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America’s fastest-growing sport unites retired professional athletes from baseball, hockey, football, and basketball to create PBX Pickleball

PBX Pickleball

The Sports Facilities Companies (SFC), the nation’s leading manager of sports and recreation facilities, have teamed up with sports industry leaders, and retired professional male and female athletes to launch PBX Pickleball. Advisors for the new organization include 3x MLB All-Star Kevin Youkilis, 4x World Series Champ Tino Martinez, 2x MLB All-Star Brad Penny, 18-year MLB veteran Kent Mercker, NHL Player, Coach, GM and Team President Paul Holmgren, 4x Stanley Cup Champ Kris Draper, NFL Pro Bowler and Super Bowl Champ Golden Tate, former CEO of USA Pickleball Stu Upson, and more. PBX Pickleball will attract top retired professional athletes from all major sports, including baseball, hockey, football, and basketball, and has entered a partnership with the Major League Baseball Players Alumni Association (MLBPAA) and the NHL Alumni Association. Additional partnerships will be announced. PBX Pickleball will incorporate retired players’ charities and other nonprofit organizations nationwide. PBX Pickleball will consist of four experiences: PBX Tour will bring together retired sports stars turned avid pickleball players, starting with athletes who previously competed at the highest levels of their sports. Each player will represent their respective sports in PBX Pickleball tournaments for audiences watching in person, via television broadcasts, and through digital media. PBX Pro-Ams will allow amateur pickleball players to play with and against former male and female stars of major sports teams. PBX Pickleball Pro-Ams will align with professional pickleball tour stops and occur adjacent to these events, including the PBX Tour. PBX Dream Weekends will offer the ultimate pickleball experience for amateur participants. Pickleball enthusiasts will learn from professional pickleball players and interact with dozens of retired athletes. PBX Corporate Experiences will be fully customizable with turnkey services to support corporate meetings, incentives, conferences, and exhibitions. Retired professional athletes will be part of the experience. “The pickleball explosion in America continues to attract players and spectators at a rapid pace,” said Jason Clement, CEO of The Sports Facilities Companies. “Passionate participants now include hundreds of professional athletes who found pickleball in retirement. PBX Pickleball will harness the talent and competitive spirit to offer excitement and experiences that fans will love.” With over 45 SFC-managed venues that represent the SF Network, the Sports Facilities Companies will leverage relationships nationwide to book and market PBX Pickleball events. Notable participants, event dates, venues, broadcast partners, and sponsors will be confirmed in the weeks ahead. “So many sports heroes from baseball, hockey, football, and basketball have become exceptional pickleball players,” said Youkilis. “As one of those retired athletes who picked up the game myself, I’m excited to see PBX Pickleball allow us to scratch our competitive itch, interact with our fans, and continue our playing careers through a sport that is so much fun to play. We’ll also make pickleball a blast to watch on TV.” “Pickleball has not only served as the fastest-growing sport in the country for the past three years, it has been elevated to a social phenomenon,” said Justin Maloof, USA Pickleball Chief Operating Officer. “With that in mind, PBX Pickleball’s vision to interweave other great American sports, while engaging with top pro athletes, will create even more unique and amazing experiences for both pickleball participants and spectators.” PBX Pickleball is currently exploring a multi-year strategic partnership with USA Pickleball, the National Governing Body for the sport in the United States. Fans can sign up for PBX Pickleball news at https://pbxpickleball.com or follow @pbxpickleball on Instagram, Facebook, Twitter, and LinkedIn. About The Sports Facilities Companies The Sports Facilities Companies (SFC) are the nation’s leading resources for the management and development of sports, recreation, wellness, and events facilities. As a turn-key solution for community leaders and developers alike, SFC services span the gamut of sports and recreation needs from sports tourism & recreation master planning, program planning, and feasibility through professional facility management services. Our 45+ managed venues and 2000+ team members, represented by the SF Network, welcome more than 25 million guest visits and produce over $300 million in economic impact each year. To learn more, please visit SportsFacilities.com and theSFnetwork.com. About USA Pickleball USA Pickleball is the National Governing Body (NGB) for the sport of pickleball in the United States. Its mission is to promote the development and growth of the sport while sanctioning events and providing annual members with premier tournaments, educational opportunities, player rankings, official rules and other exclusive benefits. USA Pickleball is a nonprofit 501(c)(3) corporation that is governed and operated by a Board of Directors and a national office staff, who provide the guidance and infrastructure for the continued expansion of the sport. Contact Details Eric Nemeth nemeth@ericpr.com Company Website https://www.pbxpickleball.com/

June 20, 2023 08:29 AM Eastern Daylight Time

Accessible Science And Collaboration Are Critical Factors For Advancing Sustainable Development Goals, Global Academic Leaders Concurred

Elsevier

Joint seminar organized by the Ministry of Education and Elsevier ahead of the 4th G20 Education Working Group meeting highlights India’s potential and role as a centre of research excellence According to data from Elsevier – a global leader in evidence-based clinical practice content, research publishing and information analytics – India’s scholarly output has been steadily increasing, with a Compound Annual Growth Rate of around 11% over the past 20 years and has also now moved to becoming the third largest producer of scientific research, overtaking the UK in 2022. The country also boasts achievements in academic quality where its Field Weighted Citation Impact (an international measure of research quality) has improved from 0.85 in 2019 to 1.05 in 2021, putting India above the global average for publication citations. In addition, the Indian government’s focus on driving qualitative research to strengthen the country's competitiveness in global research and innovation has resulted in India achieving its 40th ranking in WIPO’s Global Innovation Index 2022. These were amongst some of India’s academic achievements that were spotlighted at a seminar jointly organized by India’s Ministry of Education in partnership with Elsevier as a precursor discussion to the 4th G20 Education Working Group meeting around the topic of “Accessible science: fostering collaboration” which took place on 16 June 2023. The seminar convened stakeholders from the G20 group of nations across the scientific community to discuss best practices for accessible science, how accessible science can be applied across individual nations with differing local capacities, and ways to utilize science practices to support global progress. Hon’ble MoS Shri Dr. Subhas Sarkar, Ministry of Education, while inaugurating the event, stated: “Guided by inclusivity and innovation, we seek to strengthen ties with higher education institutions worldwide. Through robust partnerships, joint research endeavors, and shared knowledge, we aspire to create a vibrant ecosystem that transcends borders. India's G20 Presidency recognizes the importance of accessible science in addressing global challenges and fostering sustainable development. Openness, transparency, and inclusivity are crucial to trust and integrity in scientific approaches. By embracing Open Science, we can ensure data sharing, research reproducibility, and robust societal impacts. Together through partnerships, we will navigate uncharted waters and create a brighter future for all through scientific innovation.” During his keynote address, Shri K. Sanjay Murthy, Secretary Higher Education, Ministry of Education, GOI, said: “Cooperation and an exchange of knowledge are key to build a thriving ecosystem that cuts across national boundaries and addresses global challenges. We understand that there is a need to enhance our research output and hence seek pathways to foster collaborations among universities and academic institutions. Let us strive to provide solutions for global challenges and achieve our sustainable development goals, leaving a visible impact on the richness of our collaborative endeavours.” “India’s stellar performance in scientific research is intrinsically tied to the local and global trends that we have seen towards accessible science,” said Dr. Nick Fowler, Chief Academic Officer at Elsevier and Chair of The International Association of STM Publishers, which represents over 140 global academic publishers. “As scientific findings become more accessible, other researchers around the world can use and build on the findings, thereby enhancing academic quality.” Dr. Fowler added: “Academic papers developed via international collaborations in India have been cited twice as often as those with no international collaboration, and India would do well in optimizing opportunities to expand its global collaborations, particularly with G20 countries.” At the seminar, highlights from an exclusive Elsevier report commissioned by The Ministry of Education, Fostering collaboration: a study of scientific publications with authors in G20 countries, was also presented by the report’s author, Dr. Carlos Henrique de Brito Cruz, Senior Vice President at Elsevier and Professor Emeritus, State University of Campinas. "The research landscape in the world is changing. Thirty years ago, it was the rich countries of the Global North that conducted research. Now, there is a change, and countries from the Global South are becoming more and more relevant in research and science,” said Dr. de Brito Cruz. “India has brought so many collaborations and one of the best things they’re doing in the growth of scientific production is Sustainable Development Goal #2, which is related to reducing hunger in the world, where the scientific production of India is going up 25 percent a year. Soon, India will have a mass of knowledge that will become a reference for every other country in the world." For the main discussion session, several esteemed panelists joined us and shared their insights on ways to foster collaboration between G20 countries through accessible multi-lingual regional resources and multi-lateral open facilities; and various approaches to enhance academic interactions to meet UN SDGs. Panelists at the session included Prof. S. K. Satheesh (IISc Bengaluru and Chief Editor of Current Science (Indian Academy of Sciences); Mr. Piers Purdy (Head of G20, Research and Innovation); Mr. Kaspar Meyer (Head of S&T, German Embassy in India; Mr. Carlos Henrique de Brito Cruz (SVP, Research Networks, Elsevier, Professor Emeritus, of Campinas, Unicamp, Brazil); Prof. Amit Agarwal (Dean, International Relations, IIT Bombay); Mr. Mudit Narain (Formerly Program Director at the Atal Innovation Mission, NITI Aayog and Director, Foundation for Advancing S&T); and Dr. Ravindra Utgikar (Vice President Corporate Strategy & Marketing at Praj Industries Ltd, Pune). This session was chaired by Prof. Sunil S Bhagwat (Director, IISER Pune) and Co-chaired by Dr Ayesha Chaudhary (Advisor, Stanford University, Stanford Byers Center for Bio-design, India program; Consultant, World Bank and Adjunct Faculty, IIT Jodhpur). A panel discussion moderated by Dr. Nagaraj Balasubramanian (Associate Professor, IISER Pune) with the above participants was held where aspects related to growth in capacity in terms of infrastructure and human resource were discussed along with inputs from the audience. The importance of interactions among researchers at the global level and various models to achieve this was discussed in this session. --- About Elsevier As a global leader in information and analytics, Elsevier helps researchers and healthcare professionals advance science and improve health outcomes for the benefit of society. We do this by facilitating insights and critical decision-making for customers across the global research and health ecosystems. In everything we publish, we uphold the highest standards of quality and integrity. We bring that same rigor to our information analytics solutions for researchers, health professionals, institutions, and funders. Elsevier employs 8,700 people worldwide. We have supported the work of our research and health partners for more than 140 years. Growing from our roots in publishing, we offer knowledge and valuable analytics that help our users make breakthroughs and drive societal progress. Digital solutions such as ScienceDirect, Scopus, SciVal, ClinicalKey and Sherpath support strategic research management, R&D performance, clinical decision support, and health education. Researchers and healthcare professionals rely on our 2,700+ digitized journals, including The Lancet and Cell; our 43,000+ eBook titles; and our iconic reference works, such as Gray's Anatomy. With the Elsevier Foundation and our external Inclusion & Diversity Advisory Board, we work in partnership with diverse stakeholders to advance inclusion and diversity in science, research and healthcare in developing countries and around the world. Elsevier is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers. www.elsevier.com Elsevier in India As a trusted partner in India, Elsevier delivers verified research content, innovative localized digital solutions and valuable analytics to enhance and amplify Indian research to benefit society and contribute to the global and local canon of scholarly articles. In healthcare, we help medical, clinical and nursing students transition from classroom learnings to clinical settings. Since 1996, Elsevier has supported and progressed alongside India in the nation’s pursuit of scientific and healthcare excellence. We’ve helped Indian academic, corporate and medical researchers gain access to and publish quality research, supporting the amplification of their scientific achievements globally. We’ve also participated in strategic national projects to improve the well-being of underserved populations. As an academic publisher, we’re proud of our pioneering efforts in helping to establish a robust foundation of scientific and medical research in India, contributing to its status as one of the world’s leading research nations. Having evolved from our roots in publishing, we’re now delivering a comprehensive portfolio of digital platforms and solutions that responds to the needs of academics and healthcare professionals throughout the country. Contact Details Elsevier Communications, UK Srishti Sharma +91 98999 54186 srishti@onpurposeconsulting.in Elsevier Jason Chan +65 6349 0240 j.chan@elsevier.com Company Website https://www.elsevier.com/

June 20, 2023 05:17 AM Eastern Daylight Time

Gamelancer adds to board of directors with addition of ad tech executive JF Cote

Gamelancer Media Corp

Gamelancer Media Corp CEO Jon Dwyer joined Steve Darling from Proactive to share news the company has made an addition to its board of directors adding president and CEO of Sharethrough, JF Cote. Dwyer telling Proactive Cote was awarded Entrepreneur of the Year by Ernst Young in 2017 and 2022, and was responsible for the merger between District M and Sharethrough, creating one of the largest ad exchanges in the world. Dwyer also shared with the Proactive the company has closed its $10 million financing which is a crucial step as the company looks to uplist to the Toronto Stock Exchange. He emphasizes the strong support from insiders and strategic investors who recognize the long-term potential of Gamelancer. Contact Details Proactive Investors Canada +1 604-688-8158 na-editorial@proactiveinvestors.com

June 19, 2023 01:13 PM Eastern Daylight Time

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Doceree launches industry-first HCP-focused global DSP for media agencies at Cannes Lions 2023

Doceree Inc

Doceree, a leading global platform building unprecedented solutions for healthcare professionals (HCPs) through programmatic messaging with proprietary data tools, today announced the launch of Doceree Enterprise, an industry-first, HCP-focussed global Demand Side Platform (DSP), delivering an integrated ecosystem to media agencies with high-impact, built for scale programmatic capabilities to serve healthcare and life sciences brands. Doceree Enterprise, powered by proprietary HCP identity-resolution technology Espyian TM, is a fully self-serve ecosystem, enabling agencies to run highly targeted global and integrated campaigns with transparent and measurable outcomes. In addition to providing media agencies the access to worldwide web inventory through its SSP integrations, it also provides them ‘preferred access’ to Doceree’s specialized supply side platform (SSP) – the world’s largest integrated global network of 650+ endemic and point-of-care platforms, with a worldwide unique physician reach of over 2 million. On top of it, the agencies can bring their audience, data partners, and measurement tools to build their own healthcare-specific marketing platform. Agencies currently counter multiple challenges while buying media directly from third party publishers or from existing DSPs, which mostly have restricted presence in the US and experience compliance issues around regulations for advertising to HCPs outside of the US. The non-HCP media impacts the return on investments (ROI) of life sciences brands that are looking to engage prescribers through effective programmatic campaigns. Doceree has been relentlessly working to identify issues facing the pharma messaging ecosystem and close the gaps through its AI-enabled category-centric technologies that can precisely target HCPs and enable marketers to activate high-performing campaigns. “We are thrilled to launch our new DSP that creates unprecedented HCP personalization and customization for media agencies. The platform offers full suite of capabilities to media agencies to activate HCP-focused campaigns with utmost ease and convenience without worrying about transparency, performance or regulatory compliances,” said Harshit Jain MD, Founder & Global CEO, Doceree. “Doceree Enterprise will introduce never-seen before advancements in the category that will revolutionize HCP messaging. We will continue building category-first solutions that our partners would immensely benefit from.” The integrated ecosystem equips agencies with the ability to forecast campaigns; build HCP-only audiences & cohorts; activate, optimize and analyse campaigns to create omnichannel experiences; and measure campaign outcomes in near real time. “The rapidly evolving digital healthcare industry create new opportunities for marketing, engaging and educating HCPs. Doceree Enterprise is exactly the solution agencies are looking for to stand out from the competition on a global level. There is no ‘one solution fits all’ and the DSP uniquely addresses the gaps, curating an agency-specific platform that aligns with each agency’s specific needs. This first-of-its-kind approach to engaging HCPs is exciting and offers plenty of opportunities for agencies to run successful and scalable HCP campaigns for their healthcare clients,” said Jeffrey D. Erb, Chief Media Officer, Fishawack Health. Features of Doceree Enterprise giving it a competitive edge: The only true personalized ad-martech solution for HCP marketing Competitive edge through custom build features and tools developed collaboratively Multi-tenant solution with the ability to run multiple campaigns across markets Robust measurement capabilities, aiming to tie marketing efforts to business and clinical outcomes quantitatively Access to top-to-bottom HCP marketing funnel, including healthcare-centric inventory spanning endemic and point-of-care platforms Access global supply partnership or integrate a supply partner of your choice Doceree Enterprise is available for media agencies across the globe. About Doceree Doceree is a global platform building unprecedented solutions for healthcare professional (HCP) programmatic messaging with proprietary data tools. It facilitates messaging between life sciences brands and HCPs through an extensive global network of digital endemic and point-of-care platforms to programmatically deliver personalized communications to HCPs and transparent marketing campaign metrics at scale. To learn more, visit doceree.com. Contact Details Doceree Priyanka Bhasin +91 78387 03702 priyanka.bhasin@doceree.com Company Website https://doceree.com/us/

June 19, 2023 06:36 AM Eastern Daylight Time

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Claravine Acquires AI-Powered Content Classification Company Netra

Claravine

Claravine, The Data Standards Company, has acquired Netra, Inc, a content classification company powered by artificial intelligence. With the addition of Netra, Claravine’s platform, The Data Standards Cloud, is able to analyze, extract and search metadata from videos and images, adding to Claravine’s core strengths of standardizing data at the source and producing high quality and actionable data that is ready for use and analysis upon creation. This latest acquisition supports Claravine’s goal of taking the drama out of marketing data by putting AI in the hands of marketing teams for data classification across text, creative, audio, and video assets - which are growing dramatically with the rise of generative AI platforms. Founded by MIT alumni and born out of MIT Computer Science & Artificial Intelligence Laboratory research, Netra is a Boston-based automated content comprehension platform that provides context and brand safety for video and image-based content using computer vision and artificial intelligence. Netra offers a series of APIs – including Content, Search & Similarity, Livestream and Creative – to data scientists, developers and product teams to unlock the intelligence within video, image, and text content and systematically provision a consistent data taxonomy across a business's multiple use cases. Netra's customers include online video platforms, SSPs, media owners, CTV vendors, Data and AI platforms. “The rapid adoption of AI solutions like OpenAI or Adobe Firefly is accelerating the creation of digital experiences. This explosion of digital assets and creative is creating significant challenges for operations teams – meaning the metadata is often not being categorized in a standardized way which limits the time to leverage data for decisions,” said Verl Allen, CEO of Claravine. "We are excited to accelerate the automation of data standards for marketing, operations and creative teams with Netra’s AI content engine. Our common goal of helping create a shared understanding of data is only possible by being able to control your data standards across the teams and various technology systems. We are also thrilled to welcome Netra’s team to the Claravine family and apply their ingenuity and expertise to advance our platform, The Data Standards Cloud, via AI and automation.” Claravine empowers a proactive approach to marketing measurement by activating data standards across people and technology – bridging the silos to accelerate business decisions across experiences. Used by Fortune 1000 companies such as Carhartt and Under Armour, Claravine’s collaborative user interface and strategic integrations with top marketing and advertising platforms enables global organizations to define, apply and connect standards across their ecosystem for faster decisions, greater agility and increased return-on-investment for their digital advertising dollars. “We’re excited for the opportunity to work alongside Claravine’s expert team of data integrity pioneers and advance their mission of taking the drama out of data and applying data standards at the source of creation. Our ability to integrate the Netra capabilities into The Data Standards Cloud enables teams to more easily solve key data quality challenges. AI and automation have a big role to play, and the Netra team is eager to assist in growing Claravine’s product offering and further expanding Netra’s products and capabilities,” said Amit Phansalkar, CEO at Netra. About Claravine Claravine is The Data Standards Company aiming to give people, teams and technology a shared understanding of their data. Claravine helps brands and agencies deliver on the promise of modern marketing by standardizing taxonomies, naming conventions, and metadata across all digital experiences at the source of data creation. The Data Standards Cloud empowers a proactive approach to marketing metadata naming conventions and taxonomy for fast, accurate and rich business insights that help deliver the experiences customers want. Claravine partners with a quarter of the Fortune 100 to define, apply and connect standards across their ecosystem for faster decisions, greater agility, and increased ROI. Recently, Claravine has been named for the second consecutive time to AdExchanger’s Programmatic Power Players list, as well as awarded the 2022 AdExchanger Award for Best Data Technology. Claravine was also named a cool vendor in the 2022 Gartner Cool Vendors in Marketing Data and Analytics report. For more information, visit www.claravine.com. Contact Details Kite Hill PR Michael Kocher +1 704-960-2295 michael@kitehillpr.com Company Website https://www.claravine.com/

June 16, 2023 08:00 AM Eastern Daylight Time

Cyberattacks And Supply Chain Disruptions Put Focus On FiscalNote’s (NYSE: NOTE) Dragonfly Security Intelligence To Help Leading Organizations Build Resilience Through Intelligence

Benzinga

By Jad Malaeb, Benzinga In today's interconnected world, businesses face various geopolitical risks that can significantly impact their operations and bottom line. The risks are plentiful and various, but some have taken a specific spotlight in light of recent trends. Cybercrime, for example, proliferated during the COVID-19 pandemic, posing extreme risks to government entities, corporations and individuals, and the trend looks to be continuing in 2023. The COVID-19 pandemic also highlighted the vulnerability of global supply chains, with lockdowns and travel restrictions causing disruptions that closed down thousands of businesses and brought thousands of others to the brink of disaster. Current geopolitical risks extend beyond these two issues. Rising tensions between the East and West initiated by Russia’s invasion of Ukraine have spurred murmurs of a potential third World War. Trade sanctions on Russia’s allies have placed pressure on the price of commodities, causing massive fluctuations in the price of oil and gas in Europe. Tensions have even migrated further East toward China and Taiwan which have created risks to global security. Geopolitical risks can pose some of the largest threats to governments and businesses. To mitigate these risks, private and public organizations need access to real-time intelligence and analysis that can help them anticipate and respond to potential threats. The recent acquisition of Dragonfly Eye by FiscalNote Holdings Inc. (NYSE: NOTE), a technology company specializing in AI-driven global policy and market intelligence solutions, provides a platform that can help businesses and governments achieve this goal. Dragonfly Eye: An Intelligence Solution To Geopolitical Risks Dragonfly Eye is a UK-based security and geopolitical intelligence provider offering a range of advisory services to help organizations manage and respond to security and political risks. They provide real-time mission-critical intelligence to security, crisis management and risk professionals across multinational companies, financial institutions, public sector entities and NGOs. Their flagship Security Intelligence and Analysis Service (SIAS) platform is used by nearly half of the top 30 companies in the FTSE-500 and 90% of the world’s top 11 banks. Their services are divided into three categories: Security Risk, Political Risk, and Systems and Solutions, which include management consulting for corporate security and risk intelligence. Dragonfly’s services help organizations manage geopolitical risks such as supply chain issues and foreign cyber attacks by providing early warning detection and forecasting to anticipate threats, risk rating systems around potential major disruptions, and access to critical analysts and embedded intelligence. Their intelligence-led security support and consultative political risk management services for investors in emerging markets are designed to help security decision-makers evaluate and respond to threats and risks. With the acquisition of Dragonfly, FiscalNote becomes a significantly enhanced platform to provide businesses with solutions to supply chain disruptions, cybersecurity attacks and other geopolitical risks. Read more about Dragonfly and FiscalNote here. This post contains sponsored advertising content. This content is for informational purposes only and not intended to be investing advice. Contact Details Benzinga +1 877-440-9464 info@benzinga.com Company Website http://www.benzinga.com

June 15, 2023 09:00 AM Eastern Daylight Time

Claravine Launches in AWS Marketplace

Claravine

Claravine, The Data Standards Company, today announced that its data standards platform, The Data Standards Cloud, is now available in AWS Marketplace, a digital catalog that makes it easy for enterprises to find, buy, deploy, and manage third-party software, data, and services that run on Amazon Web Services (AWS). This latest offering gives AWS customers an opportunity to leverage their existing AWS commitments while unifying their billing processes, eliminating the need for separate procurement processes. Claravine’s The Data Standards Cloud lets customers take a proactive approach, addressing the root of data problems by activating unique standards across people and technology. Its collaborative user interface moves customers beyond engineered spreadsheets and slow, costly data cleanup. Used by Fortune 1000 companies such as Carhartt and Under Armour, Claravine’s strategic integrations with top marketing and advertising platforms allows global organizations to define, apply and connect standards across their ecosystem for faster decisions, greater agility and increased return-on-investment (ROI) for their digital advertising dollars. “By offering The Data Standards Cloud in AWS Marketplace, we can now provide data management processes to even more customers,” said Verl Allen, CEO of Claravine. “Our intuitive interface and varied list of top platform integrations make implementing increasingly needed data standards a seamless process.” Some of The Data Standards Cloud’s offerings include: Define standards in one shared platform: Put data standards in one accessible place, bringing taxonomy to life and helping customers quickly adapt to changing data needs. Standardize taxonomies, naming conventions, and metadata across all digital experiences. Improve measurement of digital campaigns and ROI. Deliver on the promise of modern marketing by consistently creating and applying data standards. Recently, Claravine was named for the second consecutive time to AdExchanger’s Programmatic Power Players list, as well as awarded the 2022 AdExchanger Award for Best Data Technology. Claravine was also named a cool vendor in the 2022 Gartner Cool Vendors in Marketing Data and Analytics report. About Claravine Claravine is The Data Standards Company aiming to give people, teams and technology a shared understanding of their data. Claravine helps brands and agencies deliver on the promise of modern marketing by standardizing taxonomies, naming conventions, and metadata across all digital experiences at the source of data creation. The Data Standards Cloud empowers a proactive approach to marketing metadata naming conventions and taxonomy for fast, accurate and rich business insights that help deliver the experiences customers want. Claravine partners with a quarter of the Fortune 100 to define, apply and connect standards across their ecosystem for faster decisions, greater agility, and increased ROI. For more information, visit www.claravine.com. Contact Details Kite Hill PR Michael Kocher michael@kitehillpr.com Company Website https://www.claravine.com/

June 14, 2023 12:30 PM Eastern Daylight Time

$1.1 Trillion Was Invested In The Transition To Clean Energy In 2022 – This Company Reports Capitalizing On The Trend With Its First-In-Class Thematic ETFs

Benzinga

Thematic exchange-traded funds (ETFs) take advantage of long-term market trends, and the portfolios for these funds are often involved in industry-shaping innovations. At the start of 2023, thematic ETFs totaled $84.6 billion in assets under management (AUM). An example of a company leading the charge in clean energy market-focused ETFs is Sprott Asset Management, a subsidiary of Sprott Inc. (TSX: SII) and a global asset manager with differentiated and real asset portfolios. Sprott Asset Management has a first-mover advantage, with the only ETF to offer pure-play exposure to a wide variety of critical minerals and mining equities. Critical minerals are the natural materials required for the generation, transmission and storage of clean energy. As low carbon and clean energy infrastructure is adopted across the globe, the need for critical minerals, such as lithium, nickel, cobalt, manganese and graphite, is increasing rapidly. By 2040, one model predicts that demand for copper and rare earth elements will increase by 40%, while nickel and cobalt demand will increase by 70%, and lithium by almost 90%. A record-breaking $1.1 trillion was invested globally into low carbon energy transition in 2022, in part to meet the demand for critical minerals. However, it is estimated that the average needs to be about quadruple what is being spent now to meet net-zero targets. Sprott’s Pure-Play Thematic ETFs Sprott Inc. was founded in 1981 and has spent decades establishing itself as a global investment leader in precious metals and energy transition minerals. It has primarily been involved in upstream mineral companies, such as mining and development companies. Sprott Asset Management has been able to leverage its parent company’s network of industry relationships. Its Energy Transition Materials ETF (NASDAQ: SETM) is unique because it provides pure-play access to companies at the heart of the clean energy transition. Each security undergoes a process of rigorous selection so that every company in the portfolio is hand-picked from a wide range of possible assets. As part of the index construction process, the company looks at the 90,000+ companies with global primary security equities. It then applies a series of screening criteria, using competitive analysis and in-house research, to select the top companies for investment. It also conducts periodical rebalancing based on its weight criteria. Because of Sprott’s extensive background in the mining industry, the Energy Transition Materials ETF can target companies upstream in the mining and material acquisition process. These companies are more likely than downstream companies to be recipients of the increased global funding in the clean energy transition, according to the company. Sprott Asset Management offers a range of other ETFs in the critical minerals sector. These include its Lithium Miners ETF (NASDAQ: LITP), Junior Copper Miners ETF (NASDAQ: COPJ), Uranium Miners ETF (NYSE Arca: URNM), and Junior Uranium Miners ETF (NASDAQ: URNJ), and its Nickel Miners ETF (NASDAQ: NIKL). Read more about Sprott’s thematic ETFs on its website. This post contains sponsored advertising content. This content is for informational purposes only and is not intended to be investing advice. Contact Details Benzinga +1 877-440-9464 info@benzinga.com Company Website http://www.benzinga.com

June 14, 2023 09:15 AM Eastern Daylight Time

Locality, Formed Through the Union of CoxReps and Gamut, Launches Today to Unlock the Power of Local Video And Create Maximum Value for Advertisers and Inventory Owners

Locality

Locality launches today, as the industry’s preeminent local television solutions provider. Formed through the union of CoxReps and Gamut, two widely respected media sales organizations, Locality is a new brand that brings together the best technology, people and premium inventory in both broadcast and streaming. This comes at a time when brand advertisers are seeking authentic connections with local consumers and are looking for targeted, efficient, and attributable results. Each company brings with it a seasoned team that will continue to service its respected constituents, now uniting efforts to solve problems for advertisers, unlocking the power of local video and driving more dollars to local TV advertising. CoxReps and Gamut were acquired in August 2022 by One Equity Partners, a middle market private equity firm headquartered in New York. “TV audiences are fragmenting, as consumers broaden the definition of what it means to be a viewer,” said Mark Rosenthal, executive chairman, Locality. “There’s never been a more opportune time for brand advertisers to localize their own messages for maximum effectiveness. We are uniting technology and people from the best local TV partners in both broadcast and streaming, and investing in the companies, to address the needs of advertisers. By unlocking the tremendous power of local, we can drive more dollars to local video providers nationwide.” Ann Hailer, president of CoxReps, will now become president of broadcast for Locality. Keith Kazerman, president of Gamut, will now become president of streaming for the new company. Both Hailer and Kazerman will continue to report to Mark Rosenthal. “At Locality, we are experts in our local marketplaces, and will now help brand advertisers navigate smart broadcast and streaming advertising buys under one roof,” said Hailer. “We’re building on the respective strengths of each company, and are focused on providing maximum value for all of our premier inventory partners. It’s an exciting mission, and we’re just getting started.” “Locality connects local advertisers to consumers across all platforms, combining the most popular broadcast and streaming TV content with precise targeting to reach the right audiences in the right places at scale,” said Kazerman. “Consumers don’t care how they watch TV or how premium content is delivered, and advertisers are increasingly thinking the same way. We are reaching the right consumers, everywhere, through the power of local video.” Locality is the industry’s preeminent local television solutions provider, committed to addressing the evolving needs of advertisers by unlocking the power of local and driving dollars to the local video marketplace. Formed through the union of CoxReps and Gamut, Locality brings together the best talent in both broadcast and streaming. With more than 11 locations in the US, Locality helps brands tap into the mindset of the local consumer and precisely reach optimal markets, nationally. Having served more than 1,500 ad agencies and 4,500 advertisers, to date, Locality offers the best premium inventory that the industry has to offer to help brands optimize their spend and target audiences at scale. For more information, please visit www.locality.com. Contact Details Kite Hill PR Kerriann Becker +1 631-235-7796 kerriann@kitehillpr.com

June 14, 2023 05:00 AM Eastern Daylight Time