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Provana Welcomes Chief Revenue Officer

Provana

Provana, the leading provider of business and technology platforms for the credit and collections industry, today announced it has named Mike Keister as Senior Vice President and Chief Revenue Officer. As CRO, Mike will oversee the company’s sales and business development strategy and execution, with a focus on customer success. “Mike has a proven track record of building sales organizations to support both enterprise and SMB market segments,” said Sandeep Bhargava, Provana’s Co-Founder and CEO. “His authentic leadership style, drive for continuous improvement and passion for helping clients derive full value from their investment make him an excellent fit to lead our team.” Mike joins Provana from Zapproved, a legal tech company. With nearly 20 years of sales leadership experience in SaaS solutions, Mike excels at scaling sales organizations to support rapid growth. He is passionate about combining this approach with a keen attention to customer success and delivering on client expectations. “I’m thrilled to join the company at this critical time in the ARM industry, when many firms are in need of a partner in digital transformation and compliance,” said Mike. “With our long history of supporting clients throughout the entire lifecycle of accounts receivable management, Provana is uniquely positioned to deliver value that supports the latest industry standards and staffing challenges.” Based on the West Coast in Portland, Oregon, Mike enjoys hiking, golfing and attending his daughters’ sporting events. About Provana Provana is a SaaS platform that gives leaders control over process-intensive operations. We serve law firms, insurance companies, accounts receivable agencies and networked enterprises in the US market that are tightly regulated by the CFPB and other authorities. Provana is built on decades of experience in machine learning and natural language processing and helps customers manage sensitive interactions, analyze unstructured data, process personal information and ensure compliance. Provana is backed by a NYC-based Fintech PE, most recently raising funds in November 2020. Learn more at www.provana.com. Contact Details Britney Schaeffer +1 469-774-2409 britney.schaeffer@provana.com Company Website https://www.provana.com/

October 12, 2021 07:08 AM Central Daylight Time

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Yoodli, A Startup Backed by Madrona Venture Group and the Allen Institute for AI (AI2), Applies AI to Life's Biggest Stress: Public Speaking

Yoodli

Yoodli, a startup leveraging AI to help people develop the necessary soft skills to present and communicate confidently, opened early access to their beta product at www.yoodli.ai. The founding team of Varun Puri, Esha Joshi, and Dr. Ehsan Hoque, alumni from GoogleX, Apple and the MIT Media Lab, brings a passion to a challenge that most people experience every day. The Company is also announcing it has already raised $1M in pre-seed funding from the Allen Institute for AI and Madrona Venture Group. “Many of us have struggled with public speaking and have been on the receiving end of poorly delivered presentations,” said Varun Puri, co-founder of Yoodli. “During my time in Silicon Valley, I met countless colleagues, often fellow immigrants, who didn’t receive the recognition they deserved because they struggled to communicate effectively. Our platform will be an incredible leveler enabling people to practice and get real time feedback based on science as well as from friends and coaches.” According to the National Institute of Mental Health, the fear of public speaking affects 73% of people. However, we all need to speak in group settings — remember the awkward wedding toasts, dull classroom presentations, and never-ending team meetings? Numerous studies have suggested that oral communication is the number one skill that college students find useful post-graduation and yet is not taught in a direct way while in school. “As a female engineer in a male dominated industry, I felt like I had to try even harder for people to take me seriously,” said Esha Joshi, co-founder and CTO of Yoodli. “The nerves and doubts before a presentation can be crushing, and the feeling of successfully expressing yourself in front of an audience is a huge confidence booster. Our platform takes you from the nerves to the confident persona you need to achieve your goals.” Puri previously ran special projects for the President of Alphabet and then led Africa operations for a GoogleX initiative that is expanding internet connectivity using invisible lasers. Joshi brings her expertise as an Apple engineering lead as well as her experience speaking at large gatherings such as the Grace Hopper Conference to the mission of Yoodli. Dr. Hoque, the co-lead of the Rochester Human Computing Interaction group and MIT 35 Innovators Under 35 awardee, adds decades of research experience building AI interfaces to upskill the workforce. His work has helped people with autism practice communication skills, doctors prepare for end-of-life conversations with patients, and Parkinson’s patients detect their condition directly from their computer screens. “We see a tremendous opportunity to use AI as a way to improve human social and cognitive skills,” said Matt Mcllwain, Managing Director of Madrona. “We like to back exciting teams from Day One and this team has the passion, technical and industry experience that inspires us to come to work every day. And give presentations!” Yoodli is hiring for applied AI engineers, fullstack developers and a Head of Growth. Reach out at info@yoodli.ai if you are interested and sign up at www.yoodli.ai to join the product waitlist. About Madrona Venture Group Madrona ( www.madrona.com ) is a venture capital firm based in Seattle, WA. With more than 25 years of investing in early stage technology companies, the firm has worked with founders from Day One to help build their company for the long run. Madrona invests predominantly in seed and Series A rounds across the information technology spectrum, and in 2018 raised the first fund dedicated to initial investments in acceleration stage (Series B and C stages) companies. Madrona manages over $2 billion and was an early investor in companies such as Amazon, Smartsheet, Isilon, Redfin, and Snowflake. About the Allen Institute for AI (AI2) AI2 was founded in 2014 with the singular focus of conducting high-impact research and engineering in the field of artificial intelligence, all for the common good. AI2 is the creation of Paul Allen, Microsoft co-founder, and is led by Dr. Oren Etzioni, a leading researcher in the field of AI. AI2 employs more than 100 top-notch researchers and engineers from across the globe. AI2 prides itself on the diversity and collaboration of our team and takes a results-oriented approach to complex challenges in AI. Learn more at allenai.org. Contact Details Yoodli Forrest Carman +1 206-859-3118 forrestc@owenmedia.com Company Website https://www.yoodli.ai/

October 07, 2021 09:01 AM Pacific Daylight Time

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AFSA Welcomes Chopra Confirmation

American Financial Services Association

Today the U.S. Senate confirmed Rohit Chopra as Director of the Consumer Financial Protection Bureau (CFPB). The following statement should be attributed to Bill Himpler, President and CEO of the American Financial Services Association (AFSA), the nation’s oldest and largest national trade association singularly focused on the consumer credit industry: “Over the years, AFSA and its members have had the opportunity to work with Rohit Chopra both during his time as a Commissioner at the Federal Trade Commission and his prior stint as a senior leader at the Consumer Financial Protection Bureau. In engaging with our industry, Mr. Chopra has always been gracious with his time and in considering the views of the consumer credit industry. We congratulate Mr. Chopra on his CFPB Senate confirmation and look forward to working constructively with him on pro-consumer policies that ensure access to credit.” About AFSA Based in Washington, D.C., the American Financial Services Association (AFSA) is the national trade association for consumer credit, committed to protecting access to credit and consumer choice. Its 450 members include traditional installment lenders, vehicle finance companies, consumer and commercial finance companies, mortgage lenders and servicers, payment card issuers, industrial banks, and industry suppliers. For more information, visit www.afsaonline.org. Contact Details Dan Bucherer +1 301-503-6061 dbucherer@afsamail.org Ed McFadden +1 703-402-5036 emcfadden@afsamail.org Company Website https://www.afsaonline.org

September 30, 2021 04:56 PM Eastern Daylight Time

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NHRA Los Angeles Names Mattel CPO Its 2021 Executive of the Year

IMA Financial

The National Human Resources Association Los Angeles Chapter (NHRA-LA) is proud to announce Mattel Executive Vice President and Chief People Officer Amy Thompson as its 2021 Executive of the Year. Thompson was recognized for her outstanding work in transforming Mattel’s culture. Working with the leadership team, she championed the company’s mission and values and ensured optimal collaboration across the global organization operating in 35 countries. “With all the challenges and shifts in the workplace in the last couple of years, recognizing HR professionals for their remarkable work is more important than ever,” said NHRA-LA Co-President and Bolton Executive Vice President Andrew Agress. NHRA-LA Co-President and Sodexo Benefits and Rewards Service Director Patti Traglio added, “Amy is a shining example of how HR executives can lead change within their organizations in a way that positively impacts the lives of its associates every day.” As Chief People Officer at Mattel, Thompson oversees all global human resources functions for its 30,000+ associates, including compensation and benefits, diversity and inclusion, employee culture and engagement, leadership development, organizational design and development, and talent management. With more than 20 years of experience in human resources roles for standout companies like Ticketmaster, Starbucks, and TOMS, Thompson has a proven track record of being a purpose-driven leader and implementing programs to increase employee engagement and improve organizational design and accountability. “I share this honor with my whole team,” said Thompson. “At Mattel, the wellbeing and happiness of our employees is a top priority. Throughout the last turbulent 18 months, my team has rallied through personal tough times and created opportunities for everyone to be able to thrive at work.” Thompson was honored at the LA-NHRA Executive of the Year Gala. She was joined by Executive of the Year finalists: Roxane Lucas, VP of HR and talent management at Scopely; Verónica García, VP of HR and talent management at Skid Row Housing Trust; Vina Leite chief people officer of The Trade Desk; and Christi Karandikar, executive vice president – HR for Unibail-Rodamco-Westfield. About the NHRA Established in 1951, the NHRA is focused on advancing the development and leadership of human resource professionals. Through professional programs and services offered across the country, the organization strives to support human resource professionals throughout their career life cycle - from intern to executive - as Human Resources leads the way for change in today's businesses. Contact Details NHRA-LA Andrew Agress aagress@boltonco.com Center Reach Communications Jessica Poulalier +1 720-989-3530 jessica@centerreachcommunication.com

September 30, 2021 08:37 AM Pacific Daylight Time

Agile Therapeutics Partners with Carli Lloyd, U.S. Women’s Soccer Star and Four-Time Olympian, to Bring Awareness to Women’s Health Topics

Agile Therapeutics

Agile Therapeutics, Inc. (Nasdaq: AGRX ), a women's healthcare company, announced today a partnership with U.S. Women’s Soccer legend, Carli Lloyd. The partnership with Agile will focus on bringing awareness to women’s health topics, and Agile’s commitment to elevating women’s healthcare. Lloyd, who will play her final game for the U.S. Women’s National Team on October 26 th against South Korea, was attracted to the company’s mission of addressing the healthcare needs of today’s women. “I’m excited to be partnering with a company solely dedicated to women’s health,” said Lloyd. “I aim to work with organizations that focus on things I care about, and staying healthy has been a priority for my career on the field and will continue to be so as I look ahead to my next chapter. Agile’s focus on bringing women options and knowledge when it comes to their healthcare decisions is a mission I’m proud to be part of. And the fact that I’m a Jersey girl, representing a New Jersey company makes it even better.” Agile has built its brand around a commitment to addressing women’s health needs. It received approval from the U.S. Food and Drug Administration (FDA) in February 2020 for its first product, Twirla ® (levonorgestrel and ethinyl estradiol) transdermal system, a weekly contraceptive patch. It currently has four additional contraceptive products in its pipeline. “Carli’s ‘ always believe and never quit ’ attitude fits what Agile Therapeutics believes as a company,” said Al Altomari, CEO of Agile Therapeutics. “We’ve been selective about aligning with the right partners at the right time, and Carli is someone who seamlessly fits our corporate culture, aligns with our values, and understands the importance of empowering women, especially young women, to reach beyond their limits, believe in themselves, and never compromise, especially with their healthcare.” As a growing company, Agile sees this partnership as an opportunity to help further develop its culture and corporate brand by partnering with leaders who share the company’s values and mission.. “Our short-term goal is to establish Twirla in the contraceptive market, and our long-term mission remains the same: Build a robust women’s health franchise, and Carli is a critical piece of that puzzle,” said Altomari. “She’s been a vocal advocate for women, and her voice is an important one in the national conversation about women’s health and healthcare needs. We want to be sure we communicate our message and commitment to women’s health in an authentic and relatable way. This is a mission we share with Carli, and we are proud to welcome her to our team.” About Agile Therapeutics, Inc. Agile Therapeutics is a women's healthcare company dedicated to fulfilling the unmet health needs of today’s women. Our product and product candidates are designed to provide women with contraceptive options that offer freedom from taking a daily pill, without committing to a longer-acting method. Our initial product, Twirla®, (levonorgestrel and ethinyl estradiol), a transdermal system, is a non-daily prescription contraceptive. Twirla is based on our proprietary transdermal patch technology, called Skinfusion®, which is designed to allow drug delivery through the skin. For more information, please visit the company website at www.agiletherapeutics.com. The Company may occasionally disseminate material, nonpublic information on the Company’s website. About Twirla® Twirla (levonorgestrel and ethinyl estradiol) transdermal system is a once-weekly combined hormonal contraceptive (CHC) patch that contains the active ingredients levonorgestrel (LNG), a type of progestin, and ethinyl estradiol (EE), a type of estrogen. Twirla is indicated for use as a method of contraception by women of reproductive potential with a body mass index (BMI) < 30 kg/m2 for whom a combined hormonal contraceptive is appropriate. Healthcare providers (HCPs) are encouraged to consider Twirla’s reduced efficacy in women with a BMI ≥ 25 to <30 kg/m2 before prescribing. Twirla is contraindicated in women with a BMI ≥ 30 kg/m2. Twirla is contraindicated in women over 35 years old who smoke. Cigarette smoking increases the risk of serious cardiovascular events from CHC use. Twirla is designed to be applied once weekly for three weeks, followed by a week without a patch. Contact Details Matt Riley, Head of Investor Relations and Corporate Communications mriley@agiletherapeutics.com Company Website https://agiletherapeutics.com

September 28, 2021 02:52 PM Eastern Daylight Time

Minuteman Press Bethesda Partners with In America Flags to Remember COVID-19 Victims

Minuteman Press International Inc

In America: Remember is a public art exhibition being held at the National Mall that displays 660,000 white flags to honor the people in America who have been lost due to COVID-19. Minuteman Press in Bethesda, Maryland, is a partner for the exhibition, providing printed message cards from people all over the country who are paying tribute to loved ones through the In America website. “We are glad to be able to do our part to help this art exhibition,” says Leslie Klein, owner, Minuteman Press, Bethesda. “Every day, we receive all of the messages that were submitted through the In America website and we print them 8 up on 11 x 17 sheets to create 4.25 x 5.5 cards. Every night, I drop off the finished cards to one of the volunteers, and then they are transcribed onto the flags by another group of volunteers.” Leslie adds, “This is a total team effort and we are proud to be partners in such an important and moving exhibition. Our hearts go out to those who have been lost and their families.” The In America: Remember exhibition was designed by artist Suzanne Brennan Firstenberg. The exhibition is open for public participation now through October 3 rd, 2021. Hours are Weekdays from 10 AM – Sunset and Weekends from 9 AM – Sunset. For more information, visit https://www.inamericaflags.org. Minuteman Press in Bethesda is located at 8210 Wisconsin Ave., Bethesda, MD 20814. For more information, call 301-656-1188 or visit their website: https://minuteman.com/us/locations/md/bethesda Learn more about Minuteman Press products and services at https://minuteman.com Contact Details Minuteman Press International Chris Biscuiti +1 631-249-1370 cbiscuiti@mpihq.com Company Website https://minutemanpressfranchise.com

September 28, 2021 10:00 AM Eastern Daylight Time

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Velocity Global launches next-gen technology to power its global work platform

Velocity Global

Platform eliminates friction to manage any talent anywhere, anytime in a single click Proprietary technology delivers a seamless cloud experience for clients and talent Velocity Global scales its leading global work platform with the launch of its next-generation technology. Built on proprietary code and best-in-breed cloud solutions, the latest version streamlines the client and talent experience to deliver real-time insights to compliantly manage distributed teams. Velocity Global unveiled the technology experience at the HR Technology Conference and Exhibition in Las Vegas. “Our global work platform delivers compliance, accuracy, flexibility, and customization, which inspired our next-generation technology for a seamless client and talent experience,” said Dave Martelon, Velocity Global chief technology officer. Velocity Global’s next-generation technology introduces several features including: Streamlined Supported Employee Onboarding: New team members are guided through a seamless step-by-step experience customized to their country of employment. Interactive Global Dashboard: Clients can view all of their supported employees and their employment status across the globe at a glance, and drill down into details at the country level. Simple Time Off Management: Clients view and approve time off requests for all supported employees in one place. Flexible Payroll Requests: Clients generate, view, and manage recurring and one-time payment requests based on their custom payroll schedule with ease. Consolidated Invoicing and Payments: The platform generates consolidated invoices so clients can pay their talent with a single click of a button. 3rd Party Integrations: The platform is built to reduce the overhead of manual data entry through integrations with clients’ internal systems. “Our team makes the complex simple,” said Martelon. “We built a proprietary infrastructure that connects with leading talent management systems and removes friction for clients and HR departments. The underlying infrastructure is flexible and enables the future of work.” Velocity Global’s work platform combines the company’s proprietary cloud-based workforce management technology, personalized expertise, and unmatched global scale to build globally distributed teams. More than 1,000 clients rely on Velocity Global’s platform without the need to set up their own legal entities in other countries or other states. Velocity Global is exhibiting at HR Technology Conference and Exposition at booth #5514. About Velocity Global Velocity Global accelerates the future of work beyond borders. Its global work platform simplifies the employer and employee experience to employ any talent anywhere with just a click through its proprietary cloud-based workforce management technology, backed by personalized expertise and unmatched global scale. As the largest global Employer of Record (also known as International PEO) in 185 countries and all 50 United States, more than 1,000 brands rely on Velocity Global to build global teams without the cost or complexity of setting up foreign legal entities or state registrations. The company offers additional services including Independent Contractor Compliance to assess a workforce, and Agent of Record (AoR) to streamline payments to contractors. Velocity Global was named a “Leader” in Global Employer of Record services by prominent analyst firm NelsonHall. Founded in 2014, the company has hundreds of employees across six continents. For more information visit velocityglobal.com. Contact Details Velocity Global Eli Rice +1 720-650-4348 news@velocityglobal.com Company Website https://velocityglobal.com/

September 28, 2021 06:01 AM Pacific Daylight Time

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Atlys Survey Finds New and Emerging Travel Patterns Amongst Americans Showing Increases in Travel Expenses; Non-Vaccinated Travelers on the Rise

Atlys

Eighteen months after the start of the coronavirus pandemic, countries have reopened borders to travelers. A recent survey conducted by Atlys found new and emerging travel trends, with travel becoming more expensive and uncertain than ever. The survey analyzed data from more than 3,500 travelers who used Atlys to travel abroad to understand these new travel patterns amongst Americans. Travel expenditure increased by a whopping $330 per trip due to COVID-19-related entry requirements, and so has the uncertainty, with 41% of travelers actively involved in travel communities related to their journeys. Additionally, 58% of American travelers were unvaccinated, with the most common destinations being Mexico (37%), Greece (19%), Dominican Republic (12%), Bahamas (11%), and Aruba (13%), and Costa Rica (8%). Major Survey Results Other significant results from the Atlys survey conducted over the summer include: 58% of Americans that traveled abroad this summer were not vaccinated. As countries reopened their borders, non-vaccinated travelers returned to the same travel patterns as before COVID-19. Old travelers are on the rise with a quarter being 50+. Amongst other demographic shifts, 47% of millennials refused to travel because of high costs, while 25% were scared to travel with unvaccinated children. Florida is the hub for unvaccinated travelers: 20% of unvaccinated American travelers live in Florida. The top 4 U.S. states by active COVID-19 cases also led the pack for most outbound travel amongst unvaccinated Americans. Florida accounted for most outbound unvaccinated tourists, followed by Texas, New York, and California. Traveling is inefficient: Each traveler spends more than 5 hours determining entry requirements and filling out paperwork. In addition, 23% of travelers saying they contacted either their airline, hotel,” or travel platform to understand the entry requirements with airlines call waiting times running into hours. The New Normal The current process is highly confusing for travelers. Mohak Nahta, CEO and founder of Atlys, said, “This survey highlights the inefficient processes set in place by governments. While it’s understandable that requirements exist to keep COVID-19 at bay, countries must streamline the process. As countries look to revamp tourism, they underestimate the impact of fast, efficient systems and clear, easy-to-understand processes have.” Countries have introduced a range of requirements to enter, making it more expensive to travel than ever. On average, the extra cost adds up to $330 per traveler and constitutes COVID-19 visas, travel insurance, and COVID-19 tests. In addition, 79% of travelers expressed frustration at the lack of disclosure by hotels & airlines on the added costs of traveling, only to discover them much later when the cancellation was not an option. A COVID-19 visa, also known as a health visa, is a new visa that travelers need to get. While they’re electronic, the approval is not instant. Authorities review each application; they can only be submitted a few days before the trip and are not free. “I wanted to travel to the United Kingdom, but I need to get a test within three days and then once I reach on the second and eighth days, and in between too? I am confused. I just decided not to go," said Sid, a 26-year-old Software Engineer based out of New York City. Many other travelers echo this sentiment, and the survey brings to light the importance of building systems to guide and educate travelers in the post-Covid world. About The Survey Atlys conducted the survey based on data from 3500 Atlys users between May 15, 2021, and September 5, 2021, for U.S. adults ages 18 and older. The Atlys app makes it fast & easy for travelers to get their visas. Contact Details Atlys Media Relations +1 650-550-1417 pr@atlys.com Company Website https://www.atlys.com/

September 28, 2021 08:03 AM Eastern Daylight Time

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WIN Adopts New Corporate Name, Centerboard – The Logistics Industry's Neutral Technology Platform

Centerboard

Leading logistics technology platform, Web Integrated Network (WIN), today announced it will be adopting a new corporate brand name, Centerboard, to best reflect its overall mission of giving shippers control over their supply chain using the growing slate of neutral, shipper-centric transportation and supply chain management technology solutions it is developing. A truly neutral solution, Centerboard empowers the shipper to utilize its own contract carrier relationships – as well as accessing any carrier/broker in the spot market. There is more than $1 billion in freight value running through the platform. The company also unveiled a range of new features for its core platform, now known as WIN, by Centerboard. Centerboard, which will continue to operate as a standalone entity from its former parent company, Odyssey Logistics & Technology Corporation, is focused on providing shippers with solutions that are easy to use, customizable and designed for integration, while being more affordable than other options. Centerboard’s proprietary technologies provide supply chain stakeholders access to real-time data, providing unprecedented transparency and efficiency and helping shippers move goods in the fastest, most cost-effective and sustainable manner. Unlike older legacy systems, the company’s product development approach leverages modern, nimble, modular architecture, enabling Centerboard to offer shippers of all sizes the advantage of continuous improvement with the latest technology. Centerboard’s philosophy and modular approach enables supply chain participants the ability to integrate and upgrade while minimizing development costs. Centerboard’s leadership team consists of Glenn Riggs, President; Lindsey Shellman, Chief Commercial Officer; and Xavier Amella, Chief Technology Officer. The company was founded in 2017 and the cost-effective, cloud-based solutions it created like WIN, by Centerboard have helped companies of all sizes save time and money, resulting in increased profits. “Dairyland Trading Co. is a satisfied customer of WIN. Last year alone the WIN software contributed to our 27 percent year over year growth,” said Jerry Haines, Owner and Manager at Dairyland Trading Co. LLC. “We are looking forward to using the expanded features of the WIN, by Centerboard offering to increase our efficiencies as we continue to meet the shifting demands of shipping our goods.” Centerboard enables shippers to transact with quality carriers as well as successfully and easily integrate with legacy and emerging technology. Along with a new vision for the industry, the rollout comes with new platform features like advanced shipment notifications which sends notifications on all order tracking messages, helping to improve costs, accuracy and flexibility. Additionally, a new spot quote carrier setup feature helps to increase efficiencies. “Working with Centerboard allows us to provide our customers with seamless, easy access to key transportation management features right within our system,” said John Walker, Logistics Product Manager at Encompass Technologies, a comprehensive cloud-based ERP for the beverage and food industry. “Centerboard’s technology architecture is designed to be flexible, modular, and agile, which allows our team to upgrade to the latest technology, saving our team and customers time and money.” “The rollout of Centerboard’s solutions, including our ability to offer both standard and custom integrations, allows us to solve key issues facing the shipping and logistics industry. For the first time, shippers are able to take command of their supply chain and to access the features they need most,” said Glenn Riggs, President of Centerboard. “Supply chain is the lifeblood of business, but it’s complex, fragmented and often difficult to find answers to inform good decision making. Centerboard changes that with simplicity, easy integration capabilities and affordability.” To learn more about Centerboard and the new solutions offered through WIN, by Centerboard, visit www.centerboard.com. About Centerboard Centerboard is a neutral, shipper-centric transportation and supply chain management platform supplying shippers with access to a wide range of affordable features needed to take control of operations. Centerboard unlocks business opportunities for shippers, carriers and supply chain stakeholders, through leveraging real-time data. Centerboard is out to make the supply chain more sustainable and efficient to ensure less waste and significant carbon reduction with every trip. Contact Details Kite Hill PR for Centerboard Kite Hill PR centerboard@kitehillpr.com Company Website https://www.centerboard.com/

September 20, 2021 09:00 AM Eastern Daylight Time

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