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TRON Lightcycle / Run presented by Enterprise Opens at Walt Disney World® Resort

Enterprise Holdings

Enterprise is thrilled to continue its collaboration with Disney Parks and Resorts and help shape the future of Tomorrowland at Magic Kingdom ® Park as presenting sponsor of TRON Lightcycle / Run. Now open at Walt Disney World ® Resort, TRON Lightcycle / Run is one of the fastest coasters at any Disney theme park in the world and masterfully blends thrills with speed, visual effects, music and a one-of-kind system to create an experience like no other. Guests, also known as Users, are digitized into a mysterious game world. As members of Team Blue, they board high-speed Lightcycles for a thrilling race through a dark, computerized world, facing off against a fierce group of Programs known as Team Orange. “As a global leader in providing solutions to help move people and goods more seamlessly, Enterprise jumped at the chance to serve as the presenting sponsor of this innovative and groundbreaking attraction,” said Kyle Sanborn, Vice President of Global Brand Strategy and Marketing Activation at Enterprise Holdings. “No matter the need – from business and leisure travel to trucks and replacement rentals, vehicle sales and exotics, even custom solutions for business and fleet programs – the Enterprise team is up for the challenge. Intuitive and flexible, we strive to adapt with you as your needs evolve – now, and into the future.” Enterprise branding has been incorporated throughout the attraction experience including on the marquee sign, in ambient signage, in the entry queue and instructional signage, and at the attraction’s post-show space. After competing in an epic race and returning to Tomorrowland, Team Blue Users are introduced to a bold new race team being welcomed in the post-show space presented by Enterprise: Team Green. Serving as a centerpiece is Team Green’s one-of-a-kind, powerful and state-of-the-art Lightcycle. The latest and most-advanced iteration to join the competition, this formidable vehicle has been exported from the Grid into the real world. As it awaits its turn to race, its engine revs with pulsating green lights – creating an incredible photo opportunity. Enterprise adopted TRON’s Team Green moniker to showcase a range of programs throughout the post-show space that embody the competitive advantage and shared vision of Enterprise Holdings, which is constantly innovating to deliver an exceptional experience to meet customers’ unique travel needs and preferences. Stories about the 12 team members of Team Green will rotate throughout the display in the post-show space, providing returning Users an opportunity to learn more about Team Green on future visits to TRON Lightcycle / Run. St. Louis-based Enterprise Holdings, which manages the Enterprise Rent-A-Car brand, has developed and cultivated a broad portfolio of business lines over 65 years designed to meet the evolving needs of customers and deliver innovative solutions for both consumers and businesses. “When you ride with Team Green, you’re supported by a collective of more than 80,000 global employees linking you into one of the largest transportation networks in the world,” said Sanborn. “Empowered to help you succeed, Enterprise is here to help you understand and harness the power of our latest advancements. Our people, vehicles, and infrastructure are a gateway to emerging and advanced technology.” “Enterprise and Disney share a dedication to incredible guest experiences,” said Erika Shen, Vice President of Alliance Management at The Walt Disney Company. “We were delighted to build upon our existing relationship with Enterprise through an elevated sponsorship opportunity of TRON Lightcycle / Run. Our collaboration on the post-show space which embodies Enterprise’s innovative vision, tells the story of their brand, and showcases a one-of-a-kind Lightcycle for guests to see.” Enterprise is in a multi-year alliance relationship with Disney Parks & Resorts, and is the Official Rent-A-Car of Walt Disney World ® Resort, Disneyland ® Resort, Disney Vacation Club ®, Disney Cruise Line ® and Aulani, a Disney Resort & Spa ®. In addition to serving as the presenting sponsor of TRON Lightcycle / Run, Enterprise signage and support can be found at Walt Disney World ® Resort and Disneyland ® Resort locations, including: The Luigi’s Rollickin’ Roadsters attraction in Cars Land at Disney California Adventure Park The Tomorrowland Transit Authority PeopleMover at Magic Kingdom Park ESPN Wide World of Sports Complex on the courtesy shuttle carts onsite at the property run Disney ® Events at Walt Disney World Resort – Enterprise is an official sponsor of run Disney and has race-day branding at events including Walt Disney World Marathon Weekend, Disney Princess Half Marathon Weekend, run Disney Springtime Surprise Weekend and Disney Wine & Dine Half Marathon Weekend. For more information about TRON Lightcycle / Run, visit DisneyWorld.com/TRON. For more information about Enterprise, visit enterprise.com. About Enterprise Holdings Enterprise Holdings is a leading provider of mobility solutions including car rental, fleet management, carsharing, vanpooling, truck rental, luxury rental, retail car sales and vehicle subscription, as well as travel management and other transportation technology services and solutions, to make travel easier and more convenient for customers. Enterprise Holdings’ subsidiaries and franchisees, together with its affiliate, Enterprise Fleet Management, manage a diverse fleet of 2.1 million vehicles through an integrated network of more than 10,000 fully staffed neighborhood and airport rental locations in more than 90 countries and territories. Privately held by the Taylor family of St. Louis, Enterprise Holdings manages the Enterprise Rent-A-Car, National Car Rental and Alamo brands. About Disney Parks, Experiences and Products Disney Parks, Experiences and Products brings the magic of The Walt Disney Company’s powerful brands and franchises — including Disney, Pixar, Marvel, Star Wars, ESPN, Twentieth Century Studios and National Geographic — into the daily lives of families and fans around the world to create magical memories that last a lifetime. When Walt Disney opened Disneyland in Anaheim, California, on July 17, 1955, he created a unique destination built around storytelling and immersive experiences, ushering in a new era of family entertainment. More than 60 years later, Disney has grown into one of the world’s leading providers of family travel and leisure experiences, with iconic businesses including six resort destinations with 12 theme parks and 53 resorts in the United States, Europe and Asia; a top-rated cruise line fleet of five ships with three more planned in the coming years; a luxurious family beach resort in Hawaii; a popular vacation ownership program; and two award-winning guided tour adventure businesses. Disney Imagineers are the creative force behind Disney theme parks, resort hotels and cruise ships globally. Disney Consumer Products, Games and Publishing includes the world’s leading licensing business; one of the largest children’s publishing brands globally; one of the largest licensors of games across platforms worldwide; and consumer products at retail around the world. Contact Details Enterprise Holdings Mike Wilmering michael.wilmering@ehi.com

April 04, 2023 09:00 AM Eastern Daylight Time

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Cooperstown All Star Village Partners with Sodexo Live! to Enhance Dining Experience for Players and Families

Ripken Baseball

Cooperstown All Star Village, the youth baseball resort located in baseball’s birthplace, announced a new partnership with Sodexo Live!, a global leader in hospitality for the world’s most iconic venues and events. Starting this summer, Sodexo Live! will deliver new menu concepts at the onsite restaurant and overhaul the dining experience for more than 10,000 families that visit Cooperstown All Star Village each summer. The complex will also add more “live” cooking options with pizza ovens, BBQ pits, and additional restaurant seating with live music. Sodexo Live! serves a wide range of major and minor league sports, including the Seattle Mariners’ T-Mobile Park, touted as the #1 dining experience in Major League Baseball ( Thrillist ). They also provide the optimal nutrition for student-athletes at the University of Michigan and the University of Florida, as well as the athletes who will compete in the Paris 2024 Summer Olympic and Paralympic Games. “We want our families to have a world-class experience when they visit and compete at Cooperstown All Star Village – and a significant part of that experience is how they fuel their bodies when they spend a week at our resort,” said Rick Abbott, CEO of Cooperstown All Star Village. “Sodexo Live! is responsible for the nutrition of athletes at top Division I programs and even Olympians. Our young athletes and their families deserve to be in that company.” New menu concepts for the All Star Tavern, the onsite restaurant at Cooperstown All Star Village, will focus on local and signature specialties to reflect the culture and influence of the region. The team dining experience will be highlighted by fresh selections that maximize nutrition. Sodexo Live! will serve three meals per day to all participants for 12 consecutive weeks of programming. “Cooperstown All Star Village is a rite of passage for any young baseball player and something they’ll remember for a lifetime,” said Sal Ferrulo, Executive Vice President of Sodexo Live! “We want the dining experience for players and their families to be part of those unforgettable memories. Our mission is to meet their needs and help optimize their performance on and off the field.” Sodexo Live! has existing relationships with local suppliers and purveyors in the region through their operations at Holiday Valley, and multiple venues within Lake Placid through its partnership with the New York State Olympic Regional Development Authority. About Cooperstown All Star Village Cooperstown All Star Village™ is a world-class youth baseball experience and family resort located in the birthplace of baseball. In addition to major league-style baseball fields and amenities, Cooperstown All Star Village offers onsite lodging for the whole family, full-service dining, heated swimming pools, and entertainment. As of 2023, the facilities at Cooperstown All Star Village are part of the Ripken Baseball family of complexes. Learn more at cooperstown.com. About Sodexo Live! Sodexo Live! manages prestigious conference, cultural, and sporting venues and major events all over the world. With 40,000 employees and 500 sites, Sodexo Live! offers clients a range of bespoke catering, sales, and event management services, helping to transform the consumer experience into unforgettable memories. Sodexo Live! commits to unlocking customers’ full potential while favoring local communities. Sodexo Live! contributes to the success of prestigious events such as Royal Ascot, the Tour de France, the Rugby World Cup and soon the Paris 2024 Games, and showcases exceptional venues such as the Eiffel Tower Restaurants, Bateaux Parisiens, Yachts de Paris, the Royal Academy of Arts in London, the Museo del Prado in Madrid, the Hard Rock Stadium, the Scottish National Gallery, and the Hollywood Bowl in Los Angeles. About Ripken Baseball: Ripken Baseball® brings teammates, coaches, and families together through its Big League Experiences while teaching children how to play sports the right way – the Ripken Way. Ripken Baseball continues to innovate the game through tournaments, camps, clinics, and spring training at their state-of-the-art baseball and softball facilities – The Ripken Experience® Aberdeen (Maryland), The Ripken Experience® Myrtle Beach (South Carolina), The Ripken Experience® Pigeon Forge (Tennessee), The Ripken Experience® Elizabethtown (Kentucky), and Cooperstown All Star Village (New York). Ripken Baseball also brings its youth sports experience to satellite locations through Ripken Select Tournaments. Learn more at ripkenbaseball.com. Contact Details Eric Nemeth nemeth@ericpr.com Company Website https://cooperstown.com/

April 04, 2023 08:57 AM Eastern Daylight Time

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SPRING TECH WITH MARIO ARMSTRONG

News Media Group, Inc.

Contact Details Karl Wayne +1 334-440-6397 karl@newsmg.com Company Website https://newsmg.com/

April 04, 2023 06:00 AM Eastern Daylight Time

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DeeLance Crypto Presale Launches to Bring Freelancing & Recruiting to Web3

Finance News

Web3 freelance and recruitment marketplace DeeLance launched its presale, raising more than $27,000 in its first 24 hours. This disruptive new platform seeks to revolutionize how companies hire contract employees and freelancers. Thanks to DeeLance’s use of blockchain technology, it’s simpler, faster, and cheaper to hire the right person for every job than ever before. Early investors have 15 days remaining to lock in the lowest price for DeeLance’s native ERC-20 token, $DLANCE. The project is planning an initial exchange offering at a list price of $0.035, representing a 40% increase from today’s presale price. DeeLance takes aim at the $761 billion recruitment industry DeeLance is making waves among analysts and investors because the potential size of its disruption is enormous. The global human resources (HR) and recruitment services industry is worth an estimated $761 billion according to research firm IBISWorld. DeeLance is going toe-to-toe right from the start with publicly traded companies like Upwork and Fiverr. However, DeeLance brings significant advantages for employers and freelancers compared to these legacy recruitment platforms. First, DeeLance makes it significantly cheaper to hire. Its 2% fee for employers is the lowest of any existing marketplace. Its 10% fee for freelancers is also highly competitive. On top of that, DeeLance doesn’t hold up payments for days on end. The platform’s blockchain-backed escrow accounts protect both employers and workers from loss, but release funds instantly once work is transferred and approved. Payments can be made in cryptocurrency as well as fiat, ensuring that there are no payment delays or costly foreign exchange fees. Visit DeeLance Presale Leveraging NFTs to manage ownership over work One of the biggest challenges that existing freelance marketplaces face is transferring ownership from contract workers to employers. Contracts rarely specify who gets to keep the intellectual property rights associated with any piece of content. DeeLance cuts through the confusion by tokenizing work as NFTs. When an employer purchases work such as a piece of written content or software code, they receive an NFT representing their ownership over that work as a deliverable. This ensures that there are never questions about who owns a piece of content and there are no limits on how companies can use the work that they’ve paid for. DeeLance metaverse offers new ways to work and hire Alongside its Web3 marketplace, DeeLance is developing the first metaverse built specifically for recruitment and freelancing. The DeeLance metaverse is an integral part of this platform, not an afterthought to take advantage of the latest trends. In DeeLance’s metaverse, employers looking to hire and freelancers looking for work will be able to interact freely as avatars. Employers can set up offices to hold meetings and interviews or even purchase virtual advertising to supercharge their hiring process. Freelancers can advertise their services and network with clients to encourage repeat work. The $DLANCE token plays an essential role in this metaverse. While contracts on DeeLance can be paid in fiat or a variety of major cryptocurrencies, offices and advertising in the DeeLance metaverse can only be purchased with $DLANCE. This means that employers and freelancers who purchase $DLANCE during the presale can lock in a discount on future office space and advertising in the DeeLance metaverse. It’s an investment not only in $DLANCE itself, but also in the future of their own businesses. Visit DeeLance Presale Limited opportunity to invest in the future of hiring DeeLance is bringing together blockchain, NFTs, and the metaverse to redefine how companies hire and how freelancers find work. It offers a major leap forward over existing recruitment platforms and holds competitive advantages in price, transparency, and speed. Investors, employers, and freelancers can lock in the lowest price for the $DLANCE token during the first stage of the project’s presale. For a limited time, $DLANCE is priced at $0.025 USDT. The price will increase to $0.027 in Stage 2 of the presale and to $0.030 in Stage 3. The presale has allocated 30% of the total $DLANCE supply and has a hard cap of $6 million. Investors can purchase $DLANCE through the DeeLance presale site using Ethereum (ETH), Tether (USDT), or a credit card via Transak. Visit DeeLance Presale DISCLAIMER: This is not to be taken as investment advice. Crypto is a volatile asset, do your own research before investing and only invest money you can afford to lose. We may receive commission for clicking links in this article. Contact Details Finance News Alex Brown alex@financenews.com

March 31, 2023 02:12 PM Eastern Daylight Time

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Uno Pizzeria and Grill Introduces New $1000 pizza

UNO Pizzeria & Grill

Uno Pizzeria and Grill, the inventor of the Chicago Deep Dish Pizza, has announced that it has developed a new pizza variety – the $1000 pizza known as the “UNO Grand”. This deep dish pizza features some trendy and expensive toppings that elevate the price tag of this unique offering. The new pizza is topped with delicately sliced Japanese Wagyu beef, thinly shaved white truffle mushrooms medallions and is capped off with real gold flakes. The toppings sit upon a standard large classic Uno’s deep dish cheese pizza with its flaky and tasty crust, tomato sauce and mozzarella cheese. This delicacy was the brain-child of new executive chef, Llewes Eki, who joined the Unos Restaurants executive team in January of 2023. “We were striving for a pizza the likes of which have never been seen. The Unos legacy is for innovation and trail-blazing and we are advancing that tradition with the introduction of this one-of-a-kind blend of ultra-premium toppings,” boasted Chef Eki. “Who else can compete with this pizza? We like to say it is large and in-charge”. Uno Restaurants CEO Erik Frederick added, “Chef Eki is certainly making a statement with this premium pie as it is his first dish introduced since he came on board”. Prime A5 Miyazakigyu Japanese Wagyu beef currently sells for around $450 per pound. The $1000 “UNO Grand” pizza contains about 4oz. of the prime in-demand beef. Even more incredibly, Italian white truffle mushrooms sell for around $4,300 a pound. This premium pie features about 2oz. of the exquisite white truffles. The gold flakes add a touch of flair to this bold offering. “We think we are far ahead of the trend on this pizza,” continued Chef Eki. “We anticipate the demand to be ridiculously high once people get to try the pizza. The taste symphony is one that dances on your taste buds and completely elevates your palette. While we know our current guests love their pepperoni and sausage pizza toppings, we think we can attract a whole new level of guest with these ultra-premium toppings. We’re exploring new avenues of distribution such as on private jets, exclusive boutiques and maybe even the White House.” The $1000 “UNO Grand” pizza is available at most Uno Pizzeria and Grill locations and is expected to have a limited time run with the chance to make the regular menu if sales boom as the company expects. Based in Boston, Massachusetts, Uno Restaurant Holdings Corporation includes approximately 80 company-owned and franchised UNO Pizzeria & Grill restaurants located in 18 states, and the District of Columbia, India, and Saudi Arabia. UNO is all about connecting people over awesome pizza – from its famous Chicago Deep Dish, which UNO invented in 1943, to its Chicago Thin Crust, to its gluten-free and vegan pizzas to its new Detroit Style Pizza. For more information, visit www.unos.com. Contact Details Chris Dellamarggio +1 339-613-7641 cdellamarggio@unos.com Company Website https://www.unos.com/

March 31, 2023 01:06 PM Eastern Daylight Time

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Nexon Joins Oasys Blockchain As a Validator

Oasys

SINGAPORE - Media OutReach - 31 March 2023 - Oasys, a gaming-optimised blockchain, today announces that renowned global video game giant, Nexon, has officially joined as the latest node validator in the blockchain’s network. Nexon is one of the largest gaming companies in the world and is best known as the publisher behind the MapleStory and Dungeon Fighter gaming franchises. Today, Nexon continues to be a gaming industry leader with more than 80 live games operated across both mobile and PCs in over 190 countries. Alongside Japanese telecommunications and technology conglomerates KDDI and SoftBank, Nexon becomes the third of four new validators to be unveiled as Oasys validators this year, and will pledge its support towards stabilising and growing the Oasys ecosystem. The extensive institutional backing behind Oasys will enhance its appeal further with more mainstream businesses that are seeking to adopt blockchain technologies, raising the credibility of blockchain technologies as gaming-oriented and safe for the mass adoption of Web3 games. Sunyoung Hwang, Production Director, MapleStory Universe, said: “As an industry leader that has always been at the forefront of exploring new and sophisticated mediums for gaming, we felt that partnering with the Oasys blockchain, which also puts gaming first, was a logical choice. We look forward to seeing more exciting things from our partner and to collaborating further with all like-minded partners that are aligned in our mission to provide fun and progressive gaming experiences to players.” Daiki Moriyama, Director, Oasys, said: “We are extremely excited to welcome Nexon to the Oasys ecosystem, not least because they have a long track record in creating some of the most beloved games that many players globally will recognise. Nexon, alongside our other validators announced this year, will provide extensive institutional support that will only further our mission to bring blockchain gaming to the masses”. Since its conceptualization over a year ago, Oasys has gone on to make significant breakthroughs on its path towards achieving full decentralisation, with its native OAS token now approved for listing in both South Korea and Japan. Oasys is continuing to progress with further developments that will soon allow more entities to participate with minimal requirements and contribute towards the further diversification of nodes. About Republic Capital Oasys was established in February 2022 to increase mainstream play-and-earn adoption, and at launch, committed to partnering with 21 gaming and Web3 tech companies to act as validators, such as Bandai Namco Research, SEGA, Ubisoft and Yield Guild Games. Led by a team of blockchain experts and joining forces with the biggest gaming company names to serve as the initial validators, Oasys is revolutionising the gaming industry with its Proof-of-Stake (PoS) based blockchain. With a focus on creating an ecosystem for gamers and developers to distribute and develop blockchain-based games, Oasys solves the problems game developers face when building games on the blockchain. The trifecta approach of the fastest network powered by the gaming community, a scalable network powered by AAA game developers and the blockchain offering the best user experience with fast transactions and zero gas fees for users, readies participants to enter the Oasys and play. More information on Oasys is available at: Website: https://www.oasys.games Twitter: https://twitter.com/oasys_games Discord: http://discord.gg/oasysgames About Nexon A pioneer in the world of interactive entertainment software, Nexon introduced some of the biggest innovations in our industry including the world’s first graphic massively multiplayer online role-playing game (MMORPG) and the first free-to-play game. Since then, we've continued to be an industry leader in MMORPG’s with more than 80 live games operated across more than 190 countries proving that online games are a progressive, mainstream form of entertainment to be enjoyed by everyone. By focusing on quality we have developed long-standing IP franchise hits, including MapleStory, Dungeon&Fighter, Sudden Attack, and KartRider. Each of our games is tailored to the unique geography in which they are played, which is why our titles continue to be played by millions of people around the globe. Nexon is listed on the Tokyo Stock Exchange, and the company was placed on the Nikkei Stock Index 300 in 2011. Contact Details For media inquiries please contact oasys@wachsman.com

March 30, 2023 09:40 PM Eastern Daylight Time

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Digitalbox reports on a "mixed bag" of a year in 2022

Digitalbox PLC

Digitalbox PLC (AIM:DBOX) CEO James Carter speaks to Proactive following the release of final results for 2022, that he describes as a "mixed bag" of a year for the digital media business. He also gives his take on wider trends affecting the global advertising market and looks ahead to what investors can expect from the company during 2023. Here's the story from earlier: Digitalbox PLC (AIM:DBOX), the AIM-quoted owner of leading websites Entertainment Daily, The Daily Mash, The Tab and The Poke, managed to bolster its cash position and achieve EBITDA growth in 2022 despite a small revenue dip. Group revenues of £3.6mln underperformed 2021 results by -2.4%, though underlying earnings did increase 5.1% to £1.08mln, just above expectations, due to improved margin control. Contact Details Proactive UK Ltd Proactive UK Ltd +44 20 7989 0813 uk@proactiveinvestors.com

March 30, 2023 03:54 AM Eastern Daylight Time

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One Media iP Group "very pleased" after "year of consolidation"

One Media iP Group PLC

One Media iP Group (AIM:OMIP) chief executive Michael Infante speaks to Proactive after releasing the company's annual financial report. Infante says he's "very pleased" after a "year of consolidation", and highlights the growing importance of the company's SaaS platform TCAT, which can help reduce the losses incurred by music rights holders in unpaid or fraudulently claimed royalties. Here's the story from earlier: One Media Digital media saw a 17% year-on-year revenue uplift with underlying earnings (EBITDA) increasing 9% to £1.8mln, according to the music rights and copyright protection company’s 2022 financial results. Operating profits declined from £1.1mln to £900,000 resulting in an earnings-per-share distribution of 0.2p compared to 0.24p in 2021, partially due to group-level investments into its anti-piracy software subsidiary TCAT. The group also allocated £1.2mln into new rights of artists including José Carreras, Jo Jo Adams, Irish Tenor Trio and Alexander O'Neal. Contact Details Proactive UK Ltd Proactive UK Ltd +44 20 7989 0813 uk@proactiveinvestors.com

March 29, 2023 11:00 AM Eastern Daylight Time

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NEW APP RESEARCH REVEALS NEARLY 50 MILLION ADULT AMERICANS HAVE PLAYED PICKLEBALL IN THE LAST 12 MONTHS; AVERAGE AGE DROPS TO 35

APP

America’s fastest growing sport continues its meteoric rise; Updated 2023 Association of Pickleball Professionals (APP) research highlights include 19% of Americans 18+ have played pickleball in the last 12 months, a 35% increase since August 2022 The Association of Pickleball Professionals (APP) has unveiled updated pickleball participation research which reveals that 48.3 million adult Americans – nearly 19% of the total adult population – have played pickleball at least once in the past 12 months. This represents an increase of 35% since the APP’s last research was concluded in August 2022, when the adult participation number reached 36.5 million. The updated study also revealed that the average age of pickleball players is 34.8 years, considerably younger than previously assumed, highlighting the growth of the game, in particular, among people between 18 and 44. The new research reveals additional data points for demographics and geographics of the pickleball-playing population in the United States. Demographics – Who is Playing Pickleball the Most? Avid pickleball players (those playing at least once per month) are much younger than ever stated or assumed. The latest research reveals that the average age of avid pickleball players is 34.8. More than 70% of avid pickleball players are between the ages of 18 and 44; 40% are between 25 and 34; and 18% are between 18 and 24. Additionally, since August 2022 there has been an 86% growth in players aged 35-44, and a 32% growth in casual players (those playing at least once per year). Pickleball is an inclusive sport by nature, appealing to all demographics, but the highest concentration of avid players are male – 62%. Among casual players, 57% are male and 43% are female. Geographics – Where Are People Playing Pickleball? The APP’s latest research also shows the hotspots of where pickleball is being played throughout the United States. The research revealed the top 10 DMAs (Designated Market Areas) account for 45% of all pickleball participation, with New York City and Los Angeles accounting for more than 21%. The top 10 DMAs for pickleball participation are: New York: 11.3% of the DMA population has played pickleball at least once in the past 12 months (5.5m) LA: 9.6% of the DMA population has played pickleball at least once in the past 12 months (4.7m) Dallas-Fort Worth: 5.2% of the DMA population has played pickleball at least once in the past 12 months (2.5m) Miami-Fort Lauderdale: 3.1% of the DMA population has played pickleball at least once in the past 12 months (1.5m) San Francisco - Oakland - San Jose: 2.9% of the DMA population has played pickleball at least once in the past 12 months (1.4m) Washington DC: 2.9% of the DMA population has played pickleball at least once in the past 12 months (1.4m) Houston: 2.5% of the DMA population has played pickleball at least once in the past 12 months (1.2m) Chicago: 2.5% of the DMA population has played pickleball at least once in the past 12 months (1.2m) Atlanta: 2.3% of the DMA population has played pickleball at least once in the past 12 months (1.1m) Seattle - Tacoma: 2.2% of the DMA population has played pickleball at least once in the past 12 months (1.1m) “The APP’s latest research proves that the rapid growth of pickleball continues unabated,” commented Tom Webb, Chief Marketing Officer of the APP. “We revealed in January just how fast participation numbers have increased in the last two years, and now we now are able to answer the question, ‘who is playing pickleball?’. Those people are younger than anyone thought, and there are many more people playing pickleball than has ever been seen before. “Over the past few years, we have seen this sport spread at an unprecedented rate – from recreational play in driveways, schools and clubs, to competitive leagues and tournaments, to the elite players at the professional level. That growth has brought a remarkable influx of players nationwide - they are younger, more diverse, and can be found in more places than anyone ever thought. Every day we hear stories across the nation of a new pickleball facility breaking ground, courts being built, and local communities gathering together to take part in the sport for the first time – and falling in love with pickleball. As stewards of the sport, the APP is honored to represent the nearly 50 million players who are now finding so much enjoyment from the game every day. Through the APP’s research, we are proud to be at the forefront of understanding the pickleball revolution – not only learning the metrics of how popular pickleball is becoming in the USA, and around the world, but solidifying our understanding of just how far the game has come, and leading where it goes.” About the APP Founded in 2019, the Association of Pickleball Professionals (APP) elevates the sport of pickleball by providing elite platforms for the best players in the world, right through to the millions of people picking up a paddle for the first time. Serving professional pickleball players, senior professionals, amateurs and recreational players in the fastest growing sport in the USA, the APP is the first and only tour officially sanctioned by USA Pickleball. The 2023 APP Tour slate has 16 tournament stops planned, in addition to International and Collegiate Series events. The APP also prides itself on developing the next generation of champions through its Next Gen Series and other youth initiatives. Follow the APP via APPTour.org, on Instagram, Twitter, Facebook, LinkedIn and YouTube. Contact Details The APP Tom Webb +1 512-952-9369 twebb@theapp.global Company Website https://apptour.org/

March 29, 2023 08:20 AM Eastern Daylight Time

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