NORTH SIXTH GROUP ACQUIRES OWNERSHIP INTEREST IN ASCOLI FOOTBALL CLUB New York-based family office operating company joins forces with Italy’s largest retailer to build an ambitious global strategy for one of Europe’s most historic football clubs
NEW YORK CITY
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September 01, 2021 09:00 AM Eastern Daylight Time
North Sixth Group today announced it has acquired an ownership interest in Italian professional football club Ascoli Calcio 1898 FC (Ascoli FC) in partnership with Massimo Pulcinelli and Bricofer S.p.A, the leading retailer in the home goods and DIY sector in Italy.
Founded in 1898, Ascoli boasts a rich tradition, having competed in Serie A and Serie B respectively for 16 and 25 seasons.
North Sixth Group will co-own the club alongside Massimo Pulcinelli and family. The Pulcinelli family founded Bricofer in 1979, which has grown to become one of the largest retail chains in Europe with more than 500 million Euro in annual revenues and 124 locations throughout Italy.
North Sixth Group will control international market operations and will share governance and decision-making rights with Pulcinelli in coordination with the club’s Board of Directors.
"It is an honor to own and operate a club that was founded nearly 125 years ago with the tradition, history and following of Ascoli,” said Matt Rizzetta, Chairman of North Sixth Group. “We would like to thank the Pulcinelli family, who have worked tirelessly and made numerous sacrifices during a challenging economic period to put Ascoli in a position for future growth. We look forward to partnering with Massimo and his family to build a special future for the Picchi fans.”
Joining North Sixth Group as owners are a variety of institutional and strategic investors, including former Univision CEO Vince Sadusky; engineer, entrepreneur, investor, Super Bowl champion and NFL all-pro defensive lineman Ndamukong Suh; KM Sports Ventures, a Los Angeles-based sports investment fund founded by media industry entrepreneur Mike Pollack; and Wavemaker Partners, a venture capital firm based in Los Angeles and Singapore which has raised over $650 million across multiple funds and special purpose vehicles.
“We have a special connection and shared global vision with Matt and his team at North Sixth Group,” said Massimo Pulcinelli, Ascoli FC owner and Bricofer CEO. “We have many exciting plans as our vision to bring Ascoli to Serie A continues in the years ahead, including the opening of fan clubs, youth academies and other important investments. We look forward to bringing these initiatives to life for our fans alongside our co-owners and partners at North Sixth Group.”
Representing North Sixth Group in the transaction was Tuscan-based attorney Simone Calzolai, founder of law firm Studio Legale Calzolai and Dr. Andrea Taddei of accounting firm Studio Picchi, Rome-based sports lawyer Stefano Mancini, New York-based law firm Breslow & Walker, LLP, and Nicola Cirrincione, who will serve as the club’s representative in the North American market. Representing Pulcinelli and Ferinvest S.r.l were Studio Legale Maione and Studio Legale Martella.
ABOUT ASCOLI FC
Ascoli Calcio 1898 FC (“Ascoli”), is an Italian football club based in Ascoli Piceno in the Marche region of Italy. Known as “La Regina Delle Marche” or the “Queen of Marche”, Ascoli is one of the oldest and most decorated clubs in Italian football. Ascoli was founded in 1898 and have competed in more than 40 seasons in Italian football’s top competitions, Serie A and Serie B. The team is known as the “Picchi” or “The Woodpeckers” and are well-known for their home kits with their signature vertical black and white stripes. As of the 2021-22 season, Ascoli are competing in Serie B, the second highest tier of Italian football.
ABOUT NORTH SIXTH GROUP
North Sixth Group is a family office operating company. The company has wholly owned and minority interests in a variety of investments across multiple sectors all sharing a common vision of Passion, Purpose and Progress. Included in the North Sixth Group family of companies are leading public relations firm N6A; modern marketing and content house Studios; data-as-a-service provider Everything Clicks; news distribution software solutions provider News Direct; global Italian football streaming platform 196 Sports, and other holdings across media, marketing, technology, sports and entertainment. Additionally, North Sixth Group dedicates financial, networking and human capital resources to community-based initiatives geared toward Passion, Purpose and Progress.
ABOUT BRICOFER GROUP S.P.A.
Founded in 1979, Bricofer Group S.P.A. (“Bricofer”) is the leading Italian operator in the DIY sector and one of the largest retailers in Europe, with more than 100 locations across Italy and annual revenues in excess of 500 million Euro. Specializing in the home goods and renovations sector, Bricofer is proud to be at families’ service for the care of their house and the realization of their home projects. Bricofer consists of three main business lines across retail, wholesale and e-commerce. Bricofer’s retail line covers a national network of 124 stores in strategic positions across Italy. Bricofer’s wholesale line, referred to as Ottimax, is dedicated to professionals and private label suppliers. Bricofer’s e-commerce line is among the most distinctive online platforms among DIY retailers in Italy.
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N6A (North America Press Contact)
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