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Nearly Half a Million Young People Are Quitting E-cigarettes Through Text: First-of-its-kind program from truth® is helping young people quit vaping nicotine

YourUpdateTV

A video accompanying this announcement is available at: https://youtu.be/qb2xLRu2VOQ E-cigarette use among young people remains at epidemic levels with nearly one in five high school students using e-cigarettes and approximately 40% of users doing so on a regular basis, according to recent data. What can be done to turn around this troubling trend? Text message programs are available to help young people on their quitting journey. This is Quitting from truth is a free and anonymous text messaging program designed to help young people quit vaping nicotine. The first-of-its-kind quit program incorporates messages from real young people like them who have attempted to, or successfully quit, e-cigarettes. Results from a clinical trial demonstrate the effectiveness of the program and found that This is Quitting from truth increased quit rates among young adults aged 18-24 by nearly 40% compared to a control group. How it works To enroll in This is Quitting, teens and young adults can text DITCHVAPE to 88709. The first messages they receive will ask for their age and product usage so that they are able to receive relevant messages. Users receive one age-appropriate message per day tailored to their enrollment date or quit date, which can be set and reset via text message. Those who are not ready to quit receive at least four weeks of messages focused on building skills and confidence. Users with a quit date receive one week of messages prior to that date and at least eight weeks of messages after their quit date. Throughout the program, users can text COPE, STRESS, SLIP or MORE to receive instant support. Upon completion of the program, users receive periodic text messages from truth and may continue to use supportive keywords for as long as they like. For more information, visit TRUTHINITIATIVE.ORG Teens and young adults can join for free by texting DITCHVAPE to 88709. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

July 11, 2022 04:00 PM Eastern Daylight Time

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Bringing Convenience to ‘Summer Essentials’

YourUpdateTV

With summer here, people are excited to head out to the pool or beach for a little fun in the sun. Recently, TV Host and Lifestyle Expert Ereka Vetrini, teamed with DoorDash on a nationwide satellite media tour to discuss some tips to take the stress out of summer planning. A video accompanying this announcement is available at: Summer is the perfect chance to spend some lazy days at the pool or beach, hang out with the kids, reset, relax, and unwind. But with only a couple months to enjoy the summer season, it’s important to set yourself up for success and not waste any time stressing the little things. With DoorDash, it’s easy to stop sweating the small stuff. DoorDash is the one-stop shop for all things summer. Most people think of food delivery when you think DoorDash, but they have also partnered with Walgreens, Dollar General, CVS, Rite-Aid and more local convenience stores to give you quick access to all of the summer essentials that you need. Using DoorDash can help prevent those last-minute trips to the store, which alleviates so much anxiety and allows you to truly enjoy the summer. Did you know the average American has to turn around and go back inside their home to retrieve a forgotten item four times a month? Many Americans forget to pack these essentials and end up paying the price later. Whether that means finding another local store near their destination or going without sunscreen and sunglasses for the day, it’s not an ideal way to start a summer experience. DoorDash is the quickest and easiest way to help you access these summer essentials from wherever you are. Also keep an eye out for summer deals that you can take advantage of. DashPass members get huge discounts across a wide-variety of summer essentials, whether ordering from a restaurant, grocery, or convenience store. DashPass members also get free delivery on orders over $12. These deals will help save you money on summer essentials AND save time that could be better spent on a beach or pool deck, soaking up the sun with your family. For more information, download the app or visit DoorDash.com About Ereka Vetrini Ereka Vetrini is a TV Host, Lifestyle Expert, Brand Spokesperson, Producer, Blogger and proud mom of two. Ereka is currently the host of Lifetime’s Access Health. Access Health brings you the latest cutting-edge developments and innovations in medicine, nutrition and fitness, so women everywhere can take charge of their health starting today! She is also a regular contributor to NBC’s 1st Look and NY Live. As an on-air correspondent for NBC she covers the hottest spots to dine, travel and shop! Ereka was previously the host of TLC Sunday Brunch where she brought you the very best brunch & cocktail recipes, styling tips and so much more! As a mother of two, Ereka enjoys spending every spare minute running after her 9 and 7 year-old. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

July 08, 2022 12:30 PM Eastern Daylight Time

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Beverage Industry Seems To Be Readying A Lineup of Summer Drinks For A Younger And Pandemic-Weary Consumer Demographic

Splash Beverage Group

As millennials rapidly displace Generation Xers and baby boomers as the biggest spenders in the food and beverage industry, brands are looking for new ways to stay relevant by adapting to their different tastes and habits. Meanwhile, a prolonged pandemic has given rise to its own beverage trends as consumers seek leisure and experiences that they can recreate outside of the traditional bar or restaurant setting. This summer, consumers might be ready to spend more for bolder flavors, premium ingredients and containers that can go with them on adventures they take. Subtle Notes Out, Bold Flavors In? When seltzers began sweeping the market a few years ago, they were capitalizing on demand for gentle, nuanced flavor profiles — hints of citrus and aromas of melon you found in sparkling beverages like Lacroix Group (EPA: LACR) or hard seltzers like White Claw. Now, some brands are reportedly differentiating themselves in a crowded seltzer market by moving toward bigger, single-note flavors that are more distinctive but still familiar. In February, for example, PepsiCo Inc. (NASDAQ: PEP) partnered with Boston Beer Company Inc. (NYSE: SAM) to begin slowly rolling out hard Mountain Dew, an alcoholic version of some of the brand’s most successful flavors, to capitalize on this shift toward bolder but still familiar flavors. The news of the hard mountain dew launch came just months after Boston Beer’s sales of its Truly Hard Seltzer, a subtler seltzer, tanked in 2021. Similarly, Splash Beverage Group (NYSEAMERICAN: SBEV) reported that its sales skyrocket 71% year over year last summer of its Pulpoloco Sangria, the company’s wine cocktail featuring fresh, fruity flavors and bold spices infused in authentic Spanish wines. The “bold yet refreshing” sangria is sold in eco-friendly and portable packaging, capitalizing on other beverage trends, which makes the company optimistic that this summer will see a similar boost to the brand’s sales. The new biodegradable cans are made from 8 layers of paper, making them sturdy yet environmentally conscientious. Quality and Simplicity In Ingredients As younger drinkers shift toward drinking less than older consumers, they’re also seemingly placing increased importance on the ritual and indulgence of the experience. That is, when they do drink, they want quality ingredients and beverages that are free of artificial additives. They want distinctive beverages they can savor. That may be leading to a rise in natural flavor additives and premium ingredients. SALT Tequila, for example, is made from 100% blue agave plants, cultivated for 7 to 10 years before harvesting. Each of the three flavored tequilas uses natural ingredients to infuse those notes of citrus, berry or chocolate. On-the-Go Packaging As temperatures climb, pandemic-weary Americans are clamoring to make up for lost time by getting outdoors and meeting friends for new adventures. A 2022 Trends Report released by Viator revealed that 48% of all bookings made on the site last year were outdoor experiences, a major increase compared to 2019. The largest growth was seen in water sports, which rose 311% over 2019 levels as well as sailing and boating, which rose 122%. Those trends reveal an interest in experiences that balance adventure with leisure — lounging on the deck of a sailboat as you hop from island to island or relaxing on the beach after an afternoon riding jet skis. That uptick in leisurely outdoor adventures is also reportedly driving demand for more portable packaging for premium beverages. Some consumers say they want a sense of luxury and quality but also the convenience of single-serving containers and lighter-weight alternatives to glass bottles. The 2021 launch of Copa di Vino, single-servings of premium Oregon wines, hopes to help answer that demand with a 100% recyclable plastic package that comes with a splash-proof lid. The packaging is meant to allow consumers to toss wine in their bags for a hike or beach day without worrying about corkscrews or packing extra glasses. Splash Beverage Group, an innovator in the beverage industry, owns a growing portfolio of alcoholic and non-alcoholic beverage brands including Copa di Vino wine by the glass, SALT flavored tequilas, Pulpoloco sangria, and TapouT performance hydration and recovery drink. Splash’s strategy is to rapidly develop early-stage brands already in its portfolio as well as acquire and then accelerate brands that have high visibility or are innovators in their categories. Led by a management team that has built and managed some of the top brands in the beverage industry and led sales from product launch into the billions, Splash is rapidly expanding its brand portfolio and global distribution. For more information visit: www.SplashBeverageGroup.com www.copadivino.com www.drinksalttequila.com www.pulpo-loco.com www.tapoutdrinks.com This post contains sponsored advertising content. This content is for informational purposes only and is not intended to be investing advice. Contact Details Splash Beverage Group +1 954-745-5815 Info@SplashBeverageGroup.com Company Website https://splashbeveragegroup.com/

July 07, 2022 09:09 AM Eastern Daylight Time

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90% Of Consumers Under 40 Report Wanting Healthier, Eco-Friendlier Options — This Plant-Based Brand Says It’s Delivering

Simply Better Brands

Together, the companies state they have gamified Simply Better’s new line of CBD wellness products sold under the PureKana brand. The natural, non-GMO line of CBD-infused tinctures, capsules, topical treatments and gummies are available in a virtual storefront inside New Frontier’s Odds City. This year’s Deloitte Global 2022 Gen Z & Millennial Survey reported that 90% of younger consumers surveyed were making at least some effort to reduce their impact on the environment. At least 64% were willing to pay more for more sustainable or healthier products — opting for clean ingredients and plant-based products to fuel a more active and eco-conscious lifestyle. As younger consumers take a more holistic approach to health, wellness and the environment, companies like Simply Better Brands (OTCQB: PKANF) (TSXV: SBBC) say they are committed to delivering products that are meant to hit all the right notes: clean, all-natural ingredients, a focus on well-being and driven by a sense of purpose. Against Arguably Difficult Odds, Younger Consumers Still Shop With Purpose What perhaps stands out even more about the Deloitte report’s findings is the dedication of millennials and Gen Z to healthier, more environmentally conscious consumer habits. Compared to previous generations, millennials and Gen Z consumers are less financially secure. As wages seemingly stagnate and the cost of living increases, making those more informed and eco-conscious choices gets harder. Around half of Gen Z and millennial workers are living paycheck to paycheck. Over a third are working more than one job to cover costs. Despite these extreme financial constraints, these younger consumers are reportedly still prioritizing healthier, plant-based foods and brands across categories that are more purpose-driven. Often, delivering on that mission means prioritizing healthy, natural ingredients — even in beauty products, where 45% of millennials and 46% of Gen Z shoppers say healthy ingredients are among the top factors they consider when choosing what to buy. Simply Better Brands Says It Delivers Clean, Natural, Plant-Based Products Across An Expanding Portfolio Of Categories Simply Better Brand’s portfolio of brands offers products across the plant-based, holistic wellness and lifestyle categories. Its TRUBAR line of plant-based protein bars is aimed at consumers who want natural ingredients and balanced nutrition in a convenient, on-the-go snack. TRUBAR adheres to the strict nutritional guardrails of dairy-free, soy-free, no sugar alcohol, vegan, non-GMO and gluten-free expected by loyal consumers of the brand. Meanwhile, the company’s line of clean label beauty and skincare products No B.S. emphasizes safe, clean, science-based formulas for the skin by banning roughly 1,500 ingredients from its portfolio. Products are sold in recyclable packaging that minimizes waste, and the brand regularly partners with nonprofits and organizations driving social change like the She Recovers Foundation. The company reports selling across a range of channels, including e-commerce platforms, like Amazon.com Inc. (NASDAQ: AMZN) or Shopify Inc. (NYSE: SHOP) and traditional retailers like Target Corp. (NYSE: TGT), Whole Foods (NASDAQ: WFM) and Costco Wholesale Corp. (NASDAQ: COST). The cross-selling direct-to-consumer platform can also help brands reach more consumers who share their same passion for healthier choices while assisting consumers to more easily find the products and services that fit their conscious and informed buying habits. Simply Better Also Opens Shop In The Metaverse In February, Simply Better partnered with New Frontier Presents, a metaverse company in the emerging non-fungible token (NFT) and play-to-earn gaming market. The partnership signals a commitment to being truly omnichannel by breaking in early on the opportunities for metaverse shopping experiences. Odds City is a gaming ecosystem where users can earn NFTs and cryptocurrency from playing games. Now, they can spend those earnings at the virtual PureKana storefront and get real CBD wellness products delivered to their homes. Simply Better Brands Corp. manufactures and sells hemp-based cannabidiol related products in the United States. The company offers tinctures, capsules, gummies, oils, edibles, topicals, sprays, vape pens, pet treats, bath bombs, pet wellness products, and skincare and pet-care products as well as tees, hoodies, beanies, caps, and other related products. Simply Better Brands Corp. distributes its products through e-commerce website PureKana.com, as well as through retail stores, including larger retail chains and small independent retailers; wholesalers; and various brick and mortar retailers. The company was formerly known as PureK Holdings Corp. The company was founded in 2017 and is headquartered in Vancouver, Canada. Simply Better Brands Corp. is a subsidiary of Heavenly Rx Ltd. This post contains sponsored advertising content. This content is for informational purposes only and is not intended to be investing advice. Contact Details Simply Better Brands ir@simplybetterbrands.com Company Website http://www.simplybetterbrands.com

July 07, 2022 09:01 AM Eastern Daylight Time

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Tim Hortons Camp Day is back on July 13th and 100% of purchases from hot and iced coffee support sending youth from underserved communities to Tims Camps

Tim Hortons

Tim Hortons is proud to announce that its 31 st annual Camp Day fundraising campaign returns on Wednesday, July 13, when 100 percent of purchases from all hot coffee and iced coffee sales in the U.S. and Canada will be donated to Tim Hortons Foundation Camps to support sending youth from underserved communities to Tims Camps. On July 13, Tim Hortons guests can support Tim Hortons Foundation Camps with their purchase of a hot or iced coffee at any Tim Hortons restaurant. 100 percent of purchases from every coffee sold on Camp Day will be donated to Tim Hortons Foundation Camps. Additionally, from now through July 13 th, guests can purchase a Camp Day bracelet for $2 in one of four vibrant colors with proceeds* from sales supporting Tims Camps. Tim Hortons, its restaurant owners and guests have collectively raised over $160 million throughout the 30-year history of Camp Day for Tim Hortons Foundation Camps. Since 1974, Tims Camps have supported over 300,000 youth between the ages of 12 and 16 through its multi-year development programs at its seven camps. Campers from Tim Hortons communities across North America receive school and community-based programming at no cost to them or their families. This rigorous learning model is designed specifically to meet their unique needs and works to equip the campers with skills like leadership, resilience, and responsibility, empowering them to open doors to their future. “Many of the young people we support have never had the opportunity to experience camp or travel outside their city or town. Our multi-day, overnight camp experiences are uniquely powerful in building critical skills in youth, and strengthening social ties and community connections that can help youth better cope with challenging circumstances,” said Graham Oliver, a Tim Hortons restaurant owner and President of Tim Hortons Foundation Camps. “We challenge young people. We help them see their best self. And we work with them as they carve a path towards the future they want.” Camp Day has grown to become one of the most important and cherished days on the Tim Hortons calendar, with all restaurant owners, team members and corporate staff dedicated to making each year’s campaign more impactful than the last. “The profound impact Camp Day has had in raising over $160 million in its history and supporting over 300,000 youth is a testament to the dedication and generosity of Tims restaurant owners and team members and the incredible support from Tims guests year after year,” said Axel Schwan, President of Tim Hortons. To support Tims Camps and Camp Day this year, guests can: Place an order for a hot or iced coffee at a Tim Hortons restaurant, or through the Tim Hortons app for pickup or delivery on July 13. For an even larger impact, guests can consider upsizing their coffee on Camp Day. Order a Tim Hortons Take 12 to share with co-workers or friends and family. A Tim Hortons Take 12 includes 12 small coffees along with cups, dairy and sweeteners. In advance of Camp Day, Guests can also fill out a Take 12 pre-order form in restaurant, so their coworkers and/or family can join in supporting Camp Day. Purchase a Camp Day bracelet for $2 in one of four vibrant colors, while supplies last, with proceeds* going directly to Tim Hortons Foundation Camps. Make a one-time or monthly donation online any time at www.timscamps.com. *From June 29th through July 13th, 100% of the profits ($1.67 per bracelet sold) from Camp Day bracelet sales, and 100% of “round up” or "rent-a-tent" donations go to Tim Hortons Foundation Camps. On July 13th, 100% of the purchase price (excluding taxes) of hot/iced coffee will benefit Tim Hortons Foundation Camps. For more information go to TimsCamps.com. For more information visit www.timhortons.com or follow us on Twitter or Instagram at @TimHortonsUS and Facebook at www.facebook.com/timhortonsus. About Tim Hortons Tim Hortons® is one of North America's largest restaurant chains operating in the quick service segment. Founded as a single location in Canada in 1964, Tim Hortons appeals to a broad range of guest tastes, with a menu that includes premium coffee, hot and cold specialty drinks (including lattes, cappuccinos, espresso, teas and our famous Iced Capp® beverages), fresh baked goods, hot breakfast sandwiches, breakfast snacking items, and other food products. Tim Hortons has more than 4,800 system wide restaurants located in Canada, the United States and around the world. More information about the company is available at www.timhortons.com. About Tim Hortons Foundation Camps Tim Hortons® Foundation Camps is a non-profit charitable organization founded in 1974 to expand the horizon of what is possible for underserved young people. A leader in youth development programming, Tims Camps support youth from low-income homes between the ages of 12 to 16 – an important developmental time that helps shape who they will become as adults. Through a multi-year camp-based program, youth learn skills like leadership, resilience, and responsibility, which empower them to believe in their own potential and change their stories for the better. With seven camps in North America that run year-round summer, school and community programs, youth are supported to thrive when they return home, to excel in post-secondary education, to succeed at work and to contribute positively to their communities. More than 300,000 kids have attended a Foundation camp at no cost to them or their families. For more information about Tim Hortons® Foundation Camps, please visit www.timscamps.com Contact Details Alison Brod Marketing + Communications Adrianna Lauricella +1 212-230-1800 tims@abmc-us.com Company Website https://www.timhortons.com/

July 07, 2022 07:02 AM Eastern Daylight Time

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Online Game Streaming, A Game Changer With 3.24 Billion Gamers

Intelligiants Ltd

* Global gaming market is expected to grow to an estimated value of $268.8 billion by 2025. * In 2021 UK gamers spent an average of 7.17 hours a week on video games in January. * With a global network of 3.24 billion gamers in 2021, 715 million came from Europe, where the UK has the largest numbers of gamers - 46.7 million. In the early 2010s, live streaming video content for games saw a rise in prominence with the launch of Twitch.tv, this trend then grew to include Facebook,YouTube and other services. The concept works in that, game streaming services allow players to stream their gaming session to a wide audience. Each service may work differently to the next but the core theme lies in that they allow users to stream to an audience while they play video games. Statista reported that in 2021 UK gamers spent an average of 7.17 hours a week on video games in January. With a global network of 3.24 billion gamers in 2021, 715 million came from Europe, where the UK has the largest numbers of gamers accounting for 46.7 million. A high number of people are spending their time online, it is not hard to see how this is becoming a growing trend, not only for entertainment purposes, but also the monetary incentive that this unique opportunity brings. The global gaming market is expected to grow to an estimated value of $268.8 billion by 2025 which is up from $178 billion in 2021. While the online streamers are urged by the possible revenue that they could make from this lucrative business model, viewers also account for a large majority and boom in popularity for online game streaming. In a 2019 survey, 44 percent of internet users worldwide aged between 16 and 24, stated that they watched live streams. The growth in online game viewership increased significantly with a staggering 1.2 billion watchers recorded in 2020. Accessing live game streams has been made easier not only through internet technologies, but also streaming services that cater specifically to this market of online gamers. Online game watchers are just as important to the success of online game streamers, Statista reported that more than half of UK gamers use YouTube Gaming as opposed to 42% who use Twitch. On the other hand, 31% stated that they used Facebook Gaming, while 16% and 14% of respondents streamed games on Caffeine and Dailymotion Games. The global esports audience will reach 532 million by the end of 2022. The number of esports enthusiasts is set to reach 261.2 million, while occasional viewers will make up 270.9 million. The esports audience will reach 640.8 million by the end of 2025, with a 2020-2025 CAGR of +8%. David Winter, in charge of PartyCasino’s live casino comments that, “Online game play has become an escape for both player and watcher. We are seeing a big shift in the way that gamers are creating and consuming content. Online gaming is a fun way to boost your brain activity, and improve your skills, however users always have to play with caution.” PartyCasino has created the top 10 list of the most popular gaming platforms of 2022, check out the latest blog post here (hyperlink here). Contact Details Intelligiants Ltd Freddie Kvarnebrink +44 7889 314155 press@intelligiants.com Company Website https://casino.partycasino.com/en/livecasino

July 07, 2022 06:00 AM Eastern Daylight Time

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First version of the SleepX APP has been uploaded to the Google Play Store

Appyea

SleepX, a subsidiary of AppYea (OTC: APYP) a Company that is focused on the development of accurate wearable monitoring solutions to treat sleep apnea and snoring, announces that the first version of the SleepX APP has been uploaded to the Google Play Store. Without a wristband, the current version can be used for breath monitoring, snoring detection and intensity, as well as the amount of snoring per sleep session. The app also provides the user a breathing graph as well as a recording each sleep session. The app is available for free download for all versions of Android starting with version 7.0. "We decided to upload the first version for free, to increase people awareness of the importance of quality of proper breathing during sleep," said Bary Molchadsky, founder of SleepX and chairman of AppYea. “Poor sleep is associated with a compromised immune system, heart problems, reduced physical and mental performance, mood problems, obesity and many other health problems”, said Neil Kline, Founder & former CEO of the American Sleep Association, and a AppYea Board Member. “Unfortunately, most people with sleep disorder breathing problems, like sleep apnea, are undiagnosed and untreated. Our goal with this unique technology is to raise awareness and improve sleep quality so individuals can live healthier and more fulfilling lives.” Free download the SleepX APP for Android AppYea continues in-depth tests and calibration of DreamIT, its wearable data-driven wristband to treat snoring. The wearable contains a vibration motor and sensors that measure real-time physiological indications such as movement, pulse, blood oxygen level, blood pressure, etc. and send the data to the SleepX app on the user smartphone. Unique algorithms combine all data in real time and decide when to activate the vibration, at what intensity, and its duration. The gentle vibration takes you out of deep sleep into a lighter phase, a transition that trains user to breathe properly. Over a short amount of time, user’s brain and body use biofeedback to teach itself to sleep in the correct position and proper breathing technique on its own, leading to improved night breathing over time. At the user's choice, it is possible to receive comprehensive statistical reports on sleep quality and sleep health, as well as alerts about critical health changes that require consultation and follow-up. In the coming months, the company plans to launch the SleepX APP on the APPLE STORE for iPhone users and start marketing DreamIT. SleepX is an Israeli research and development company recently acquired by AppYea. The Company has developed a unique product for monitoring and treating sleep apnea and snoring. The technology is protected by several international patents and the Company plans to start serial production in 2022. The Company currently focuses its activities on the development and commercialization of its flagship product DreamIT. Legal Notice Regarding Forward-Looking Statements This release includes forward-looking statements. Such statements involve risks and uncertainties which could cause actual results to differ materially from those set forth herein. No statement herein should be considered an offer or a solicitation of an offer for the purchase or sale of any securities. Although APYP believes that the expectations reflected in the forward-looking statements and the assumptions upon which they are based are reasonable, it can give no assurance that such expectations and assumptions will prove to have been correct. Forward-looking statements, which involve assumptions and describe our future plans, strategies, and expectations, are generally identifiable by use of the words "may," "will," "should," "could," "expect," "anticipate," "estimate," "believe," "intend," or "project" or the negative of these words or other variations on these words or comparable terminology. The reader is cautioned not to put undue reliance on these forward-looking statements, as these statements are subject to numerous factors and uncertainties, including but not limited to adverse economic conditions, intense competition, entry of new competitors and products, adverse federal, state and local government regulation, inadequate capital, unexpected costs and operating deficits, increases in general and administrative costs, unanticipated losses, financial condition and stock price, inability to carry out research, development and commercialization plans and other specific risks. APYP does not undertake any obligation to publicly update any forward-looking statement. Neither APYP nor SLEEPX are subject to the reporting requirements of the Securities and Exchange Commission under the Securities and Exchange Act of 1934 as amended. Contact Details AppYea inc. Bary Molchadsky +1 800-674-3561 info@appyea.com Company Website http://www.appyea.com

July 07, 2022 02:41 AM Eastern Daylight Time

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Minuteman Press Franchise Owners André and Cindie Nel Grow Business in Costa Mesa, CA

Minuteman Press International Inc

In January 2020, André and Cindie Nel realized their dream of owning a business in the US by purchasing their Minuteman Press franchise located at 2930 College Ave., Unit C in Costa Mesa. “We have both always been entrepreneurs at heart,” says Cindie. As a dynamic husband and wife duo, André and Cindie have combined their strengths to create a highly successful Minuteman Press business in Costa Mesa, California, with strong growth since buying the business during the pandemic and through to today. Journey from South Africa to Costa Mesa Hailing from South Africa, André, as part of an owner run business, built a significant multi temperature logistics and distribution company for several large US fast food franchise brands. Cindie, through her strong sales and account management skills, built an innovative telecommunications brand. Cindie shares, “André, recognizing the value in investing in leading US Franchise organizations, set about purchasing a franchise in the US. Minuteman Press International, with its solid track record and stellar reputation not only in the US but in other global markets including South Africa, made the Minuteman Press franchise opportunity a front runner. This, combined with André being a college marketing major and me being a public relations major, meant there was an obvious synergy in the commercial print world, and this made Minuteman Press the perfect business opportunity for us.” Now operating in Costa Mesa for over two and a half years, André and Cindie have fully integrated themselves and Minuteman Press into their community. André says, “Costa Mesa is an inclusive community with businesses choosing to shop and support local and we have seen huge benefits in both supporting and receiving local support. Support includes not only business but also sharing facilities and neighborhood responsibilities.” “With so much being ‘virtual’ in today’s society, print is still something tangible that people can touch and feel and use to connect more personally with potential and existing clients. If the pandemic has taught us anything, it is the importance of connecting with one another at every opportunity, be it postcards, brochures, apparel, signage, customized mailings, etc. Print is highly personal and society is craving more and not less of it.” -Cindie Nel, co-owner, Minuteman Press, Costa Mesa Building the Business in Costa Mesa To grow the business, André and Cindie have successfully differentiated themselves from the competition. André explains, “Earning our clients’ trust through personal service, quick turnarounds and over delivering on expectations sets us apart from our competitors. We’ve learned to understand each client’s specific requirements and tailor our solutions accordingly. Rather than be a ‘Jack of all Trades’ we strive to become an expert for their essential needs and grow into their requirements from there.” For Minuteman Press in Costa Mesa, key product growth areas include customized labels, stickers, books, and custom branded apparel. André says, “We’ve invested and skilled up in the label/sticker and book capabilities. We’ve realized the key is in-house, quick turnaround service. We are price competitive, however, not the cheapest in town. Our clients love our personal service, with pre-production samples and our ability to meet tight in-hand deadlines setting us apart from our larger competitors.” He continues, “We have also managed to grow our customized apparel business through a great partnership with a decorator with whom we work closely in understanding the balance between exceptional quality and meeting customer in hand dates.” When it comes to marketing the business, Cindie shares, “Our biggest growth initiatives have been online marketing through Google optimization, with our five-star Google Reviews being a massive contributing success factor. The Minuteman Press pedigree is also key in clients locating us through Internet search filters. Other major growth contributing factors have been personal networking and client referrals. One of our largest clients, a realty company, is a friend of ours and it’s rewarding to be a part of their marketing and business development success.” She adds, “When you’ve invested in paid Internet optimization and client referrals, it’s critical you answer the phone and email as quickly and as professionally as possible to ensure these opportunities are secured.” Why Minuteman Press? For André and Cindie, joining the Minuteman Press franchise family enabled them to realize their dream of owning a business while also providing additional resources and support. Cindie says, “Becoming integrated into the Minuteman Press franchise system has been seamless and successful due to the informative training at World HQ and the ongoing solid local support from our Regional VP Dan Byers and the local field team. Minuteman Press checks all the right boxes in terms of onboarding, operational and financial training, and franchise support.” She continues, “Additionally, where Minuteman Press hits the ball out the park is in the inclusive ‘Minuteman Press family’ culture where everyone supports each other in challenging times and cheers each other on and celebrates sincerely in each other’s achievements. This is what makes Minuteman Press the unique and special place that it is. During these unprecedented times we’ve all been facing, the kindness and generosity shown by our Minuteman Press family has been remarkable.” When asked about the rewards of business ownership, Cindie states, “Our biggest personal reward for owning our own business is that we get to remain connected with our children through time flexibility and the ability to support them financially. Our son, Ethan, is a Computer Science Engineering Major at UCSC. We love that we get to visit him and the beautiful campus and town of Santa Cruz. Our daughter, Madison, a Junior at San Clemente High School, is an aspiring actress and we love having the time and ability to share her dreams and passions.” Cindie adds, “Our professional rewards are how our clients have become our partners and friends resulting in doubling the turnover of our business in the brief two and a half years we’ve owned our shop. This has been achieved with the mindset that every project is about how we can add value to our clients’ businesses or employees. Without our strategic relationships with our suppliers and service providers this would be impossible, so we therefore value, support and deeply invest in these companies who are an extension of our family.” Advice to Others For others who are looking into owning a business, Cindie shares, “Our advice to business owners is to do as we did; learn from the best. The key to success is to know your local market and client base and to let them dictate what and how much to invest in in-house capabilities.” She concludes, “Become experts in your field. Never hand over a job that is anything less than exceptional and also package and label your orders in the manner that you as a client would like to receive them. Always be excited and enthusiastic about every job you do for your client and rewards will follow!” Minuteman Press in Costa Mesa is located at 2930 College Ave., Unit C, Costa Mesa, CA 92626. For more information, visit their website: https://minuteman.com/us/locations/ca/costa-mesa/ Learn more about #1 rated Minuteman Press franchise opportunities at https://minutemanpressfranchise.com. Contact Details Minuteman Press International Chris Biscuiti +1 631-249-1370 cbiscuiti@mpihq.com Company Website https://minutemanpressfranchise.com

July 06, 2022 10:00 AM Eastern Daylight Time

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Cloud Learning Market Heats Up With This New Development

Amesite Inc.

Amesite Inc. (NASDAQ: AMST) is an artificial intelligence (AI) software company delivering an online learning platform and custom learning content creation for businesses, universities, nonprofits and government agencies. Amesite solutions include end-to-end infrastructure, reportedly allowing organizations to seamlessly create branded learning content and online courses. https://clients.tradigitalir.com/amst/ Amesite has just announced the launch of its upgraded, V5 cloud-based learning platform. The newest addition will contain many of the same features as the previous V4 model but with even more improvements. The company says that V5 now includes e-commerce solutions, online portals and learning systems in a box — new learning solutions can be branded to organizations in as quickly as 24 hours. It also offers further capabilities for integrations with other third-party software and partner sites. These features will be presented with an upgraded set of navigation buttons, allowing customers using the site to move more easily throughout the learning system. Designed For A Rewarding Experience? One of the reported hallmarks of Amesite is its feature-rich, intuitively designed platform. Users have a number of high-technology tools at their disposal. Amesite also has a goal of being strongly dedicated to ensuring its solutions are up-to-date and as modernized as possible. It looks to ensure content on the platform can be easily updated and regularly introduces new upgrades and features. Amesite says the latest V5 platform was developed out of direct feedback from current customers. Many were focused on scaling but didn’t have the resources to implement a whole IT department or hire contractors. Instead, Amesite developed V5 to fill this growing need. Through Amesite, users are already able to create customized courses and learning programs adapted to their organization’s audience. Many can opt to build courses from scratch or integrate their own content onto the platform. Amesite states that its technology helps ensure content is up-to-date and that necessary upgrades can be integrated seamlessly. The platform also enables active course monitoring, customer service and other infrastructure measures that support organizations as they scale. When Amesite was initially launched in 2017, the company was hyper-focused on last-mile delivery. This meant success was measured by each student’s ability to complete their educational journey. Since then, Amesite has grown to cater to an ever-growing array of online educational needs. The new V5 platform is the latest update in Amesite’s aim to lead the online learning market for businesses and other institutions. By 2026, the global e-learning market is expected to reach almost $400 billion. Other key players within this space include Coursera Inc. (NYSE: COUR) and Powerschool Holdings Inc. (NYSE: PWSC). Amesite has developed a number of strategic industry partnerships. For instance, the platform is hosted on Microsoft Corp. (NASDAQ: MSFT) Azure Cloud. Amesite reports that it also serves a number of elite organizations, including the City University of New York (CUNY) and EWIE Group of Companies (EGC), and proudly boasts a 98% retention rate. Learn more about Amesite here. Amesite Inc., an artificial intelligence driven platform and course designer, provides online products in the United States. The company uses machine learning to offer a mass customized experience to learners. Its customers include businesses, universities and colleges, K-12 schools, and non-profit organizations. The company was incorporated in 2017 and is headquartered in Detroit, Michigan. This post contains sponsored advertising content. This content is for informational purposes only and not intended to be investing advice. Contact Details Amesite, Inc. +1 734-876-8141 info@amesite.com Company Website http://www.amesite.io

July 06, 2022 10:00 AM Eastern Daylight Time

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