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Former Republican FCC Chair Joins Growing Chorus Calling for Hearing into License Renewal Application for Fox Philadelphia

Raynor Ave.

Former Republican Federal Communications Commission (FCC) Chairman and broadcast licensee Alfred Sikes today joined the Media and Democracy Project (MAD) and media veterans Ervin S. Duggan and William Kristol to support a petition to deny the broadcast license renewal application for FOX Corporation-owned television station FOX 29 Philadelphia (WTXF-TV). “The FCC has allowed the public interest responsibility of broadcast licensees to become a bureaucratic construct,” said Alfred Sikes. “The behavior of Rupert and Lachlan Murdoch, highlighted in the MAD petition, raises a first principles question. Is truthful conduct a part of the standard?” Nominated by President George H.W. Bush, Alfred Sikes served as the FCC Chairman from 1989-1992. Prior to his service as Chair, Sikes was nominated by President Reagan to become Assistant Secretary of Commerce and director of the National Telecommunications and Information Administration. As FCC Chair, Sikes supported providing Rupert Murdoch with critical FCC waivers needed to launch Fox Broadcasting Company. Throughout his tenure at the FCC, Sikes opposed the advocacy of Murdoch’s competitors seeking to block efforts to create America’s fourth broadcast network. “It is noteworthy that Fox News declared Biden the winner in 2020; it was after all paying expert analysts to parse data to help it project winners and losers,” Sikes says in the objection. “And then much of its prime-time news coverage and opinionators fell in behind the Donald Trump version, not the Fox version of the outcome. They choose fiction over non-fiction to make many of its listeners and viewers happy. They knew the facts and decided to ignore them.” The objection concludes by saying, “The FCC has allowed the pledge to operate in the public interest to become perfunctory at best. If the public interest means anything, the FCC must designate for a hearing the application of the Murdochs and FOX for renewal of their license to operate station WTXF, Philadelphia.” On July 3, 2023, MAD filed a petition to deny the broadcast license renewal application for Fox Corp-owned television station FOX 29 Philadelphia (WTXF-TV). MAD is calling on the FCC to initiate an evidentiary hearing into FOX’s conduct to examine whether FOX and its leadership have violated the character requirements expected from public trustees granted a broadcast license. As an FCC broadcast licensee, WTXF-TV, one of 29 FOX subsidiary broadcast stations, has a basic statutory duty to conduct its operations in the “public interest.” A copy of Alfred Sikes informal objection is available here. A link to MAD’s initial Petition to Deny is available here. For media inquiries, please contact Aaron Alberico at aalberico@raynoravenue.com. Alfred Sikes is a former Administrator of the National Telecommunications and Information Administration during the Reagan Administration. He was nominated by President George H.W. Bush to the Federal Communications Commission where he served as the Republican Chairman from 1989-92. Contact Details Raynor Ave. Aaron Alberico +1 202-744-0786 aalberico@raynoravenue.com Company Website https://www.raynoravenue.com/

August 21, 2023 08:00 AM Eastern Daylight Time

This Healthcare Tech Company Has Become The First To Receive FDA De Novo Authorization For An OTC COVID-19 Test

Benzinga

By Rachael Green, Benzinga The healthcare technology company Cue Health Inc. (NASDAQ: HLTH) has become the first company to get De Novo authorization from the U.S. Food and Drug Administration (FDA) for an over-the-counter COVID-19 test — as well as being the first FDA De Novo authorization for any over-the-counter molecular test for a respiratory disease. The Cue COVID-19 Molecular Test is designed for both at-home and point-of-care use. Cue Health was also previously the first company to receive an Emergency Use Authorization (EUA) from the FDA for an at-home molecular diagnostic test available without a prescription, which helped the company rake in over $1 billion in revenue over two years from both public (government entities) and private (point-of-care, enterprise, and direct-to-consumer) customers because it is highly accurate and has an easy-to-use design. There are still an average of over 2,000 patients with COVID-19 admitted to hospitals every day in the United States. For both the flu and COVID-19, early diagnosis and treatment are critical to preventing serious illness and even death. In March, the FDA recommended to manufacturers that had received EUAs for their COVID-19 tests to submit new applications and meet the requirements for full clearance in order to keep selling their products. Cue has already achieved that new FDA authorization for its COVID-19 test., and it also has an EUA under FDA review for its Flu A/B + COVID-19 multiplex test, plus additional requests for De Novo classification under review including for its standalone flu test and its respiratory syncytial virus (RSV) test. The company already has an EUA for its molecular test to detect the monkeypox virus. The at-home and point-of-care COVID-19 tests deliver lab-quality results to connected mobile smart devices in about 20 minutes. The test integrates into Cue Care, the company's state-of-the-art test-to-treatment service where patients can connect with a healthcare provider through the Cue Health App to discuss their results, form a treatment plan and have prescribed medications delivered straight to their door. COVID-19 Diagnostics Market Remains As The Disease Becomes Endemic Cue’s De Novo authorization comes as public health officials and epidemiologists have been continuously reporting that COVID-19 has transitioned from pandemic to endemic. Similar to the flu, COVID-19 cases will likely continue to cycle between highs and lows, but in a relatively more predictable manner. Movement into endemic status only means that testing will be even more important and needed over a much longer period of time. Early diagnosis of a respiratory illness can potentially lead to a milder infection and a decreased likelihood of hospitalization. Maintaining vigilance in preventing infection and opting for early detection and treatment at the first sign of symptoms (especially in households with children, senior citizens, family members with disabilities, or other at-risk individuals) can be crucial, especially for COVID-19. Cue Health’s diagnostic platform is able to help both patients and care providers stay ahead of COVID-19 over the long term, as the disease enters its endemic stage. By providing fast and accurate results, the platform could help minimize the spread of the disease and the risk of hospitalizations. Cue’s Molecular Diagnostic Platform — A Game Changer For Testing Cue’s test is a NAAT (Nucleic Acid Amplification Test) that amplifies and detects the virus’s RNA. Because it can amplify the genetic material, Cue’s test is much more sensitive than an antigen test. In clinical studies, the Cue COVID-19 Molecular Test matched three FDA-authorized, lab-based PCR tests with 98% accuracy. The company’s innovative technology turned the complex test into a user-friendly kit that requires no advanced training. Cue’s molecular test is proven to deliver accurate results even in the early days after exposure whereas antigen results are not nearly as reliable. This is important as, according to the CDC, treatment must be started within days after you first develop symptoms to be effective. Cue's molecular test, which delivers results in 20 minutes, is also much faster than a PCR test, which can take anywhere from 12 hours to five days. The test can be used on adults or children with or without signs or symptoms of COVID-19 and it is self-contained, meaning it doesn’t involve mixing fluids or running an involved testing procedure. Users simply insert the cartridge into their Cue Reader, collect a nasal sample with a Cue Sample Wand, and insert the Wand into the cartridge. About 20 minutes later, results are sent to the Cue Health App on the user’s phone. With its head start in the transition from EUA to permanent market authorization for its at-home COVID-19 molecular test and a slate of additional at-home tests compatible with the same Cue Reader device, analysts have expressed optimism about the healthcare tech company’s future earnings potential. This document may depict certain future planned care offerings which are subject to completion of development and/or may require regulatory authorization, clearance, or approval before they can be commercialized. This post contains sponsored content. This content is for informational purposes only and not intended to be investing advice. Contact Details Benzinga +1 877-440-9464 info@benzinga.com Company Website http://www.benzinga.com

August 18, 2023 09:00 AM Eastern Daylight Time

Hart + Harvest Press Announces New Edition of James F. Haggerty’s Chief Crisis Officer, featuring an Insightful New Preface on the COVID and Ukraine Crises

PRCG | Haggerty LLC

“Not having a crisis plan is like sending your team onto the field, and only then making up the plays. You may win the game… but I wouldn’t bet on it.” Hart + Harvest Press is thrilled to release the latest edition of Chief Crisis Officer: Structure and Leadership for Effective Communications Response, by noted attorney, author and communications consultant James F. Haggerty. The new edition is now available for purchase on platforms such as Amazon, Barnes & Noble, independent booksellers, and at hartandharvest.com. The Hart + Harvest edition of Chief Crisis Officer features a new preface that provocatively looks at the communication impacts of two of the most dominant crisis events of the past several years: the COVID-19 pandemic, and Russia’s 2022 invasion of Ukraine. On the COVID crisis, Haggerty writes that the government’s disastrous public response “serves as a prime example of why basic principles of crisis communications are so critical, including: having structure and leadership in place for response before a crisis occurs; ensuring an actionable plan that everyone understands and buys into; understanding the importance of rapid response protocols in an age of social media and other instant communications; and creating messages that are compelling and clear… messages that resonate with your audience.” On the subject of messaging, Haggerty contrasts the COVID failures with the success of President Volodymyr Zelensky in the wake of Russia’s 2022 invasion of Ukraine. “As in the public speeches of Churchill, Roosevelt and Ronald Reagan,” Haggerty writes, “Zelensky chose his words and images incredibly carefully, rallying the Western world to a cause thought hopeless in the early days of the conflict.” Haggerty adds: “There was no committee noodling his words on Google Docs, adding various equivocations and lawyerly qualifications. No banal clichés. None of the muddied verbiage of the type that ensures that the bulk of your audience doesn't hear your message at all.” Structure and Leadership In Chief Crisis Officer, Haggerty emphasizes the necessity for all organizations, regardless of size, to (1) have the structure in place for effective communications response, and (2) appoint a leader who can execute in the heat of the modern crisis—the “Chief Crisis Officer.” “Crisis communications planning is not merely for the largest of companies facing the biggest of issues in the most major of media outlets,” Haggerty writes. “Effective crisis communications is for everyone involved with issues or events that could negatively impact their organization.” Throughout the book, readers will gain insights into crisis management, including the anatomy of a crisis, the selection of a Chief Crisis Officer, the creation of a crisis communications plan, rapid response strategies, crafting the right messages, and more. Since its original release, Chief Crisis Officer has become mandatory reading for CEOs, business executives, lawyers, public affairs and public relations executives, and high-profile individuals who seek guidance in crisis management. Prior editions of Chief Crisis Officer have been positively featured in publications that include the Harvard Business Review, Fortune and Entrepreneur magazines. About James F. Haggerty Called a “powerhouse of PR and communications” by Chambers & Partners’ international directory, James F. Haggerty is a well-known author, attorney and communications consultant. Haggerty is CEO of PRCG | Haggerty LLC, an internationally renowned public relations firm based in New York City, and its sports brand, PRCG | Sports. He is also president of the Crisis Protection Network (CPN), an association of senior communications executives in 16 cities worldwide. Haggerty is also the author of In the Court of Public Opinion: Winning Strategies for Litigation Communications, Third Edition (Hart + Harvest Press, 2022), which has been called “the perfect handbook for this age of show trials…” by Financial Times. The first business book to examine the interplay of media, public relations, and public perception during litigation, In the Court of Public Opinion was named one of the Top 10 PR Books of the Year by The Holmes Report. A 20 th anniversary edition will be published in 2023. About Hart + Harvest Press Hart + Harvest Press is an independent publishing company specializing in compelling nonfiction written by experts in business, communications, public policy, and related fields. Established and backed by PRCG, Hart + Harvest is driven by a genuine passion for storytelling—narratives that inspire, thoughts that provoke, and critical thinking that test conventional wisdom. Above all, Hart + Harvest firmly believes in the power of language to entertain, enlighten, and persuade. Contact Details Hart + Harvest Press Sandra Prendergast +1 212-683-8100 sprendergast@hartandharvest.com Company Website https://hartandharvest.com/

August 18, 2023 09:00 AM Eastern Daylight Time

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Gamelancer Media beats its own forecasts with 2Q financial results

Gamelancer Media Corp

Gamelancer Media Corp CEO Jon Dwyer joined Steve Darling from Proactive to announce the company's financial achievements for the second quarter of 2023. The reported results surpassed management's expectations, showcasing an impressive 171% growth in revenue to C$1.42 million for the quarter ended June 30, 2023, compared to the same period in 2022. Dwyer emphasized to Proactive that the 2Q 2023 financial report not only highlights Gamelancer's exceptional revenue growth but also underscores the company's capacity to foster sustainable growth both in terms of revenue and network expansion. He emphasized that Gamelancer's unique value proposition, which combines owned and operated channels with its creative studio JoyBox, sets the stage for a distinctive media offering to brands. Dwyer also shared the company's ongoing efforts to optimize operational costs, a strategy that aligns with its goal of achieving positive underlying earnings (EBITDA) results by the fourth quarter of 2023. This commitment to financial efficiency and strategic growth positions Gamelancer for continued success in the competitive media landscape. Contact Details Proactive Investors Canada +1 604-688-8158 na-editorial@proactiveinvestors.com

August 17, 2023 12:44 PM Eastern Daylight Time

Video

Family Tech for School and Home

News Media Group, Inc.

Contact Details News Media Group, Inc. Karl Wayne +1 334-440-6397 karl@newsmg.com Company Website https://newsmg.com/

August 17, 2023 12:01 PM Eastern Daylight Time

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The Publisher Desk Named to the Inc. 5000 List of Fastest-Growing Companies

The Publisher Desk

The Publisher Desk, a fully integrated audience development and content monetization partner, announced today that it has been named to the Inc. 5000 list of fastest-growing companies in the United States, marking its inaugural appearance on the main list. Earlier this year, the company earned a spot on the Inc. 5000 Regionals List of the Northeast Region’s Fastest-Growing Companies, with a rank of No. 117. Over the past two years, The Publisher Desk has more than doubled its revenue and increased its staffing by more than 64%. “I want to congratulate our entire team for this achievement,” said Jeff Misenti, co-founder of The Publisher Desk. “We are incredibly proud of what we’ve been able to achieve, both for our own brands and on behalf of our publishing partners who trust us to help them grow their brands and further monetize their platforms.” In addition to serving digital publishers, The Publisher Desk maintains its own roster of publishing sites. In 2019, The Publisher Desk acquired Sportsnaut, the most powerful name in sports news and information. Last year, Sportsnaut released The Hustle, a free app that aggregates exclusive video of sports news, highlights and opinion from sports publishers who cover the NFL, NCAA football, NBA, NHL, Golf, NCAA basketball, MLB and more. “As an entrepreneur, you invest everything in the hopes that you’ll one day be able to realize your vision,” said Christopher Ward, co-founder of The Publisher Desk. “Less than a decade after Jeff and I founded this company, it’s gratifying to know that we’ve earned a spot on the Inc. 5000. We look forward to continuing to deliver for both our own brands and the many publishers who have chosen to partner with us.” Companies on the 2023 Inc. 5000 are ranked according to percentage of revenue growth from 2019 to 2022. To qualify, companies must be generating revenue by March 31, 2019. Additionally, they must be U.S.-based, privately held, for-profit and independent companies—not subsidiaries or divisions of other companies—as of December 31, 2019. Visit the Inc. 5000 full list of fastest-growing companies: Inc. 5000 2023: First Look at the Companies Building the Future About The Publisher Desk The Publisher Desk, based in New York with offices in London and South Florida, is a fully integrated audience development and content monetization partner to digital publishers, in addition to publishing several owned and operated sites. The company, founded in 2014, helps websites increase advertising revenues and reduce operational costs. Our team provides the proper resources, direction, operations, technology, and support for digital business, empowering sports, lifestyle & business media brands to connect with their audience and value-aligned advertisers. Contact Details For The Publisher Desk press@publisherdesk.com Company Website https://www.publisherdesk.com/

August 17, 2023 09:15 AM Eastern Daylight Time

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Locality Appoints Rebecca Wisniakowski as SVP, Agency Relationships

Locality

Locality, the industry’s preeminent local television solutions provider, today announced the appointment of Rebecca Wisniakowski as SVP, Agency Relationships. Wisniakowski brings 20 years of experience overseeing all aspects of sales management, and business development across digital, linear, political and addressable advertising sales. She will report to Ann Hailer, President of Broadcast, and Keith Kazerman, President of Streaming at Locality. Wisniakowski is one of a number of new executives to join Locality’s growing group of specialized senior sales professionals, dedicated to working with agency holding companies and affiliates. Bringing strong industry connections, Wisniakowski joins Locality from The Walt Disney Company, where she was Vice President of Disney’s Local and Political Ad Sales responsible for driving revenue across multiple media streams. Prior to that, Wisniakowski was a Director of Local Advertising Sales at Hulu. Wisniakowski is focusing on strengthening and cultivating new and existing relationships with agency partners. She will tailor Locality's offerings to align with the specific goals and needs of each agency's clients. Committed to customization, she will develop bespoke advertising solutions that enhance campaign effectiveness and ROI for agency clients. “This is an exciting strategic addition to our team,” said Hailer. “Rebecca’s insight into the needs of agencies, and her ability to craft impactful solutions, is unmatched. She is a key asset as we continue to innovate and grow local video advertising at Locality.” “I’m thrilled to join Locality on its mission to unlock the full potential of local TV advertising,” said Wisniakowski. “This is a pivotal time for the space, and for the company. Locality offers the best premium inventory that the industry has to offer, and I look forward to enabling brands to make more authentic connections to viewers, at scale, through our solutions.” “Rebecca's arrival is a key moment for Locality. We're focused on seamlessly integrating local broadcast and streaming, providing our agency partners with the means to execute more effective campaigns for their clients,” said Kazerman. “With Rebecca's expertise in the mix, we are well-positioned to help our partners navigate the evolving landscape of local advertising and achieve notable success.” Locality is the industry’s preeminent local television solutions provider, committed to addressing the evolving needs of advertisers by unlocking the power of local and driving dollars to the local video marketplace. Locality brings together the best talent in both broadcast and streaming helping brands tap into the mindset of the local consumer and precisely reach optimal markets, nationally. Having served more than 1,500 ad agencies and 4,500 advertisers, to date, Locality offers the best premium inventory that the industry has to offer to help brands optimize their spend and target audiences at scale. Our team resides in 11 office locations across the U.S. designed to strategically service 100% of DMAs. For more information, please visit www.locality.com. Contact Details Kerriann Becker +1 631-235-7796 kerriann@kitehillpr.com

August 17, 2023 09:14 AM Eastern Daylight Time

Wishpond Reports Continued Revenue and Adjusted EBITDA Growth in Q2-2023

Wishpond Technologies Ltd.

Wishpond Technologies Ltd. (TSXV: WISH, OTCQX: WPNDF) (the “ Company ” or “ Wishpond ”), a provider of marketing-focused online business solutions, announces it has filed its interim consolidated financial statements (the “ Interim Financial Statements'' ) and management’s discussion and analysis (the “ MD&A ”) for Q2-2023, representing the three and six months ended June 30, 2023. Copies of the Interim Financial Statements and MD&A are available on the Company’s profile on SEDAR at www.sedar.com. Ali Tajskandar, Wishpond’s Founder and CEO commented, “ We are very pleased with our second quarter results in which Wishpond achieved positive Adjusted EBITDA for the fourth quarter in a row, demonstrating our commitment to profitable growth. During the first six months of 2023 we generated $0.4 million of positive Adjusted EBITDA compared to an Adjusted EBITDA loss of $0.6 million in the first six months of last year; an outstanding improvement of over $1 million, which we are extremely proud of achieving. Wishpond’s cost optimization efforts over the past year have contributed to the Company’s positive Adjusted EBITDA profile. Based on the Company’s performance and growth momentum in the first half of the year, we expect to deliver strong results for the remainder of 2023. We maintain a positive outlook for the second half of 2023, with continued sales growth and improving cash flows.” Ali Tajskandar further adds, “During the second quarter we also completed the acquisition of Essential Studio Manager (ESM), which is the sixth acquisition in the Company’s history. ESM further expands the breadth of our product offering into invoicing, CRM and business management functionality. In addition, we are actively working on developing additional AI-powered marketing tools which we intend to launch in the coming quarters. Finally, our new Propel IQ platform is gaining traction in the market and early signs are showing higher margins and increased customer retention. We are now accelerating the hiring of new sales resources to drive additional growth in the second half of the year.” Second Quarter 2023 Financial Highlights: Wishpond achieved quarterly revenue of $5,639,417 during Q2-2023, compared to $5,007,343 generated in the same period of 2022 (Q2-2022), an increase of 13%. Revenue growth was primarily driven by organic growth resulting from stronger product demand, an increase in sales and marketing activities, and new product introductions. Wishpond achieved Gross Profit of $3,680,391 in Q2-2023 (Q2-2022: $3,360,715), representing a 10% increase from Q2-2022, driven by an increase in overall revenue. Wishpond achieved a Gross Margin percentage of 65% during Q2-2023 (Q2-2022: 67%). During Q2-2023, Wishpond achieved positive Adjusted EBITDA (1) of $215,926 (Q2-2022: negative $192,196), an increase of 212%. As at June 30, 2023, Wishpond had $1,098,285 in cash and no debt (December 31, 2022: cash of $2,692,644 and no debt). The reduction in cash balances was caused in part by earnout payments for businesses acquired in 2022, investment in the business and changes in working capital. Second Quarter 2023 Business Highlights: On May 3, 2023, the Company announced that it completed the acquisition of certain assets of Essential Studio Manager LLC (“ESM”). ESM is a provider of business management software, including invoicing and customer relationship management solutions for small businesses in the services industry. ESM is expected to be integrated with Wishpond’s Propel IQ platform this year. Wishpond customers using Propel IQ’s sales and marketing platform will then be able to provide contract signing, invoicing and access other CRM functionality from one single platform. On June 27, 2023, the Company announced that its Notice of Intention to make a Normal Course Issuer Bid (“NCIB”) was accepted by the Exchange. Under the NCIB, the Company may, during the 12-month period commencing June 30, 2023 and ending June 29, 2024, purchase up to 2,688,431 Shares in total, being 5% of the total number of 53,768,620 Shares outstanding as at June 12, 2023. During the three and six months ended June 30, 2023, the Company purchased 32,000 common shares under the NCIB, for aggregate consideration of $18,528. Events Subsequent to June 30, 2023: On July 27, 2023, the Company announced the launch of a new partnership program introducing a transformative approach to collaboration for affiliates, marketing agencies, and other technology companies to collaborate closely with Wishpond’s marketing platform. On August 16, 2023, the Company announced the upcoming launch of SalesCloser AI, an AI-powered sales rep that can deliver personalized, round-the-clock sales calls and product demos without the need for human intervention. The AI-powered platform is poised to transform industries across the board, particularly benefiting virtual sales professionals, SaaS companies, consultants, and various B2B enterprises that rely on online sales interactions. Outlook: Wishpond expects to achieve record revenue and cash flows in 2023, driven by organic growth from increasing sales of the Company’s new Propel IQ bundled product, in addition to ramping up the size of its sales team and launching new AI-powered products. The Company continues to have an active pipeline of sales opportunities and robust demand for its products. Management is pleased to re-iterate the Company’s key goals for 2023: Increase Monthly Recurring Revenue through both organic and inorganic means. Scale the size of the sales team to help achieve the Company’s organic growth profile. Remain Adjusted EBITDA positive by balancing growth with increased positive cash flow from operations. Invest in Research and Development so that the Company can continue to launch new AI powered products and services to increase long-term value for its clients. Leverage the Propel IQ platform to further accelerate the Company’s growth, improve margins, and increase customer retention and long-term customer value. Wishpond has demonstrated a disciplined capital allocation strategy, having successfully completed and integrated six acquisitions since the Company’s public listing in December of 2020. Given management’s successful acquisition track record, the Company may choose to accelerate its growth in the form of future acquisitions. Management may also choose to reinvest cash flows generated by the Company to accelerate organic growth or in the form of share repurchases. David Pais, Wishpond’s Chief Financial Officer commented, “ I am pleased to report that the Company has not felt any material negative impacts due to increasing interest rates, rising inflation or other macroeconomic effects. We have a clean balance sheet and an undrawn line of credit of $6 million, and our cost reduction strategies will allow us to fund the Company’s growth through cash from operations. We look forward to reporting higher revenue growth and profitability for the rest of the year. ” Webinar Conference Call Details: As previously announced, Wishpond will be hosting a webinar conference call to discuss its Q2-2023 financial results today at 10:00 AM (PT) / 1:00 PM (ET). To register for the webinar, please visit the following URL: https://bit.ly/Results_Q2_2023 Date: August 17, 2023 Time: 10:00 AM PT (1:00 PM ET) Dial-in: +1 778 907 2071 (Vancouver local) +1 647 374 4685 (Toronto local) Meeting ID #: 835 0694 7063 Please connect 5 minutes prior to the conference call to ensure time for any software download that may be required. Selected Financial Highlights: The tables below set out selected financial information relating to Wishpond and should be read in conjunction with Wishpond’s Interim Financial Statements and MD&A. Reconciliation to Adjusted EBITDA Footnotes: EBITDA and Adjusted EBITDA a re not financial measures recognized by International Financial Reporting Standards (“ IFRS ”), do not have any standardized meaning prescribed by IFRS and therefore may not be comparable to similar measures presented by other entities. See “ Cautionary Statements – Non-GAAP Financial Measures ". On Behalf of the Board of Wishpond “ Ali Tajskandar ” Chairman and Chief Executive Officer About Wishpond Technologies Ltd. Based out of Vancouver, British Columbia, Wishpond is a provider of marketing-focused online business solutions. Wishpond is a leading provider of digital marketing solutions that empower entrepreneurs to achieve success online. The Company’s Propel IQ platform offers an "all-in-one" marketing suite that provides companies with marketing, promotion, lead generation, ad management, referral marketing, sales conversion and outbound sales automation capabilities on one integrated platform. Wishpond replaces disparate marketing solutions with an easy-to-use product, for a fraction of the cost. Wishpond serves over 4,000 customers who are primarily small and medium-sized businesses (SMBs) in a wide variety of industries. The Company has developed cutting-edge marketing technology solutions including an artificial intelligence (AI) powered website builder and continues to add new features and applications. The Company employs a Software-as-a-Service (SaaS) business model where most of the Company's revenue is subscription-based recurring revenue which provides excellent revenue predictability and cash flow visibility. Wishpond is listed on the TSX Venture Exchange under the ticker "WISH", and on the OTCQX Best Market under the ticker "WPNDF". For further information, visit: www.wishpond.com. Cautionary Statements, Summary Information Information presented in this press release may be only a summary of all available information and does not purport to be a full representation of all figures, notes and discussions provided for in the Interim Financial Statements and MD&A. Readers are cautioned to read the entirety of the Interim Financial Statements and MD&A, and to not rely only on the information presented in this press release. In the event of conflict between the provisions of this press release on the one hand, and the Interim Financial Statements and MD&A on the other hand, the information in the Interim Financial Statements and MD&A shall govern. Non-GAAP Financial Measures In this press release, Wishpond has used the following terms (“ Non-GAAP Financial Measures ”) that are not defined by IFRS, but are used by management to evaluate the performance of Wishpond and its business: adjusted earnings before interest, taxes, depreciation and amortization (“ Adjusted EBITDA ”), monthly recurring revenue. These measures may also be used by investors, financial institutions and credit rating agencies to assess Wishpond’s performance and ability to service debt. Non-GAAP Financial Measures do not have standardized meanings prescribed by IFRS and are therefore unlikely to be comparable to similar measures presented by other companies. Securities regulations require that Non-GAAP Financial Measures are clearly defined, qualified and reconciled to their most comparable IFRS financial measures. Except as otherwise indicated, these Non-GAAP Financial Measures are calculated and disclosed on a consistent basis from period to period. Specific items may only be relevant in certain periods. See the disclosure under the heading “ Additional GAAP and Non-GAAP Measures ” in Wishpond’s MD&A for a discussion of Non-GAAP Financial Measures and certain reconciliations to GAAP financial measures. The intent of Non-GAAP Financial Measures is to provide additional useful information to investors and analysts, and the measures do not have any standardized meaning under IFRS. The measures should not, therefore, be considered in isolation or used as a substitute for measures of performance prepared in accordance with IFRS. Other issuers may calculate Non-GAAP Financial Measures differently. Non-GAAP Financial Measures are identified and defined as follows: Adjusted EBITDA: Adjusted EBITDA should not be construed as an alternative to net earnings, cash flow from operating activities or other measures of financial results determined in accordance with GAAP as an indicator of the Company’s performance. The Company defines " Adjusted EBITDA " as Loss before income taxes less interest, depreciation and amortization, remeasurement of contingent consideration liability, filing fees, credit facility setup fees, earn-out remuneration, foreign currency losses (gains), acquisition related expenses, net other expenditures (income), reverse takeover listing expense, and stock-based compensation. The Company believes that Adjusted EBITDA is a meaningful financial metric as it measures cash generated from operations which the Company can use to fund working capital requirements, service future interest and principal debt repayments and fund future growth initiatives. Monthly recurring revenue: The Company uses monthly recurring revenue, or MRR, as a directional indicator of subscription revenue going forward assuming customers maintain their subscription plan the following month. MRR is the total of all monthly subscription plan fees paid by customers in effect on the last day of that period. If customers pay for more than one month upfront, the amount is divided by the number of months in the subscription period. Discounts are deducted prior to the calculation and one-time payments and metered based charges are excluded. Forward-Looking Statements Statements that are not reported financial results or other historical information are forward-looking statements or forward-looking information within the meaning of applicable securities laws (collectively, " forward-looking statements "). This press release includes forward-looking statements regarding the Company, its subsidiaries and the industries in which they operate, including statements about, among other things, all information contained under the heading “Outlook” herein, references to expected results from future operations, references to the growth of the Company’s product portfolio, including whether additional AI powered products or features may be developed in the future, and the functionality and timing of such products, financial results or operational activities that may be undertaken by the Company, the results of the Company’s cost-savings, research and development and other initiatives, any future acquisitions, share purchases or other activities done to grow the Company both organically or inorganically, expectations, beliefs, plans, future operations, origination of additional targets in which the Company may hold an interest and acquisition opportunities for the Company, the impact of broader economic factors including inflation and other general economic risks on the Company, business and acquisition strategies, opportunities, objectives, prospects, assumptions, including those related to trends and prospects, and future events and performance. Sentences and phrases containing or modified by words such as “expect”, "anticipate", "plan", "continue", "estimate", "intend", "expect", "may", "will", "project", "predict", "potential", "targets", "projects", "is designed to", "strategy", "should", "believe", "contemplate" and similar expressions, and the negative of such expressions, are not historical facts and are intended to identify forward-looking statements. Readers are cautioned to not place undue reliance on forward-looking statements. Actual results and developments may differ materially from those contemplated by forward-looking statements. Although the Company believes that the expectations reflected in forward-looking statements in this press release are reasonable and are based on, among other things, the expectations and analysis of current market trends and opportunities of management of the Company, such forward-looking statements has been based on expectations, factors and assumptions concerning future events which may prove to be inaccurate and are subject to numerous risks and uncertainties, certain of which are beyond the Company’s control, including, but not limited to, economic uncertainty and instability as a result of the ongoing inflation and supply chain issues, higher interest rate climate, tightening of credit availability and recessionary risks, pandemic related risks, wars, instability in global commodity and securities markets, shifts in consumer and institutional spending and marketing strategies, risks related to data breaches and privacy, the changing global market and competition for the products and services supplied by the Company, and the additional risk factors discussed in the continuous disclosure materials of the Company which are available under the Company's profile on SEDAR at www.sedar.com. The forward-looking statements contained in this press release are expressly qualified by this cautionary statement and are made as of the date hereof. The Company disclaims any intention and has no obligation or responsibility, except as required by law, to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise. Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release. Contact Details Investor Relations, Wishpond Technologies Ltd. Pardeep S. Sangha +1 604-572-6392 investor@wishpond.com

August 17, 2023 07:00 AM Eastern Daylight Time

Make Going Back to College Convenient

YourUpdateTV

As the end of summer approaches, college students nationwide are preparing to head back to campus, which can often be a stressful time. Recently, Allison Stadd, SVP of Brand, Culture, and Media at Shipt, participated in a nationwide satellite media tour to share her top tips for saving and shopping this back-to-college season. A video accompanying this announcement is available at: https://youtu.be/4zjgeS_FMUc College students have enough to worry about while maintaining a good GPA, participating in extracurriculars and adapting to living away from home. Making time to shop for the essentials they need shouldn’t take away from focusing on what matters most. Allison shared three tips to help students’ budget for back-to-school: 1) Stay focused on saving during the summer months! Starting off the year with some fallback cash is important in case of emergencies and before you get that next paycheck from your student union job. 2) There’s nothing wrong with taking advantage of savings opportunities! When your favorite stores and shopping solutions are offering discounts, like Shipt’s $4.99 per month student membership for same-day delivery, take advantage! Savings solutions really should be a course at college! 3) Split the costs of groceries and activities. If you’re sharing with roommates, make a budget tracker or phone notes doc to keep track of expenses to make sure it’s equitable. Shipt is the perfect shopping solution and resource that provides more than just one benefit. As an affordable resource, you can rest assured knowing that you aren’t breaking the bank to have access to reliable shoppers with Shipt that are there to help you get all your needs. Another benefit is that Shipt is a resource that gives you more time back in your day to spend on however you want! By relying on trusted shoppers with Shipt, you’ll have help gathering your essentials for you and recommending swaps if something is out of stock. This Back to College season, Shipt is partnering with actress and entrepreneur, Issa Rae, to curate a list of her must-have student essentials from Target, such as: Wooden Letter Board: Perfect for welcoming guests or jotting down notes in a creative way! Power Bank: So you don’t get caught on campus without a charged phone! Ballpoint Affirmation Pens: Level up your ballpoint pens with inspiring words of affirmation to get you through your work! Cheez-its: A timeless late night study snack! For information about Shipt’s new student membership, now available for just $4.99 per month, please visit shipt.com/student or download the Shipt app. About Allison Stadd Allison Stadd is the Senior Vice President of Brand, Culture, & Media at Shipt, where she brings her domain expertise in brand building, social media, and digital marketing to connect with consumers. Over the course of her career, she has held a variety of leadership roles, developing and executing creative strategies to forge real human connection. Allison received her undergraduate degree from University of Pennsylvania. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

August 16, 2023 02:08 PM Eastern Daylight Time

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