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HIBBETT FEATURES FATHER-DAUGHTER DUO FROM HENRICO, VIRGINIA IN LATEST SMALL-TOWN SNEAKERHEAD

Hibbett, Inc.

BIRMINGHAM, AL – August 10, 2023, Hibbett, Inc. (NASDAQ:HIBB), an athletic-inspired fashion retailer with more than 1,140 Hibbett and City Gear specialty stores nationwide, today announced the latest release of the exclusive Small-Town Sneakerhead (STSH) digital series, celebrating sneaker culture. This episode features Kijafa McKinzie, a 44 year-old sneaker collector, husband and father from Henrico, Virginia with a passion for sneakers that spans over 27 years. “We have featured a dozen sneaker enthusiasts from small towns since we launched the Small-Town Sneakerhead project over three years ago,” said Sarah Sharp-Wangaard, VP Marketing, Hibbett. “What makes this series so great is that we spotlight diverse collectors from often unexpected towns all over the US and the feedback from the sneaker community has been tremendous.” In the latest Small-Town Sneakerhead episode, viewers get acquainted with Kijafa McKinzie, a native of Hampton who attended Virginia State University and now resides in Henrico. McKinzie’s extensive sneaker collection boasts 300 pairs, a passion that began around the age of 18. “My inspiration for collecting was initially just wanting to look good and wear what the sports stars I looked up to were wearing. When looking for shoes I’m drawn to the nostalgic feel, where I was when the shoe was originally released and the colorway and silhouette. Being a sneakerhead means knowing the history, colorways and materials and how innovative the shoe is. I feel like I’m one of the more classic sneakerheads. For me it’s just a true love of kicks,” McKinzie expressed. Interestingly, McKinzie’s 16 year-old daughter, Dylan is following in her father’s footsteps by building her own sneaker collection. “Ever since I can remember my Dad has been buying me sneakers. In the beginning, I wasn’t as interested in the sneakers and just wore them. However, after a while, I really started to get more into the different sneaker colorways and styles. Now I look for shoes that are comfortable, cute and complement my style,” said Dylan. During their visit to Virginia, the STSH crew accompanied McKinzie to his home to see his “kicks closet” with approximately 300 pairs and visited some of his favorite spots in and around Henrico and nearby Richmond. “My hometown is special because of its rich history and culture. Some of my favorite places are the Hippodrome Theater, and southern food spots like Mama J’s Kitchen in the historic Jackson Ward. They also stopped to do some back to school shopping and Dylan had her eye on some new sneakers for the first day of school. “Seeing her Mom and I on Saturday mornings trying to win sneaker raffles must have rubbed off on her. Dylan became more interested in sneakers when she got into high school and just witnessing her interest in any sneakers puts a smile on my face. We look online for new releases and discuss what she feels could work for her style. She is a simple kind of girl when it comes to sneaker’s, so she normally gravitates to styles like the Jordan 1’s, Dunks and Air Force 1’s. I’m more into OG classics and colorways. The older she gets, the more interest she has and the more I am loving it. Participating in Small-Town Sneakerhead has been a great way for us to showcase our love for sneakers,” McKinzie added. "We had the pleasure of celebrating the generational passion for sneakers through the dynamic of Kijafa and Dylan, in the humble town of Henrico, VA. In honor of the AF1 and Back to School, it was seamless storytelling, representing everyone getting ready for school shopping and style this fall, regardless of their hometown,” said Matt Halfhill, Founder and CEO, Nice Kicks. About Small-Town Sneakerhead In 2020, Hibbett launched the Small-Town Sneakerhead project to provide sneakerheads from all walks of life the platform to share their personal sneaker narrative. Produced in partnership with Nike and Nice Kicks, the series highlights the evolving sneaker scene and enthusiasts from across the country. Hibbett has featured collectors from East Buffalo, NY, Cheyenne, WY, Hampton, VA, Cape Girardeau, MO, Murphy, TX, Hopkinsville, KY, Lafayette, LA, Crosby, TX, Sandy Springs, GA and St. George, UT and Anniston, AL with more exciting stories coming soon. About Hibbett, Inc. Hibbett, headquartered in Birmingham, Alabama, is a leading athletic-inspired fashion retailer with 1143 Hibbett and City Gear specialty stores, located in 36 states nationwide. Hibbett has a rich history of convenient locations, personalized customer service and access to coveted footwear, apparel and equipment from top brands like Nike, Jordan, and adidas. Consumers can browse styles, find new releases, shop looks and make purchases online or in their nearest store by visiting www.hibbett.com. Follow us @hibbettsports and @citygear on Facebook, Instagram and Twitter. Contact Details Wendy Yellin pr@hibbett.com Company Website https://www.Hibbett.com

August 10, 2023 12:05 PM Eastern Daylight Time

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Garrett Brands Chooses ToolsGroup to Drive Digital Supply Chain Transformation

ToolsGroup

ToolsGroup, a global leader in retail and supply chain planning and optimization software, is proud to announce it has been selected by Garrett Brands LLC, LLC, dba Garrett Popcorn Shops and Frango Chocolate, to support its increasing growth while achieving its high standards for product freshness and customer satisfaction. Garrett Popcorn has been a Chicago staple for over 70 years, and now has retail shops in 8 countries. Frango Chocolate was established over 100 years ago. Garrett Brands maintains a portfolio of perishable items affected by seasonal demand, all while maintaining a customer experience that is synonymous with the quality of Garrett Popcorn and Frango. To streamline operations and increase efficiency, Garrett Brands initiated a search for the right supply chain planning tools to further its digitalization efforts and fuel continued growth. Garrett Brands selected ToolsGroup Service Optimizer 99+ (SO99+), a suite of planning functions encompassing Demand Forecasting & Planning, Inventory Optimization, and Replenishment. These solutions tailor inventory to demand by accounting for market uncertainty, thanks to a powerful, built-in probabilistic forecast. ToolsGroup has over 60 food and beverage customers, giving the machine learning engine behind this forecast ample opportunity to learn and adapt to the industry’s unique challenges. By leveraging ToolsGroup’s native AI and automation, Garrett Brands can navigate the complexity of multiple channels and perishability amid network expansion. “Due to the perishable nature of its products, the food industry is up against the clock when it comes to fulfilling demand and particularly sensitive to volatility,” said ToolsGroup CEO, Inna Kuznetsova. “As the pioneers in using the probabilistic method and AI in supply chain, ToolsGroup has empowered many food industry leaders and trained our AI models to strategically and decisively neutralize the ramifications of supply and demand volatility. We’re excited to partner with Garrett Brands, helping them grow their business, combat food waste, and continue their long tradition of delighting customers.” ToolsGroup helps food producers achieve impressive business outcomes through intelligent probabilistic forecasting and inventory management. Learn more HERE. About Garrett Brands LLC GARRETT BRANDS LLC is the proud company behind the iconic Garrett Popcorn Shops and Frango Chocolate. While these brands are now recognized throughout the world, our hometown and our hearts are here in Chicago. We are grateful to be a part of special celebrations across generations, from holidays and weddings to quiet moments at home. For Garrett Brands press inquiries, please contact: Michelle Molise, 313-549-3137 About ToolsGroup ToolsGroup’s innovative AI-powered solutions enable retailers, distributors, and manufacturers to navigate through supply chain uncertainty. Our retail and supply chain planning suites empower a new level of intelligent decision making and unlock powerful business improvements in forecast accuracy, service levels, and inventory - delighting customers and achieving financial and ESG KPIs. Stay in touch with ToolsGroup on LinkedIn, Twitter, YouTube, or visit www.toolsgroup.com. Contact Details Meir Kahtan +1 917-864-0800 mkahtan@rcn.com Company Website https://www.toolsgroup.com

August 10, 2023 10:30 AM Eastern Daylight Time

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Lunatic Femme: A New Dimension in Lingerie That Ignites the Soul

Lunatic Femme

Lunatic Femme, a trailblazing lingerie brand, is shaking up the industry with its unique approach to design and empowerment. More than just boosting confidence or enhancing allure, Lunatic Femme is about igniting the soul, stirring what’s latent, revealing the hidden, and inspiring self-discovery. Proudly designed and manufactured in the heart of New York City, Lunatic Femme is contributing to the city's rich history of fashion innovation. Not only does Lunatic Femme redefine traditional beauty standards as an innovative lingerie brand, but it also serves as a driving force for soul expression. Whether you're feeling shy or bold, bored or stressed, there's something for you. From multi-way bodysuits that speak volumes to changeable, detachable harnesses that channel fierceness, removable ties that ignite passion to silk and lace that foster connection, Lunatic Femme isn't just about inclusivity—it's about guiding you on a journey of erotic self-discovery. A defining aspect of their lingerie is its adjustable nature, which breaks away from the standard small, medium, and large sizes. To address individual needs like needing more room in the hips or having a longer torso, an extra two inches of space on the straps have been thoughtfully included to provide a tailored fit, boosting comfort, confidence, and exploration. Plus, many of their pieces, like the Boa High-Waisted Panty and the Champagne Room 33 Lace-Up Bodysuit, come with detachable ties. These ties not only provide additional room, but also open up a world of playful possibilities. They can be used for adventurous and sensual play, wrapped around the body for harness-like looks or compression, or applied to the body as a silky means of play, discovery, or style. This unique feature sets their lingerie apart, offering a blend of practicality, versatility, and a touch of kink, ensuring each wearer can express their soul with the pieces in a way that’s uniquely their own. It’s no surprise that the philosophy behind Lunatic Femme goes beyond just creating luxurious lingerie. It's a brand that champions the power of self-love, the freedom of soul expression, and the joy of self-discovery. Lunatic Femme encourages individuals to explore their style, ignite their creativity, and feel empowered in their own skin. In a recent interview with renowned sexologist Dr. Jess, the company's founder, Stacy Baker, shared her vision and mission for the brand. Stacy emphasized the importance of challenging conventional beauty standards and creating a space where individuals can play while expressing themselves and their sensuality authentically. “We’re a brand that recognizes and celebrates that you’re not one thing — and so your lingerie shouldn’t be either,” said Stacy. “It should be a pleasure zone where you get to explore and express the full-blown breadth and depth of all you are, in all your moments and moods.” With sustainability at the forefront of their values, Lunatic Femme uses ethically sourced, non-violent silk and ensures fair labor practices throughout their supply chain. By prioritizing sustainability, the brand aims to make a positive impact not only on their customers, but also on the environment. In the words of Stacy, “guilt has no place when you’re unapologetically sexy.” Lunatic Femme's commitment to inclusivity, soul expression, and sustainability has garnered attention from fashion enthusiasts and industry experts alike. Infusing designs that captivate with a commitment to social responsibility, Lunatic Femme is not only poised to become a leading force in the lingerie industry, but also a catalyst for igniting self-discovery among its clientele. For more information about Lunatic Femme and to explore their collection, visit their website at lunaticfemme.com. Contact Details Lunatic Femme Stacy Baker hello@lunaticfemme.com Company Website https://lunaticfemme.com/

August 10, 2023 08:00 AM Eastern Daylight Time

Back-to-School with Olympian Natalie Coughlin and Athleta G!RL

YourUpdateTV

The back-to-school season is officially underway, and parents everywhere are scrambling to get their kids – and themselves! - ready for the new school year. For Natalie Coughlin, 12x Olympic Medalist and Mom of Two, this back-to-school season is all about confidence, comfort and self-care, and Athleta is the perfect resource for parents to help set their kids up for success. Recently, Natalie participated in a nationwide satellite media tour to discuss the back-to-school season and some tips to help empower young girls. A video accompanying this announcement is available at: https://youtu.be/byW412Bjg2I Diminishing confidence is one of the greatest issue’s girls face in the defining years from 6-12, so it’s important that we do everything we can to set them up for success. While back-to-school shopping, think about how clothing options can give young girls room to express their style and represent their favorite hobbies and personal interests. Athleta's G!RL line is perfect for girls who want to express themselves while being comfortable and active. We can help empower girls to be their most confident selves, knowing their clothing supports self-expression and helps to quell anxiety. Special features in Athleta’s back-to-school assortment are intentionally designed to fuel girls’ confidence through apparel design details, like confidence charms and hidden affirmations in the lining of shirts and backpacks and tactile details to fiddle with when she’s feeling anxious. Athleta’s uniform-ready items - like the School Days Skort, School Days Dress, School Days Polo and Limitless Backpack and Lunchbox - are durable, quality pieces built with performance-quality fabrics to withstand her active school year and all those after school activities, whether it’s on the sports field or in the art room. For more information, visit AthletaGirl.com About Natalie Coughlin Natalie Coughlin burst onto the international swim scene at the 2001 World Championships, winning a gold medal in the 100 backstroke and a bronze in the 50 backstroke. In 2002 at the Pan-Pacifics, she was more dominant, winning six medals, four gold, with three individual championships in the 100 free, 100 fly, and 100 back. Coughlin was the top female swimmer at the 2004 Olympic Games, winning five medals, including two gold. Individually, she won the 100 metre backstroke and finished third in the 100 freestyle. She won her second gold medal in the 800 metre freestyle relay and added two silvers as a member of the United States’ teams in the other relays. In three Olympics, she competed in 12 events and won 12 medals, three gold. But her victories didn’t stop there—she has since launched a wine label, advocated on behalf of several non-profit organizations, and become a mother to her daughter, Zennie, and her son, Ozzie. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

August 09, 2023 02:00 PM Eastern Daylight Time

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AmeriLife’s Senior Market Advisors Makes Big Impact Helping Ugandan Orphans

AmeriLife

Senior Market Advisors (SMA), one of the fastest growing field marketing organizations (FMO) in the insurance space and an affiliate of AmeriLife Group, LLC (“AmeriLife”), announced today the building and opening of a home that houses 12 displaced children in Uganda in partnership with Nashville-based non-profit King’s Kids Africa. At a ribbon-cutting ceremony in Uganda, SMA representatives Jeremy Tingler, Henry S. Goldsmith and Annie Cobb met King’s Kids representatives, spoke with local officials about community impact and spent time with each of the 12 children gaining first-hand perspectives on how this opportunity will change their lives. “This home is a tangible foundation for creating life-long opportunities and strengthening the community for the benefit of children in need, while also providing much needed infrastructure to foster spiritual development, education, physical and mental wellbeing and social integration,” said Cobb. The home was built in an agricultural village just outside the capital city of Kampala and is part of a larger community expansion plan led by King’s Kids Africa. That plan includes a school, community center and home, all built around the local church, which is at the foundation of the organization’s Christian-faith mission. “The impact of this home – built amidst the church, school and community center – was visible to us as we toured the area and collection of nearby villages,” added Goldsmith. “You could see it, feel it, and the kid’s overall health and positive mentality was noticeable. This demonstrated to us not only the need for continued humanitarian interventions, but the impact King’s Kids Africa is having on the children and communities where they work.” “Our continued fundraising efforts are earmarked to support the lives of these 12 children,” said Christy Boyd, executive vice president of Shared Services at Senior Market Advisors. “Building the home was the first step, but there are daily expenses to running a home and providing for these children as they grow through the King’s Kids program. Our support continues.” AmeriLife and its network of affiliates have a long history supporting dozens of local, national and international non-profits including charity:water, Feeding America and St. Joseph’s Hospital Foundation, among others. “All of us at AmeriLife are very proud of SMA’s commitment to community and humanity, and its continued demonstration of our shared values, wherever help is needed,” said Scott R. Perry, chairman and CEO of AmeriLife. “We congratulate and celebrate the SMA staff and leadership for the transformative differences made in the lives and future of these 12 children.” To join Senior Market Advisors in supporting King’s Kids Africa program in Uganda, please visit www.kingskidsafrica.org or contact Christy Boyd at cboyd@seniormarketadvisors.com. ### About Senior Market Advisors Senior Market Advisors (SMA), a Medicare FMO, has been a leader in profit management since 2007, driven by hard work and a commitment to “doing right” by the consumer. We have certainly knocked on our fair share of doors. We know the grit and determination involved in becoming a career agent. And as a result, we have become one of the fastest growing FMOs, doubling our business each year for the past five years. For more information, visit us online at SeniorMarketAdvisors.com. About AmeriLife AmeriLife’s strength is its mission: to provide insurance and retirement solutions to help people live longer, healthier lives. In doing so, AmeriLife has become recognized as the leader in developing, marketing, and distributing life and health insurance, annuities and retirement planning solutions to enhance the lives of pre-retirees and retirees across the United States. For more than 50 years, AmeriLife has partnered with top insurance carriers to provide value and quality to customers served through a distribution network of over 300,000 insurance agents and advisors and 120 marketing organizations and insurance agency locations nationwide. For more information, visit AmeriLife.com and follow AmeriLife on Facebook and LinkedIn. Contact Details Media Jeff Maldonado +1 321-297-1112 jmaldonado@amerilife.com Company Website https://amerilife.com/

August 09, 2023 09:00 AM Eastern Daylight Time

Ondo InsurTech takes another step into promising new sector

Ondo InsurTech PLC

Ondo InsurTech PLC (LSE:ONDO) CEO Craig Foster speaks to Thomas Warner from Proactive after announcing a new pilot scheme with Southern Water to trial the use of LeakBot in reducing water leaks, with the aim of achieving similar water reduction results as the Portsmouth Water trial carried out earlier in the year. Foster explains that Ondo was approached by Southern Water and have agreed to introduce the LeakBot device to around 1,000 homes as part of a pilot scheme, becoming the second water company to adopt Ondo's leak detection technology. He says that with water scarcity becoming a concern in the south of England, Ondo's technology presents an opportunity to conserve water and prevent leaks, benefiting both insurance and water companies. Foster also highlights Ondo's continued expansion into the United States, following a recent deal signed with PURE Insurance. He also gives a summery of Ondo's recent financial results, highlighting reflected substantial growth in unit sales, registered customers, and revenue, showcasing its potential for further success in the market. Contact Details Proactive UK Ltd +44 20 7989 0813 uk@proactiveinvestors.com

August 09, 2023 08:25 AM Eastern Daylight Time

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HIBBETT HOSTS CLIPS & KICKS BACK TO SCHOOL APPRECIATION EVENT WITH FREE HAIRCUTS AND SCHOOL SUPPLIES IN CHARLOTTE, NC

Hibbett, Inc.

As summer vacation draws to a close and the new school year approaches, Hibbett and New Balance announce an action packed Clips & Kicks Back to School appreciation event and celebration on Sunday, August 13 th from 12pm to 5pm in Charlotte. Hibbett wants to make the back to school prep a little easier with some free stuff for families, while they are getting their back to school shopping done. The public is invited to stop by the Hibbett store located at 3203 Eastway Drive in Charlotte on Sunday, August 13 th from 12pm to 5pm to join the fun. “Clips & Kicks is a really fun way to help families get ready for the new school year and do something cool for our community here in Charlotte,” said Cory Wiles, Hibbett, District Manager. “Special thanks to our generous partners at New Balance for helping us put this year’s event together.” Each year, Hibbett hosts special back to school events across the country to show appreciation to local families in their community who may be stretched with back to school expenses. Hibbett hires professional barbers and brings them onsite to provide free professional children’s haircuts for attendees. There is a party atmosphere to get kids pumped up about the new school year with their fresh new cuts and free school supplies. Throughout the day there is music, special promotions, giveaways, light refreshments and much more. Children of all ages are welcome to get free haircuts and school supplies on a first-come, first-serve basis, while supplies last. About Hibbett, Inc. Hibbett, headquartered in Birmingham, Alabama, is a leading athletic-inspired fashion retailer with 1143 Hibbett and City Gear specialty stores, located in 36 states nationwide. Hibbett has a rich history of convenient locations, personalized customer service and access to coveted footwear, apparel and equipment from top brands like Nike, Jordan, and adidas. Consumers can browse styles, find new releases, shop looks and make purchases online or in their nearest store by visiting www.hibbett.com. Follow us @hibbettsports and @citygear on Facebook, Instagram and Twitter. Contact Details Wendy Yellin pr@hibbett.com Company Website https://www.Hibbett.com

August 08, 2023 10:04 AM Eastern Daylight Time

GoPro becomes the Official Action Camera Partner of Formula DRIFT

Formula DRIFT

The latest global brand to join the Formula DRIFT family is GoPro, maker of the world’s most versatile camera. This collaboration is the perfect synergy, bringing together the most extreme motorsports series with the best cameras to capture the action. “We’re extremely happy to welcome GoPro to the Formula DRIFT family,” said Ryan Sage, Formula DRIFT President. “Almost since our inception, GoPro cameras have been used to capture some of the most exciting action in our sport. So, we’re delighted to make this collaboration official and be able to capture and share even more of what makes Formula DRIFT unique.” Currently, the latest GoPro cameras, including HERO11 Black and the 360° GoPro MAX, are being used by the series to capture footage for its very popular and free-to-view event livestream. So, the next logical step was to create a dedicated new video series. Called GoPro Chase for the Championship, it commenced at the St Louis Round last month and will continue to the end of the season. Each episode will follow the top drivers chasing the championship title and will be filmed entirely on GoPro. The videos will air over the Formula DRIFT livestream on YouTube and appear on FD’s social media pages for each of the remaining rounds. The GoPro video series will explore how the leading drivers reached their position in the standings and the challenges they face. While GoPro Chase for the Championship will focus on the FD PRO teams, the partnership will also feature FD Experience Presented by GoPro. Hosted by a roaming reporter, the series will drop into FD PRO and PROSPEC competition to capture the action and personalities behind the scenes as well as the fan experience as both Championships ramp up to their Final Rounds. As an additional opportunity for fans, GoPro will attend one of the final rounds to share the latest GoPro technology with attendees, including hands-on workshops with the industry-leading HERO11 Black, plus the mobile-friendly GoPro Quik app, and GoPro Subscription ecosystem. Information about the specific round will be available shortly. NEXT ROUND Evergreen Speedway in Monroe, WA will host the Formula DRIFT PRO Championship Round 6 on August 11-12. Please visit formulad.com for the competition schedule, ticket information, driver profiles, special content, and the event livestream, which will include the new GoPro Chase for the Championship and FD Experience Presented by GoPro series. About GoPro, Inc. (NASDAQ: GPRO) Founded in 2002, GoPro helps the world to capture and share itself in immersive and exciting ways. For more information, visit GoPro.com. Open roles can be found on our careers page. Members of the press can access official logos and imagery on our press portal. GoPro customers can submit their photos and videos to GoPro Awards for an opportunity to be featured on GoPro's social channels and receive gear and cash awards. Connect with GoPro on Facebook, Instagram, LinkedIn, TikTok, Twitter, YouTube, and GoPro's blog, The Current. GoPro, HERO and their respective logos are trademarks or registered trademarks of GoPro, Inc. in the United States and other countries. ABOUT FORMULA DRIFT Formula DRIFT is recognized as the leading international drifting championship. Established on the streets of Japan, drifting has evolved into a worldwide competitive sport that challenges the driver's skill while demanding a great deal from their vehicle in terms of power and strength. Formula DRIFT provides a series for the best professional drifters from around the globe to compete for the coveted title of Formula DRIFT Champion. As the first official drifting series in North America, Formula DRIFT has taken competitive motorsports to the extreme, attracting drift fans and car enthusiasts from all walks of life, and established itself as the global leader for the sport. For a competition schedule, ticket information, special content and livestream, please visit formulad.com EDITOR’S NOTE The first GoPro Chase for the Championship can be viewed or shared here: youtube.com/watch?v=I2q_-X08XCw More images are available here: dropbox.com/scl/fo/d13m7atpaqtiup8juffnq/h?rlkey=vqnmf4p3g96emupnmc87tzyyk&dl=0 Contact Details Greg Emmerson greg@theidagency.com Company Website https://www.formulad.com

August 08, 2023 06:12 AM Pacific Daylight Time

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It’s Time to Dominate Direct Mail: AmeriLife Launches Highly Anticipated LeadStar Direct

AmeriLife

LeadStar, the proprietary, private leads platform created with and exclusively for AmeriLife -affiliated agents, announced today that it has officially launched LeadStar Direct, a best-in-class direct mail lead campaign and CRM solution that’s set to transform the direct mail game for health and life agents nationwide – and just in time for Medicare’s Annual Enrollment Period (AEP). “With compliance top of mind for every agent this year, the launch of LeadStar Direct fulfills AmeriLife’s continued promise to our partners and their agents to arm them with the best tools to confidently and reliably grow their books of business,” said William DeCourcy, senior vice president of Growth Marketing and Customer Acquisition for AmeriLife. “Alongside LeadStar Marketplace, we’re incredibly excited to deliver a best-in-class combination of lead generation solutions to market.” Originally announced during Medicarians 2023 and developed in partnership with RGI Solutions, LeadStar Direct provides agents with continuously optimized direct mail campaigns powered by an intuitive shopping experience that allows them to go from sign-up to mailing in just one day. The platform is also regulation ready and 100% compliant with all federal and state-level marketing requirements. Alongside precision targeting capabilities and enhanced data and selection filtering, agents won’t needlessly spend money on targets that don’t meet their qualifications to better maximize their response rates. “In today’s environment, direct mail campaigns require a simpler, more secure and more targeted approach,” added Ovi Vitas, Chief Marketing Officer for AmeriLife. “With LeadStar Direct, agents can be sure that their investments are well spent on a platform designed to deliver smarter, more successful campaigns.” Join LeadStar Direct for an Exclusive Launch Event on Aug. 10 With LeadStar Direct now live, the team is hosting a public launch webinar at 2 p.m. ET on Thursday, Aug. 10, to dive deep into the platform’s features alongside an esteemed group of partners and power uses. To register and learn more about LeadStar Direct, click here. ### About AmeriLife AmeriLife’s strength is its mission: to provide insurance and retirement solutions to help people live longer, healthier lives. In doing so, AmeriLife has become recognized as the leader in developing, marketing, and distributing life and health insurance, annuities and retirement planning solutions to enhance the lives of pre-retirees and retirees across the United States. For more than 50 years, AmeriLife has partnered with top insurance carriers to provide value and quality to customers served through a distribution network of over 300,000 insurance agents and advisors and 120 marketing organizations and insurance agency locations nationwide. For more information, visit AmeriLife.com, and follow AmeriLife on Facebook and LinkedIn. About LeadStar LeadStar is the industry’s preeminent enterprise leads program that delivers the compliant, reliable and performative leads that today’s health and life insurance agents need to grow their books of business and maximize their success. Powered by AmeriLife and exclusively for the company’s affiliated agents, LeadStar’s suite of solutions includes LeadStar Marketplace, LeadStar Connect and LeadStar Direct. For more information, contact an AmeriLife-affiliated marketing company or visit LeadStarHub.com. Contact Details Media Jeff Maldonado +1 321-297-1112 jmaldonado@amerilife.com Partnership Inquiries Patrick Nichols +1 727-726-0726 pnichols@amerilife.com Company Website https://amerilife.com/

August 08, 2023 09:00 AM Eastern Daylight Time

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