While the last year and the half has been difficult for those planning a wedding – with nearly half of 2020 engaged couples delaying their celebrations – the wedding industry has adapted and is embracing new trends to help people celebrate despite these mitigating circumstances. Recently, Wedding Expert with Shutterfly, Claire Roche, participated in a nationwide satellite media tour to discuss tips on planning a wedding, new trends, and what to expect moving forward.
A video accompanying this announcement is available at: https://youtu.be/kZNOU5Yyoew
Over the past year and a half, wedding celebrations have been impacted as the country grappled with the COVID-19 pandemic. Now, as things return to normal, there is an emergence of thoughtful and unique personal touches added to the overall wedding design that truly celebrates a couple’s love story.
The wedding industry has undergone big changes in the past year and a half and I’ve seen couples take a more simplified approach to their weddings. That doesn’t necessarily mean less expensive, but brides and grooms are really focusing on intimate ceremonies and celebrations that are unique to them. Finding those elements that are unique to a couple is something that has become even more important over the last year. Couples are diving deep into crafting their celebrations to look like them, feel like them, smell like them, and be full of their favorite things and people.
With so many couples delaying their celebrations over the last 18 months, 2022 is already shaping up to be one of the busiest wedding years ever. One thing that all couples must do is to create a wedding day timeline. A detailed look at all of the things – setting a budget, finding a venue, booking vendors, finding a dress, etc – that couples will do before the big day.
Shutterfly offers a breadth of customizable solutions to fit your personality and wedding style, no matter how you’re celebrating your nuptials. From cards to photobooks, from keepsakes to décor, Shutterfly offers everything you need to add your unique style to your wedding. Shutterfly offers a variety of styles to fit your wedding budget.
For more information, visit Shutterfly.com/wedding
About Claire Roche:
As a Southern California wedding planner and owner of Grit and Grace Events, Claire is obsessed with the often forgotten and overlooked details of a wedding. She believes in the unique and customized elements that bring a wedding to life in a beautiful, yet attainable way. Claire has amassed nearly 1 million followers on TikTok and was recently named of one of the top people to follow if you’re planning a wedding. She’s an authentic voice in the wedding space and can speak to industry trends, products, and everything in between.
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