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SIGMA Announces 10-18mm F2.8 DC DN | Contemporary, the World's Smallest and Lightest F2.8 Zoom Lens for APS-C Mirrorless Cameras

SIGMA CORPORATION OF AMERICA

SIGMA Corporation of America, the US subsidiary of SIGMA Corporation (CEO: Kazuto Yamaki. Headquarters: Asao-ku, Kawasaki-shi, Kanagawa, Japan) is pleased to announce the SIGMA 10-18mm F2.8 DC DN | Contemporary lens. This is the first SIGMA lens being announced and released concurrently for the L-Mount, Sony E-mount and Fujifilm X Mount. The lens will be available through authorized retail partners on October 26, 2023 for $599. This is the world's smallest and lightest F2.8 zoom lens designed for APS-C format mirrorless systems at just 2.8 x 2.4 inches (72.2 x 62mm) and 9.2 ounces (260g)*. The lens covers a 15-36mm (35mm equivalent) focal range, with a fast F2.8 constant aperture. Paired with the 18-50mm F2.8 DC DN | Contemporary, this duo of lenses covers a 15-75mm (35mm equivalent) range with the same bright F2.8 maximum aperture at a combined weight of under 19.5 ounces (550g). * As an AF F2.8 zoom lens for mirrorless cameras with an APS-C sensor. As of October 2023 by SIGMA. Figures are for L-Mount. Additional specifications included in the full press release below. The SIGMA 10-18mm F2.8 DC DN | Contemporary uses an aspherical concave lens with a large polarization ratio and high refractive index in the first group, reducing the number of elements in the first group and shortening the overall length. Additionally, a new push-on petal type hood has been developed. Thanks to the new structure with a spring and lever, which is not utilized by any other manufacturer, the hood has been made both thinner and smaller, which also contributes to the overall compactness of the lens. The optical design of the lens delivers a short 4.6 inch (11.6cm) minimum focusing distance and a maximum magnification ratio of 1:4 at the wide end, allowing for close-up photography with pleasing background separation. The optical design also minimizes focus breathing, and the stepping motor delivers swift, quiet autofocus during both still and video use. Thanks to its high optical quality and compact size, the SIGMA 10-18mm F2.8 DC DN | Contemporary lens is an excellent choice for travelers, adventure photographers, vloggers, content creators, and family photographers who want great image quality when paired with today's leading lightweight crop-sensor cameras on the three supported mirrorless platforms. Learn more about the SIGMA 10-18mm F2.8 DC DN | Contemporary lens: https://www.sigmaphoto.com/10-18mm-f2-8-dc-dn-c #SIGMA #SIGMA1018mmContemporary #SIGMAContemporary #SIGMAContemporaryZoom Designed exclusively for APS-C mirrorless cameras C | Contemporary SIGMA 10-18mm F2.8 DC DN Small lens, big personality. Large-aperture, ultra-wide-angle zoom with expressive imaging capabilities Extremely compact and lightweight Ideal for landscapes, travel, video and online content creation Available: October 26, 2023 Supplied accessories: Push-on petal type hood LH706-02, FRONT CAP LCF-67mm III, REAR CAP LCR II Available mounts: L-Mount, Sony E-mount, FUJIFILM X Mount * The appearance and specifications of the product are subject to change. * This product is developed, manufactured and sold based on the specifications of E-mount which was disclosed by Sony Corporation under the license agreement with Sony Corporation. * L-Mount is a registered trademark of Leica Camera AG * L-Mount is a registered trademark of Leica Camera AG. Create expressive images on the go with the world's smallest and lightest ultra-wide-angle zoom lens for APS-C cameras* The SIGMA 10-18mm F2.8 DC DN | Contemporary is the world's smallest and lightest ultra-wide- angle zoom lens for APS-C cameras*, covering an effective focal range of 15-27mm (35mm equivalent). With ultra-sharp optics, a bright F2.8 aperture and a newly developed push-on petal type lens hood, photographers can create expressive images anytime, anywhere. The lens features a unique aspherical element that reduces the overall size of the lens and enhances image quality. An 11.6cm (1:4) minimum focusing distance to produce unique compositions, with expansive backgrounds and pleasing bokeh. With a weight of only 260g*, a fast AF stepping motor and minimal focus breathing, the lens can be easily mounted onto a motorized gimbal to create impressive video content for social media use and professional projects. The lens is available for L-Mount, Sony E-Mount and FUJIFILM X Mount systems. * As an AF F2.8 zoom lens for mirrorless cameras with an APS-C sensor. As of October 2023 by SIGMA. * L-Mount specification. [ Key Features ] 1) Large-aperture, ultra-wide-angle zoom with expressive imaging capabilities By utilizing unique optics which have been designed to correct lens aberrations, the SIGMA 10-18mm F2.8 DC DN | Contemporary produces images that are sharp across the entire image. Aspherical lens, special low-dispersion glass The use of an aspherical lens with large eccentricity and refractive index as the first lens element has enabled a lens construction with a reduced number of elements. Used in conjunction with multiple aspherical lenses and special low-dispersion glass, the lens can produce high resolution images whilst remaining compact and lightweight. Minimum focusing distance 11.6cm, maximum magnification ratio 1:4 Create expressive close-up images using the 11.6cm minimum focusing distance when shooting at 10mm. With a magnification ratio of 1:4, the lens captures unique portraits, still life and more. 2) Extremely compact and lightweight The SIGMA 10-18mm F2.8 DC DN | Contemporary is the world's smallest and lightest ultra-wide angle zoom lens for APS-C cameras*, with a length of 62.0mm, a maximum diameter of 72.2mm, and a weight of 260g*. The lens can be carried around with ease or attached to an APS-C mirrorless camera and a gimbal to create an ultra-portable video setup. * As an AF F2.8 zoom lens for mirrorless cameras with an APS-C sensor. As of October 2023 by SIGMA. * The values are for L-mount. Newly developed push-on petal type hood A newly developed push-on petal type hood is included with the lens. Unlike the conventional bayonet type lens hoods that attach with a rotating movement, this push-on type lens hood is attached onto the lens using a spring and lever system. The implementation of this new design reduces the size and thickness of the hood so that it matches the compact size of the lens. Compact, lightweight, high-performance F2.8 constant aperture zoom lens series When combined with the SIGMA 18-50mm F2.8 DC DN | Contemporary, a total, unbroken focal range of 15-75mm (35mm equivalent) with a constant F2.8 aperture can be covered. The combined weight of both lenses is only 550g. *The values are for L-mount. Fast-growing lineup of lenses for APS-C mirrorless cameras In addition to the SIGMA 18-50mm F2.8 DC DN | Contemporary, the lineup of lenses for APS-C mirrorless cameras includes 16mm, 23mm, 30mm, and 56mm prime lenses, all with F1.4 brightness. This flexible lens selection can be used for a wide variety of photographic applications. *Lineup is as of October 2023. Mount with dust and splash resistant structure The lens mount incorporates rubber sealing to protect it from dust and water drops. 3) Ideal for landscapes, travel, video and online content creation With ultra-wide focal length, portable body and razor-sharp optics, the SIGMA 10-18mm F2.8 DC DN | Contemporary is the perfect portable option for landscape, travel, interior and street photography. It also boasts impressive video capability owing to its bright F2.8 aperture, which makes it well-suited to shooting in low-light environments and creating a shallow depth-of-field. The ultra-wide angle-of-view is ideal for hand-held vlogging that requires the capture of both the subject and the environment. Designed to minimize focus breathing The lens has been designed to suppress focus breathing. The change in angle-of-view due to focus shift is minimized, creating a natural-looking focus shift when recording video. Supports various camera functions The lens is compatible with the electronic image stabilization function, aberration correction function, DMF, and AF+MF in camera bodies from various manufacturers. The advantage using this ultra-wide-angle lens is that it provides a generous angle-of-view even when the electronic image stabilization function crops the image. * Function available on supported cameras only. Available corrections or auto correction functionality may vary depending on the camera model. Stepping Motor A fast and quiet stepping motor is used to deliver precise AF when shooting stills and video. It is fully compatible with in-camera AF tracking modes. [ Additional Features ] Lens construction: 13 elements in 10 groups (3 FLD, 1 SLD, and 4 aspherical elements) Inner focus system Compatible with high-speed autofocus Stepping motor Compatible with Lens Aberration Correction * Function available on supported cameras only. Available corrections and auto correction functionality may vary depending on the camera model. * On cameras where lens aberration correction is controlled with 'ON' or 'OFF' in the camera menu, please set all aberration correction functions to 'ON' (AUTO). Supports DMF and AF+MF Compatible with AF assist (Sony E-mount only) Super Multi-Layer Coating Support for switching between linear and non-linear focus ring settings on L-Mount bodies * Function available on supported cameras only. Mount with dust and splash resistant structure Push-on petal type hood LH706-02 Compatible with SIGMA USB DOCK UD-11 (sold separately / for L-Mount only) Designed to minimize flare and ghosting Every single lens undergoes SIGMA's proprietary MTF measuring system 7-blade rounded diaphragm High-precision, durable brass bayonet mount Mount Conversion Service available "Made in Japan" craftsmanship Learn more about SIGMA's craftsmanship here: https://www.sigma-global.com/en/about/craftsmanship/ [ Key Specifications ] Lens Construction: 13 elements in 10 groups (3 FLD, 1 SLD, 4 aspherical) Angle of view: 109.7°-76.5° (APS-C) Number of diaphragm blades: 7 (rounded diaphragm) Minimum aperture: F22 Minimum focusing distance: 11.6 (W) - 19.1 (T) cm / 4.6 (W) - 7.6 (T) in. Maximum magnification ratio: 1:4 (W) - 1:6.9 (T) Filter size: 67mm Dimensions (Max. Diam. x Length): 2.8 x 2.4 in. / 72.2 x 62mm (L-Mount) 2.8 x 2.5 in. / 72.2 x 64mm (Sony E-mount) 2.8 x 2.5 in. / 72.2 x 64.3mm (Fujifilm X Mount) Weight: 9.2 oz. / 260g (L-Mount) 9.0 oz. / 255g (Sony E-mount) 8.8 oz. / 250g (Fujifilm X Mount) [ Product Barcode ] [ Contact ] For further information, please contact your local authorized SIGMA Service Station listed here: https://www.sigma-global.com/en/world-network/ [ Information ] SIGMA Corporation: https://www.sigma-global.com/en/ Product information: https://www.sigma-global.com/en/lenses/c023_10_18_28/ [ About SIGMA Corporation ] Craftsmanship. Precision. Dedication. Since 1961, SIGMA has been devoted to the pursuit of advancing photographic technology. Unique to the industry, the family-owned business produces its high-quality, award-winning still photo and cinema camera lenses, DSLR and mirrorless cameras, flashes, filters and accessories from its state-of-the-art manufacturing facility located in Aizu, Japan. In 2012, the company introduced SIGMA Global Vision with three distinct lens lines: Art, Contemporary and Sports. Designed for industry camera mount systems including Canon, Fujifilm, Leica, Nikon, Olympus, Panasonic, Sony and SIGMA, each lens is handcrafted and tested in Japan to ensure a high-performance, premium product that is purpose-built to last. In 2016, the SIGMA Cine lens lineup was launched, further cementing SIGMA as an innovator in imaging engineering. Embodying the core optical DNA that has defined the SIGMA benchmark of excellence, SIGMA Cine lenses meet the needs of advanced 6k and 8k cinema production. Forming the landmark L-Mount alliance alongside Leica and Panasonic in 2018, SIGMA continues its storied tradition of imaging excellence through groundbreaking innovations such as the native L-mount SIGMA fp and fp L full-frame mirrorless digital cameras, announced in July 2019 and March 2021 respectively. These products, along with over 30 award-winning SIGMA Global Vision lenses available in native L-Mount format, demonstrate SIGMA's continued commitment to the creative community through expanded product offerings. With the fp, fp L and these lenses, even more users can now leverage SIGMA's renowned optical formula to achieve their creative vision with ease. For more information about SIGMA America, please visit sigmaphoto.com and SIGMA Blog. Follow SIGMA America (Photo): Facebook | Twitter | Instagram Follow SIGMA America (Cine): Facebook | Twitter | Instagram Contact Details SIGMA +1 631-585-1144 SIGMA.PR@Sigmaphoto.com Company Website https://www.sigma-global.com/en/

October 05, 2023 04:00 AM Eastern Daylight Time

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Unwiring.org Takes Bold Steps to Reform Social Media For a Healthier, More Connected Future

Unwiring

Unwiring officially launches to empower individuals in the fight against social media's negative impacts and unethical practices. The organization is led by Saahil Mishra and a diverse team of passionate teens who’ve developed several initiatives to catalyze positive change within social media. “I worry about the impact of social media on my generation. A surge in social isolation, mental health issues, disinformation, and political polarization has challenged our connection on both an interpersonal and societal level,” said Saahil Mishra, founder and social media activist. Mishra also serves as a research assistant at Stanford Social Media Lab and writer for the Poynter Institute’s Media Wise. Earlier this year, Mishra participated in his first TEDx Talk event in San Francisco. Unwiring is educating and empowering young people to drive real, representative change within social media. The team curates timely educational resources including a series of self-produced online videos, curriculum on social media’s inner workings and impacts, and editorial pieces centered around the youth perspective on social media’s harms and possible solutions. Unwiring also is hosting a ReDesign challenge for youth to pose ideas for social media reformation this fall and a youth summit in 2024. United States Surgeon General Dr. Vivek Murthy issued a call for urgent action by policymakers, technology companies, researchers, families, and young people alike to gain a better understanding of the full impact of social media use. Recent research shows that adolescents who spent more than three hours daily on social media faced double the risk of experiencing poor mental health outcomes, such as symptoms of depression and anxiety. “When we advocate for internal platform changes, business model regulations, major culture and paradigm shifts, we can together build a healthier more connected future,” adds Mishra. “We invite teens to join us in this important movement by sharing their stories with us.” Visit unwiring.org and engage on Instagram, YouTube, TikTok, X formerly known as Twitter: @unwiring_org. Contact Details Unwiring Anne Shanahan, Community Relations Liaison +1 562-810-3016 ashanahan@unwiring.org

October 03, 2023 08:05 AM Pacific Daylight Time

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ReadyWise Revolutionizes Meal Solutions with New Simple Kitchen Soups Line

ReadyWise's Simple Kitchen

ReadyWise, the industry leader in providing shelf-stable meals and snacks, is thrilled to announce the highly anticipated launch of its innovative Simple Kitchen Soups line. This exciting addition to ReadyWise's product range features eight delectable and wholesome soup mixes, delivering delightful flavors for everyday meals. The Simple Kitchen Soups line features a variety of flavors to satisfy every taste. From the creamy goodness of Cheddar Broccoli Soup to comforting classics like Chicken Noodle Soup, the collection ensures a satisfying option for everyone. The entire list of new flavors launching, include: Cheddar Broccoli Soup Cheesy Potato Soup Chicken Noodle Soup Tortilla Soup Hearty Chili Minestrone Creamy Potato Soup Vegetable Beef Soup Each soup mix makes eight servings with high-quality ingredients and is easy to make. Preparing a hearty and delicious meal has never been easier - add water, bring it to a boil, and let it simmer. The soups are specially formulated to remain shelf-stable for up to two years, ensuring a convenient and reliable solution for quick, flavorsome meals. Moreover, they serve as an excellent base, providing the perfect canvas to incorporate your favorite meats and customize them into your family's all-time favorite dishes. "We are thrilled to unveil our latest offering, the Simple Kitchen Soups line. These soups provide a tasty and nutritious meal option, whether enjoyed at home or on the go," states Norm Ramos, Category Manager of Simple Kitchen at ReadyWise. The Simple Kitchen Soups line is now available for purchase at ReadyWise.com, as well as through the official website at https://simplekitchenfoods.com/. In addition, select retailers will also offer this exciting range of soup mixes. Introducing Simple Kitchen's 8 New Delicious Soups Contact Details ReadyWise Norm Ramos nramos@readywise.com

October 03, 2023 09:33 AM Eastern Daylight Time

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Only-Of-Its-Kind Filterbaby Launches on Thirteen Lune

Filterbaby

Filterbaby, the first and only clinically tested and dermatologist recommended skincare water filter for the face is expanding its retail footprint. The brand has launched on Thirteen Lune, the popular E-Commerce site for minority founded beauty brands. Since its 2022 inception, Filterbaby has seen tremendous growth; selling nearly 100,000 units and garnering over half a million followers on social media and one billion views on Instagram, Tiktok and Youtube. "We at Filterbaby are absolutely elated to be welcomed into the Thirteen Lune community. This remarkable space, dedicated to empowering minority founders, resonates deeply with our values and aspirations. We are putting a flag on the ground stating that water quality significantly impacts skin; our mission is to transform people’s life through better water. We are so glad that Thirteen Lune is providing the ideal platform to amplify our mission. We're honored to join this collective force for positive change in the beauty industry." said Xin Shui, CEO/Founder of Filterbaby. While millions of skincare products flood the market, there is a striking absence of emphasis on the quality of water, a fundamental factor essential for achieving good facial skin health. Consumers spend thousands of dollars on skincare each year to optimize their skin health, yet the most fundamental element, water used to clean skin, is often subpar. Filterbaby’s founder is a third-generation female healthcare provider who had experience of treating over 10,000 patients. She discerned a profound correlation that exists between water quality and skin health. “There is a real necessity for this product as tap water quality is subpar in most states with excess chlorine or chloramine, microplastics, hard metals, unregulated chemicals, and infrastructure issues. Over the past few months, we received hundreds of before and after photos from customers with skin specific issues from eczema, rosacea, acne prone and dry skin who saw drastic improvements using Filterbaby,” explains Xin. By filtering impurities and micro-contaminants in tap water as small as 0.2 microns, Filterbaby ensures users receive higher quality water to improve their skin's health. It is clinically tested to improve skin hydration in just 2 weeks. Through consumer studies, it is also found to reduce irritation, protect epidermis, ultimately leading to radiant and healthier skin. In addition to Thirteen Lune, Filterbaby is sold on www.filterbaby.com as well as Amazon, Urban Outfitters, Bloomingdales.com and Dormify.com. Their starter kit retails for $89. About Thirteen Lune: Thirteen Lune is an e-commerce destination designed to inspire the discovery of beauty brands created by Black and Brown founders that resonate with people of all colors. It reframes how Black, Brown and minority founded beauty brands are perceived not only from an industry perspective, but also for the consumer giving each brand a platform to educate and engage a wider audience. About Filterbaby: Research shows that most US households’ tap water contains chlorine, micro-plastics, heavy metals, and hundreds of unregulated chemicals. Filterbaby was created to reduce all of these skin irritating and harming pollutants. The brand has undergone certified third-party skin hydration lab measurement testing which showed that the filter helps increase hydration within two weeks of use. Clinically tested & dermatologist-recommended, made for skincare. Healthier skin starts with your water. Available on www.filterbaby.com, Amazon, Urban Outfitters, Dormify.com Bloomingdales.com and Thirteen Lune. Contact Details Colleen Mathis absolute R relations colleen@absoluteRrelations.com

October 03, 2023 08:00 AM Eastern Daylight Time

U.S. Waterproofing Expands Geographic Footprint in the Midwest via Partnership With Foundation Solutions 360

Rotunda Capital Partners LLC

U.S. Waterproofing, a Rotunda Capital Partners portfolio company, has acquired Foundation Solutions 360 (“FS360”), one of the Midwest’s premier providers of residential foundation repair, basement waterproofing and crawl space encapsulation services. The acquisition of FS360 marks the second acquisition completed by U.S. Waterproofing since partnering with Rotunda in November 2022. Headquartered in Fraser, Michigan, FS360 further solidifies U.S. Waterproofing’s dominant market position in the Midwest, expanding service capabilities into Michigan. Through years of providing quality foundation repair and waterproofing solutions, FS360 has organically grown its service area and will continue to pursue new markets and offer incremental services in partnership with U.S. Waterproofing. The acquisition by U.S. Waterproofing will also enable FS360 to expand its residential waterproofing and foundation repair offerings to better serve its customers. U.S. Waterproofing’s best-in-class marketing, sales training and installation expertise will further strengthen FS360's value-proposition and service capabilities, including expansion into gutter services. Collectively, the U.S. Waterproofing platform will pursue additional complementary acquisitions throughout the U.S. FS360 was founded by Joe Marth, who will be overseeing operations in his continuing role with the organization. “We are excited to partner with Joe and the entire FS360 team,” said U.S. Waterproofing CEO Matt Stock. “Our shared cultural values and strategic vision will allow us to further penetrate the Midwest market as the preeminent waterproofing and foundation repair company. We are excited to leverage U.S. Waterproofing’s substantial infrastructure and marketing expertise to accelerate the growth that has made FS360 so successful. The acquisition of FS360 further demonstrates our ability to scale nationally while providing best-in-class solutions for our customers.” “Our similar cultures, vision, and relentless focus on customer service make this partnership so exciting. We are thrilled to join the U.S. Waterproofing team and be the market leader in our collective territories,” said Joe Marth of FS360. “The entire FS360 team looks forward to collaborating with U.S. Waterproofing to build one of the largest residential services platforms in the U.S.” About U.S. Waterproofing Founded in 1957, U.S. Waterproofing is a leading provider of basement waterproofing and foundation repair services, improving the value, health, and longevity of homes. The Company has helped more than 500,000 customers enjoy a dry and stable foundation throughout Illinois, Wisconsin, Indiana, Maryland, North Carolina, South Carolina, Tennessee, Virginia, and Washington, D.C. Fueled by their market leading reputation, U.S. Waterproofing’s services include crawl space encapsulation, concrete raising, sump pump installation, window well solutions, gutter services and humidity control. U.S. Waterproofing is A+ rated by the Better Business Bureau. For more information, visit www.uswaterproofing.com. U.S. Waterproofing is seeking to acquire other basement waterproofing and foundation repair service providers and is interested in acquisition opportunities presented by business owners, management, or M&A intermediaries. Please contact Margaux Georgiadis, mg@rotundacapital.com, Head of Business Development at Rotunda Capital Partners for more information. About FS360 Headquartered in Fraser, MI, FS360 is a leading residential foundation repair, basement waterproofing and crawl space encapsulation services company. FS360 wins on high-quality customer service and a comprehensive service offering. For more information, visit www.foundationsolutions360.com. About Rotunda Capital Partners Rotunda Capital Partners is an operationally oriented private equity firm focused on transforming family-founder owned companies into dynamic, data-driven platforms able to achieve and manage significant growth. Since its founding in 2009, Rotunda has partnered with management teams to build great businesses within three primary sectors: value-added distribution, asset-light logistics and industrial, residential & business services. Rotunda strives to achieve replicable results by implementing its Rotunda Performance System to create strategic alignment, develop lean processes and create robust, data-driven infrastructures. For more information, visit www.rotundacapital.com. Contact Details Rotunda Capital Partners Jill Lafferty +1 847-280-1295 jill@rotundacapital.com Company Website https://www.rotundacapital.com

October 03, 2023 07:49 AM Eastern Daylight Time

Ovation Foods Launches New Steak-N-Eggs Beef Strip Snacks with Premium Lean Beef and ONE Whole Egg in Each Serving

Ovation Foods

Ovation Foods, a provider of high-quality protein rich nutrient-dense snacks, is pleased to announce the launch of the latest breakthrough product, STEAK-N-EGGS ready-to-eat beef meat snacks. This new line of products uses only premium quality lean beef and contains one whole egg in each 1.6oz serving, providing a delicious and nutritious snack with category dominating nutrition, perfect for health-conscious consumers. Each serving of Steak-N-Eggs contains One Whole Egg, which includes 26g – 28g of protein, plus 8 essential nutrients including choline and 30 vital nutrients for a total of 38 nutrients in just 1.6 ounces. Each serving also delivers 190mg of Choline, an essential nutrient that helps to support brain health for optimal cognitive function. Ovation Foods' Steak-N-Eggs is a convenient way to get this important nutrient on the go. BEEF and EGG are two of the best single whole food sources of this important essential nutrient. "We're thrilled to introduce our Steak-N-Eggs nutrient dense snacks to the market," said Pete Hetrick, CEO of Ovation Foods. "With ground breaking food science, our team has worked tirelessly to develop a snack that not only tastes great but is also packed with high-quality protein and essential nutrients like choline. We believe that this product will be a game-changer for people who want a delicious and convenient snack option that tastes great, is good for them," and supports an active lifestyle. Ovation Foods' Steak-N-Eggs premium beef meat snacks are now available for purchase on the Ovation website and Amazon, with an official launch Oct 1 st at Sprouts Farmers Market stores nationwide. For more information about the product or to place an order, please visit www.InOvationfoods.com. Foundationally, the company is committed to doing good for the world and supporting charitable initiatives, such as One Another™, which is working to combat hunger on a global scale partnering with Midwest Food Bank (“MFB”) a private, non-profit 501(c) (3) charity over the past year with several food donations and most recently with Convoy of Hope a global, 501(c) (3) faith-based organization that serves vulnerable communities. Through the One Another organization, Ovation Foods recently donated 329 cases of products to Convoy of Hope for their efforts. Ovation Foods is a leading provider of high-quality protein snacks. Founded in 2019, the company is dedicated to providing consumers with delicious, healthy, and convenient snack options. Ovation products are made with the highest-quality ingredients and are free from artificial preservatives, flavors, and colors. Contact Details John Spingola +1 208-682-8466 johnspingola@inovationfoods.com

September 28, 2023 09:00 PM Eastern Daylight Time

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Columbia Helps You Gear Up for Fall Outdoor Activities

YourUpdateTV

A video accompanying this announcement is available at: https://youtu.be/dFZOFEF2IVw Summer may be winding down, but there’s still ample time this fall to get out and enjoy your favorite outdoor activities, whether it’s hiking the trails, trying to catch some fish or venturing out on a camping trip with friends and family. The stats and trends don’t lie – outdoor activities are of increasing interest to Americans no matter what time of year. According to the Outdoor Industry Association’s 2023 Trends Report, the number of people getting outdoors for some form of activity grew over the past year to over 168 million people or 55% of the U.S. population. The report also notes that 80% of outdoor activities like camping and fishing saw growth over the past year. As people start thinking of their next outdoor adventure, your audience might be wondering – what are the essentials I need to bring with me? From apparel, accessories and sunglasses to general outdoor equipment, we’ll be sharing what to stock up on before heading outdoors this fall. Mike Bako, Lifestyle Editor and Outdoor Enthusiast conducted a nationwide media tour presenting his top picks and featuring products from Columbia that help connect active people with their favorite fall outdoor activity. Some of Mike Bako’s top picks included: Sunglasses available on Eyeconic.com – No fall outdoor adventure would be complete without a pair of ultra durable sunglasses, just like the ones from Columbia’s fall/winter collection. All retailing for under $200, these styles are available on Eyeconic.com. Whether you’re into classic and traditional metal frames like these styles in Matte Black with rectangular frames, or maybe something a bit different, like these rectangular frames in Matte Grey Crystal, there’s a pair of sunglasses for everyone. 21oz Stainless Steel Double Wall Vacuum Bottle – Stay hydrated on the trail, on the fishing boat or simply during a walk with friends and family with Columbia’s 21oz Stainless Steel Double Wall Vacuum Bottle. This insulated, stainless-steel bottle goes where you go and keeps drinks cold for 30 hours and hot for 12 hours – perfect for those chilly, fall morning fishing trips that require some coffee or afternoon hikes while the temps are still warm! Columbia’s Convey™ II 27L Rolltop Backpack – This rolltop backpack is built for those long days outdoors, with padded shoulder straps, a breathable airmesh backpanel and two water bottle compartments to keep you hydrated. This is the perfect backpack to keep you cool and comfortable hiking the trails. Packable Stadium Blanket – We’ve all been there, trying to fit a big, folded blanket in a bag or backpack to use during a camping trip or day of hiking. The days of hoping that it fits and stays folded in the bag are over with Columbia’s Packable Stadium Blanket. This bold red, perfect for fall blanket features built-in waterproof technology, meaning that you can use it wherever you go without fear of damaging it. Plus, it easily folds up and features an adjustable strap for carrying. Measuring 50" x 60", this outdoor blanket retails for $45. Columbia Mesh™ Ball Cap – No matter your outdoor passion, Columbia Mesh Ball Cap is there to keep you cool and shaded from the sun. Crafted with a Flexfit® band for a comfortable fit and retailing for $32, this mesh ballcap comes in a variety of sizes and colors so every adventurer can find something that fits their needs. For more information, head on over to Columbia.com to check out these outdoor essentials and browse Eyeconic.com for the latest Columbia sunglasses. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

September 27, 2023 03:21 PM Eastern Daylight Time

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Simply Sherri Launches First Cookbook “Everything But The Kitchen Dink,” Blending Mediterranean Lifestyle with Pickleball

Sherri Holzer

Sherri Holzer, the personality behind the brand Simply Sherri, is thrilled to announce the launch of her first cookbook, Everything But The Kitchen Dink. This unique cookbook combines the flavors of Mediterranean cuisine with the fun and exciting sport of pickleball. Available now, Everything But The Kitchen Dink celebrates nutritious meals, social connections, and community engagement. Rooted in Sherri’s Greek heritage and love for pickleball, Everything But The Kitchen Dink transports readers into the vibrant flavors and health benefits of the Mediterranean lifestyle, while also delving into the world of pickleball, a sport close to Sherri’s heart. With easy-to-follow recipes, engaging captions, and anecdotes, Sherri hopes to inspire people to embrace healthier lifestyles and forge stronger bonds within their communities. "As a second-generation Greek American, my roots greatly influence my approach to nutrition. I believe that understanding ingredients in our food and making healthier choices can have a profound impact on our lives," says Sherri Holzer, the creative mind behind the cookbook. “I created this cookbook as a resource filled with appetizing recipes that align with the Mediterranean style of eating. From post-pickleball game snacks to mouthwatering homemade family dinners, this book guides readers to nourish both their bodies and souls.” Everything But The Kitchen Dink features a diverse range of recipes including delicious appetizers, mouthwatering main courses, refreshing cocktails, and indulgent desserts that capture the essence of Mediterranean cuisine. From classic favorites like a spanakopita-inspired pasta dish or feta dip to unique fusion dishes such as “dill pickler hummus,” the book takes readers on a delightful culinary journey. Whether you are an experienced cook or a food enthusiast looking for new recipes, whether you play pickleball or not, Everything But The Kitchen Dink is a valuable addition to any kitchen. With its focus on food, community, and the Mediterranean lifestyle, this cookbook is sure to captivate readers and become a trusted resource for creating memorable meals and strengthening connections with loved ones. The cookbook is available for purchase at https://iamsimplysherri.com/everything-but-the-kitchen-dink Sherri Holzer is a food strategist, cooking instructor, and Integrative Nutrition Health Coach. She helps busy, successful men and women simplify their path to health and nutrition through one-on-one mentorship. It's her mission to show them how to use food for self-care in all facets of life—love, happiness, and health. Contact Details Madison Baber +1 210-213-2426 madison@rprfirm.com Company Website https://iamsimplysherri.com

September 27, 2023 10:49 AM Eastern Daylight Time

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VPN Trust Initiative: VPN Trust Seal Accreditation Program Launch

VPN Trust Initiative

The Internet Infrastructure Coalition (i2Coalition) launched the VPN Trust Initiative (VTI) in 2020 to establish a baseline for how virtual private network (VPN) providers should operate. The goal is to help avoid oversights, misunderstandings, or vague legislation that could invite abuses of power and short-sighted legislation of helpful technology. As a result of collaborative efforts, the VTI Principles serve as a comprehensive set of best practices for VPN providers that bolster consumer confidence and provider accountability, promoting wider VPN adoption and access to the technology’s benefits. Today VTI is announcing the launch of the VPN Trust Seal accreditation program, which provides a clear public indicator that a participating VPN provider follows established best practices for delivering service in the following five areas: Security: VPNs will use the necessary security measures, including strong encryption and authentication protocols, to appropriately address the risks. Advertising Practices: Given the complexity and different use cases for VPNs, claims must not mislead. Privacy: VPNs should keep as little data as they deem necessary to provide the service and only produce data to law enforcement when legally required. Disclosure and Transparency: To foster trust, member companies must take steps toward informing users and the public about their actions and procedures. Social Responsibility: VPN providers will promote VPN technology to support access to the global Internet and freedom of expression. Principles guiding VPN Trust Seal accreditation are informed by input from businesses, legislators, free speech advocates, and other outside experts to protect the privacy and security of VPN users; offer practical policy guidelines for VPN providers; and ensure policymakers, regulators, and the wider market have access to clear criteria for evaluating these technologies. The inaugural group of VPN providers that have earned accreditation includes Certida, FastVPN, IvacyVPN, NordVPN, PureVPN, Surfshark, Texas.net, IPVanish, StrongVPN, eVenture Ltd, and ExpressVPN. “Now when VPN customers try to determine which providers align with their ethics, they can look for the VPN Trust Seal and gain some assurances about the commitments behind the products they are looking to purchase,” said Christian Dawson, Co-Founder & Executive Director, i2Coalition. For more detailed information on each of these principles and how to get the VPN Trust Seal, please visit the VTI website. About i2Coalition’s VPN Trust Initiative i2Coalition’s VPN Trust Initiative (VTI) is an industry-led consortium that promotes consumer safety and privacy online by increasing understanding of VPNs and strengthening business practices in an industry that already protects millions of Internet users. The VTI leverages first-hand knowledge to advocate, create, vet, and validate guidelines that strengthen trust and transparency and mitigate risk for users. To learn more about the VTI, please visit vpntrust.net. About the i2Coalition The Internet Infrastructure Coalition (“i2Coalition”) ensures that those who build the infrastructure of the Internet have a voice in public policy. We are a leading voice for web hosting companies, data centers, domain registrars and registries, cloud infrastructure providers, managed services providers, and related tech. We protect innovation and the continued growth of the Internet’s infrastructure which is essential to the global economy. Our coalition launched at a significant time in our industry’s history. The genesis of the organization began in 2011 when many of the i2Coalition founding and charter members joined forces during the successful effort to prevent SOPA and PIPA from becoming United States law. After mobilizing to ensure the Internet’s free flow of information and commerce, we realized the ongoing need for an industry voice, founding formally in 2012. To learn more about the i2Coalition and explore membership, please visit i2Coalition.com. Contact Details Aaron Alberico +1 202-744-0786 aalberico@raynoravenue.com Company Website https://vpntrust.net/

September 26, 2023 09:30 AM Eastern Daylight Time