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Fullintel Hub: Real-Time, Human-Curated Media Monitoring With PredictiveAI™

Fullintel, LLC

Fullintel, a leading media monitoring and intelligence service, is proud to announce the launch of its new real-time media monitoring platform with predictive artificial intelligence capabilities: Fullintel Hub. Fullintel Hub combines actionable news curated by AMEC-certified media analysts with a quality assured, automated news feed that delivers ultra-relevant, real-time results. Meanwhile, Fullintel Hub’s PredictiveAI™ technology works tirelessly in the background to highlight which real-time stories have the potential to trend or go viral – helping PR teams get in front of breaking stories earlier. “We’re extremely proud to launch a first-of-its-kind, real-time media monitoring platform that combines our award-winning human curation services with intelligent automation and AI,” said Fullintel President Andrew Koeck. “Fullintel Hub is exactly that: It’s a full-on media monitoring hub that includes a human-curated news feed, a quality-assured automated news feed, along with PerdictiveAI capabilities to help PR teams make faster and smarter decisions.” Clients can use Fullintel Hub to easily build customized ad hoc reports and share articles instantly through social media or RSS. Clients can also ask their dedicated media analyst to customize Fullintel Hub with limitless topics, subtopics, and other custom information. Fullintel’s proprietary PredictiveAI human-in-the-loop machine learning technology is the first-ever AI solution that predicts which stories will trend or go viral. It combines 100-plus proprietary machine learning models with an issues ontology and first-of-its-kind global events database containing 40 years’ worth of annotated data. Fullintel combines best-in-class technology with expert content curation to deliver the most relevant, cost optimized media monitoring, daily news briefs, and media analysis possible. Our analysts curate print, online, social media, broadcast, and influencer opinions in real time – compiled by technology, supplemented and verified by humans. Where technology alone fails, your dedicated analyst has you covered. Fullintel has offices in Cambridge, Mass., Ottawa, Ont. and Nagercoil, India. Contact Details Fullintel Jim Donnelly jdonnelly@fullintel.com Company Website https://fullintel.com/

March 30, 2022 10:00 AM Eastern Daylight Time

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Velocity Global to double its workforce by empowering employees to work anywhere

Velocity Global

Company offers unique benefits for remote work, currently employs 600+ in 47 countries Company will double its team for second year running Velocity Global, the leading provider of global employment solutions, today announced that it will more than double in size throughout 2022 to help companies around the world put their people first by letting them work from anywhere. The company currently employs over 600 people in 47 countries across six continents. "We're doubling our team to meet the new reality for our clients and talent — anyone can work anywhere," said Ben Wright, Velocity Global founder and CEO. "We fulfill dreams of a new way to work that puts our people in control of how they live their lives. We do it for our team as an example for our clients of how to attract and nurture the best talent in the world." This year, Velocity Global will add more than 600 team members, following last year’s growth in which the company also doubled in size adding more than 300. Velocity Global proudly offers unique benefits to meet the growing demand for remote work. This includes initiatives that enhance well-being and resilience to reduce work-from-home burnout, workspaces for those who need them, primary and secondary caregiver support, and of course, the opportunity to work from wherever they choose around the globe. “What we are doing at Velocity Global is meeting our people where they are, empowering them to define who they are, and how we as an employer can be a meaningful part of their lives,” said Sarah Fern, chief people officer. “We put our people first in all of our employment practices, whether that is unlimited time off or our signature annual outreach program to travel anywhere in the world to take a coworker or client out for coffee. We work anywhere as a way of living life to the fullest, and deliver that same experience for our clients and talent around the world.” In 2021, the Velocity Global careers page attracted more than 100,000 visits, in addition to talent who found job listings through LinkedIn or other platforms. Of these, a staggering 26,000 people applied for a job, and 300 were employed by Velocity Global. Talent who are ready to be the CEOs of their own careers can visit the company’s careers page. About Velocity Global Velocity Global accelerates the future of work for anyone, anywhere, anyhow. Its Global Work Platform™ simplifies the employer and talent experience through its proprietary cloud-based talent management technology, backed by personalized expertise and unmatched global scale. The platform offers a full suite of talent solutions, including global Employer of Record and Contractor Management, to help companies onboard, manage, and pay talent in more than 185 countries and all 50 United States. Thousands of brands rely on Velocity Global to build international teams without the cost or complexity of setting up foreign legal entities or state registrations. Velocity Global was named a "Leader" in Global Employer of Record services by prominent analyst firm NelsonHall. Founded in 2014, the company has hundreds of employees across six continents. For more information, visit velocityglobal.com. Contact Details Velocity Global Chris McGrath +1 720-650-4348 news@velocityglobal.com Company Website https://velocityglobal.com/

March 30, 2022 07:01 AM Mountain Daylight Time

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PCMA Appoints Joe McKnight as COO, Head of Corporate Development, PCMA Capital Advisors

PCMA

PCMA, the pioneer and leading voice in Non-Bank Private Client Lending, announced the hiring of industry veteran Joe McKnight, COO, Head of Corporate Development at PCMA Capital Advisors. overseeing the firm’s compliance, operations, and risk management programs. McKnight joins the firm with over 16 years of experience in operational enterprise risk management, and corporate development initiatives. His primary responsibilities include helping develop and implement the firm’s strategic growth plan, executive oversight of enterprise growth initiatives, including new business expansion, mergers and acquisitions and business development. “Joe is a high-caliber executive with a proven track record and is a very talented leader,” said John Royce Lynch, CEO and Founder of PCMA Capital Advisors and PCMA Private Client Companies. “We are laser focused on closing the loop in providing liquidity to the private client community. Joe’s ability to clarify business needs, identify opportunities, processes, and tools that empower collaboration across our teams will play a critical role in supporting the future growth of our firm as a whole.” Joe has held leadership positions and built extensive financial industry insight, having broad expertise across the asset management, private equity, and investment management industries. Prior to joining PCMA Capital Advisors, Mr. McKnight served as Director of Legal, Executive Vice President at ECC Capital Corporation, a publicly traded REIT invested in RMBS. McKnight held management responsibility and oversight of ECC’s mortgage-back securitizations, and all regulatory compliance, licensing, litigation, and sub-servicing related to the portfolio of securitization assets. “I am excited to take the role of COO to focus on empowering the organization to even greater collaboration and innovation across every part of our business,” said Joe McKnight, COO and Head of Corporate Development at PCMA Capital Advisors. “Our ability to deliver innovative solutions and outstanding outcomes for clients is fueled by the talent, creativity, and intellectual rigor of our people and our uniquely collaborative culture.” Since 2015, Joe has served as Co-Chair for the Special Olympics’ annual gala the Heart of a Champion. He’s a current executive board member of Age Well Senior Services providing critical services, resources, and programs to seniors living in South Orange County. Joe attended Gonzaga School of Law receiving his Juris Doctorate in 2006, B.S. in Philosophy from California State University, Fullerton, and Harvard Business School Executive Education. About PCMA PCMA is a vertically integrated Asset Origination and Convexity Management firm that specializes in Structured, Super Prime, Non-Agency, Private Client Credit. With its captive origination unit, PCMA has become the leading Non-Bank Private Client Lender in the U.S. What began as a linear venture has morphed into a vertical organization and industry leading incubator of ideas pushing the boundaries of innovation in high-capacity financial services. PCMA offers qualified individuals and institutions bespoke lending and advisory services across all major credit, and residential asset classes. PCMA is headquartered in Orange County, CA. Additional information is available at www.pcma.capital & www.pcma.us.com Forward-Looking Statements This release may contain “forward-looking statements,” which reflect the Company’s current views with respect to, among other things, its operations and financial performance. You can identify these statements by the use of words such as “outlook,” “anticipation”, “potential,” “continue,” “may,” “seek,” “approximately,” “predict,” “believe,” “expect,” “plan,” “intend,” “estimate”, “preparing” and similar expressions or the negative versions of these words or comparable words, as well as future or conditional verbs such as “will,” “should,” “would” and “could.” These forward-looking statements are based on current available operating, financial, economic and other information, and are not guarantees of future performance and are subject to risks, uncertainties and assumptions which are difficult to predict. Therefore, current plans, anticipated actions, financial results, as well as the anticipated development of the industry, may differ materially from what is expressed or forecasted in any forward-looking statement. The Company does not undertake any obligation to publicly update or revise any forward-looking statement to reflect future events or circumstances, except as required by applicable law. Contact Details Pcma Private Client Jason L Jepson +1 949-394-7033 jjepson74@gmail.com Company Website https://pcma.us.com

March 30, 2022 09:00 AM Eastern Daylight Time

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Maserati Brings Versatility, Elegance, Performance and Innovation to The Road with the New Grecale SUV

YourUpdateTV

From affordable models to luxury ones, SUVs are dominating the U.S. automotive landscape – almost 80% of the U.S. market last year. With the unveil of their all-new Grecale SUV, (pronounced gre-CAH-leh) Maserati is competing where the market is growing in the mid-size SUV space. Recently, CEO of Maserati Americas, Bill Peffer, participated in a satellite media tour to talk about the increasing popularity of SUVs among U.S. car buyers and the launch of the new Maserati Grecale SUV. A video accompanying this announcement is available at: https://youtu.be/jYRi2JiYCG8 The new Maserati Grecale SUV is “The Everyday Exceptional”. The Grecale SUV offers best-in-class performance, comfort, and technology. First, the V6 523 hp Grecale Trofeo has best in class performance with 0-60 mph in 3.6 seconds, and best top speed in the category at 177 mph Second, is the best in class comfort with more rear legroom (almost 7 more inches than the competition), more storage capacity (1.7 cubic feet more cargo than the competitors) and more overall passenger space that accommodates up to the 99 th percentile in both the front and rear seats Third, the Grecale is packed with standout technology including a standard 14 speaker audio system. The traditional Maserati clock is transformed into a virtual car assistant courtesy of voice recognition managed from the Maserati Intelligent Assistant (MIA) Multimedia system, from the state-of-the-art infotainment and from Maserati Connect. And a first for Maserati is a wearable key that allows you access to your Maserati. A Limited Edition Grecale is available exclusively online. The Maserati Grecale Modena Limited Edition SUV only available via online reservation, for delivery starting fall 2022 in the US and Canada. The limited edition SUV includes special feature combinations only available on this specific vehicle during the reservation window. In the fall of 2022, three versions of the Grecale will available: GT, powered by a four-cylinder mild hybrid engine capable of delivering 300 hp (296 hp US/CAN); Modena, with a four-cylinder 330-hp (325 hp US/CAN) mild hybrid engine; and the powerful Trofeo, equipped with a high-performance 3.0L 530-hp (523 hp US/CAN) petrol V6 based on the Nettuno engine fitted to the MC20. To complete the range, the Grecale Folgore, the 100% electric version with 400V technology at a later date in 2023. About Bill Peffer: Bill Peffer was named CEO of Maserati Americas, in January 2021. In his role, he leads all Maserati operations for North and South America. With over 25 years of diverse automotive experience, including increasingly senior positions at OEM’s in both the US and Australia, plus dealership retail operations expertise as the COO for a large, privately-held dealership group. Peffer holds an MBA from Duke University Fuqua School of Business and a Bachelors from Michigan State University. Peffer holds an MBA from Duke University Fuqua School of Business and a Bachelors from Michigan State University. Maserati S.p.A.: Maserati produces a complete range of unique cars, immediately recognizable by their extraordinary personality. Thanks to their style, technology and innately exclusive character, they delight the most discerning, demanding tastes and have always been a reference point for the global automotive industry. A tradition of successful cars, each of them redefining what makes an Italian sports car in terms of design, performance, comfort, elegance and safety, currently available in more than seventy markets internationally. Ambassadors of this heritage are the Quattroporte flagship, the Ghibli sports sedan, and the Levante, the first SUV made by Maserati, all models characterized by the use of the highest quality materials and excellent technical solutions. Ghibli and Levante are now also available in hybrid version, the Trident Brand’s first electrified cars. A complete range, equipped with V6 and V8 petrol, and 4 cylinder hybrid powerplants, with rear-wheel and four-wheel drive. The Trofeo Collection, comprising Ghibli, Quattroporte and Levante, equipped with the powerful 580 hp V8 engine, further embodies the performance DNA of the Trident Brand. The top-of-the-range is the MC20 super sports car, powered by the ground-breaking Nettuno V6 engine, incorporating F1-derived technologies available in the power unit of a standard production car for the first time. For further information on current products visit: www.Maserati.com Kas Rigas – Maserati Americas – kas.rigas@maserati.com Media Information is available here: https://media.maserati.com/ Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

March 29, 2022 12:00 PM Eastern Daylight Time

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Entertainment Industry Leader Lou D’Angeli joins Logitix as Senior Director of Las Vegas Events

Logitix

Logitix, the leader in live event ticketing technology and analytics, announced they have named Lou D’Angeli as their Senior Director of Las Vegas Events. D’Angeli brings over 25 years of experience as a marketing executive for renowned entertainment brands like Cirque du Soleil and World Wrestling Entertainment. Through this newly created position, D’Angeli will lead the Las Vegas division of Logitix to optimize live event ticket sales for Vegas area shows through real-time data, dynamic pricing, and distribution. “Adding Lou to Logitix represents our commitment to the Las Vegas market as the world’s entertainment capital,” said Logitix President Greg Nortman. “Lou is very well respected in the live events industry through his impressive work with companies like Cirque and WWE. He will play an integral role in helping the live events community in Las Vegas navigate their ticketing strategy.” Before joining Logitix, D’Angeli spent over 11 years with Cirque du Soleil Entertainment Group, where he was Vice President of Marketing, Sales, and Public Relations. He managed key relationships with MGM Resorts International, Apple Records (The Beatles), Disney, Treasure Island, and the Estate of Michael Jackson. In Las Vegas and Orlando, he was responsible for upwards of 5 million tickets sold and $500 million in yearly revenue. Before joining Cirque du Soleil, D’Angeli spent four years with WWE as Director of Marketing, where he implemented $2 million in national advertising focused on increasing pay-per-view numbers. Earlier in his career, D’Angeli worked on the venue side of the live events industry as an executive with Comcast-Spectacor. In the fourth quarter of 2021, Logitix managed 2.4 million tickets that sold for over $300 million through teams across the NFL, NBA, and NHL, plus NCAA events and live event properties. Logitix optimizes ticket sale outcomes for all of its partners through proprietary dynamic pricing and distribution. Its unique platform analyzes millions of real-time data points, providing up-to-the-minute insights within the live event marketplace. About Logitix Logitix is the preeminent monetization engine and ticketing platform for the live event industry, combining optimized pricing, distribution, and inventory management with real-time insights to help sellers and buyers respond to a rapidly changing market environment. The Logitix vision is to automate the entire ticket life cycle and provide data-driven insights to serve the diverse needs of its clients. The company is backed by ZMC and is privately held. For more information about Logitix, visit Logitix.com or find them on LinkedIn. # # # Contact Details Eric Nemeth +1 602-502-2793 nemeth@ericpr.com Company Website https://logitix.com/

March 29, 2022 11:03 AM Eastern Daylight Time

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Comcast Expands Digital Equity Efforts: Installs Comcast Lift Zone at Boys & Girls Clubs of Greater Kansas City, Olathe Unit

Comcast Greater Kansas City

As part of its ongoing commitment to help connect low-income families and individuals to the Internet so they can fully participate in the digital economy, Comcast today announced the Olathe Unit of Boys & Girls Clubs of Greater Kansas City is now a high-speed Internet enabled Lift Zone. Lift Zones provide free WiFi access in community centers and complement Comcast’s Internet Essentials program, which since 2011 has helped connect more than 10 million low-income Americans to the Internet at home, with more than 20,000 in Kansas and Missouri, including Olathe. The grand opening celebration of Comcast’s first Lift Zone in Olathe, located at the Boys & Girls Clubs of Greater Kansas City, Olathe Unit, will be on Tuesday, March 29 at 4:30 p.m. at 520 S. Harrison St. With this opening, there are now three active Lift Zones in the Greater Kansas City Area—two in Independence at the Boys & Girls Clubs and this new addition at the Olathe Unit. Dignitaries attending the event are Dr. Dred Scott, President and CEO of Boys & Girls Clubs of Greater Kansas City, LeEtta Felter, Olathe City Council and School Board Member, and Brent McCune, Chair of the Boys & Girls Clubs of Greater Kansas City, Olathe Unit Advisory Board. “I would like to express my gratitude to the team at Comcast,” remarked Dr. Dred Scott, President and CEO of Boys & Girls Clubs of Greater Kansas City. “Adding the Lift Zones to the Olathe Unit to help our Club members access the Internet is huge. During the pandemic many of our youth were forced to learn from home without having the technology, hardware and infrastructure to support that learning. I want to thank each and every member of the Comcast team that made the Lift Zone initiatives possible within our Clubs. It means so much because of the connection they have with the Club. This relationship and this partnership are much more than a transactional experience.” "Having WiFi at the Lift Zone in the Olathe Unit is great because I can get my homework done right after school,” remarked 5 th Grade Olathe Lift Zone Club Member, Aleria H. “When my homework is completed, it allows me to have more free time when I get home. I’m so glad the Club has WiFi!" “Our partnership with the Boys & Girls Clubs of Greater Kansas City is part of our work striving to advance digital equity in communities across the Greater Kansas City area,” said Nicole Jacobson, Director, Technical Operations, Comcast. “Opening the Lift Zone at their facility in Olathe allows us to support students and their families and provide them with the high-speed broadband they need to stay connected.” For more information about Internet Essentials, Lift Zones and Comcast’s commitment to education and digital equity, please visit https://corporate.comcast.com/education. Families and households can apply for the Internet Essentials program at www.internetessentials.com or by phone at 1-855-846-8376 for English or 1-855-765-6995 for Spanish. About Comcast Corporation Comcast Corporation (Nasdaq: CMCSA) is a global media and technology company that connects people to moments that matter. We are principally focused on broadband, aggregation, and streaming with 57 million customer relationships across the United States and Europe. We deliver broadband, wireless, and video through our Xfinity, Comcast Business, and Sky brands; create, distribute, and stream leading entertainment, sports, and news through Universal Filmed Entertainment Group, Universal Studio Group, Sky Studios, the NBC and Telemundo broadcast networks, multiple cable networks, Peacock, NBCUniversal News Group, NBC Sports, Sky News, and Sky Sports; and provide memorable experiences at Universal Parks and Resorts in the United States and Asia. Visit www.comcastcorporation.com for more information. Contact Details Jayne Siemens +1 816-289-1109 Jsiemens@vencomm.com Company Website https://corporate.comcast.com/

March 29, 2022 08:00 AM Central Daylight Time

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CSG Forte Joins Forces with Velosimo, Creates Seamless No-Code Integrations for Govtech Agencies

CSG

ALLEN, Mar. 29, 2022 – CSG Forte, a CSG ® (NASDAQ: CSGS) company and the leader in complete and customizable digital payments, today announced a strategic partnership with Velosimo, the only provider of no-code, cloud-native, technology connectors. This partnership enables government agencies to easily connect and augment their technology stacks with enterprise resource planning (ERP) software vendors via a single processing partner. "The ongoing pandemic has escalated the need for governments to provide contactless services, and in turn is driving the need for governments to offer complete payment services online for citizens and work-from-home employees," said Kris Trujillo, CEO, Velosimo. "It's phenomenal to add CSG Forte’s industry leading digital payments solutions and expertise in secure online transactions to the Velosimo portfolio. The combination of Velosimo’s revolutionary no-code, off-the-shelf connectors with CSG Forte delivers a connected experience for government agencies that increases efficiencies, improves service, and lowers costs through rapid and reliable interoperability of software systems.” With CSG Forte's award-winning payment gateway and Velosimo's no-code integrations, government agencies can now: Offer citizens secure ACH (automated clearing house), electronic check and credit and debit card payments online and on-site at government agencies Maintain no-hassle reconciliation, payment troubleshooting, service and convenience fees Reduce costs by eliminating manual, error-prone reconciliation and lower credit card provider fees “Velosimo’s technology is second to none and seamlessly connects critical govtech software applications better than anyone in the market,” said Jeff Kump, head of payments, CSG Forte. “A major pain point for government agencies is having multiple ACH and credit card processors. By connecting front-end and back-end govtech software vendors to a single integrated solution, CSG Forte and Velosimo's partnership eliminates the challenges of balancing, reconciling and automating processes for govtech agencies allowing them to create experiences that exceed industry standards.” Learn more about CSG Forte’s innovative, secure payment solutions that help businesses and government agencies reduce transaction costs, mitigate risk, and increase efficiencies. About Velosimo Velosimo provides cloud-native, off-the-shelf, and no-code integration connectors explicitly built for government and the distinct scenarios of inner-system use by staff and citizens, with connector management and deep insight into all connected systems transactions on the Velosimo Connect integration platform as a service (iPaaS). Velosimo also provides a revolutionary, low-code environment for rapid custom connector development by Government Technology Companies, System Integrators, and government agencies. The Velosimo Marketplace showcases the burgeoning collection of quickly-enabled, off-the-shelf, certified integration connectors from Velosimo and their partners. Government agencies are turning to Velosimo as their escalated move towards online, touchless service drives the need for predictable systems interoperability and modern, uninterrupted user experiences. About CSG Forte CSG Forte, a CSG company, delivers scalable digital payments for smarter and faster business growth. Our world-class, award-winning technology offers a unified end-to-end payments platform that easily adapts to changing needs and empowers companies to transform their payments operations into a competitive business strategy. With CSG Forte, companies can process omnichannel payments and offer agnostic payment acceptance, shifting payments from a line-item expense to a profit center. CSG Forte manages billions of payments annually for over 81,000 merchants across government, telecom, insurance and other industries. For 40 years, CSG’s technologies and people have helped some of the world’s most recognizable brands solve their toughest business challenges and evolve to meet the demands of today’s digital economy with future-ready solutions that drive exceptional customer experiences. Our solutions deliver real world outcomes to more than 900 customers in over 120 countries. To learn more, visit www.forte.net and connect with us on LinkedIn and Twitter. Copyright © 2022 CSG Systems International, Inc. and/or its affiliates (“CSG”). All rights reserved. CSG® is a registered trademark of CSG Systems International, Inc. All third-party trademarks, service marks, and/or product names which are referenced in this document are the property of their respective owners, and all rights therein are reserved. Contacts: Jordy Spitale CSG +1 (504) 615-8820 Jordy.Spitale@csgi.com John Rea Investor Relations +1 (210) 687-4409 John.Rea@csgi.com Contact Details Tammy Hovey +1 917-520-2751 tammy.hovey@csgi.com Company Website https://www.csgi.com

March 29, 2022 06:35 AM Mountain Daylight Time

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THEOREM INC WINS BRONZE STEVIE® AWARD IN 2022 STEVIE AWARDS FOR SALES & CUSTOMER SERVICE

Theorem Inc

Theorem Inc., a full-scale, flexible digital media and marketing services provider, was presented with a Bronze Stevie® Award in the Most Valuable Response by a Business Development Team category in the 16th annual Stevie Awards for Sales & Customer Service. The Stevie Awards for Sales & Customer Service are the world’s top honors for customer service, contact center, business development and sales professionals. The Stevie Awards organizes eight of the world’s leading business awards programs, also including the prestigious American Business Awards ® and International Business Awards ®. More than 2,300 nominations from organizations in 51 nations of all sizes and in virtually every industry competed this year. Over 150 worldwide professionals in eight specialized judging committees determined the winners. The competition included more than 90 categories for customer service and contact center achievements. Founded in 2002, by CEO Jay Kulkarni, Theorem provides end-to-end agile digital marketing services for some of the world's leading brands. Its unique approach is pioneering the future of full-service, flexible marketing solutions. Last year, the company launched its Theorem Cares initiative as an ongoing strategy to support its global employees and make a positive global impact. From improving vaccine accessibility in India to implementing a business continuity plan with employee wellness as the focus. The Stevie Award judges generously praised Theorem’s COVID-19 efforts stating, “Theorem’s vaccination initiative and transportation re-purposing for Indian employees is especially notable. We appreciate how Theorem not only served its employees, but the communities as well. All this while trying to keep business operating during the pandemic – a significant balancing act.” “Theorem is honored to be recognized for our agility and attentiveness to the individual needs of our employees and their communities across the globe,” Kulkarni said. “We were able to ensure our teams and their families had the resources they needed to stay as safe and healthy as possible. I am so proud of our amazing team around the world, who deserve all the credit for this award.” “The nominations we received for the 2022 competition illustrate that business development, customer service, and sales professionals worldwide, in all sorts of organizations, have continued to innovate, thrive, and meet customer expectations during the COVID-19 pandemic,” said Stevie Awards president Maggie Gallagher Miller. “The judges have recognized and rewarded their achievements, and we join them in applauding this year's winners for their continued success. We look forward to recognizing them on May 11.” Details about the Stevie Awards for Sales & Customer Service and the list of Stevie winners in all categories are available at www.StevieAwards.com/Sales. For more information about Theorem Cares, click here. About Theorem Founded in 2002, Theorem creates, delivers and optimizes digital marketing campaigns for some of the world's most successful brands. By offering scaled technology, media, operations, marketing, CRM, and creative solutions under one roof, Theorem can provide flexible, full-service marketing solutions to their clients. Theorem’s consultancy teams and operational expertise helps brands simplify, streamline and automate complex digital tasks. This value exchange saves clients time, reduces their costs, and increases their revenue. For more information, visit www.theoreminc.net. Contact Details Maggie Stasko maggie@kitehillpr.com

March 29, 2022 08:00 AM Eastern Daylight Time

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Omnichannel Engagement Is Becoming a Centerpiece of Customer Experience Strategy for Many Organizations, According to Dash Research

Dash Network

Although brands have been transforming their customer experience (CX) models over the last several years, the COVID-19 pandemic accelerated many organizations’ plans for deploying omnichannel engagement strategies, according to a new report from Dash Research. An omnichannel strategy is a cross-channel strategy that gives a seamless and integrated experience to users across multiple channels. Unlike multichannel strategies, where each channel is managed individually, omnichannel engagement strategies streamline all customer touchpoints under a single platform, with a consistent and continuous experience for the user. “To enable omnichannel engagement, companies must remove data silos and capture and analyze customer interactions at scale,” says principal analyst Keith Kirkpatrick. “With these insights, organizations can uncover pain points, concerns, or challenges, and take action to improve omnichannel CX and drive increased customer retention and loyalty.” Kirkpatrick adds that there are five key market drivers for the growth of omnichannel engagement strategies: Poor levels of customer support A growing shift to digital interactions Changing demographics of customers The COVID-19 impact on sales, service, and support CX as a competitive differentiator Like any technology or approach, however, there are technical and operational barriers to complete market adoption. Dash Research’s analysis indicates that the most notable barriers to adopting and incorporating an omnichannel engagement strategy within the enterprise are: Technical challenges with implementing disparate software and workflow processes A lack of an agreed-upon and supported omnichannel vision Training and personnel issues Privacy issues Dash Research’s report, “Omnichannel Customer Engagement”, examines the market issues, drivers, and barriers for the use of platforms, software applications, and services that enable the deployment of omnichannel engagement strategies for CX. Several case studies illustrating the various ways omnichannel engagement is being used by end users are included in the report, along with best practices, software selection criteria, and recommendations for deploying omnichannel engagement strategies. An Executive Summary of the report is available for free download on the firm’s website. About Dash Research Dash Research, the market intelligence arm of Dash Network, provides in-depth research and insights on the worldwide CX market including a comprehensive assessment of technology solutions, business issues, market drivers, and end-user dynamics across industry sectors. Dash Research’s global market coverage combines qualitative and quantitative research methodologies to provide a complete view of emerging business opportunities surrounding contact center technologies, customer data & analytics, customer data platforms, customer insights & feedback, customer relationship management, personalization & optimization, and employee experience. For more information, visit www.dashresearch.com or call +1.720.603.1700. Dash Network is an independent, integrated B2B research, events, and digital media platform focused on best business practices and technology solutions for the global Customer Experience (CX) market. The company provides a unique, CX-focused, full-service content and marketing solution, designed to enable industry participants’ strategic planning and go-to-market initiatives, while simultaneously extending the market reach of corporate brands and product messaging to a global audience of CX practitioners. For more information, visit www.dashnetwork.com or call +1.720.603.1700. Contact Details Clint Wheelock +1 720-603-1700 press@dashnetwork.com Company Website http://www.dashnetwork.com

March 29, 2022 05:15 AM Eastern Daylight Time

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