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LUX stands with female athletes and challenges sports media to "Change The Angle"

LUX

SINGAPORE - Media OutReach - 20 April 2023 - Unilever's global beauty brand, LUX, is rallying people once more to stand up against everyday sexism. This time it is calling out the objectification of women’s bodies in sport, highlighting how the media zeroes in on female intimate body areas rather than focus on their sporting prowess. At South Africa’s highly anticipated Durban Open Women’s Beach Volleyball tournament this week, female athletes sported QR code on precisely those areas the cameras tend to focus on. Upon scanning, these ‘viewers’ were directed to a short film – ‘ Hey Camera’, which calls on those behind the cameras to end the blatant objectification of women and, instead, focus on their strengths. Bringing this campaign to live, LUX partnered with one of South Africa’s leading broadcaster, The South African Broadcasting Corporation, SABC Sport, which has an audience of 19.7 million in South Africa to livestream the event on 15th and 16th of April. LUX’s #ChangeTheAngle campaign aims to get broadcasters and photographers reconsidering their portrayal of women in sport. The integrated campaign has also been pulled through online, social and PR channels with thousands of generated content via influencers, celebrities, athletes and media such as Gsport4girls, 2 times olympic gold medal Caster Semenya, Cricket commentator Kass Naidoo, Miss Universe 2019 Zozibini Tunzi. LUX understands the need to stop objectification of women as it can lead to more serious forms of sexism. According to its research, women are 10 times more likely to be objectified than men. While this objectification is rife across society, the brand saw that sports was the perfect, attention-grabbing example to call this out. Men in sports are frequently portrayed as strong role models who are at the top of their game. On the contrary, women's body parts are what receive the most attention, with cameras zooming into their breasts or exposed butt cheeks. LUX believes this objectification can diminish female achievements and also undermine confidence. The #ChangeTheAngle campaign aims to create a sense of urgency among people to call out what are increasingly unacceptable behaviours in real time and put pressure on broadcasters to change the camera gaze by sharing 6 guidelines for them to adhere to while filming women in sport. “Women in sports are 10 times more likely to be objectified by camera angles that focus on certain body parts compared to their male counterparts. When we found out that this is also an issue for top female athletes who have achieved incredible things, we knew we had to act,” Severine Vauleon, Global Brand Vice President of LUX says, “This doesn’t only devalue the female athletes’ professional performance and achievements, but also perpetuates the objectification issue many women face every day. At LUX, we believe that beauty should be a source of strength, and that the focus should be on celebrating the beauty of their strength, skills and achievements in sport.” “This is a bold and powerful move for a beauty brand like LUX to take, and it makes me even prouder to be a part of the LUX family. I am hoping to see the change that we need in the sports fraternity so that women athletes are celebrated for the amazing talent that they have rather than being objectified in a sexual manner. I encourage everyone to do what they can to participate and push media in South Africa and across the world to #Change the Angle” Says Zozibini Tunzi former Miss Universe. “This initiative is part of our Positive Beauty mission, which is at the heart of our Beauty, Wellness and Personal Care category, championing progressive commitments and actions for our brands into a new era of beauty which is equitable and inclusive. LUX is one of South Africa’s most iconic heritage brands representing women, earning itself a heartfelt voice to challenge stereotypes by supporting woman in different aspects of their lives. A woman’s beauty is inclusive of her strength, her capabilities and her talent. LUX #ChangeTheAngle”, amplifies the voices of women in sport and their strength on the field or on the court.” - Sphelele Mjadu Unilever Beauty, Wellbeing & Personal Care Senior PR Lead for Africa. Hinoti Joshi, Global Business Lead, from Wunderman Thompson, Singapore, who spearheaded the campaign says, “The media and broadcasters have the power to change the sexist portrayal of women. We are actively calling them out so that they can recognise the flaws in this antiquated practice and become change agents to end everyday sexism.” Watch the film here: https://youtu.be/nNhekoeNh2g Contact Details Media Contact Paula Fisher, Director paula.fisher@ogilvy.com Media Contact Priya Veeriah, Senior PR Manager priya.veeriah@ogilvy.com

April 20, 2023 02:13 AM Eastern Daylight Time

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News Release

AMPD Ventures discusses the future of its digital content and media services with emergence of Web3

AMPD Ventures Inc

AMPD Ventures CEO James Hursthouse joins Natalie Stoberman from the Proactive studio to share his vision for the next chapter of AMPD and its subsidiary Departure Lounge. Hursthouse highlights the transition from media viewed on screens to digital content experienced through technologies such as virtual reality. Hursthouse also adds how his long-standing involvement in 3D immersive digital environments and how that experience is shaping AMPD's approach to generating revenue from this sector. Contact Details Proactive Investors +1 604-688-8158 na-editorial@proactiveinvestors.com

April 19, 2023 12:41 PM Eastern Daylight Time

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News Release

Women’s Soccer Sensation, Kaila Novak, and NBA Rising Star, Jonathan Kuminga, sign with sports management firm-A&A Management

Full Scope PR

Collegiate soccer phenom and TikTok star, Kaila Novak, along with NBA Forward for the Golden State Warriors, Jonathan Kuminga, will join the many athletes on sports management firm, A&A Management. The firm’s impressive roster, includes two-time winning Super Bowl champion, Travis Kelce, Point Guard for the LA Clippers, Bones Hyland, wide receiver and defensive cornerback for the Cleveland Browns Donovan Peoples-Jones and Denzel Ward, and recently retired NFL veteran, Joe Haden. With their hands-on method, A&A Management tailored their business model around enterprising talent to mirror the multifaceted business needs of each individual athlete. This allows their clients to effectively capitalize on the 360º scope of their brand image in an evolving market. Collegiate soccer phenom and TikTok star, Kaila Novak, is turning heads in the world of sports and social media with an impressive social platform reaching over + 1.75M followers to date. Reflective of her vibrant ambition and while at UCLA, Kaila received accolades such as First Touch Football Women’s NCAA All-Canadian freshmen attacker of the year while simultaneously pursuing a degree in neuroscience at UCLA. As of 2023, Kaila has represented 17 Canadian woman’s national teams in multiple tournaments including the CONCACAF U-17 Championship and FIFA U-17 Women’s World Cup. With her objective to be uplifting and create impact, she is loved for her crazy food reviews, the vulnerable insight she shares around her dating life, as well as her articulate nature to create global change. Dedicated athlete Jonathan Kuminga, is a 6’7” power forward with the Golden State Warriors and was widely considered one of the top high school basketball players in the country before making the jump to the professional ranks. In the 2021 NBA draft, he was selected as a 1 st round 7 th pick by the Golden State Warriors, winning the NBA Championships with his team in his first year in the league. and went on to score his career high of 26 points against the Toronto Raptors. With an equally intense passion for fashion, the NBA rising star launched his own brand “Kuminga,” inspired by his cultural roots as a native of the Democratic Republic of the Congo. “We are excited to have Kaila and Jonathan join the A&A Roster - they embody the energy, innovation, and skill we believe make stand out athletes. We look forward to supporting them on their continued track toward success across the sports world and beyond. They are break out stars who have a lot to share, and we are honored to be a part of that journey with them” says A&A Management founders, Aaron & André Eanes Kaila’s upcoming plans are focused on going pro, having her own talk show, and continuing to connect with fans by bringing authentic positivity to their own lives. Kuminga is looking forward to continued success in the NBA as well as his entrepreneurial pursuits off the court. About A&A Management A&A Management, a Cleveland-based sports and entertainment agency led by executives and brotherly duo Aaron and André Eanes. Founded in 2012, A&A Management is a diversified management collective providing a curated 360º approach for each client. With a hands-on method of representation, the agency views its clients as entrepreneurs and has tailored its business model around enterprising talent, mirroring their multi-faceted business needs in an ever-evolving cultural landscape. Fueled by data and analytics to further advance clients in developing their brands, the firm has a deep understanding of the unique opportunities available for clients to fully capitalize on their image, content production, marketing, brand partnerships, equity investment strategies, and community impact. This approach has proven successful with their wide range of clients, including Kansas City Chiefs Super Bowl Champion TE, Travis Kelce, Cleveland Browns All-Pro CB, Denzel Ward, WR Donovan Peoples-Jones, 2022 Rising All-Star and 2nd Team All-Rookie NBA breakout, Bones Hyland and All-Pro CB Joe Haden to name a few. President and Chief Business Officer André Eanes leads A&A by overseeing day-to-day operations, evaluating the success of the organization and maintaining awareness of the competitive landscape. As President of A&A Management, Aaron lends his expertise within the marketing and advertising realm with exceptional service and personal attention, being passionate about providing clients the opportunity to build a lasting legacy, throughout one’s career and into retirement. Contact Details Full Scope PR Pia Malihi aamanagement@fullscopepr.com

April 19, 2023 06:00 AM Eastern Daylight Time

Ben Patterson announced as President of Artist & Label Services, Downtown Music

Downtown Music Holdings

Today, Downtown Music, the business and professional services division under Downtown Music Holdings, announced the promotion of Ben Patterson to President of the newly-coined Artist & Label Services division. The Artist & Label Services division was born from Downtown’s distribution arm, DashGo, and is integral to the company’s core mission to empower artists and build an equitable music ecosystem. Downtown Artist & Label Services will provide a home to and roll up the impressive repertoire of artists and labels previously serviced by DashGo and Downtown Music Services. As President, Patterson will lead the charge in guiding independent artists and recording labels through the complexities of the music industry today. Los Angeles-based Patterson is an industry veteran who values the role of the artist and has spent his 20+ year career helping artists share their music with the world on their own terms. He previously served in senior roles at The Firm and GMG Entertainment, and founded DashGo in 2004, with the artist and label-centric distribution company later acquired by Downtown in 2019. Since then he has served as Chief Operating Officer of Downtown Music Services, the combined publishing and distribution service that served as the precursor to Downtown Music. Under his management, Downtown Music Services’ distribution business revenues grew 250% year over year with hit releases from artists including Cheat Codes, Los Tucanes De Tijuana, and TV Girl, and labels such as Avex USA's label "Selene," Nataniel Cano's label "Los CT," and New 11. Patterson’s unique focus on thriving genres such as Musica Mexicana and LoFi, and his ability to spot trends and break artists from short-form video platforms and support artists and labels globally, have been key to Downtown’s recent success. The company’s work with Musica Mexicana-pioneers Kartel Music saw marque artist Luis R Conriquez develop from seventy thousand monthly listeners to nearly fourteen million on Spotify and in 2022 Patterson’s team along with Zach Hancock from Downtown Studios launched an Atmos mixing studio for Downtown clients. Having already expanded the worldwide distribution business in South America and the UK, Patterson will continue to grow the scope of services to new genres and markets while providing high-touch support for marquee artists and labels. Adding to its already robust service offerings, Artist & Label Services continues to expand into new areas such as high-touch project management, short-form video strategy, social media, creative and digital advertising worldwide. Formed in August 2022 and led by President, Pieter van Rijn, Downtown Music was the first step towards creating a clear market proposition that combines technology and an extensive range of music services under three core pillars - Publishing, Artist & Label Services, and Distribution. In September 2022, Van Rijn’s successor, Christiaan Kroner, was announced as President of FUGA, Downtown Music’s B2B Distribution services company, and then in March 2023, Emily Stephenson was promoted to President of publishing, Downtown Music. With today’s announcement, Patterson completes the leadership team of Downtown Music’s core services. President of Downtown Music, Pieter van Rijn, said, “At Downtown, we empower artists, creators and those businesses who represent them. We honor the value that artists bring into the world. Through his experience and affinity, Ben understands and respects the role of the artist and knows how to navigate through the unique challenges that they face today. There is no better person than Ben to lead the Artist & Label Services division, and I can’t wait to see how his leadership and passion benefit the incredible artists and labels we represent.”’ Said Ben Patterson, President, of Downtown Artist & Label Services, ”Artist independence has been the central driver of my career, and empowering artists is at the core of everything we do at Downtown. With a global team focused on artists’ success during the lifetime of their projects, the Artist and Label Services division enables artists to succeed on every platform and build a listening fanbase to sustain careers. I’m excited to continue my tenure at Downtown Music surrounded by colleagues that share the same vision and embrace the opportunity to support more artists and their teams at all stages of their careers.” Downtown Music Holdings CEO Andrew Bergman adds, “With Ben’s move, we have completed a series of changes that we commenced two years ago, firmly establishing Downtown as the premier provider of distribution, publishing, artist, label and related services to the broader industry. We’re extremely fortunate to have Ben and the rest of the leadership team that guides this division and I am excited to see how they continue to grow and evolve.” About Downtown Downtown is the world's leading music services company with over 2 million clients in over 145 countries with a catalog of over 38 million music assets in a wide variety of genres and languages. Downtown's service offerings support creators and businesses in all facets of the music industry including music creation, distribution, marketing, royalty collection, financing, accounting and payment services. Downtown clients can choose to opt-in for only the services they need, in any territory they want, for as long as they want, without having to give up ownership or control of their work. Contact Details Kite Hill PR Alexandra Morrison downtownmusic@kitehillpr.com

April 18, 2023 09:00 AM Eastern Daylight Time

Sustainable Startup Iced Tea Brand Ryl™ Tea Announces Morgan Wallen as Investor and Brand Ambassador Ahead of Large-Scale Company Expansion

Full Scope PR

Ryl™ Tea is pleased to announce Country music star Morgan Wallen has signed on as an investor and brand ambassador in the first iced tea brand to align classic southern iced tea taste with healthy, functional attributes of homemade steeped tea. Wallen felt an organic connection to Ryl™ Tea due to the brand’s nostalgic Southern taste profile – giving Wallen a taste of his East Tennessee roots in a can. “I’ve loved sweet tea since I was a kid,” says Wallen. “I remember drinking it out of a pitcher on a hot summer day in my Mamaw Boots’ kitchen. A good iced tea brings back very happy memories for me, so when I found Ryl™ Tea I knew I had something special that I wanted to share.” After learning more about Ryl’s™ health conscious and sustainable mission statement and tasting iterations of the product ahead of its launch in January, Wallen was on board with plans already underway to develop new products in the coming months. Ryl™ is a zero-sugar iced tea product with no artificial ingredients, filled with their proprietary “ polyphenol technology ”, all while delivering the traditional great taste of sweetened iced tea that is usually filled with loads of sugar or artificial ingredients. “When I’m on tour, I train daily so I can bring everything I have to the stage, so finding Ryl™, an iced tea with no sugar and with no artificial ingredients, has been awesome. I can’t wait to do more with them,” Wallen adds, teasing what’s brewing in the future. Ryl™ Tea is available in major grocery chains across the Northeast, including Wegmans, Shoprite and Whole Foods Market. In its first year, the brand is focused on expanding the product in the continental United States, launching nationwide with Sprouts Farmers Market last month and moving quickly to partner with retailers and distributors who are aligned with bringing clean and functional options to legacy categories like iced tea. Consumers can find Ryl™ Tea nationwide in stores and via drinkryl.com. Wallen’s investment joins Ryl™’s founder and seasoned beverage industry executive Blodin Ukella; established food & beverage industry director Leigh Feuerstein; and digital marketing executives of Get Engaged Media Cam Fordham, Alex Dermer and Ben Hiott, who will play a key role in keeping Ryl Tea’s community excited and informed within culture. ABOUT THE RYL COMPANY™: Launched in January 2023, The RYL Company™ is a Gen-Z & Millennial non-alcoholic beverage company focused on offering wellness focused products in traditionally indulgence forward beverage occasions. Their first product line is Ryl Tea, the first iced tea product line to bring together the delicious attributes of iced tea with the health benefits of homemade steeped tea. The Ryl Company produces all of their products in 100% recyclable aluminum packaging and uses no artificial ingredients in their products, making them the perfect items for the growing number of health conscious and environmentally responsible Gen-Z and Millennial consumers. Contact Details Full Scope PR Pia Malihi pia@fullscopepr.com Essential Broadcast Media Ebie McFarland ebie@ebmediapr.com

April 17, 2023 01:47 PM Eastern Daylight Time

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As He Pretends Anheuser-Busch is an American Company, CEO Brendan Whitworth Fails Leadership Test

National Legal & Policy Center

Anheuser-Busch has finally addressed the controversy that has embroiled the company since April 1 when it centered a Bud Light promotion around transgender “influencer” Dylan Mulvaney. Only problem is, Anheuser-Busch CEO Brendan Whitworth released a statement Friday addressing the issue by not addressing it, accomplishing nothing but to underscore his own helplessness and guaranteeing that the conflagration will continue. Whitworth’s statement asserted that “we never intended to be part of a discussion that divides people.” But nowhere could he even say what the “discussion” is about, as if the topic was too hot to even mention. He doesn’t say it was a mistake for a beer company to promote transgenderism, nor does he defend the ad campaign. It is as if he had to say something if only to quiet his coterie of underlings and PR consultants who were no doubt urging him to say something. He took the faintest stab possible to assuage consumers who might most object to the promotion by saluting “military, first responders, sports fans and hard-working Americans everywhere.” But he could not state the obvious about why all these great people might object to Dylan Mulvaney, namely that men cannot become women, and that it is a folly for anyone, much less a beer company, to advance this lie. Unfortunate for Whitworth, he is handcuffed by the company’s long association with activists who would turn on him as quickly and eagerly as they have accepted his company’s support and money over the years. Anheuser-Busch gets a perfect 100 score on the Human Rights Campaign so-called Corporate Equality Index, and the company promotes gender ideology in its internal training programs. Whitworth fails the leadership test. It’s easy to lay claim to effective institutional management when all the choices are good. Real leadership becomes evident, however, when the choices are bad. But maybe we shouldn’t be so hard on poor Whitworth because his authority as CEO is not what is seems. Whitworth, whose actual title is “CEO North American Zone,” proudly reports that Anheuser-Busch was “founded in America’s heartland more than 165 years ago,” but he does not mention that the company was sold to the multinational InBev in 2008. The company is now known as Anheuser-Busch Inbev SA/NV, and is incorporated and headquartered in Belgium. In addition, CEO Michael Doukeris is a Brazilian citizen. According the company’s website, nine of its 12 directors are appointed by something called “Stichting Anheuser-Busch InBev,” which it describes as “a foundation organised under the laws of the Netherlands, which represents an important part of the interests of the Belgian founding families of the Company and the interests of the Brazilian families previously shareholders of AmBev.” So, Whitworth’s real bosses are a group of ultrarich Europeans and South Americans, who will ultimately act in what they perceive to be their own interests, not those of American beer drinkers. These plutocrats attempt to keep the attention off their wealth by buying off the activists who might challenge it. That is why the company panders to, and bankrolls, a host of woke causes worldwide. Like Unilever, another Europe-based multinational whose American subsidiary Ben & Jerry’s plunged it into controversy (when it ended ice cream sales in the disputed territories of Israel), Anheuser-Busch InBev abets social and political causes that undermine the cultural values and economic interests of the consumers they purport to serve. National Legal and Policy Center (NLPC) sponsors the Corporate Integrity Project. When Anheuser-Busch was still an independent company, NLPC filed a series of shareholder proposals seeking disclosure of its financial support for political and social activist groups. Contact Details National Legal and Policy Center Dan Rene +1 202-329-8357 drene@nlpc.org Company Website http://www.nlpc.org

April 17, 2023 09:00 AM Eastern Daylight Time

Knox Wire Announces the Launch of Trustless Gold-Backed Currency

Knox Wire

The new product enables governments, corporations and financial institutions to hedge against the instability of the financial system while at the same time keeping funds extremely liquid. Holding the precious metals backed currency provides an entity with the security of physical metals while being able to instantly convert and send cross-border payments to over 20,000 institutions in nearly 200 countries. This trustless system will provide users with a secure way to store and send wealth without relying on a potentially vulnerable banking system for storage, settlement or redemption. With this new launch, Knox Wire continues its mission of providing an alternative financial infrastructure to send real-time cross border payments. The Launch of a Gold-Backed Currency with a Trustless Mechanism Knox Wire's new gold-backed currency operates on a trustless mechanism, providing reliable value stability as the metals backing PMBC will not be held by the company, but regional, redemptive trusts located globally. These trusts will be in centralized locations in North America, Europe and Asia. They ensure that no entity is solely reliant on Knox Wire, a potentially vulnerable financial system, or any single company, for redemption. This trustless mechanism can provide users with peace of mind that their assets are always backed one to one, and always accessible. Setting a New Standard in Financial Security The issue with traditional gold backed currencies is that gold can be prone to volatility on its own. The way PMBC will work to counteract this volatility is by backing each PMBC with one gram of gold, one gram of platinum and one gram of palladium. Reducing potential volatility by distributing any potential market risk between three of the strongest performing precious metals. PMBC offers substantial benefits to traditional options, including; immediate liquidity, trustless redeemability, distributed backing, and the security of Knox Wire’s immutable, distributed ledger. When combined with the services of Knox Wire, PMBC is a solution that sets a new standard for the usability of precious metals. About Knox Wire Knox Wire is a real-time gross settlement network that combines financial messaging and cross-border payments with local payouts to over 20,000 Financial Institutions (FIs) in nearly 200 countries. More details about Knox Wire are available on the project's website and on the social media pages listed below. Twitter | Facebook Contact Details Knox Wire Josh Huchinson Josh@knoxwire.com Company Website https://knoxwire.com/

April 16, 2023 05:48 PM Eastern Daylight Time

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LunaOne Announces Campaign to Burn Nearly 90% of Total XLN Supply

Luna One

The campaign kicked off on April 10th, 2023, with the burning of one billion XLN in addition to revealing plans to burn 100% of the company’s XLN, which is nearly 90% of the total supply. LunaOne, a leading Web3 project harnessing virtual technology to create a premier entertainment multiverse, is proud to announce its XLN Burn Campaign, incorporating a further deflationary mechanism that rewards holders and encourages long-term investment. LunaOne seeks to leverage the burning of nearly 90% of the total XLN supply and the resulting scarcity to increase token value, making it more attractive to investors before the big launch. Burning tokens combats inflation and typically increases the value of token holdings—encouraging long-term investment and reducing short-term speculation or volatility. To strengthen community engagement at significant milestones, LunaOne has scheduled multiple burns within Q2, including 750,000,000 XLN on April 26th, May 10th, May 24th, and June 7th. The final burn amount will be determined June 21st, 2023. The final burn amount will be determined based on several factors including staked XLN, rewards for holders, contest payouts, promotions, and completing KYC for some XLN holders. The XLN Burn Campaign will not impact any relaunch plans, but rather provide significant benefits for the LunaOne multiverse and its holders. XLN will then become a hyper-deflationary token utilizing a deflationary utilization system. About LunaOne LunaOne is a hyper-realistic open-world concept with a focus on impactive gaming, education, work, and social life. The main mission of the LunaOne project is to lay the foundation for a global meta-infrastructure creating an enhanced ability to earn, study, play, and attend superior entertainment events—all powered by XLN. Website: www.lunaone.com Contact Details LunaOne Cory Cozad Info@lunaone.com

April 15, 2023 12:21 PM Eastern Daylight Time

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News Release

5 Best Crypto Bull Run Coins to Invest in April 2023

Finance News

The cryptocurrency market is showing strength as prices continue to surge, with many experts believing that the market is primed for its next bull market. As the global economic situation improves, several crypto projects with strong fundamentals and exciting use cases are ready to show explosive price growth. This article analyses the growth prospects of several exciting projects and reveals the 5 best cryptocurrencies to invest in this month. The Top 5 Cryptocurrencies To Buy Right Now in April 2023 Improving macroeconomic outlook in April 2023 will result in a strong price movement for the crypto market. Here are the 5 best coins to buy for the next bull run: Love Hate Inu (LHINU): Exciting new vote-to-earn meme coin with excellent potential. DeeLance (DLANCE): Brand new platform set to revolutionize the freelancing and recruitment industry. Ecoterra: Best climate-friendly crypto token with recycle-to-earn rewards Bitcoin: Largest cryptocurrency in the world, set for an explosive price surge after breaching $30K. Ethereum: Leading cryptocurrency and smart contract platform in the world. A Closer Look at the Best Crypto Bull Run Coins to Invest in this Month Let’s dive into the fundamentals and use cases that make these tokens the best cryptocurrencies to buy today. 1. Love Hate Inu (LHINU) - New Meme Coin That’s Raised Over $3.5m in Presale Love Hate Inu is an Ethereum-based vote-to-earn meme coin with a strong performance during its pre-sale and our pick for the best cryptocurrency to buy now. LHINU is quickly emerging as an alternative meme coin, with a stronger growth potential than Dogecoin and Shiba Inu. LHINU is the native crypto token of the Love Hate Inu platform. Love Hate Inu allows users to vote on a wide variety of topics, from trendy celebrities to politics to sports events, etc. Some of the exciting celebrities that Love Hate Inu users can vote for include Donald Trump, Elon Musk, Kim Jong Un, Andrew Tate, etc. Moreover, Love Hate Inu incentivizes users to vote on its platform through its vote-to-earn mechanism. Users can earn $LHINU tokens and NFTs along with other exciting rewards for participating in Love Hate Inu surveys. Love Hate Inu’s use of blockchain technology offers it numerous advantages over other Web2 voting platforms. Twitter and Reddit polls are increasingly susceptible to bots, spam, and trolls. However, Love Hate Inu solves these problems through its stake-to-vote mechanism. Users will have to own a small amount of $LHINU to vote on the platform. Furthermore, the voting power of individuals will be determined by the amount and duration of their stake. This allows the creators of surveys to be confident about the authenticity of the voters. Businesses can use the Love Hate Inu platform to gauge public sentiment regarding potential ideas and products. $LHINU meme coin is catching the eye of investors due to its strong pre-sale price movement. It has already raised close to $4 million and is priced at $0.000105. However, the price is set to surge to $0.000115 in a day. The token will launch soon at the price of $0.000145. Users can buy LHINU by connecting their wallets and purchasing the token using ETH, BNB or USDT. LHINU’s bullish price surge and its exciting use case make it one of the best crypto bull run coins. Visit Love Hate Inu 2. DeeLance - New Crypto Freelancing Platform Looking to Rival Upwork DeeLance is a blockchain-based freelancing and hiring platform. Using smart contract technology and a blockchain ecosystem, DeeLance is reimagining the hiring and recruitment industry. $DLANCE is the native crypto token for DeeLance. It is showing excellent growth during its ongoing pre-sale. The DeeLance ecosystem will consist of four main components: a metaverse and NFT marketplace for all users, a freelancing platform and a job and hiring platform. The $DLANCE token will be utilized for all the platforms. The use of smart contract technology gives DeeLance a significant edge over other Web2 competitors such as Freelancer or Upwork. For example, DeeLance charges a minimal client fee of 2% and a freelancer fee of 10%. Platforms such as Freelancer, Upwork and Fiverr can charge fees as high as 20%. DeeLance’s other significant attraction is its instant payment withdrawal. Using the crypto payment mechanism, freelancers can get an instant withdrawal of their funds. On the other hand, platforms such as Freelancer require a minimum payout of $100. Furthermore, such platforms also charge a withdrawal fee that can range anywhere from 2.75% to 5%. DeeLance also uses escrow accounts to ensure the reliability of payment for its users. It also has a scalable dispute system that can help resolve any issues between freelancers and recruiters. $DLANCE is showing strong bullish sentiments during its pre-sale. The token has already raised $117,000 and is currently priced at $0.025. However, the price will surge to $0.029 within the next 4 days and will continue surging till the launch price of $0.053. Interested users can purchase $DLANCE from deelance.com using ETH or USDT. Users can also purchase the token via credit card on DeeLance’s partner platforms. DeeLance’s revolutionary use case makes it the best cryptocurrency to invest in now. Visit Deelance 3. Ecoterra - Eco-Friendly Token with Recycle-to-earn Rewards Ecoterra is one of the most futuristic crypto tokens in the world. It uses blockchain technology to incentivize individuals and companies to tackle climate change. Ecoterra is also playing a crucial role in changing the mainstream narrative around cryptocurrencies. One of the most damaging criticisms pertaining to the crypto industry is its energy-intensive and environmentally dangerous nature. Ecoterra’s environmentally friendly narrative is serving to improve the industry’s image among the general population. Ecoterra’s Recycle2earn application rewards users for engaging in eco-friendly activities. Users can scan the bar code of any recyclable item, upload an RVM receipt after recycling the product and earn Ecoterra as a reward. Each recyclable item equals a certain amount of the token. Ecoterra also provides a carbon offsets marketplace. The marketplace allows businesses to offset their carbon footprint and reduce carbon emissions. Its Recycled Materials marketplace allows businesses to purchase recycled products. The use of blockchain technology allows users and businesses to accurately measure their positive impact in a transparent manner. Ecoterra aims to expand its user base to not only include individuals and small businesses but also large corporations, NGOs, and even entire industries and governments. Ecoterra can be used by a wide variety of companies such as H&M, Coca Cola and The North Face. The Ecoterra token is showing a strong positive outlook during its pre-sale and is set for a bull run. The token has already raised over $600,000 and is very close to reaching its target of $800,000. It is currently priced at $0.004, which is expected to surge to $0.00475 within the next 6 days. The token has a listing price of $0.01. Users can purchase Ecoterra from its website using ETH, USDT or credit card. They can connect using either Metamask or the Trust Wallet App. Ecoterra’s ecological impact and strong price surge make it one of the best crypto bull run coins. Visit Ecoterra 4. Bitcoin The largest cryptocurrency in the world is set to explode as prices continue to surge. BTC has rallied over 80% in 2023 to breach the $30,000 mark for the first time after June 2022. The cryptocurrency has surged 9% in the last 7 days. Bitcoin prices are expected to continue their domination as the global economy is turning favorable for the crypto market. The recent banking crisis has raised concerns regarding the viability of the global banking system. Furthermore, the latest inflation data suggests that the US Federal Reserve can soon halt its interest rate hike. Bitcoin surged to its all-time high during the period of low interest rates and economic prosperity. With the next Bitcoin halving quickly approaching, Bitcoin is the best cryptocurrency to invest in this month. BTC prices explode near and after halving events as demand increases and supply gets reduced by half. Bitcoin also has a favorable image amongst regulators. The US Securities and Exchanges Commission believes Bitcoin is the only cryptocurrency that can be regarded as a commodity. This will result in favorable regulation for Bitcoin and a certain price surge. 5. Ethereum Ethereum, the second-largest cryptocurrency and leading smart contract platform, is showing extremely bullish sentiments. Ethereum is also receiving a strong boost from the improving macro environment. Ethereum has breached the $2k mark as prices surged by 5% in the last 24 hours and 7% in the last 7 days. ETH’s strong performance is surprising considering the Shanghai update on Wednesday. The Shanghai update allows validators to remove their staked ETH for the first time after the Ethereum Merge. Despite the sudden increase in supply, Ethereum continues to dominate the crypto market. ETH is also set to expand its utility as upcoming updates will increase its network capacity and allow Ethereum to have a faster network speed than Visa and Mastercard. Ethereum’s surge and upcoming upgrades make it the best cryptocurrency to invest in now. DISCLAIMER: This is not to be taken as investment advice. Crypto is a volatile asset, do your own research before investing and only invest money you can afford to lose. We may receive commission for clicking links in this article. Contact Details Finance News Alex Brown alex@financenews.com

April 14, 2023 02:33 PM Eastern Daylight Time