[Best] Sports Betting Sites in UK: Top Online Bookmakers | News Direct

[Best] Sports Betting Sites in UK: Top Online Bookmakers Check out the top 10 sports betting sites

News release by Acroud Media

facebook icon linkedin icon twitter icon pinterest icon email icon London, United Kingdom | January 04, 2023 01:00 AM Eastern Standard Time

Are you looking for the best betting sites in the UK? Finding the right sportsbook can be tricky if you’re a novice or an experienced punter. With so many options, it's hard to know which ones offer great services and value for money. We've taken an in-depth look at some of the top 10 sportsbooks available on today's betting market and what factors to consider when choosing one.

From popular sports to bet on and payment methods offered through to types of bets and apps – we'll help guide your search for the best betting sites!

Top 10 Sportsbook Sites

There are many great sportsbook sites out there for UK players. The top ones offer various markets, events and bet types. They also offer a good selection of bonuses and promotions. It can be difficult to know which one to use.

If you are looking for the best betting site, here are some of the best options for UK bettors:

  1.  bet365 - Best Betting Site Overall

  2.  Betfred - UKGC Licensed Betting Site

  3.  BetVictor - Trusted UK Betting Site

  4.  William Hill - Biggest Reputation In The UK

  5.  888 Sport - Great For PayPal Betting

  6.  Grosvenor Sports - Great For UK Sports & Casino

  7.  Coral - Online & Offline Betting

  8.  Ladbrokes - Best For Quick Withdrawals

  9.  Kwiff - Dynamic Priced Betting

  10.  Betzone - New UK Betting Site

If you want to find out more about each online bookmaker, then listed below is all the info you need, or you can check out bigfreebet.com for even more recommendations.

#1 - bet365: Best Betting Site Overall

Bet365 is the most popular online betting site in the UK. It offers a wide range of betting options, from traditional sports like football and horse racing to more obscure markets such as virtual sports and eSports. The site also has an impressive live streaming service that allows customers to watch their favourite events while they bet on them. Bet365 also provides a great mobile app for iOS and Android devices, making it easy to place bets on the go.

[ Check Current Welcome Offer ]

#2 - Betfred: UKGC Licensed Betting Site

Betfred is another well-known gambling site in the UK. It offers competitive odds across all major sporting events, along with plenty of promotions and bonuses for new customers. Betfred also has its own unique ‘Double Delight’ promotion, which rewards players if their first goalscorer selection scores twice during a match.

[ Check Current Welcome Offer ]

#3 - BetVictor: Trusted UK Betting Site

Betvictor is a UK bookmaker known for offering some of the best value odds, particularly in football betting markets. The site also boasts an extensive list of payment methods, including PayPal, Skrill and Neteller, so you can easily deposit funds into your account without hassle or delay. Additionally, Betvictor provides access to exclusive promotions such as free bets and enhanced odds on certain matches throughout the year.

[ Check Current Welcome Offer ]

#4 - William Hill: Biggest Reputation In The UK

William Hill is one of Britain’s oldest bookmakers, with over 100 years of experience providing quality online and offline gambling services. Customers can enjoy competitive prices across all major sporting events plus regular bonuses such as free spins or cashback deals when placing accumulator bets through William Hill's website or mobile app (available on iOS & Android).

[ Check Current Welcome Offer ]

#5 - 888 Sport: Great For PayPal Betting

888 Sport is an online bookmaker that is a top choice among UK punters due to its generous welcome bonus offer plus various other ongoing promotions throughout each month that reward loyal customers with additional rewards every time they place a bet at 888 Sport's website or mobile app (iOS & Android).

In addition, 888 Sport covers many different types of sports, including American Football, Basketball, Baseball etc., making it ideal for those who want variety when betting online!

[ Check Current Welcome Offer ]

#6 - Grosvenor Sport: Great For UK Sports & Casino

Grosvenor Sport was launched by Grosvenor Casinos back in 2018 but quickly established itself as one of the leading names within British Sportsbooks thanks largely due its excellent customer service team which are available 24/7 via email or telephone should you ever need assistance whilst using Grosvenor Sports' platform either online or via their dedicated apps (Android & iOS).

[ Check Current Welcome Offer ]

#7 - Coral: Online & Offline Betting

Coral has been operating since 1926 but continues to remain relevant today thanks largely due its vast array of features ranging from Cash Out options which allow users to take control over how much money they make/lose before an event ends, right through Live Streaming capabilities allowing people watch their favourite games while they bet on them - something not offered by many other competitors within this industry!

[ Check Current Welcome Offer ]

#8 - Ladbrokes: Best For Quick Withdrawals

Ladbrokes have been providing gambling services since 1886, so there’s no doubt about their credibility within this market; however, what really sets Ladbrokes apart from others are things like ‘Acca Insurance’, where users get refunded up to 20% stake if only 1 leg lets them down out 5+ Acca selections made – something is rarely seen elsewhere!

[ Check Current Welcome Offer ]

#9 - Kwiff: Dynamic Priced Betting

Kwiff is a UK betting site that offers something completely different compared to other operators mentioned above: rather than having fixed prices based upon probability alone, Kwiff uses algorithms to analyse data to determine dynamic pricing, meaning potential returns could be significantly higher than usual depending upon circumstances surrounding particular event being wagered upon – definitely worth checking out if looking maximise profits!

[ Check Current Welcome Offer ]

#10 - Betzone: New UK Betting Site

Finally, we come to Betzone, a new betting site specialising in providing esports related products alongside traditional offerings found elsewhere. Whether you are interested in following the latest CSGO tournament action or playing fantasy leagues based upon League of Legends matches, there certainly will be plenty of opportunities to bet here, given the sheer number of tournaments taking place each day and week round the clock.

[ Check Current Welcome Offer ]

Things To Look Out For

When placing a sports bet, there are a few key things you should look out for. The first is the licensing of the site. It’s important to ensure that any site you use is properly licensed and regulated by an official governing body like the UK gambling commission. This ensures that your money and personal information will be safe while using the website.

The next thing to consider as a sports bettor is the mobile experience of the website or app. Many sites now offer apps for iOS and Android devices, so if you plan on betting from your phone or tablet, make sure that these are available before signing up with a particular site.

You should also consider what types of sports markets they offer and their best odds guaranteed policy (if applicable). Some sites may only offer certain types of bets, such as accumulators or live betting, while others may have more options. Knowing which type of bettor you are can help narrow down your choices when selecting a sportsbook site.

Finally, check out what payment methods they accept and how easy it is to sign up for an account with them. Most sports betting sites will accept major debit cards and e-wallets like PayPal and Skrill to fund your account quickly and securely without waiting days for funds transfers between banks or other financial institutions. Some sites even provide bonuses when signing up, such as free bets, a casino bonus or deposit matches which can give you extra value when placing wagers on their platform.

When considering online gambling, it's important to be aware of the risks and research different sites before deciding. Now let's look at some of the most popular sports to bet on.

Popular Sports To Bet On

Online sports betting is a popular form of gambling that has been around for centuries. It involves placing wagers on the outcome of sporting events, such as football matches, horse races, cricket games, boxing bouts and golf tournaments.

Betting can be done online at a sports betting site or physical sportsbooks in many countries worldwide.


Football is one of the most popular sports to bet on due to its global appeal and wide range of markets available. You can bet on individual matches from leagues all over the world, including major competitions like the English Premier League, World Cup and UEFA Champions League. There are also a variety of other bets you can make, such as correct score predictions, first goalscorer bets and handicap betting options.

Horse Racing

Horse racing is another classic sport that gamblers have enjoyed for centuries. In recent years it has become even more accessible, with online bookmakers offering odds on flat racing and National Hunt events across Europe and beyond. Popular types of horse racing bets include win/place/show wagers, exacta boxes (picking two horses to finish 1st & 2nd), trifectas (predicting three horses to finish 1st-3rd), quinellas (selecting two horses to come 1st & 2nd in any order).


Cricket is an exciting sport that offers plenty of opportunities for punters looking for action-packed betting fun! You can choose from different formats such as Test Matches, One Day Internationals or Twenty20 games when making your selections - each format provides its unique set of rules that must be considered when placing your bets! Popular cricket markets include match winner predictions, top batsman/bowler picks and total runs scored during an innings or series overall.


Boxing remains one of the most thrilling spectator sports - with huge names like Anthony Joshua taking centre stage, so many people enjoy flirting! Punters have plenty to choose from when it comes to boxing betting; you could predict who will win by decision or knockout before a fight begins or place live in-play wagers while watching all the action unfold inside the ring!


Golf fans often get involved with their favourite players’ performances, too - whether playing at The Masters tournament or competing against friends at their local club! Golfers typically compete against each other over 18 holes, so many potential outcomes depend on how well someone performs throughout their round; common golf bets include picking outright winners before play starts plus various head-to-head matchups between two competitors during stroke play rounds only etc.,


Tennis is another great option if you want something fast paced yet strategic enough that it requires skilful decision making too - especially since professional tennis players often compete against each other over five sets rather than just three, like in men's singles Grand Slam tournaments these days! Common tennis markets involve predicting who will win each set individually, along with game totals being offered up by bookmakers regularly too...


Snooker continues to attract new audiences thanks largely due to its popularity within Asian countries but also because snooker tables had become much easier accessible nowadays compared with decades ago when they were usually found exclusively inside pubs only etc. Snooker punters tend to favour match winner predictions, although frame scores are also commonly wagered upon too...

Formula 1

Formula 1 motor racing remains one amongst many adrenaline fuelled activities available today – drivers race cars around circuits located all over Europe plus further abroad whilst trying not only to beat their opponents but also complete laps faster than anyone else ever has previously managed before them… Formula 1 enthusiasts may wish to consider backing certain drivers prior to qualifying sessions start and then potentially trading out positions once the race gets underway using live streaming services provided by leading bookmakers nowadays.

Greyhound Racing

Greyhound Racing still proves very popular despite ongoing concerns about animal welfare issues surrounding this particular activity – greyhounds chase mechanical hares around oval tracks indoors or outdoors locations … Common greyhound market includes picking outright winners, although forecast accumulators sometimes prove profitable those willing take risks.


UFC mixed martial arts fights continue to gain momentum worldwide thanks to a large part of the growing profile UFC organisation itself – MMA fighters battle use combinations of punches, kicks, throws, and ground submissions to attempt to defeat opponents within a specified time limit … UFC related wagering opportunities vary greatly depending upon specific event however common ones involve selecting outright winners method victory e g KO TKO submission points spread parlays etc.

Esports Betting Options

Most esports sites offer similar types of markets to traditional sportsbooks, such as matchwinner, map handicaps, props, team totals, player kills and assists ratios and more. With the increasing mainstream popularity of esports video gaming recently, it is no surprise that the esports gambling industry is expanding rapidly to accommodate demand. Gamers can now participate in real money tournaments involving titles like Counter Strike Global Offensive, Dota2, Overwatch FIFA Call Duty Fortnite Rainbow Six Siege League Legends and many others.

Payment Options

Payment options for online gambling sites vary depending on the country and currency you are using. Most commonly, debit cards, PayPal, Skrill, Neteller, cryptocurrencies (Bitcoin etc.), Apple Pay, Paysafecard and Trustly are accepted as payment methods. Additionally, some sites also accept Google Pay and bank transfers.

Debit Cards

Debit cards such as Visa or Mastercard are popular for depositing funds into your betting account due to their convenience and wide acceptance. They can be used to deposit money instantly with no fees involved in most cases. However, withdrawals may take up to several days, depending on the site's processing time frame.


PayPal is one of the most widely accepted payment methods available at online gambling sites worldwide due to its fast transaction times and secure payment system, making it very reliable when transferring funds from one account to another. It is free of charge when making deposits, but fees may be associated with withdrawing money back into your PayPal account, depending on the site’s policy.

Skrill & Neteller

Both Skrill and Neteller offer an e-wallet service that allows users to store their funds securely in an online wallet while being able to transfer them quickly between different accounts without having to provide any personal information each time they make a transaction – perfect for those who want extra security when playing online games or placing bets over the internet! Withdrawals usually take less than 24 hours; however, additional charges may be associated with using these services, so always check before signing up!


Cryptocurrency such as Bitcoin has become increasingly popular among gamblers looking for a more anonymous way of depositing funds into their betting accounts since transactions made through this method cannot be traced back easily by third parties like banks or governments – making it ideal if you don’t want anyone else knowing about your activity! The downside is that cryptocurrency exchanges often have high fees attached so always do your research before deciding whether this option is right for you or not!

Apple Pay & Google Pay

These two digital wallets allow users to link their debit card details directly onto their phone, allowing them quick access whenever they need it without having entered all of their details every single time they make a purchase – perfect if you’re someone who likes convenience above all else! Transactions made through either platform will appear almost immediately after confirmation however, keep in mind that both companies charge small processing fees per transaction, which could add up over time if not monitored closely enough!

Paysafecard and Trustly

Paysafecard and Trustly offer great options if you prefer not dealing with traditional banking institutions but still want access to fast payments whenever needed without too much hassle. However, it is important to note that both come with certain limitations so make sure you read up on what these entail before signing up in case something doesn't fit your needs perfectly down the line.

Betting Offer Types

Betting offers are a great way to get more out of your sports betting experience. There are many different types of offers available, and understanding what each one is can help you make the most of them.

Free Bet

Free bets are exactly as they sound – free! These bets usually come in the form of a bonus or promotional offer from an online sportsbook. They’re typically offered when you first sign up for an account or as part of ongoing promotions throughout the year. Free bets may be limited to certain markets or events, so it’s important to read any terms and conditions before taking advantage of them.

Money Back Offers

Money back offers give bettors their stake back if their bet loses by a certain margin (e.g., if your team loses by 1 goal). This type of offer can be useful if you’re looking for some insurance on a risky bet that could go either way but still want to take advantage of good odds on offer. Again, check any terms and conditions associated with these types of offers before placing your bet.

Enhanced Odds Offers

Enhanced odds offers increase the potential return on winning bets by boosting the odds available at certain times during an event or match-up period. For example, enhanced odds might double your winnings if your team wins in extra time or penalties after normal time has ended in soccer matches; this is known as ‘enhanced accumulators’ because multiple selections must all win for you to receive the increased returns promised by these kinds of special deals.

Matched Deposit Bonus

A matched deposit bonus gives new customers additional funds when they make their first deposit into their sportsbook account, often matching whatever amount was deposited up to a maximum value set by the bookmaker (e.g., 100% up to $100). It's important to note that bonuses like this will generally have wagering requirements attached which must be met before withdrawals can be made from accounts containing bonus money - again, always read through any terms and conditions carefully before signing up for such promotions!

Betting offer types can vary greatly depending on the betting site, so it's important to compare and find the one that best suits your needs. Now let's look at how betting apps can help you place bets quickly and easily.

Betting Apps

Betting apps have become increasingly popular in recent years, as they offer a convenient way to place bets on sports and other events. Mobile phones have made it easier for people to access online gambling sites and make wagers from anywhere. With betting apps, users can easily check odds, place bets, and track their winnings from their homes or while out and about.

One of the biggest advantages of betting apps is that they are incredibly user-friendly. Most apps feature an intuitive design that makes it easy for anyone to navigate through menus and quickly find what they’re looking for. This means even novice bettors can get up to speed quickly with how things work without having to spend hours learning the ropes first. Additionally, most betting apps also provide helpful tutorials to learn more about how everything works before placing any real money wagers.

When choosing a betting app, there are several factors you should consider, such as the range of markets available, payment options accepted by the app (e.g., credit cards or e-wallets), customer service support offered by the site, bonus offers available when signing up with them etc.. It’s important to do your research beforehand to know exactly what each app offers before deciding which one is right for you.

Another thing worth noting when it comes to betting apps is that some may be restricted depending on where you live due to local laws regarding online gambling in certain countries, states/provinces/territories etc. So if this applies in your case, double check whether an app is allowed in your area before downloading it onto your device!

Popular sports that people like to bet on include football (soccer), basketball, baseball, hockey, tennis and golf. Still, many more niche markets are also available, such as esports tournaments or virtual sports leagues. Depending on which type of sports interests you most, this will determine which type of bookmaker would be best suited for placing bets via their mobile application(s).

Finally, when using any mobile application related to gambling, always remember responsible gaming practices. Set yourself limits both financially and time-wise; never chase losses, and don't gamble if feeling emotional distress or under the influence.

If needed, seek help - GambleAware UK provides advice and support services 24/7 via their free phone number 0808 8020 133.


Which is the most trusted betting site?

The most trusted betting site is Bet365. It has been around since 2001 and is licensed in the UK, Malta and Gibraltar. It offers a wide range of sports betting options, casino games, poker rooms and bingo halls. The site also features live streaming of many sporting events so that customers can watch their bets unfold in real time.

Security measures are taken seriously at Bet365 with encryption technology used to protect customer data and financial transactions. Customer service is also top notch with 24/7 support available through email or telephone. All these factors make Bet365 one of the safest online gambling sites available today.

Which betting site has the highest payout?

The betting site with the highest payout depends on various factors, such as the type of game being played and the specific rules for that game. Generally speaking, online betting sites offer better odds than land-based bookmakers due to lower overhead costs.

Additionally, some sites may offer special promotions or bonuses that can increase your potential winnings. It is important to research different sites before deciding which one offers the best overall value in terms of payouts and other benefits.

What is the best betting app to use?

The best betting app to use depends on your individual needs and preferences. If you are looking for a comprehensive selection of sports, casino games, and other gambling options, then Bet365 is a perfect choice. It offers an intuitive interface with easy navigation and secure banking methods.

Additionally, it has excellent customer support available 24/7 in multiple languages. For those who prefer more variety in their gaming experience, Unibet provides access to over 30 sports markets and hundreds of casino games from leading software providers like NetEnt and Microgaming.

Finally, 888sport is ideal for users who want fast payouts and generous bonuses with low wagering requirements, and Paddy Power is always up there as one of the best loved betting apps.

All four apps offer great value for money, so choose the one that suits you best!


In conclusion, when it comes to finding the best betting sites in the UK, there are a few things that punters need to consider. From looking at popular sports to bet on and available payment options, check out what types of offers each site has and if they have a mobile app for convenience. With all these factors taken into account, you should be able to find the best betting sites for your needs. Remember, though - always gamble responsibly!

Are you looking for the best betting sites? Look no further! We provide reliable and trustworthy resources to help make your gambling experience enjoyable. Our experts have vetted hundreds of online sportsbooks, casinos, and other gaming platforms so that you can rest assured knowing that your money is safe.

Try out our recommended options today – don't miss out on all the fun and rewards!

Further Reading



  1.  National Casino Forum 

  2.  Gaming Regulators European Forum 

  3.  The Independent Betting Adjudication Service (IBAS) 

  4.  The Betting and Gaming Council 

  5.  International Association of Gaming Regulators 

  6.  Gamblers Anonymous 

  7.  eCOGRA (eCommerce Online Gaming Regulation and Assurance) 



Gambling Can Be Addictive. Please Play Responsibly.



 Gambling Commission 


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