Distinguished Cannabis Industry Expert Joins Phase 4 Services as VP of Business Development | News Direct

Distinguished Cannabis Industry Expert Joins Phase 4 Services as VP of Business Development Phase 4 Services has tapped seasoned cannabis industry veteran Jonathan Wani to assist clients with customer acquisition, market analysis, and relationship management.

News release by Phase 4 Services

facebook icon linkedin icon twitter icon pinterest icon email icon Framingham, Mass. | July 27, 2021 10:51 AM Eastern Daylight Time

Hemp and cannabis testing laboratory management and consulting firm Phase 4 Services has tapped Jonathan Wani of MCR Labs as their latest VP addition and leader of the group’s business development consulting team.

As VP of Business Development, Wani will draw on his 7 years of experience in the cannabis testing space as well as more than a decade’s worth of knowledge and connections gathered advocating for medical marijuana and fighting against cannabis prohibition. He will assist Phase 4 clients with establishing footholds in new and expanding markets.

“We knew how to figure out the science and chemistry we needed to start MCR Labs, but Jon was the x-factor that got us real traction in the industry,” said Michael Kahn, founder and CEO of MCR Labs, a cannabis testing lab operating in several legal cannabis markets. “He knew about the products we’d be testing, and he could talk the talk with all the growers we needed to be testing for.”

Wani is known in the cannabis space for his awareness of industry shifts and knowledge of production processes and product lineages. His connections with influencers, cannabis cup organizers, and prominent growers and extractors have enabled him to establish strong relationships with some of the largest multistate operators in the expanding cannabis industry. He is also a sought-after speaker for educational and industry-focused events.

Adding Wani to the team allows Phase 4 Services to offer their clients valuable industry insights and networking opportunities that guide strategy implementation and facilitate expansion initiatives.


About Phase 4 Services: Phase 4 Services is a scientific consulting and laboratory management firm dedicated to growing, supporting, and enhancing hemp and cannabis testing laboratories. Founded by experts in analytical testing, pharmaceutical chemistry, business administration, and development strategy, our team is equipped with the knowledge and experience necessary to ensure partner laboratories are successful in their pursuit of advancing public health and safety for cannabis patients and consumers. For more information visit http://phase4services.com.


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Phase 4 Services


Joe Crinkley


+1 857-230-0839




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