ForwardPMX, the global data and technology-driven marketing services company, has announced the appointment of Femi Taiwo as Head of Consultancy for Europe. Taiwo joins ForwardPMX from a previous leadership position at OMD, bringing over 10 years of experience in digital marketing and consultancy solutions, as well as significant industry thought leadership and participation across a number of global award programs including the AOP Digital Publishing Awards and the M&M Global Awards.
In the new role, Taiwo will drive the wider business strategy for consultancy services within ForwardPMX, with a focus on key areas such as in-housing media, data ownership and strategy, including international growth and expansion. Additionally, he will support the business across new and existing client accounts, creating opportunities for ForwardPMX to deliver products that answer clients’ more complex business challenges.
ForwardPMX Global Head of Consultancy, Tom Manning, commented, “Consultancy is one of the fastest growing areas of our business, and that’s a huge testament to our teams. It’s fantastic to bring in such an incredible talent as Femi into this leadership role to collaborate and lead across the business to take our consultancy engagements to the next level.”
ForwardPMX continues to grow its strong presence internationally with over 1,000 experts across more than 15 countries worldwide. Moving with the changing market, the agency has built up its Consultancy capabilities over the last several years and continues to embed them within the business to help clients identify strategic areas of growth. With the accelerated shift to digital and e-commerce through COVID-19, ForwardPMX was able to aid clients globally in pivoting to new routes to market and developing a deeper understanding of the changes in their customers’ behavior to impact their decision making.
Manning added, “More than ever, brands are looking to us as growth partners who can push beyond media to help them digitally accelerate and find new revenue streams. By adding Femi to the team, we’re furthering our commitment and confidence in this space, allowing us to deliver more innovative solutions for our clients.”
On joining ForwardPMX, Taiwo said, “I’m thrilled to be joining this dynamic team. ForwardPMX has not only achieved significant growth over the last several years, but they also have a strong proposition that has evolved to answer the needs of senior level stakeholders within client businesses. I share a common vision with the leadership team at ForwardPMX about where we need to go as a business to continue to be the partner that brands need in today’s complex digital, data and technology-led environment.”
ForwardPMX is a global data and technology driven marketing services company, designed to help brands find the change that delivers meaningful growth to their businesses. With over 20 offices worldwide and 1,000 of the industry's most distinguished talent, ForwardPMX brings a unified global vision, with local depth and expertise across a comprehensive set of data, technology, consultancy and performance solutions that reach people all over the world. By pairing people with data-led process and powerful technology capabilities, ForwardPMX is uniquely positioned to deliver scale and accelerate problem solving. ForwardPMX is a proud member of The Stagwell Group.
About The Stagwell Group:
The Stagwell Group is the first and only independent, digital-first, and fully integrated organization of size & scale servicing global brands across the continuum of marketing services. The group includes over 9000 employees operating in more than 25 offices around the world. Collaborative by design, The Stagwell Group is not weighed down by legacy points of view and its people are united in their desire to innovate, evolve, grow and deliver superior results for their clients. Stagwell’s high growth brands include experts in four categories: digital transformation and marketing, research and insights, marketing communications, and content and media. For more information go to: www.stagwellgroup.com
Dammi Afolabi - Marketing Communications Manager (EMEA)
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