A video accompanying this announcement is available at: https://youtu.be/CsgiPFnJKbM
The holiday season is all around us and consumer data shows that consumers are shopping more thoughtfully this holiday season, particularly in the over $500 and over $5000 categories. Shoppers are actively buying gifts that are symbolic or personal to the recipient.
If you are thinking about giving the gift of jewelry you might be wondering, where do you start, how do I shop for something with meaning, what are the hottest trends, how do I stay in the know and get the best value and style?
Here are ways and categories to start with:
Jewelry gift with meaning this holiday season:
Look for gifts that tell your story.
KAY, Jared and Zales have meaningful ways to honor your relationship this holiday season.
One great gift to show your everlasting love is KAY’s new Love Entwined Collection which features a signature center diamond and interlinking design that represents your hearts and lives forever intertwined by love.
Jared’s Shy Creation Diamond Ring – a fashion-forward design with multiple stacked bands – is also a gorgeous piece symbolizing the interwoven fabric of love.
Zales’ You’re the One collection introduces beautiful pieces featuring a stunning center stone to honor and celebrate the one person that is your everything.
Gifting gold for both men and women
Yellow gold continues to be a hot trend and you can never gift or get enough. Stacking, layering, and mixing gold tones is still the trendiest way to sport the trend and KAY’s Italian Brilliance collection features an artisan-refined gold-cutting technique that gives each gorgeous piece a faceted look that really gives it a unique sparkle when light reflects from it. Such a modern design element that really makes it a conversation starter.
Every 14K gold piece from Jared’s Italia D’Oro Collection is inspired by the history of the most romantic and sophisticated cities of Rome, Milan, Tuscany, Venice and more – with styles for women and men.
Classic jewelry options never go out of style?
You can never go wrong gifting jewelry box essentials like classic diamond hoops and big, bold 2-carat rings with Lab-Created Diamonds by KAY. In fact, all diamonds and lab-created diamonds are 100% conflict free! Box sets offer amazing value, too. Gift them together or check multiple people off your list by breaking them apart into multiple gifts.
For the guy on your list, there is the Citizen Eco-Drive Crystal Accent Watch and Link Bracelet Set you can pick up from Zales. A classic, forever piece that features a sleek black dial with gold-toned hands and crystal markers with technology that harnesses light, so it never needs a new battery.
Getting proposal ready during this season of celebration
It’s the perfect time of year for a proposal and Jared has you covered! They’ve partnered with some of the most celebrated bridal designers on gorgeous collections. Their Pnina Tornai ONE series features options for the classic and non-traditionalist bride and is accented with a signature 14k rose gold cuff.
From Zales, we have the Vera Wang LOVE collection, designed by international wedding icon, Vera Wang. This year, some of the most popular engagement rings include items from the TRUE Lab-Created Diamonds collection which feature fancy-cut stones such as pear, oval, and marquise for an elevated, glamorous look.
And from KAY, there is the gorgeous Monique Lhuillier BLISS collection which carries engagement rings and bands inspired by the delicate floral details of her bridal collection. It also features her newly launched men’s bands!
For more information: KAY.com, Jared.com and Zales.com for all of your responsibly sourced jewelry and don’t forget that experts are available online and in-store to help you find the perfect gift, even during that last-minute rush.