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Supporting Doctors on the Frontlines: How to Become an “Ally of Doctors”

D S Simon Media

2020 has been a tough year, and doctors and healthcare professionals have been working hard on the front lines – more than ever before. While the coronavirus pandemic has upended life for nearly everyone, healthcare workers and doctors have had to face more risks than most. So many of us are in awe of how these professionals still care for patients despite tremendous challenges. Mucinex is rallying Americans coast to coast to become an “Ally of Doctors” to show health care professionals and frontline heroes how much we support, appreciate, and trust them. With only 16% of consumers having reviewed their doctor in the past 12 months, Mucinex is making a nationwide call to action for patients to give back to those who have helped them get better by advocating for their doctors and health care professionals. Consumers are encouraged to review and recommend their own trusted doctors and health care professionals, providing them with the admiration and support they are deserving of, and helping them build a more robust patient network. For every new doctor review left on Healthgrades.com, Mucinex will donate $20 to the United Negro College Fund (UNCF), with the goal of donating $20,000 to the next generation of frontline heroes by the end of 2020. This is in addition to Mucinex parent company, RB’s larger pledge of donating 100 scholarships to UNCF – the nation’s most successful minority higher education organization. This support will benefit the organization’s hard-working students who aspire to become the next generation of frontline heroes. Consumers can visit Mucinex.com for more information and Healthgrades.com to review their doctor. About YourUpdateTV: YourUpdateTV is a social media video portal for organizations to share their content. It includes separate channels for Health and Wellness, Lifestyle, Media and Entertainment, Money and Finance, Social Responsibility, Sports and Technology. Media Contact: Michael O’Donnell D S Simon Media 212-736-2727 modonnell@dssimon.com Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

November 23, 2020 01:16 PM Eastern Standard Time

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Comodo and Multi-Visions (Canada) Enter into Distribution Agreement for North America

Comodo

Comodo, the world’s leader of next-generation cybersecurity announced a distribution partnership with Multi-Visions (Canada) for North America. Together Comodo and Multi-Visions will bring Comodo’s entire range of cybersecurity solutions, including the Dragon platform with Endpoint Manager RMM, Secure Internet Gateway (SIG), Secure Email Gateway (SEG), Advanced Endpoint Protection (AEP) and SOC-as-a-Platform (SOCaaP™), to their partner ecosystem. This will enable Multi-Visions partners to easily deploy, manage & monitor any software to their client endpoints, including all modern AVs, and with SOCaaP turn a VAR/MSPs into a full MSSP without up-front capital expenses or additional hires, driving additional high-margin monthly recurring revenue (MRR) and growth. “We are vendor agnostic, partner-focused and help our partner community take full advantage of the best technologies available," said Marc Attala, VP of Sales, Multi-Visions. He continued, “Unlike other RMM vendors like Syncro and NinjaRMM that try to integrate third-party products into their RMM, or next-gen EPP vendors like Crowdstrike & SentinelOne that are too complex and too expensive, Comodo not only provides AEP for the world’s only endpoint protection with Auto-Containment, but also offers Endpoint Manager (RMM), Secure Email Gateway (email security) & Security Internet Gateway (DNS-based internet security & category-based website filtering), all from a single platform, and with bundle and volume-based discounts & pricing. Also, Endpoint Manager RMM can be used to deploy any number of products, including other AV’s, making it perfect for our vendor agnostic approach. Our partners will find it very attractive to no longer pay for and deal with 4-5 separate vendors and platforms, thanks to Comodo.” “We welcome this partnership with Multi-Visions and look forward to reaching out to their entire partner community to show how Multi-Visions and Comodo can provide a single dashboard from which to manage all endpoint security & cloud security operations,” said Farokh Karani, Senior Director – Channels and Alliances for Comodo. He continued, “There’s no reason for a partner to have one interface for RMM, another for endpoint protection, another for cloud-based email security, another for internet security/web filtering solution, and then another to access a SOC to monitor all those functions. And of course, pay separately for RMM, EPP, mail security, internet/web security and SOC as a Service (SOCaaS)”. Multi-Visions chose Comodo’s Dragon platform for its built-in Endpoint Manager RMM and optional Advanced Endpoint Protection (AEP), which is a complete cloud-native framework that delivers a zero-trust architecture to protect and defend endpoints. Its patent-pending auto containment technology has active breach protection that neutralizes ransomware, malware and cyber-attacks. The auto containment runs an unknown executable in a kernel API virtualized mode, thereby offering attack surface reduction (ASR) which neutralizes ransomware attacks. The Dragon Platform also utilizes a Default Deny security posture with Default Allow usability to provide a most comprehensive protection against zero-day threats, while having no impact on end-user experience or workflows. Comodo’s Valkyrie analyzes and gives a trusted verdict for every file – no other company will analyze and give trusted verdict for 100% of the files on a network. Comodo’s platform shares intelligence and is therefore more secure than disparate products that claim best of breed but don’t share information. Comodo has architected its cybersecurity product to maximize intelligent sharing between every component of the platform, therefore providing superior security. Alan Knepfer, President and Chief Revenue Office at Comodo said, “Comodo is a partner-centric company and we’re grateful for partners like Multi-Visions for trusting in us to provide the partners that they serve, their total cybersecurity requirements.” About Multi-Visions Based in Montreal Canada, Multi-Visions is a boutique multi-vendor security focused distributor, focused on bringing leading technologies to its partner network throughout North America. For more information visit https://www.multi-visions.com/ About Comodo Comodo is the world’s leader of next-generation open source cybersecurity, with the industry’s most disruptive innovations. We help customers stop breaches with groundbreaking auto containment technology that neutralizes ransomware, malware and cyber-attacks. Our complete cloud-native framework delivers a zero-trust architecture with active breach protection for the most comprehensive defense against zero-day threats. Comodo’s cybersecurity products maximize intelligent sharing between every component of the platform, therefore providing superior security. We are the only company that analyzes and gives a trusted verdict for 100% of files on a network. Comodo leverages innovation to celebrate and support the cybersecurity community by offering the very first open source endpoint detection and response (EDR). We believe that an open source model using community-powered collaboration will ensure that every organization has access to the industry’s most sophisticated EDR. Headquartered in Clifton NJ, Comodo’s global development team and threat intelligence laboratories deliver innovative, category leading, security solutions for thousands of companies’ endpoints, network boundaries, and internal networks. For more information visit https://www.comodo.com/ Contact Details Carolyn Muzyka +1 973-859-4000 carolyn.muzyka@comodo.com Company Website http://www.comodo.com

November 23, 2020 11:47 AM Eastern Standard Time

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Buyer Beware: Don't Let Counterfeit Goods Ruin Your Holidays

D S Simon Media

Counterfeit goods are a problem all year long, but demand for gifts, household products, virtual learning items, and even health products, means the holiday season is an especially busy time for crooks. Counterfeit products cost the global economy over $500 billion dollars a year. Ahead of the holiday shopping season, the U.S. Chamber of Commerce’s Global Innovation Policy Center is raising awareness with consumers about the dangers of counterfeit goods and how to avoid falling for scams. Because of the global pandemic and shifts in shopping habits more consumers than ever will be looking for a good deal online, and with that, the likelihood of coming across counterfeit items increases. Kasie Brill, Vice President of Brand Protection & Strategic Initiatives at the U.S. Chamber of Commerce conducted a nationwide media tour in conjunction with YourUpdateTV and D S Simon Media to discuss: How big of a problem the sale of counterfeit goods is in the U.S. Why the current Covid-19 pandemic is increasing the number and sale of counterfeit goods Details on why health products are also susceptible to counterfeiting How the U.S. consumer can protect themselves against buying counterfeit goods About YourUpdateTV: YourUpdateTV is a social media video portal for organizations to share their content. It includes separate channels for Health and Wellness, Lifestyle, Media and Entertainment, Money and Finance, Social Responsibility, Sports and Technology. Media Contact: Michael O’Donnell D S Simon Media 212-736-2727 modonnell@dssimon.com Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

November 23, 2020 11:00 AM Eastern Standard Time

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Back on My Feet Expands National Presence with 14th City, Fort Lauderdale

Back on My Feet

Fort Lauderdale, FL (November 23, 2020) - Back on My Feet, the national non-profit that seeks to revolutionize the way society approaches homelessness, officially launched its 14th chapter on Friday, November 6th with the launch of their Fort Lauderdale location. The new chapter was able to launch thanks to a close partnership with Burdette Beckmann Inc. (BBI) and Back on My Feet’s facility partner, the Salvation Army Adult Recovery Center in Fort Lauderdale, and was launched during November in observance of National Hunger and Homelessness Awareness week, a week dedicated to drawing attention to the problems of hunger and homelessness across the US. On November 6th, new Back on My Feet program participants, Back on My Feet staff, BBI staff and community volunteers gathered at 5:30am for the inaugural run. Staff and volunteers will continue to meet with program participants for run/walks, workforce development and training workshops and more, with the ultimate goal of helping participants find sustainable employment and stable housing. “Back on My Feet is focused on the positive change that we can bring to the Fort Lauderdale community and the sustainable impact we can have on the lives of those who are at risk of or already experiencing homelessness”, said Katy Sherratt, CEO of Back on My Feet. “Since 2007, Back on My Feet has combatted homelessness through the power of running, community support and essential employment and housing resources. Due to the challenges 2020 brought, homelessness numbers are on the rise across the country, but our model is unique and innovative – and it works, having already helped almost 8,000 men and women find jobs and homes. We are honored to have BBI helping us expand into Fort Lauderdale, making our program accessible to so many more people here in Florida.” “BBI and the Taylor family strongly believe that we should give back to our community,” said Robert Taylor, CEO of BBI. “Back on My Feet offers a wonderful opportunity to help individuals experiencing homelessness transform their lives through the power and discipline of running and the healing influence of community and love.” Through the help of more than 150,000 volunteers, donors and community supporters nationwide, Back on My Feet’s unique, fitness-based, restorative model demonstrates that if you first build confidence, strength and self-esteem, individuals are better equipped to tackle the road ahead and move toward jobs, homes and new lives. In an economic impact study commissioned by Back on My Feet and validated by an external consulting group, for every $1 invested in the organization, there is a $2.50 return to the local community. This monetary return is achieved through increased economic output from employment and reduction in costs for shelters, medical services, incarceration and addiction treatment. Program participants are empowered by physical movement, but more importantly by the community built at morning runs and walks. If you are interested in getting involved in Fort Lauderdale please email ftlauderdale@backonmyfeet.org or visit backonmyfeet.org to learn more on how to get involved. About Back on My Feet Now operating in 14 major cities coast-to-coast, Back on My Feet recruits’ members at homeless and residential facilities and begins with a commitment to run three days a week. The second phase of the program, Next Steps, provides educational support, job training programs, employment partnership referrals and housing resources. Back on My Feet members have run more than 1,000,000 miles and obtained more than 7,800 jobs and homes, and the organization has engaged more than 150,000 volunteers and supporters. Every $1 invested in Back on My Feet returns nearly $2.50 to the local community through increased economic output and cost savings. Visit backonmyfeet.org/ and follow us on Facebook, Twitter and Instagram. About Burdette Beckmann Inc. Burdette Beckmann Inc. (BBI) is a national sales agency founded in 1955. We prioritize solution-based strategies and nurture lasting connections with our clients. Combining expertise in sales, marketing, and analytics, BBI guarantees meaningful results and productive outcomes for brands of every size and scope. Contact Details Kari Lindemann +1 215-772-1080 media@backonmyfeet.org Company Website https://backonmyfeet.org

November 23, 2020 09:00 AM Eastern Standard Time

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CIPIO.ai completes a $1.25M pre-seed round in stealth mode to accelerate R&D for AI-Infused Customer Intelligence Platform

CIPIO.ai

CIPIO co-founders Growson Edwards (Ex-MicroPact CCO), Manoj Kumar Goyal ( Ex-Marketo CPO and Ex-Oracle GVP), and Dharm esh Trivedi ( Ex-Motionsoft SVP ) announced the completion of their pre-seed round of $1.25M, led by DX.Partners, a pre-seed Venture Studio, with participation from the co-founders and other angel investors. DX.Partners Founder & Managing Partner, Sundeep Sanghavi (ex-CEO & Founder of DataRPM, acquired by Progress Software (NASDAQ: PRGS)) is very bullish on the founders’ vision and focus on the B2C member/subscriber intelligence. “COVID-19 has accelerated the unprecedented changes in consumer behavior, causing massive disruption in the traditional brick & mortar industries like fitness, faith & spirituality, restaurants, live event venues, who now must transform digitally at an exponential pace,” said Sanghavi. Mr. Trivedi has scaled multiple startups from zero to $100M in revenue with two exits, Razorsight acquired by Synchronoss (NASDAQ: SNCR) and MotionSoft acquired by Daxco. “We have been heads down since the pandemic working on a minimum valuable product and have made tremendous progress,” said Trivedi. With our insights and industry expertise, early adopters like Crunch Fitness, World’s Gym, and the Xponential Fitness streaming platform called GO, which operates brands like Pure Barre, Club Pilates, AKT, YogaSix, Cyclebar, Row House, Stretch Lab, and Stride have seen significant ROI.” Mr. Trivedi reached out to Growson Edwards, an advisor at that time, to methodically launch CIPIO out of stealth mode. Mr. Edwards led MicroPact’s growth from $1M to $84M in revenue and has a knack for customer success resulting in a 106% net dollar retention. “I have launched and scaled five SaaS products across multiple markets. As an early advisor, I saw immense value in CIPIO’s IP, inspiring me to join Dharmesh and invest in the pre-seed round,” said Edwards. He quickly sought out San Francisco Bay area veteran MarTech platform executive Manoj Kumar Goyal to lead CIPIO’s R&D team. Mr. Goyal previously led Oracle’s Customer Data Platform (CDP) team and launched the platform in a record time of 12 months. Before Oracle, Mr. Goyal served as Marketo’s Chief Product Officer, meeting the performance and scalability needs of the most demanding CMOs (such as Google, AWS, and Microsoft), and driving annual revenue growth at a 25% pace to $300m+ revenue for 5000+ customers. “Whether you are a massive franchisor or the operator of a neighborhood corner gym, a church, a restaurant, or venue, the pandemic has impacted one and all like never before. All the idling forced by the novel coronavirus has necessitated that brick & mortar businesses go digital at warp speed. What’s lost in this rapid digital transformation is understanding the customer beyond the 360-degree intelligence that traditional CDPs provide. To understand the customer journey in this new hybrid world will require unparalleled intelligence that can only be produced by combining the power of AI & domain expertise,” said Mr. Goyal. “It’s very rare for a startup at a stealth stage to have such a strong customer validation along with a killer team,” said Sanghavi. CIPIO expects to launch commercially in Q1 of 2021 and expects to raise additional capital at that time. Contact Details Jennifer Isaac +1 315-398-9541 Jennifer@CIPIO.ai Company Website https://cipio.ai/

November 19, 2020 12:30 PM Eastern Standard Time

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Cashmere Eco-Designer Fights Fast Fashion During Pandemic Holiday Season

Agility PR Solutions LLC

In a year when most craft fairs and festivals have been cancelled, ekologic cashmere clothing designer Kathleen Tesnakis of Troy, N.Y., is joining other artists in making the shift to online retail while keeping up the meaningful interaction between customer and creator. “This is the first November in eight years that my partner and I haven’t had to wake up at 4 a.m. to pack a rental van with a year’s worth of ekologic inventory, then drive from upstate down to Manhattan to set up an entire shop in Grand Central Terminal for the Holiday Fair,” said Tesnakis, who recycles cashmere to create new sweaters, skirts, hats and gloves. “Normally, we would spend the next month-and-a-half running our shop in Grand Central, overseeing our bustling studio in Troy and traveling between the two locations weekly to replenish inventory. It’s nice to get a little more sleep, but in normal years the Grand Central show accounts for about two-thirds of our annual revenue.” This year, ekologic is a featured artist in the first ever Grand Central Virtual Holiday Fair, a web-based version of what organizers claim to be New York City’s oldest and largest indoor holiday market that beckons customers from across the world to shop in the Terminal’s historic Vanderbilt Hall. Though Grand Central is most lucrative for her, Tesnakis said other art shows that occur across the nation throughout the year are no less important for designers like herself. She typically spends the spring and summer touring the country to sell her clothing line at various curated art shows in places like Dallas, Texas, Jackson Hole, Wy. and Portland, Ore. Those shows, all of which were cancelled this year due to COVID-19, account for the rest of ekologic’s annual revenue. Though the company has maintained an online store for more than two decades, the majority of her customers have preferred to shop in person, sometimes returning year after year to the same festivals and fairs. “I think people really put a value on the experience of purchasing handmade items directly from the artist who made them,” Tesnakis said. “When you shop our online store, you’re still purchasing directly from us. But I recognize that some customers need a bit more help deciding what colors to chose, what size to pick… which is why I’m available for virtual personalized shopping appointments.” Another way she connects with customers is through broadcasting on Facebook Live each Wednesday at 3 p.m. to share her production process and progress in the studio, as well as her philosophy on sustainability that guides her business practices. Climate change and environmental pollution are major crises facing humanity and we have to keep pushing for more sustainable practices,” Tesnakis said. “We have to be more eco-conscious, even during a pandemic, because our planet’s ecosystem is in a health crisis, too. I hope people will keep that in mind as they do more of their shopping online this season. Also, there are so many small artisan businesses that need your support this year and the gifts you find will have an extra special meaning.” FAST FASHION AND WASTE The average American throws away approximately 80 pounds of cheap textiles per year, choking landfills with “fast fashion” garments sold by mass-market retailers. “‘Fast fashion’ is clothing that’s made fast and cheap, with questionable labor practices and ends up in a landfill quickly,” Tesnakis said. “It’s a wasteful, environmentally destructive industry that has to change.” Since 1996, Tesnakis' ekologic company has practiced an alternative to “fast fashion” by recycling cashmere to create high-quality pieces including sweaters, dresses, hats and mittens in women’s and men’s styles that can be worn and cherished for generations. The ekologic mission is to make clothes that inspire a movement of sustainability and environmentally aware customers. “We’ve been on the front lines of the slow fashion revolution for over 20 years,” Tesnakis said. “Our clothing is made to last and to spark conversations about the clothes we wear and the products we purchase.” FASHIONABLE, GREEN, AND ONE-OF-A-KIND Every item made by ekologic is unique because of the way Tesnakis gathers and assembles her materials. After hunting down discarded cashmere treasures, she dismantles each article of clothing while taking the time to recognize its individual character and beauty. Finally, she transforms the material by joining it with other pieces to give an old garment new life and purpose. The random nature of recycling means Tesnakis must work with the materials she finds. While ekologic’s product lines are consistent, each ekologic item is uniquely individual. “Recycling informs my design and production,” Tesnakis said. “I don’t get to order trendy materials. It’s my job to make trends happen.” ekologic clothing is sought after by the environmentally conscious and fashion conscious alike. Celebrities, like Lee Ranaldo, of the iconic rock band Sonic Youth, and celebrated actress Halle Berry have been spotted wearing ekologic apparel. “In recent years, ‘green’ has become a powerful marketing tool that is sometimes used in cynical and disingenuous schemes,” Tesnakis said. “ekologic has been making genuinely ‘green’ fashion long before ‘green’ was fashionable.“ LOCALLY HARVESTED, ZERO WASTE, NO HARSH CHEMICALS In 2003, the eco-clothing company moved from Portland, Ore. to Troy, N.Y. to be closer to the fashion epicenter of New York City and family. All of the cashmere that ekologic recycles into new garments comes from within a 150-mile radius in the “Tri-State” area, qualifying it as “locally harvested.” Since moving to New York state, ekologic has repurposed more than16 tons of post-consumer clothing that would otherwise have ended up sold to international barges or landfilled. The ekologic process of washing and deconstructing post-consumer clothing uses only environmentally-friendly soap–no harsh chemicals or dyes—while striving to use a minimal amount of water. In 2014, ekologic adopted a “zero waste” production facility goal, meaning that even the smallest scraps of material are put to some re-use. ekologic has inspired other artists and manufacturers to use only post-consumer products and has forged new partnerships in order to achieve the “zero waste” goal. "We know that being green isn't easy. It's a lifelong process. Don't be intimidated and feel like you have to change your life overnight," says Tesnakis. "What we're asking you to do is take the steps that are closest to you to change. If each one of us did this, we would have an incredible impact on the world." WHY RECYCLE CASHMERE? Clothing was far more expensive in the early 20th century than it is today, and therefore there was a greater incentive to transform and re-purpose old clothing items into quilts or toys, or even a smaller version of the same garment—a damaged or worn dress for an adult would often be repurposed as a dress for a child. As clothing became cheaper, through outsourcing labor to developing nations, Westerners increasingly began to discard clothing items after one lifecycle or sometimes after a single use as in the case of seasonal fast fashion. By the early 1990s, nearly all new clothing was destined to be landfilled within a matter of a few years. But Tesnakis says she recognized that there are a few materials, such as wools, that have characteristics that made them prime for recycling. “Cashmere and wool are strong, antimicrobial natural fibers which helps them stay in good condition for generations,” Tesnakis said. “It's not uncommon for a beautiful cashmere jacket or a cashmere sweater to be still viable 20 to 30 years later.” REMADE BY HAND IN AMERICA: CONTINUING A HISTORY OF WOMEN & TEXTILES IN TROY, NY “Most people don’t know where their clothing was manufactured. Buying directly from the designer is a rewarding way to shop,” said Tesnakis. “When you shop ekologic, you know who made your clothes. You know how your clothes were made and what materials your clothes were made of. Those are the tenets of the slow fashion movement that will lead us to a fashion revolution.” Tesnakis noted that Troy is nicknamed the "Collar City" because a woman, Hannah Montague, invented the detachable collar here in 1827. Later, in 1864, Kate Mullany started the all-women Collar Laundry Union in Troy, one of the first women's labor unions in history. Tesnakis’ first studio in Troy was in a building that housed the Troy Waste Manufacturing Company which produced garments created from textile waste from the shirt collar industry 100 years before she got there. This year she opened a new studio at 184 4th Street in Troy’s “Pottery District” neighborhood. NEW DESIGNS FOR 2020 This year, ekologic debuted the newly-designed “Jackson” sweater, a modern mosaic piece that achieves zero waste, and a French-inspired beret. Accessories by ekologic cost between $72 to $88, while clothing prices range from $235 to $480. HIGH RESOLUTION PHOTOS & VIDEOS For high resolution fashion photos of ekologic products and models, and broadcast quality video of ekologic Designer & Founder Kathleen Tesnakis in her Troy studio, visit the following Dropbox link: https://www.dropbox.com/sh/to8qae7vlp88gvc/AAAUuH5wEXR-hNEGFEXF3nyMa?dl=0 CONNECT WITH EKOLOGIC For information, call (518) 274-0813 email info@ekologic.com or visit: http://www.ekologic.com, https://www.facebook.com/ekologicny, https://www.instagram.com/ekologic/ @ekologic_ny YouTube Channel: https://www.youtube.com/channel/UC36T7s993TqhZuQkvudAlHg ART PARTY CENTRAL To help other artisans pivot to the virtual world, Tesnakis and four other women-owned businesses founded ArtPartyCentral.org to connect independent designers, artists and lifestyle brands with discerning, fun-loving shoppers online. Art Parties are festive, engaging and intimate hour-long virtual events presented by six makers showcasing their newest pieces, current inspirations, a peek at their techniques, and sharing the love of their work in their own environments. Contact Details Kathleen Tesnakis +1 518-867-1864 info@ekologic.com Company Website http://www.ekologic.com

November 19, 2020 10:33 AM Eastern Standard Time

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Quidel Corporation Hosts Upcoming Webinar to Help Health Professionals Distinguish Lyme Disease, Flu and COVID-19 During Frightening Respiratory Season

Quidel Corporation

With the common symptoms of flu, COVID-19 and Lyme disease all converging to form a frightening respiratory season, health care professionals nationwide will converge themselves to join an important webinar on Dec. 3 focused on how to correctly diagnose and treat these look-alike conditions. The webinar is being sponsored by Quidel, the California-based diagnostic health care manufacturer known for successfully developing rapid diagnostic health solutions. As reported by the Centers for Disease Control and Prevention, the trio of Lyme disease, flu and COVID-19 share the common symptoms of fever/chills, fatigue, muscle aches and headaches. That makes it both challenging and critical for health care professionals to properly distinguish one from the other so that they can correctly treat their patients for the corresponding ailment. “In particular, physicians need to have their radar up for Lyme disease, which is known as ‘The Great Imitator’ because its symptoms often mimic those of flu and, most recently, COVID-19 infections,” said Roxanne Carfora, D.O., who will be conducting the webinar. “Early diagnosis of Lyme disease is critical because if not caught early or if misdiagnosed, Lyme disease can have long-term debilitating consequences. With Lyme disease afflicting as many as 400,000 Americans each year, we view this as an epidemic within the pandemic.” A recovering Lyme disease patient herself, Dr. Carfora is board certified in anti-aging and functional medicine and has been practicing family medicine on Long Island for more than 25 years. She is the founder of New York-based Ageless MD, which combines family medicine, anti-aging medicine and aesthetics in one patient-friendly environment. Dr. Carfora is a graduate of New York College of Osteopathic Medicine, host of the radio program “Getting You Healthy, Naturally” and co-author of “Ageless Adventures,” which provides tips on how to live a more active, healthy lifestyle. Lyme disease is a bacterial infection that is spread when people are bitten by an infected deer tick. It can strike anyone at any age and can lead to a number of serious, life-threatening problems if not caught early. Leading the way in Lyme disease testing is Quidel’s innovative Sofia® 2 Lyme FIA test. This test provides a patient as well as his or her physician with indicative results within minutes as opposed to days, which has historically been the norm. Performed in the privacy of a doctor’s office or local clinic, it is also the only test that can get results from a simple finger prick of blood. With appropriate antibiotic treatment, most people with Lyme disease recover completely; but the key is catching it early, and that means not hesitating to get tested. Among those expected to attend the free Dec. 3 webinar are physicians; allied health professionals; health researchers; and representatives of physician offices, laboratories, urgent care centers and others interested in the subject. The webinar, titled, “Doctor, I’m exhausted and have a fever. Do I have COVID? Could it be the flu or even Lyme disease?” will take place from noon-1 p.m. (EDT). To register, visit quidel.com/webinars. About Quidel Corporation Quidel Corporation (Nasdaq: QDEL) is a leading manufacturer of diagnostic solutions at the point of care, delivering a continuum of rapid testing technologies that further improve the quality of health care throughout the globe. An innovator for over 40 years in the medical device industry, Quidel pioneered the first FDA-cleared point-of-care test for influenza in 1999 and was the first to market a rapid SARS-CoV-2 antigen test in the U.S. Under trusted brand names, Sofia®, Solana®, Lyra®, Triage® and QuickVue®, Quidel’s comprehensive product portfolio includes tests for a wide range of infectious diseases, cardiac and autoimmune biomarkers, as well as a host of products to detect COVID-19. With products made in America, Quidel’s mission is to provide patients with immediate and frequent access to highly accurate, affordable testing for the good of our families, our communities and the world. For more information about Quidel, visit quidel.com. Contact Details Jim Yeager +1 424-644-0225 jim@breakwhitelight.com Company Website http://Quidel.com

November 19, 2020 07:00 AM Pacific Standard Time

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TeamSnap Expands Successful Partnership with Positive Coaching Alliance

TeamSnap

TeamSnap, the industry-leading sport management platform, announced today they are expanding its nine year partnership with Positive Coaching Alliance (PCA) – a national nonprofit dedicated to providing a positive, character-building experience for youth athletes in all communities across the United States. The expanded partnership with PCA is part of TeamSnap’s $1 Million commitment to improve access to sport for underserved youth athletes. Going forward, TeamSnap will provide funding and promotion opportunities for numerous PCA inclusion programs. This includes the acclaimed Sports Can Battle Racism education program along with the Million Coaches Challenge which includes PCA committing to train more than 400,000 coaches over the next four years, with a focus on underserved communities. “We believe that all youth can benefit from a positive, inclusive sports culture that develops social and emotional skills, molds character and prepares them for competition and for life,” said Jason Sacks, PCA Executive Vice President, Business Development & Philanthropy. “TeamSnap has been an incredible leader in youth sport and been a true champion in helping kids return to play safely. We are thrilled to have such an engaged partner that shares our vision and commitment.” “At TeamSnap, we believe the transformative power of sport should be accessible to everyone, so we’re giving time, money and service to help break down the barriers that stand between athletes and the power of play. Our expanded partnership with Positive Coaching Alliance allows us to do just that,” said Desiree Jewell, Director of Marketing, TeamSnap. TeamSnap will also be the presenting sponsor of PCA’s prestigious Double-Goal Coach Award. Now in its 20th year, the Double-Goal Coach Award is one of the highest honors a U.S. youth sports coach can receive. Nominations are now open through to November 30, 2020. About TeamSnap Since our formation in 2009, TeamSnap has been single-mindedly focused on taking the work out of play. 24 million coaches, administrators, players and parents rely on TeamSnap’s powerful and easy-to-use tools for communication, scheduling, payment collection and registration, organizing every sport and group activity in the world. For more information, visit www.TeamSnap.com. About Positive Coaching Alliance As a catalyst for a positive youth sports culture, Positive Coaching Alliance provides research-based training and resources for coaches, parents, athletes and leaders to ensure a positive youth development experience for ALL kids, in all communities across the U.S., through sports. For more information, visit www.positivecoach.org. For additional information, please contact: Casey Miller casey_miller@positivecoach.org 978-390-0011 Contact Details Greg McIsaac +1 416-458-3591 greg.mcisaac@teamsnap.com Company Website https://www.teamsnap.com/

November 19, 2020 09:00 AM Eastern Standard Time

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Cyvatar Adds Starter Subscription to CSaaS Offering

Cyvatar

Cyvatar today announced the availability of its starter subscription, a fast and cost-effective introduction to the company’s revolutionary all-in-one cybersecurity-as-a-service (CSaaS) offering. Cyvatar delivers outcomes-based solutions to organizations that cannot hire in-house security teams, do not have the runway to experiment with multiple security tools as they scale, or cannot compete against larger firms for the scarce number of skilled resources available. Its starter subscription offers businesses the quickest route to remediation--the process of identifying and closing gaps or vulnerabilities in a security environment--by bundling expert practitioners, proven technologies, and a strategic long-term roadmap into a fixed monthly price. The starter subscription also enables companies trying to maintain standards including SOC 2, CMMC, NIST, ISO, HIPAA, and PCI to achieve complete and continuous compliance even as regulations change. “Companies often don’t realize the hidden costs of maintaining compliance,” said Cyvatar Founder and Chief Experience Officer Corey White. “They think if they purchase a compliance tool or managed service, they’ll be covered--but that’s rarely the case. Too often, such solutions uncover more problems that require remediation without providing the capabilities to patch vulnerabilities and keep an organization’s data both safe and compliant. Our experts provide solutions across the entire security lifecycle as part of an inclusive all-in-one subscription model.” Cyvatar’s starter subscription covers incident response services, IT asset inventory, continuous vulnerability scanning security gap analysis, and a strategic roadmap to ensure that once an organization achieves remediation it preserves that solved state over time while maintaining all applicable compliance requirements. Rather than simply sending alerts, Cyvatar’s seasoned cyber veterans manage the entire security process, from assessment to continuous remediation and maintenance. “You can spend a small fortune investing in a series of pen tests, assessments, or other costly activities that don’t bring you any closer to remediation,” said Craig Goodwin, founder and chief product and strategy officer at Cyvatar. “Historically, companies had good security or full compliance, but not both. We’re revolutionizing the industry by ensuring both goals are met simultaneously so customers no longer have to sacrifice one to achieve the other.” The Cyvatar starter subscription delivers guaranteed cybersecurity and compliance outcomes at a fraction of the cost of legacy approaches: What security challenges are you trying to solve? What barriers do you face? Click HERE to get started with Cyvatar’s cybersecurity-as-a-service (CSaaS) subscription and register for the Subscription Launch Party on December 8th. About Cyvatar Cyvatar.ai is a transformative cybersecurity company that operates at the intersection of our customers and technology to define what a cybersecurity solution should be: guaranteed business outcomes that are measurable. We break down barriers to create positive experiences for passionate companies globally. Cyvatar is headquartered in Irvine, California. Learn more at https://cyvatar.ai/ and follow us on LinkedIn and Twitter. Contact Details KC Higgins +1 303-434-8163 kc@cyvatar.ai Company Website https://cyvatar.ai/

November 19, 2020 08:22 AM Eastern Standard Time

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