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RESTAURANT OPERATORS BEWARE OF ONLINE MENU BLIND SPOTS AND SUGGESTIVE SELLING TOO LATE

Revenue Management Solutions

Revenue Management Solutions, in partnership with the University of South Florida’s Center for Marketing and Sales Innovation (CMSI) and CMSI Director and Study Primary Investigator Dr. Rob Hammond, has released preliminary findings from its newest study using remote eye-tracking technology to analyze how consumers navigate online menus. TGI Fridays volunteered to participate in the first phase of the study. Early results could mark big learning for restaurants: Distinct search patterns revealed blind spots when customers review online menus on a desktop. Suggestive selling opportunities within the “buyer’s journey” of online ordering identified, a set of discrete phases uncovered during analysis. The research, which began in May 2021, marks the first remote eye-tracking study of online ordering behavior. New technology developed by iMotions in collaboration with CMSI allowed researchers to use participants’ own webcams to gather eye-tracking data as they ordered from TGI Fridays’ online test menu via their desktops or laptops. Data was analyzed using Emotional Artificial Intelligence tools, and pre- and post-study survey responses assessed participants’ recall of their ordering journey, behavior and total spend. “In the past 18 months, we’ve undergone a seismic shift in the way our customers interact with our menu,” said Sara Bittorf, Chief Experience Officer at TGI Fridays. “The research has already given us tools to improve the guest experience and increase menu profitability. We’re looking forward to exploring further menu engineering insights as the research proceeds.” Blind Spots Revealed According to the eye-tracking data and the research team’s gaze-path analysis, preliminary findings indicate a persistent blind spot on the left side of the menu. Though each respondent had a unique path, respondents started with a site’s main menu categories (appetizers, sandwiches, etc.), reading across from left to right. Respondents’ focus then shifted down toward the center of the screen, like a “T,” and navigated predominantly to the right of the center. Results show that approximately 50% of the time, respondents missed items displayed on the left of the screen altogether. Suggestive Selling The RMS and USF research team also uncovered a distinct buyer’s journey within the online ordering process, revealing untapped opportunities for suggestive selling. They observed four discrete phases with mental tasks and outcomes for each, including: Familiarization: Respondents scanned the entire menu/website. Exploration: Respondents narrowed and evaluated choices. Affirmation: Respondents began adding items to the cart while toggling back to menu options to add or search additional items. Confirmation: Respondents completed checkout. “We found that respondents were more likely to change their mind or add items during the exploration and affirmation phases of the process,” said Ryan Garner, data architect for Revenue Management Solutions. “Yet most suggestive selling happens during checkout. If these results translate across many menus — and we anticipate that they will — it could be a game changer for operators.” Researchers are finalizing the next phase of the ongoing research, which will be open to interested brands. Subsequent phases will investigate how consumers navigate brand menus with different designs across various media, including online, mobile and physical menus. Analysis will also include age and gender demographics, compare cost/spend recall to actual cost and evaluate other ordering behaviors. The research will conclude this winter. RMS first partnered with CMSI in 2019 to conduct in-laboratory eye-tracking research that revolutionized how the industry thinks about the way we read physical restaurant menus. For more than 25 years, RMS has served restaurant industry leaders with data analytics expertise and profitability solutions. This research is true to RMS’ roots — using restaurant industry science and data and translating highly academic insights into practical solutions for restaurants. About Revenue Management Solutions RMS provides numerous data-driven solutions and services to the restaurant industry, all designed to help brands drive sales and profitability while maintaining traffic and enhancing brand value long-term. RMS works with more than 50 major brands in more than 40 countries, with its patented processes of revenue management used in more than 100,000 restaurant locations globally. The company holds five U.S. patents on menu pricing and customer segmentation and supports ongoing academic research efforts. For more information on how RMS helps its clients, visit www.revenuemanage.com. About TGI Fridays As the world’s first casual bar and grill, TGI Fridays is the birthplace of fun, freedom, and celebration, bringing people together to socialize and experience “That Fridays Feeling TM ”: a sense of celebrating the fun in everyday moments, big and small. For over 50 years, Fridays has been lifting spirits around the world with more than 700 restaurants in 54 countries, serving high-quality, classic American food and iconic drinks backed by authentic and genuine service. Visit www.Fridays.com for more information and join Fridays Rewards®. Follow us on Facebook, Instagram and Twitter. Contact Details Tracy Henderson +1 720-989-3530 tracy@centerreachcommunication.com Company Website https://www.revenuemanage.com

September 07, 2021 08:05 AM Eastern Daylight Time

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NextFerm Technologies Obtains US Regulatory Marketing Approval for Astaferm® Astaxanthin Antioxidant, in Oil for Soft-Gels

NextFerm Technologies Ltd.

NextFerm Technologies (TASE:NXFR), a food-tech company developing ProteVin™, a vegan, yeast-based, non-GMO protein alternative and other innovative yeast-based nutrients, today announced receipt of regulatory marketing approval (Self-GRAS) for Astaferm®, its innovative fermented astaxanthin antioxidant in the form of Oil for Soft-Gels, in the US. Astaferm® is already sold in the US and Canada in the form of Gummies and powder by well-established Brands in North America. NextFerm expects initial Purchase orders for the oil during 2021. NextFerm currently prepares to expand the marketing of Astaferm® for additional indications such as immune system support, as well as expanding into additional serving forms, such as water-dispersible powder for food and beverages. Boaz Noy, Chief Executive Officer of NextFerm, said, “ Soft-Gels is the most popular form of consumption of Astaxanthin. This marketing approval allows NextFerm to expand its value proposition in the market, while increasing market awareness and offer fermented Astaxanthin in the form of oil with a competitive price, in addition to Astaxanthin in Gummies. we believe it will contribute to revenues growth in the coming quarters.” About NextFerm Technologies NextFerm Technologies, traded on the Tel Aviv Stock Exchange (TASE:NXFR) is a food-tech company engaged in the research, development, manufacturing and marketing of innovative, functional and vegan yeast-derived, non-GMO protein alternatives for various applications in the food and food supplement markets and the growing market for animal-derived protein alternatives. NextFerm's flagship product is ProteVin™, a vegan, yeast-derived protein alternative with nutritional value that is similar to animal-derived protein and a neutral flavor, with no aftertastes that are typical of plant-based protein. ProteVin™ is designed for a variety of categories in the alternative protein market, which is estimated at $13 billion, with an annual growth rate of 10%, including milk and dairy substitutes, meat substitutes and additional categories such as infant nutrition, adult nutrition, and sports nutrition. NextFerm is gearing up for commercialization of the product in the US in 2022. Another product currently being sold is Astaferm®, an innovative astaxanthin-based antioxidant derived from yeast that has been sold in the US since the end of 2020 through well-established and leading brands in the food supplement market in the US. In July 2021, the Company received Regulatory Marketing Approval for Astaferm® in Canada. The company has additional products which have been licensed to Lallemand, a global giant focused on yeast. For more information, visit the NextFerm website at: www.nextferm.com Legal Notice Regarding Forward-Looking Statements This announcement also includes forecasts, projections, assessments, estimates and other information which refer to future events and matters, the realization of which is uncertain and not exclusively under the Company’s control (forward-looking information). The main facts and data used to support this information are facts and data regarding the current position of the Company and its businesses (including the scope of sales and levels of profitability, manpower, commercial engagements and more), facts and data regarding the current global position of the Company’s operating segments (including industry-specific financial developments, environmental regulatory developments, the competitive environment, technological developments, the reinsurance market and more), and macro-economic facts and data (including the economic situation both in Israel and around the world, yields in the capital markets, social and state developments and more), all as known by the Company when publishing this announcement. The forward-looking information included above in this announcement is significantly based upon, in addition to the existing information held by the Company, on the Company’s current assessments and expectations of future developments vis-a-vis each one of the aforementioned parameters, and the interconnectedness of each one of these developments. The Company has no certainty that its forecasts and assessments will indeed eventuate, and the Company’s operating results may be materially different than the results assessed or implicit based on that set forth above, inter alia, as a result of a change in any of the aforementioned factors. Contact Details Nextferm Technologies Ltd. Yossi Ohana - Chief Financial Officer +972 54-771-5893 yossio@nextferm.com Investor and Media contact Meirav Gomeh-Bauer +972 54-476-4979 meirav@bauerg.com Company Website https://www.nextferm.com/

September 02, 2021 02:29 PM Eastern Daylight Time

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The Meningitis Vaccines: What Parents of Adolescents Should Know

YourUpdateTV

A video accompanying this announcement is available at: https://youtu.be/OpbXUBrzUA4 According to the CDC, COVID-19 disrupted routine well-child visits for many children over the last year. As a result, too many children have fallen behind on receiving recommended vaccines – and that includes adolescents and young adults. If young adults are not receiving these recommended vaccinations, they are now vulnerable to infectious, potentially deadly diseases. So are the campuses and communities they live in. One vaccine that often gets left behind is Meningitis B, which is recommended for adolescents 16-23 years old. There are two types of meningitis vaccines – MenACWY and MenB. Few have received the MenB vaccine, yet it’s responsible for 100% of meningococcal meningitis outbreaks on college campuses since 2011. One issue? A lack of communication from pediatricians and family physicians. A recent study found that 49% of pediatricians and 69% of family physicians did not discuss the MenB vaccine during routine visits for 16-18-year-olds. That’s one reason why research shows that nearly 80% of parents did not know about the MenB vaccine, and why more than 78.2% of 17-year-olds have not received at least one dose of the Meningitis B vaccine. As kids head back to school, it’s important that parents take the time to check what vaccinations their teens and young adults have received and proactively talk to their healthcare provider about what other vaccines they need – including both the MenACWY and MenB meningitis vaccines. For more information visit: https://meningitisbactionproject.org/ About YourUpdateTV: YourUpdateTV is a social media video portal for organizations to share their content. It includes separate channels for Health and Wellness, Lifestyle, Media and Entertainment, Money and Finance, Social Responsibility, Sports and Technology. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

September 02, 2021 01:00 PM Eastern Daylight Time

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HowToBet.com launch HowToBet Podcast in partnership with Rider University, Daryl Fein and Sean Miller

HowToBet.com

Many people have bet money on a college sports game or professional football game at some point. The NCAA March Madness basketball tournament is another popular event for betting. But most people do not know how to bet the savvy way. They lack knowledge about what traits to look for in certain online bookmakers and which websites or platforms offer the best bonuses for the upcoming NFL season. Fortunately,, starting this week, a user-friendly new sports betting program is launching on platforms across the Internet. The How to Bet video podcast will hit the air on Wednesday, September 1, 2021. The show, which will broadcast weekly on Thursdays following the launch episode, features two of the most well-known multi-media personalities in the Tri-state area: Daryl Fein and Sean Miller. It is sponsored by the How to Bet website, which will run articles by Miller concurrent with the weekly shows: one for each Thursday night, Sunday night, and Monday night contest, and another showcasing the odds for all games for that week. Fein has been the long-time voice of Rider University basketball and has served as the co-host of the Feinline on ESPN Radio for nearly two years. He is excited to work on the show and help build it up from the ground. “I am really excited about the show,” Fein said. “We have a great blend of characters. We are going to have guests, we are going to do giveaways, it is going to be exciting. I am really looking forward to it, and I cannot wait to get started. Miller, sometimes referred to as “The Genius” on the program, has been with NJ Advance Media for nearly a decade, and is a major presence on prominent gambling websites. He also has experience in gambling podcasts and television programs, and brings a wealth of knowledge about the many sports he has covered over the years to the show. The show can be seen and heard in plenty of different places, including Apple, Breaker, Castbox, Google Podcasts, Overcast, PocketCast, Radio Public, Spotify, and Stitcher. All video podcasts will be uploaded to YouTube, as well, on the How to Bet channel. It can also be heard on 107.7 FM The Bronc (Rider University) and streamed on the radio stations' website. The station, run by well-known radio personality and General Manager John Mozes, was recently nominated for a 2021 Marconi Award for Best College Radio Station of the Year. Mozes and his student employees at the station, including Producer/Director Tiffany Hartman and Producer Trey Wright, will play an integral part in the show each week. “We are thrilled to be working with the How To Bet podcasting team on this exciting audio and video project,” Mozes said. “How To Bet will provide the students of 107.7 The Bronc with a truly global engaged-learning experience and one of the most comprehensive real-world media opportunities available at Rider University.” About HowToBet.com HowToBet.com offers the world’s most comprehensive betting wikipedia that can be accessed via a user-friendly web app. Its mission is to help make online betting safe, fun and as easy as performing a search on the web. There are already more than 500 how-to guides freely available, all written by seasoned betting professionals. More guides are being added on a weekly basis in a continued effort to educate anyone interested in what is now a $199 billion betting industry. For more details, visit: https://www.howtobet.com/about-us/. To download high resolution images for press use: - click here Contact Details Cristian Campan +45 50 30 42 66 cristian.campan@raketech.com Company Website https://www.howtobet.com/

September 02, 2021 10:03 AM Eastern Daylight Time

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MY.GAMES Becomes a Partner of the Breach Studios, Investing €3.5 Million in the Barcelona-based Game Developer

MY.GAMES

Gaming company MY.GAMES announced today that it will invest €3.5 million in the PC and console games development studio The Breach Studios based in Barcelona, via its investment fund MY.GAMES Venture Capital (MGVC). This is a part of the international expansion strategy of MY.GAMES to consolidate the company’s position in the global gaming market by inviting new studios to join the MY.GAMES ecosystem and supporting each studio with publishing, marketing and game developing expertise. The Breach Studios was founded in Barcelona in 2018 by industry veterans who shared a strong desire to push the boundaries of established genres with new and innovative ideas. They bring years of experience gained working at Ubisoft, Gameloft, Take-Two Interactive on titles such as Assassin’s Creed IV Black Flag, Ghost Recon Wildlands, The Crew 2, Gris, Bionic Commando, Asphalt 8: Airborne. The studio already has a track record of working across numerous titles and platforms since it was founded, and is now working on a new unannounced project - PvE/PvP cooperative shooter for PC and consoles. This is the latest investment made by MGVC - the investment arm of MY.GAMES - which is now one of the top 10 investors in the gaming industry*, the company invested in 12 game studios last year and signed 6 investment deals in the first half of 2021. In total, MGVC’s partnership network currently includes over 40 developer studios. By investing in new studios, MY.GAMES continues to expand its strategy for portfolio diversification along with providing partner studios with a solid boost for business growth and product scaling. With the investments in The Breach Studios, MY.GAMES plans to expand the portfolio of products on PCs and consoles, as well as enrich its expertise in co-op and PvP shooter genres. MY.GAMES' portfolio includes an impressive number of franchises in these genres, such as Warface, Left to Survive, Tacticool, War Robots and many others. Elena Grigoryan, CMO at MY.GAMES commented: “The investment in The Breach Studios strengthens our games production capabilities helping MY.GAMES with its ambition to become a major player in the industry in the upcoming years. This is an important step forward in executing our expansion strategy and more are in the plans. We look forward to welcoming the team into our ecosystem and working with them on some exciting future projects.” Jordi Guerrero, CTO and Co-Founder of The Breach Studios adds: “It was highly important for us to find an investor who has in-depth understanding of the game specifics, the product, and the genre we work with. We were pleasantly surprised to find it within the MY.GAMES team which has really amazing experience in the industry, charged with long-term cooperation, well versed in the market, trends, and also well understand the needs of the studio. Among all other potential investors, the MGVC team was the first who asked us about our product and our ideas before going into financial details. We believe that together we will be able to bring a lot of new things to the co-op shooter genre, in which both we and MY.GAMES have a rich expertise.” As a result of the deal with The Breach Studios, MY.GAMES has acquired a minority stake with a path to control. *- according to GamesOne research Contacts for press: Dmitrii Lazarev PR International Corporate PR Manager, MY.GAMES Dmitrii.Lazarev@corp.my.com Follow us on: Facebook LinkedIn Twitter About MY.GAMES: MY.GAMES is an international gaming brand (part of Mail.ru Group) and a leading online entertainment company. MY.GAMES comprises 12 regional offices in Russia, Europe and the US, over 1,800 staff, and 13 development studios. MY.GAMES creates titles for the PC, consoles, and mobile devices. The company operates over 80 projects, with more than 150 titles in its portfolio including War Robots, Hustle Castle, Left to Survive, Skyforge, and Allods Online. MY.GAMES portfolio includes renowned titles like Warface, ArcheAge, Perfect World, Revelation Online, Conqueror's Blade, Lost Ark, and more. About The Breach Studios: The Breach Studios is a video game development company located in Barcelona, Spain, and composed of industry veterans coming from companies like Ubisoft, Take 2 and 4AGames. The studio’s main objective is to push the boundaries of already established genres with new and innovative ideas that provide genuine and exciting experiences. Contact Details Stefano Petrullo – Renaissance PR +44 7828 692315 stefano@renaissancepr.biz Emily Britt – Renaissance PR +44 7530 081191 emily@renaissancepr.biz Sophie Carter - Renaissance PR +44 7810 848320 sophie@renaissancepr.biz Company Website https://my.games/en

September 02, 2021 09:01 AM Eastern Daylight Time

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President Zelensky of Ukraine pays tribute to the Babyn Yar massacre victims at the United States Holocaust Memorial Museum

Babyn Yar Holocaust Memorial Center

Today President Volodymyr Zelensky of Ukraine honored the victims of the Babyn Yar massacre of World War II during his visit to the United States Holocaust Memorial Museum in Washington, D.C. “Victims of the Holocaust were at least six million Jews. Among them - one and a half million, one in four from Ukraine," said President Zelensky and shared the story of his own family members who died in the Holocaust. "There were four brothers. Three of them, as well as their parents, wives, children, and all relatives, were shot by the German occupiers who invaded Ukraine. The fourth brother was at the front lines at the time. He went through World War II, contributed to the victory over Nazism and returned home four years later. Two years later he had a son, 31 years later - a grandson, and 40 years later his grandson became president of Ukraine. Now he is in front of you," the head of state said. President Zelensky visited the Holocaust Memorial Museum alongside prominent leaders of major Jewish organizations in the United States. "Over two days on 29-30 of September 1941, the Nazis killed nearly 34,000 people in Babyn Yar. Over the next two years, according to various estimates, up to 200,000 people. It is our undisputed duty to honor their memory. Unfortunately, for a long time, this was not obvious. In Soviet times, a sports complex and shooting range were built there. And since 1991, Babyn Yar has become not a place of memory, but a place of oblivion. We have been actively changing this for the last two years. At the end of 2020, I signed the Decree "On measures for the further development of the National Historical and Memorial Reserve 'Babyn Yar.'" This memorial complex is a cure for historical complexes." "Conceptually new objects have already been created there, which tell the story of the tragedy in the modern language of modern technologies for modern generations,” shared President Zelensky. Babyn Yar has become a powerful symbol of the 'Holocaust by Bullets,' the estimated 2.5 million Jews who were murdered near their homes in similar Nazi mass shootings across Eastern Europe, 1.5 million of them in Ukraine alone. This year marks the 80th anniversary of the Babyn Yar massacre. Human rights activist Natan Sharansky, Chair of the supervisory board of the Babyn Yar Holocaust Memorial Center, stated, “ Now is the time to right the historic wrong of Babyn Yar, for the sake of Ukraine, the Jewish communities and the world. The untold stories of these victims must be shared, and this year we will honor their memories to ensure history is not repeated.” Commemorations will culminate in a formal event including global leaders on Oct. 6, 2021, at the Babyn Yar Holocaust Memorial Center in Kyiv, Ukraine. About the Babyn Yar Holocaust Memorial Center The Babyn Yar Holocaust Memorial Center is a non-governmental charity whose purpose is to preserve and cultivate the memory of the Holocaust and the Babyn Yar tragedy in Ukraine by turning the Babyn Yar area into a place of remembrance. The Foundation's mission is to worthily honor the memory of the victims of the tragedy and to contribute to the humanization of society through preserving and studying the history of the Holocaust. Contact Details Priya Ramanathan +1 312-368-7537 pramanathan@apcoworldwide.com Company Website https://babynyar.org/en

September 01, 2021 04:33 PM Eastern Daylight Time

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Pet Insurance and the Pandemic

YourUpdateTV

A video accompanying this announcement is available at: https://youtu.be/9KdDYhsia2A Amid the pandemic last year, more than 2 million dogs and cats were adopted from shelters. Now, as employees across the U.S. anticipate a potential return to in-person work, pet parents have some concerns about how the transition may impact both their animals’ and their own well-being. In fact, MetLife’s new Pet Parent Pulse Survey found that three in four (74 percent) working pet parents are considering how pet care during this time may impact their finances, while nearly all (95 percent) anticipate that a possible transition back to the office will cause a change in their pet’s health or routine. If you are a working pet parent, what do you need to know and prepare for during this time? “It may be as simple as making some changes at home, like introducing a crate or a gate to keep your pet safe and healthy. Alternatively, maybe pet care or ‘doggy daycare’ services make sense for you,” said Katie Blakeley, vice president and head of pet insurance, MetLife. “Many pet parents are also leaning on their employers to help them navigate the return to office and how it may effect their furry family members. For example, introducing pet health insurance into a voluntary benefit plan is becoming a popular option for many working pet parents.” For more information visit: metlife.com/insurance/pet-insurance About MetLife: MetLife, Inc. (NYSE: MET), through its subsidiaries and affiliates ("MetLife"), is one of the world's leading financial services companies, providing insurance, annuities, employee benefits and asset management to help its individual and institutional customers navigate their changing world. Founded in 1868, MetLife has operations in more than 40 countries and holds leading market positions in the United States, Japan, Latin America, Asia, Europe and the Middle East. For more information, visit www.metlife.com. YourUpdateTV: YourUpdateTV is a social media video portal for organizations to share their content. It includes separate channels for Health and Wellness, Lifestyle, Media and Entertainment, Money and Finance, Social Responsibility, Sports and Technology. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

September 01, 2021 01:00 PM Eastern Daylight Time

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Spotlight Sports Group Acquires Alarm Sports Network, Leading US Fantasy Sports Operator

Spotlight Sports Group

Spotlight Sports Group announced today the acquisition of FA Media LLC (Alarm Sports Network), a leading fantasy sports technology and media company, in an all-cash transaction. Spotlight Sports Group is a world-leading technology, content and media company specializing in sports betting and fantasy sports. Alarm Sports Network provides white-label proprietary technology solutions and free-to-play contests for blue-chip media and sports content providers. It also develops engaging content for its popular consumer sports platforms: Fantasy Alarm, DFS Alarm and Wager Alarm. The addition of these services to Spotlight Sports Group creates an all-encompassing sports betting and fantasy sports offering. Spotlight Sports Group is recognized for its sports betting expertise on direct-to-consumer platforms like Pickswise, one of the fastest-growing sports betting content providers in North America, and Racing Post in the UK and Ireland. Spotlight Sports Group also supplies sports betting technology, tooling and actionable content to drive user engagement for the world’s leading sportsbooks and media owners. “This acquisition immediately accelerates our growth across North America with the addition of proprietary technology and authoritative, scalable content. We are delighted to be joining forces with a vastly experienced management team steeped in fantasy sports and sports betting expertise. ASN will also broaden our business-to-business footprint through partnerships with Yahoo, FTN Network, SiriusXM and others,” said Alan Byrne, CEO of Spotlight Sports Group. “This is a transformative deal for Spotlight Sports Group. It allows us to combine the skills and expertise which have fueled our digital growth in the UK and Ireland with the talent and flair of the team at ASN in order to have a significant impact on the all-important US market.” Key highlights from the deal include: Spotlight Sports Group will retain the expertise of the Alarm Sports Network team: co-founders Dan and Al Williams, former NBC executive and Fantasy Sports & Gaming Association Hall-Of-Famer Rick Wolf and former FOX Sports & EA Sports executive Ed Bunnell. Alarm Sports Network, who developed the technology to help drive user engagement and revenue at sports media companies like FTN Network, Yahoo, Bally Sports and The Nation Network, will fold into Spotlight Sports Group’s brand. ASN brands Fantasy Alarm, Wager Alarm, DFS Alarm and Fantasy Rundown join Pickwise in a new look direct-to-consumer brand roster for sports bettors and fantasy players across North America. Spotlight Sports Group will integrate the ASN team, growing the Group’s staff to more than 500 people. “This deal creates a powerhouse sports betting and fantasy sports business, proven to drive revenue with engagement-led solutions. Using our unique mix of product technology, expert content and authoritative brands, we will continue to deepen our relationships with our partners to help them grow and monetize their audiences,” said Rick Wolf, President Alarm Sports Network. “We are tremendously excited to become part of Spotlight Sports Group, working together to help solve challenges and drive innovation for our partners in the fast-evolving sports media and affiliate landscape,” added Dan Williams, Co-Founder. For more information on Spotlight Sports Group please visit: https://www.spotlightsportsgroup.com/en_us/ ABOUT SPOTLIGHT SPORTS GROUP Spotlight Sports Group (owned by Exponent Private Equity) is a leading technology, content and media business specializing in sports betting. Evolved from the Racing Post Group, Spotlight Sports Group engages millions of people directly through Racing Post, Pickswise, Free Super Tips and myracing. The company also has decades of experience in powering growth and conversion for the world’s biggest sportsbooks and media companies, delivering best-in-class technology and expert scalable content experiences in more than 70 languages. ABOUT THE ALARM SPORTS NETWORK Alarm Sports Network’s (ASN) mission is to create products, services and content that entertain and inform so that sports fans can learn, play and win whether it is fantasy sports or sports betting. This has been achieved through three digital platforms: Fantasy Alarm, Wager Alarm and DFS Alarm. ASN platforms cover all 10 major US sports (including Esports) offering a mix of free and premium content. The business-to-business division supplies media companies with a range of tools from data modelled projections for player performance to full turnkey white-label platforms and free-to-play contests. Contact Details Michael Adorno +1 212-931-6143 madorno@hotpaperlantern.com Company Website https://www.spotlightsportsgroup.com/en_us/

September 01, 2021 08:00 AM Eastern Daylight Time

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Handlery Union Square Hotel San Francisco Offers Fire Evacuees Special Rate of $75/Night (Including Parking)

Handlery

Handlery Hotels, Inc., the family-owned and operated brand of Handlery Union Square Hotel San Francisco, is supporting evacuees of Northern California wildfires by offering special rates to those displaced. The package, priced at just $75 per night, includes parking. "We wanted to support those being forced from their homes in this unprecedented fire season,” said Jon Handlery, president of Handlery Hotels, Inc. “We are a family-owned hotel and want to give families a place to rest while they figure out next steps.” Fire Evacuee Package The $75/night package, which does not include tax/service fees, must be booked at sf.handlery.com or via phone at 800-995-4874. Package includes: 3 p.m. late check-out Complimentary parking with unlimited in and out privileges Complimentary bottled water Complimentary Wi-Fi 10% discount at Macy’s 10% off Red and White Fleet Bay Cruises 10% discount on Big Bus city tours *Please note: proof of residency in a fire zone must be shown at check in. Only one room per evacuee is permitted for this special package. Rates are in effect until November 2, 2021. About Handlery Hotels Commitment to Clean All areas of the Handlery Hotel San Diego have been fully cleaned and disinfected according to local health guidelines. A strict cleaning process taking place throughout the day further ensures the health and safety of our guests and staff. For more information on our health and safety protocols, please visit www.handlery.com. About Handlery Hotels, Inc. Handlery Hotels is California's oldest family-owned hotel company, serving guests for nearly 100 years. Two premier properties welcome guests visiting both northern and southern California: Handlery Union Square Hotel in San Francisco and Handlery Hotel San Diego. Frequent guests can take advantage of the Handlery Rewards program, which offers one free night after every 10 nights you stay at either California location. For more information, please visit www.handlery.com. MEDIA, PLEASE NOTE: For more information, including an interview with Jon Handlery, please contact Robin Carr/Landis Communications (LCI) at (415) 971-3991 or robin@landispr.com. # # # Contact Details Robin Carr +1 415-971-3991 robin@landispr.com

August 31, 2021 02:52 PM Eastern Daylight Time

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