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Tykes, Inc. Selects BEASY’s NFT Management Platform to Power New Tykeland Marketplace

Beasy, LLC

Blockchain Made Easy, LLC (dba BEASY) announced today it has signed a multi-year enterprise licensing agreement with Tykes, Inc., a leading provider of digital likeness artwork to professional and college athletes as well as university sports and recruiting programs. Through the licensing agreement, Tykes will adopt Blockchain Made Easy’s private-labelable core blockchain platform called BEASY Authentication ™ to NFT-enable Tykeland, Tykes soon-to-be released online marketplace. Using BEASY’s technology, Tykeland plans to offer limited edition Tykes designs for use by Tykes customers as NFTs, including sovereign digital names and identities for use on any blockchain-based marketplace. In addition to Tykes use of BEASY’s technology, BEASY is using Tykes designs as player avatars within BEASY’s flagship sports and entertainment application called AthleteChain™. “We’re thrilled to be working with Tykes,” says Bob Kramich, Founder and CEO of BEASY. “By transforming the Tykes they already trust and love into sovereign digital identity avatars, universities and athletes can jumpstart NFT collaboration and revenue generation with trust.” Designed specifically for the sports and entertainment industry, AthleteChain ™makes it easy for players, universities, teams, and sponsors to generate NFTs directly from their own computers, then sell and track them on any website or NFT marketplace. The first of its kind in sports, BEASY AthleteChain ™ is a multi-party consensus network (MPCN), designed to verify and maintain the true state of asset ownership across all permissioned users, while also enabling users to buy, sell, trade or transfer intellectual property rights for physical and digital goods directly with one another. “Through BEASY’s solution, our customers can use their existing Tykes to jumpstart new revenue streams while also learning about blockchain, NIL, and NFTs in a way that’s already aligned with how they recruit and operate today,” says Jason Woullard, CEO and Founder of Tykes, Inc. “Offering blockchain-authenticated Tykes to our valued customers is a natural extension of the work we are already doing for them,” Jason adds. # # # About BEASY ™ Blockchain Made Easy ™, LLC is a Massachusetts-based technology and professional services company empowering retail and business customers with the ability to deploy customized blockchain-based strategies through easy-to-use blockchain software products. The company’s core product, BEASY Authentication ™, is a permissioned blockchain platform and associated wallet solution allowing users to seamlessly create, sell, and track digital goods in addition to a broad range of other applications such as digital identity management, fractional and whole digital asset ownership, royalties management, contract-to-smart contract management and more. BEASY is committed to making blockchain adoption easy. For more information, go to www.BEASY1.com. About BEASY AthleteChain ™ BEASY AthleteChain ™ is a turnkey SaaS software product enabling users in sports to create and manage NFTs directly from their personal computers and sell on any NFT marketplace or Shopify-enabled website using both credit cards as well as cryptocurrencies. A comprehensive yet extremely easy-to-use blockchain enablement platform, AthleteChain™ benefits aspiring athlete entrepreneurs with business benefits such as personal brand trademarking and proof-of-use, quality-at-the-source contract-to-smart contract creation and control, business partner and friend network administration, perpetual revenue tracking, contract compliance verification, and more. For more information go to https://beasy1.com/athletechain About Tykes, Inc. Founded in 2014, Tykes is a design-centered messaging company which creates ‘art that articulates’ for professional and college athletes, universities and global brands. Tykes digital avatars and designs enable everyone from individuals and entrepreneurs, to Fortune 500 enterprises to break through marketing clutter and connect with target audiences in relevant, intelligent and timely ways. Tykes branded designs are proven to increase customer engagement, brand loyalty and revenues. Connect with Beasy Twitter: https://twitter.com/BeasyInc LinkedIn: https://www.linkedin.com/company/beasy-blockchain-made-easy-llc/ Instagram: https://www.instagram.com/beasy1859/ Connect with Tykes https://www.mytyke.com/ Facebook: https://www.facebook.com/tykeland Twitter: https://twitter.com/tykeland Instagram: https://www.instagram.com/mytyke/ Contact Details Beasy, LLC. David Kaupp info@beasy1.com Tykes Jason Woullard, CEO info@mytyke.com Company Website https://www.beasy1.com

October 21, 2021 04:14 PM Eastern Daylight Time

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News Release

AWARD-WINNING CHIMNEY VIGOR GROUP ADOPTS NEW CORPORATE NAME: EDISEN - THE UNSKIPPABLE CONTENT COMPANY

Edisen

Global production and marketing services company, Chimney Vigor Group (CVG), today announced it will be rebranding under a new name, Edisen, the unskippable content company, to reflect its expanded creative and technology capabilities. Powered by its proprietary technology platform, Edisen offers clients genuine 360° services and builds upon the company’s creative foundation by delivering high-quality, premium content. “Rebranding as Edisen represents a new dawn for our business and the services we offer our clients,” said Edisen Global CEO Henric Larsson. “Our mission is to ideate, develop and produce content that is impossible to ignore. Technology enhances and empowers the creativity that is at the forefront of our business. Given our recent acquisitions, our 25-year heritage and the development of our own proprietary technology platform, our new name better reflects our unique combination of creative and technological innovation which enables us to deliver clients the world’s most powerful and impactful content.” “The Edisen offering is built on three key pillars: creativity to mesmerize, cloud technology to organize and artificial intelligence (AI) to optimize,” said Larsson. “The Edisen technology platform was purpose-built to solve major industry issues by adding efficiencies to the creative production process, thus saving time and money, as well as optimizing the creation, delivery and performance of breakthrough, undeniably engaging and high-performing content.” “Brands are demanding quality content that also draws an emotional response from viewers in every market of the globe. What we’ve built at Edisen is a creative tech stack that combines brilliant minds, a unique platform and AI capabilities. It enables us to develop great work, optimize it, and then deliver it with precision, efficiency and impact,” said Magnus Sorlander, Chairman at Edisen. The origin of Edisen began nearly 25 years ago as Chimney: a top resource for the world’s most recognized brands, for its ability to craft award-winning stories and campaigns. The company’s work has earned accolades and recognition ranging from the Academy of Motion Picture Arts & Sciences (Oscars), The British Academy of Film and Television Arts (BAFTA), The Cannes Lions, The Cannes Film Festival’s Palme d’Or, The Sundance Film Festival, Berlinale, and PromaxBDA. The adoption of the Edisen name marks the company’s continued global growth and success, fuelled by its excellent work, as well as a robust acquisition and innovation strategy. In 2019, the company merged with media management specialists OneVigor to become CVG, completing its remit to offer clients end-to-end marketing services, from concept right through to distribution. In June 2021, the company acquired Tonik+, a revolutionary new platform powered by video intelligence technology that identifies and analyzes video content scene by scene before automatically repurposing it and serving it back into the market, improving viewer ratings by up to 50 percent. To learn more about Edisen and the company’s latest capabilities, visit www.edisen.com About Edisen Edisen, the unskippable content company, is an independent, global specialist in production and marketing communications that creates content that can’t be ignored. Content that can be managed from inception to delivery through a worldwide collaboration platform. Content that can be optimized, adjusted and improved in-market through cutting-edge AI. With a legacy of 25 years of best-in-class entertainment and award-winning services (with the Oscars and Cannes Lions to prove it), coupled with a roster of 100+ clients in the marketing space, Edisen offers clients a range of production services within three integrated business areas: entertainment, marketing and technology. Privately-held, Edisen is powered by 13 global offices and 400 passionate creative people, all creating unskippable content for clients including Ikea, H&M, Dyson, Absolut, Shutterstock, Netflix, ViacomCBS and Universal Studios. Contact Details Shania Roper +1 843-693-7161 shania@kitehillpr.com

October 21, 2021 12:00 PM Eastern Daylight Time

First “Sports Equinox” of 2021 Presents Rare Opportunity for Jock MKT Users to Buy and Sell Shares of Athletes in Five Sports Simultaneously

Jock MKT

With the Los Angeles Dodgers victory over the Atlanta Braves on Tuesday night, the sports world is guaranteed a “sports equinox” on Thursday, Oct. 21. For the first time in 2021, all four major sports leagues, plus the PGA Tour, will be in action. The occurrence marks a milestone for the stock market of sports. For the first time since they launched in 2020, Jock MKT (Jock Market) will offer fans the ability to buy and sell shares of their favorite athletes in five major sports at the same time. The only other date when all major U.S. leagues could play on the same day this year is Oct. 31, pending the World Series reaching five games. On this Thursday alone, Jock MKT will offer the opportunity for users to invest real money in shares of athletes participating in three NBA games, 10 NHL games, Game 5 of the NLCS between the Dodgers and Braves, a Thursday Night Football game between the Denver Broncos and Cleveland Browns, and the PGA Tour’s ZOZO Championship. “Every week, we continue to welcome thousands of new users to Jock MKT,” said Tyler Carlin, Co-Founder and CEO of Jock MKT. “We are anticipating this weekend to be our biggest weekend ever with all five sports happening simultaneously. ” Founded in 2017 and launched in 2020, Jock MKT’s main differentiator is its cash market format – this unique offering gives users more flexibility and optionality versus typical daily fantasy contests. Users can join at any time and for any dollar amount. They can buy and sell shares of athletes in real-time, cash out early by selling to another user in-game or hold to the end and receive fixed Jock MKT payouts tied to final player rankings based on overall fantasy scoring. Each cash market starts with an “Initial Player Offering,” or an IPO, where users have their first opportunity to bid on shares before any contest. A recent example of Jock MKT’s cash market is the NFL’s Thursday Night Football game between the Tampa Bay Buccaneers and Philadelphia Eagles on Oct. 14. In the IPO stage, shares of running back Leonard Fournette sold for $8.54. Fournette finished first in fantasy points and his shares paid out a maximum of $25 per share for a 193% return. On the contrary, shares of Tom Brady sold for $17.25 in the IPO, but paid out $12.00 per share after finishing fourth in fantasy points, for a loss of 30%. The biggest return on Jock MKT in recent weeks came via Atlanta Braves right fielder Joc Pederson, whose shares increased 1,047% on Oct. 11 when he hit a 3-run home run to defeat the Milwaukee Brewers. About Jock MKT Headquartered in Boston and launched in 2020, Jock MKT ( JockMKT.com ) is a skill-based fantasy gaming platform where users can make real money – every minute, every second, of every game. Inspired by a traditional stock exchange, Jock MKT allows users to buy and sell shares of athletes in real-time. Jock MKT was co-founded by Tyler Carlin and investors include Left Lane Capital, Will Ventures, Ryan Moore, Brandon Adams, Benjie Cherniak, Tim McSweeney, and Alumni Ventures Group. Available in the U.S. in 35 states, Jock MKT offers gaming options for events tied to the NFL, NBA, MLB, NHL, and PGA Tour. Contact Details Eric Nemeth +1 602-502-2793 nemeth@ericpr.com Company Website https://jockmkt.com/

October 20, 2021 09:49 AM Eastern Daylight Time

ElementalTV Surpasses 1B+ CTV Ad Impressions in First Year of Business; Company Debuts ELM, a New Proprietary CTV Ad Platform, to Accelerate Expansion

ElementalTV

ElementalTV, an emerging media technology company and a division of Adoppler, has generated more than one billion connected TV (CTV) advanced ad impressions in its first year in the market, as the company pursues its mission to provide leading brands, advertisers and publishers with the tools necessary to unlock the full potential of the CTV ad experience. Today, ElementalTV immersive ad experiences reach 57% of CTV households in the U.S. and, after just one year of providing its proven CTV advertising solutions to some of the world’s top brands and content partners, ElementalTV is now debuting its new, proprietary Engagement Lift Media (ELM) platform to a wider marketplace. The ELM platform is the first and only fully vertically integrated platform, offering advanced ad decisioning, a demand-side platform (DSP), creative optimization, transcoding and stitching capabilities. This unified offering enables ElementalTV’s partners to deliver cost-effective, next generation CTV ad experiences, from localizing national video ad creatives via its innovative SmartFrame technology, to adding dynamic messaging within ad units, and contextual ad targeting. “CTV is the fastest growing medium today, but its ad experience is suboptimal,” says Omer Latif, CEO at ElementalTV. “We built our platform to reimagine the future of CTV advertising -- to create innovative and smart tech solutions for brands, to help publishers realize the full value of their content, and to pioneer a new and improved viewing experience for growing CTV audiences worldwide. Our approach is bold and breaks barriers. Through the ELM platform’s product suite, we enable our partners to leverage the addressability of digital to evolve audience engagement to a new standard.” The success over the past year and increasing demand for the new ELM platform are behind ElementalTV’s decision to accelerate the scaling of its business, including broadening its strategic partnership with top programmatic firm MPW Digital. The partnership with MPW Digital expands the company's efforts to introduce advertisers to the next generation of advanced CTV advertising capabilities and formats. “Our next phase of growth requires having the right partners who share our vision of being true pioneers and innovators in CTV advertising technology,” says Albert Yu, VP Analytics & Monetization at ElementalTV. “MPW Digital has been on this journey with us and we’re excited to have them play a critical role in our expansion.” “Over the past year we've seen ElementalTV’s ability to rapidly innovate and grow. It has been exciting to see their SmartFrame technology add value to advertisers' CTV campaigns,” says Marcus Weiss, COO at MPW Digital. “This is just the beginning and we’re looking forward to serving as a close extension of their team as they advance into the next phase of commercialization of ELM and continue to transform the CTV ad experience.” ElementalTV, a division of Adoppler, was started in 2020 to focus on technology solutions for CTV, creating breakthrough ad experiences for CTV audiences while delivering innovation and added value to advertisers and publishers. Today, through the ELM platform, ElementalTV is delivering more than 100 million advanced ad impressions per month. To learn more about ElementalTV and its solutions, visit www.elementaltv.com. About ElementalTV: Founded in 2020 and headquartered in Pasadena, CA, ElementalTV is pioneering the next generation of CTV ad innovation. ElementalTV pushes the boundaries of how technology can immerse an audience’s advertisement experience. Its proprietary vertically integrated platform, ELM, combines a wide range of capabilities including advanced ad decisioning, demand-side platform (DSP), creative optimization, transcoding, and stitching to allow for seamless, next generation ad experience. To learn more, visit elementaltv.com. Contact Details Kite Hill PR Angelina Kaliszak angelina@kitehillpr.com Company Website https://www.elementaltv.com/

October 19, 2021 09:00 AM Eastern Daylight Time

Premier Rugby Sevens Hosts Landmark Inaugural Event – Sets Sights on 2022

Premier Rugby Sevens

Premier Rugby Sevens (PR7s) officially launched their new league on Oct. 9, marking several firsts within the sports industry and rugby community. As the first U.S. sports league to launch with men and women earning equal pay, PR7s also broke gender barriers in the rugby community as the first professional women’s rugby league in North America. Supported by six league sponsors, 18 games were broadcast live in a single day via Fox Sports in the United States, TSN in Canada, and Facebook Watch around the world. “This is only the beginning,” said Owen Scannell, CEO of Premier Rugby Sevens. “What started as an idea early in the pandemic became a reality on Saturday thanks to a team of incredibly talented staff, athletes, coaches, broadcast partners, sponsors, and fans. We will reveal our 2022 plans soon and look forward to growing PR7s into a league that offers both women and men an opportunity to compete at the highest level. Thousands of fans experienced the excitement live in the stadium and thousands more consumed it live on televisions, tablets, and cell phones thanks to our partners at Fox Sports and TSN. An incredible foundation is in place and we’re ready to grow our league with more cities and events next year.” Fifteen Olympians from the 2020 Olympic Games competed in the inaugural event. With 120 total players, six men’s teams and four women’s teams debuted in Memphis. Led by rugby legend Perry Baker, the Experts won the first PR7s men’s championship. And as one of the most dominant players in the world, Alev Kelter led the Loonies to the first women’s championship. Competing in games that last 14 minutes, the two champions played four times each en route to their titles on Saturday. Full game results can be view at PRSevens.com/results. Samurai Sportswear, Kane Innovations, Inc., Sperry Rail, Inc., Campbell Clinic, Ghost River Brewing Co., and Memphis Tourism sponsored the inaugural event. The partnerships included jersey logos for Kane Innovations and Sperry Rail. Ghost River Brewing sponsored the daylong festival. PR7s features six men’s teams and four women’s teams that play multiple games in one location on a single day. Team brands include the Loonies (men and women), the Loggerheads (men and women), the Experts (men and women), the Headliners (men and women), the Locals (men), and the Team (men). The league’s first captains featured stars from both the Men’s and Women’s U.S. Olympic Rugby Sevens teams, including Perry Baker (Experts men), Danny Barrett (Team men), Abby Gustaitis, (Loggerheads women), Alev Kelter (Loonies women), Matai Leuta (Locals men), Folau Niua (Headliners men), Naya Tapper, (Headliners women), Stephen Tomasin, (Loonies men) and Kevon Williams (Loggerheads men). About Premier Rugby Sevens Premier Rugby Sevens (PR7s) is a groundbreaking professional sports league in North America that debuted on Oct. 9, 2021, on Fox Sports and TSN. PR7s is the first league of its kind with both women’s teams and men’s teams under one umbrella with equal pay. With a focus on accessibility and entertaining content for fans, the league showcases the electrifying sport of rugby sevens through a single-day touring format in cities across the United States and Canada. To learn more about Premier Rugby Sevens, go to PRSevens.com and follow the league on Twitter, Instagram, Facebook, and LinkedIn. Contact Details Eric Nemeth eric.nemeth@prsevens.com Company Website https://prsevens.com/

October 14, 2021 09:03 AM Eastern Daylight Time

Lensbaby Announces “Shoot Extraordinary” Photography Conference

Lensbaby

Lensbaby, the leader in award-winning creative effect camera lenses, is excited to announce its 2021 virtual photography conference taking place Dec. 7-9. Join us for the Lensbaby “Shoot Extraordinary” Photography Conference 2021 on December 7th! Click here to register and claim your free spot today. Registered conference attendees will be automatically entered to win prizes including a grand prize worth over $2500. For 16 years, Lensbaby has been an ally of the unusual, and an advocate for the unique — this three day conference will be a testament to our passion for blazing your own trail. With 16 speakers and top Lensbaby educators from around the globe, there is something for everyone. Conference attendees can expect to learn the ethos of the Lensbaby “Shoot Extraordinary” motto, while learning the nuances and uncommon qualities of its photo and video lenses. For a full list of course topics, visit our 2021 virtual photography conference page. How Do You #SHOOT EXTRAORDINARY with Lensbaby? Register for your FREE ticket to our virtual photography event where you'll have access to three days of Lensbaby and creative photography education. About Lensbaby // Lensbaby creates tools that enable photographers and videographers to find their unique visual voice. For over 16 years, they have been manufacturing high-quality creative effects lenses, optics and accessories out of their Portland, Oregon headquarters. Lensbaby sells its products on its website as well as through a worldwide network of retailers and distributors. For more information, visit www.lensbaby.com Lensbaby, “Shoot Extraordinary” ### Learn more and register for free here. For a look into what to expect, you can check out the Lensbaby 2020 Photography Conference here. Contact Details VP Sales and Marketing, Lensbaby Michael Anthony Michael@lensbaby.com PR & Marketing, M&P Digital Creative Agency Andrea Larson andrea@mcmillanphillips.com Company Website https://lensbaby.com/

October 13, 2021 11:49 AM Eastern Daylight Time

Jamie Lee Curtis to Receive The 2021 Shatterproof Brian Mendell Memorial Award

Shatterproof

Shatterproof, a national nonprofit organization dedicated to reversing the addiction crisis across the United States, is presenting the 2021 Shatterproof Brian Mendell Memorial Award to actress, Jamie Lee Curtis. Curtis will receive the award at The Shatterproof Chairman’s Reception will be held virtually on October 20, 2021, at 6:30 PM ET. Shatterproof was founded by Gary Mendell in 2013 after losing his son Brian Mendell to the disease of addiction. This year’s Chairman’s Reception is taking place on the 10-year anniversary of the death of. The Shatterproof Brian Mendell Memorial Award is given to someone who is making change to end addiction stigma through their work and by using their voice. Curtis embodies this with her 22 years in recovery from substance use disorder. She uses her platform as well-respected member of the entertainment industry to speak out bravely concerning addiction and openly sharing her story. “Jamie Lee exemplifies leadership in recovery and her leadership powerfully impacts breaking down stigma. By openly and honestly sharing her journey from addiction to a full, vibrant life in recovery, she is sharing a message of courage and hope. Shatterproof is honored to have Jamie receive this year’s award on the ten-year anniversary of the passing of my son,” said Gary Mendell, founder & CEO, Shatterproof. “I am humbled and honored to receive The 2021 Shatterproof Brian Mendell Award. Shatterproof is doing life-saving work that is making systemic changes to how people talk, treat and recover from addiction. It is so important that those of us in recovery share our stories to help end the unjust shame and stigma that surrounds this health crisis,” said Jamie Lee Curtis. The Shatterproof Chairman’s Reception is open to all who will to join us as the organization gathers as a community to celebrate a year of groundbreaking progress, and honor Golden Globe winning actress, Jamie Lee Curtis for her contributions to the cause. The emcee will be Craig Melvin of NBC News’ TODAY and author of Pops: Learning to be a Son and a Father. Registration for the event is still open at www.chairmansreception.org. About Shatterproof: Shatterproof is a national nonprofit organization dedicated to reversing the addiction crisis in the United States. Shatterproof harnesses the models of business, the rigor of science and the power of a national movement to create change and save lives through three pillars of work: revolutionizing the addiction treatment system, breaking down addiction-related stigmas and supporting and empowering our communities. To learn more visit www.Shatterproof.org. Contact Details Kirsten Seckler +1 203-247-0615 kseckler@shatterproof.org Company Website https://www.shatterproof.org/

October 12, 2021 09:07 AM Eastern Daylight Time

Panasonic Introduces New Pan-Tilt-Zoom Camera Series to Elevate Content Creation and Streamline Remote Production Workflows

Panasonic Professional Imaging & Visual Systems

From conferences to church services, from live-event broadcasts to reality TV shows, the past year has seen a significant increase in productions produced remotely. To meet the professional video industry’s expanding need to produce content online and offline, Panasonic System Solutions Company of North America (Panasonic) is introducing a new line of integrated Pan-Tilt-Zoom (PTZ) cameras that deliver superb image quality and efficient streaming for home office, corporate, education and live content creation environments. “It’s important to ensure the right technology exists to support engaging and efficient content creation for audiences regardless of whether they are in person or remote,” said Jim Jensen, senior category manager, remote production systems, Panasonic. “Panasonic is leading the way by offering a new, compact PTZ camera line and a full ecosystem to support end user workflows.” Delivering Stunning Picture Quality and Efficient Operation The company’s new integrated PTZ camera line-up consists of five new models. Three models ( AW-UE40, AW-UE50 and AW-UE80 ) are compact, dome shaped and offer a new direct drive system for precise, accurate panning and zooming and to assure quiet operation (NC25* or lower), so they can be installed in virtually any video shooting situation. The new 4K models also combine a best-in-class 74.1-degree viewing angle and a 24X optical zoom to capture the entire space from the back of the room. Outputs include 3G-SDI (UE80 and UE50 only), HDMI and IP for the flexibility to integrate with a variety of workflow infrastructures. In addition to RTMP and RTMPS streaming, the UE80/UE50/UE40 also support NDI®|HX2 and SRT to assure stable and safe video streaming. As the top-of-the-line model, the UE80 offers exclusive features including 4K 60p resolution; high bandwidth 100Mpbs NDI for transmitting high-quality, low latency video; and FreeD protocol support for incorporating realistic virtual studio sets and elements into remote productions. Supporting High Quality Streaming in Remote Work and Education Environments As professionals continue to work from home and find their web cameras to be insufficient for long-term use, the new AW-HE20 and AW-UE20 PTZ cameras offer an affordable solution for companies looking to support remote employees with high quality video streaming. Perfect for small offices, huddle rooms, and home offices, the HE20 features Full HD, while the UE20 supports 4K/30p providing users with options for HD or 4K picture quality. Sporting a new design, the HE20 and UE20 feature a wide 71-degree viewing angle, a 12x optical zoom and outputs include SDI, HDMI, USB and IP for increased compatibility in corporate and education environments. New Accessories Streamline Live Production Workflows Panasonic has also announced the release of the AV-UHS5M6G NDI I/F unit for the compact AV-UHS500 SDI/HDMI live switcher. This new unit will enable the UHS500 12G/3G SDI switcher to support high quality, low latency video transmission of NDI and NDI|HX. It also provides direct IP connectivity to NDI enabled computers and video devices, reducing setup time and facilitating remote production of live video in temporary venues and other event spaces. Panasonic is also releasing the new AK-HRP1010GJ studio remote operation panel to succeed the popular AK-HRP1000GJ remote operation panel for its AK- series of studio cameras and select PTZ and camcorders. The AK-HRP1010GJ features key improvements including an LCD touch panel and simplified menu structure for easier navigation and operation, a nine-pin D-sub connector for easier system integration and SDXC SD card slot for increased compatibility. On Wednesday, November 10, 2021 at 1pm ET, Panasonic is hosting a virtual event, “The Future of Remote Production,” which will preview its new line of 4K and HD SRT-enabled PTZ cameras and remote production accessories. To register for the event, visit: https://na.panasonic.com/us/event/2021-future-of-technology-webinar To learn how Panasonic’s comprehensive PTZ camera line and software can elevate your live content creation while providing a more flexible workflow, visit our website: https://na.panasonic.com/us/provideo *Surveyed by Panasonic About Panasonic System Solutions Company of North America Panasonic System Solutions Company of North America, a division of Panasonic Corporation of North America, delivers game-changing technology solutions that deliver customized experiences to drive better outcomes -- for our customers and our customers' customers. Panasonic designs and manufactures reliable, flexible and dependable products and solutions to help create, capture and deliver information of all types, especially where, when and how it is needed. The complete suite of Panasonic professional solutions for government and commercial enterprises of all sizes addresses unified business communications, mobile computing, security and surveillance, retail point-of-sale, office productivity, audio and visual systems (projectors, displays & digital signage) and professional video production. To learn more and Panasonic's business products and solutions visit: https://na.panasonic.com/us/audio-video-solutions. About Panasonic Corporation of North America Newark, NJ-based Panasonic Corporation of North America is committed to creating a better life and a better world by enabling its business-to-business customers through innovations in Sustainable Energy, Immersive Entertainment, Integrated Supply Chains and Mobility Solutions. The company is the principal North American subsidiary of Osaka, Japan-based Panasonic Corporation. One of Interbrand's Top 100 Best Global Brands of 2020, Panasonic is a leading technology partner and integrator to businesses, government agencies and consumers across the region. Learn more about Panasonic's ideas and innovations at http://www.panasonic.com/. Connect with Panasonic Professional Imaging & Visual Systems: Twitter, LinkedIn, Facebook, YouTube Connect with Panasonic North America: Twitter, LinkedIn, Facebook, YouTube Contact Details Racepoint Global for Panasonic Amanda Clardy +1 919-439-8037 PanasonicVisual@racepointglobal.com Jim Wickizer Panasonic +1 201-360-7189 Jim.Wickizer@us.panasonic.com

October 12, 2021 09:00 AM Eastern Daylight Time

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Panasonic Announces Agile I/O Feature for KAIROS Platform to Enhance Live Productions

Panasonic Professional Imaging & Visual Systems

Panasonic System Solutions Company of North America (Panasonic) today announced the development of Agile I/O, a new feature to its KAIROS IT/IP video processing platform to provide AV professionals with additional input and output capacity to create larger and more complex productions. Available in early 2022 as a free upgrade, the feature expands the platform’s capacity, unlocking more ways to enhance live productions with the same hardware. Equipping customers with the power to bring unconstrained creativity to life, Panasonic provides a tailored solution with KAIROS that fully and seamlessly integrates with existing infrastructure and future technology to push the boundaries for immersive experiences. The new software upgrade will allow KAIROS to more efficiently utilize the 100Gb ST 2110 network and other KAIROS Core inputs and outputs by better management of network bandwidth. This can provide users with additional sources for HD and 4K content and access to more connected sources in the multi-view. “Whether it’s a three-camera production operated by a novice or an international media event crafted by an A-list technical director, today’s AV projects demand an all-purpose, easy-to-use live platform that’s flexible and easily integrates sources from anywhere, in any format, on any screen without rigid hardware constraints,” said Mike Bergeron, senior category manager, production systems, Panasonic. “KAIROS and the new Agile I/O function are testaments to Panasonic’s commitment to becoming a true partner for production professionals operating at all levels. The future-proof system is designed to work with legacy solutions to capitalize on previous AV investments, and scale as needed to support technologies not yet imagined, all while enabling professionals to create memorable live productions for both live and remote audiences.” The KAIROS next generation live production platform enables AV professionals to flexibly scale up-and-down deployments for any level of need or complexity by supporting seamless broadcasting on numerous devices and feeds, in any source, format, scale, screen and mix, aiming at no loss of quality. More than a switcher, the platform can also perform routing and screen management functions. With multiple screen layouts built through one simple interface, KAIROS helps AV professionals elevate experiences for both live and virtual productions. Ideal for AV consultants, designers and integrators, KAIROS offers a future-proofed, customizable solution that supports any type of live production scenario for markets such as house of worship and corporate. For churches, KAIROS elevates worship services by managing multiple displays and screens that show various views of the service to captivate both in-person and remote congregants alike. For corporate environments, KAIROS ensures natural real-time conversation during employee annual meetings with a remarkable one-frame latency on premises by enabling AV source connections and screens across multiple meeting rooms, locations and even home offices. Panasonic offers a variety of audio and visual solutions and services, including studio cameras, projectors, video walls, displays, microphones and engineering services that integrate with and support KAIROS to provide a holistic solution for AV professionals. On November 4 at 1:00 pm ET, Panasonic is hosting a virtual event, “The Future of Video Switching & Processing,” which will explore the unique benefits of KAIROS, and preview the new Agile I/O software. To register for the event, visit: https://na.panasonic.com/us/event/2021-future-of-technology-webinar For more information about KAIROS, visit https://na.panasonic.com/us/KAIROS. To learn more about KAIROS Family Solutions for House of Worship, visit https://na.panasonic.com/us/kairos-family-solutions-house-worship. For details about KAIROS Family Solutions for Business, visit https://na.panasonic.com/us/kairos-family-solutions-business. About Panasonic System Solutions Company of North America Panasonic System Solutions Company of North America, a division of Panasonic Corporation of North America, delivers game-changing technology solutions that deliver customized experiences to drive better outcomes -- for our customers and our customers' customers. Panasonic designs and manufactures reliable, flexible and dependable products and solutions to help create, capture and deliver information of all types, especially where, when and how it is needed. The complete suite of Panasonic professional solutions for government and commercial enterprises of all sizes addresses unified business communications, mobile computing, security and surveillance, retail point-of-sale, office productivity, audio and visual systems (projectors, displays & digital signage) and professional video production. To learn more and Panasonic's business products and solutions visit: https://na.panasonic.com/us/audio-video-solutions. About Panasonic Corporation of North America Newark, NJ-based Panasonic Corporation of North America is committed to creating a better life and a better world by enabling its business-to-business customers through innovations in Sustainable Energy, Immersive Entertainment, Integrated Supply Chains and Mobility Solutions. The company is the principal North American subsidiary of Osaka, Japan-based Panasonic Corporation. One of Interbrand's Top 100 Best Global Brands of 2020, Panasonic is a leading technology partner and integrator to businesses, government agencies and consumers across the region. Learn more about Panasonic's ideas and innovations at http://www.panasonic.com/. Connect with Panasonic Professional Imaging & Visual Systems: Twitter, LinkedIn, Facebook, YouTube Connect with Panasonic North America: Twitter, LinkedIn, Facebook, YouTube Contact Details Racepoint Global for Panasonic Amanda Clardy +1 919-439-8037 PanasonicVisual@racepointglobal.com Panasonic Jim Wickizer +1 201-360-7189 Jim.Wickizer@us.panasonic.com

October 12, 2021 09:00 AM Eastern Daylight Time

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