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Liteboxer Announces Transformative Rebrand to Litesport

Litesport

Litesport, formerly known as Liteboxer, the leading trainer-led VR fitness company, announces its rebrand to reflect the brand’s evolution and continued expansion into workout modes beyond boxing. The new visual identity and name demonstrates the company's growth and marks a significant milestone, as the brand releases a monumental update to their popular VR-fitness app, including Strength Training. With the addition of the strength modality, Litesport creates an accessible, inviting and convenient environment for any and all fitness enthusiasts by bringing real trainers to your home. Litesport continues to disrupt the VR fitness industry with their new Strength Training mode which uses cutting-edge VR features, such as passthrough, hand-tracking, and mixed-reality to enable trainers to appear in the user's own space and provide effective dumbbell-based workouts. This addition to the app provides a first-of-its-kind experience with tried-and-true exercises, ensuring correct form while lifting weights as well as showcases Litesport's commitment to helping at-home fitness enthusiasts build strength, while increasing the app's appeal to a wider audience. The Liteboxer VR fitness app launched just over one year ago and now with the rebrand it includes Boxing, Total Body, and Strength workouts. The app has over 940,000 installs to date, and CEO and Founder, Jeff Morin, is delighted with the progress. Reflecting on the app's evolution since the original release in March 2022, Morin said, "The app has changed so much in the past 12 months. We added full body workouts with the launch of Total Body 6 months ago, and it became obvious that this made-for-VR, trainer-led experience is really something special. People love it, and it's a huge differentiator for us." Litesport's unique offering provides a workout experience that is personalized, interactive and is led by world class trainers. Members enjoy the one-on-one coaching experience, which they might not have access to otherwise due to time, cost, or location. Morin explains, "We are unique in the space where the trainer is in front of you, showing what you do for the entire workout. Not just an intro, not a voiceover, but right in front of you - showing you good form, sweating, and doing the work. Now take that, add the interactivity and the feedback made possible by working out in the headset, and we have something pretty addictive. That's what we're all about." The new Strength Training mode differs from the other workouts in the app, as it does not provide a 'score,' 'leaderboard,' or 'match' results. Instead, trainers provide guidance throughout the workout, targeting 16 key muscles, which are showcased on the interactive muscle map. Members have the ability to filter content by specific muscle groups to change the focus of each workout to reach their goals. The mode is intended to motivate members to compete with themselves, improving their muscle map and getting stronger with each workout. Morin concludes, "Building strength is essential, and we want to make it accessible to everyone. With Strength Training, we hope to give people who may have never sought out a strength workout - a starting point. They can find a workout to help strengthen their lower back so they might more easily pick up their toddler, whatever it might be. Our muscle map makes it simple to pick a target area, and the tracking and accountability will, we hope, make them come back to it and feel the result, but as a side effect of having fun in the app and doing something they enjoy." Litesport's app is available to download in the Oculus Store for $18.99/month, with a 7-day free trial. There is also an option to sign up for a free membership, which provides limited access to content. The app is compatible with Meta Quest, Quest 2, and Quest Pro headsets, providing immersive and fun workouts in the comfort of your own home. To learn more about Litesport, please visit www.litesport.com and @ LitesportVR on TikTok. About Litesport Litesport, formally Liteboxer, combines hit music, game dynamics, and expert training to create the world's most immersive workouts. By combining innovative boxing, full body, and strength training workouts, Litesport creates the ultimate virtual reality fitness experience placing real, certified trainers in the convenience of your own home. Litesport is designed to make your at-home workouts accessible and teach form accuracy while also keeping your goals at the forefront. Contact Details Powers PR Courtney Stewart courtney@powers-pr.com Company Website https://litesport.com/

March 29, 2023 09:03 AM Eastern Daylight Time

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NEW APP RESEARCH REVEALS NEARLY 50 MILLION ADULT AMERICANS HAVE PLAYED PICKLEBALL IN THE LAST 12 MONTHS; AVERAGE AGE DROPS TO 35

APP

America’s fastest growing sport continues its meteoric rise; Updated 2023 Association of Pickleball Professionals (APP) research highlights include 19% of Americans 18+ have played pickleball in the last 12 months, a 35% increase since August 2022 The Association of Pickleball Professionals (APP) has unveiled updated pickleball participation research which reveals that 48.3 million adult Americans – nearly 19% of the total adult population – have played pickleball at least once in the past 12 months. This represents an increase of 35% since the APP’s last research was concluded in August 2022, when the adult participation number reached 36.5 million. The updated study also revealed that the average age of pickleball players is 34.8 years, considerably younger than previously assumed, highlighting the growth of the game, in particular, among people between 18 and 44. The new research reveals additional data points for demographics and geographics of the pickleball-playing population in the United States. Demographics – Who is Playing Pickleball the Most? Avid pickleball players (those playing at least once per month) are much younger than ever stated or assumed. The latest research reveals that the average age of avid pickleball players is 34.8. More than 70% of avid pickleball players are between the ages of 18 and 44; 40% are between 25 and 34; and 18% are between 18 and 24. Additionally, since August 2022 there has been an 86% growth in players aged 35-44, and a 32% growth in casual players (those playing at least once per year). Pickleball is an inclusive sport by nature, appealing to all demographics, but the highest concentration of avid players are male – 62%. Among casual players, 57% are male and 43% are female. Geographics – Where Are People Playing Pickleball? The APP’s latest research also shows the hotspots of where pickleball is being played throughout the United States. The research revealed the top 10 DMAs (Designated Market Areas) account for 45% of all pickleball participation, with New York City and Los Angeles accounting for more than 21%. The top 10 DMAs for pickleball participation are: New York: 11.3% of the DMA population has played pickleball at least once in the past 12 months (5.5m) LA: 9.6% of the DMA population has played pickleball at least once in the past 12 months (4.7m) Dallas-Fort Worth: 5.2% of the DMA population has played pickleball at least once in the past 12 months (2.5m) Miami-Fort Lauderdale: 3.1% of the DMA population has played pickleball at least once in the past 12 months (1.5m) San Francisco - Oakland - San Jose: 2.9% of the DMA population has played pickleball at least once in the past 12 months (1.4m) Washington DC: 2.9% of the DMA population has played pickleball at least once in the past 12 months (1.4m) Houston: 2.5% of the DMA population has played pickleball at least once in the past 12 months (1.2m) Chicago: 2.5% of the DMA population has played pickleball at least once in the past 12 months (1.2m) Atlanta: 2.3% of the DMA population has played pickleball at least once in the past 12 months (1.1m) Seattle - Tacoma: 2.2% of the DMA population has played pickleball at least once in the past 12 months (1.1m) “The APP’s latest research proves that the rapid growth of pickleball continues unabated,” commented Tom Webb, Chief Marketing Officer of the APP. “We revealed in January just how fast participation numbers have increased in the last two years, and now we now are able to answer the question, ‘who is playing pickleball?’. Those people are younger than anyone thought, and there are many more people playing pickleball than has ever been seen before. “Over the past few years, we have seen this sport spread at an unprecedented rate – from recreational play in driveways, schools and clubs, to competitive leagues and tournaments, to the elite players at the professional level. That growth has brought a remarkable influx of players nationwide - they are younger, more diverse, and can be found in more places than anyone ever thought. Every day we hear stories across the nation of a new pickleball facility breaking ground, courts being built, and local communities gathering together to take part in the sport for the first time – and falling in love with pickleball. As stewards of the sport, the APP is honored to represent the nearly 50 million players who are now finding so much enjoyment from the game every day. Through the APP’s research, we are proud to be at the forefront of understanding the pickleball revolution – not only learning the metrics of how popular pickleball is becoming in the USA, and around the world, but solidifying our understanding of just how far the game has come, and leading where it goes.” About the APP Founded in 2019, the Association of Pickleball Professionals (APP) elevates the sport of pickleball by providing elite platforms for the best players in the world, right through to the millions of people picking up a paddle for the first time. Serving professional pickleball players, senior professionals, amateurs and recreational players in the fastest growing sport in the USA, the APP is the first and only tour officially sanctioned by USA Pickleball. The 2023 APP Tour slate has 16 tournament stops planned, in addition to International and Collegiate Series events. The APP also prides itself on developing the next generation of champions through its Next Gen Series and other youth initiatives. Follow the APP via APPTour.org, on Instagram, Twitter, Facebook, LinkedIn and YouTube. Contact Details The APP Tom Webb +1 512-952-9369 twebb@theapp.global Company Website https://apptour.org/

March 29, 2023 08:20 AM Eastern Daylight Time

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Averting Food Crises: The Synergy of Fertilizers and Predictive Analytics for Food Security

Sage Potash

Food security is a global concern, with the world’s population rising, a struggle to meet climate targets and the war in Ukraine triggering particularly severe disruptions to global markets for critical raw materials. Food crises create human suffering and require emergency relief, which is why we must find ways to prevent them from happening. One route is safeguarding fertilizers, which are critical to enhancing agricultural productivity and crop yields. Another is using predictive analytics. This article discusses fertilizer production with reference to CF Industries Holdings, Inc. (NYSE: CF), The Mosaic Company (NYSE: MOS), IBM (NYSE: IBM), and Sage Potash (TSX.V: SAGE).  Food security depends on raw inputs like natural gas or minerals like potash and nitrogen in fertilizer production. Fertilizers are crucial to enhance crop yield and quality, but the past eighteen months have been volatile. Indeed, geopolitical tensions, energy prices, and economic weakness have impacted the production rates and prices of fertilizer ingredients. Agriculture is a sector that operates cyclically, where farmers need to plan for their fertilizer purchases. However, if fertilizer prices are too high, farmers may choose to delay their purchases in hopes of lower prices in the future. This delay could impact the quality of the following year’s harvest if the farmers have yet to acquire enough fertilizer. Ensuring a reliable domestic supply of critical ingredients is essential to avoid such situations. This can reduce the likelihood of sudden and significant fertilizer price increases, providing stability and security to the agricultural sector. The geopolitical unrest, sparked by Russia’s aggression towards Ukraine and the resulting sanctions that impact 40% of the world’s potash sources (originating from Russia and Belarus), has made the creation of a self-sufficient supply in the United States the only viable option. For instance,  Sage Potash Corp  (TSX.V: SAGE) is exploring a large-scale, high-grade potash resource within the Paradox Basin of Southeast Utah and pioneering a new scalable, environmentally friendly and more cost-effective method of potash production in the US which could ensure a short path to initial production. Meanwhile, CF Industries Holdings, Inc. (NYSE: CF), the world’s largest ammonia producer, is  joining  forces with South Korea’s leading chemical company LOTTE CHEMICAL Corporation. Together they will assess the development of and investment in a greenfield clean ammonia production facility in the United States. Ammonia is a key ingredient in the production of nitrogen-based fertilizers. Securing a domestic supply of critical ingredients essential to producing fertilizers ensures a stable supply that should be more cost-effective than importing. It can also help support domestic industries and create jobs. Predictive analytics can likewise help secure the domestic supply of fertilizer ingredients. By analyzing data on domestic production levels, consumption patterns, and market trends, predictive analytics can help identify potential supply chain disruptions and other risks that could affect the availability of critical ingredients. Decision-makers can use this data to develop contingency plans and take proactive measures to ensure a stable supply of these ingredients. The Mosaic Company (NYSE: MOS), a global leader in the production of two vital agricultural nutrients, concentrated phosphate and potash, has been collaborating with  PwC  to leverage advanced analytics and climate modeling to help it make informed decisions, manage risk and support the stability of the global food system. Meanwhile, a recent Science.org article  discusses predicting food crises using news streams. Researchers used recent advances in deep learning to analyze 11.2 million news articles published between 1980 and 2020 that focused on food-insecure countries. By extracting high-frequency precursors to food crises that are both interpretable and validated by traditional risk indicators, the researchers were able to create more accurate predictive models. The study shows that leveraging machine learning techniques to analyze news articles can help predict food crises with greater accuracy and timeliness than traditional risk indicators alone. This could improve emergency relief efforts and reduce the impact of food insecurity on vulnerable populations. Furthermore, farmers can also use predictive analytics to optimize fertilizer application, reduce waste, improve crop management, and enhance supply chain management.  IBM (NYSE: IBM) is a company heavily investing in predictive analytics. Its IBM Watson Decision Platform for Agriculture  uses  Watson AI to analyze data and provide predictive insights that support better-informed and more confident decision-making. Both fertilizer ingredient supply and predictive analytics play a crucial role in preventing food crises by contributing to sustainable and resilient food systems capable of supporting population growth.  IBM and Latin American-based nonprofit  Plan21 Foundation  have partnered to support smallholder farmers in Latin America to increase their productivity and income. The partnership will create a phone app to help farmers learn how to use weather and crop data and calculate their carbon footprint. This will help them manage their crops more effectively and sustainably and make better choices in dealing with climate change.  CF Industries Holdings, Inc. (NYSE: CF) is focused on providing sustainable energy to support global food and fuel needs. It aims to decarbonize its ammonia production network, the largest in the world, to produce green and blue hydrogen and nitrogen products for use in energy, fertilizer, emissions reduction, and other industrial applications. CF Industries  delivered  outstanding results in 2022, producing record financial performance for the fourth quarter and full year.  Sage Potash Corp (TSX.V: SAGE) is an American potash exploration company that has just launched on the TSX Venture exchange. It owns a large-scale, high-grade potash resource within the Paradox Basin of Southeast Utah. The Company is pioneering a scalable and cost-effective method of production that will also have greater environmental sustainability and a shorter lead time to initial production.  The Mosaic Company (NYSE: MOS) is  one  of the world’s leading producers and marketers of concentrated phosphate and potash crop nutrients. Mosaic is a single-source provider of fertilizers and feed ingredients for the global agriculture industry. Contact Details Sage Potash Peter Hogendoorn +1 604-764-2158 peter.hogendoorn@sagepotash.com Company Website https://sagepotash.com

March 29, 2023 08:00 AM Eastern Daylight Time

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Orange Tree Employment Screening Accelerates Momentum with Expansion of Senior Leadership Team

Orange Tree Employment Screening

Orange Tree Employment Screening, a technology-driven services company in the background screening industry, today announced that it has expanded its leadership team to include three new senior roles. Justin Jovle will serve as the new Chief Operating Officer (COO), while Bridget George will be the new Vice President of Client Services, and Brooke Boeser will help guide company expansion as the new Vice President of Marketing. The new hires will help the company continue to accelerate its strong growth while delivering unparalleled client service. “Over the past 18 months, Orange Tree has grown significantly, both organically and through acquisition. To continue this growth, it is important to strategically expand our leadership team,” said Renee Ernste, CEO of Orange Tree. “We are not stopping here. We have expansion plans which require expertise to enable the successful integration of the companies we’ve purchased and to support future acquisitions.” In addition to growing via acquisition and new sales, Orange Tree recently released an innovative online buying experience which provides buyers new levels of choice and pricing transparency. Available to all businesses, the online platform is targeted to the midmarket and small business customer who wants help in choosing the best solution with full visibility to pricing previously reserved for only enterprise businesses. “The buyers’ preferences have changed, and we are delivering what today’s customer expects and deserves,” said Jeff Ernste, Chief Sales and Marketing Officer. “Customers want to buy solutions tailored to their needs, in a way and at a time that is convenient for them, and with full transparency to the pricing and terms of their program. We are delivering a solution which aligns precisely with their needs. “The strategic decision to bring in tested leadership and launch a game-changing online buying platform means that Orange Tree’s growth momentum is just beginning,” concluded Ernste. About Orange Tree Employment Screening For more than 30 years, Orange Tree has provided technology-enabled background screening, drug testing, and occupational health services that are fast, easy to use, and can be tailored to the unique needs of each employer. Orange Tree streamlines hiring decisions, integrates with HCM and ATS platforms, and empowers employers in Healthcare, Manufacturing, Hospitality, Retail, Staffing, and other major industries to quickly fill open positions while delivering an engaging candidate experience. Learn more at www.orangetreescreening.com. Contact Details Razor Sharp PR Ray Young +1 512-694-6097 ray@razorsharppr.com Company Website https://www.orangetreescreening.com/

March 28, 2023 08:30 AM Central Daylight Time

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Luna Daily Partners Exclusively With Sephora For U.S. Launch, Becoming The First Exclusive UK Intimate Care Brand Available at Sephora

Luna Daily

New York, NY (March 28, 2023) - Revolutionary intimate care brand Luna Daily announced today that it will be partnering exclusively with beauty retailer Sephora for the brand’s U.S. launch. Luna Daily will become the first exclusive UK intimate care brand to launch at Sephora, as the retailer newly enters the category. Previously only available in the UK, this retail expansion marks the brand’s entry into the U.S. market. Luna Daily will be available in over 260 Sephora stores across the U.S. in May 2023, and on Sephora.com beginning on April 4, 2023. Luna Daily will also be featured on Sephora’s “Next Big Thing” wall, which features trending and high-potential brands. Luna Daily is a female-founded, microbiome balancing body care brand for all skin, even your most intimate. Founded by beauty-industry veteran Katy Cottam and formulated with dermatologists and gynecologists, the products are powered by Luna Daily ’s unique complex [THERMA-BIOME+™] made up of Thermal Water, Prebiotics & Vitamins to strengthen, nourish, and protect the skin’s microbiome. All Luna Daily products are pH perfect, natural and vegan, free from soap, allergens, sulfates and parabens, sustainable, and thoughtfully designed. Luna Daily has three core ranges, carefully curated to consider the changes women go through daily, weekly, and monthly - from getting your period, through motherhood, to menopause. These are comprised of Original (for daily care), Fragrance-Free (for sensitive or allergy-prone skin, including pregnancy and post-birth), and Hydrating (for dry, dehydrated or hormonally changing skin, including, perimenopause and menopause). Luna Daily will launch all three of its ranges for women of ‘all ages & stages’ exclusively at Sephora U.S. on their “Next Big Thing” wall with their best-selling hero The Everywhere Spray-To-Wipe, the World's first natural, eco alternative to single-use wipes (1 bottle = 300 wipes), The Everywhere Wash, a natural, gentle cleansing wash, and The Everything Oil, a lightweight, deeply moisturizing, multi-tasking oil clinically proven to visibly reduce ingrown hairs, dark spots, redness, and bumps for smooth, soft skin. Each product has been tested on all skin types, including sensitive skin, and was created based on the brand’s mission to revolutionize the outdated 'feminine hygiene' category by providing a simplified, thoughtfully created regimen that can be used by anyone, anywhere. The Everywhere Spray-To-Wipe will also be featured in Sephora’s “Minis and More” across 60+ stores. Multi-use, it’s perfect for instant cleansing, on-the-go, post-gym, or on your period. The Everywhere Spray-To-Wipe is the must-have companion in your handbag, gym bag, or at home. Spray directly onto skin or onto a tissue to create a refreshing, skin-friendly eco-wipe for all skin, even your most intimate. One recyclable bottle is the equivalent of 300 single-use wipes. In 2022 alone, sales of the product saved 2 million single-use wipes. “ Luna Daily was born out of personal experience of not being able to use traditional body care products for my intimate skin, frustrated at the outdated feminine hygiene products available with all of the ‘what’s wrong with her’ associations. With the help of medical experts including dermatologists and gynecologists, I created Luna Daily – microbiome balancing body care for all your skin, even your most intimate. And revolutionizing a new category of products is only part of our mission – with Luna Daily, I want to help normalize conversations and change education, connecting women to each other and their entire bodies,” said Katy Cottam, Founder of Luna Daily. “I am so thrilled to be partnering with Sephora as the leading global beauty retailer driving forward this movement. The retail environment is integral to helping us redefine the category and consumer shopping behavior and it’s a huge moment to be the first ever brand of our kind in a Sephora store alongside established beauty categories.” “Sephora is thrilled to partner with Luna Daily and continue bringing our clients best-in-class products that support all their beauty and wellness needs,” said Cindy Deily, VP Skincare Merchandising at Sephora. “With its inclusive approach and effective, clean formulations, Luna Daily offers products that support the unique needs of women at all stages of life and helps reinforce Sephora’s commitment to this important, growing category of intimate care. We look forward to introducing Luna Daily to our Sephora community and know it will be a wonderful addition to our assortment.” Luna Daily products are formulated with The Luna Daily Collective, composed of expert dermatologists, gynecologists and experts. The Luna Daily Collective is newly joined by Dr. Cheruba Prabakar, a U.S.-based board certified OBGYN who specializes in supporting women across a range of conditions, and is also a nationally certified menopause practitioner. “ Luna Daily’ s mission to provide education and dispel myths about intimate care is perfectly aligned with my own values. As an OBGYN, intimate care is one of the most common topics I address in my practice, and infections due to product use are the most frequent reason why patients come in to visit me. I am thrilled to be working with Luna Daily to continue helping people choose products that are safe, effective, and can be used from head to toe,” said Dr. Prabakar, OBGYN & medical advisor for The Luna Daily Collective. Venture capital has also taken notice of the rapid rise in consumer demand for these emerging wellness categories. In order to fuel the new market entry into the U.S. and expansion into brick and mortar retail, Luna Daily has closed a $3.7MM investment from UK firms Redrice, Joyance, and Velocity Juice, as well as angel investors. Luna Daily is over 70% female owned and has a 70% female senior leadership team. For more information on Luna Daily, visit luna-daily.com. ABOUT LUNA DAILY Say hello to Luna Daily - for all skin, even your most intimate. Founded by Katy Cottam (former Global Head of Brand Marketing at Charlotte Tilbury) and formulated with dermatologists and gynecologists, Luna Daily products are powered by the brand’s unique complex [THERMA-BIOME+™] to strengthen, nourish, and protect the skin’s microbiome. All Luna Daily products are pH perfect, natural and vegan, free from soap, allergens, sulfates and parabens, sustainable, and thoughtfully designed. They have three ranges to cater for all ages & stages. Through Luna Daily ’s pioneering research with 1,000 women of all ages, stages and ethnicities, it has been found that: 80% of women cannot accurately label the vulva; 1 in 3 women are still washing inside their vagina (despite it being self-cleaning); 43% of women's washing routines have caused a gynecological issue; and 65% of women admitted to thinking 'something was wrong' when seeing a feminine care product in a friend’s bathroom. Luna Daily aims to build education and awareness around these commonly misunderstood topics and normalize conversations around intimate care. Luna Daily is also proud to be partners with The Lady Garden Foundation, with the shared mission to destigmatize conversations around gynecological health, whilst raising funds to support the foundation’s ongoing work in reducing the devastating impact of gynecological cancers. ABOUT SEPHORA AMERICAS Since its debut in North America more than 20 years ago, Sephora has been a leader in prestige omni-retail with the mission of creating an inviting beauty shopping experience and inspiring fearlessness in our community. With the goal of delivering unbiased shopping support and a personalized experience, Sephora invites clients to discover thousands of products from more than 360 carefully curated brands, explore online and through our mobile app, enjoy services at the Beauty Studio and engage with expertly trained Beauty Advisors in more than 600 stores across the Americas. And with its new long-term retail strategic partnership, clients can now shop Sephora at Kohl’s, a fully immersive, premium beauty destination, with 600 locations nationwide by year-end, and 850 locations by 2023. Clients can access the free-to-join Beauty Insider program and digital community, which together enhance the experience of Sephora’s passionate clients. Sephora has been an industry-leading champion of diversity, inclusivity, and empowerment, guided by our longstanding company values. In 2019, Sephora announced a new tagline and manifesto, “We Belong to Something Beautiful,” to reinforce its dedication to fostering belonging amongst all clients and employees and to publicly strive for a more inclusive vision for retail in the Americas. Sephora continues to give back to our communities and advance inclusion in our industry through its social impact and equity programming, called the Sephora D&I Heart Journey. For more information, visit: https://www.sephora.com/about-us and @Sephora on social media. For media inquiries, please visit our Sephora newsroom or email ExternalComms@sephora.com. # # # LUNA DAILY PR CONTACT: OGAKI Digital Hallie Sawyer hsawyer@ogakidigital.com Contact Details OGAKI Hallie Sawyer hsawyer@ogakidigital.com Company Website https://luna-daily.com

March 28, 2023 06:00 AM Eastern Daylight Time

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Why Are People So Afraid of Root Canals?

YourUpdateTV

Root canals tend to strike fear in people. Just thinking of the words are enough to terrify most of us. Root canal symptoms can be a pain. Choosing your root canal option doesn’t have to be. According to the Journal of Family Medicine and Primary Care, 2020, many people actually avoid root canals and further deteriorate the state of their teeth purely because they have misconceptions about the pain and treatment time associated with the procedure. However, root canal treatment can be extremely important – in fact, dental research shows that losing teeth can result in psychological distress due to lowered self-confidence, especially if the lost teeth are highly visible. To combat these fears and misconceptions, the GentleWave Procedure is a less invasive and less painful alternative to conventional root canal treatment. It is redefining standard treatment with a minimally invasive process that preserves tooth structure and promotes early healing. Focused on saving teeth, Sonendo is a commercial-stage medical technology company and the developer of the GentleWave System. According to a recent clinical trial, 99.5% of patients experienced minimal to no pain during the GentleWave Procedure with the addition of CleanFlow Technology. More than one million patients have received the GentleWave Procedure to date. Sonendo is leveraging its innovative technology to transform root canal therapy, making it simpler for clinicians and less invasive and almost pain-free for patients. For more information on the GentleWave System visit: GENTLEWAVE.COM Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

March 27, 2023 11:00 AM Eastern Daylight Time

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Top Digital Marketing Agency DigitalWebdia Launches Campaign to Boost Online Presence for Small Businesses in USA

Digitalwebdia

DigitalWebdia, best leading digital marketing agency from India, has launched a new campaign aimed at helping small businesses in the USA to improve their online presence. The campaign is designed to provide businesses with the tools and expertise needed to create a strong online presence and reach more customers. This expansion of DigitalWebdia from India to the United States will provide the best of the best services to all business owners in the United States at the most competitive rates in the industry. The COVID-19 pandemic has drastically changed the business landscape in the United States, with many small businesses struggling to adapt to the new normal. The shift towards remote work and online shopping has meant that having a strong online presence is more important than ever before. However, many small businesses lack the resources and expertise needed to create a successful digital marketing strategy. DigitalWebdia's new campaign aims to bridge this gap by providing small businesses with affordable digital marketing solutions. The campaign includes a range of services designed to help businesses improve their online presence and reach more customers. One of the key services offered by DigitalWebdia is search engine optimization (SEO). SEO is the process of optimizing a website to rank higher in search engine results pages (SERPs). By improving a website's ranking in SERPs, businesses can attract more organic traffic and increase their visibility online. DigitalWebdia's team of SEO experts can help businesses to optimize their website for search engines and increase their online visibility. Another important service offered by DigitalWebdia is social media marketing. Social media has become a vital tool for businesses looking to connect with customers and promote their products and services. DigitalWebdia can help businesses to create a strong social media presence by developing a social media strategy and creating engaging content that resonates with their target audience. Visit Official Website of DigitalWebdia and Request a Quote Today! Best Digital Marketing Agency in India: DigitalWebdia DigitalWebdia is a full-service digital marketing agency based in Himachal Pradesh, India, that specializes in providing innovative and effective marketing solutions to businesses of all sizes. With years of experience and a team of skilled professionals, DigitalWebdia has gained a reputation as one of the best digital marketing agencies in the country. One of the key strengths of DigitalWebdia is its ability to provide customized marketing solutions to each client based on their unique needs and goals. Whether it's SEO, PPC, social media marketing, or content marketing, website development, or graphics desigining the agency has the expertise and resources to create and implement effective strategies that deliver measurable results. Another factor that sets DigitalWebdia apart from other digital marketing agencies is its commitment to transparency and communication. The agency works closely with its clients to ensure that they are kept informed every step of the way, and that their feedback and input are always taken into consideration. DigitalWebdia has a proven track record of helping businesses achieve their marketing goals and drive growth. Its client portfolio includes businesses in a wide range of industries, from startups to established corporations. Visit Official Website of DigitalWebdia and Request a Quote Today! Key points that make DigitalWebdia one of the best digital marketing agencies globally 1. Customized strategies: DigitalWebdia understands that each business is unique and requires a tailored approach to digital marketing. The agency creates customized strategies that are designed to meet the specific needs and goals of its clients. 2. Experience and expertise: With years of experience and a team of skilled professionals, DigitalWebdia has the expertise and resources to create and implement effective marketing strategies that deliver measurable results. 3. Transparency and communication: DigitalWebdia values transparency and communication and works closely with its clients to ensure that they are kept informed every step of the way. The agency welcomes feedback and input from its clients to ensure that their needs and goals are being met. 4. Innovative solutions: DigitalWebdia is always on the lookout for new and innovative marketing solutions that can help its clients stand out in a crowded digital landscape. The agency stays up-to-date with the latest industry trends and best practices to deliver cutting-edge solutions. 5. Measurable results: DigitalWebdia believes in delivering measurable results to its clients. The agency uses a data-driven approach to track and analyze the performance of its marketing strategies, making it easier for clients to see the impact of their investment. 6. Expertise Industry: Travel, Small Businesses, Automobile, Tech, Agriculture, Hotel, Lifestyle, Professional Services, Finance, Education and Manufacturing. DigitalWebdia to become the best digital marketing agency in the USA in 2023 with their new campaign to boost online presence for small businesses DigitalWebdia's campaign also includes website design and development services. A well-designed website is essential for businesses looking to establish a strong online presence. DigitalWebdia's team of web designers and developers can create custom websites that are optimized for search engines and provide a great user experience. Other services offered by DigitalWebdia include pay-per-click advertising (PPC), email marketing, SEO, local SEO, website development, and content marketing. These services can help businesses to attract more customers and increase their revenue. Learn how to Activate USA Network. DigitalWebdia's new campaign is particularly relevant for small businesses that have been negatively impacted by the COVID-19 pandemic. With many businesses struggling to survive, having a strong online presence can make all the difference. By leveraging the power of digital marketing, small businesses can reach more customers, increase their revenue, and stay competitive in a challenging market. Commenting on the launch of the new campaign, DigitalWebdia's CEO said, "We are excited to launch this new campaign aimed at helping small businesses in the USA to improve their online presence. Our team of experts has years of experience in digital marketing, and we are committed to helping businesses succeed in these challenging times." Visit Official Website of DigitalWebdia and Request a Quote Today! In conclusion, Overall, DigitalWebdia is a best-in-class digital marketing agency in Himachal Pradesh, India, and now going worldwide with USA that provides customized, innovative, and effective marketing solutions to businesses of all sizes. Its commitment to transparency, communication, and client satisfaction has helped it earn a reputation as one of the top agencies in the industry. Contact Details Digitalwebdia Sanjay Sharma info@digitalwebdia.com Company Website https://digitalwebdia.com/

March 27, 2023 02:46 AM Pacific Daylight Time

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“The ReStart Art Club” Private Party by Alia Al-Senussi and Dino Sadhwani Makes Triumphant Return to Hong Kong

COI Communications

HONG KONG SAR - Media OutReach - 27 March 2023 - “The ReStart Art Club”, the annual private party hosted by Princess Alia Al-Senussi and Dino Sadhwani during Art Basel Hong Kong returned this year after a hiatus due to the global pandemic and was held on Thursday, 23rd March 2023 at K11 ATELIER King’s Road. This one-night only event brought together the global creative community and luminaries from different disciplines across regions to celebrate the reinvigoration of the international art scene in Hong Kong. Hosts & Host Chairs of “The ReStart Art Club” (From Left) Michael Govan, Eva Chow, Adrian Cheng, Dino Sadhwani, Princess Alia Al-Senussi, Philip Tinari & Alan Lau Curated by Jason Swamy and produced by COI Communications, the theme of this year was an exploration of the binaries of art - familiar and foreign, digital and analog, acoustic and electronic, while showcasing the confluence of age, ethnicities, and cultures. To highlight the concept of dualisms, the event was chosen to be held at K11 ATELIER King’s Road, a contemporary office space with a vertical creative city concept, while the set paid homage to the industrial heritage of the area. Art Basel Hong Kong’s largest private event honoring movers and shakers of the art world returns Alongside the hosts, this event was brought together by 5 distinguished Host Chairs: Adrian Cheng of K11 Group, Alan Lau of M+, Eva Chow of LACMA, along with Michael Govan of LACMA and Philip Tinari of UCCA, both of whom have participated in previous editions of the event, as well as 18 esteemed Host Committee members from around the region. Celebrating arts, culture, and creativity in all shapes and forms As guests arrived the venue, they were instantly met with a blend of cultures through a Chinese music performance with a modern twist, where musicians performed amidst an elevated stage full of larger-than-life flowers, and dancers dressed in matching colored body suits were concealed within the installation and emerged to greet and interact with guests. Tying in the themes of nature and dualities, guests were then invited to enjoy a Five Flower Tea infused gin cocktail before traversing through the depths of nature at the digital exhibit created by d’strict at ARTE M Hong Kong, which is the first ever overseas showcase of Korea’s largest immersive media art exhibition. In the future, ARTE M Hong Kong will move to 11 SKIES, Hong Kong’s largest retailtainment new landmark, with more works added to the collection in a larger space with F&B facilities as a permanent exhibition. Guests were then offered a molecular sphere cocktail and guided into a lift with an eccentric dance performance to continue their journey. The lift opened into an unrefined yet mysterious speakeasy decorated with traditional Hong Kong and industrial elements where spectacular performances were unveiled sequentially. An endless night of enthralling performances from award-winning virtuosos The 2023 edition saw over 8 local and international acts which were flown in from Ukraine, Switzerland, United States, Mexico, France, Philippines, Taiwan and more. One of the highlights of the evening at The Amber Room was an enthralling set by Sly5thAve, a Grammy-award winning musician. A dramatic curtain reveal marked the beginning of a high energy dance performance at The Green Room, followed by a riveting solo performance by accordion player Mario Batkovic, and DJ and dance performances that continued throughout the night. A range of canapés inspired by local flavors and the Hong Kong dim sum culture were offered to guests to pay homage to our vibrant city, and beverages were sponsored by Two Moons Distillery, Moët & Chandon, Don Julio 1942, and KHEE Soju. Within the speakeasy, there was also a dragon-i branded lounge area, which served as a forerunner to the after-party that continued at the club. Other contributing artists at the event included Min Joon Lee, the international collective Hyper Futurism with a curation of digital artworks, and Magic Room with a selection of Hong Kong-styled neon signs. The hosts, Princess Alia Al-Senussi and Dino Sadhwani, have successfully created yet another captivating, fun-filled event and captured the spirit of reconnecting and restarting. The party lived up to the hype from its previous editions and will certainly be remembered as a must go-to event in the calendar during Art month in Hong Kong. It is hoped that the event will continue the success in celebrating the collaboration among people passionate about art and culture, performance, gastronomy, music and entertainment. Sponsors: 11 SKIES, d’strict, Moët & Chandon, Don Julio, Cloudy Bay, KHEE Soju, Two Moons Distillery Hosts: Princess Alia Al-Senussi and Dino Sadhwani Host Chairs & Host Committee Members who attended: Adrian Cheng, Alan Lau, Eva Chow, Michael Govan, Philip Tinari, Alan Lo and Yenn Wong, Alison Chan, Claudine Ying, Edward Tang, Eugene Tang, Gilbert and Martina Yeung, Ivan Pun (Myanmar), James Neary, Jonathan Cheung, Katrina Razon (Philippines), Lester Lam, Loui Lim, Marc Spiegler (Switzerland), Pranitan (Pete) Phornprapha (Thailand) and Rishabh Tongya (India) Some notable guests from the art world include: Sir David Adjaye, Cecile Debray, Marc Spiegler, Kyoko Hattori, Vassilis Oikonomopoulos, Marisa Chearavanont, Lim Se-Ryung, Beeple, Staffan Ahrenberg, Simon De Pury, Sean Lee, and Aaron Cezar Some notable guests from the fashion and entertainment world include: Tina Leung, Lisa Haydon, Georgina Wilson, Kelly Cheung, Serrini, Fiona Xie, Sarah Song Some of the local prominent guests include: Bruce Rockowitz, Sonia Cheng, Kevin Poon, Rigel Davis, Karim El Azar, Marisa Yiu, Sonia Cheng, Antonia Li, Feiping Chang, Emily Lam, Elly Lam & Victoria Tang About Hosts About Princess Alia Al-Senussi Princess Alia Al-Senussi, PhD, is an active member of the contemporary art world with a focus on cultural strategy and patronage systems. She is a cultural strategist, writer, patron, public speaker and academic. Princess Alia has served as Art Basel's UK and MENA Representative for over a decade, and is also currently Senior Advisor, International Outreach for Art Basel. In 2019 she was appointed Senior Advisor to the Ministry of Culture, Saudi Arabia, where she focuses on developing international partnerships whilst working on a variety of projects across the Ministry’s commissions and the Diriyah Biennale Foundation. Princess Alia is a visiting lecturer at Brown University’s Watson Institute, working with the Middle East Studies Program. Princess Alia is currently a member of the Tate Modern Advisory Council (London), the Strategic Advisory Panel of the Delfina Foundation (London), the Board of Trustees of The Showroom (London), the Board of Trustees of FUNTASIA/Elisa Sednaoui Foundation (UK / Egypt / Italy), the Board of Governors of Aiglon College (Switzerland) as well as a member of Therme Art Advisory Board (Germany) and the UCCA Contemporary Circle (China). She continues to serve a0073 a founding member of the Tate's Acquisitions Committee for the Middle East and North Africa, the Board of 1:54 The African Art Fair, and the Middle East Circle of the Guggenheim, the Middle East Studies Advisory Committee at Brown University, the Serpentine Future Contemporaries (and founding committee member) as well as was a founding member of the Board of Patrons of Art Dubai, having played an integral role in the founding of the fair. Princess Alia is also a member of the British Museum committee for the acquisition of Middle Eastern art. Dr Alia has a PhD in Politics from SOAS (London), examining the nexus of power and cultural patronage, featuring Saudi Arabia as a case study. She graduated Magna Cum Laude in International Relations (honors) and Middle East Studies from Brown University and holds an MA in Political Science from Brown and an MSc in Law, Anthropology and Society from the London School of Economics. About Dino Sadhwani Dino is a seasoned and passionate entrepreneur who brings decades of experience building successful ventures to the table. After attempting his first business at the age of fifteen and later moving to Los Angeles for university, Dino went on to launch, grow, and help lead multiple successful start-ups worldwide in the diverse realms of F&B, wellness, commodities, venture capital, and supply chain management. He is also the co-founder and host of one of the international art world’s preeminent experiences: LACMA’s annual Art Basel party in Hong Kong. A proud perfectionist with a skilled attention to detail, Dino has a proven gift for numbers and pattern recognition. He enjoys creating and growing efficient, foolproof systems that fuel transformation and enrich lives. A dad who loves nothing more than spending time with his children, Dino winds down with a football at his feet or a racquet in his hand. He has an affinity for mathematics, psychology and philosophy, and orients his life around the energies of probability and potential. Host Chairs About Adrian Cheng Adrian is the Chief Executive Officer (CEO) of New World Development, which spans property, infrastructure, construction, hotels and other consumer and technology businesses. Since joining the company in 2006, he has reinvented the brand’s DNA through ‘The Artisanal Movement’, infusing craftsmanship, heritage, design and creativity into all of the company’s ventures. In 2008, Adrian established the K11 brand, K11 Group, the world’s first ‘cultural-retail’ concept, with the intention of merging art and commerce and curating the customer journey with a focus on the next generation. Envisioned as the ‘Silicon Valley of Culture’, K11 MUSEA is a world-class cultural retail destination in Hong Kong, which helps meet the growing consumer demand for immersive and unique experiences. In 2010, Adrian founded the K11 Art Foundation, the first private, non-profit organization to support Chinese artists and curators. Further to this in 2018, Adrian founded the K11 Craft & Guild Foundation, in an effort to preserve and rejuvenate traditional and aging Chinese art. Adrian was awarded the Silver Bauhinia Star by the HKSAR government in 2022 for his outstanding contributions to Hong Kong. At the start of 2023, Adrian was appointed as the Chairman of the Mega Arts and Cultural Events Committee by the Hong Kong Government to strengthen the city’s status as a cultural exchange hub between China and the rest of the world. About Alan Lau Alan Lau is Vice Chair of M+, Hong Kong’s largest contemporary art museum. He is also Chairman of ParaSite, the longest standing non-profit local art space. He co-chairs the Asia Pacific Acquisition Committee of Tate, and the Asia Art Circle of Guggenheim. He has been a technologist for 20 years, with leadership roles in McKinsey and Tencent. Mr. Lau is currently CBO of Animoca Brands, a $6bn blockchain company building multiple open metaverses to mass-onboard Web2 users to Web3. About Eva Chow Eva Chow, also known as Eva Chun, began her creative endeavors at a young age training in Korean traditional watercolor. She later moved to the United States where she enrolled at the Otis Parsons School of Design and started her fashion career. With the international success from selling to Bergdorf, Barney’s, Neiman Marcus, Saks Fifth Avenue, and more, Eva opened her flagship showroom in 550 Seventh Avenue in New York. She joined CFDA in 1991 and was touted as ‘one of the top five young designers in America’ by The New York Times. A favorite to celebrities like Nicole Kidman, Sharon Stone and Angelica Houston to name a few, many of her designs have also been photographed by eminent photographers like Helmut Newton and Herb Ritts, and have appeared in numerous issues of Vogue, Harper’s Bazaar, as well as the cover of Vanity Fair and Women’s Wear Daily. It was in New York where she met collector, designer and restaurateur, Michael Chow, and the pair married in 1992. Eva also serves on the Board of Trustees at Los Angeles County Museum (LACMA) where she has founded and co-chairs an annual ‘Art + Film’ gala with Leonardo DiCaprio since 2011, attended by guests from all over the world of art, film and fashion. About Michael Govan Michael Govan joined the Los Angeles County Museum of Art (LACMA) as Chief Executive Officer and Wallis Annenberg Director in 2006. In this role, he oversees all activities of the museum, from art programming to the expansion and upgrade of the museum’s 20-acre campus. During his tenure, LACMA has acquired by donation or purchase more than 56,000 works for the permanent collection, doubled gallery space and programs, and more than doubled its average annual attendance to well over one million. Currently the museum is in the process of building a new, state-of-the-art permanent collection building designed by Pritzker Prize-winning architect Peter Zumthor. About Philip Tinari Philip Tinari is Director and Chief Executive of UCCA Center for Contemporary Art in Beijing. Since joining in 2011, he has led its transformation into China’s leading independent contemporary art institution, with an annual audience of over one million visitors. Tinari was founding editor of the magazine LEAP, contributing editor of Artforum, co-curator of the 2017 exhibition “Art and China after 1989: Theater of the World” at the Guggenheim, and artistic director of the First Diriyah Biennale. Institutions About LACMA Located on the Pacific Rim, LACMA is the largest art museum in the western United States, with a collection of more than 149,000 objects that illuminate 6,000 years of artistic expression across the globe. Committed to showcasing a multitude of art histories, LACMA exhibits and interprets works of art from new and unexpected points of view that are informed by the region's rich cultural heritage and diverse population. LACMA's spirit of experimentation is reflected in its work with artists, technologist, and thought leaders as well as in its regional, national, and global partnerships to share collections and programs, create pioneering initiatives, and engage new audiences. https://www.lacma.org/ About UCCA UCCA Center for Contemporary Art is China’s leading contemporary art institution. Committed to bringing the best in art to a wider audience, UCCA shares a wide range of exhibitions, public programs, and research initiatives to a public of more than one million visitors each year across three locations. UCCA Beijing sits at the heart of the 798 Art District, occupying 10,000 square meters of factory chambers built in 1957 and regenerated in 2019 by OMA. UCCA Dune, designed by Open Architecture, lies beneath the sand in the seaside enclave of Aranya in Beidaihe. UCCA Edge, designed by New York-based architecture firm SO – IL, opened in Shanghai in May 2021. Formally accredited as a museum by the Beijing Cultural Bureau in 2018, UCCA also operates non-profit foundations, licensed by the Beijing Bureau of Civil Affairs and the Hong Kong government. UCCA’s commercial ventures include the retail platform UCCA Store, the children’s education initiative UCCA Kids, and collaborations and projects under the rubric UCCA Lab. Opened in 2007 and revived by a committed group of Chinese and international patrons in 2017, UCCA works to bring China into global dialogue through contemporary art. https://ucca.org.cn/en About K11 Art Foundation Founded by Dr. Adrian Cheng in 2010, K11 Art Foundation is a non-profit organization in Hong Kong dedicated to fostering the development of Chinese contemporary art. In pursuing our mission, we are committed to supporting artists and young curators through K11 Art Foundation's exhibitions, artist residencies, and educational programmes. We also actively establish partnerships with leading art and cultural institutions around the world, collaborating with curators and other industry specialists to create impactful cross-cultural exchange and contribute to the expanding global contemporary art discourse. Over the years, K11 Art Foundation has collaborated with the Royal Academy of Arts, Serpentine Galleries, and the Institute of Contemporary Arts, London; Centre Pompidou, Palais de Tokyo, and Musée Marmottan Monet, Paris; Fundació Gala-Salvador Dalí, Figueres; the Metropolitan Museum of Art, the New Museum, The Museum of Modern Art, and MoMA PS1, New York; Museum of Contemporary Art, Los Angeles; UCCA Center for Contemporary Art, in Beijing; and Videotage, British Council Hong Kong, Design Trust, and Asia Art Archive, Hong Kong, among others. www.k11artfoundation.org Working Partners About Jason Swamy - Creative Director Jason Swamy is a creative visionary and thought leader that has helped shape cultural zeitgeist through art, music, food, wellness, thought leadership and community building. He's best known for his involvement with the legendary Robot Heart, award winning Wonderfruit and critically acclaimed Further Future. He is highly sought after globally for his creative, curation and experience design ability. He's a tastemaker that has influenced many. Always pushing boundaries, his work defies definition. Swamy has worked with A-listers from tech leader Eric Schmidt, 3 Star Michelin Chef Gaggan, Grammy Winner Skrillex to award winning hotels like The Upper House, NASDAQ listed tech behemoth Netease and innovative casino group Melco Crown to name but a few. About COI Communications - Producer COI stands for Collection of Individuals – as they curate the best collection of talent from their core team, vendors, collaborators and clients - because they believe that a group of likeminded and determined individuals working together in tandem can create a force strong enough to break traditions, assumptions and expectations. Based in Hong Kong, COI Communications is a boutique events and communications agency founded with a curious spirit and a specific objective: to offer businesses a new way to engage their audience in its most genuine, yet creative form. COI does not believe in using the same formula for each project. This is why they surround themselves with talented crafters, eccentric creatives and disruptive thinkers to ensure that each project, no matter the size or scope is as unique and enjoyable to its end users as it has been for their team to create. Contact Details Six Degrees PR Media Contact +852 3150 8280 Six Degrees PR Janis Li +852 5193 1131 janis@sixdegrees.com.hk Six Degrees PR Hazel Wong +852 5498 8848 hazel@sixdegrees.com.hk

March 27, 2023 05:19 AM Eastern Daylight Time

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MatchPub Emerges as a Leading Video Chat App with over 600K Downloads

MatchPub

MatchPub, a reputable video chat app with the tagline “Swipe Less, Match Better”, was launched on the App Store and Google Play store 3 months ago. Since then, over 600,000 users have downloaded MatchPub, which enables them to connect with new people and have video conversations with verified users. Nataliya Kittani, the Marketing Director of MatchPub, highlighted the app's unique selling proposition, stating: “MatchPub stands out from its competitors by providing a safe environment and excellent user experience.” MatchPub aims to bring the pub experience into the digital world to offer users a trustworthy chat environment. Users can register for free on MatchPub and have video conversations with other verified users. The online dating app market is on the rise The online dating app market is experiencing rapid growth, reaching US$ 8 billion in 2022, with over 300 million people using these apps worldwide. MatchPub is among the new players in the competitive landscape, aiming to carve out a niche for itself. MatchPub allows users to communicate with new acquaintances via text and video chat, and it includes automatic translation support, making it easier for users from different countries to communicate with each other. Highest standards for vetting users To ensure the platform's safety and security, MatchPub employs strict auditing policies to prevent inappropriate situations from occurring. Kittani emphasized that these policies are clearly specified in the app's confidentiality and security policies, user agreement, and confidentiality policy texts, commenting, “Our users' security, privacy, and comfort are of the utmost importance to us.” MatchPub Club, a premium membership model, is available for users seeking to enhance their MatchPub experience. MatchPub Club members have access to premium features such as location-independent people search, ten times more visibility, and unlimited messaging. MatchPub can be downloaded for free on the App Store and Google Play store. Contact Details MatchPub Nataliya Kittani contact@matchpub.app Company Website https://matchpub.app

March 24, 2023 09:45 AM Central Daylight Time

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