaches, an international marine industry, European architecture, and a burgeoning restaurant industry. No passports are required from U.S. citizens traveling from the U.S. mainland or Puerto Rico. Resilience in Tourism During Covid and the Great Comeback With three to four ships visiting per day, the USVI is one of the largest cruising destinations in the Caribbean. Before the pandemic, cruising injected over $300 million into the local economy and accounted for about 70% of the tourism business. Unlike other islands in the Caribbean, the airports in the USVI never closed. In addition, implemented an online travel screening portal and worked closely with all of their local partners, including restaurants, hotels, excursion companies, and other tourism-related businesses. The USVI is gearing up for a very successful 2023. USVI had the highest increase of visitors in the Caribbean from 2019 vs 2022. Best Places to Travel to in 2023 The editors of Conde Nast Traveler put the USVI at the top of its Best Places to Go in 2023 citing the islands’ new hotels, resort openings, the national park, and Carnival festivals. The editors at Travel + Leisure ranked USVI as one of its 50 best 2023 destinations in its “For Beach Vibes” section. Yahoo! Life listed the USVI as one of the top ten tropical islands to get to in under three hours from the U.S. Readers of Porthole Cruise and Travel Magazine voted USVI as the Best Caribbean Cruise Destination for 2023. Frommer's also gave the island territory top billing in its annual Best Places to Go in 2023 list. New Brand Campaign: Naturally in Rhythm, what that Means for the USVI The campaign is designed to supports the hotel recovery and to inspire visitors to fall naturally in rhythm with the diverse culture, natural wonders, and beautiful hotels and resorts of St. Thomas, St. Croix, and St. John. The new campaign also reminds visitors that they can come again to escape the stresses of city lifestyles and to invite newcomers to imagine tasting our unique cuisine, laying on our powdery beaches, swimming in our pristine waters, and exploring our historic cobblestone streets and protected national parks. It speaks to travelers seeking an authentic Caribbean experience comprising food, heritage, culture, and nature without having to leave U.S. soil. Among other aspects of the campaign is the revamped USVI tourism website, which contains a more comprehensive trip- planning section that highlights restaurants, shops, services,and other businesses that cater to tourists in the destination. In addition to dynamic content, the site uses new imagery that keeps it authentic and enthralling at the same time. Food- Sharing and Culture Local signature USVI dishes include Johnny Cakes, deep-fried bread made from cornmeal; pate, a ground beef, chicken, or salted cod wrapped in dough and deep-fried; peas and rice, kidney beans with brown rice; or fungi, the Caribbean version of polenta. Locally made fish soup is served for breakfast, lunch, and/or dinner. Another popular dish is callaloo soup, which is made with daheen plant leaves, okra, local herbs, and sometimes meats or seafood. Wash it all down with a local Cruzan Rum signature cocktail. The USVI is rich with historic and cultural influences include Danish, French, Spanish and African - Danish the most prevalent. Carnivals are celebrated in the USVI in December/January on St. Croix, June/July on St. John, and April/May on St. Thomas. For more information visit: visitusvi.com BIO: JOSEPH BOSCHULTE Joseph Boschulte is the Commissioner for the U.S. Virgin Islands Department of Tourism. Commissioner Boschulte brings over 30 years of experience in business, finance, and government to the tourism department. The Commissioner has held high-level positions in transportation, utilities, telecommunications, finance, government development and investment banking with a proven track record of improving organizational performance and growth. Boschulte formerly served as President and CEO of The West Indian Company Limited (WICO), Chief Financial Officer of both the Virgin Islands Water and Power Authority, the Government of the Virgin Islands Employees’ Retirement System, and chaired the VI Public Services Commission. Additionally, Boschulte serves as the former Vice President of Institutional Advancement at the University of the Virgin Islands (UVI), Executive Director for UVI’s Reichhold Center for the Arts, Senior Vice President of Corporate Finance with Wachovia Securities in Atlanta, and Vice President of Banc of America Securities in Charlotte and New York City. Currently, Boschulte serves as the Chairman for the Board of Directors of The West Indian Company Limited (WICO) and sits on the board for the Virgin Islands Port Authority. He is also a member of the US Travel Association. Commissioner Boschulte earned his MBA from Darden School of Business at the University of Virginia. A family man first, Commissioner Boschulte is a husband to his wife Aisha, and proud parents of children Jaeden and Janae. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

January 19, 2023 03:20 PM Eastern Standard Time

Video

Prescriptions Generated Three Times More Frequently on POC Mediums: Doceree 2022 Annual Report

Doceree

Point-of-Care (POC) channels have changed the dynamics of how life sciences brands interact with healthcare professionals (HCPs) which has led to script generation to become three times on POC than on other online mediums, Doceree has revealed in its annual report – Doceree 360 (2022 Edition). Doceree, a global platform building unprecedented solutions for HCP programmatic messaging with proprietary data tools, today released its annual report, compiled post analysis of more than 250 POC campaigns run on its platform over the last year. To drive prescriptions, it is crucial for life sciences brands to target HCPs while they tend to their patients, which is only on point-of-care channels, concludes the report. Doceree has pioneered initiatives to evolve the POC ecosystem with insightful learnings for life sciences brand marketers and platforms. A few months prior to the report launch, the company’s Founder and CEO Harshit Jain, MD launched a book on the subject with the goal of preparing marketers and point-of-care platforms for the next way to effectively reach and engage clinicians through online platforms. “The POC landscape is in its nascent stage and is evolving at a fast pace,” Jain said. “There is apparently a lack of standardization owing to limited availability of data points and metrics at this stage. “We are attempting to fill this gap by diving into the multiple POC campaigns we have executed on our platform in the past year to deduce some insightful learnings for marketers to take cognisance of,” he continued. “It will empower them to embrace data-driven strategies and personalize HCP communications with a deep understanding of online behavior patterns of providers based on real-time campaigns.” The other key findings in the report are: HCPs spend an average of six hours out of an average 11-hour workday on EHR Script lift is 32% higher in trigger-based messaging Cost per HCP is 17% less on POC than on other mediums Doceree gauged more than 21 million impressions served to more than 600,000 HCPs on its over 70-partner POC channels. Campaigns of around 100 advertisers - comprising consumer healthcare and medical devices companies, life sciences brands, hospitals, and diagnostics - run on a blend of POC channels, consisting of EHR, eRx, telemedicine, EHR apps, were taken into account. Brand campaigns for more than 190 specialties, including Primary Care, Cardiology, Oncology, Hematology, Nephrology, Gynaecology and Pulmonology, were studied as part of the research for the report findings. View the complete report by visiting: https://doceree.com/in/reports/doceree-360-2022-edition/ About Doceree Doceree is a global platform building unprecedented solutions for healthcare professional (HCP) programmatic messaging with proprietary data tools. It facilitates messaging between life sciences brands and HCPs through an extensive global network of digital endemic and point-of-care platforms to programmatically deliver personalized communications to HCPs and transparent marketing campaign metrics at scale. To learn more, visit doceree.com. Contact Details Kite Hill PR +91 70420 89805 doceree@kitehillpr.com Company Website https://doceree.com/us/

January 19, 2023 11:20 AM Eastern Standard Time

Image

Digitonic Rejects Takeover Offers, Launches AI-Driven Platform for Next-Level Investor Relations

Digitonic Ltd.

This press release contains a video. If you don’t see a video, click the link. UK-based technology-driven Investor Relations (“IR”) marketing company, Digitonic, is pleased to announce plans to release a range of innovative next-generation services throughout 2023. Spearheaded by the revolutionary, AI-driven “NextGen Newswire” platform, the products will complete the Company’s full pivot into the North American financial marketing space. Digitonic’s pioneering technology has repeatedly driven record financial results since the Company’s launch in 2011. In 2021, revenues reached an all-time high of over $16 million–more than double the year before–propelled by the business’s increasing success in the IR space. Last year, Digitonic went on to receive two takeover bids from competitors as its robust performance continued amid difficult market-wide conditions. However, it ultimately rejected these offers to focus its resources on meeting the vast demand it identified among listed companies for innovative IR services that outperform in all market conditions. Co-founder and CEO Grant Fraser commented: “ Although tempting, we had 100% support from the original investors to kindly reject the offers from US and Canadian based companies and move forward with our plan to fully pivot into Investor Relations. In 2022, we focused all our internal resources on innovating the investor relations sector by building next-generation products and services that will revolutionize the way publicly-listed companies release news and engage with investors in a compliant way. We’re excited about the difference our significant investment in R&D will make to our clients. Our new services will help them achieve their shareholder goals by amplifying their news flow to a global audience of investors.” Drawing on its market-leading technological edge, Digitonic has now completed the development of a range of next-generation products. The Company is now ready to commercialize them across publicly-listed companies trading on the NYSE, Nasdaq, OTC Markets, TSX, CSE, NEO, LSE, AIM and ASX. Mr Fraser added: “Digitonic has its strongest ever sales pipeline, and we’re looking forward to demoing our new IR ideas to more of the companies that have already expressed interest in working with us as well as other strong, undervalued businesses with market caps that have declined recently due to financial market uncertainty.” Digitonic expects its services to provide it with multiple additional sources of significant recurring revenue, both in strong markets and any weaker ones that may occur in the future. The Company will re-examine a public market float as a potential source of funding for the services’ long-term growth following their launch. As well as targeting entirely new areas of the IR market, Digitonic’s new platforms complement its existing services entirely. These include ValueTheMarkets.com, which the Company has developed into a leading financial content platform reaching more than 7 million investors since it acquired the asset in 2020. Digitonic has also established itself as one of the most trusted IR marketing partners in North America for publicly-listed companies. Its proprietary data-driven SONA contextual ad platform, always-on marketing, and quality content campaigns have repeatedly enabled clients to amplify their reach to investors. Digitonic’s robust approach to compliance is one of the reasons it is now a premium provider to the OTC Markets (OTCQX: OTCM) The first new product to launch will be Digitonic’s “NextGen Newswire”–an AI-driven newswire service that distributes press releases to a global audience in an original and extremely engaging way. With NextGen Newswire, Digitonic rapidly creates engaging videos of its clients’ upcoming news flow narrated by a styled avatar using press release content. These are then distributed across the world’s most-visited financial content platforms including Bloomberg, Thomson Reuters, Factset, Dow Jones and MarketWatch, among many others. Digitonic has tested NextGen Newswire with a variety of existing clients to highly positive feedback and expects 45 listed businesses to onboard in Q1 2023. The Company is also in talks with fellow IR providers about white labeling or partnering for the launch of NextGen Newswire in territories beyond North America. To support the accommodation of strong demand for NextGen Newswire, Digitonic has secured $1 million of venture debt from Beach Point Capital. The funds will also be used to support the wider roll-out of Digitonic’s new product range throughout the year–the details of which are forthcoming. About Beach Point Capital Beach Point Capital is a multi-strategy investment manager making credit, private equity, real estate and structured product investments. As of December 31, 2022, Beach Point Capital manages $14.5 billion in AUM on behalf of sophisticated global institutional investors. The firm employs a flexible, value-oriented, and risk-controlled approach and focuses on complex and less followed opportunities. Headquartered in Santa Monica, CA, the firm also has offices in New York, London, and Dublin. About Digitonic Digitonic is a UK-based technology-driven Investor Relations (“IR”) marketing company passionate about encouraging smart investing. The Company has an enviable reputation in North America as the most trusted partner for investor relations marketing, built on solid foundations of compliance, technical innovation, and a ruthless focus on results. Digitonic specialize in helping publicly-listed companies achieve and surpass their shareholder goals in a manner that protects brand and shareholder reputation. It provides a range of IR marketing services that combine high-quality, engaging content, pioneering technology, and industry best practices to raise awareness and drive investment into a company. The Company’s services include two different types of engagement: always-on marketing and campaigns. Always-on marketing promotes investor acquisition, engagement, and retention at any time of the year, while campaigns drive short-burst activity and generate an immediate impact around great news flow. Digitonic owns ValueTheMarkets.com and is a Premium Provider to the OTC Markets. Contact Details Digitonic Ltd Grant Fraser +44 7967 302780 grant@digitonic.com Company Website https://www.digitonic.com/

January 19, 2023 09:56 AM Eastern Standard Time

Video

1 ... 85 86 87 88 89 ... 244