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Is This A Robotics Company With No True Competitors? Meet AvaWatz

AvaWatz Inc.

In many collaborative industries, effective communication, project management and systems for effective teamwork are now considered essential. As the demand for robots increases in various industries, the need for collaborative robots (cobots) is also seemingly rising — basic robots might not be able to effectively complete various tasks for companies that demand collaborative elements without complicated programming to do so. AvaWatz Inc. is a decision intelligence tech firm that supplies for the growing demand for cobots. The company created a product platform called ARYA that enables teams of mobile robotic agents to work together — either independently or alongside human partners — to perform complex multipart tasks. Powerful machine-learning methods combine the capabilities of individual mobile robots into a unified system for collaborative detection, decisioning and action. ARYA is scalable to support a range of indoor and outdoor scenarios. Cobots can be used in a variety of fields to perform tasks that are too difficult, dangerous or tedious for humans alone. Cobot teams are adaptable and might help solve challenging problems for public- and private-sector customers in industries such as the military, aviation, search and rescue, construction, infrastructure and transportation. The U.S. Air Force, Army and Department of Homeland Security are funding AvaWatz research and development to advance the existing technology. As robotic technology increases — as has been seen in recent years with the development of drones, self-driving cars and industrial mobile robots — the need for learning platforms that can assist cobot teams may also increase. An Emerging Field With Unique Opportunity And Growth? AvaWatz is a unique company because wherever there is a need for cobot teams, there is a need for programming to make them work. The company says it doesn’t have any true competitors yet because robotic manufacturers are customers, not competitors. Cobots likely aren’t going away anytime soon. In 2021, the global collaborative robots market size was valued at $1.01 billion and is expected to expand at a compound annual growth rate of 31.5% from 2022 to 2030. More than 500 companies are making products in the robotic industry, and because of the adaptability of AvaWatz technology, they are potential customers. AvaWatz says it has the technology to reach a huge market with virtually no competitors and only potential clients. This is a feat few companies might be able to boast of. Discover what the AvaWatz investment opportunity involves by clicking the offer link: https://www.startengine.com/avawatz AvaWatz is a decision-intelligence company charting a new frontier in “Cobots” - collaborative air and ground robots. Leveraging AI and advanced knowledge network technologies, our cooperative robotic services are programmed to carry out tasks too dangerous, difficult, or time-consuming for humans. Our initial services target airfields, ground transit, and surveillance missions across private, government, and defense sectors, with a working prototype piloted by the U.S. Air Force. Visit https://www.startengine.com/avawatz to learn more. This post contains sponsored advertising content. This content is for informational purposes only and is not intended to be investing advice. Contact Details Rajini Anachi rajini@avawatz.com Company Website https://avawatz.com

October 21, 2022 08:00 AM Eastern Daylight Time

CITY GEAR LAUNCHES ‘FRESH OFF THE BLOCK’ SERIES SPOTLIGHTING MEMPHIS SNEAKER CULTURE

Hibbett, Inc.

Hibbett, Inc., (NASDAQ:HIBB), an athletic-inspired fashion retailer with more than 1,100 Hibbett and City Gear specialty stores nationwide, today announced the launch of City Gear’s Fresh Off The Block (FOTB), a digital lifestyle series created to celebrate the stories of sneaker enthusiasts from cities across America. The first FOTB project takes place in Memphis, Tennessee and spotlights two inspiring individuals who grew up in the historical and tight knit community of Memphis. The two talk candidly about how the Memphis vibe has shaped their hobbies, interests, musical taste and sneaker style. “Memphis is the birthplace of City Gear and it seems fitting to kick off Fresh Off The Block in this culturally-rich community that has so much to offer from fashion and style to music and basketball,” said Sarah Sharp-Wangaard, VP Marketing, Hibbett. “We are grateful to our partners at Nike for helping us bring this project to life and look forward to seeing these stories gain momentum in more neighborhoods across the country.” The FOTB crew followed and filmed Kennedy Moore and PreauXX in and around Memphis and captured their perspectives and experiences with Memphis street culture. Viewers first hear from Kennedy Moore, @kmoorethegoat, a street baller, actor and comedian who’s love of basketball runs through his blood. He shows viewers around his hometown of Orange Mound, a cultural hub and storied part of Memphis built solely by and for African Americans in 1890. Cameras captured Moore on the court as he shared his true love of all things basketball and fashion. Moore recalls that growing up in Memphis, all the kids would wear all white Nike Air Force 1’s. “Everyone knew that you had to have all white Forces, it’s a rule, don’t come to school without them. In Memphis we’re gonna put a flavor on something. You can give us a basic outfit and we’ll make it feel like the best thing ever. If I have on a basic outfit, but I have on white Force’s, I’m good. And as far as basketball in Memphis, everyone wanted to play basketball and everyone wanted to be like Alan Iverson growing up. My favorite player that came from Memphis is Penny Hardaway. Probably the best player that ever played for Memphis and now we got Ja Morant, we just keep getting better.” Next, the crew meets up with PreauXX, @preauxx, a rapper and performing artist who has strong ties to his Memphis community. PreauXX says his favorite things about Memphis are the people and culture, the ease of navigating the city and the wings. The crew catches up with PreauXX in the studio where audiences hear his musical style, which is as unique as his fashion. “The Memphis music scene is indoctrinated in my sound, the bounce, the rawness of the people. I truly believe if you make it in Memphis you can make it anywhere. We don’t care how fly you are, how much money you have, it’s who you are and that stands the test of time.” Discussing the 40 th Anniversary of the Nike Air Force 1, PreauXX recalls how he was inspired by the Nelly era. “You had to have the Air Force 1 hightop with the tongue hanging out and they had to be crispy. If you step outside with dirty Forces there is something wrong with you.” PreauXX describes his personal style as eclectic, very colorful, very sly, very smooth and luxurious. “I love a shoe that tells a story and stands out in a way that only a few people can pull off. A cream shoe with some natural earth tones is so player to me. Memphis fashion has made me fearless, in your face as much as possible. Not in what I wear, but how I wear it.” FOTB debuts today with two episodes that can also be viewed across multiple platforms including; Hibbett | City Gear, Nice Kicks, and on social channels at @CityGear and @NiceKicks. About Hibbett, Inc.Hibbett, headquartered in Birmingham, Alabama, is a leading athletic-inspired fashion retailer with 1,117 Hibbett and City Gear specialty stores, located in 36 states nationwide. Hibbett has a rich history of convenient locations, personalized customer service and access to coveted footwear, apparel and equipment from top brands like Nike, Jordan, and adidas. Consumers can browse styles, find new releases, shop looks and make purchases online or in their nearest store by visiting www.hibbett.com. Follow us @hibbettsports and @citygear on Facebook, Instagram and Twitter. Contact Details Wendy Yellin pr@hibbett.com Company Website https://www.Hibbett.com

October 20, 2022 12:00 PM Central Daylight Time

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What are Americans’ Favorite Halloween Treats?

YourUpdateTV

A video accompanying this announcement is available at: https://youtu.be/SXzlPzJXjZc Spooky, ooky, creepy and crawly? It must be Halloween – and this year, 93% of Americans intend to celebrate in a big way with plans to enjoy their favorite chocolate and candy treats, according to a recent survey from the National Confectioners Association. Whether consumers are enjoying new and innovative offerings or classic candy corn, confectionery is an iconic part of the season’s celebrations. No matter how you plan to celebrate the Halloween season, there’s no doubt that chocolate and candy play a major role in the holiday celebrations. Whether you’re going to a Halloween party, welcoming trick-or-treaters or even just enjoying a little treat for yourself, Halloween treats are a key piece of the season. This Halloween season is even sweeter because America’s chocolate and candy companies delivered on their commitment to help consumers manage their sugar intake by providing more transparency, choice and portion guidance options. 85% of chocolate and candy sold today comes in packaging that contains 200 calories or less per pack. That number includes individually wrapped products or multipacks that contain smaller packages inside – the perfect size for the 97% of Americans who say they welcome trick-or-treaters with chocolate and candy. The Halloween season brings people together. Sharing treats is a perfect way to connect with others – especially as people are looking for more moments of celebration than ever before. To help Americans navigate the Halloween season while enjoying their favorite treats, NCA has a robust set of resources available at AlwaysATreat.com/Halloween, where consumers can find tricks for treating in 2022, including safety tips, history lessons and fun facts about the season. To join the conversation on social media, use #HalloweenTreats, and follow NCA on Facebook, Twitter and Instagram. Happy Halloween! About the National Confectioners Association (NCA): The National Confectioners Association is the leading trade organization for the U.S. confectionery industry, which generates more than $37 billion in retail sales each year. Making chocolate, candy, gum and mints, the industry employs nearly 58,000 workers in more than 1,600 manufacturing facilities across all 50 states. NCA advocates for an environment that enables candy makers to thrive and work to ensure that chocolate and candy are celebrated for their contributions to culture, society, the economy and everyday moments of joy. Learn more at CandyUSA.com or follow NCA on Facebook, Twitter and Instagram. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

October 20, 2022 11:13 AM Eastern Daylight Time

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LMCC Returns October 20 & 21 To Hudson Yards: Presenting The World’s Top Cannabis & CBD Beauty, Wellness, Food & Beverage Brands

LMCC Ventures LLC

New York, NY, October 18, 2022 — Luxury Meets Cannabis Conference (LMCC) today announced the complete program for its Fall 2022 Edition, which returns on October 20 & 21 in Hudson Yards, New York City. Launched in 2018 as a first-of-its-kind B2B trade event, LMCC has grown into the go-to resource and venue for product discovery and extensive category education, connecting visionary CBD and Cannabis brands across the beauty/wellness, food/beverage, and technology/lifestyle accessory categories to mainstream retailer buyers, luxe dispensaries, media, and investors. As an indication of the excitement around the emerging New York legal Cannabis market and the official brand showcase mix at LMCC, 100+ A-tier retail outlets – LMCC’s highest rate to date – have registered to attend the show including KITH, Standard Dose, Curaleaf, Bloomingdale’s, Rise Cannabis, Etain, The Vitamin Shoppe, Shen Beauty, and many others. LMCC’s inaugural infused Food & Beverage Hall will also debut, which will feature the finest food/culinary, beverage, consumables, and confectionery brands in the space — especially timely as alcohol sales in the U.S. continue to decline. This Harrods-esque, immersive (and delectable) experience will spotlight leading brands such Cann, Kiva Confections, oHHo, Cycling Frog, Cloud 11, Black Dahlia, L8, Sass, Chef For Higher, and many more. More than 700 business attendees from around the world will explore the LMCC Official Brand Showcase — a pre-vetted, store-ready exhibition — paired with a full schedule of keynote talks, brand presentations, and business networking. For the most up-to-date information on partners, exhibiting brands and speakers, visit lmccshow.com. LMCC FALL 2022 OFFICIAL BRAND SHOWCASE DIRECTORY Astraèa & Co. Black Dahlia CANDOR CANN Chef for Higher Cloud 11 Cycling Frog Daily Habit Drew Martin errbshop Franny’s Farmacy Function Botanicals The Healing Rose Hudson Cannabis Innocan Pharma K’dara Kiva L8 LEUNE LumiBloom MĀSK Skincare oHHo Plantwise REUNION Sackville & Co. SASS StellaVia Stone Road UB Super / Meticulous Skincare WALALA LMCC SPEAKER SCHEDULE NOW LIVE See 50 leading executives on stage from Ulta Beauty, Adweek, New York State Cannabis Control Board, Merida Capital Holdings, Adweek, Different Leaf, NYC Mayor’s Office, Food & Wine, Standard Dose, Women’s Health, and Bon Appétit and many others: View LMCC Fall 2022 Speaker Schedule Here ### Attendee Tickets: Two-day, all-access passes to LMCC 2022 are $695. Purchase passes HERE. Retail Buyer Registration: Admission is complimentary only for qualified retail buyers and their teams. Stores, dispensaries, and e-tailers only can register HERE. Sponsors: LMCC is proud to partner with Merida Capital Holdings Brand Applications: Now Accepting Submission for LMCC May 2023 Brands Can Now Reserve Space for LMCC 2023 Here About LMCC: Founded in 2018, LMCC Ventures LLC is the parent company of the annual Luxury Meets Cannabis* Conference (LMCC) in New York City. LMCC is the premier B2B event connecting A-tier retailers, media, investors, leading dispensaries and CPG executives to premium CBD, hemp and Cannabis brands — with a keen focus on beauty, wellness, food & beverage. Past participants include retailers like Sephora, Nordstrom, Credo Beauty, and Bloomingdale’s; media including The New York Times, Glossy, Travel & Leisure, O, The Oprah Magazine, and Robb Report; and speakers from Mitch Baruchowitz (Merida Capital Holdings) and Cindy Capobianco (Lord Jones) to Bobbi Brown and Frederic Fekkai. For more information on LMCC, visit lmccshow.com. Find LMCC socially on LinkedIn and Instagram. Guidelines & Legal: no smoking or vaping on any kind permitted inside the venue. Local laws strictly apply. Contact Details Katie Shapiro +1 303-882-5596 katie@katieshapiromedia.com Company Website https://www.lmccshow.com/

October 19, 2022 09:00 AM Eastern Daylight Time

An Eclectic Ecosystem: Learn About The Society Pass (NASDAQ: SOPA) With COO, Pamela Aw-Young

Society Pass Incorporated

Contact Details Dennis Nguyen: Founder, Chairman & CEO +1 877-440-9464 dennis@thesocietypass.com Company Website https://thesocietypass.com

October 18, 2022 09:00 AM Eastern Daylight Time

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Plus One Robotics’ Parcel Handling Solutions Surpass 500 Million Picks

Plus One Robotics

Plus One Robotics, the fastest and most reliable parcel handling robotics platform, performing over one million parcel picks each day in production, has announced that its platform has reached over half a billion parcel picks globally – currently an industry leading metric. “Our north star will always be to increase our customers’ total picks per day,” said Erik Nieves, Plus One Robotics’ CEO and Founder. “To everyone at Plus One, 500M represents more than just parcels picked, it’s a milestone demonstrating that our clients have come to rely on our tech every day. That’s a half billion parcels that were sorted on time and at quality.” Ecommerce currently accounts for 20% of total retail globally and is expected to hit 30% by 2030. This growth, in combination with ongoing labor shortage issues, makes the implementation of automated solutions a key strategy for shipping and fulfillment companies across the world, with the global warehouse automation market estimated to grow at a CAGR of ~15% from 2022 – 2030. Plus One Robotics’ solutions for parcel induction and depalletization employ 3D sensors and AI-powered software with optimized robot grippers to pick and place disparate parcels within sortation or distribution centers. Key to Plus One Robotics’ effectiveness is its unparalleled human-in-the-loop (HITL) approach. Employees, remote or on premise, can supervise multiple robots from any location, speeding the robot’s ability to handle exceptions and facilitating machine learning that keeps downtime to a minimum, enabling 24/7 fulfillment. About PLUS ONE ROBOTICS Plus One Robotics provides the fastest and most reliable parcel handling robotics platform in the world. Founded in 2016 by computer vision and robotics industry experts, Plus One's intelligent solutions combine computer vision, AI, and supervised autonomy to pick parcels for leading logistics and ecommerce organizations in the Global 100. Plus One is headquartered in San Antonio with offices in Boulder, Pittsburgh, and The Netherlands. Visit www.plusonerobotics.com for more information, and follow us on LinkedIn, Twitter, YouTube, and Facebook. For additional information: Alex Patterson +1 210-404-4763 / alex.patterson@plusonerobotics.com Plus One Robotics 639 Bill Mitchell Blvd. Ste. 185 San Antonio, TX 78226 Web: www.plusonerobotics.com Tel: +1 210 664-3200 info@plusonerobotics.com Contact Details Alex Patterson +1 210-404-4763 alex.patterson@plusonerobotics.com

October 18, 2022 08:30 AM Eastern Daylight Time

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New Zealand’s International Border Has Reopened: What’s New in New Zealand

YourUpdateTV

No matter the length of the stay, one thing is for certain: visitors to New Zealand will never run out of places to see. Following the country’s reopening after the COVID-19 pandemic, Tourism New Zealand has recently launched a brand-new campaign, “If You Seek,” inviting international visitors to unleash the seeker within. Recently, Sarah Handley, General Manager Americas and Europe at Tourism New Zealand, conducted a satellite media tour to discuss this campaign and share ideas to help curious travelers plan a trip of personal discovery and long-term growth. A video accompanying this announcement is available at: https://youtu.be/ujl2MnugTms “If You Seek,” the country’s first global campaign post-pandemic, is designed to warmly welcome all visitors who are willing to embrace New Zealand’s distinctive values of manaakitanga (a deep expression of hospitality and reciprocal understanding/connection) and kaitiakitanga (guardianship and care for the environment), positioning the destination as a place to nourish and transform. With two main islands, 13 national parks, and dozens of diverse cities, there are plenty of New Zealand attractions and activities to choose from. Explore golden coastlines fringed with native pōhutukawa trees, follow walking trails to waterfalls hidden in beech forests, or cycle through gently rolling vineyards. For those after New Zealand's famous adventure activities and extreme sports, seekers can choose from bungy jumping, jet boating, skydiving, or zip-lining. Or relax and take it easy at beautiful hot pools, cultural attractions, and art galleries. Travelers can book a flight to New Zealand online or via local travel agents to enjoy stunning landscapes and meet friendly locals. From the west coast, it’s easier and quicker to fly to New Zealand than it is to go to some popular destinations in Europe. If visiting from the East Coast, fly through Chicago or New York, as the flight is worth the journey. Tourism New Zealand’s airline partners Air New Zealand, American Airlines, United Airlines, and Hawaiian Airlines offer direct flights to New Zealand from seven U.S. cities - Los Angeles, San Francisco, Dallas, Houston, Chicago, New York, and Honolulu. Most international flights arrive into Auckland Airport, located in the northern part of the North Island. Christchurch, Wellington, Rotorua, Queenstown, and Dunedin airports also receive a small number of international flights. Find out more about New Zealand airports. For help booking New Zealand flights, contact 100% Pure New Zealand Specialists – these are locally-based travel agents around the world who have completed special training with Tourism New Zealand to increase their knowledge of the country. They understand the best ways to get around and can recommend accommodation, activities, and tours to help make New Zealand holidays unforgettable. To find out more about New Zealand and the “If You Seek” campaign, visit NEWZEALAND.COM/US/ About Sarah Handley: Sarah Handley joined Tourism New Zealand in 2019 bringing over 20 years’ global experience in consumer-led businesses and senior marketing roles for high profile multinational companies such as Hasbro, Mattel and Electronic Arts. In her role as General Manager Americas & Europe, Sarah leads in-market teams in Los Angeles and London to promote New Zealand as the ultimate visitor destination across the region. This involves overseeing the insights-led development and implementation of integrated consumer and trade campaigns, as well as leveraging global and local stakeholder relationships to ensure effective delivery of the organization strategy. Originally from New Zealand, Sarah is passionate about building global consumer brands and is committed to enriching New Zealand’s communities, environment, and economy through the contribution of international tourism. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

October 17, 2022 01:00 PM Eastern Daylight Time

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38-Year Printing Veterans Larry and Tami Jacobs Grow Sales After Buying New Minuteman Press Franchise in Carson City, NV

Minuteman Press International Inc

For Minuteman Press franchise owners Larry and Tami Jacobs, the printing industry is not new. “Our background prior to franchising with Minuteman Press was … wait for it … printing and graphics. Tami has been in the industry her whole life with parents who also spent their entire careers in the industry. Larry jumped in to printing shortly after marrying Tami in 1985. Together, we started our first business in 1987 and we’ve been at it ever since. While the majority of franchisees are coming from a different background altogether, we decided to go with the tried and true. Rather than starting over from scratch we sold our prior printing business and home in another state, moved to Carson City, and opted to partner with Minuteman Press for the brand recognition and the support that comes from within.” That partnership of Larry and Tami’s experience with the Minuteman Press franchise system has created a win-win scenario and generated significant sales growth for Minuteman Press in Carson City, Nevada, a brand new location at 444 East William Street, Unit #1, that Larry and Tami opened in July 2021. Larry and Tami explain, “Having been in the industry for nearly 38 years, we were blown away by the training and support we have received from Minuteman Press. In some aspects it was a refresher but in other areas it was completely new to us. We had not previously done a lot of promotional products, and dye sublimation and using a heat press were new to us. We have embraced the new products and are actively marketing those items.” “We’ve been learning new equipment with the signage, apparel, and all of the details involved with EDDM and direct mail marketing. It has been fun. We would not be where we are without the training and support provided by Minuteman Press.” -Larry & Tami Jacobs, Owners, Minuteman Press, Carson City, NV Standing Out in Carson City According to Larry and Tami, “Carson City is a family-friendly, small-business oriented town that is welcoming and still has a small town feel to it. We have enjoyed getting to know other business people in our community and find that they are all very supportive of each other, our town and community.” They continue, “When meeting with clients, this is what we tell them. We can help grow your business by providing personalized and branded business cards, flyers, posters, stationery, banners, apparel, and much more—we are your one-stop-shop for all your printing and promotional requirements. Plus, we specialize in direct mail marketing and advertising. Anything you can put a name, logo, or image on—Minuteman Press in Carson City can produce. We design, print, and promote YOU!” Larry and Tami add, “Our experience in the industry coupled with the latest in technology and production sets us apart. We are able to produce high quality, top of the line products in a lightning speed turnaround time in-house. As several in our community have told us, ‘There’s no one like you in the area.’ We promise. We deliver.” Growing the Business In order to grow the business, Larry and Tami use a combination of marketing strategies. “We have used in person, direct mail and email marketing campaigns as well as networking. We also have a strong presence on Google and solid word of mouth with both current clients and former clients from our previous business. These all add up to great online and offline referrals.” Minuteman Press in Carson City also has a healthy mix of products and services to get the job done for clients in their community. “Currently, our most high-demand products are political yard signs and walk cards, direct mail (both printing and mailing – all done in-house), large format printing, and apparel. We have aligned with several political brokers and that bring us a large variety of work in all aspects of our business – printing, direct mail, promotional products, and apparel. We have had quite a bit of growth with apparel in general. When word gets out that you can get it done and done well, the business finds you.” They offer this tip for local businesses. “Direct mailing to get your name out there is one of the best ways to reach potential clients to let them know you are there and open for business. With so many businesses shut down by the pandemic for so long, it is important to let your community know that you are still there and ready to serve them. Anything branded is very effective as well.” “As much as we are all glued to screens these days, there’s still just something about seeing your name and logo in print. Remember how you felt the first time you held your very own printed business card? That’s what I mean. There are some things that just work better as a printed piece as opposed to something online. Print is still the best media to communicate who you are and to get your message out to the world.” -Larry & Tami Jacobs Rewards & Advice for Others For Larry and Tami, the care they have for their clients is clearly evident when they are asked about the rewards of owning their business. “The rewards in this industry are seeing your clients shine because we took their pieces and made them into something presentable. I’ve gone to events where we printed all of the campaign materials, signs, apparel, and more. When you see everything come together in brand and theme, it really makes the client stand out and look good. And at the end of the day, that feels good and right.” They continue, “We have helped so many clients to get their projects turned around and completed on impossible deadlines. It’s an awesome feeling to make things happen. Whether it’s a small ‘copies of Great Grandma’s cookbook’ project or a large corporate multi-piece project, we give our best to help our clients look their best.” As for what advice the 38-year printing industry veterans would give to others, Larry and Tami share, “Follow the protocol, do the steps that need to be done. Stick with it. It works.” For more information on Minuteman Press in Carson City, NV, visit their website: https://minuteman.com/us/locations/nv/carson-city/ Learn more about #1 rated Minuteman Press franchise opportunities and see Minuteman Press franchise reviews at https://minutemanpressfranchise.com Contact Details Chris Biscuiti +1 631-249-1370 cbiscuiti@mpihq.com Company Website https://minutemanpressfranchise.com

October 17, 2022 10:00 AM Eastern Daylight Time

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Clean Room Primer Group Announces Speakers for Inaugural New York City Event

Clean Room Primer

The Clean Room Primer Group today announces its selection of headline speakers for its upcoming event in New York City on Tuesday, October 18. The event will feature InfoSum’s Chief Operating Officer, Lauren Wetzel, as well as Habu’s CEO, Matt Kilmartin, among other industry executives from Claravine, LiveRamp and Merkle. The mission of the group is to demystify data clean rooms and educate the marketing industry on their importance and uses in a privacy-safe marketing environment. This group has a co-authored its initial piece of educational material – The Clean Room Primer – a white paper covering clean room taxonomy and definitions; use cases; and a look at the future. The white paper will be released during the group’s inaugural event at Advertising Week in New York City, taking place on October 18 at the New York Marriott Downtown. The headline speakers attending the New York event include: Matt Kilmartin, CEO, Habu Lauren Wetzel, COO, InfoSum Chris Comstock, CPO, Claravine Rich Sobel, CEO, Marcato Solutions Alysia Melisaratos, Head of Solutions Engineering, LiveRamp “As data collaboration use cases mature and we move past the early adoption phase, we are seeing retailers, media companies, platforms, and advertisers utilize data clean rooms at an accelerating pace,” Matt Kilmartin, CEO, Habu said. “Close collaboration and interoperability across all companies participating in this group will be required as we navigate the path forward to mainstream adoption.” “The shift in marketing to be more privacy-centric is creating a need to educate the industry on the new ways of working, and initiatives such as the Clean Room Primer group are an integral first step in eliminating confusion around clean rooms and proper data usage across the ecosystem,” said Chris Comstock, Chief Product Officer, Claravine. “Cross-platform and team collaboration around data requires a new way of thinking and this event will bring together the companies and people leading the charge and prepare our industry for the challenges ahead.” “We are excited to help the industry better understand data clean rooms by having these industry thought leaders come together and share their know-how and experiences,” said Adam Gelles, co-founder of the Clean Room Primer group and CEO, The B2B Marketing Company. “From our own primary research, we see that our initiative comes when marketing professionals are looking to learn more about data clean rooms, their use cases and real-world experiences by practitioners. We’re excited to welcome attendees at our first roadshow stop in New York City during Advertising Week.” Following this event, The Clean Room Primer will continue its Roadshow in major US cities throughout Q4 2022 including Chicago, San Francisco and Los Angeles where leading practitioners will share real-world insights on why and how to use data clean rooms for marketing and advertising. The Clean Room Primer Roadshow dates: New York City on October 18 @ New York Marriott Downtown (9:00 - 11:00 AM ET) Chicago on November 2 @ Chicago Marriott Magnificent Mile (4:00 - 7:00 PM CT) San Francisco on November 10 @ The W San Francisco (4:00 - 7:00 PM PT) Los Angeles on December 6 @ The Huntley Hotel Santa Monica (9:00 - 11:00 AM PT) For more information and to register for the upcoming events, click here. About The Clean Room Primer Group The Clean Room Primer is an ad-hoc consortium of advertising industry executives with a shared mission of providing marketers, agencies, and publishers with a reliable and expert source on data clean rooms, their use and implementation best practices. Helping the industry prepare for a new privacy landscape. Inaugural participating companies include Habu, LiveRamp, InfoSum, Claravine, Kite Hill Public Relations, Marcato Solutions, The B2B Marketing Company, Neustar and Merkle. For more information, visit CleanRoomPrimer.com and follow on LinkedIn and Twitter. About Habu Habu is a data clean room software company that makes collaboration across decentralized data safe, simple, scalable, and smart. Our solution accelerates time-to-value, while surpassing the most exacting standards for privacy and security and provides end-to-end applications that drive the business outcomes that companies desire. Habu investors include Wing Venture Capital, Ridge Ventures, super{set} Venture Studio, and Norwest Venture Partners. The company is headquartered in San Francisco CA and Boston, MA. For more information on Habu Data Collaboration solutions visit www.habu.com. About Claravine Claravine is a pioneer in data integrity for the global enterprise. We empower a proactive approach to marketing data by activating data standards across people and technology, bridging the silos that limit speed and decisions. That’s why more than 25% of the Fortune 100 use our platform, The Data Standards Cloud, to define, apply and connect standards across their ecosystem for faster decisions, greater agility, and increased ROI. Claravine investors include Five Elms Capital, Grayhawk Capital, Next Frontier Capital, Peninsula Ventures, Kickstart Fund and Silverton Partners. Learn more at www.claravine.com. About The B2B Marketing Company We are a leading provider of business marketing and revenue generating programs for high growth, mid-market and enterprise companies. Our clients have included Microsoft, GumGum, Integral Ad Science, Spectrum Reach, Adobe and many others across technology, media and entertainment, transportation and financial services companies. We provide clients marketing, evangelism, content and excellence programs using our proven methodologies and processes that have generated over hundreds of millions of dollars for B2B brands. Learn more at www.theb2bmarketing.co. Contact Details Kite Hill PR Maggie Stasko cleandata@kitehillpr.com

October 17, 2022 08:00 AM Eastern Daylight Time

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