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Hankook Tire Presents ‘Design Innovation 2020,’ a Proposal for the Future

Hankook Tire America Corp.

- Hankook unveils ‘HPS-Cell,’ an innovative modular platform-based tire concept, supporting the vision for the future mobility - ‘Design Innovation’ videos introduce the combination of modular platforms and pods designed to fuel a future with cleaner and more efficient cities Leading global tire maker Hankook Tire unveils its ‘Design Innovation 2020’ project, presenting a vision for future driving and innovation in mobility, on the Hankook Tire YouTube channel. Launched in 2012, ‘Design Innovation’ is Hankook’s R&D project held every two years in collaboration with the University of Cincinnati one of the world’s leading design universities. Through joint research, the project puts forward a vision for the future of driving and develops solutions that tackle today’s challenges. Under the theme ‘Urban Reshaping,’ professors and students from the Department of Industrial Design at the University of Cincinnati focused on the transformation of cities by reconfiguring mobility as part of living spaces rather than a traditional stand-alone purpose. As cities become more interconnected, the futuristic concepts feature augmented automation infrastructure, cutting-edge eco-friendly technology, autonomous driving and artificial intelligence (AI) to help create more sustainable mobility and cleaner and more efficient cities. Throughout the project, a modular platform concept named ‘Hankook Platform System (HPS)-Cell’ was proposed with tires representing the root of mobility. It is applied with ‘Hankook Electric Mobility Technology (H.E.M.),’ which represents Hankook’s passion for future technological breakthroughs. This year’s project distinguishes mobility as a moving platform and its function as a pod (space), clearly elaborating that tires indeed sit at the center of mobility. The tire of HPS-Cell embodies an airless tire’s double-layered unit-cell structure to acquire complex rigidity. It is a concept tire that uses sensor technology to not only identify tire treads and road conditions in real time, but also to respond to wear-out risks and change tread patterns according to the road condition, utilizing variable wheels and optimized infrastructure. The scenario was brought into reality in a concept film, suggesting that in 2040, urban populations will be able to use this mobility platform combined with pods of various forms to meet a specific purpose. The modular platform can also be combined with commercial pods such as urban farming to maximize the scalability and efficiency of movement within smart cities of future generations. The videos are available on Hankook’s YouTube channel and represent Hankook’s capabilities in design innovation globally. “Hankook Tire is incorporating new ideas with our cutting-edge technology to explore design concepts for the next generation, as Hankook believes creativity is the first step towards bringing the imagination into reality,” said Jimmy Kwon, Vice President of Hankook Tire Brand Lab. “We are more than excited to present this year’s works as they speak for the essence of the future mobility that Hankook envisions.” Hankook, as a global top-tier company, is making efforts to stay proactive in response to the fast-changing world of future mobility and strengthening its leading role in making technological progress. As part of its efforts, the company is securing original technologies through utilization of its global R&D network as well as the Hankook Technodome, the high-tech research facility that plays a key role as the central hub. Hankook is also carrying out future-oriented projects such as the ‘The Next Driving Lab’ campaign, which provides new and innovative future driving experiences that have never been encountered before through its futuristic tires. About Hankook Tire America Corp. Hankook Tire America Corp. is a growing leader in the U.S. tire market, leveraging investments in technology, manufacturing and marketing to deliver high-quality, reliable products that are safer for consumers and the environment. Headquartered in Nashville, Tennessee, Hankook America markets and distributes a complete line of high-performance and ultra-high-performance passenger tires, light truck and SUV tires as well as medium truck and bus tires in the United States. Hankook Tire America is a subsidiary of Hankook Tire Co., Ltd., a Forbes Global 2000 company headquartered in Seoul, Korea. Contact Details Mollie Holman +1 646-746-5611 mholman@brodeur.com Company Website https://www.hankooktire.com/us/

November 11, 2020 02:20 PM Eastern Standard Time

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FABER FOUNDATION: HONORING THOSE WHO SERVE ON VETERANS DAY

The Faber Foundation

On Veteran’s Day, The Faber Foundation announced its donations surpassed more than 4,000,000 bottles of sanitizer and other personal protection equipment (PPE). Organizations focused on serving veterans and first responders are significant beneficiaries of Faber’s efforts to combat the spread of COVID-19. “Those who served in the military are deserving of our respect and admiration for a multitude of reasons. It is not an easy job,” explained Faber’s Director of National Accounts, Brenden Pakebusch. “There are many unique challenges military families experience in their personal lives that are compounded by the pandemic. This is precisely why the Faber Foundation’s tireless efforts to supply nonprofit organizations with critically needed supplies is so important.” “The strain on family life that comes from military service places stress on even the strongest of families,” Pakebusch continued. “We are proud to step up and lend a hand to let veteran service and first responder organizations pursue their work without interruptions due to safety equipment supply shortages. We hope others will join us by supporting these vital efforts.” After shifting production of its high-quality vodkas, gin, and rum to the manufacture of hand sanitizer ( Faber Hand Sanitizer ), the Faber team scaled its supply to get sanitizer into the hands of those who needed it most. When supply was short, Faber filled the needs that helped keep organizations operating and people safe. As supplies become more abundant, the team continues to supply businesses and consumers while meeting the steady demand from those working tirelessly to serve others. “We are excited that more than 4,000,000 bottles of hand sanitizer and other PPE is already donated to a variety of organizations – including many serving veterans and first responders specifically,” Pakebusch continued. “Our veterans and their families deserve recognition for their service and sacrifice. Feeling pride as spontaneous applause breaks out in airports as soldiers return home, or the patriotism that comes during the recognition of soldiers at sporting events and veteran parades is something we experienced regularly before the pandemic – and we want to get back there as soon as possible. Supporting Faber Foundation’s efforts will do precisely that.” Some of the organizations serving veterans receiving support from Faber Foundation include: Veterans of Foreign Wars Beckley VA Medical Center Charleston-Ralph Johnson VA Medical Center Louis A. Johnson VA Medical Center Orlando VA Medical Center VA Eastern Kansas Health Center VA Central California Health Care System “ Soldiers’ Angels is incredibly grateful for the support from Faber Sanitizer,” said Amy Palmer, President and CEO of Soldiers’ Angels. “With pallets of sanitizer on their way to guard and reserve units across the country, Faber Sanitizer will be protecting service members on the frontlines of this pandemic. Additional pallets are headed to VA Medical Facilities to be protect VA staff as well as visiting veterans. Thank you, Faber Sanitizer, for helping us protect the military community!” As COVID-19 continues to disrupt public health and the economy, those wishing to support this cause are encouraged to donate here: https://www.thefaberfoundation.com/donate The Faber Foundation’s existing supply and access to hand sanitizer can reassure nonprofit organizations, school leaders, healthcare workers, and others on the front lines. This hand sanitizer follows FDA guidelines and will be available when needed. The product is shipped directly in a variety of pack sizes, as well as by the pallet load. To learn more about the Faber Foundation’s Hand Sanitizer and support global health, please visit https://www.thefaberfoundation.com. ### To schedule an interview with Faber’s Brenden Pakebusch please contact Dan Rene of kglobal at 202-329-8357 or daniel.rene@kglobal.com Contact Details Dan Rene +1 202-329-8357 daniel.rene@kglobal.com Company Website https://fabersanitizer.com/

November 11, 2020 10:10 AM Eastern Standard Time

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Digital Assurance Advisors Partners with Comodo to Protect Customers from Zero-Day Threats

Comodo

Comodo, the world’s leader of next-generation cybersecurity announced a partnership with Digital Assurance Advisors. Together Comodo and Digital Assurance Advisors will bring Comodo’s entire range of cybersecurity solutions, including the Dragon platform with advanced endpoint protection (AEP), SOC-as-a-Platform (SOCaaP™) and Managed Detection and Response (MDR) to the marketplace. “Reliable and agile security is required in today’s environment for every size business. Even new and developing businesses with limited budgets need effective security normally only available to big budgets. We chose to partner with Comodo to offer reliable and agile security solutions to any business,” said Brian Kunick, Managing Partner of Digital Assurance Advisors. Comodo’s Dragon platform with Advanced Endpoint Protection (AEP) is a complete cloud-native framework that delivers a zero-trust architecture to protect and defend endpoints. Its patent-pending auto containment technology has active breach protection that neutralizes ransomware, malware and cyber-attacks. The auto containment runs an unknown executable in a kernel API virtualized mode, thereby offering attack surface reduction (ASR) which neutralizes ransomware attacks. The Dragon Platform also utilizes a Default Deny security posture with Default Allow usability to provide a most comprehensive protection against zero-day threats, while having no impact on end-user experience or workflows. Comodo’s Valkyrie analyzes and gives a trusted verdict for every file – no other company will analyze and give trusted verdict for 100% of the files on a network. Brian continued, “There are no solutions that compare to the Comodo real-time threat containment. It works. The solution is reliable and capably delivers real-time protection against ever-evolving threats.” Comodo’s MDR is a 24/7 Security Operations Center delivered as a Service (SOCaaS). It provides a team of security researchers that extends a company’s IT team to safeguard IT systems and infrastructure. Using Comodo SIEM and endpoint management technologies along with threat intelligence from the Comodo Threat Lab, our security experts hunt for vulnerabilities, continuously monitoring IT systems for indications of compromise, and contain advanced threats. Comodo’s SOCaaP is the world’s first and only complete, next-gen SOC-as-a-platform offering, which includes people, process and technology “Clients today are not able to stay abreast of complex security developments much less translation and deployment of meaningful security measures. With Comodo’s partnership, our customers can focus on their core business mission and leave the security concerns to Digital Assurance Advisors. Clients are relieved of the weight of trying to secure their environment, reactively. They now receive expert proactive security measures which adapt in real-time to threats as they attack,” said Brian. Alan Knepfer, President and Chief Revenue Office at Comodo said, “Comodo offers the only cybersecurity that neutralizes zero-day threats. Our cloud-native solution with auto containment stops undetectable threats that AI, ML, and other technologies miss.” About Digital Assurance Partners Digital Assurance Advisors "process-based outcome" model is designed to assure your business environment and objectives are protected. Our solutions help secure every client assuring that global threat actors fail by design! It is time to make security a part of our business culture. Increasingly, media reports on the latest breach impacting hundreds if not thousands. Compliance requirements are violated along with fines, sanctions and client Goodwill, lost. Our primary purpose at Digital Assurance Advisors is to foster a keen awareness of the need for effective cyber-security solutions with our clients, advisors and business partners so that together we’ll effectively secure our futures. For more information visit https://digassurance.com/ About Comodo Comodo is the world’s leader of next-generation open source cybersecurity, with the industry’s most disruptive innovations. We help customers stop breaches with groundbreaking auto containment technology that neutralizes ransomware, malware and cyber-attacks. Our complete cloud-native framework delivers a zero-trust architecture with active breach protection for the most comprehensive defense against zero-day threats. Comodo’s cybersecurity products maximize intelligent sharing between every component of the platform, therefore providing superior security. We are the only company that analyzes and gives a trusted verdict for 100% of files on a network. Comodo leverages innovation to celebrate and support the cybersecurity community by offering the very first open source endpoint detection and response (EDR). We believe that an open source model using community-powered collaboration will ensure that every organization has access to the industry’s most sophisticated EDR. Headquartered in Clifton NJ, Comodo’s global development team and threat intelligence laboratories deliver innovative, category leading, security solutions for thousands of companies’ endpoints, network boundaries, and internal networks. For more information visit https://www.comodo.com/ Contact Details Carolyn Muzyka +1 973-859-4000 carolyn.muzyka@comodo.com Company Website http://www.comodo.com

November 11, 2020 09:02 AM Eastern Standard Time

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TeamSnap Appoints New Head of Engineering

TeamSnap

TeamSnap, the industry-leading sport management platform, announced today that Seth Sakamoto has joined its leadership team as the company’s new Vice President of Engineering. Sakamoto will lead TeamSnap’s expanded engineering and software development team to help manage a growing demand from sports and recreational clubs, teams and leagues. TeamSnap’s industry-leading platform serves more than 24 million users and 3 million sports teams worldwide. Most recently, TeamSnap released Health Check, a COVID-19 screening feature that has seen over 6 Million completed screenings since launch in August “Now more than ever, sport organizations are looking to TeamSnap’s technology to help them return to play safely,” said Woody Hartman, President of TeamSnap. “Seth’s track record of engineering leadership and passion for TeamSnap products will drive the next generation of TeamSnap solutions.” An accomplished computer engineer and technology executive, Sakamoto joins TeamSnap after a 20+ year career working as an executive in a range of startups and innovative organizations. He has led engineering for companies such as Intuit, TuneIn, Hipmunk, Mixmax, Constant Contact, and Envoy. Sakamoto has been a thought leader in the technical community and most recently has invested his time in the mentoring network Plato. Sakamoto holds a Bachelor of Science degree in Electrical Engineering from University of Hawaii. Since our formation in 2009, TeamSnap has been single-mindedly focused on taking the work out of play. Over 24 million coaches, administrators, players and parents rely on TeamSnap’s powerful and easy-to-use tools for communication, scheduling, payment collection and registration, organizing every sport and group activity in the world. For more information, visit www.TeamSnap.com. Contact Details Greg McIsaac +1 416-458-3591 greg.mcisaac@teamsnap.com Company Website https://www.teamsnap.com/

November 11, 2020 09:00 AM Eastern Standard Time

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Physician Compensation Programs Shifting to Address Changing Market Dynamics and Mitigate COVID-19 Financial Implications

SullivanCotter

SullivanCotter, the nation’s leading independent consulting firm in the assessment and development of total rewards programs, workforce solutions, and technology and data products for the health care industry and not-for-profit sector, recently released results from the 2020 Physician Compensation and Productivity Survey – which represents data from more than 800 organizations on nearly 244,000 individual physicians and advanced practice providers. The results reflect calendar year 2019 and, as the last set of benchmark data available prior to the onset of COVID-19, this year’s survey will serve as an important resource for organizations needing pre-pandemic compensation reference points for this critical workforce. “Although the pandemic has created a great deal of uncertainty – with many organizations making near-term modifications to their physician compensation programs as a result – we’re seeing a slow and steady adjustment to the ‘new normal’ as patient volumes have returned to approximately 90% of pre-COVID-19 levels. In some ways, the fallout from COVID-19 has simply accelerated the forces that were driving physician compensation changes prior to the pandemic, and the 2020 survey data will be very important in helping to determine how organizations are responding to these challenges,” said Tim Stamper, Senior Consultant, SullivanCotter. Physician Total Cash Compensation (TCC) While TCC has grown, on average, 2.5% annually since 2012, COVID-19-related reductions in surgical and non-emergent care have impacted the financial condition of many health care organizations nationwide – causing them to implement or consider a number of compensation and benefits-related modifications to help offset significant losses in revenue. According to SullivanCotter’s COVID-19 Physician and Advanced Practice Provider Compensation Practices Survey series, nearly 30% of participants had implemented or were considering pay reductions for front line physicians and nearly 40% of participants were doing the same for non-front line physicians as of May 2020. Median pay cuts were 11% and 15% for front line and non-front line physicians respectively. Other organizations made cuts in physician benefits in response to COVID-19. The most common benefit program changes in 2020 included eliminating or reducing retirement plan contributions, adjustments to PTO policies, and eliminating or reducing CME allowances. The majority of these actions were intended to be temporary and, as patient volumes continue to increase and organizations start to recover financially, many are returning to historical pay and benefits practices. Due to the financial impact of COVID-19, physician incentive programs have also come under scrutiny in 2020. Among respondents surveyed in May, 16% of organizations reported eliminating or reducing non-productivity incentive compensation in 2020 while an additional 38% were considering this action. Many organizations pay out these incentives at year-end, making these programs an obvious target for cost-reduction. Physician Productivity The 2020 Physician Compensation and Productivity Survey results continue to show a trend of flat or even declining median work RVU (wRVU) productivity across all major specialty categories. Since TCC showed modest increases in the 2020 survey, TCC per wRVU ratios have also increased. While we have anticipated growth in value-based incentives, wRVUs and productivity-based incentives still determine the majority of incentive or variable compensation as a percentage of TCC. Approximately 70% of organizations utilize wRVUs to determine compensation for primary care and specialist physicians, with wRVU productivity accounting for about 18% of TCC in plans with a base salary component and over 90% of TCC in plans without a base salary component. Less than half (44%) of organizations surveyed include a wRVU component for hospital-based physicians, who are instead paid primarily on base salary and shift-based models. As organizations focus their attention on maintaining patient access and minimizing the financial losses created by COVID-19, the emphasis on individual wRVU productivity will remain prominent. While the pandemic itself has had a sizable impact on patient volumes and physician productivity, the Centers for Medicare and Medicaid Services’ (CMS) proposed changes to the Evaluation & Management wRVU values loom large as organizations look ahead to 2021. These adjustments include an increase in wRVUs for most office-visit E&M codes due to added responsibilities physicians have absorbed over the last five years. As a result of the overall projected increased in wRVUs, a 10.6% reduction in the conversion factor was required in order to maintain budget neutrality. The proposed increase in wRVU values ranges from 28%-46% for established office visits, which will have a significant impact on compensation plans that use wRVUs as a determinant of compensation. Considerations for 2020 and Beyond Although COVID-19 has sharpened industry focus on supporting financial sustainability, other market dynamics and the timing of anticipated financial recovery are also influencing the way hospitals and health systems are approaching physician compensation in both the short and long-term. “Considering the implications of COVID-19 in 2020 and the impending impact of wRVU changes in 2021, the 2020 survey benchmark data represents the best data reference point for use in the near future. With appropriate context, it can serve as a foundation for understanding specialty market positioning leading into COVID-19, identifying recruitment and retention risks, and pinpointing areas of focus for targeted compensation adjustments as your organization moves forward with 2021 planning,” said Dave Hesselink, Principal, SullivanCotter. There are a number of important physician compensation considerations for organizations to assess as they continue to navigate the new normal: Be mindful of how to appropriately use 2020 survey data. Understand the timing of the data and consider what you are trying to assess before using it. It can be helpful in benchmarking the competitiveness of compensation program elements and incentive opportunities. Develop an approach to physician compensation now in response to CMS’ proposed wRVU changes. Organizations should be proactive in assessing how these changes will impact payer reimbursement and physician compensation programs. With continued uncertainty regarding the impact of the pandemic in FY2021 and beyond, be prepared for new pandemic-related challenges to patient revenues and physician compensation. Organizations would be well-advised to have a plan developed in advance of any new restrictions on elective and non-emergent care to mitigate additional financial losses. View an infographic summary of the 2020 survey results. For more information on SullivanCotter’s surveys or the upcoming Evaluation and Management wRVU value changes, please visit our website at www.sullivancotter.com, email us or contact us by phone at 888.739.7039. About SullivanCotter SullivanCotter partners with health care and other not-for-profit organizations to understand what drives performance and improve outcomes through the development and implementation of integrated workforce strategies. Using our time-tested methodologies and industry-leading research and information, we provide data-driven insights, expertise, data and technology products to help organizations align business strategy and performance objectives – enabling our clients to deliver on their mission, vision and values. Contact Details Becky Lorentz +1 314-414-3719 beckylorentz@sullivancotter.com Company Website https://sullivancotter.com/

November 11, 2020 08:00 AM Eastern Standard Time

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Unhygienic restaurants are flushing away repeat business – new Fine Dining survey highlights importance of a clean restroom to customers

Fine Hygienic Holding

89% of customers will not return to restaurants with poor washroom hygiene and 79% of customers prefer paper hand towels over hand dryers while 66% opting for sterilized products over regular hand towels A survey commissioned by Fine Solutions, the away-from-home division of Fine Hygienic Holding (FHH), one of the world’s leading wellness groups and manufacturer of hygienic paper products, has highlighted the importance of hygiene in the dining experience post Covid-19 lockdown, with 89% of UAE customers unwilling to revisit a restaurant with poor washroom hygiene. The survey by Kantar Middle East was created to understand the customer perspective and the correlation between loyalty and restroom hygiene. The survey of 500 respondents was conducted online across different nationalities, affluence levels and cities. The main findings show that customers placed more importance on cleanliness in the washroom (50%) than in the kitchen (48%) or interior - the area including tables, chairs, floor and billing counter (47%) - when it comes to hygiene factors that matter most in a restaurant. Elsewhere, cleanliness and operational condition (62%) were found to be the most important hygiene factors in a restaurant restroom. James Michael Lafferty, CEO of Fine Hygienic Holding, said: “This survey comes at an important time for both consumers and brands as we navigate the new normal of everyday life in the time of the Covid pandemic. Operators and brands are still adjusting to life post lockdown, implementing new protocols and adhering to new directives, and tackling the realities of business and life while re-engaging with their core customers. “We understand the importance of hygiene, it drives everything we do as a business. And this study emphasizes how highly customers and consumers place these considerations when it comes to their choices and their behavior.” The survey has uncovered some interesting findings on consumer preference towards hygiene and cleanliness, in an era when businesses can be affected by poor customer reviews and social media coverage. Although customers expect high hygiene standards across any outlet, the cleanliness of the dining area and restroom stand out. Customer perception of washroom hygiene is influenced by several attributes including the cleanliness and overall operational condition of toilets and handwashing area, dryness of floors, and availability of sanitation products. Cleanliness and availability of sanitation products in the restroom were rated highly important. Interestingly, while toilet cleanliness rated higher among female respondents, the availability of sanitation products such as wipes and sanitizers on tables polled higher among males. Taking a deep dive into hand hygiene, 79% of customers preferred paper towels over hand dryers, citing speed, health and texture as the main reason for their preference. Absorption power, biodegradable aspects and texture were the three most important attributes for paper towel users. Sterilized paper hand towels were also preferred to regular paper towels by 66% of those surveyed. The overall preference for paper towels fits in with a number of scientific studies which show that hand dryers spread 1,300 times more germs than paper towels. According to the study, preference for paper towels was found to be the highest among Arabs (87%), with absorption rated most important by Asian Expats, and thickness and brand considered most important in cities. Lafferty added: “The unique Fine Dine Program has been designed to recognize the efforts of F&B establishments in improving hygiene level at their facilities, and also to link consumers to a network of restaurants and dining options in the region with high hygiene levels.” Fine Hygienic Holding provides restaurants and a range of other businesses, from healthcare institutions, corporate offices, and industrial facilities, with carefully tailored solutions to ensure a clean and hygienic environment through its away-from-home division Fine Solutions. The Fine Dine Program network is exclusively available on www.finedineplaces.com. NB: the percentage figure given corresponds to the number of respondents who gave a rating of 9 or 10 to the survey questions About Fine Hygienic Holding: Fine Hygienic Holding (FHH), MENA’s leading manufacturer of hygienic products, serves consumers in more than 80 countries around the world. With its commitment to becoming “the shining star of the Arab FMCG business world,” FHH focuses on wellness, sustainability, state-of-the-art production processes, pioneering CSR programs, and award-winning products. The company offers a diverse array of products including facial tissues, napkins, kitchen towels, toilet paper, baby diapers, adult briefs, jumbo rolls, as well as away-from-home products to accommodate all types of private and public institutions, in addition to personal protective equipment (PPE). Contact Details Sylvia Sarkies +971 4 367 1084 sylvia.s@actionprgroup.com Company Website https://www.finehh.com/

November 11, 2020 07:15 AM Eastern Standard Time

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WHLR REAL ESTATE INVESTMENT TRUST, INC. ANNOUNCES THE RELEASE OF ITS THIRD QUARTER 2020 FINANCIAL AND OPERATING RESULTS

WHLR

Virginia Beach, VA – November 10, 2020 – WHLR Real Estate Investment Trust, Inc. (NASDAQ:WHLR) (“WHLR” or the “Company”) announced today that it has reported its financial and operating results for the three and nine months ended September 30, 2020 on Form 10-Q. The Company has also posted certain supplemental information regarding the Company's financial and operating results for the three and nine months ended September 30, 2020 to the “Investor Relations” page of its website located at https://ir.whlr.us/ Headquartered in Virginia Beach, VA, WHLR Real Estate Investment Trust, Inc. is a fully integrated, self-managed commercial real estate investment trust (REIT) focused on owning and operating income-producing retail properties with a primary focus on grocery-anchored centers. Please visit: www.whlr.us Contact Details Mary Jensen +1 310-526-1707 mary@irrealized.com Company Website https://www.whlr.us

November 10, 2020 04:20 PM Eastern Standard Time

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Quidel Corporation Triple Winner in International MarCom Awards Competition

Quidel Corporation

Quidel Corporation has been honored with three awards for creative excellence from the international MarCom Awards competition, just announced. Quidel is the diagnostic health care manufacturer behind the industry’s most rapid and reliable in-office test for Lyme disease, the Sofia® 2 Lyme FIA test. The MarCom Awards is an international creative competition that recognizes outstanding achievement by marketing and communications professionals, both corporate and agency. Quidel was cited for excellence while competing against more than 6,500 entries from the United States and several foreign countries. Quidel was presented with MarCom’s highest honor—a Platinum Award—for its soon-to-launch consumer-facing website titled “Lyme Disease Answers.” Created in tandem with its strategic and creative partner breakwhitelight, the website will provide consumers with the peace of mind that comes with increased knowledge of the prevalence, causes, warning signs and symptoms of Lyme disease as well as important information regarding the latest in Lyme disease testing and treatment. A Gold Award was presented to Quidel for its new series of attention-grabbing educational videos called “Quick Takes.” This soon-to-launch library of short and engaging videos, which will be regularly produced in the coming months with breakwhitelight, will help health care professionals and consumers alike enhance their knowledge of Lyme disease by providing the information, expertise and up-to-the-minute data needed to quickly and clearly confront this disease that afflicts as many as 400,000 Americans every year. Quidel was also honored by MarCom for a commentary by Roxanne Carfora, D.O., titled “An Epidemic Within a Pandemic.” Published in the August 2020 issue of Healthcare Business Today, the article calls Lyme disease one of the fastest-growing infectious diseases in the country and speaks to the needed partnership between medical science and consumers to understand the disease and to lessen its spread. Lyme disease can strike anyone at any age and can lead to a number of serious, life-threatening problems if not caught early. Leading the way in Lyme disease testing is Quidel’s innovative Sofia 2 Lyme FIA test. This test provides a patient as well as his or her physician with indicative results within minutes as opposed to days, which has historically been the norm. Performed in the privacy of a doctor’s office or local clinic, it is also the only test that can get results from a simple finger prick of blood. Given that the vast majority of patients tested are negative, not having to wait days for test results allows physicians and nurse practitioners to more rapidly treat those patients with positive results while more quickly pursuing other diagnosis and treatment for those who test negative. About Quidel Corporation Quidel Corporation (Nasdaq: QDEL) is a leading manufacturer of diagnostic solutions at the point of care, delivering a continuum of rapid testing technologies that further improve the quality of health care throughout the globe. An innovator for over 40 years in the medical device industry, Quidel pioneered the first FDA-cleared point-of-care test for influenza in 1999 and was the first to market a rapid SARS-CoV-2 antigen test in the U.S. Under trusted brand names, Sofia®, Solana®, Lyra®, Triage® and QuickVue®, Quidel’s comprehensive product portfolio includes tests for a wide range of infectious diseases, cardiac and autoimmune biomarkers, as well as a host of products to detect COVID-19. With products made in America, Quidel’s mission is to provide patients with immediate and frequent access to highly accurate, affordable testing for the good of our families, our communities and the world. For more information about Quidel, visit quidel.com. # # # Contact Details Jim Yeager +1 424-644-0225 jim@breakwhitelight.com Company Website http://Quidel.com

November 10, 2020 08:00 AM Pacific Standard Time

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CMMC Center of Excellence Announces Memorandum of Understanding with CREST International

Interoperability Clearinghouse

The Cybersecurity Maturity Model Certification Center of Excellence ( CMMC COE ), hosted by the Information Technology Acquisition Advisory Council (IT-AAC), a public-private partnership serving the public and private sectors for more than 15 years, is proud to announce a Memorandum of Understanding with CREST International, an international not-for-profit certification and accreditation body that supports the global technical information security market and is headquartered in the UK. This unique partnership will extend efforts to advance the goals and objectives for improving the cyber and supply chain security and resilience of the US Department of Defense (DoD) global Defense Industrial Base (DIB) network of contractors, suppliers, and vendors through an evaluation process intended to validate the capabilities, experience, and integrity of CMMC COE provider partners. The executed MOU establishes a cooperative agreement between CREST International and the CMMC COE, in coordination with the CMMC COE EU ( http://cmmc-eu.com ), to partner in the furthering of their respective and complementary missions and objectives regarding the adoption, use, and expansion of CMMC based cybersecurity practices for the DIB contractor community and the information and communications technology community creating a broader CMMC ecosystem to improve security and resilience across the global defense industrial base. CREST ( www.crest-approved.org ) provides internationally recognized accreditations for organizations providing technical security services and also includes professional level certifications for individuals providing vulnerability assessment; penetration testing, cyber incident response; threat intelligence; and security operations center ( SOC ) services. “This is a momentous occasion for us”, said Mr. John Weiler, Chairman of the Board at CMMC Center of Excellence, “Our global expansion will further help advance the goals and objectives for improving the supply chain security and resilience of the US Department of Defense (DoD) beyond North America”. “This new partnership between CREST and CMMC COE will play an important role in strengthening the resilience and protection of vital critical national infrastructure through structured testing to validate security defenses and controls, carried out by highly-qualified and certified professionals,” said Tom Brennan, Chairman of CREST USA. “It is vital that the buying communities in both the public and private sectors have the confidence and trust that their employees, contractors or suppliers have the highest levels of knowledge, skill and competence.” With locations in Europe, Asia, Australia, and the United States, the partnership reinforces a foundation of global capability for the validation of CMMC providers in 1) training & education; 2) readiness assessment 3) development and implementation of a tailored plan of action & milestones to advance preparedness, and 4) continuous monitoring to ensure maintenance of certification compliance. The CMMC-COE ( www.cmmc-coe.org ) and the CMMC COE EU ( https://cmmc-eu.com/ ) will continue to focus on bringing together the many disparate cyber and national security communities of interest to reduce complexity, improve awareness, and accelerate industry effort to become more cyber resilient against the growing threats from nation states and criminal enterprises. The CMMC-COE partner network will be sharing a wide range of capabilities from member organizations, including; cyber standards frameworks, education, solution architectures, cyber mentoring, workforce, and other elements needed to scale to the demands of the entire DIB market place in the US and abroad (400,000 contractors). For more information on the CMMC COE, please visit http://cmmc-coe.org email info@cmmc-coe.org or call 703-863-3766 For more information on the CMMC COE EU, please visit https://cmmc-eu.com/ For more information on CREST, please visit www.crest-approved.org About Us ---------- CMMC-COE.ORG is a unique non-profit public-private partnership, with a vision to accelerate Cybersecurity Maturity Model (CMM) adoption, and reduce time & cost for security compliance for our partners by leveraging commercial best practices, CMMC standards, and innovative solutions for a measurable success. Our mission, focused on DOD mission objectives, cost containment and expeditious CMMC compliance, is to help the DIB improve cyber posture and resilience, and simplify its acquisition. The CMMC-COE is hosted by the Information Technology Acquisition Advisory Council (IT-AAC), a public/private partnership (P3) chartered in 2007 as an honest broker to reach outside the confines of the Federal IT advisories that lack dynamic reach into the Global IT Market, and dedicated to the adoption of commercial IT management standards of practice and innovations emanating from the Global IT market. Team IT-AAC has already demonstrated the value of its decade long investment, and provides a unique value to agencies seeking to achieve accelerate the transformation of legacy processes and systems. Our Just-in-Time SMEs apply an innovative suite of Technology Business Management and Agile Acquisition Processes needed to assure the business value of commercial IT. The Interoperability Clearinghouse (ICH), is the managing partner that make up the 24 NGO/SDO organizations that make up the IT-AAC. ICH provides the contract vehicles, clearances, and critical resources proven to guide sustainable, measurable and repeatable processes needed to drive better investment decisions as the speed of mission need, while aligning existing processes, methods and workforce with IT reform mandates contained in Clinger Cohen Act, FITARA, IT MGT Act, EO13838. Contact Details Bob Dix +1 703-975-6633 bob.dix@it-aac.org Company Website https://cmmc-coe.org

November 10, 2020 05:00 AM Eastern Standard Time

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