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Being Overweight or Obese Increases Risk of Developing Colorectal Cancer

MarketJar

Maintaining a healthy weight is important for general health, but growing evidence reveals obesity’s role in the development of chronic illnesses and even deadly cancers. Obesity is one of the most frequent chronic illnesses in the United States, with one out of every three adults in the nation being overweight. Excess weight has been linked to several health risks including diabetes, high blood pressure, heart disease and more recently, colorectal cancer. Colorectal cancer is very common, with an estimated 150,000 new instances of colon and rectal cancer (CRC) per year, but the number of cases in young adults have been increasing rapidly over the last 20 years and excess weight may be to blame. According to a new study published in JAMA Network OpenTrusted Source, being overweight or obese during early and middle adulthood increases the risk of developing this common and potentially deadly cancer. The study comprised 135,161 people ranging in age from 55 to 74 and the findings suggest a strong relationship between high body fat, even in young adulthood, and the development of colon cancer later in life. According to renowned physician and scientist Dr. William Li, excess body fat, particularly visceral fat around the organs can cause chronic inflammation, which is a known trigger for cancer development. The findings from the study highlight the importance of prevention and also signal the need for colon cancer screening. The US Preventive Services Task Force advises screening with stool DNA tests once every three years starting at age 45, however some individuals might want to consider testing earlier. In the US, 16.6 million colonoscopies are carried out annually but around one-third of Americans between the ages of 50 and 75 have ever undergone a colon cancer screening. Fortunately, molecular genetics cancer diagnostic company Mainz Biomed (NASDAQ:MYNZ) is working to commercialize its highly effective and simple-to-use at-home colorectal cancer (CRC) detection test ColoAlert in the US. ColoAlert, which is already available in select European markets, is moving swiftly towards FDA approval following the company’s successful completion of the pre-submission process for its PMA pivotal clinical trial. ColoAlert will be tested in the FDA-registered trial "ReconAAsense" to gain commercial approval in the United States. Once approved through a cooperative partner program with regional and national laboratory service providers, the company's business goal is to achieve scalable distribution across the country. Expanding the Reach of Its Early Detection Tests Across Europe Mainz Biomed has also been working to expand the presence of its flagship cancer screening test across European markets by partnering with third-party laboratories for test kit processing instead of the traditional method of operating a single facility. On May 31, the company announced that it has expanded its commercial footprint into Poland through a partnership with TESTDNA, a leading independent laboratory in Poland. According to Digestive Cancers Europe, Poland has a particularly high need for dependable non-invasive screening methods, as only around 20% of patients opt for colonoscopy. With 19,000 new cases annually and approximately 12,000 colorectal cancer-related deaths, the necessity for effective at-home screening tests with early-stage detection is evident. The addressable market in Poland alone accounts for an estimated 21 million patients. In the coming weeks, the two companies will work together to prepare and launch co-marketing activities to ensure successful commercialization in the Polish market. Mainz Biomed has also expanded its reach within corporations following the launch of its corporate health program in Germany through a merger with BGM, a well-established corporate health program that serves employees at 48 of Germany's 50 largest enterprises. On May 24, Mainz Biomed reported preliminary results from its colorectal cancer screening campaign with Zöller-Kipper GmbH via its BGM cooperation. Zöller-Kipper chose ColoAlert for their corporate health program, which comprises approximately 2,500 employees, in April 2023. Employees found the online patient portal to be straightforward to use and comfortable, and they were able to easily access the portal, obtain a kit, and securely receive findings within five days, according to the results. Click on this link to learn more about Mainz Biomed (NASDAQ:MYNZ) and its operations. Disclaimer 1) The author of the Article, or members of the author’s immediate household or family, do not own any securities of the companies set forth in this Article. The author determined which companies would be included in this article based on research and understanding of the sector. 2) The Article was issued on behalf of and sponsored by, Mainz Biomed NV. Market Jar Media Inc. has or expects to receive from Mainz Biomed NV’s Digital Marketing Agency of Record (Native Ads Inc.) eighty nine thousand seven hundred sixty four USD for 12 days (9 business days). 3) Statements and opinions expressed are the opinions of the author and not Market Jar Media Inc., its directors or officers. The author is wholly responsible for the validity of the statements. The author was not paid by Market Jar Media Inc. for this Article. Market Jar Media Inc. was not paid by the author to publish or syndicate this Article. Market Jar has not independently verified or otherwise investigated all such information. None of Market Jar or any of their respective affiliates, guarantee the accuracy or completeness of any such information. The information provided above is for informational purposes only and is not a recommendation to buy or sell any security. Market Jar Media Inc. requires contributing authors to disclose any shareholdings in, or economic relationships with, companies that they write about. Market Jar Media Inc. relies upon the authors to accurately provide this information and Market Jar Media Inc. has no means of verifying its accuracy. 4) The Article does not constitute investment advice. All investments carry risk and each reader is encouraged to consult with his or her individual financial professional. Any action a reader takes as a result of the information presented here is his or her own responsibility. By opening this page, each reader accepts and agrees to Market Jar Media Inc.'s terms of use and full legal disclaimer as set forth here. This Article is not a solicitation for investment. Market Jar Media Inc. does not render general or specific investment advice and the information on pressreach.com should not be considered a recommendation to buy or sell any security. Market Jar Media Inc. does not endorse or recommend the business, products, services or securities of any company mentioned on pressreach.com. 5) Market Jar Media Inc. and its respective directors, officers and employees hold no shares for any company mentioned in the Article. 6) This document contains forward-looking information and forward-looking statements, within the meaning of applicable Canadian securities legislation, (collectively, “forward-looking statements”), which reflect management's expectations regarding Mainz Biomed NV’s future growth, future business plans and opportunities, expected activities, and other statements about future events, results or performance. Wherever possible, words such as “predicts”, “projects”, “targets”, “plans”, “expects”, “does not expect”, “budget”, “scheduled”, “estimates”, “forecasts”, “anticipate” or “does not anticipate”, “believe”, “intend” and similar expressions or statements that certain actions, events or results “may”, “could”, “would”, “might” or “will” be taken, occur or be achieved, or the negative or grammatical variation thereof or other variations thereof, or comparable terminology have been used to identify forward-looking statements. These forward-looking statements include, among other things, statements relating to: (a) revenue generating potential with respect to Mainz Biomed NV’s industry; (b) market opportunity; (c) Mainz Biomed NV’s business plans and strategies; (d) services that Mainz Biomed NV intends to offer; (e) Mainz Biomed NV’s milestone projections and targets; (f) Mainz Biomed NV’s expectations regarding receipt of approval for regulatory applications; (g) Mainz Biomed NV’s intentions to expand into other jurisdictions including the timeline expectations relating to those expansion plans; and (h) Mainz Biomed NV’s expectations with regarding its ability to deliver shareholder value. Forward-looking statements are not a guarantee of future performance and are based upon a number of estimates and assumptions of management in light of management’s experience and perception of trends, current conditions and expected developments, as well as other factors that management believes to be relevant and reasonable in the circumstances, as of the date of this document including, without limitation, assumptions about: (a) the ability to raise any necessary additional capital on reasonable terms to execute Mainz Biomed NV’s business plan; (b) that general business and economic conditions will not change in a material adverse manner; (c) Mainz Biomed NV’s ability to procure equipment and operating supplies in sufficient quantities and on a timely basis; (d) Mainz Biomed NV’s ability to enter into contractual arrangements with additional Pharmacies; (e) the accuracy of budgeted costs and expenditures; (f) Mainz Biomed NV’s ability to attract and retain skilled personnel; (g) political and regulatory stability; (h) the receipt of governmental, regulatory and third-party approvals, licenses and permits on favorable terms; (i) changes in applicable legislation; (j) stability in financial and capital markets; and (k) expectations regarding the level of disruption to as a result of CV-19. Such forward-looking information involves a variety of known and unknown risks, uncertainties and other factors which may cause the actual plans, intentions, activities, results, performance or achievements of Mainz Biomed NV to be materially different from any future plans, intentions, activities, results, performance or achievements expressed or implied by such forward-looking statements. Such risks include, without limitation: (a) Mainz Biomed NV’s operations could be adversely affected by possible future government legislation, policies and controls or by changes in applicable laws and regulations; (b) public health crises such as CV-19 may adversely impact Mainz Biomed NV’s business; (c) the volatility of global capital markets; (d) political instability and changes to the regulations governing Mainz Biomed NV’s business operations (e) Mainz Biomed NV may be unable to implement its growth strategy; and (f) increased competition. Except as required by law, Mainz Biomed NV undertakes no obligation to update or revise any forward-looking statements, whether as a result of new information, future event or otherwise, after the date on which the statements are made or to reflect the occurrence of unanticipated events. Neither does Mainz Biomed NV nor any of its representatives make any representation or warranty, express or implied, as to the accuracy, sufficiency or completeness of the information in this document. Neither Mainz Biomed NV nor any of its representatives shall have any liability whatsoever, under contract, tort, trust or otherwise, to you or any person resulting from the use of the information in this document by you or any of your representatives or for omissions from the information in this document. 7) Any graphs, tables or other information demonstrating the historical performance or current or historical attributes of Mainz Biomed NV or any other entity contained in this document are intended only to illustrate historical performance or current or historical attributes of Mainz Biomed NV or such entities and are not necessarily indicative of future performance of Mainz Biomed NV or such entities. Contact Details James Young +1 800-340-9767 campaigns@pressreach.com Company Website https://pressreach.com

May 31, 2023 09:30 AM Eastern Daylight Time

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Eleazar Kauderer Sponsors Basketball Dreams as the USA Best AAU Compete for Glory at World’s Biggest Streetball Quai 54 Championship in Paris

Basketball Dreams

Eleazar (Ele) Kauderer, CEO of Tiger Marketing and Branding Agency (“Tiger”), and Dalmorlie Williamson, Assistant Director of the Rising Stars Youth Organization (“Rising Stars”), together, are proud to announce Kauderer’s sponsorship of “Team USA Select”, an Amateur Athletic Union (“AAU”) traveling basketball all-star team drawn, in part, from Williamson’s Rising Stars. Kauderer’s sponsorship will help to fund Team USA Select’s pursuit of greatness at the iconic “Quai 54” streetball tournament under the shadow of the Eiffel Tower in Paris, France, this summer. Quai 54, known globally as the world’s biggest streetball tournament championship event, will take place in early July. Every team competing at the event will be full of talented kids—from amateurs off the streets to current NBA stars—ready to leave everything on the court for global recognition in a direct-elimination process. The Team USA Select is an AAU traveling basketball team with roots in Ele Kauderer’s and Williamson’s efforts going back over a decade to found and sustain a NYC basketball program capable of stoking the hopes and dreams of talented kids from underserved neighborhoods. Kauderer commented on his sponsorship of the team in 2023: “These kids mean the world to me. Malie [Williamson] and I have been involved for long enough to see the longitudinal data—to see lives change and doorways open—and to see the results of that progress years later. I don’t think anything I have been involved with over the years has been such a source of pride and joy as this program has, and I am truly grateful to have the opportunity to make a fresh difference in 2023.” Kauderer continues, “In conjunction with my Not for Profit Organization Youth Empowerment & Success I’ve created a Go Fund Me Link for anyone who wants to be a part of making these boys Dreams come to reality as well as give global visibility to those who want to be a part of something so great! Because no matter what you make or what you do, if you don’t look to help those around you get better, stronger, more successful and achieve their dreams, you’ve not even made a blip in the time you’ve spent living your own life.” https://gofund.me/d0f6250d Ele Kauderer, a New York businessman, has been involved in international business, investment banking, marketing, branding, and public relations for nearly 25 years. He implemented television and radio marketing campaigns, production of commercials, national product launches, public relations for both private and public companies as well as political campaigns. A passionate supporter of youth and community causes, Ele has worked as a coach, mentor, and philanthropist, helping to drive opportunity pathways for underserved kids through multiple channels, including non-profit basketball programs leveraging the team sports model to bring kids and teens of all stripes together to compete in championship-level events. Dalmorlie Williamson has over 15 years of experience in youth basketball. During that time, he has worked as a high school basketball coach, an assistant director and coach for the D1 Stars AAU program, and a leader in the Rising Stars Youth organization. “Malie is on a mission in life to remove false ceilings for serious talent—to see driven young athletes leverage their God-given skills and their sense of determination to open up opportunities like a top-tier college education or a path into the pro sports marketplace,” added Kauderer. “Not only does he have a gift for spotting the genuine article—next-level talent—but he knows what it takes to translate that kind of rare gift into a real opportunity in the Show. He has special insight into these kids, and a lot of people know it. But he also has a heart of gold. He’s a true inspiration, and I’m grateful to be involved.” (Sponsor Team USA Select at the QUAI 54 in France & help pave the way for our next generation of success https://gofund.me/d0f6250d ) Related links: www.EleazarKauderer.com www.quai54.com www.aauboysbasketball.org Contact Details Mark McKelvie +1 585-301-7700 markrmckelvie@gmail.com

May 31, 2023 09:16 AM Eastern Daylight Time

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Paramount+ and Brooklyn Magazine Present ‘Paramount+ Movie Nights in Brooklyn’

Brooklyn Magazine

Paramount+ and Brooklyn Magazine, in partnership with Brooklyn Borough President Antonio Reynoso, Prospect Park Alliance and Fort Greene Park Conservancy, are excited to present “Paramount+ Movie Nights in Brooklyn,” a summer series of free films in Fort Greene Park, Prospect Park and McCarren Park. The fun kicks off with four consecutive Thursday evenings beginning Thursday, June 29, in Fort Greene Park, continues with four consecutive Wednesday evenings starting July 26 in Prospect Park’s Long Meadow, and ends with four final evenings starting Sunday, August 20, in McCarren Park. The series builds off of the longstanding “Summer Movies Under the Stars” series offered in Prospect Park for many years through the support of the Borough President. “Paramount+ Movie Nights in Brooklyn” will offer nostalgic classics and feel-good fan favorites for all ages. The two-month series lineup will include “Ferris Bueller’s Day Off,” recent hits “Marcel the Shell with Shoes On,” “Black Panther: Wakanda Forever,” “Everything Everywhere All at Once,” “Top Gun: Maverick,” and more. See below for the full lineup. The themes throughout are connectivity, perseverance, friendship, family, self-empowerment, creativity, fantasy, and fun — just what we could all use this summer. “There’s nothing better than Brooklyn in the summertime, especially the memories of summer as a kid. We’re in luck that nostalgia is the theme of our “Paramount+ Movie Nights in Brooklyn” series this summer,” said Brooklyn Borough President Antonio Reynoso. “I’m thrilled to bring a selection of classic movies, and films we know will become classics, to Fort Greene Park, Prospect Park, and McCarren Park throughout the summer. I look forward to getting this program started and want to extend my deep thanks to the Prospect Park Alliance and the Fort Greene Park Conservancy for their partnership.” “We are thankful to Borough President Reynoso for continuing this long-cherished tradition of bringing our community together for free movie nights under the stars in Brooklyn’s Backyard, and to Paramount+ and Brooklyn Magazine for their support of this series,” adds Morgan Monaco, President, Prospect Park Alliance, the non-profit organization that sustains, restores and advances Prospect Park. “We also are delighted to partner with the Fort Greene Park Conservancy to expand the series to our sister park for an even better season of outdoor fun.” Showtimes are at sunset. Get there early and bring the kids. Here is the full lineup: Fort Greene Park June 29: “Marcel the Shell with Shoes On” July 6: “House Party” July 13: “Black Panther: Wakanda Forever” July 20: “RRR” For more information and to RSVP, click here. Prospect Park, Long Meadow July 26: “Top Gun: Maverick” August 2: “Bring It On” August 9: “The Nutty Professor” (1996) August 16: “Guardians of the Galaxy” For more information and to RSVP, click here. McCarren Park August 20: “Ferris Bueller’s Day Off” August 30: “Ant-Man and the Wasp: Quantumania” (2023) September 6: “Everything Everywhere All at Once” September 13: “The Big Lebowski” For more information and to RSVP, click here. ### ABOUT PARAMOUNT+ Paramount+, a direct-to-consumer digital subscription video on-demand and live streaming service, combines live sports, breaking news and a mountain of entertainment. The premium streaming service features an expansive library of original series, hit shows and popular movies across every genre from world-renowned brands and production studios, including BET, CBS, Comedy Central, MTV, Nickelodeon, Paramount Pictures, SHOWTIME and the Smithsonian Channel. The service is also the streaming home to unmatched sports programming, including every CBS Sports event, from golf to football to basketball and more, plus exclusive streaming rights for major sports properties, including some of the world’s biggest and most popular soccer leagues. Paramount+ also enables subscribers to stream local CBS stations live across the U.S. in addition to the ability to stream CBS News Network for 24/7 news and CBS Sports HQ for sports news and analysis. About Brooklyn Magazine Founded in 2010, Brooklyn Magazine is as a multifaceted media entity, online lifestyle publication and semiannual print magazine that covers New York’s most populous borough through the lens of culture, community, commerce, arts and leisure. In addition to print and online editorial coverage, Brooklyn Magazine produces a free biweekly newsletter that engages with more than 220,000 subscribers, produces a weekly podcast, and organizes frequent events around the borough. About Brooklyn Borough President Antonio Reynoso Antonio Reynoso is Brooklyn’s 20th Borough President. A lifelong Brooklynite, he is the first Latino to hold the office in the borough and the first Dominican to be elected Borough President citywide. Previously, Borough President Reynoso served as City Council Representative for Council District 34, representing portions of Bushwick, Greenpoint, and Williamsburg in Brooklyn, and Ridgewood, Queens. More about Borough President Reynoso and his vision for a Brooklyn for all at https://www.brooklynbp.nyc.gov/. About Fort Greene Park Conservancy The Fort Greene Park Conservancy is an independent non-profit organization that partners with local communities and NYC Parks to program, maintain, and advocate for the park as a vital space today and for generations to come. We enrich and nurture Fort Greene Park as a public space that puts community first—protecting everyone's right to belong, organize, and connect with nature. About Prospect Park Alliance Prospect Park Alliance is the non-profit organization that sustains, restores and advances Prospect Park, Brooklyn’s Backyard, for the diverse communities we serve. Working in partnership with the City, we provide critical staff and resources that keep the park green and vibrant. Learn more at prospectpark.org. Contact Details N6A for Brooklyn Magazine +1 619-450-3743 brooklynmagazine@n6a.com Company Website https://www.bkmag.com/

May 31, 2023 09:00 AM Eastern Daylight Time

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William Shatner and HearingLife Team Up to Spread Awareness about the Importance of Hearing Care in the US

YourUpdateTV

A video accompanying this announcement is available at: https://youtu.be/CqMCndmTOfg Would it surprise you to know that hearing loss in the U.S. is expected to double to 73M by 2060?* Hearing loss can prevent a life well-lived and cause some to miss out on meaningful connections. Even so, it takes people seven years from the time they suspect they might have hearing loss to the time they seek treatment. But no one should ever feel that hearing loss is something to be ashamed of. Proactive health habits such as hearing care are so important to living a long and healthy life. Hollywood legend and HearingLife spokesperson, William Shatner, has lived a full, adventurous life, from traveling to space to acting on the big screen. But what many might not realize is he is also living with tinnitus! William Shatner has teamed up with the leading hearing care company to spread awareness about the importance of hearing care in the US. To stress the importance of proper hearing care, HearingLife is currently running its “Love Your Ears” give back campaign and is giving away free hearing aids to people in financial need who are struggling with hearing loss. For the opportunity to receive free hearing aids through “Love Your Ears,” anyone in the U.S. can submit their personal story to www.hearinglife.com/giveback, or nominate a loved one, explaining how receiving hearing aids could make a difference in the quality of their life. HearingLife offers brands with some of the highest rated technology on the market, including several award-winning options. Hearing aid technology has come such a long way to cater to the unique treatment needs of the individual. With so many options out there, it’s crucial for people to seek out professional care from an audiologist or licensed hearing aid specialist. HearingLife offers personalized care with a focus on the individual’s unique needs so that we can provide people with the most optimal solution for their lifestyle. HearingLife.com has plenty of resources available. For more information on the give back program to submit your story, go to www.hearinglife.com/giveback. *Source: https://jamanetwork.com/journals/jamaotolaryngology/article-abstract/2606784 Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

May 30, 2023 12:00 PM Eastern Daylight Time

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NAVEX Announces AI-Powered Compliance Assistant

NAVEX Global

NAVEX, the leader in integrated risk and compliance management software, today announced NAVEX Compliance Assistant. The initial release of this new AI-powered functionality will offer instant answers to employee questions regarding company policies and procedures delivered in natural language. This functionality makes an organization’s compliance program more accessible and personal for all employees. As part of the NAVEX One GRC Information System, employees interact with NAVEX Compliance Assistant by asking it questions in their own words. The AI-powered Compliance Assistant then searches through a company’s policies and procedures to present a comprehensive answer to the employee’s inquiry. Compliance Assistant applies Large Language Model (LLM) technology to customer-controlled document sets for maximum relevance and accuracy. NAVEX’s secure cloud infrastructure protects document and data privacy. Rich NAVEX Integration Ensures Ease of Use and Data Security The AI-powered NAVEX Compliance Assistant is seamlessly integrated into NAVEX One People Hub, a unified, simplified way for employees to engage with the compliance program. Through People Hub, employees can conveniently report incidents, confirm policy adherence, complete training and disclose information within a user-friendly interface accessible on mobile devices. With the addition of Compliance Assistant, employees, and other authorized parties, can quickly clarify how to follow specific procedures and policies that apply to them. NAVEX Compliance Assistant offers a range of features tailored to meet the needs of organizations of all sizes, including: Intuitive chat interface: Employees can query the system with natural language questions about a policy or procedure of interest and receive prompt, accurate responses. Multilingual access: Users can ask questions and receive answers in 70 languages. Find relevant policies: Employees can easily search for and access relevant, verified policies and procedures, eliminating time-consuming manual searches or the need to reach out across departments to source an answer. Responsive access anywhere: NAVEX Compliance Assistant is accessible via the web and mobile devices, helping employees access critical compliance information from anywhere. Uncompromising privacy and security: NAVEX is committed to safeguarding all data within the systems it manages, including policy and procedure information and employee queries through Compliance Assistant. “Successful organizations turn governance, risk and compliance management into a competitive advantage. It helps prevent mistakes, motivate employees, and promotes confident decision-making,” said Sean Thompson, Chief Executive Officer at NAVEX. “In my years of experience with natural language user interface technology, incorporating it into a GRC program is one of the most exciting applications. Our new AI-enabled Compliance Assistant makes engaging with the compliance program simpler and more intuitive, which in turn makes employees more confident users of the system.” Expert point of view The adoption of AI-powered technologies to facilitate access to compliance-related information can bring great benefits. “Giving employees the ability to quickly and accurately access company policies and procedures fosters a culture of trust and safety with regards to risk mitigation. It also makes the whole process more efficient," said Darren Bradshaw, Chief Audit and Compliance Officer of Stellantis, a multinational automotive company on a journey of transformation into a sustainable mobility tech organization. Stellantis, as a customer of some NAVEX applications, plans to partner with the company to test the usability of this new application. To learn more about the AI-powered NAVEX Compliance Assistant, visit https://www.navex.com/en-us/products/navex-ethics-compliance/ai-employee-compliance-assistant/. Or, read our blog, “ Artificial Intelligence – The Next Frontier of GRC Management ” on Risk & Compliance Matters. NAVEX is trusted by thousands of customers worldwide to help them achieve the business outcomes that matter most. As the global leader in integrated risk and compliance management software and services, we deliver solutions through the NAVEX One platform, the industry’s most comprehensive governance, risk and compliance (GRC) information system. For more information, visit NAVEX.com and our blog. Follow us on Twitter and LinkedIn. Contact Details Scott Levesque +1 617-388-5773 scott.levesque@navex.com Company Website https://www.navex.com

May 30, 2023 08:30 AM Eastern Daylight Time

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SNDL discusses factors behind national growth as Canadian cannabis and liquor retailer

SNDL

SNDL CEO Zach George joins Natalie Stoberman from the Proactive newsroom to share how the company has transformed into the largest private-sector retailer for liquor and cannabis in Canada. George says SNDL has been able to attain that national rate of growth because of strategic acquisitions and executing its focus on integration. He adds the company has been able to achieve vertical integration in the Canadian cannabis sector by acquiring businesses like Inner Spirit Holdings, allowing SNDL to expand its retail network to over 365 brick-and-mortar stores. Contact Details Proactive Investors +1 604-688-8158 na-editorial@proactiveinvestors.com

May 29, 2023 01:58 PM Eastern Daylight Time

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How This Digital Fitness Company (New IPO On Nasdaq) Is Differentiated Through Delivering The Industry’s First At-Home Personal Training Offering

FORME

By David Willey, Benzinga A new health and fitness company just joined the stock exchange, and it is looking to shake up the digital fitness sector. FORME (NASDAQ: TRNR) just completed an initial public offering (IPO) and is delivering a new product offering to the fitness industry through virtual, live personal training. FORME is solving key problems in the industry through offering a differentiated service with at-home, digital 1:1 personal training and coaching delivered through its award-winning smart home gyms. There are compelling market trends in the digital fitness industry, which has seen steady growth driven by increased participation in health and wellness activities. According to FORME’s S-1 filing with the SEC, the Global Wellness Institute estimated that total global spending in the wellness industry in 2020 was $4.4 trillion, of which approximately $740 billion was spent on fitness and other categories of wellness, including yoga, barre, and Pilates. According to FORME’s research, the Company believes its total addressable market (TAM) includes nearly 10 million households, representing total potential revenue of $18 billion, all of which is in the United States. According to the most recent data, there are 64 million gym memberships in the US alone. The fitness market experienced a seismic change during the pandemic and experienced a shift away from brick-and-mortar structures during the COVID-19 pandemic. The number of users who accessed online fitness training went from 7% to 80% between 2019 and 2020, according to data from Mindbody cited by FORME in its NASDAQ filing. The global online/virtual fitness market size grew from $15.65 billion in 2022 to $21.82 billion in 2023 at a compound annual growth rate (CAGR) of 39.4%. The United States represents the largest segment of the rapidly expanding online fitness market. FORME looks to be tapping into this shift toward digital health with its innovative digital fitness platform focused on the industry’s first 1:1 personal training model. The company offers an immersive fitness environment through its app and award-winning smart gym mirrors. FORME has recruited world-class trainers from highly recognized names in the industry such as Equinox, Peloton, and Exos, which provide members live 1:1 training through its digital platform. The company has already won multiple awards for its mirror hardware, including the Men's Health Home Gym Award 2023, as well as the Shape Best In Fitness award for Best Large Home Gym Equipment 2023. Its comprehensive products make guided fitness training more affordable and convenient for users. Its personal training service offering is $149 per month, and Live 1:1 personal training programs are sold separately as an upgrade for $63 per session ($250 for a 4-pack). All Members participating in personal training have access to a VOD video library for free, or it can be purchased separately for $49 per month. Luxury Digital Fitness Health Market IPO is Now Complete: Invest in New, Next Generation Digital Health The company entered the publicly-traded digital fitness sector with an IPO led by Aegis Capital priced at $8.00 a share, offering 1.5 million shares for gross proceeds equalling $12 million. Other companies in the digital fitness sector include Lululemon Athletica Inc. (NASDAQ: LULU), Peloton Interactive Inc. (NASDAQ: PTON), and Xponential Fitness, Inc. (NYSE: XPOF). The company’s premium coaching and hardware products position it in a market with high margins. Luxury fitness memberships (defined as anything over $100/month) account for 32% of total memberships but 70% of revenue. As people have more disposable income, they often reportedly tend to choose to use it on things like health and fitness. The personal training offered makes FORME a premium service, and the company says it generates three times higher annual recurring revenue per customer than comparable competitors. As per the company, the membership mix for FORME means that on average one FORME customer generates the same revenue as three Tonal users and four Peloton customers. One strength of the model FORME touts is offering expert trainers, which is the industry’s first company to do so. A Membership from the Company provides users with live 1:1 training sessions from world-class trainers through FORME’s virtual platform. This can not only provide excellent quality training to members, but it also may help ensure a more stable work environment for its trainers that enables FORME to more than double the utilization capacity for its training staff. This can be contrasted with the comments of one trainer working for luxury fitness company Equinox, who famously compared the unpleasant long hours and low pay conditions at Equinox to “Hunger Games”. Strength training remains a top trend in fitness, and FORME has positioned itself in the strength training market through its newest addition, the FORME Studio Lift connected hardware device. Access to strength training used to put people off because of the burdensome cost and logistical difficulty of getting access to a training environment. FORME seems to have overcome both of these difficulties with its all-in-one, immersive fitness platform. FORME also offers corporate memberships, and it can be an attractive integrated solution for businesses looking to offer employees comprehensive health support. FORME has also established partnerships with sports, telemedicine, and physical therapy companies, and it is expanding its ecosystem as it finds more opportunities for its high-quality fitness services. The IPO could certainly go a long way in helping the company achieve its goals. Want to learn more about what FORME is doing for the digital fitness industry? Visit its website. FORME is a digital fitness platform that combines premium connected fitness hardware products with live virtual personal training and coaching to deliver an immersive experience and better outcomes for both consumers and trainers. FORME delivers an immersive and dynamic at-home fitness experience through two connective hardware products: 1. The FORME Studio (fitness mirror) and 2. The FORME Studio Lift (fitness mirror and cable-based digital resistance). The Studios uniquely transform to host a variety of workouts and activities, returning to an elegant, full-length mirror when not in use. In addition to the Company's connected fitness hardware products, FORME offers expert personal training and health coaching in different formats and price points through Video On-Demand, Custom Training, and Live 1:1 virtual personal training. This post contains sponsored advertising content. This content is for informational purposes only and is not intended to be investing advice. Contact Details TraDigital IR - Adam Holdsworth adam@tradigitalir.com Company Website https://formelife.com/

May 26, 2023 09:45 AM Eastern Daylight Time

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UAT Group Strategic Partner Next Casting Receives Patent

Umbra Applied Technologies Group, Inc.

Umbra Applied Technologies Group, Inc. (UAT Group) (OTC: UATG ) - UAT Group strategic partner Next Casting Technologies has been issued a patent for technology it developed for use in its advanced SmartCast, IntelliBrace and BioSplint products. Filed in December of 2017, this patent was one of four patents that had been pending. The Company anticipates remaining patents being approved over the next ten to twelve months. Next Casting Technologies (NCT) has begun the process of commercializing proprietary technologies which will positively impact people’s lives and increase value through a unique and diverse product line. The SmartCast Application allows the casting technician to slip the SmartCast around the affected limb and position to fit by using a simple “mold and hold” technique. Lastly, the cast is activated by pressing the button to initiate the curing process. Within 4 minutes that cast is hardened, fixed in place and is not dependent on the technician’s artistry, or lack thereof. The results are a predictable standard of care across the patient spectrum. The end result is a completely waterproof, antimicrobial, orthopedic cast, that is time saving for clinicians and a superior standard of care for patients. UAT Group’s Chief Executive Officer Alex Umbra, stated, “This marks a significant step forward for NCT. Having the appropriate measures in place to protect intellectual property enables the Company to begin evaluating production schedules, supply chain resources and fulfillment execution strategies. I look forward to working with the NCT team in the near-term future as they begin their ramp up.” UAT Group has a 26% equity interest in NCT. For more information about NextCast go here: https://nextorthocast.com/ For more information about UAT go here: http://umbraappliedtechnologies.com/ About Umbra Applied Technologies Group, Inc. The firm is located in Tampa, Florida and focuses on advanced technologies across many disciplines. UAT Group is a holding company with interests in both public and private companies during the early stages of development as well as growth stages of companies with a synergistic business model to UAT Group subsidiaries. For more information, visit: www.uatgroup.com Investor and Media Contact: info@uatgroup.com NEITHER THE SECURITIES EXCHANGE COMMISSION NOR ITS REGULATION SERVICES PROVIDER ACCEPTS RESPONSIBILITY FOR THE ADEQUACY OR ACCURACY OF THIS NEWS RELEASE. Forward-Looking Information This news release may include "forward-looking statements" including forecasts, estimates, expectations, and objectives for future operations including but not limited to its ability to conclude a business combination with a third party, sale of assets, return of capital or initial public offering and a secondary listing on the OTC as a result of aforementioned and its ability to fund the exploration of its assets through the raising of equity or debt capital or through funding by a joint venture partner that are subject to a number of assumptions, risks, and uncertainties, many of which are beyond the control of Umbra Applied Technologies Group including but not limited to capital markets and securities risks and continued development success on technology. There can be and are no actual or implied guarantees that any of the above activities will be completed or completed on terms acceptable to the Company and its shareholders or approved by any regulatory authority having jurisdiction. Such forward-looking information represents management's best judgment based on information currently available. No forward-looking statement can be guaranteed, and actual future results may vary materially. Umbra Applied Technologies Group does not assume the obligation to update any forward-looking statement, except as required by applicable law. Contact Details UAT Group info@uatgroup.com

May 26, 2023 08:00 AM Eastern Daylight Time

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ellesse Named Official On-Court Apparel Partner of the APP

APP

APP joins forces with iconic global sports fashion brand as its first-ever official on-court apparel partner; To kick off the partnership, ellesse will outfit the APP Tour broadcast team and the 2023 Next Gen National Team The Association of Pickleball Players (APP), the nation’s preeminent pickleball tour for professionals and amateurs, has announced a significant addition to its partner roster with the iconic sports fashion brand ellesse joining as its Official On-Court Apparel Partner. Founded in 1959, ellesse quickly established itself internationally as one of the pioneers of the sports fashion industry – particularly in tennis. ellesse’s court jackets, t-shirts, and polos introduced a fusion of style and comfort and attracted some of the biggest tennis stars of the 1970’s and 1980’s, including Tommy Haas, Chris Evert, Boris Becker, Pat Cash, Arantxa Sánchez, and Anna Kournikova as brand ambassadors. The Italian-based brand now brings its high-quality, bold and colorful sportswear to the world of pickleball as the Official On-Court Apparel Partner of the APP. ellesse will kick off its partnership with the APP at its flagship event, The Boca Raton 2023 APP New York City Open, held at the USTA Billie Jean King National Tennis Center in Flushing Meadows, New York from May 23 – 28, 2023. As part of ellesse’s sponsorship of the APP, ellesse will outfit the APP’s broadcast team, as well as the recently announced 2023 APP Next Gen National Team, a collection of twelve of the top 16–23-year-old pickleball players in the country. The ellesse brand will be immersed into the APP Tour with in-venue branding and visibility, including signage, social media promotion, and inclusion in APP Tour broadcast productions – spanning coverage on CBS Sports Network and ESPN2 as well as livestream coverage on APPTV and ESPN+. “I’m truly honored to be welcoming ellesse into the APP,” commented APP Chief Marketing Officer Tom Webb. “ellesse has a long and rich history in racket sports and is now entering a new chapter with pickleball and the APP. This announcement represents another major step for the APP as we continue our ambitions to expand the sport worldwide. Through our partnership with a globally-recognized creative brand such as ellesse, the whole world of pickleball is about to look even cooler.” “We are thrilled to be partnering with the APP and immersing ellesse in the world of pickleball,” added Jennie Bianco, Head of UK Marketing at ellesse. “The brand’s history is cemented in racquet sports, and we’re excited to be teaming up with APP and be a part of the sport’s flourishing future in the UK.” About the APP Founded in 2019, the Association of Pickleball Players (APP) elevates the sport of pickleball by providing elite platforms for the best players in the world, right through to the millions of people picking up a paddle for the first time. Serving professional pickleball players, senior professionals, amateurs and recreational players in the fastest growing sport in the USA, the APP is the first and only tour officially sanctioned by USA Pickleball. The 2023 APP Tour slate has 16 tournament stops planned, in addition to International and Collegiate Series events. The APP also prides itself on developing the next generation of champions through its Next Gen Series and other youth initiatives.. To stay updated on the APP, visit theapp.global, and follow us on Instagram, Twitter, TikTok, Facebook and LinkedIn.  Contact Details The APP Daniel Sagerman +1 847-800-8182 dsagerman@theapp.global Company Website https://theapp.global

May 25, 2023 08:30 AM Eastern Daylight Time

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