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Native Sportsbook Solutions Drives Future-Forward and Cost-Effective Engagement Solutions with Quarter4’s Artificial Intelligence

Quarter4

Native Sportsbook Solutions, the only Native American-owned sportsbook provider and operator that focuses on developing top-tier and profitable sportsbooks, today has announced it has selected Quarter4, an AI-powered sports and betting data engagement platform, to propel its goal of delivering the most innovative and profit-enabling solutions for sportsbooks. “We believe that engagement and retention are key drivers for sportsbook success. The interaction between users and the betting opportunities need to be unique and curated to prompt action. Quarter4 delivers some of the most unique and automated content and data solutions for our platform,” said Thomas Gilanyi, co-founder of Native Sportsbook Solutions. Quarter4 generates content and curated data via a validated, deep learning neural network. The system generates a predictive data point for every player and team in select college or professional sports. With up to 3 million probabilities produced daily, and updated no less than every 15 minutes, the non-biased insights deliver an intimate viewpoint for the bettor or fan. No-code widgets, in-game and pregame probabilities and a robust API reduce development costs and time-to-market for its B2B clients. “Native Sportsbook Solutions has a requirement to deliver quality solutions that focus on profitability for Tribes. This means that bettor engagement and retention are a prime focal point,” said Danijela Covic, co-founder and CSO of Quarter4. “Our seamless integration, tech-first approach and robust product offering is a perfect fit for this operator and their customers.” Cost, efficiency, engagement and retention are very important to Native Sportsbook Solutions. Tribal sovereignty is the ultimate goal through providing solutions that drive higher profits. Quarter4 is built to answer all of these operator requirements. “Cost-saving engagement and retention strategies are top-of-list for all of our customers. Automated technologies propelling these strategies will remain of utmost importance to us as we deploy our solutions,” recaps Thomas Gilanyi. “Through the integration of automation and AI, along with re-thinking vendor contracts and in-house technology, we are able to cut operator costs by up to 50%. The savings go right back to the Tribes.” About Native Sportsbook Solutions Founded in 2020, Native Sportsbook Solutions is the only Native American-owned sportsbook provider and operator with a focus on developing top tier, profitable sportsbooks by providing the lowest fees & lowest revenue share in the industry. Their approach is innovative sportsbook solutions and innovative sports betting infrastructures that lower sportsbook operating costs. About Quarter4 Quarter4 's Artificial Intelligence technology delivers over 3 million predictions a day. Proprietary insights, related to team and player performance, are available via multiple delivery methods. Sportsbooks, data providers, media agencies and affiliates are empowered with predictive analysis that is unique, personalized and non-biased. The data for pregame and in-game predictions is available via robust API, custom dashboard and most recently, via embeddable products such as brackets, player effect and injury impact simulators as well as seasonal and seeding probability widgets. Contact Details Bailey Irelan +1 614-795-3308 birelan@hotpaperlantern.com Company Website https://quarter4.io/

November 16, 2022 09:01 AM Eastern Standard Time

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Don Londrés Premium Tequila Appoints Barbara Cyzon as Head of Brand Operations

Full Scope PR

(Los Angeles, Nov 16, 2022)-- Don Londrés is the newest premium tequila, crafted using 100% agave, created by music mogul and serial entrepreneur Dre London, alongside legendary masters of the spirit, the González family. Launched in May 2022, Don Londrés is quickly growing in distribution in North America and the brand is pleased to announce Barbara Cyzon has been appointed Head of Brand Operations effective as of late November 2022. Cyzon joins the Don Londrés team where she will bring her love for building brands and hospitality into the culture of the luxurious tequila. Working alongside Dre London, Cyzon’s expertise will be instrumental in helping lead the brand strategically across international markets during a time of unprecedented growth and forward expansion. Her vast knowledge of the alcohol industry comes from her time representing the Remy Cointreau portfolio for the largest market in Canada. Cyzon was responsible for the execution of National marketing programs and the development of key strategic partnerships and activations including Live Nation, Veld Music Festival and Toronto International Film Festival. Originally from Toronto, Canada, Barbara Cyzon’s love for the entertainment industry started young, being exposed to music at an early age in a musical home. Her passion for creativity and academia led her to pursue her Bachelor’s in business at Ted Rogers School of Management at Toronto Metropolitan University and shortly after began her career at Universal Music Canada. She later moved to take on the role of Entertainment Sales at Thompson Hotel, where she helped advance tours, book artist stays, develop lifestyle programming which would bring her to eventually meeting Dre London. As Head of Brand Operations, Cyzon’s responsibilities will include, but not limited to: Develop, plan, and execute the implementation of marketing activities, both on premise and in retail across North America Lead brand strategy development across all markets, working in partnership with stakeholders Oversee distribution of products while managing relationships and driving collaboration with supply partners Participate in forecasting budgets and overall management of performance vs. growth targets Develop and manage field marketing teams and activate on premise and events, working closely with various partnerships " We are excited to bring Barbara Cyzon onboard as Head of Brand Operations for my rapidly growing premium tequila, Don Londres. Her experience in the entertainment industry and key efforts on the Remy Cointreau portfolio makes her the perfect fit to lead operations and help take Don Londrés to the next level.” - Dre London, Founder and CEO of Don Londrés About Don Londrés Founded by music manager and entrepreneur Dre London, Don Londrés is not just a tequila, it’s a lifestyle—modern, classic, simplicist—that adds a luxurious taste to every moment of life you choose to toast in celebration. As a business powerhouse who jets around the globe year-round, London has tasted the best the world has to offer. So, when it came to creating the finest tequila on the market, he knew exactly what he was looking for. The brand was crafted using 100% agave alongside legendary masters of the spirit, the González family of Mexico. Don Londrés, which will launch with a smooth, creamy Blanco this summer, is the finest tequila made for celebrating life’s finest moments—always responsibly, always with style, always with love. Contact Details Pia Malihi pia@fullscopepr.com Company Website https://www.donlondres.com/

November 16, 2022 06:00 AM Pacific Standard Time

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Sir Nick Faldo: Silk Path Dong Trieu has the potential to become the best golf course in Vietnam

Everygolf

HANOI, VIETNAM - Media OutReach - 16 November 2022 - On November 8, world golf legend Sir Nick Faldo and the Faldo Design team spent a day at the Silk Path Dong Trieu golf course site. A construction review is carried out at the project site by Sir Nick Faldo and the Faldo Design team. During the visit to the site, Sir Nick Faldo personally reviewed and evaluated each hole under construction and made adjustments on details of his design work to produce a final golf course that is not only visually stunning but also loaded with challenges for golfers of all abilities. At an intimate gathering later that day in Hanoi between Sir Nick Faldo and Silk Path’s senior management and project team, he declared: "I really enjoyed my first site visit to Dong Trieu and am very happy with the golf course progress. We have many great golf holes with interesting features including rock, elevation changes, pine trees, streams, lakes and mountain views. Silk Path Dong Trieu has the potential to become the best golf course in Vietnam and I look forward to seeing the construction progress on my next design visit in 2023." Sir Nick Faldo and project team reviews the par-4 18th hole at Dong Trieu site. In addition to being funded and developed by Silk Path Group, a company with extensive knowledge of the luxury resort and five-star hotel industries, the Dong Trieu golf course project also receives advice and oversight from Everygolf Vietnam Joint Stock Company. With a development area of more than 130 hectares and an investment of more than USD60 million, the project satisfies all requirements for holding future international golf tournaments. Bui To Minh, Chairman of Silk Path Group, spoke at the event “This is a crucial project for the company in 2022 because it will help to further the promotion of the Silk Path brand and draw in a variety of tourists, including those from markets like South Korea, Australia, USA, and Europe, in addition to domestic tourists,” said Mr. Bui To Minh. The project's elements are, specifically, Sir Nick Faldo Signature courses of 18 holes championship length and one 9-hole course of shorter holes integrated with a golf instruction academy. Accommodation and top-notch entertainment amenities, and 5-star-quality services are also included in the Silk Path branded resort environment. Nguyen The Dai, Deputy General Director of Silk Path Golf cum Chairman of Everygolf Vietnam meets with Sir Nick Faldo and Faldo Design team. Along with emphasising the design sector, Silk Path Group has been making significant investments in the development of human resources with a team of domestic and international professionals, combining modern equipment to bring professional and top-notch golf course products and services to Vietnam and the region. Silk Path Dong Trieu project, which is scheduled to be finished at the start of Quarter 4 in 2023, aims to redefine the golf experience for golf enthusiasts around the world while also becoming a benchmark for high-end golf courses in Vietnam. * About world golf legend Sir Nick Faldo: Sir Nick Faldo won 6 majors (3 Masters & 3 Open Championships), 41 tournaments worldwide and was ranked #1 in the world for a total of 97 weeks. Sir Nick was knighted by the late Queen Elizabeth II in 2009 for his distinguished career and contributions to golf. He currently owns and heads up Faldo Design, one of the world’s leading golf course design companies which have designed highly acclaimed golf courses throughout the world. Contact Details Media Contact Will Will@cavas.com.vn

November 16, 2022 08:30 AM Eastern Standard Time

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Yoshitsu’s London Warehouse To Assist In Fulfilling Increasing Demand In Europe

Benzinga

Yoshitsu Co. Ltd. (NASDAQ: TKLF), the Japanese retailer and wholesaler of beauty and health products, home goods and food, leased its first 2,362-square-foot warehouse in London. Leasing the warehouse is a significant move for the company, which has been enhancing its warehouse operations and solidifying its customer services to support global expansion in Europe. The warehouse, at Unit 5, Hanover West Industrial Estate, 161 Acton Lane, London, NW10 7NB, started operating on Oct. 25. It can keep up to 100 categories of products and store up to 50,000 items every one to 1½ months. The London warehouse comes a few weeks after the company leased its first warehouse of about 4,150 square feet in Texas, U.S. The new warehouse will improve access to inventory and augment customer services in the European region, Yoshitsu Co. Ltd Principal Executive Officer Mei Kanayama said of the recent development. "With the warehouse operation in London, we expect to effectively fulfill the increasing demand in the European markets for our products, boost our revenue in the region and improve our operating efficiency," Kanayama said. Europe's Beauty And Health Products Market In Europe, 72% of consumers use beauty and personal care products because they believe they are the key to maintaining a healthy and hygienic lifestyle, making the continent one of the world's largest markets for beauty and personal care products. Revenue for the market is expected to reach $119.7 billion in 2022, with a growth projection of $145.8 billion for 2023. By adding a new warehouse in Europe, Yoshitsu may optimize its fulfillment process and serve more customers quickly by shortening the delivery time, which could result in the company becoming a major player in the region. It also could reduce Yoshitsu's transportation costs, lower operating costs and increase the company's gross profit margins. About Yoshitsu Tokyo-based Yoshitsu has been in business for 15 years domestically and abroad. The firm has an extensive business network, including over 200 wholesale clients, numerous online stores in China, Korea and Japan, many company-operated stores in Japan and franchise stores in the United States, Canada, China (Hong Kong) and the United Kingdom. In addition to putting products in its retail and wholesale outlets worldwide, Yoshitsu says it also has its products stocked in many online stores across Japan, China (Hong Kong) and Korea. The company’s online stores, franchised stores and wholesale operations account for up to 95% of its revenue, which hit $221.51 million in 2021, up from $139.57 million in 2020. In the next five years, the firm plans to grow its sales by opening an additional 50 stores — 10 of these in Japan and another 10 spread across franchised locations in the U.S., Canada, Australia, China (Hong Kong) and the U.K. This post contains sponsored advertising content. This content is for informational purposes only and not intended to be investing advice. Contact Details Benzinga +1 877-440-9464 info@benzinga.com Company Website http://www.benzinga.com

November 16, 2022 08:15 AM Eastern Standard Time

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Holiday Kickoff with Tech Life Expert Stephanie Humphrey

News Media Group, Inc.

Contact Details News Media Group, Inc. Karl Wayne +1 334-440-6397 karl@newsmg.com Company Website https://newsmg.com/

November 16, 2022 06:00 AM Eastern Standard Time

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Taiwan’s TCCF 2022 Drives $32 Million Growth in Asia Content Market

Taiwan Creative Content Agency

TAIPEI, TAIWAN - Media OutReach - 16 November 2022 - A record-setting 60 thousand visits were recorded at the third edition of TCCF (Taiwan Creative Content Fest), exceeding the previous year’s footfall by twofold. The organizer, TAICCA (Taiwan Creative Content Agency) attributes this increase, in part, to the extension of TCCF’s program from 5 to 11 days, and to the expanded pitching program with greater participation from international buyers. Nearly 100 events were held throughout the 11-day festival, including exhibitions and performances that opened to the public throughout, attracting bumper crowds. PITCHING A total of 42 original projects were pitched at TCCF 2022, attracting online and offline buyers from Japan, South Korea, Hong Kong, Singapore, Malaysia, Vietnam, Thailand, Australia, Spain, France and Canada. Among the 42 pitches, 24 were paneled by a delegation from Series Mania, Europe’s largest festival, forum and school, dedicated to series. This followed an agreement, signed between TAICCA and Series Mania earlier this year, to facilitate co-production between Taiwan and Europe. They selected a series titled JUDOKA, which tells the true story of a washed-up judo athlete from Taiwan, who falls in love with a gold-medal judo athlete from North Korea. JUDOKA will be presented on the Taiwan pavilion at Series Mania 2023, which takes place from March 21 to 23. According to the producers, Y.C. Tom Lee and Jae Yang, their project is already backed by the South Korean production company, Hanmac Culture Group, and recently caught the attention of another production company based in Serbia. MARKET A key content marketplace in Asia, TCCF 2022 gathered 133 exhibitors from Taiwan and the surrounding region. More than 100 international online and offline buyers visited the Market, which featured 812 titles - mostly by Taiwanese creators. The organizer, TAICCA is optimistic about growth in the Asia content marketplace, estimating a projected value in excess of 1 billion TWD from leads generated at the TCCF 2022 Market. Taiwanese production company, Screenworks Asia exhibited some of its popular titles, including drama series The Making of An Ordinary Woman 2. The company’s Senior Planner in Content Production, Echo Ku saw great value in how TCCF 2022 brought together professionals from different areas of the entertainment industry in one place. Ku discovered valuable, cross-domain opportunities in music and gaming, plus she received practical feedback from international and domestic collaborators. INNOVATIONS Open to the public throughout all 11 days of TCCF 2022, Innovations aimed to inspire visitors with the future of content creation. It featured 26 exhibitors from USA, Japan, France and Taiwan, displaying 19 individual XR, interactive projection, and NFT works. Within the Innovations space, Stereo staged “future of music” performances from 42 groups, collaborating in 33 shows, across 3 main stages. Lighting technology, modern dance, contemporary circus performance, film projection, live podcast, and other performing arts were combined to create an avant-garde spectacle. Taiwanese indie rock band, Sorry Youth performed on a four-sided stage at the Stereo event, offering their audience a multitude of experiential perspectives. The band say they’ve noticed a resurgence of interest in live music, and highlighted their intention to bring new technologies into their live performances. FORUM The TCCF 2022 Forum featured an international lineup of 45 speakers. Asia Contents Producer in the Video Streaming Department at Japan's Rakuten TV, Kim Kyoung-eun joined a Spotlight event about BL (Boy’s Love) drama, addressing how Taiwanese BL content creators can find a niche in the global market. Kim was excited to share that the number of viewers of Taiwanese BL dramas in Japan has increased 25 times since 2018. She believes this trend can continue, so long as the production quality remains high. CEO of Singapore’s Star Ritz International Entertainment, Angie Chai joined an Industry Talk on Emerging Investment Opportunities in the Content Industry. She spoke about the paradigm shift from local television audiences to global OTT audiences. According to Chai, the biggest emerging investment opportunity is in content created for OTT. About TCCF TCCF (Taiwan Creative Content Fest) is a key content marketplace in Asia, gathering selected entertainment content from Taiwan, and bringing buyers and professionals from all over the world to Taipei. TCCF offers diverse events like pitching sessions, content and music showcases, forum panels, and immersive experiences to connect you with promising stories, fundings, and global partners. Stay tuned to the official website [www.tccf.tw] and social media for news about next year’s events. Contact Details DDG Daniel Cunningham +886 905 980 644 daniel.cunningham@ddg.com.tw TAICCA Maggie Yang +886 2 2745 8186 maggie.y@taicca.tw

November 16, 2022 05:18 AM Eastern Standard Time

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CO2oons! NEW WEB3 CLIMATE CHANGE ENTERTAINMENT COMPANY LAUNCHES at COP27: The UNITED NATIONS CLIMATE CHANGE CONFERENCE

CO2oons

November 15, 2022 - Co-Founder & CEO, David Villaseñor, and Co-Founder Matteo Petrelli, today announced the launch of CO2oons, a new company born with the goal of changing the way people think about, and engage, with the climate change conversation. CO2oons will partner and collaborate with the world’s top brands to create consumer products, educational initiatives, films, serial content and events all centered around the company’s original IP: a population of creatures living in Earth’s near future, that have evolved out of the effects of climate change and are now the only living things on the planet. David Villaseñor, Co-Founder & CEO said: “The core of our idea is this: we will use entertainment to build a mainstream, recognized global brand in the climate arena that will inspire and connect with audiences in a way that only beloved characters and stories are able to do. We must find new and innovative ways to attract people to become involved in the fight to save our planet, and we believe that making the conversation entertaining could be an important part of the solution.” CO2oons’ leadership team includes: Co-founder & CEO David Villaseñor, also serving as Director of Operations of Earth Uprising International, a global youth-led climate justice organization founded by his daughter, internationally recognized teenage climate activist Alexandria Villaseñor; Pete Johnson, Co-founder & Chief Creative and Marketing Officer, most recently Global Head of Creative at The LEGO Agency; Ahmet Can, Co-founder & COO, 20-year veteran of the start-up world having scaled several global organizations with three successful exits; and Matteo Petrelli, Co-founder and CEO of Exeest, a leading B2B platform for licensing/purchasing of film and TV rights. The announcement was made from the stage during the CO2oons hosted panel, “ Blockchain, Climate, Corporations and Regulations” at The Earth Day Pavillion during the COP27 conference. CO2oons brought together panelists Rev. Lennox Yearwood Jr, CEO of Hip Hop Caucus and Senior Advisor of Bloomberg Philanthropies; AY Young, climate activist, producer, singer and entrepreneur; and Miles Austin, CEO of Hyphen Global AG, Managing Director of CPG Capital to discuss the intersections, the misconceptions, the upcoming regulations and the potential possibilities Web3 can bring to climate change. Panelists shared perspectives on the role of Fortune 500 companies and what they could be doing to help fight the climate crisis, the real impacts that Blockchains have and will have in the environmental space, and the role that entertainment and a more engaging way of communicating can have. CO2oons is hosting a second panel on November 17th at 11am GMT+2 at the Earth Day Pavillion: “CO2oons! Bringing the Youth Climate Movement to Web3”, featuring Steve Wallace, Official Institutions & Advocacy, Global Lead at Polygon Technology; Alexandria Villasenōr, Co-founder of U.S. Climate Strikes and Earth Uprising International; Seb Lindner, co-founder of Web3daily; and Matteo Petrelli, co-founder of Co2oons. Both panels can be viewed here. The idea behind CO2oons is to create an imaginary world that can attract and entertain global audiences, using many forms of storytelling, and help raise awareness about the status of our climate (in a fun and engaging way!) With CO2oons, we’ve created an IP that will first launch as an NFT collection and then evolve to become much more. We will partner and collaborate with the world’s top brands to create consumer products, educational initiatives, films, serial content, events and much more. We want our creatures everywhere, raising awareness and inspiring action not just from NGOs, activists and a small group of corporations, but from the largest audience possible. We believe that by making the conversation fun we will be able to reach a broader audience and to capture the interest of more people, in a more personal and active way. Contact Details CO2oons Lauren Hurvitz laurenhurvitz@gmail.com Company Website https://co2oons.com/

November 15, 2022 03:26 PM Eastern Standard Time

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2022 Applied Materials Silicon Valley Turkey Trot Returns in Person with 15,000+ Registrants

Silicon Valley Leadership Group Foundation

The Applied Materials Silicon Valley Turkey Trot, America’s largest Thanksgiving Day race, returns in person on this year’s Thanksgiving holiday. The Turkey Trot has donated more than $11 million to date in support of local charities. More than 15,000 registrants are expected to participate in person and virtually this year. This year’s Turkey Trot will feature thousands of entrants running, walking or jogging the course in person on Thanksgiving morning. There are several events to choose from with the 5K and 10K runs and walks, along with a Kids Fun Run and a costume contest. Elite runners, joggers, and walkers enjoy the downtown San Jose course, which is flat, fast, and flows through local neighborhoods and business areas. This year’s event will continue to offer the flexibility of a virtual race anytime between November 24-30. WHEN & WHERE: THURSDAY, NOVEMBER 24, 2022 Start Time: 8:30 AM Location: Downtown San Jose, W. Santa Clara Street and 1st Street Note: Media opportunities with Ahmad Thomas, CEO of SVLG and Executive Director of the SVLG Foundation, will be available upon request. Please email press@svlg.org to register and request an interview. “The Applied Materials Silicon Valley Turkey Trot has become a beloved Thanksgiving tradition, raising millions to support our most vulnerable families in San Jose and across the region. I’m delighted to see the race return in person this year and can’t wait to see everyone in person on race day,” said San Jose Mayor Sam Liccardo. “We are delighted that the 18th Annual Turkey Trot returns to an in-person event this year,” said Silicon Valley Leadership Foundation Chairwoman Sonu Ratra. “ We’re proud that we’ve raised more than $11 million over the history of the Turkey Trot. During this time of increasing economic uncertainty, it’s more important than ever that our Silicon Valley community – and our friends beyond the Bay Area – participate by walking, running, or supporting the event through their financial pledges.” "As a founder of the Silicon Valley Turkey Trot, Applied Materials couldn’t be more excited to see this important event bring people back together to support our community," said Joe Pon, Corporate Vice President, Applied Materials, Inc. “Through the hardest days of the pandemic, the race moved online to raise vitally needed funds for the community, and we’re very much looking forward to seeing everyone on the starting line on Thanksgiving morning to keep this tradition going strong.” Beneficiaries of the Turkey Trot include: Second Harvest Silicon Valley, The Health Trust, Healthier Kids Foundation, and Second Harvest Food Bank Santa Cruz County. For more information and to register, please visit: http://svturkeytrot.com/. About the Silicon Valley Leadership Group Foundation The Silicon Valley Leadership Group Foundation is a 501(c)(3) organization. The Foundation works to improve the quality of life in the region by raising and distributing funds for food, clothing, shelter, medical care, education and other needs. For more information, please visit: svlg.org/foundation. ### Contact Details Silicon Valley Leadership Group Laura Wilkinson - SVP, Head of Communications +1 669-319-2857 press@svlg.org

November 15, 2022 12:00 PM Pacific Standard Time

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Extreme Weather Puts Strain on Dairy Cows Across The Globe, Is Plant-Milk the Answer?

MarketJar

Extreme weather conditions across the globe are putting a strain on dairy cows, drying up milk production and withering crops that feed the cattle. Heat and drought in India, Australia and France are threatening long-term global dairy supply, including everything from butter to baby formula. Due to extreme weather brought on by climate change, some of the world's largest milk-producing regions are becoming less hospitable to these animals: Cows produce less milk when stressed by high temperatures, and arid conditions and storms exacerbate the problem by withering or destroying the grass and other crops they eat. In fact, some scientists predict that climate change will cost the dairy industry around $2.2 billion per year by the end of the century in the United States alone. According to another study, if greenhouse gas emissions remain high, the dairy and meat industries could lose $39.94 billion per year to heat stress by that same date. Fortunately, new and innovative alternative milk products are being developed for the market and consumers have been responding well. Plant-Based Milk Market Continues to Gain Steam Alternative dairy and plant-based milk are not new, but they have continued to rise in popularity over the years. In 2022, the plant-based milk market reached $38.9 billion after doubling in the previous five years. And over the next decade, the global market is expected to quadruple. As the market grows and evolves, new plant-based milk formulations are replacing old ones as consumer favorites. Soy milk was popular at first, but it gave way to almond milk. Now, oat milk is rapidly gaining popularity. Even as oat milk becomes more popular, a new plant-based milk trend is emerging: sesame milk. Some of the key factors behind the market's growth are the rising prevalence of dairy intolerance, as well as growing concern for the planet. Add to that increasing consumer awareness of the health of animals, and it’s easy to see why the plant-based milk industry is expected to continue rising in the coming years. Of course, alternatives like almond milk still take a toll on the planet due to high water usage and damage to bee populations. Luckily, there are new alternatives like sesame milk, which uses 95% less water compared to almond milk and thrives in arid climates around the globe, from South America to Africa to Asia. As consumers become more environmentally conscious, The Planting Hope Company Inc. (TSXV:MYLK) (OTCQB:MYLKF ) is gaining attention. The Planting Hope Company Inc. (TSXV:MYLK) (OTCQB:MYLKF) creates, introduces, and grows distinctively innovative plant-based and environmentally responsible food and beverage brands. Planting Hope 's innovative and award-winning products meet critical needs in the exploding plant-based food and beverage market. This rapidly growing company is focused on producing plant-based milk made from sustainable and highly nutritious sesame. The company's Sesame Milk has received numerous awards and nominations. Hope and Sesame Sesamemilk is just one of four fast-growing food and beverage brands owned by this company. The Planting Hope brand family includes RightRice® Veggie Rice, Mozaics(™) Real Veggie Chips, and Veggicopia® Veggie Snacks in addition to Hope and Sesame® (Sesamemilk and Barista Blend Sesamemilk). Planting Hope is a women-managed and women-led business with a focus on nutrition, sustainability, and diversity, founded by seasoned food industry entrepreneurs. Planting Hope Launches RightRice in Walmart Stores Across Canada The Planting Hope Company has already established and is expanding its relationships with major North American retailers and distributors, with products available in 8,500+ grocery stores and 50,000+ distribution points, including Whole Foods, Kroger, Sprouts Farmers Market, and others. The company has continued to execute its business plan since the beginning of 2022, expanding its core products in key channels as well as setting up new products and distribution that will reach scale in 2023. Earlier today, Planting Hope announced that its RightRice® Veggie Rice brand is launching in 180 Walmart stores across Canada, representing 720 new total distribution points (TDP). This marks the second major product launch in the Canadian market in the fourth quarter. “Walmart is an exciting place to launch RightRice in dual-language packaging to Canadian customers,” said Matt LeBeau, founder and CEO of LeBeau Excel Ltd., the company’s retail broker of record in Canada. “Walmart is increasing its focus on delivering plant-based and sustainable products to its shoppers, given increasing demand from Canadians for more nutritious and delicious food and beverages, and RightRice is a strong fit for that mission.” Planting Hope also recently announced the addition of RightRice® Veggie Rice and Hope and Sesame® Sesamemilk to Dot Foods, Inc.'s product line. The biggest foodservice re-distributor in North America, Dot, will soon stock award-winning Hope and Sesame® Barista Blend Sesamemilk in 32 oz shelf-stable cartons and Original RightRice® Veggie Rice in bulk 20lb bags. Hope and Sesame Sesamemilk Now Available in 382 Loblaw Stores in Canada in Dual-Language Packaging On November 8, Planting Hope launched its Hope and Sesame® Sesamemilk line in Canada with Loblaw Companies Limited, Canada's top grocery retailer. Hope and Sesame® Sesamemilk will be available in 382 Loblaw stores across Canada in November 2022 in Canadian-compliant dual-language packaging under multiple banners, including Loblaws, Fortinos, and Provigo. Packaged in shelf-stable 946ml (32oz) cartons in three flavors (Barista Blend Sesamemilk, Original Sesamemilk, and Unsweetened Original Sesamemilk), Hope and Sesame® Sesamemilk is now available in the plant milk section of Loblaw stores. Hope and Sesame® Sesamemilk offers Canadians delicious plant-based milk with vitamin, mineral, and protein content comparable to dairy milk. For more information on The Planting Hope Company (TSXV:MYLK) (OTCQB:MYLKF), please visit this link or their website at https://plantinghopecompany.com. Disclaimer 1) The author of the Article, or members of the author’s immediate household or family, do not own any securities of the companies set forth in this Article. The author determined which companies would be included in this article based on research and understanding of the sector. 2) The Article was issued on behalf of and sponsored by, The Planting Hope Company Inc. Market Jar Media Inc. has or expects to receive from The Planting Hope Company Inc.’s Digital Marketing Agency of Record (Native Ads Inc.) eighty eight thousand and seven hundred and eighty USD for 25 days (19 business days). 3) Statements and opinions expressed are the opinions of the author and not Market Jar Media Inc., its directors or officers. The author is wholly responsible for the validity of the statements. The author was not paid by Market Jar Media Inc. for this Article. Market Jar Media Inc. was not paid by the author to publish or syndicate this Article. Market Jar has not independently verified or otherwise investigated all such information. None of Market Jar or any of their respective affiliates, guarantee the accuracy or completeness of any such information. The information provided above is for informational purposes only and is not a recommendation to buy or sell any security. Market Jar Media Inc. requires contributing authors to disclose any shareholdings in, or economic relationships with, companies that they write about. Market Jar Media Inc. relies upon the authors to accurately provide this information and Market Jar Media Inc. has no means of verifying its accuracy. Market Jar Media Inc.’s terms of use and full legal disclaimer as set forth here. This Article is not a solicitation for investment. Market Jar Media Inc. does not render general or specific investment advice and the information on PressReach.com should not be considered a recommendation to buy or sell any security. Market Jar Media Inc. does not endorse or recommend the business, products, services or securities of any company mentioned on PressReach.com. 5) Market Jar Media Inc. and its respective directors, officers and employees hold no shares for any company mentioned in the Article. 6) This document contains forward-looking information and forward-looking statements, within the meaning of applicable Canadian securities legislation, (collectively, “forward-looking statements”), which reflect management’s expectations regarding The Planting Hope Company Inc.’s future growth, future business plans and opportunities, expected activities, and other statements about future events, results or performance. Wherever possible, words such as “predicts”, “projects”, “targets”, “plans”, “expects”, “does not expect”, “budget”, “scheduled”, “estimates”, “forecasts”, “anticipate” or “does not anticipate”, “believe”, “intend” and similar expressions or statements that certain actions, events or results “may”, “could”, “would”, “might” or “will” be taken, occur or be achieved, or the negative or grammatical variation thereof or other variations thereof, or comparable terminology have been used to identify forward-looking statements. These forward-looking statements include, among other things, statements relating to: (a) revenue generating potential with respect to The Planting Hope Company Inc.’s industry; (b) market opportunity; (c) The Planting Hope Company Inc.’s business plans and strategies; (d) services that The Planting Hope Company Inc. intends to offer; (e) The Planting Hope Company Inc.s milestone projections and targets; (f) The Planting Hope Company Inc.s expectations regarding receipt of approval for regulatory applications; (g) The Planting Hope Company Inc.s intentions to expand into other jurisdictions including the timeline expectations relating to those expansion plans; and (h) The Planting Hope Company Inc.s expectations with regarding its ability to deliver shareholder value. Forward-looking statements are not a guarantee of future performance and are based upon a number of estimates and assumptions of management in light of management’s experience and perception of trends, current conditions and expected developments, as well as other factors that management believes to be relevant and reasonable in the circumstances, as of the date of this document including, without limitation, assumptions about: (a) the ability to raise any necessary additional capital on reasonable terms to execute The Planting Hope Company Inc.’s business plan; (b) that general business and economic conditions will not change in a material adverse manner; (c) The Planting Hope Company Inc.’s ability to procure equipment and operating supplies in sufficient quantities and on a timely basis; (d) The Planting Hope Company Inc.s ability to enter into contractual arrangements with additional Pharmacies; (e) the accuracy of budgeted costs and expenditures; (f) The Planting Hope Company Inc.s ability to attract and retain skilled personnel; (g) political and regulatory stability; (h) the receipt of governmental, regulatory and third-party approvals, licenses and permits on favorable terms; (i) changes in applicable legislation; (j) stability in financial and capital markets; and (k) expectations regarding the level of disruption to as a result of CV-19. Such forward-looking information involves a variety of known and unknown risks, uncertainties and other factors which may cause the actual plans, intentions, activities, results, performance or achievements of The Planting Hope Company Inc.. to be materially different from any future plans, intentions, activities, results, performance or achievements expressed or implied by such forward-looking statements. Such risks include, without limitation: (a) The Planting Hope Company Inc.s operations could be adversely affected by possible future government legislation, policies and controls or by changes in applicable laws and regulations; (b) public health crises such as CV-19 may adversely impact PThe Planting Hope Company Inc.’s business; (c) the volatility of global capital markets; (d) political instability and changes to the regulations governing The Planting Hope Company Inc.’s business operations (e) The Planting Hope Company Inc. may be unable to implement its growth strategy; and (f) increased competition. Except as required by law, The Planting Hope Company Inc. undertakes no obligation to update or revise any forward-looking statements, whether as a result of new information, future event or otherwise, after the date on which the statements are made or to reflect the occurrence of unanticipated events. Neither does The Planting Hope Company Inc. nor any of its representatives make any representation or warranty, express or implied, as to the accuracy, sufficiency or completeness of the information in this document. Neither The Planting Hope Company Inc. nor any of its representatives shall have any liability whatsoever, under contract, tort, trust or otherwise, to you or any person resulting from the use of the information in this document by you or any of your representatives or for omissions from the information in this document. 7) Any graphs, tables or other information demonstrating the historical performance or current or historical attributes of The Planting Hope Company Inc. or any other entity contained in this document are intended only to illustrate historical performance or current or historical attributes of The Planting Hope Company Inc. or such entities and are not necessarily indicative of future performance of The Planting Hope Company Inc. or such entities. Contact Details James Young +1 800-340-9767 campaigns@pressreach.com Company Website https://pressreach.com

November 15, 2022 06:30 AM Pacific Standard Time

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